BusinessWoman November 2012

November November 2012 2012

Laura Williams

Taking Giant Steps in the Community

BOARD DIVERSIFICATION BATHING in the GLOW

Option “A”

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Option “B”

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Option “C”

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WHAT’S 4

LETTER FROM THE EDITOR

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WOMEN EMPOWERHERED

Inside

A review of POWERLUNCH’12 Capital Region.

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WOMEN LEAD DIFFERENTLY THAN MEN The top 5 natural talents that women possess.

10 OPTIMIZING YOUR ORGANIZATION THROUGH BOARD DIVERSIFICATION Diversity doesn’t always refer to race and gender.

12 THE LOST ART OF BUSINESS ETIQUETTE Tips for behavior at your next networking event.

13 WOMEN’S EXPO Highlights of the day.

14 BATHING IN THE GLOW Trendy new bath designs.

17 NOVEL IDEAS Book reviews.

18 DIABETES: WHAT YOU NEED TO KNOW Who’s at risk and warning signs to look for.

21 WOMEN TO WATCH New hires and promotions.

21 ACHIEVEMENTS & APPLAUSE Awards and accomplishments.

23 MEET AND GREET Regional networking events and meetings.

5 COVER STORY Laura Williams has found success in her personal and professional lives. Williams is not only an exceptional leader, but also a mentor to other women. She and her husband and family have also been making an annual mission trip. Through these experiences, Williams has found that helping others while expecting nothing in return is a fabulous feeling.

Cover photo courtesy of Camera Box Photography, Camp Hill.

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EDITOR’S

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BUSINESS

career

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lifestyle

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wellness

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connections

November 2012 Vol. 9 - No. 11

PRESIDENT AND PUBLISHER DONNA K. ANDERSON

he summer flew by and now we’re enjoying cooler temperatures. Autumn is a gorgeous season with trees turning to striking shades of muted colors. My husband usually takes me on a drive through the country and up along the river so I can see the beautiful fall foliage.

We also go on an annual apple-picking excursion, which we have done since before we were married 37 years ago.

Sometimes we forget that it’s just the two of us now that the four kids are grown and out of the house. We picked a bushel and a half of apples … way too many for us to eat.

So, now they will become applesauce, apple bread, apple pie, and maybe even some apple butter. They surely won’t go to waste, though.

The background of our cover photo certainly highlights the colors of fall and it was taken inside a local grocery store – Giant! We were privileged to have the opportunity to interview Laura Williams, vice president and deputy general counsel of Ahold USA, a leader in her community, her company, her industry, and as an executive in the world of business.

And as many women have come to realize, we lead differently than men. Find out if that’s a good thing or a bad thing. What do you think?

Many companies have realized that a diverse board yields positive results. And a diverse board doesn’t necessarily mean in gender or ethnicity. Learn how else a board can be diverse and how to put procedures in place to diversify yours.

Do you know someone with diabetes? Although Type 1 diabetes is inherited, Type 2 diabetes is hereditary but generally includes another factor, such as age or weight, that brings the onset. With our population living longer and being more overweight, it isn’t any surprise that Type 2 diabetes is on the rise. Learn the warning signs and ways to control diabetes.

Bathrooms used to be the last place in our homes that we thought about spending money on renovations.

Today, with so many products and amenities designed for the bathroom, it is often a place we go to retreat and unwind. It could be a spa experience at home. See how!

With the holidays just around the corner, don’t forget: Breathe!

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Don’t just stand for the success of other

EDITORIAL Managing Editor

CHRISTIANNE RUPP

Editor

MEGAN JOYCE

Contributing Writers PAT CAULFIELD SANDRA GORDON LYNDA HUDZICK STEPHANIE KALINA-METZGER JOSEPHINE NICHOLAS SUSAN T. SPENCER

ART DEPARTMENT Production Coordinator Production Artist

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PRINT/ONLINE SALES Account Executives KARLA BACK ANGIE MCCOMSEY JACOBY VALERIE KISSINGER RANEE SHAUB MILLER LYNN NELSON SUE RUGH

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Story

COVER

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CAREER

By LYNDA HUDZICK

SUCCESS in Every Aisle

aura Williams knows that as a professional woman, there are always challenges on the road to success.

But, as she said, “I learned along the way that I wasn’t invincible. Every day you set out to do something that is going to be a force for good and, one step at a time, you change the world.”

And in her position as senior vice president and deputy general counsel of Ahold USA, Williams has a clear understanding of how to accomplish things one step at a time.

A self-described Central Pennsylvanian “through and through,” Williams is a Central Dauphin High School grad, a Dickinson College grad, and a graduate of the Dickinson School of Law. “My husband Eric is also from Central Pennsylvania,” she said.

Her daughter, a graduate of University of Philadelphia, and her son, a junior at the University of Richmond, grew up here, and her parents still live in West Hanover Township. So Williams is familiar with the area—and enjoys the opportunity to share her skills and talents with her community.

“I started my legal career at Keystone Financial, a local bank holding company,” she said. “After several years in the legal department, I was offered an executive position in one of the subsidiary banks, which required a move to western Maryland.”

After only a few years there, though, Keystone Financial reorganized its subsidiary banks and her position was eliminated.

“At that time, I had the opportunity to join a local, well-respected law firm and Eric had an opportunity to

make an inter-company move, so we returned to Harrisburg.”

During that time, she assisted with the formation of an up-and-coming bank.

“Tony Schiano, who was then the president of Giant Food Stores, was a member of that board, and when Giant decided it needed its first general counsel in 2005, I was fortunate to be in the right place at the right time. Today, I serve as the deputy general counsel for Ahold USA, the parent company of Giant Food Stores.”

As a result of a corporate reorganization within the Ahold USA organization in 2009, her responsibilities changed, and instead of just being the general counsel for Giant, she now has oversight responsibility for the riskmanagement and asset-protection functions for all of Ahold’s operating divisions in the United States.

“This includes nearly 800 grocery stores along the East Coast operating as Giant/Martin’s, Stop & Shop, and Giant Food in the Greater Baltimore

Laura Williams, senior vice president and deputy general counsel of Ahold USA.

and Washington areas,” Williams explained. “My responsibilities in the area of risk management include workers’ compensation and general liability management, insurance, business continuity, and store and distribution center safety.

“Asset protection covers store and corporate security, investigations, and overall responsibility for the strategy and process to lower store shrinkage, which is the difference between what comes in the back door at a store and what go through the registers.”

