Bogart Group

ROMANIA’S INTEGRATED BUILDING COMPANY

BOG’ART GROUP

INTEGRATED INGENUITY Spanning the entire chain of building services, Bog’Art has become reputed for its landmark projects, complex and innovative technical solutions and is the largest local construction company with fully integrated building services in Romania Writer: Jonathan Dyble | Project Manager: Ryan Gray

2 | EME Outlook issue 35

CONSTRUCTION

EME Outlook issue 35 | 3

Take Advantage of the Experience

where everything is smart, safe and delivered on time.

Key Numbers + 2.000.000 Sqm MEP built + 300.000 IoT Devices Monitored + 100/Day Maintenance Operations + 10 Years IoT Experience

www.globalworth.com

26 Frunzei Street, Bucharest, Romania E-mail: office@global-technical.com Phone: +40 314 250 711; +40 314 250 712 www.global-technical.com

END TO END BUILDING TECHNOLOGIES

SECURITY SERVICES

IOT SOLUTIONS

OPERATIONS CENTER

BOG’ART GROUP

R

omania is home to a thriving construction sector.

According to statistics from GlobalData, the country’s current construction project pipeline – including all megaprojects valued at $25 million or more – is in excess of $100 billion.

It’s a substantial figure being backed up on all fronts. In April 2019, the European Commission (EC) approved investment worth $2.3 billion under the EU Cohesion Policy to develop infrastructure in Romania, focussing on various projects across transport, energy, healthcare, education, water, housing, communication and welfare development.

Meanwhile, the EC’s own research also shows a buoyant private sector.

In 2016, more than 89,000 enterprises and 600,000 people were shown to be engaged in Romania’s construction industry, representing respective increases of 7.6 percent and 2.9 percent since 2010.

The result of this upturn? The sector today accounts for approximately 10 percent of national GDP, and with the nation renowned as one of Europe’s fastest growing economies, it is drawing in some of the boldest, brightest minds who are powering some truly inspirational companies.

Enter Bog’Art Group – Romania’s largest construction company.

Founded in 1991, the family-owned enterprise has come to typify the growing prosperity spreading across the local urban landscape.

“We like to think of ourselves as a completely integrated local construction company in the true sense of the meaning,” explains Bogdan Doicescu, President of the Board at Bog’Art Group.

“We’re the only company that can do everything from A to Z in terms of getting a building up and operating it. Our group of companies manage everything from land acquisition to design and permitting to many components of the construction process itself, as well as project monitoring and 6 | EME Outlook issue 35

property management throughout a building’s lifecycle.”

SEAMLESS SOLUTIONS

Bogdan Doicescu

THE BOG’ART BREAKDOWN

29

YEARS OF ACTIVITY MORE THAN

600 2.5

PROJECTS COMPLETED

MILLION SQUARE METRES DELIVERED

€200 2,000 7

MILLION ANNUAL TURNOVER

EMPLOYEES

DIVISIONS: BOG’ART ALUSYSTEM CONS CONSTRUCT BOG’ART STEEL BOG’ART BUILDING MANAGEMENT TONI TRADING BOG’ART RESIDENTIAL

Indeed, the sizeable remit of the Bog’Art brand is undeniably impressive. A company in the group such as Alusystem is the dominant player in terms of façade solutions in Romania, while Bog’Art Steel is famed as the second largest local steel producer, delivering roughly 5,000 tonnes of metal every month, for example.

At the centre of this growing ecosystem, however, is its original construction division which accounts for about 80 percent of the group’s entire revenue.

“Bog’Art is very much the engine that makes all the other cogs turn,” Doicescu affirms. “We have six other auxiliary service divisions that are each fully fledged companies in their own right, but they also work alongside and serve the construction company which is undeniably our core business.

“By having a group of companies that integrate all of the aspects that go into the building process, we have found that once clients come to us, we’re better able meet all their demands seamlessly owing to the mix of synergies that our group provides.

Everything is tied in to create a onestop shop.”

It is this position as an all-encompassing supplier of building services that sets Bog’Art apart.

By managing projects from early stages of land acquisition to many years of operation after construction, the organisation consistently delivers client savings, technical improvements and efficiency enhancements by filling in the gaps and lags that can appear between the vast multitude of different associated processes.

