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SOLUTIONS ORIENTED Industry Leader | Pamela Conrad is Changing the Way the Industry Combats Climate Change
T
he urban built environment is responsible for 75 percent of the world’s global greenhouse gas emissions. When landscape architect Pamela Conrad saw this statistic, she knew she was in the right role to make a difference. Building on her 20 years of industry experience, Pamela helps fellow landscape architects and designers take a climate-positive approach to their projects.
We want our projects to have an actual positive impact on the planet
“We’re capable of not just offsetting the negative impact, but being part of the solution,” she says.
Pamela’s impressive resume reflects her deep passion for the landscaping industry and the environment. She’s the chair of
12
Spring 2023
the American Society of Landscape Architects (ASLA) Climate Action Plan, vice chair of the International Federation of Landscape Architects Climate Change Working Group and a Loeb Fellow at the Harvard Graduate School of Design. An industry expert, she represented ASLA at COP27, the United Nations Convention on climate change held last year in Egypt. After serving as principal of CMG Landscape Architecture in San Francisco for nine years, she founded her own organization, Climate Positive Design, where she launched the innovative app Pathfinder.
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