Also serving as a part of the organization’s mergers and acquisitions team, Williams has been very involved in merger and acquisition activity, including the recent purchase by Giant of 15 Genuardi’s stores from Safeway.

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Knowing that someone else is better off because of something I could do for them, without

expecting anything in return, is an absolutely

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fabulous feeling.

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Left: Laura and fellow volunteer Chrissy Vita on the floor of the trailer home of the retired couple in Wilton, ME.

Right: Laura and another volunteer Josh Stewart fixing a family's roof on their modest home in Wilton, ME.

Account Executive Position Available

On-Line Publishers is hiring an Account Executive to join our growing sales team.

On-Line Publishers, Inc., a leader in producing quality print and online publications and events in the Central Pennsylvania region, is seeking a high-energy, self-driven salesperson to join our team.

• Do you enjoy building and maintaining your own long-term business relationships?

• Are you competitive and self-motivated?

• Do you thrive on new opportunities for success?

• Do you want a company that recognizes your accomplishments?

We offer a competitive base salary with opportunity for commission and a benefits package that includes 401(k) that may be right for you!

Previous sales experience is required.

If interested, please send your resume and compensation history/requirements to danderson@onlinepub.com.

www.onlinepub.com

On-Line Publishers, Inc. 3912 Abel Drive, Columbia, PA 17512 717.285.1350 •

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“I was recently asked how you negotiate a hundred-million-dollar acquisition,” she said. “First, you have to know what your walk-away point is. That means you have to be thorough, do your analysis of what you are buying, and decide what is the absolute best price you can pay in order to still meet your objectives …

I have found in our industry that most sellers have a need to ensure the security of their employees and protect their company culture or legacy. These needs may not cost money to address, but they do require a different way of thinking and a degree of sensitivity to the seller. My perspective enables me to recognize and understand those needs.”

There have been times that Williams has found herself in a position to be an informal mentor, especially to some of the younger women she has the opportunity to work with who “are facing the same challenges I faced when I was a younger woman in business,” she said.

“I also am involved with the Harrisburg Regional Chamber’s mentoring program. In both cases, whether formal or informal, we meet regularly to talk about ways to handle difficult situations and strategies for work-life balance. Let’s face it, raising kids and working full time can be exhausting. We share words of encouragement and support. I feel so blessed to have these people in my life.”

During the past 25 years, Williams has seen attitudes toward women change in the workplace, especially among her peers who are now moving into top leadership positions.

“Today, corporations and other businesses are full of smart, capable women in leadership positions, and businesses generally welcome the diversity that women bring to the decision-making process. In the business of grocery retail, 80 percent of our customers are women, so it’s important to have women bring their perspective to the leadership ranks of the organization,” she said.

She also has a strong commitment to her local community and said that she could not imagine her life

without community service being a large part of it. Over the years, she has been involved in a wide variety of community-based endeavors.

“I am on track to be the chair of the Harrisburg Regional Chamber Board of Directors beginning in 2013,” Williams said. “The chamber and CREDC are integral to the fabric of Central Pennsylvania, acting as a catalyst for economic growth in our region.”

That dedication to community service is also important for personal growth, she feels.

“When you can look beyond your own interests and see a need that you can meet, or when you discover that by just showing up you are an answer to someone else’s prayer—that is powerful stuff.”

For the past few years, Williams and her family have taken an annual mission trip together.

“On this past trip, I worked with a team that replaced the floor in a trailer home for a retired couple,” she recalls. “I have no special construction skills—although I do love power tools! Nevertheless, I showed up and worked with the team to devise a plan that together we were able to accomplish. Perhaps the craftsmanship wasn’t perfect and the work wasn’t done at lightning speed, but it was important to this couple and it made a tangible, positive difference to them. Knowing that someone else is better off because of something I could do for them, without expecting anything in return, is an absolutely fabulous feeling.”

She may be a successful businesswoman and a happily married mother of two, but Williams also knows that challenges do come along, no matter how easy “having it all” may look from the outside.

“You have to let some stuff bounce. It’s important to recognize that being passionate about work and what you do, or how you serve the community, is a double-edged sword.

It can motive you and lead you down a path to make a difference. On the other hand, it can turn into singlemindedness, which can lead you to lose perspective. You just can’t give up,” Williams said.

By CHRISTIANNE RUPP The enthusiasm was everywhere. Executives from a variety of industry sectors gathered at Liberty Forge in Mechanicsburg for POWERLUNCH, an event for businesswomen to meet, mingle, learn, and enjoy lunch.

Some women came for the entire event and met with the vendors, joined in a round of speed networking, benefited from a great seminar, and enjoyed the always scrumptious lunch provided by Altland House Catering & Events.

Other women, whose schedules didn’t permit them to stay the entire time, were not only able to choose which components they wanted to take part in, but also made the most of the relaxed atmosphere to do some general networking with other attendees.

Soni Dimond, Soni Dimond Media, is a communication coach, publicist, media relations specialist, and a nationally recognized keynote speaker. Oh, and I should mention author of books in a series called LIFE’s A PITCH! ™.

As the keynote speaker for POWERLUNCH Capital Region (pictured above), Soni held her audience’s captive attention by offering relevant information to help them get the most out of their careers. Soni knows the importance of getting her listeners involved and there was no shortage of “volunteers.” She made the topic, learning how to become an all-star at self-promotion, fun and relatable.

There was a variety of exhibitors on hand, who provided guests with the opportunity to chat face to face with representatives. Whether it was home improvement suggestions, skin care products and services, what limousine company to call for an exceptional experience, financial and banking information, or career support, it could be found at POWERLUNCH. Dozens of women participated in speed networking. The allotted time goes by so quickly that when it was time to move on, “Oh, already?” was often heard. But business cards were exchanged and brief but meaningful connections were made.

Thank you to all of the women who attended POWERLUNCH’12 Capital Region and to all of the sponsors and exhibitors who made the day such a great success. Look for it next year. And remember, if your schedule doesn’t permit an extended lunch, just come for part of the day. You’ll be glad you did!

Thank you to all our sponsors!

CAREER

Women Lead Differently than Men, and That’s a Good Thing

By SUSAN T. SPENCER

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expressions, tone of voice, and body movements, collectively represent what women in business uniquely possess—the ability to be perceptive communicators.

