Art, design, science, and technology were the four pillars displayed at the 60th edition of Salone del Mobile at EuroCucina, which took place June 7-12. Ornare is one of the most sophisticated international brands of high-end cabinetry.
In line with the motto of the historic 60th edition of the event, Ornare presented new collections at the fair.
Ornare in Milan at Salone Del Mobile
Ornare launches New Collection at Salone del Mobile!
In its third time in the fair, Ornare presented the Square Round and Shaker collections, designed by Ricardo Bello Dias, the art director.
All products follow the new market trend in uniting beauty, comfort, and use of technological and sustainable materials. Ornare was aligned with Salone's 2022 proposal that highlighted the ecological transition that the world of design is going through.
To create new products and collections, Dias said the company carries out a world-wide and extensive research on fashion trends, colors, and new materials. Then, he develops the collection respecting the brand’s values.
"One of the most important requirements in today's world is to make the right choices concerning clean and sustainable paints and finishes. At the same time, it is necessary to think about the finishes for an entire collection. Our collections are completely customized, where smart choices are made so our clients can select different types of materials and still make them match."
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"This is a rare characteristic within the design industry. The brand works in a way that its collections mix and compose like poetry. The architects work in a very close partnership with Ornare and take full advantage of our flexibility. This has infinite value as few companies offers this range of material options."
According to Dias, Ornare's significant competitive advantage lies in the high degree of customization and flexibility that the brand offers to all its work partners and clients.
