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It has been with hard work, integrity and dedication that PFSA has served the community for over one hundred years, and it is an example of what being Portuguese Proud and honored to serve is all about.

PAMA was founded on the same principles, to serve our community as a voice and much more for the needs of Luso Americans, and their descendants,to spread our culture, our language and our "orgulho"Those who are proud of their heritage, but may have felt disconnected, perhaps because they no longer speak the language, or there may not be a medium to connect them.

We work hard every day to serve as their bridge. We have more than a team, we have a family that is dedicated to helping our community grow. It is an honor and a privilege to have this partnership with PFSA.

P A M A Whoweare.

#GeraçãoUNIDA

PAMAcelebratesour LUSObrothersand sisters!

1st,2nd,3rd generationsandon. Ifyouspeak Portugueseornot,we welcomeyou. You’vefoundyour people. VivaPortugal!

A Portuguese Media company.

DeNatal MUSICA 24/7

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Ugly Portuguese Sweater Contest

Directions: Design and color your ugly sweater. Send your design to portuguesemedia@gmail.com for a chance to win a prize!

A D D F U E L

DIOGO MACHADO

Add Fuel is a Portuguese visual artist Diogo Machado (b. 1980). A former graphic designer, his artistic practice has been focused on reinterpreting and playing with the language of traditional tile design, and that of the Portuguese tin-glazed ceramic azulejo in particular. Blending traditional and contemporary elements, his original vectorbased designs and stencil-based street art reveal an impressive complexity and a masterful attention to detail. Based on a combination of tessellations that create balance from symmetrical repetitions and visual illusion techniques such as trompe-l’œil, his multilayered patterned compositions create a poetic rhythm that plays with the viewer’s perception and the possibilities of interpretation. He has been showcasing his work in both solo and group exhibitions since 2006, as well as participating in some of the world’s leading urban art events

SOLO EXHIBITIONS

2022 YOUTH ETERNAL, Subliminal Projects, Los Angeles, USA 2021

CHRONOS REDUX, Underdogs Gallery, Lisbon, Portugal 2019 DEUXIÉME

DESINTÉGRATION, Itinerrance Gallery, Paris, France 2018 XVII-XXI, Station 16 Gallery, Montreal, Canada 2017 Something old, something new, something borrowed, Underdogs Gallery, Lisbon, Portugal 2014 Concentricum, Mercearia da Arte Gallery, Coimbra, Portugal 2012 Spaces Within, Pure Evil Gallery, London, UK 2011 Artitude, Centro Cultural Casapiano, Lisbon, Portugal 2011 Planet Fire, Montana Gallery Lisboa, Lisbon, Portugal 2010 Back to School 2022, Restart, Lisbon, Portugal 2010 Sweet Cuts, Lisbon, Portugal

GROUP EXHIBITIONS

2020 Papers Please, Colab Gallery, Weil am Rhein, Germany 2020 New Rules, Castanier Gallery, Miami, USA 2019 Popeye 90th Anniversary Exhibition, Beijing, China 2018 Tanto Mar, MUDE Museum, Lisbon, Portugal 2018 Revolutions Per Minute, Saatchi Gallery, UK 2017 A Better View, ABV Gallery, Atlanta, USA 2016 Post Street Art, Tou Scene, Stavanger, Norway 2015 Rough Cast, Colab Gallery, Weil am Rhein, Germany 2015 Efémero, Red Nankim Gallery, Oporto, Portugal 2015 Urban Now, Metamorfose Gallery, Oporto, Portugal 2014 SOMA, Underdogs Gallery, Lisbon, Portugal 2014 Mar Motto, Montana Gallery Lisboa, Lisbon, Portugal 2013

International Colours, SOON Gallery, Zurich, Switzerland 2012 Urban Art LX, Influx Contemporary Art, Lisbon, Portugal 2011 LA Artwalk, The Medallion, Los Angeles, USA 2011 Push Click, Montana Gallery Lisboa, Lisbon, Portugal 2010 Burnt, Together Gallery, Portland, USA 2010 Sleight of Hand, Recoat Gallery, Glasgow, Scotland 2007 Red Bull Street Gallery, Lisbon, Portugal 2006 MadTurnip’s Madgic Trexi Toy Design, Paris, France

COLLECTIONS

Museu Nacional do Azulejo, Lisboa, Portugal

ART FESTIVALS & RESIDENCIES

2022 BLINK, Cininnati, USA 2022 Beyond Walls, Fall River, USA 2021 Wynwood Walls, Miami, USA 2020 Iminente Festival, Lisbon, Portugal 2020 FALU Festival, Caldas da Rainha, Portugal 2020 Conversas na Rua, Amadora, Portugal