Perceptive Communication Women are natural communicators. Men listen, and women talk ... to everyone. Women’s ability to communicate is not just their ability to talk; they are also aware of what others are thinking. All of women’s senses contribute to their special talent (touch, smell, taste, vision, and hearing), giving them a decided advantage in evaluating a business situation.

These traits, along with other observations that women instinctively notice, such as body language, facial

Being Empathetic The ability to identify with and understand someone else’s feelings or difficulties is a female leadership skill that engenders employee loyalty and trust. The best way for me to describe empathy is to share with you a brief story that happened to me when I was forced to shut down one of my meat plants because it was losing millions of dollars with no end in sight.

As a leader, I knew not to have a buddy-buddy relationship with my employees. I felt it would compromise my ability to be objective and manage effectively. I followed this principle throughout my career, and in most cases it served me well.

My plan was to call a meeting of my employees in the cafeteria and tell them that I could not fix this broken company that I purchased and

fter several years as the general manager for the Eagles, I left to start my second business—a food distribution company, Allegro Foods, which I grew into a successful global company. My business empire produced annual revenues of $50 million.

I attribute my success to 12 natural talents that I believe all women possess. Let me highlight my top five.

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operated for several years. I intended to tell them that I was truly sorry but the plant would be closed in 60 days.

My plan was to tell the story in a calm, clear, unemotional way. But when I stood in front of the workers and looked into the eyes of the men and women I worked with every day, tears filled my eyes and the tears continued to fall until my speech was finished.

I feared that an angry crowd of workers would mock me, but as I dried my eyes and tried to gain some composure, one of my workers shouted out, “You’re not so tough!” and the rest of the employees applauded and laughed warmly in appreciation.

It’s a rare moment when most bosses or figures of authority show this side of themselves, but if it’s sincere, it’s a moment that will be appreciated forever by everyone who witnesses it. Because I communicated openly and honestly with all the employees, every worker stayed on and saw the company through until

closing day, saving me from even greater losses. Empathy is an awesome skill when it is used carefully and wisely in business situations.

Being Engaging Have you observed the way most businessmen greet each other? I have.

They immediately extend their hand and wait for the other person to do the same; then they grasp hands firmly and give a shake or two. Generally,

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Women’s ability to communicate is not just their ability to talk; they are also aware of what others are thinking.

Being Inclusive Businesswomen are “people persons”—they fill this role naturally

because they are comfortable relating one-on-one with people at all levels of an organization. We make it a point to know the names and faces of people we are working with; we want them to know us and we want to feel comfortable with them as well.

Sometimes, your customers or suppliers will feel so comfortable with you that they share personal information that brings the relationship closer and gives you the opportunity to be candid and straightforward with them about business problems when they arise.

Businessmen tend to act impersonally and do not interact at all levels; in other words, they are exclusive, not inclusive. For women, the term inclusive carries with it an implicit acknowledgement that “people come first.” By being inclusive with every business contact—whether customer, supplier, or employee—the natural talents that women apply to business give them a decisive edge.

Never underestimate the strength of leadership that we possess by championing the maxim of being inclusive, which carries with it an implied understanding that people come first.

Being Resourceful Every business has its ups and downs, and in one of my companies the downs seemed never ending. One of the most important business skills—and a talent that women seem to be able to handle better than men— is juggling lots of balls in the air at one time.

Women problem solve the same way—they think about several options instead of zeroing in on one, toss them around in their head, weigh alternatives, consider several points of view, and come up with more than one way to proceed. Here is how being resourceful temporarily solved my business problem when I discovered I couldn’t cover payroll for the 200 employees that worked in my company.

My solution was to stretch payment to my large suppliers past their seven-day terms one day at a time until my company was actually paying them in 14 or 21 days.

I figured out that if they demanded payment in full immediately, and we could not pay it, they’d eventually force my company into bankruptcy, which would end their chance of getting paid in full.

Their only other option would be to accept my offer and extend my payment terms—and it worked!

Please see Novel Ideas, page 17, for a review of her book.

• Susan T. Spencer was the first and only female to hold the position of general manager for an NFL team and owned and ran three more predominately male ventures for more than 20 years. She is a consultant for and an expert in growing small businesses, a speaker, and works with banks to include a Women’s Financial Group. Spencer is the author of Briefcase Essentials. www.briefcaseessentials.com

Inspire others with your story.

Women have made significant strides over the past few decades in many areas of business and in the community. And many successful individuals demonstrate certain qualities that enable them to inspire others. Convey your story of success in our special insert —

Women in Business: SUCCESS STORIES — included in the March issue of BUSINESSWoman magazine.

SUCCESS STORIES is the perfect opportunity to showcase not only your company and its products and services, but also your accomplishments.

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they don’t make eye contact with each other, and if they exchange words, they’re often mumbled or perfunctory.

When women greet each other, they hug, they smile, and they look each other in the eye and say how good it is to see the other one. This is true even if they’re business colleagues. These gestures are more than symbolic—it’s how women use body language to communicate the importance of relationships.

When you meet a businessperson in the ordinary course of business, being engaging includes the way you meet and greet other businesspersons. It begins the moment you extend your hand and continues throughout the greeting. Don’t miss an opportunity to make a great initial impression by using your natural skill of being engaging; it can be the most powerful “Briefcase Essential” that you carry.

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OPTIMIZING your ORGANIZATION through BOARD DIVERSIFICATION

By STEPHANIE KALINA-METZGER

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o many organizations cast a wide net when it comes to hiring employees.

They take great pains to be an “equal opportunity employer,” yet many of those same companies fail to put forth similar efforts into selecting a diverse board.

One of the reasons for the failure to do so could be the comfort factor associated with the status quo, coupled with the lack of uniform policy on optimizing the selection process.

Staying within that comfort zone can result in a cliquish atmosphere that can not only stymie an organization, but also throw it out of compliance with a 2010 SEC ruling requiring public companies to disclose how they view diversity with respect to their boards.

Selecting a diverse board is easier when there are procedures in place.

Cami Ressler, managing director for

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Lemoyne-based consulting firm BR Solutions, suggests ways to help streamline the board-selection process to establish consistency and to promote outside-of-the-box thinking when it comes to selecting a diverse group of candidates that will ultimately add value to your organization.

Developing a Board-Selection Process Electing a nominating committee should be one of the first steps, according to Ressler.

