THE HEARING SOLUTIONS GROUP

THE HEARING SOLUTION GROUP

Filling the vacuum of quality hearing healthcare

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Attending to Your

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The Hearing Solution Group is providing complete hearing and communication healthcare in Singapore, utilising the latest testing procedures available to restore and enhance hearing, speech perception and communication Writer: Phoebe Calver Project Manager: Callam Waller he Hearing Solution Group is the region’s biggest and most professional Hearing Healthcare provider, headquartered in Singapore with subsidiaries in Indonesia and Malaysia.

Currently The Hearing Solution Group is operating 40 centres in Indonesia, nine in Malaysia and seven in Singapore; with the world getting noisier, people misusing portable music devices and the population steadily growing older but remaining physically active, the need for professional hearing healthcare is steadily growing. Along with the need, The Hearing Solution Group continues to grow in all three countries bringing better hearing healthcare to more convenient locations closer than ever to our customers.

Manfred Stoifl, Managing Director and Owner of The Hearing Solution Group explains, “Our vision is to Provide complete hearing and communication healthcare, using the latest testing procedures, equipment & therapy to develop, restore or enhance hearing, central auditory perception and speech.

“Complete Hearing Healthcare means providing all services and equipment necessary to provide a one stop solution for all hearing and communication related needs for our customers.”

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Redefining the ease of listening.

Signia Hearing Instruments

www.signia.com.sg Sivantos Pte Ltd is the trademark licensee of Siemens AG.

Pure 13 BT

Precise hearing with direct Bluetooth connectivity

Cellion

World’s first hearing solution with revolutionary inductive recharging.

Silk

Virtually invisible in the ear and fuss-free fitting.

550 million people are suffering from hearing loss worldwide, but only 10% are treated.

Act now! Test your hearing for free by scanning this QR code!

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Video presenting the challenges faced by the hearing impaired

Manfred Stoifl, Managing Director and Owner of The Hearing Solution Group

To establish the degree of hearing loss, a series of tests are conducted to objectively asses a customer’s hearing and central & central auditory processing ability.

Developments in hearing healthcare

Hearing testing has changed a lot in the recent past and is still changing with new testing procedures that are becoming available regularly.

“To assess someone’s hearing problem, The Hearing Solution Group are not just assessing the functions of the ear (hearing) but also functions of the brain necessary to process heard sounds,” Stoifl continues. “The better and more detailed the assessment is, the easier it will be to select the necessary hearing devices technology and determine the short and longterm benefit and need for additional rehabilitation.”

The ear is converting every minute detail of sounds into millions of electrical impulses which are

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Complete Hearing Healthcare means providing all services and equipment necessary to provide a one stop solution for all hearing and communication related needs for our customers

The Hearing Solution Group’s corporate video

conducted to the auditory centers of the brain via the hearing nerve.

The brain processes these impulses in patterns, to analyse, store, assign meaning to and retrieved when the same pattern is recognised again.

Whereas the conversion of sound into electrical impulses is an inert process, the processes in the brain are learned and depend of constant practice to keep functioning at an optimum.

Stoifl adds: “A hearing loss occurs when the ears ability to convert sounds accurately and fully into electrical impulses is impaired and results in less electrical impulses being conducted to the brain. The reduced input, over time, lead to deterioration of all central auditory processes and general cognitive abilities.”

Holistic approach

The Hearing Solution Group has a complete Hearing product portfolio including and beyond the latest

Signia hearing aids: Hearing at a higher level • Innovative functions for special listening demands • Clinically proven hearing benefits and reduced listening effort 1,2 Sivantos is among the most successful hearing aid manufacturers in the world.

Approximately one in four hearing aids sold worldwide was developed and manufactured

by Sivantos. It is one of the most successful hearing aid manufacturers in the world.

Sivantos took over Siemens’ hearing aid business in 2015 and launched its new premium brand Signia in 2016, upholding the high profile.

In the recent months, three highly innovative Signia hearing aids have been introduced to the market – the Silk, Cellion, and Pure 13 BT. The main factor behind the success of these hearing aids is the outstanding speech intelligibility our latest technology affords.

It is clinically proven that hearing effort is greatly reduced and speech understanding is even better in certain situations than for those with normal hearing. 1,2 Signia Pure 13 BT – Made for iPhone, fully connected.