2019 Paint Red Save Lives, Lyon, France 2019 Klaipeda Public

Art Trienal, Klaipeda, Lithuania 2019 Iminente Festival, Rio de Janeiro, Brazil 2019 Writers Block, Leeuwarden, Netherlands

2019 Civita Street Fest, Civita, Italy 2019 Maya Angelou Mural Festival, Los Angeles, USA 2018 Juxtapoz Clubhouse, Miami,

USA 2018 Basel House Mural Festival, Miami, USA 2018 Crush Walls, Denver’s Urban Art Festival, Denver, USA 2018 Alter Ego, Macau, China 2017 Nuart Aberdeen Festival, Aberdeen, United Kingdom 2016 Nuart Festival, Stavanger, Norway 2016 Sacramento Mural Fest, Sacramento, USA 2016 Muraliza, Cascais, Portugal 2016 Muros Tabacalera, Madrid, Spain 2016

Muro, Lisbon, Portugal 2016 PUBLIC’16, Perth, Australia 2016 Memorie Urbane, Gaeta, Italy 2016 352Walls, Gainesville, USA

2015 Forgotten Project, Rome, Italy 2015 Muraliza, Cascais, Portugal 2015 Festa’15, Ovar, Portugal 2014 Djerbahood, Djerba, Tunisia 2014 Fenêtre sur le Portugal, Théâtre de l’Agora, Evry, France 2014 Muraliza, Cascais, Portugal 2013

ARTURb Residency, LAC, Algarve, Portugal 2013 Fusing Festival, Figueira da Foz, Portugal 2013 Le M U R, Mulhouse, France 2013 Tour Paris 13, Paris, France

Fadista SAMANTHAROCHA

Samantha Pacheco Rocha was born in San Jose, California to father Paul Pacheco from Graciosa, Açores, and mother Elsa Pacheco from San Jose, California. ( Maternal grandparents were from Pico, Açores.) From a young age, this 2nd/3rd generation of Portuguese descent young woman was always very involved in the Portuguese community.

Samantha played in the filarmonica Nova Aliança, and was involved in the band hall for over 10 years, which played a big part in her love for her Portuguese community and culture. From a young age Samantha always had a passion for singing, and was able to bring that into her culture by taking part in danças de carnaval, being the maestra of the dance group of Nova Aliança from 2015-2018, singing in ranchinos de natal (Christmas caroling) and singing in musical teatros (musical theater).

Being a part of those activities showcased Samantha and introduced her in 2018 to musicians Chico Avila and Manuel Escoabr, who approached Samantha to enter the fado singing part of the culture. Since then , Samantha has found a love and passion for singing fado, and has been lucky enough to share the stage with fellow family members and fado singers, Sandra Pinheiro Pacheco, Katrina Pacheco and David Silveira Garcia. Samantha has been to the island of Terceira in the Açores two times for the festas Sanjoaninas to sing fado, once in 2019 and the other in 2024, and has been singing around the bay area and central valley at Portuguese associations since 2018. Samantha is a proud Portuguese American who loves to go to Portuguese bullfights here in California and in the Açores, as well as watching her husband Joseph Rocha play in the Portuguese conjunto Sem Dúvida. Without the Portuguese community in California, Samantha wouldn’t be the person she is today.

AVJEWLERIES

Aurora Vaz Aurora Vaz

PAMA

P U L S E

SLODEVIE

MADE IN CALIFORNIA

Jessica DeMelo

WALT DISNEY WORLD, FLORIDA

DISNEY CRUISE LINE

Earlier this year, PALCUS launched its new signature event - Heritage Portugal, inviting a group of 12 Luso-Americans to participate in a cultural enrichment program throughout the mainland and Azores. This immersion focused on creating connection points to the nation’s past, present, and future - highlighting the most unique elements of Portuguese culture, discussing the country’s current sociopolitical contexts, and helping them find their roles in the society of tomorrow.

Drafted and developed by the cohort themselves, the now-available 2024 Heritage Portugal Program ($35, hardcover) gives readers a peek into the day-to-day of the program and insights into the minds of the participants Across these chapters, individuals will be able to understand more about the cohort’s individual stories, insights and reflections by PALCUS leadership, and the impact of a new commitment toward Portuguese cultural investment.

Help support PALCUS and future cohorts of the Heritage Portugal program by snagging a copy today!

RAINHASOF COMEDY!

BAYAREAYOUREADY?

Ana Matos Ana Matos

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Thank you to all of the readers, writers, and contributors who help make this digital magazine possible. We hope you enjoy the content in this issue and continue to support us.

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