“It doesn’t have to be a group of more than three to five people. That committee should then seek out members of the community who would be a good fit. When you’re looking for qualified candidates, you should analyze the members of your current board. Overlay that with the mission, the strategic plan, and seek to fill in the gaps,” she said.

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“The next step would be to develop job descriptions and analyze the makeup of the board you have in place.

Determine what perspectives and skill sets are missing and develop a skills matrix to evaluate the knowledge base,” Ressler said.

“The reason you look at diversity is to get different viewpoints. The matrix can assist the board with identifying the areas of expertise that are lacking.

When you’re facing challenges, you will have several different perspectives,” she said.

“If the board is predominantly male, you might consider bringing in a few females,” said Ressler, referring to studies that show stocks perform better when women are on company boards. “Perhaps that’s because women account for more than 50 percent of all stock ownership in the United States and control more than 60 percent of all personal wealth. Studies also show that females influence 85 percent of all

purchasing decisions, so having a female on your board is likely to add value to your organization.”

Ressler says that diversity doesn’t always refer to race and gender.

Demographics might come into play.

“Say you’re expanding—you might want to choose someone who lives in the area, who knows the people, the culture, and the needs of that community, or if your company is heavily involved with technology, it might benefit the organization to bring in a few younger board members who are comfortable with social media,” said Ressler.

Developing uniform recruitment forms for all candidates is the next step.

“It’s extremely important to learn how they are involved in the community. Our firm requires that they submit a resume. We ask them to explain why they want to serve on the board of directors and to describe any

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prior board experience they’ve had.

We ask them to identify five to 10 knowledge and skill areas.”

Facilitating Harmony Ressler asserts that a chairperson with strong leadership skills is key to ensuring harmony among a diverse group of board members.

“It’s also important that the directors are in a service role, not micromanaging,” she said. “And because everyone filled out the same nomination form, the extent of the commitment shouldn’t take anyone by surprise, so this transparency helps as well. When everyone is clear on the expectations, we have a more harmonious board.

“It should also be stressed to the board members that they were selected for their breadth of knowledge and their ability to work collegially to make an active contribution to the company and

that everyone who serves should be respected for the skills and expertise they bring to the table,” she said.

A recent study seems to agree that board diversity yields results.

According to the 2012 Corporate Board Member/Spencer Stuart study, 80 percent of those surveyed said that research clearly demonstrates that directors place a high value on boardroom diversity and think such action translates to corporate rewards and increased value for shareholders (boardsource.com).

So if it’s been a while since you’ve evaluated the makeup of your board, it might be time to step back and ask yourself if the group in place is diverse enough to add value to your organization. If the answer is no, then now is the time to begin implementing uniform policies and procedures to begin to make that happen.

“”

Diversity doesn’t always refer to race and gender.

Demographics might come into play.

Steps to Selecting the Right Board for Your Organization:

• Elect a nominating committee • Create job descriptions • Develop a skills matrix • Seek candidates to fill in the skills and diversity gaps • Develop a nomination form • Be proactive by informing the candidate of what’s expected

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The Lost Art of Business Etiquette

By JOSEPHINE NICHOLAS

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In these unprecedented economic times and this rapidly expanding global economy, executives on all levels need to distinguish themselves from the competition. Gone are the days of common courtesy in a business forum and ushered in are the days of an in-your-face type of carelessness about behavior, style, and interaction.

The courtesy and class that used to be prevalent has dwindled. It is true— business etiquette is a lost art and not much can make up for a lack of tact, professionalism, and consideration.

Balance needs to be implemented in a business world that is so caught up in itself.

Networking isn’t about the food, how many cards you pass out, or even how many people you meet. It’s about you going up to the woman in the corner who is standing like the wallflower at prom and introducing her to the right people in the room.

Conducting a seminar on social media dressed as if you didn’t care about your appearance and telling obnoxious jokes isn’t going to gain you new friends in the “cool circle.”

Conducting that seminar looking like you respect yourself and your audience, nailing the subject matter on the head, and paying close attention to the questions from the audience— these are the things that earn you a seat at the table.

According to research, 85 percent of your job success is connected to your people skills.

Engaging in the conversation, focusing on the other person, not interrupting, and thinking before you speak are the proper elements involved in a professional business conversation.

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Proper training on how to best conduct yourself in business settings can increase your bottom line and position in the market. Implement the following four things and watch business associates, clients, and others flock to you like bees to honey: Make an Entrance and Work the Room Who are the ones in a room we are most drawn to speak with? Qualities others want to be around are humility, confidence, and authority; be that person at all events. When you make your entrance, it is best to find and go directly to the host and thank them for hosting. Make eye contact, and smile, as you walk through the room, so you do not look lost; and, remember, starting with gratitude is always effective.

Introduce Yourself and Others with Ease Doing a little research prior to any event you attend is a great way to make sure you are well informed on the crowd. This knowledge equips you with the ability to introduce yourself to the right people in the room with ease

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and know a little something about them to discuss. Everyone likes to talk about their latest accomplishment, award, or effort.

Never fail to introduce one person who may need an introduction to another in the room—even if this introduction provides zero value to you. You will then be known as the classy person who is looking out for others, making them feel at ease.

Implement Effective Meal Tactics and Improve Your Mingling Proficiency One of the largest holiday faux paux we see is to have both your hands full when at a party—make sure you always have one hand free to give a proper greeting. Additionally, brief yourself on current events and make sure you are skilled with small talk. Be an interesting person to speak with and others—especially your host—will be grateful. Small talk breaks the ice, establishing an immediate connection that you can’t otherwise gain.

Effective Business Meal Tactics Have you ever faced confusion over which piece of silverware to use during different parts of the meal? Make sure

you learn the best way to dine with style and grace so that others walk away feeling as if they were dining with royalty.

Another hint: Always place your napkin on your lap, folded in the middle, with the open side facing the table. Wipe your mouth with the inside of that napkin, not the outside, which only creates a messy napkin. Follow your host with regard to the speed of eating and completing the meal.

Always keep in mind that when you have proper etiquette and protocol intelligence—the ability to think, learn, and apply etiquette and protocol skills, especially when this ability is highly developed—you will make a better impression, feel better about yourself, and close more deals.

• Josephine Nicholas is a professional speaker, writer, and entrepreneur. Her work ranges from business etiquette to inspiration and motivation. Insert Catchy Headlines, her PR Agency, specializes in obtaining local and national media exposure for her clients. Contact her at josephine@icheadlines.com about speaking at an event or freelance writing opportunities. www.icheadlines.com

Please, Join Us!