“We’ve successfully incorporated all of the lessons that we have learned across the entire spectrum and seen where short-term, attractive solutions can end up costing more money than they otherwise should in the long

E

stablished in 2007, Global Technical Systems is the base company and flagship enterprise of the Global Technical Group.

Specialised in end to end building technology, we are built around a core of engineers, designers, technical consultants and project management professionals that share a common vision and actively contribute ideas. We have managed to differentiate from the traditional Romanian contractor model, which allowed us to get involved in some of the most ambitious projects developed in Bucharest from their outset.

This professional setting allowed us to perform right away at highest level: we did our part in the development of biggest hub of corporate office buildings (class A+ BREEM and LEAD certified) in Bucharest, acting as a consultant, designer and contractor for electrical works, security systems, IT&C and structured cabling networks, building management and energy efficiency systems, energy back-up and data centre dedicated (tier standard) turnkey solutions. Simultaneously we’ve been involved among other recognisable commercial projects in a technology campus including a 1,500 square metre datacentre for which we functioned as MEP integrator.

We had the privilege to be involved in projects developed by pivotal investor Global Worth and other major contributors to landmark projects in the Romanian market like Willbrook, Vastint and Skanska – in relation with the latter, we are proud to announce our current involvement in a large scale fit out for Microsoft.

Our fresh, open-minded approach to technological trends and innovations has allowed us to steadily build our portfolio. We take pride in our involvement in project implementation for multinational companies like HP, Intel, EASD (Airbus), Honeywell,

Nestle, DELL, Fitbit, GE, Ernst & Young, ERSTE Group and Deutsche Bank, among others, and have also gained valuable experience in delivering large-scale retail projects for big names of the industry and some key developers like NEPI Rockcastle.

Sustainability is another key area of focus for us. As the trends for energy efficient and green building evolved, so were we by developing the building management and automation department into a division called Global Technical Controls, specialised exclusively in control and management of energy efficient MEP technologies for commercial and industrial buildings.

At this moment we are fully prepared to meet market demands related to the new EU regulations and highest international standards regarding smart and energy efficient buildings, and already working on the solutions of tomorrow.

Among the companies of the group, we have an excellent synergy with Global Intelligence, the software developer for IoT solutions supported by AI research and a unique enterprise platform for multisite technology management called CAVI SMART MONITORING. The future of Global Technical Systems looks more promising than ever before. Our 2020-2021 pipeline of foreseen projects include major projects located in Romania and CEE. We will approach these as a turnkey MEP contractor covering a plethora of new special projects – systems upgrades, corporate fit outs, smart building and energy efficiency technological implementations, an expansion of our MEP specialised maintenance portfolio and opening of several new accounts both in commercial and industrial fields.

www.global-technical.com

BOG’ART GROUP

term,” Doicescu states. “Identifying these gaps, adding value in between and smoothing out the entire building process is where our brand stands out.”

A COLLABORATIVE CULTURE Underpinning this array of specialisms and proficiencies is the Bog’Art Group workforce.

A 2,000-strong employee base, the company has been a pioneer in manpower recruitment from Asia in order to secure its high volume of works. At the management level, the average employee tenure is an impressive 14 years, where each and every individual is recognised as crucial to the success of the business, from the executive management team down to the on-site engineers.

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AWARD-WINNING AMBITION Bog’Art Group has won a host of different awards over the years. Some of its recent prizes are outlined as follows: • Won Best Constructor for seventh consecutive year at the Construction & Investment Journal Awards 2019.

• Acknowledged by EuropaProperty at the South Eastern Europe Real Estate Awards 2018 in the Professional Service Provider category.

• Won Best of the Best Constructor of the Year at CIJ Hall of Fame Awards 2018 for a second consecutive year.

• Secured Forbes Best Office Buildings award, named as most active constructor for 2018 and 2019.

• Awarded Construction Firm of the Year at See Real Estate Awards 2017.

• Yearly local awards for quality of buildings delivered and sustainability certifications for each project

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Pipera Blvd. 1B 077190 - Voluntari

BOG’ART GROUP

Globarworth Campus - 142,000 square metres

“Everyone in the Bog’Art family is empowered to contribute in their own way through an ownership mentality transmitted by the values of a family business, as well as having a corporate governance standard on par with large corporates that come with the scale of the business.”