The new Signia Pure13 BT made for iPhone hearing aids give you the best of both worlds: Enjoy world class hearing and full connectivity iPhone and TV audio streamed directly via Bluetooth. The hearing aid establishes a wireless connection with the iPhone via Bluetooth so that phone calls can be made in HD quality, music can be listened to and video conferences can be heard clearly - and much more.

Signia Cellion – Make the most of your day.

Our Signia Cellion hearing aids not only have all of the latest technologies that enable easy hearing, but they are also the world’s first hearing aids with revolutionary lithium-ion power cells that can be inductively recharged, i.e. wirelessly and contact-free. No more fiddly batteries that need replacing, just put your Cellion hearing aids into the charger and the smart electronics take care of the rest.

Signia Silk – The hearing aid for people who don’t want to have hearing aids.

One of the world’s smallest hearing aids, the Silk sits invisibly in the ear for complete discretion. Super soft and super comfortable, it fits immediately without the need for a specially tailored housing. And despite its amazingly tiny size, Silk delivers an outstanding hearing experience and high comfort.

Our partnership – a story of success.

Sivantos and Hearing Solutions Singapore have enjoyed a strong and trusty collaboration for the past 10 years. Both partners share the mission to increase hearing awareness in the local communities and to improve the quality life of those who have hearing issues.

1 Study conducted at the University of Northern Colorado, 2015, examined the effectiveness of the new features of primax by collecting and analyzing ongoing EEG data while subjects performed speech testing. For both primax features SpeechMaster and EchoShield, the objective brain behavior measures revealed a significant reduction in listening effort when the feature was activated.

2 Two clinical studies have shown that binax provides better than normal hearing in certain demanding environments (University of Northern Colorado, 2014: Oldenburg Hörzentrum, 2013): Speech Reception Thresholds (SRT) in cocktail-party situations improved up to 2.9 dB for wearers with mild to moderate hearing loss using Carat binax or Pure binax hearing aids with narrow directionality, compared to people with normal hearing.

www.signia.com.sg

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NEUROMONICS INC

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euromonics Inc is a maker and distributor of patented and clinically proven medical devices designed for tinnitus relief.

Users listen to spectrally modified music designed to retrain the brain to ignore the ringing sounds and stop reacting negatively to them. With research and development beginning in the early 1990s, Neuromonics has helped thousands of tinnitus sufferers improve their quality of life and overcome the daily life challenges associated with tinnitus.

Today, Neuromonics provides its devices to nearly 2,000 hearing professionals on four continents, through direct relationships and reseller partners.

T 1 866 606 3876

www.neuromonics.com

hearing aids offering help for a variety of hearing related problems.

For children who are born with no or very little hearing or Adults who’s hearing is impaired to the degree, where conventional hearing aids cannot provide sufficient audibility, The Hearing Solution Group carries Advanced Bionics Cochlear Implants.

These surgically implanted devices stimulate the hearing nerve directly, bypassing the damaged cochlea and providing this electrical stimulation directly to the hearing nerve.

Tinnitus is the most common hearing related problem. In some cases, the ringing sound can become so disturbing that a normal life is not possible anymore for the sufferer. In such cases, Tinnitus Treatment Devices from Neuromonics, Australia, currently the only product for Tinnitus with approval from the USA FDA for the claim of permanently reducing Tinnitus disturbance can provide relief.

Where needed and requested by

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HSG provides counseling and rehabilitation

the local ENT community, The Hearing Solution Group provides full Clinical Audiometry Services for Children and Adults, ranging from Pure Tone Audiometry to Tympanometry to Otoacoustics emission (OAE), Central Auditory Test and ABR or ASSR tests.

“Adults who lost their hearing might not get immediate benefit from the use of Hearing Aids but need more or less extensive central auditory rehabilitation,” adds Stoifl. “For these patients, The Hearing Solution Group provides counselling and rehabilitation to help them to get gradually used to hearing all the sounds of life again.”

Children differ from adults as they have to learn first how to hear and develop central auditory functions and auditory memory. At select locations, The Hearing Solution Group offers Integrated Hearing and Speech Development therapy to help these children develop hearing and language skills to be able to attend mainstream school and lead a normal life.

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Don’t mask tinnitus, treat it with Neuromonics.

Tinnitus relief is here, find serenity.

