PhotoNews Photo DUBBO
30,000 local readers every FEBRUARY 3-9, 2022 | LOCALLY OWNED & INDEPENDENT | FREE! week
DUBBO NEEDS
SUPER HEROES! What are you doing for Dubbo in 2022?
Fall in
By JOHN RYAN “UP, up and away” may be one of Superman’s most famous lines but it’s not a reality Dubbo wants to see happen in 2022 – we don’t want to see our local businesses fly up, up and away. The nightly news bulletins and front pages of the metro papers rely on scaring people to generate clicks on social media pages and the Covid-19 pandemic, which has seen millions of taxpayer dollars flow to corporate media organisations, has been a boon when it comes to alarming
people on a daily, even hourly, basis. The constant, blanket coverage of so much bad news has rattled people so much they’re not leaving their homes and spending their money locally – that’s what local businesspeople have been telling Dubbo Photo News loud and clear. We’re not calling for people to engage in unsafe behaviour. We’re not asking people to flout the rules. We’re not demanding people put themselves, and others, at risk.
All we’re asking is that people buy local. That people consciously make the decision not to shop online, if possible. Follow the Covid-safe rules, but eat out once a month if you can afford it. We’d like people to look at their spending habits and work out how a larger percentage of that weekly budget can be spent in and around Dubbo. If every resident in the local government area changes just one online purchase into a local “buy” every month, that could
mean up to 50,000 extra spends in this area. Multiply that by 12 months and it’s 600,000 extra purchases where that much-needed cash stays in town. Cash that supports local businesses, that helps keep local residents employed, that allows local businesses to support local sporting teams and charities. We’re not asking much, but what we are asking is critically important. Be a superhero for Dubbo. You, collectively, can be that difference.
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SALE ENDS: 9 TH FEBRUARY 2022