“At the helm of our activity, we put a lot of faith and trust in our project managers – the closest interface with the client and individuals directly responsible for successfully delivering the project,” Doicescu comments.

“Our business model is project based, which makes the organisation flat in the sense that the project managers are fully equipped with all the knowhow, having numerous projects under their belt by the time they begin making key decisions. As a result, we’ve developed a very tight chain of command straight to the executives, which allows for an expedient and accommodating flow of work.”

2019 was a record-breaking 12 10 | EME Outlook issue 35

Timpuri Noi Phase 1B - 40,000 square metres

months for the organisation. A number of its divisions more than doubled their revenues year on year, the group now totalling about €200 million in annual turnover.

These astronomical figures in mind, it may come as no surprise that many of Bog’Art’s competitors are

revered international stalwarts. Yet the aforementioned, detail-orientated ownership mentality ensures it stays grounded.

“We’re very much a client-friendly interface and not a faceless organisation with high bureaucracy and no real decision makers,” declares Doicescu.

Fire Protection Solutions

FIRE DETECTION AND EXTINGUISHING DESIGN. INSTALLATION. MAINTENANCE DEFLAMMO Fire Protection SRL - member of AVITECH Group, is a

. Detection

company specialized in the provision of complete and reliable fire detection, voice alarm, smoke extraction and fire extinguishing solutions. The company offers design, installation and maintenance services that meet the highest standards of fire protection.

DEFLAMMO collaborates with renowned technology partners worldwide such as Bosch, DSPA.nl, Grundfos, Honeywell, InnoVfoam, Reliable Automatic Sprinkler, Schrack, Viking, Wagner, Wilo.

. Voice alarm and evac . Smoke extraction . Water extinguishing . Foam extinguishing . Aerosol extinguishing . Gas extinguishing

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Pipera Blvd. 1B 077190 - Voluntari

BOG’ART GROUP “You can reach the President or the CEO of the company every day – we are there.

Members of the executive team are very often on-site, and everyone can see and feel their involvement.

“That comes from taking a lot of pride in what we do – the end result is that everyone feels they are part of every building built by Bog’Art. “We find a lot of our staff love what they do and carry our values forward in the best light; it’s our greatest benchmark in terms of corporate culture.”

INVIGORATING THE LOCAL LANDSCAPE Indeed, a glance at the group’s impressive portfolio provides visible proof of its perpetual pride.

The past year alone has seen the delivery of numerous flagship projects to the Romanian market, including the 70,600 square metre Expo Business Park – an office complex comprising three buildings and an underground parking area situated in northwest Bucharest.

Featuring low water and energy consumption solutions, high efficiency LED lighting, low impact façade materials, an intelligent ventilation system, and a fully automated intelligent

building management system, the compound has been rated BREEAM Excellent as well as being an iconic feat of local urban architecture.

“Bridge Phase 3, Timpuri Noi Square Phase 1B, GlobalWorth Campus and Renault Bucharest Connected are likewise all particular highlights completed recently,” Doicescu states.

“These are all big office schemes delivered for longstanding clients and are the type of developments that our brand is best known for: premium, spotless, class-A office buildings.”

Much like Bog’Art Group’s capabilities, however, the firm’s portfolio is likewise continually diversifying.

In the retail space, the company last year delivered Bucharest’s second IKEA – a 67,000 square metre shopping centre.

In contrast to the IKEA project, Doicescu also highlights an institutional project delivered in 2019 in the form of the prestigious Kuwait embassy building.

“This was a very small project for us in terms of size, at just 4,000 square metres, but it was a gem of building with so many intrinsic details and finishes that made it really stand out,” he reveals. “It was a demonstration of the compact quality that we can deliver

STRIDING TOWARDS SUSTAINABILITY Bog’Art Group’s approach to sustainable construction and creating healthier, more productive environments is built on best practices that emphasise longevity, affordability and a minimised environmental impact.

Its philosophies in this sphere are based on four guiding principles – efficiency, utility, durability and contract – that are met through: • The usage of recycled materials; • Minimising the generation of construction waste; • Minimising toxic emissions in order to reduce its carbon footprint; • The management and optimisation of water and energy consumption in order to minimise operating costs for project owners.