Neuromonics Inc PO Box 351886, Westminster, CO 80035 T: 1-866-606-3876 Neuromonics Pty Ltd 35 Lime Street, Suite 4.01, Sydney New South Wales, 2000, Australia T: 0061 2 9410 4300

Sanctuary

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Haven

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Oasis

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www.neuromonics.com Tinnitus Support Group

CHRISTOPHE CHRISTOPHE KEREBEL KEREBEL My Twitter : @chriskere

Clinically proven

My Twitter My Twitter : @chriskere : @chriskere

The Group has access to equipment from reputable manufacturers

83% success rate!

Being an independent company, not affiliated or owned by any hearing device manufacturer, The Hearing Solution Group has access to the latest equipment from the most reputable manufactures around the globe.

The Hearing Solution Group sources its hearing devices from Starkey (USA), Siemens (Germany) or Bernafon (Switzerland). Advanced Bionic (USA) is The Hearing Solutions, supplier of the world’s only fully waterproof 120 channel Cochlear Implant and Neuromonics (Australia) provides Tinnitus Treatment Equipment.

Equipment and software for Central Auditory Training and Testing is sourced from MediTech (Germany).

Stoifl adds: “Compassionately helping each individual to find his or her best personal long-term hearing and communication solution, regardless of age, hearing problem and budget is our mission.”

People affected by hearing loss often

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are isolated and insecure, to treat them compassionately, understanding their problems and help them to better understand their hearing is as important to us than to simply address the hearing loss; that is what the Company calls its holistic approach.

to a patient’s initial amplification preferences while providing still the highest possible benefit.

As the patient’s central auditory system readjusts to more stimulation a high resolution device can be gradually adjusted to take best advantage of this progress allowing the patient to comfortably regain his hearing.

Last but not least some top line products today have advanced features which help you relocate a lost hearing aid, store unlimited environmental setting in the cloud and automatically activate them location based or connect them with your mobile phone and enjoy clear discreet telephone conversations

Sophisticated technology

The necessary technology level of a hearing aid is determined by objective test results, the build, colour and advanced technology features, like Bluetooth capability are left for each patient to select. Hearing aids come in a wide array of designs and prices, to a certain degree price depend on design and size of the hearing aids, however mostly prices are determined by sophistication of technology.

Hearing aids today are miniature computers which are more or less sophisticated. Sophistication in a hearing aid means how high the resolution of loudness and frequency adjustment is and how good and how many adjustable parameters of noise reduction a certain technology provides.

The benefit of a more expensive higher technology hearing aid are three fold, with higher resolution and better noise control allows for the Hearing aids to be better adjusted

There is a wide range of highly qualified staff available

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Specialist staff

The Company offers a holistic approach

Qualified staff is one of the many benefits at The Hearing Solution Group. Our size allows us to have a variety of specialists with different educational background to attend our customers. Regular training is provided to all our staff either from our in-house specialists, visiting trainers from manufactures or by attending international conferences and exhibitions locally and abroad.

Our staff consists of PhD, Master Degree, Bachelor Degree and Diploma

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Audiologists, supported by Hearing Healthcare Consultants, Hearing Aid Acoustician, Psychologists, Speech Therapists and dedicated support staff.

“The consequences of Hearing Loss go far beyond the obvious not being able to hear,” Stoifl says. “These consequences have been extensively reported and proven by institutions such as the National Council on Ageing, John Hopkins Medical Center, Better Hearing Center and many others.”

Adults with untreated hearing loss experience a 30-40 percent decline in cognitive abilities, and an untreated mild hearing loss has been linked to two times, a moderate hearing loss to three times and a server hearing loss to a five times higher likelihood to

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develop dementia.

Elderly are generally at a higher risk to suffer a fall with serious consequences.

People with a mild hearing loss (25dB) are three times more likely to have a history of falling. Every additional 10 decibel of hearing loss increased the chance of falling 1.4 times.

“Significantly higher incident of depression and isolation is another effect of untreated hearing loss, with studies showing older adults with untreated impaired hearing have a shorter lifespan than peers using hearing aids,” concludes Stoifl. “It is one of our aims to massively alter this and we hope in the future to see these instances drop through our work and the work of others in the industry.”

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76 Bras Basah Road #01-01, Carlton Hotel, Singapore 189558 Tel: +65 6653 2618 contact@hearingsolution.com.sg

http://sg.hearingsolutiongroup.com/

www.outlookpublishing.com