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ZOA Energy Drink Line Expands Into C-Stores Across Canada
ZOA Energy has expanded into brick-andmortar stores across Canada with its new visual identity and additional flavors The newly revealed product will be reaching more brand fans than ever in Canada with drinks available or coming soon in Circle K and Couche Tard, Federated Co-Op Gas Convenience & Grocery, Metro C Channel and Parkland gas stations, in addition to the current footprint online
ZOA and its new visual identity were both crafted to reflect the ethos and passion of its founders – Dany Garcia, Dwayne Johnson, Dave Rienzi and John Shulman – each of whom is top in their field as world class business people and athletes A zero sugar energy drink, the delicious formula utilizes natural caffeine derived from green tea and green coffee, which helps support alertness
“Great to see ZOA Energy expand even further in Canada, a place that means a heck of a lot to me, as my time playing with the Calgary Stampeders of the CFL, while brief, wound up becoming one of the most critical and defining periods of my life,” Johnson said “Plus, Canada was my dad’s home country
“Since launching this past fall in Canada, our ZOA brand has seen tremendous growth and most importantly, lots of satisfied consumers We’re excited to bring new flavors and our new design to our Canadian ZOA Warriors ”
As the product begins to hit the shelves in gas stations and grocer y stores across the country, consumers will see a reinvigorated can design, alongside fresh new flavors, to help you through your day no matter where it takes you The new can identity, designed by R/GA, features vibrant colors and eye-catching design
“The ethos of ZOA is positivity, and our biggest goal as a brand is to reach new consumers and energize as many people as we can, ” said Garcia, co-founder and chief visionar y officer “With our expansion in Canada, we cannot wait to bring our new look and feel into the market – making the drinks readily available in grocer y stores and gas stations in addition to our existing footprint ”
ZOA will be introducing two flavors in Canada – ZOA Strawberr y Watermelon and Cherr y Limeade – both debuting in the new packaging These flavors add to the growing lineup of existing ZOA fan-favorites, including Tropical Punch, White Peach and Wild Orange
“It is of utmost importance that our products enable our consumers to power all that is possible in their day,” said Rienzi, co-founder and chief health officer “We are excited to expand access across Canada to our functional and delicious beverages; with natural caffeine – and delivered with zero sugar ”
“We’re excited to make ZOA more readily available to our Canadian fans through more than 3,500 brick and mortar retailers,” said Shulman, co-founder and chief positivity officer “We’ve had incredible success in the market thus far with Costco and Amazon and are excited to expand into more retailer locations across the entire country ” GN