November 3, 2012 9 a.m. – 3 p.m.

Carlisle Expo Center • 100 K Street, Carlisle

A Lot to Do and See at the women’s expo A relaxing and fun day has been planned for any woman who enjoys having fun with other women from their community, learning about new products and services, doing holiday shopping, and possibly winning a great door prize.

The Cumberland County women’s expo will be held on Nov. 3 at the Carlisle Expo Center, 100 K St., Carlisle, from 9 a.m. – 3 p.m. We are pleased to have PinnacleHealth as our event partner in this endeavor.

PinnacleHealth provides the region with excellent services and is a vital part of this community.

It’s the holiday season! Relax and get re-energized. Learn a little, laugh a lot, and chat with other women. You’ll find information about health and wellness, home improvement, beauty, fashion, nutrition, and so much more.

Don’t miss the fashion show by Creative Elegance Boutique! Whether it’s a holiday party, family gathering, New Year’s Eve, or other special occasion, see what’s new in the latest

trends. Go out in style this season.

No matter your age, fitness is on every woman’s mind. Find the type of exercise and routine you enjoy doing and it will be much easier to make it a habit. We’ll have Pilates, Zumba, yoga, and selfdefense demonstrations on stage so you can get a feel for each. And don’t wait to start a New Year’s resolution.

Remember, if you want something in the future, like looking and feeling better, the best time to start working toward it is today.

SUPPORTING SPONSORS The Fertility Center, LLC • Giant Food Stores

PRIZE SPONSOR - Beauty CeK

A handwriting analyst will tell us what those curly cues, smiley faces, and other quirks in handwriting seem to indicate. You may just think twice the next time you sign your name!

A prominent local chef will tease your palette by preparing some of his favorite entrees on stage. They’ll be both visually appealing and delicious.

Many of us love our indoor gardens. It will be great fun when Jodie Morris from Stauffers of Kissel Hill and Bob Carey of WIOO’s Garden Talk team up to talk green … plants, that is.

And don’t forget, there will be a seminar by

By CHRISTIANNE RUPP

Cyndi Taylor, head coach of Central PA Biggest Loser Weight Loss Challenge. They’ve lost a combined total of 37,000 pounds. And she’s helping more people lose the next 37,000 pounds.

Every woman wants beautiful skin, so you won’t want to miss the seminar - Beauty. They’ll be talking

by CeK about non-surgical procedures that have great results.

The popular Dutch Apple Dinner Theatre will put on a short performance highlighting some of the great talent that can be seen at any one of their shows throughout the year.

And don’t forget, mini massages throughout the day! Can you say, “Ahhhhhhhh”?

Ladies, go online now to register at aGreatWayToSpendMyDay.com.

It’s simple and it will save you $5 at the door. Tell your friends, family, and colleagues; everything's more fun when you include others!

Like us on Facebook and we'll keep you posted on what's happening www.facebook.com/womensexpos.

See you there!

MEDIA SPONSORS

abc27 • Red 102.3 • WHYL • WINK 104 • WIOO

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($5 at the door)

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Bathing in the

Glow

B

LIFESTYLE

ath remodels have become front and center in the design industry, no longer taking a backseat to other projects in the home. The options are an endless quagmire of styles, selections, gadgets, and materials. When you are starting a project that will impact your everyday routine—how do you know just what you need?

As individual as you are, a bath remodel should not only reflect your style, but also function efficiently.

Here are just a few tips and thoughts to get you started.

Storage What do you need, where do you keep it? Before you even start to remodel have a plan, draw it out; see what you use, what you can purge, and where you want to store it.

Measure, measure, then measure again.

If closet space is limited, look to a double towel bar or adding a vanity with drawers. Drawer storage combines ergonomics with accessibility. While there are plumbing hookups to deal with under the sink, adding a storage bin or two will keep the space neat and organized. Wall cabinets can be incorporated in the room as long as they are low profile—9 or 12 inches deep, to keep the walk space clear.

Contemporary bath remodel by Pat Caulfield. Features a trough sink, iridescent tile, cherry wood vanities, and granite countertop.

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~ November 2012 | BUSINESSWoman

Necessities Conquering the commode—yes, comfort height is the way to go. A two-piece commode may be less expensive than a one-piece (tank and seat/base are separate), but a onepiece is a sweet seat. Streamlined and clean, it really affects the look of the room.

The hot new finish in faucets and fixtures is brushed nickel, while the reliable polished chrome look is still very popular.

Used in a contemporary or “spa bath,” polished chrome can add a sparkle to the space. Typically the more muted

By PAT CAULFIELD

brushed finishes work well in traditional or transitional rooms.

There are two types of faucet setups: a 4-inch center and an 8-inch center, also called a widespread lav.

The 4-inch is, of course, more compact, and the faucet and handles are set on a base, or plate. They work well in smaller spaces or on a modest budget. The 8-inch faucets are more stylish and come in a myriad of finishes and looks.

Always start with a budget in mind—price out fixtures online to get over the sticker shock you may encounter if you’ve never done a remodel.

Faucets, shower heads, towel bars, trip levers (flush handles), and toilet paper holders can all be purchased in a suite, which will make your life easier. Pick a look and find your price point. Buy the best you can afford—it needs to last and should be considered an investment.

“

As individual as you are, a bath remodel should not only

reflect your style, but also function efficiently.

”

Try it on. Pick up the handheld showerhead, feel the weight, turn the faucets, and, yes, sit on the commode and get in the tub! You will be living with these fixtures; make sure they are a comfortable fit.

ISSUE ONLINE and In Print 11/1/12

Lancaster & Camp Hill 717.397.1461 www.kdslancaster.net Full service kitchen & bath remodeling.

Call today to schedule your

Shower Gel or Bubble Bath?

LIFESTYLE

Tile Trends Tiles transform a space with texture, color, and feel. The type, size, color, and cost go from one end of the spectrum to the other.

Generally speaking, a porcelain tile or natural stone will give the best performance and can be used in a variety of designs or motifs.

Create a tile border around the edge of the room or add a mosaic tile to a pattern or in a random design. Use a horizontal format for a minimalist look, or go retro with subway tiles. The selections and combinations are endless.

Look though magazines and keep a file with your favorites.

Chances are, they will fall into one category or type. If you are shy about making decisions, ask the assistance of a designer who can specify what tile goes where.

