CURREN-C

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GOOD INTERVENTIONS 2023

economizing emissions

design interventions in the face of a climate crisis

BHATIA
BUCK
SHANKAR 1
ABBAS |
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GOOD INTERVENTIONS 2023

The world is warming faster than at any point in recorded history. +0.98°C
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Image by jannoon028 on Freepik

Australianwildfires,2019-20

Credit: Redux Pictures

Copyright: © The New York Times

If heating continues, it will have a devastating impact on the planet.

Causing hunger, flooded homes along the coast as well as more wildfires, hurricanes and droughts.

GOOD INTERVENTIONS 2023
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Ensuring a safe future below the 1.5°C mark requires the world to reduce 30 gigatonnes ghg annually by 2030.

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Reference:: hps://www.ucsusa.org/resources/cooler-smarter-geek-out-data

GOOD INTERVENTIONS 2023 5 Transportation 28% Stu you Buy 26% Other Home Energy Use 15% Heating / Cooling 17% Food 14%
Two-thirds of the global GHG emissions are linked to household consumption

Average emissions of an American is 15.6 metric tons per capita - 4 times the global average.

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challenge

How might we build awareness among individuals and motivate them to reduce their carbon footprint?

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User Research Report

Survey Respondents : 76

Secondary Survey Resource (IPSOS) : 1540 (2021)

Subject Maer Experts: 6

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Knowing how much we pollute is the only way we can manage it
insight

Our Proposal

Introduction GOOD INTERVENTIONS 2023 10
Introduction | Prototype welcome to the
consumerism GOOD INTERVENTIONS 2023 11
future of
GOOD INTERVENTIONS 2023 Introduction | Prototype 12
Introduction | Prototype
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currenc. is an ecosystem of products and services that is designed to grant consumers the agency to be part of the fight against climate change.

Intended Impact

aecting change from the boom-up

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money is an enabler of carbon emissions

Features | Logic 11 / 36
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GOOD INTERVENTION 2023 emissions Individual action 16
the existing landscape for individual action is vast, disorganised, expensive and complicated

we aim to break through the chaos and reduce the burden around sustainable living

oset track trade

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we embed emission data into every digital transaction

Design thinking | Relearn
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a platform that unites the diverse touchpoints a consumer must interact with in order to incorporate sustainable consumerism into their lives.

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service blueprint

Service Modelling GOOD INTERVENTIONS 2023
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awareness enabled by information

Service Modelling GOOD INTERVENTIONS 2023
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enabling behaviour change in three key steps

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Features |. track budget trade oset connect rewards features GOOD INTERVENTIONS 2023 23

budget

set limits, budgets and goals.

a dynamic dashboard that logs all your real-time emission related data that are tied to your financial transactions.

Screen | Features
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don’t worry about logging data, we’ve got it covered! track and access transactional data and your emission spend in a simplified way. Split your emissions with friends and colleagues.

Screen | Features
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track

no more browsing and stressing - oset by transaction or in bulk at the touch of a buon!

neutralise your carbon footprint by investing in high-quality carbon oseing projects (biotic and abiotic) that are Gold Standard certified.

Note: Osets are a means of compensation and not to be used as a method of reduction. Your osets are budgeted too - the goal is to reduce emissions first, and oset the ones that are unavoidable.

Screen | Features
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oset

trade

trade these credits with your connections or verified buyers on the currenc. network stayed under your emission budget for the month? we oer you rewards and credits that hold immense value - you can sell your credits to your friends at the currenc network or redeem them against other services too.

Screen | Features GOOD INTERVENTIONS 2023 27

community connect

we’re in this together.

see where you stand on the carbon conscious leaderboard and compete against your friends, family, and community so that you can celebrate your contributions to the planet. its time to show o your impact and we’re all for it!

Screen | Features
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AR readers

use the app’s AR feature to scan products and identify their emission data on-the-do. this feature can be used to compare products and select the ideal option for you. beer experienced through AR goggles.