Adhering to these throughout each and every project, Bog’Art Group consistently receives BREEAM and LEED certifications, creating structures that are environmentally responsible and efficient.

12 | EME Outlook issue 35

Kuma Romania We are proudly presenting KUMA, a leading manufacturer and exporter of high-quality bathroom concepts (washbasins, countertops), with production facilities in both Denmark and Romania. We have over 40 years of experience in the industry, upholding the quality of our products, which is also attested by the ISO 9001:2015-UKAS certification.

KUMA and our partners come with a solid expertise in the composite industry, managing a lean production facility. Our knowhow in marketing and sales are especially tailored for projects and we constantly strive to bring a wealth of knowledge to this market by satisfying the ever-expanding requirements of our customers.

KUMA ROMANIA works alongside Bog’Art Group in developments for office buildings/hotels/schools and together we promote the innovative line of KUMA public washbasins made from composite materials.

Our range of products is vast and perfectly fits diverse bathroom concepts or architectural visions: from futuristic, to classical. Our models combine creativity and functional design, without compromising the high quality of each product. The KUMA technology means continuous casting between basin and countertops, which brings advantages to installing, maintenance and design.

Our washbasin collections have CE certifications in compliance with EN14688-2015 and for each group of materials we provide DOP - declaration of performance; we are currently supplying the top international brands in Europe and exporting our products to more than 30 countries.

When it comes to new products KUMA is forward thinking and constantly seeks to innovate in order to anticipate future trends. We are looking at new legislations and regulations, along with trends and fashions around the world to ensure that our product range meets our customers’ evolving needs and desires. www.kumaromania.ro | www.kuma.dk

KUMA CUSTOM-MADE washbasin concepts for contemporary public bathrooms KUMA washbasins are available in a wide range of basin shapes, with single or multiple basins (double, triple and even up to 9-10 basins) continuously cast in custom-made countertops - dimensions up to 420cm length cast from one piece.

KUMA U shape washbasin with long SQUARE 100 and 160 basins / GLOBALWORTH CAMPUS office building – Bucharest

KUMA washbasin with multiple SQUARE 70 basins / THE BRIDGE – FORTE PARTNERS office building – Bucharest

BOG’ART GROUP

Renault Bucharest offices against the backdrop of a year that was characterised by more sizeable works.”

As talk turns to the future, Doicescu is also able to reveal that this versatility in project type and ability to adapt to the market will further be put to the test through 2020, with Bog’Art having taken on major works for two of Romania’s leading airports in Bucharest and Brasov.

These institutional projects, combined with new office developments that the group will continue to deliver for its longstanding clients, will ensure it is able to build upon the successes of 2019 in the next 12 months.

“This year we will be focusing on being more selective in terms of the volume of works we take on, while internally enhancing our organisational procedures. The lessons learned from a high volume of works given the market constraints and challenges will require some rethinking of our strategy for the future,” Doicescu explains.

“We’ve got a really exciting mixture of projects in the pipeline to diversify our exposure by client and project type, but we’ll also be using the 14 | EME Outlook issue 35

coming months to pace ourselves and re-establish sound working methods that ensure our performance withstands after such a huge year.”

INTUITIVE INNOVATION Technology is set to play a key role in this consolidation strategy, Bog’Art continually ensuring it strides ahead of the curve by not only investing in the latest process upgrades, but also developing its own tailored in-house solutions.

In regard to the latter, it has developed an expansive platform that ensures critical on-site issues are highlighted to executive management in the form of condensed reports that are consolidated upwards from minor issues to major risks at the project and company level – a policy that reiterates the company’s emphasis on employee empowerment throughout the chain of command.

“Internally, maintaining dialogue, sharing lessons learned and the transfer of career-long collective knowhow, combined with effective reporting from project managers, allows

decision makers at the head of the company to identify and mitigate risks before they become issues,” states Doicescu. “This is a key driver of our pro-active management approach.”

Prefabrication is another technical area that the company has been relying on extensively, looking to simplify on-site construction processes with innovative construction methods and materials that help to reduce manpower reliance and compress construction times.