Mix them up. Add a glass accent or a shower niche to hold essentials.

Incorporate a pebble or cracked stone on the shower floor.

Remember to check the tile for grip if you are using it on the floor. Tile can get slick when wet, and the more “tooth” the tile has, the better traction you’ll get. Tile is rated for hardness and the wet factor—if in doubt, ask!

This brings up another important element in the design of the bath: grab bars. Even if you aren’t ready to install them now, brace the wall to accommodate them later. Grab bars are essential for all ages and work effectively to help transfer weight from one place to another.

They are a necessity in today’s remodels, no matter how old or young you are. Grab bars come in coordinating finishes and are not the cumbersome bars you see in hospitals and public restrooms.

They have become a part of the design landscape, and I highly

NEW

FREE in-home consultation.

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November 2012

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LIFESTYLE

recommend installing them as part of your plan.

Remodel by Pat Caulfield.

Incorporated a universal design and meets ADA compliance.

Features a barrier-free shower, teak fold-down shower seat, teak countertops, and maple wood vanities.

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~ November 2012 | BUSINESSWoman

Color Color is my favorite part! Bold, soft, or in between, a splash of color can instantly update a space.

Remember, if you are putting on makeup or getting dressed, lighting plays a huge factor in color. All colors look different in natural light versus a lighted room. Opt for a clean light fixture—LEDs can be pricey but will outlast the competition.

One of my current favorite colors is a violet-tinged gray that floats across the wall. Blues and pale greens fall into the “spa color” category. Many of the “new” grays are really shades of blue. Some of these grays become neutrals that can pair well with darker navy blues or a pop of citron yellow or even rust red.

Accent the room with patterned towels and items that can be quickly

refreshed for a totally different look. The best color advice for paint? Don’t read the names of the colors! They will influence your decision even if you don’t realize it.

Want some more advice? Home in on a style and begin to pull your selections from there. Do the research, pull the elements together, and remain focused on the outcome. Even a little update can make a room brand new and make you feel good in it too.

• Pat Caulfield is a Certified Aging-inPlace Specialist (CAPS designation) and an accredited kitchen and bath designer with the National Kitchen & Bath Association. She is an independent design consultant with more than 15 years’ experience and is the current president for the National Kitchen and Bath Association, Susquehanna Valley Chapter. As an artist trained in the style of The Schuler School of Realism, she graduated from the Maryland Institute of Art.

Dr. Christopher Shih Joins RGAL

Briefcase Essentials: Discover Your 12 Natural Talents for Achieving Success in a Male-Dominated Worrkplace

By Susan Spencer Greenleaf Book Group Press www.greenleafbookgroup.com Women, you’re unique. You lead differently than men, and that’s a good thing – especially in the world of business!

By reading Briefcase Essentials, you’ll learn how to deal with men in business instead of trying to act like them. You, and your male colleagues, will discover that by using your natural talents in the business world, the power of your positive actions will change men’s attitude from confrontational to cooperative, even in the most male-dominated environments.

Susan Spencer’s one-of-a-kind background has given her a fresh perspective on women in business. Her energizing guide roots for you to succeed and urges you to tackle business issues and situations by relying on your innate talents.

I Don’t Wear a Suit!

By Victoria A. Seitz, Ph.D. AuthorHouse www.authorhouse.com It’s still important to dress and look good for work.

It used to be that the only office attire that communicated success was the suit. Today there truly is a continuum of options that are just as appropriate and communicate success, whether you work in a factory, argue a case in court, sell, or teach.

I Don’t Wear a Suit is the must-have handbook for men and women for dressing great in today’s workplace. You will learn the foundations of good style and design; identify the appropriate clothing for your workplace; use color to develop your own individual look; maximize your assets and minimize your liabilities with your body type; and more.

Zigzag: A Working Woman’s Life in Changing Times

By Pat Nyhan BookSurge www.booksurge.com Author and journalist Pat Nyhan describes herself as an ordinary woman, yet she has led a life that many readers will find extraordinary. In Zigzag: A Working Woman’s Life in Changing Times, readers will follow Nyhan’s “zigzagging” career from traditional jobs to her childhood dream of newspaper writing.

Set against the turbulent events of the last 50 years, Nyhan’s work history mirrors that of thousands of other “ordinary” women and shows how they changed the workplace forever. Truly cross-generational, Zigzag is of interest to women of all ages, since many of the concerns Nyhan addressed throughout her career are those that women still face today.

Christopher Shih, MD

Regional Gastroenterology Associates of Lancaster (RGAL) is pleased to announce that Dr. Christopher Shih has joined our practice. Dr. Shih brings eight years of experience in Gastroenterology to our community.

Dr. Shih is board-certified in Gastroenterology and obtained his education and training from some of the nation’s premier institutions: Harvard University (Undergraduate), Johns Hopkins School of Medicine (Doctor of Medicine), Hospital of the University of Pennsylvania (Internship and Residency), and Johns Hopkins Hospital (Fellowship).

Dr. Shih is a fellow of the American College of Gastroenterology with special interests in Irritable Bowel Syndrome (IBS), Inflammatory Bowel Disease (IBD), and Colorectal Cancer Screening.

Dr. Shih is accepting new patients. To schedule an appointment, consult your primary care physician or call 717-544-3400.

Two Convenient Locations • Lancaster Health Campus • Oregon Pike-Brownstown www.RGAL.com 717.544.3400

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Diabetes: What You Need to Know

WELLNESS

By SANDRA GORDON

D

iabetes mellitus is one of the oldest diseases known to man. It’s becoming one of the most prevalent diseases as well.

Over the last 40 years, as the nature of the American population has changed, the rate of diabetes has more than tripled. A larger senior population, an increase in obesity, and more people from high-risk ethnic backgrounds have resulted in the current statistics: more than 25 million Americans with diabetes and 1.9 million new cases diagnosed every year.

Simply put, diabetes is a condition in which the body is unable to adequately break down glucose, the simple sugar that’s one of the main energy sources in the food we eat.

Today, as in ancient times, there is no cure for diabetes. But thanks to advances in medical research, it’s no longer the frightening condition it once was. With proper management, a person with diabetes can live a full and

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active life. And, for many people, some of the same approaches needed to control the disease may help reduce the risk of developing it in the first place.

Who’s at Risk?

There are two types of diabetes.