Screen | Features GOOD INTERVENTIONS 2023 29
Screen | Features GOOD INTERVENTIONS 2023 30

real-time updates

get notified about your transactions and budget consumption as soon as you make a transactions.

Screen | Features
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a favorable future

we envision a world where individuals can identify their highest emission sources, thus implement an emission reduction strategy and reduce their footprint using currenc’s robust recommendation engine that highlights beer products and services.

High-Level Objective | Currenc.
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the power of individual action

Enablers Today | Hope GOOD INTERVENTIONS 2023
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there is hope.

we already see the growing adoption of climate change policies and national decarbonization strategies

93% of the world’s 250 largest companies are now reporting on sustainability with the help of ESG Consultants & new technologies let’s keep going and make our own individual contribution

Enablers Today | Hope GOOD INTERVENTIONS 2023
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the ultimate climate ally.

Conclusion | Currenc. GOOD INTERVENTIONS 2023
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WWHTBT GOOD INTERVENTIONS 2023 36
WWHTBT | Assumptions + Considerations GOOD INTERVENTIONS 2023 37
WWHTBT | Policy Changes GOOD INTERVENTIONS 2023 38
WWHTBT | Service Changes GOOD INTERVENTIONS 2023 39
WWHTBT | UX GOOD INTERVENTIONS 2023 40

standardized lifecycle assessment

Cradle-to-Grave Method

GOOD INTERVENTIONS 2023 WWHTBT | LCA 41

5

step lifecycle assessment

a standardized and comprehensive assessment methodology that accounts for the entire product lifecycle in order to demonstrate the full impact of consumer products - from cradle to grave.

materials manufacturing transport product use end-of-life

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WWHTBT | LCA 42

Why a carbon label ?

Impact Transparency Accountability

Increased awareness of carbon footprint leads to quantify positive impact

Identify brands that are eco-minded and transparent about their footprint

Brands adopting carbon labels create more accountability & relational trust

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WWHTBT | Carbon labelling 43

carbon label requirements

carbon footprint embedded information calculation information accessibility standards Simplistic design expiry

GOOD INTERVENTIONS 2023 WWHTBT | Carbon labelling 44
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ABBAS | BHATIA | BUCK | SHANKAR 45
thank you

Prof. Koray Caliskan

Marc o’Brien

Credits for Contribution

Mentor | Co-Director, School of Design Strategies @ Parsons

Renuka Shenoy

Burak Arikan

Amer Jandali

Isabella Todaro

Shefali Dhar

Lucia Jaramillo

Founder, Climate Designers

Carbon Analyst, Kita

Founder, Graph Commons

CEO & Co-Founder, Future Meets Present Carbon Measurement, Climate Neutral

Strategic Designer | International Policy | Digital Transformation

Strategic Designer | Psychologist

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References

hps://www.unep.org/interactive/six-sector-solution-climate-change/ hps://climate.nasa.gov/climate_resources/253/a-world-of-agreement-temperatures-are-rising/ hps://css.umich.edu/publications/factsheets/sustainability-indicators/carbon-footprint-factsheet#:~:text=A%20typical%20U.S.%20household%20has,tons%20CO 2e%2Fyr.

hps://climate.nasa.gov/news/2865/a-degree-of-concern-why-global-temperatures-maer/

hps://www.pnas.org/doi/10.1073/pnas.1922205117

hps://www.pbs.org/newshour/science/5-charts-show-how-your-household-drives-up-global-greenhouse-gas-emissions

hps://wedocs.unep.org/xmlui/bitstream/handle/20.500.11822/34432/EGR20ch6.pdf?sequence=3

hps://pubs.acs.org/doi/abs/10.1021/es102221h

hps://onlinelibrary.wiley.com/doi/10.1111/jiec.12371

hps://drawdown.org/news/insights

hps://www.unep.org/resources/emissions-gap-report-2022?gclid=Cj0KCQiA6rCgBhDVARIsAK1kGPJjFXSn4arlCbS-gHWMu51lM6IEndlvHhbn2QlWSKxP1aTTq5xIJ-4aAg uZEALw_wcB

FINALPRESENTATION | WEEK 16
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