Likewise, this is a field where Bog’Art works extremely closely with its suppliers and partners – relationships that Doicescu himself describes highly creative and collaborative.

“We always involve our supply chain in decisions relating to technological change,” he affirms.

“For example, if there’s a design revision that we want to implement in order to save costs, time or efficiency of work, then we need the full support of our teams in order to understand whether it can be done. They have the experience and the knowhow to determine what can be optimised.

CONSTRUCTION

since 1991

Aurel Vlaicu Street, no. 87, Iasi, Romania phone: +40.232.230.637, e-mail: office@das.ro, www.das.ro

EME Outlook issue 35 | 15

BOG’ART GROUP

BRENNEKA The Brenneka teams from Romania and France are at your disposal for installation works in the projects you develop: • HVAC • FIRE EXTINCTION UNITS • EXTERIOR NETWORKS • SANITARY INSTALLATIONS • ELECTRICAL AND • AUTOMATION

BRENNEKA - ROMANIA T +4 031 4313095 E office@brenneka.com www.brenneka.ro

Expo Business Park is one of many high-end office-based projects

BRENNEKA - FRANCE T +33 63 52 70 847 E brennekasas@brenneka.com www.brenneka.com

“We have to pitch to the market and find that solution, exhaustively and completely. You only get to build once, and we make sure to get all of the resources at hand involved. To achieve that, we work closely with our professional service providers and suppliers, maintaining longstanding relationships with open and constructive dialogue.”

risk than just providing a service, but it comes with the reward of owning your project from start to finish. By putting together the right partners and right resources we’ll be able to not only withstand the challenges of years ahead but thrive in the face of them.

“Am I optimistic? I would say cautiously. The coming months are going to be a time to re-evaluate and rethink to make sure that we continue to provide the best of the best. That said, I’m confident in our ability as a company who takes projects from A to Z while leaving a meaningful footprint, and we’re certainly here to stay.”

MAINTAINING MOMENTUM Keeping an eye on innovations while continually championing supplier- and staff-led cooperation and pursuing a number of promising project opportunities, 2020 is already shaping up to be yet another bright year for Bog’Art. Continually revising its position, methods and procedures and further instating its role as an extensively diversified, integrated construction player will only help to maintain its already revered market position, deemed critical to ensuring that 2019 wasn’t just a one-off year in terms of revenues.

“The goal is to maintain this level in the long term,” Doicescu expresses, providing an overriding outlook as our conversation comes to a close.

“With persistent confidence in the 16 | EME Outlook issue 35

Bog’Art Centre market in the long run, we want to push our investments in real estate development by presenting our own in-house projects to partners.

“We’ve actively invested in securing an ample development pipeline for the coming years and are seeking partnerships in this space. There’s more

BOG’ART GROUP Tel: +40 (0)21 310 45 52 office@bogart.ro www.bogart.ro

CONSTRUCTION

Civil and Industrial Installations

BRENNEKA company wishes to bring quality and professionalism, starting from the idea that work in installations in accomplished by working as a team, the final quality of the works made being influenced by the quality of materials, technologies applied and, least but not last, by the qualification of the staff.

The company’s mission is to offer products and services in installations, ready to meet the clients’ necessities and demands. The professionalism and enthusiasm of a profesional team, differences us, BRENNEKA, through being client-orientated, quality and promptness.

Benefiting from the experience accumulated along numerous works, the technical staff of BRENNEKA, wants to offer a complete package of services.

BRENNEKA - ROMANIA T +4 031 4313095 E office@brenneka.com W www.brenneka.ro

HVAC FIRE EXTINCTION UNITS ELECTRICAL AND AUTOMATION

EXTERIOR NETWORKS METAL SYSTEMS SANITARY INSTALLATIONS

BRENNEKA - FRANCE T +33 63 52 70 847 E brennekasas@brenneka.com W www.brenneka.com

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EME Outlook issue 35 | 17

BOG’ART GROUP Bog’Art Center, Str. Ion Brezoianu nr. 27, sector 1, Bucharest, Romania Tel: +40 (0)21 310 45 52 office@bogart.ro development@bogart.ro www.bogart.ro

PRODUCED BY EME OUTLOOK MAGAZINE