Type I, insulin-dependent diabetes, is an inherited condition. About 10 percent of people with diabetes have this form of the disease, which is usually first diagnosed in children or young adults. Having a parent or other close relative with the disease puts you at increased risk.

Type 2, also called adult-onset diabetes, has a genetic component as well. African-Americans, Native Americans, Hispanics, and people of Asian ancestry are more at risk than Caucasians. According to the American Diabetes Association, “A person can inherit a tendency to get Type 2 diabetes. But it usually takes another factor, such as obesity, to bring on the disease.”

~ November 2012 | BUSINESSWoman

“”

Simply put, diabetes is a condition in which the body is unable to adequately break down glucose, the simple sugar that’s one of the main energy sources in the food we eat.

Being overweight is, by far, the greatest risk factor. It’s estimated that more than 80 percent of those with Type 2 diabetes are overweight. The risk of developing Type 2 diabetes more than doubles with every 20 percent increase over an individual’s ideal body weight.

Women are somewhat more at risk than men, especially those who have

had a child weighing more than 9 pounds at birth. And simply getting older also raises the risk: Between 10 and 15 percent of the population over age 60 has the disease.

Controlling Diabetes When someone is diagnosed with diabetes, a doctor’s first prescription is usually for lifestyle changes. Typically,

it will call for weight reduction, a better diet, and a hefty dose of exercise. In fact, between 10 and 20 percent of those with Type 2 diabetes will be able to control their diabetes through these measures and not need to take medications or injections.

The same prescription might be able to ward off diabetes before it begins: • Maintain a healthy weight. It will maximize your body’s responsiveness to insulin.

• Exercise regularly. Exercise lowers blood sugar by causing your body to use more insulin and energy in the form of glucose. Exercise can also help you control your weight and reduce your risk of heart disease, a common complication of diabetes.

• Eat a balanced diet that includes plenty of foods rich in low-fat complex carbohydrates

like whole grains and breads.

These low-calorie foods make it easier to maintain a healthy weight.

Struggling With Caring for Aging Parents?

Learn how we can help you care for them without losing yourself.

Warning Signs If you experience any of the following symptoms, consult your doctor. A blood test will usually tell if you have diabetes.

• We are the leader in contractfree home care services, ranging from short-term to 24/7 live-in care.

• We provide high-quality, bonded and insured caregivers, who are experienced in care for older adults.

• Excessive thirst • Increased frequency or volume of urination • Unexplained weight loss (sometimes accompanied by increased appetite) • Weakness, fatigue, and nausea • Blurred vision • Slow healing of cuts and wounds

Call to get started with your free assessment.

• Intense itching For more information, visit the American Diabetes Association at www.diabetes.org.

www.HomeCareAssistance.com

WELLNESS

Decide today how you are going to look tomorrow.

Does the never-ending pursuit of the “latest and greatest” wrinkle-fighting creams and “innovative” ingredients leave you with nothing but jars of hope filled with empty promises?

Try a steady diet of intelligent skincare with Rodan + Fields Dermatologist Regimens, clinically proven to turn back the hands of time.

Learn about our Award Winning Products for Men & Women addressing Anti-Aging, Sun Damage, Acne & Sensitive Skin.

Agelika Kocoronis RFCentralPA@gmail.com 717.891.4103

maygrant.com • 397-8177

OB • GYN • Infertility • 3D/4D Ultrasound In-office Procedures • Urinary Incontinence Osteoporosis Screening

MAIN OFFICE: Women & Babies Hospital OTHER LOCATIONS: Brownstown • Columbia • Elizabethtown • Willow Street • Intercourse BusinessWomanPA.com

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Have You Registered Yet?

While We Were Out ...

BusinessWomanPA.com/ Powerlunch See more images online at BusinessWomanPA.com

POWERLUNCH’12 Capital Region Kristin Lombardi, left, and Natalie Peters with M&T Bank.

CONNECTIONS

From left: Margie Farrell with Work Furniture; Lutricia Eberly with Roundtop Mountain Resort; Jan Matthew Tamanini with JMT Law; Anne-Marie Brandt with Team Brandt Marketing; and Kathy George with Subway.

SEND US YOUR PICTURES! 20

~ November 2012 | BUSINESSWoman

BusinessWoman would love to share what’s happening while you're out and about. Send your picture(s) annd descriptions to: editor@businesswomanpa.com.

Watch

WOMEN TO

Kristen Breininger has been named marketing project manager for Bachleda Advertising LLC. Her duties include management of client services; web, print and media vendor relationships; and direction of project development and distribution. Breininger has more than 10 years’ experience.

She supports March of Dimes and helps manage her church’s website.

Erin Cramer has been named director of

JoAnna Fink has been named branch

marketing and administrative services for David Miller/Associates, Inc., of Lancaster. Cramer has been with DM/A for three years, serving in an administrative and support role.

manager of the Members 1st Federal Credit Union at the Mt. Rose branch in York. Fink brings 13 years of experience in financial services to her current position. Previously, she served as an assistant vice president and branch manager for PNC Bank.

Barb King has been promoted to vice president of operations for EHC Associates in Lancaster. King has more than 20 years of experience working in the environmental field as well as a degree in specialized business from the Consolidated School of Business in PA.

Tracey L. Snyder has been hired as an accounting associate in the York office of SF&Company, CPAs and Business Advisors. She is a graduate of Yorktowne Business Institute with degrees in computerized accounting and business management.

Jennifer Witmer has joined the Camp Hill staff of Boyer & Ritter, CPAs as a manager of their Tax Services Group.

Witmer comes to B&R with more than six years of experience in corporate tax and public accounting.

Applause

ACHIEVEMENTS & Judi Baker, campus executive director of the Ecumenical Retirement Community, was recently awarded with a Circle of Leadership Certificate of Excellence by The Assisted Living Federation of America (ALFA). The award recognizes the role executive directors play in the operation of senior living communities.

Ethel Caldwell, Landis Homes administrator of healthcare,

Deborah E. Pajak, CFP®, ChFC®, CLTC,

received the Distinguished Service Award called Facilitator of the Year 2012. The Facilitator of the Year Award is given to an outstanding mentor who has nurtured, coached, counseled, and encouraged others in order to help them develop personally and professionally as an individual and as part of a team.

CDFA™, once again achieved the honor of being named a member of the Million Dollar Round Table.

Do you have an announcement?

