JOURNALISM AND MASS COMMUNICATION
The Gaylord College of Journalism and Mass Communication is recognized as the #1 media program in the nation. Our purpose is to cultivate an experiential and welcoming learning environment that inspires ethical storytellers and scholars to shape the future of media.
MAJORS
Advertising*
Creative Media Production*
Journalism*
Professional Writing Public Relations*
*These programs offer optional accelerated master’s programs
CAREER OPPORTUNITIES
Students who receive degrees from Gaylord pursue careers such as:
• Broadcast journalist
• Advertising sales
• Creative director
• Marketing
• Media planner
• Brand management
• Graphic design
• Film producer
• Multi-media journalist
• Print and web journalist
• Publishing
• Editorial writer
• TV news producer
• Photography/videography
• Novelist
• Media relations
• Publicist
• Public information officer
• Event planning
• Social media marketing
• Weather
• Sports communication
• Technical writer
• Script writer
• Documentary
Visit ou.edu/career to learn more about career opportunities for OU students.
I’m eternally grateful for the faculty at Gaylord College and the opportunities I received as a student. The hands-on learning experiences and real-world opportunities prepared me for the next steps in my career as a journalist. Every professor, advisor, and dean truly want the best for their students and are intentional in helping us reach success. I’m so thankful to have received my education from OU and Gaylord.”
MECCA THOMPSON | OU Class of 2024
Major: Journalism
From: Humble, Texas
BY THE NUMBERS
#1
QUALITY OF STUDENT WORK IN THE NATION according to the Broadcast Education Association 2025
100+
CAMERAS
10 EDITING BAYS, two television/film studios, an advertising and public relations agency, a creative lab, and a multi-media focus group room
34 STUDENT ORGANIZATIONS & PRATICUMS to choose from
GAYLORD COLLEGE OF JOURNALISM AND MASS COMMUNICATION
e UNIVERSITY of OKLAHOMA
THINGS TO KNOW
1
Our college is recognized as the #1 media program in the country, according to the Broadcast Education Association (BEA), which ranks schools based on student achievement. Our advertising program is ranked in the top 10, based on 2024 National Student Advertising Competition rankings of the American Advertising Federation. In other rankings, Gaylord College is #1 in Film and Video, #3 in News, #3 in Scriptwriting, and #4 in Sports (BEA).
2
Thanks to a generous $22 million gift from the Gaylord family, students have access to state-of-the-art television studios, numerous editing bays, multimedia labs, a 2,000-squarefoot student-run advertising and public relations agency, nearly 300 computers with the latest media software, and a dedicated podcasting studio.
3
Our students build impressive portfolios as they design public relations or advertising campaigns, produce films with the student-run Greenlight Creative Productions, write and produce one of our many regular student-run broadcasts, including Sooner Sports Pad and OU Nightly, or write a novel or screenplay.
4
Students can gain from experiential learning ranging from study abroad at OU’s Arezzo campus to a yearly British Media tour. Faculty also organize educational and experiential trips to NYC, D.C., and DFW. Students gain real-world experience reporting from Capitol Hill in Washington, D.C. to the State Capitol in Oklahoma City.
5
Gaylord College also supports students financially. In 2024, the college awarded approximately $375,000 in scholarships to undergraduate and graduate students. The college committed $60,000 for study abroad, experiential opportunities in NYC, D.C., and DFW, and conference travel.
