So why swim in it”?
The Truth You Already Know
If you ’ ve owned a pool or been in a pool for more than 10 minutes, you already know this:
Chlorine sucks. It stinks. It burns. It ruins everything.
Yet everyone keeps using it because “that’s how it’s always been done.”
But here’s the uncomfortable truth: If chlorine were invented today, it would never be approved for consumers. Not in a million years.
And yet… we dump it into water our kids swim in, swallow, and soak in for hours
This book exposes why chlorine pools feel harsh and outdated and why homeowners everywhere are switching to chlorine-free systems like the Fusion 44X for fresher, softer, cleaner water This is the wake-up call most people need
Warmly,
Ben and Oliver- Directors ORBRO/ FUSION44X
1.The Ugly Reality Of Chlorine (Nobody Mentions This)
1. The “Eye-Sting Explosion” When You Open Chlorine Tablets
Every pool owner knows that moment:
You crack open the lid… a puff of chemical fumes blasts out… your eyes slam shut… and you step back like you ’ ve opened a tear-gas grenade.
If a chemical burns your eyes from across the room, why on earth are we swimming in it?
2. Red Eyes? That’s Not “Just Swimming.”
That’s a Chemical Reaction, People say:
Oh, red eyes are normal after swimming ” No they’re not
Red eyes happen because chlorine reacts with:
•sweat
•sunscreen
•body oils
•urine
•bacteria forming chloramines — the stuff that stings, smells, and irritates.
You’re not smelling “clean pool.”
You’re smelling chemical leftovers
3. Dry Skin That Feels Tight for HOURS
Everyone has stepped out of a chlorine pool and felt:
•tightness
•dryness
•itching
•flaking
That’s not “pool water.”
That’s chemical stripping the same effect bleach has on clothes. If it dries out your skin, what is it doing internally?
4. Hair Turns Brittle, Bleached, or Greenish
Chlorine binds to proteins in hair. Kids get straw hair.
Blondes go green.
Dark hair fades.
Imagine paying for salon hair… and destroying it in one swim
5. Clothes & Towels Fade Instantly
One splash of pool water on a T-shirt = instant fade mark. If chlorine can ruin fabric in seconds, why do we think it’s “safe” for our bodies?
6. Your Pool Should Not Smell Like a Public Toilet
Let’s call it what it is:
Chlorine smell is disgusting. It hangs on:
•clothes
•hair
•skin
•towels
•furniture
A pool should smell like nothing but Fresh, clear, clean water. Not a chemical factory.
2 The Part They Never Tell You
Is A Problem For You and the Planet
It harms microorganisms and natural water system This isn’t “ green ” It’s old, outdated, and environmentally heavy
3 The Shift: Homeowners Are Done With Chlorine
People accept chlorine because:
✔ “It’s what everyone uses. ”
✔ “It’s what the pool shop recommends ”
✔ “It’s what we ’ ve always done ”
But when parents start connecting the dots:
“My kids always get rashes after swimming.”
“Why does their hair feel like straw?”
“Why is our pool equipment rusting so fast?”
“Why does it smell so strong if it’s supposed to be clean?”
they realise chlorine is not a “clean water system”
It’s a chemical dependency.
And the moment homeowners discover they can have crystal-clear water with zero chlorine, they never go back.
Now let’s talk about what homeowners really want:
A pool with NO chlorine, NO chemical smell, NO harshness… and NO constant dosing.
Fusion 44X delivers a swimming experience that feels: silky fresh gentle natural crystal clear chlorine-free
The experience is completely different
Once you feel it, you can’t go back
4. The Fusion 44X — The Chlorine-Free Experience
Fusion 44X uses hydrogen infusion a proven, natural, highly effective way to keep water clean and fresh without adding any chlorine at all.
The Fusion 44X Difference:
ZERO chlorine
ZERO shock
ZERO stabiliser
ZERO smell
ZERO burning eyes
ZERO bleached hair
ZERO corrosion to equipment and far easier water balance
The system continuously infuses hydrogen into the water, which disrupts bacteria, breaks down impurities, and maintains clarity without chemical side effects.
After switching, people say the same things:
✔ “My eyes don’t burn anymore ”
✔ “My kids stay in the pool longer ”
✔ “My skin doesn’t feel tight ”
✔ “My hair isn’t ruined ”
✔ “The water FEELS different softer ”
✔ “My pool doesn’t stink ”
✔ “I’m not juggling chemicals every week.”
✔ “It looks like bottled spring water.”
Once you swim in a chlorine-free pool, you realise how bad chlorine really was
Patented Hydro-pH-Infusion process to naturally balance waters ph 7.2-7.6, kill algae/bacteria,and maintain clarity — using science, not chemicals.
