ADVERTISER PROSPECTUS Reach Latin and North American Print Technology Prospects 260,000+ Times in 1Q13 A NEW Multi-touch, Cross Media Platform: Before, During & After GOA 2013
BEFORE
DURING
AFTER
Make an Impact! With Latin and North American Print Professionals Before, During & After GOA 2013. If Latin America is your target market, this can be your key to 1st quarter lead-gen.
About ExpoNewZ GOA Edition ExpoNewZ GOA Edition is the new, cross-media Graphics of the Americas exhibitor communications platform. ExpoNewZ takes the conference daily paper way beyond the conference. Our Before, During & After advertising platform will publish your ad to more than 1/4 million electronic and printed publications. ExpoNewZ is delivered to prospective international buyers before, during and after the conference. No other advertising platform offers this kind of far-reaching marketing opportunity – and at a rate of just 1.3 to 2.3 cents per impression. Details inside‌
ExpoNewZ and American Printer are divisions of OutputLinks Communications Group - OLGroup.com
ExpoNewZ GOA Edition
previews a powerful new cross-media, Before, During & After advertising platform for trade Show exhibitors. ExpoNewZ reaches out to the international databases of GOA, Printing Association of Florida and OutputLinks Communications Group Before, During & After GOA 2013. Secure your ExpoNewZ GOA Edition advertising position NOW! Email AP@ExpoNewZ.com Remember: No-extra-charge premium positions are available on a 1st come, 1st serve basis.
Hurry! The Power of Our Before, During and After Platform Inform Before: Your ad is mailed to 7,000 in the pre-show conference paper Your ad is emailed to 80,000 in the pre-show conference eNewsletter
Inform During: Drive traffic to your booth with an ad in ExpoNewZ the official, attentiongrabbing, new conference newspaper and communications vehicle for GOA 2013 ExpoNewZ is presented to attendees daily by “Newsies� at the door and throughout the event to make sure attendees get Your Message and move to Your Booth
Inform After: Your ad is mailed to 7,000 in the post-show conference paper Your ad is emailed to 80,000 in the post-show conference eNewsletter
Bonus Editorial All ExpoNewZ advertisers receive bonus editorial space in every issue to place your company and its products and services in the spotlight.
Bonus American Printer All ExpoNewZ advertisers receive bonus exposure in American Printer's Spring Edition mailed to 26,800 subscribers.
GOA Conference attendees received ExpoNewZ before the conference. They will have ExpoNewZ in their hands at the show and they will receive it again after the show. Take advantage of this opportunity to tell your story Before, During and After GOA. ExpoNewZ GOA Edition serves as a powerful must-read tool beyond the trade show.
Stand out at GOA and beyond.
GET ON BOARD, ADVERTISE. ExpoNewZ GOA Edition incorporates the latest in consistent, cross-media advertising platforms for maximum message retention.
Drive booth traffic with your best ad. ExpoNewZ GOA Daily will be the vital source of up-to-date coverage of show activities and your booth activities. It'll be the first place the industry looks for pre and on-site news, insights and product offerings.
WHERE'S IT DISTRIBUTED? Printed copies of the newspaper will be widely distributed at GOA 2013, including the entrances to the show floor and conference halls. “Newsies” will hand-distribute the papers. The two on-site show daily editions, as well as the pre-show and post-show papers, will also be distributed to the Printing Association of Florida (PAF) and OutputLinks Communications Group BEFORE: Issue No 1 • Mailed 7,000 GOA and Printing Association of Florida (PAF) databases • eMailed 80,000+ GOA, Printing Association of Florida and OLGroup databases During: Issues No. 2 & 3 • Handed out 3,000 Day 1 Expo attendees • Handed out 3,000 Day 2 Expo attendees • Handed out 2,500 Day 3 Expo attendees After: Issues No. 2 & 3 Issue 2 and 3 to 80,000+ GOA, Printing Association of Florida and OLGroup databases 7,000+ to GOA attendees plus GOA and PAF databases After: Issue No. 4 Special Post Show Issue • eMailed 80,000+ to GOA attendees plus GOA, PAF & OLGroup databases • Mailed 7,000+ to GOA attendees plus GOA and PAF databases
• eMailed • Mailed
Valuable Bonuses
• Editorial Advertisers receive editorial space in all four ExpoNewZ GOA issues • Social Media All GOA Editions will be promoted via OLGroup's Facebook, LinkedIn and Twitter platforms • American Printer Advertisers receive free exposure in the Vendors of Value section of American Printer's Spring Edition mailed to 26,800 subscribers
Publication Details: • 8.5 x 11, 80# gloss coated stock, saddle stitched with two wires, printed litho. • Ads to be high-resolution PDFs in CMYK color format.
A challenging economy is the right time to make a smart and economical marketing spend. These ExpoNewZ GOA ads provide the best in Before, During & After crossmedia, touch points to the valuable GOA, Printing Association of Florida and OutputLinks Communications Group databases. Hundreds of thousands of advertising impressions maximize your exposure to valuable North and Latin American buying prospects during 1Q13.
ADVERTISING RATES & SIZES @ 260,000+ ADVERTISING IMPRESSIONS Full page $6,000 .023 cents/impression Half page $5,000 .019 cents/impression Quarter page $3,500 .013 cents/impression *Premium Positions: Available on a first-come first-serve basis at no extra charge. *Special Positions: 2-page center spread, strip ads and inserts, call for details and fees.
ExpoNewZ is linked to the industry's top media outlets for more than 260,000+ impressions– at GOA 2013 and throughout the print industry. If Latin and South America are your company's 2013 target markets ExpoNewZ GOA Edition is the answer. No other resource will provide a better 1st quarter 2013 exposure to this valuable market space. Be featured six times for 260.000+ impressions Before, During & After GOA: 1.
A pre-show mailed paper
2.
A pre-show emailed paper
3.
Three days of GOA onsite newspapers
4.
A post-show mailed paper
5.
A post-show emailed paper
*Plus social media and American Printer bonus overages
To reserve your position contact Andy at +1-713-532-8639 or ap@ExpoNewZ.com
ExpoNewZ and American Printer are divisions of OutputLinks Communications Group - OLGroup.com