Please email your announcements of career advancements and professional new hires to crupp@onlinepub.com. Electronic photos should be saved as a tiff, jpeg, pdf or eps at 300 dpi. Or mail to: BUSINESSWOMAN, 3912 Abel Drive, Columbia, PA 17512. Photos sent through mail will not be returned. Please – no duplicate releases.

West Shore Chamber Expo

Kathy Stahl, left, and Jamie Stahl with M&Z Carpets, Inc.

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November 2012

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CONNECTIONS

From left: Ashley Kurtz with Cumberland Valley Visitors Bureau; Rachel Vandernick with Brown Schultz Sheridan & Fritz; Zylo Smedley with Cumberland County Economic Development; Candace Masson with Brown Schultz Sheridan & Fritz; and Shireen Farr with Cumberland Valley Visitors Bureau.

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a la Card

Products and services at a glance. info@businesswomanpa.com ~ 717.285.1350 Financial

Scentsy

The first step in reaching your goals is reaching the person who can help you achieve them.

Our Advisors. Your Dreams. MORE WITHIN REACH®

Call me today at (717) 431.0522 30 East Roseville Rd, Suite E Lancaster, PA 17601 717-431-0522 julie.k.mccorkel@ampf.com

Julie Mc Corkel, CFS® Financial Advisor Business Financial Advisor

www.ameripriseadvisors.com/ julie.k.mccorkel Ameriprise Financial Services, Inc. Member FINRA and SIPC. Ameriprise Financial cannot guarantee future financial results. © 2012 Ameriprise Financial, Inc. All rights reserved.

Networking

Call to host a party or join our team!

Great employment opportunity!

Pamela Santiago

Angela Jakubowski

717-304-3291 santiagoscents.scentsy.us

717-329-0578 glamandgloryscents.scentsy.us

Real Estate Join other businesswomen at monthly luncheon workshops to learn more about achieving success in business.

NOVEMBER 20 Entrepreneurship Central PA 2012 Conference Central Penn Business Journal and J. D. Brown Center

DECEMBER 11 How Bullying Affects Produc vity: Predominantly a Woman-to-Woman Problem?

Speaker: Lynda Randall, New Level Advisors, LLC

Educating Women on Best Practices in Business www.wbcoyork.org Book ADVERTISEMENT

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A big THANKS to all my friends and clients!

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~ November 2012 | BUSINESSWoman

Greet

MEET AND

WOMEN’S NETWORKING GROUPS American Business Women’s Association Camelot Chapter 6 p.m.

3rd Monday of the month The Radisson Penn Harris Hotel & Convention Center, Camp Hill Tania Srouji, President abwacamelot@comcast.net www.awbacamelot.com

Central PA Association for Female Executives (CPAFE) Nov. 7, 2012 7:30 – 9 a.m.

Registration Required Giant Super Foods 3301 Trindle Road, Camp Hill Jessica Warren info@cpafe.org www.cpafe.org

Lancaster Area Express Network 7:30 – 9 a.m.

3rd Wednesday of the month Social Networking Lancaster Country Club 1466 New Holland Pike, Lancaster Lisa Horst 717.381.7312 info@laen-abwa.org

utive Women International Execu Harrisburg Chapter 5:30 p.m.

3rd Thursday of the month Rotating location Cynthia A. Sudor 717.469.7329 casudor@verizon.net www.ewiharrisburg.org

Lebanon Valley Chapter 6:30 p.m.

4th Wednesday of the month Hebron Hose Fire Company 701 E. Walnut St., Lebanon Barbara Arnold 717.867.5227 www.abwalebanonpa.com

Harrisburg Business Women 11:30 a.m. – 1:30 p.m.

2nd Tuesday of the month Best Western Premier Central Hotel & Conference Center 800 East Park Drive, Harrisburg Lynne Baker 717.975.1996 lynne.baker@proforma.com info@hbwluncheon.com www.HBWLuncheon.com

Women at Work Express Chapter Network 11:30 a.m. – 1:15 p.m.

2nd Thursday of the month Heritage Hotel 500 Centerville Road, Lancaster Virginia Klingensmith vklingensmith@unioncommunity bank.com Yellow Breeches Chapter 6 p.m.

4th Wednesday of the month Comfort Suites 10 S. Hanover St., Carlisle Leslie Shatto leslie.shatto@hma.com

Harrisburg Chapter 5:30 p.m.

3rd Monday of the month Holiday Inn Harrisburg East Lindle Road, Harrisburg Karen Folk, CAP-OM, President Jodi Mattern, CPS, Webmaster jodi4psu@gmail.com www.iaap-harrisburg-pa.org

www.facebook.com/bwmagazine

Mechanicsburg Business Women 11:30 a.m. – 1:30 p.m.

3rd Wednesday of the month Liberty Forge 3804 Lisburn Road, Mechanicsburg abeer.srouji@mymetrobank.com Pennsylvania Immigrant & Refugee Women’s Network (PAIRWN) Ho-Thanh Nguyen 717.433.0900 pairwn@pairwn.org Pennsylvania Public Rellations Society 5:30 p.m.

Last Thursday of the month Suzanne Graney, President 717.910.2948 www.pprs-hbg.org Shippensburg Women’s Area Networking (SWAN) Noon 1st Wednesday of the month Rotating location Amanda Ridgway 717.658.1657 shipswan@yahoo.com Women’s Business Center Organization 11:30 a.m.

2nd Tuesday of the month Alumni Hall, York College of PA Mimi Wasti mwasti@ycp.edu Women’s Network of York 11:30 a.m.

3rd Tuesday of the month Outdoor Country Club 1157 Detwiler Drive, York Jennifer Smyser 717.495.7527 network@wnyork.com www.wnyork.com

CONNECTIONS

Carlislee Business Women’s Networking Luncheon Noon 2nd Wednesday of the month Magnolia’s Jewelers 728 N. Hanover St., Carlisle

International Association of Administrative Professionals Conestoga Chapter 5:30 p.m.

4th Tuesday of the month Woodcrest Villa 2001 Harrisburg Pike, Lancaster btollinger@normandeau.com www.iaaplancaster.com

White Rose Chapter of York 6 p.m.

3rd Wednesday of the month Normandie Ridge 1700 Normandie Ridge Drive York 717.792.1410 djkeasey@comcast.net

Do you have an event you would like to post on our events calendar? It’s easy to do … and it’s free!

Just go to BusinessWomanPA.com and click on the “events” link, or email your info to calendar@businesswomanpa.com.

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