5. Why Fusion 44X Makes Sense
Homeowners want:
•safer pools
•gentler water
•no red eyes
•no harsh smell
•no bleaching
•no constant dosing
•no chemical storage
•no expensive shock treatments
•no fighting with pH and stabiliser
Fusion 44X gives them exactly that with almost no effort
Why the modern family chooses Fusion 44X:
•Better for children
•Better for skin
•Better for hair
•Better for the environment
•Better for pool equipment
•Better for long-term cost
•Better for day-to-day simplicity
Here’s the truth: Nobody misses chlorine once it’s gone. Not one person says:
•“I miss the eye burn.”
•“I miss the chemical smell ”
•“I miss bleaching my kids’ hair ”
The moment you switch, your pool it stops being“something you maintain” and becomes something you genuinely enjoy
“I used to dread getting in the pool”
Chris Cook, Olympic swimmer and two-time
Commonwealth gold medallist, has teamed up with
“ Thanks for downloading this book I’m a double Olympic swimmer and I am renowned these days as the guy who helps people to ‘Keep things simple’. I coach and translate tools, strategies and approaches that people can use to implement in their own lives, to make positive changes immediately.
And the Fusion 44x does exactly this and Simply creates Just pure, safe, naturally balanced water Fusion 44X doesn’t reduce chlorine. It eliminates the need for it entirely. Chlorine was a constant presence throughout my swimming career, and not always in a good way. During periods of heavy training, I’d sometimes come out of the pool with stinging skin, red patches and even mild chemical burns – it got to the point where I genuinely dreaded that first dive in some days. As a parent, I’ve also seen how the strong smell, sore eyes and itchy skin can really put kids off the water before they’ve even had a chance to fall in love with swimming Anything that can remove that barrier and make the pool a more welcoming, comfortable place is a massive step forward in my book.”
Book Your Free Fusion 44X Pool Assessment Call
You’ve just discovered what thousands of homeowners already know: Chlorine-free swimming is the future and Fusion 44X is how you get there.
Now it’s time to see what it would look like for your own pool.
On this call, we’ll walk you through:
1. Your Pool Setup (New or Existing)
We’ll ask a few simple questions so we can understand: your pool size your system setup whether it's a new build or existing pool what problems you ’ ve had with chlorine what you want to improve (clarity, skin comfort, smell, maintenance, etc )
2. Whether Fusion 44X Is the Right Fit for You
We’ll make sure you get the best results possible only if the system is a perfect match for your pool.
3. Your Custom “Go Chlorine-Free” Plan
We’ll outline exactly what your transition to chlorine-free swimming will look like: installation options estimated timelines what changes (and what doesn’t) how quickly you’ll feel the difference
5. Your Questions Answered — Honestly
No pressure.
No sales games.
Just straight answers so you can decide what’s right for your family.
WHY BOOK NOW?
Fusion 44X batches often sell out before they arrive
The faster you book the call, the more likely you can secure your unit
If you want:
Zero chlorine
Zero smell
Zero red eyes
Zero dry skin
Zero bleached hair
And dramatically simpler pool care…
Back
Fusion 44X “Total Confidence” 100% Money-Back Guarantee
We’re so confident you’ll love swimming in a chlorine-free pool that we’ll take all the risk for you
When you install Fusion 44X, you get our Total Confidence Guarantee, which means:
If you ’ re not completely satisfied with the clarity, comfort, and swimming experience
You get 100% of your money back. No hassle.
No arguing.
No complicated conditions.
If Fusion 44X doesn’t deliver the simpler, cleaner, chemical-free pool experience you expected we will: remove the system refund your purchase and restore your pool to its previous setup
No questions asked. No fine print. No risk on your side. We offer this guarantee because:
✔ Homeowners consistently report clearer, softer, more comfortable water
✔ Installers find the system simple and reliable once fitted
✔ Families appreciate the absence of chlorine smell and irritation
✔ Retrofits and new builds both respond well to the system
Fusion 44X has already proven itself across a wide range of pools so we ’ re confident it will work for you too.
A Personal Thank You — From Rob, Inventor of Fusion 44X
Thanks for downloading this guide and for caring about what goes into your pool —and your family’s wellbeing. Back in 1991, I set out to solve one problem: how do we purify pool water without bathing people in chlorine? That mission took me to Arizona, where I worked any job I could while studying chemical engineering at night and building prototypes that usually melted before they worked. After nearly 100 phone calls, a NASA engineer finally picked up—and together we cracked the power system that made Fusion 44X possible. My first real test wasn’t in a lab… it was in my hairstylist’s backyard. That pool became the birthplace of the chlorine-free system you’re learning about today. Decades later, 17 patents on, Fusion 44X has one goal: give families pure, safe, chemical-free pool water—without the hassle. Thank you for taking the first step toward swimming in something better. I truly believe once you experience chlorine-free water, you’ll never go back
.
— Rob Wagner
Inventor, Fusion 44X
FUSIO
