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Fall in Love With Your Business Again Because growth without clarity isn’t sustainable. You did not build your business to feel overwhelmed by it. When strategy loses clarity, execution slows, and leadership alignment begins to strain, growth becomes heavier than it should be. That is often the moment leaders realize the business has outgrown its current way of operating. We can help with that.

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B2B Omaha is dedicated to empowering local CEOs and business leaders by delivering authoritative insights into emerging trends, visionary leadership, and economic indicators shaping our region. We strive to be the go-to resource for professionals seeking data-driven reporting on Omaha’s GDP, in-depth analysis of evolving market dynamics, and stories of the trailblazers who are setting the pace for growth and innovation in our community.

EDITORIAL executive editor Doug Meigs senior editors Isaac Nielsen Natalie Veloso assistant editor Naomi Heu guest editor Jim Vokal contributors Tamsen Butler Dwain Hebda Steve Jordon Jane Liu Brandi Long-Frank Lisa Lukecart Nicole Murry Jim Vokal Andy Williams CREATIVE creative director Rachel Birdsall senior graphic designers Renee Ludwick Nickie Robinson graphic designer Joey Winton chief photographer Sarah Lemke photographers Katie Anderson Roger Humphries

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14 ECONOMIC TRENDS CROWDS, COMMERCE, AND COMMUNITY

sales coordinators Jessica Linhart Sandi McCormack

30 EVENTS & ENGAGEMENT

digital advertising sales specialist Travis Fisher

COLUMNS

OPERATIONS business manager Kyle Fisher ad traffic manager David Trouba digital manager Luis De La Toba

NETWORKING CALENDAR

04 FROM THE GUEST EDITOR

WHY POLICY MATTERS

10 COACHING CORNER

HOW STABLE IS STABLECOIN?

28 HUMAN RESOURCES E-VERIFY

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12 MARKETING & GROWTH STRATEGIES

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B2B Omaha Magazine is published six times annually by Omaha Magazine, LTD, P.O. Box 461208, Omaha NE 68046-1208. Telephone: 402.884.2000; fax 402.884.2001. Subscription rates: $12.95 for 6 issues (one year), $19.95 for 12 issues (two years). Multiple subscriptions at different rates are available. No whole or part of the contents herein may be reproduced without prior written permission of B2B Omaha Magazine, excepting individually copyrighted articles and photographs. Unsolicited manuscripts are accepted, however no responsibility will be assumed for such solicitations.

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BERKSHIRE HATHAWAY ANNUAL MEETING PERSISTS POST-BUFFETT RETIREMENT

NEBRASKA MEDICINE HOSPITAL SYSTEM FACES $800 MILLION PIVOT

STATE-BACKED STARTUPS NEBRASKA’S BUSINESS INNOVATION ACT RETURNS

BEST OF B2B 2026

ADAM STRAIGHT

NEW MECA CHIEF SHAPES FUTURE OF OMAHA EVENTS

AN $800 MILLION PIVOT

THE STRATEGY BEHIND NEBRASKA’S LARGEST MEDICAL DEAL

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B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

WHY POLICY MATTERS

PICKING WINNERS AND LOSERS IN NEBRASKA’S TAX SYSTEM

ver the last year, I have been fortunate to be the guest editor of this column and steer the readers to important public policy considerations for the business and entrepreneur community. As I conclude my tenure with B2B Magazine and reflect back on the content covered, I am reminded of why public policy is so important to the business community. At its core, public policy serves as the framework within which businesses operate. From taxes and regulations to labor laws, these policies shape the operational capabilities and strategies of companies. A subtle shift in environmental regulation, for example, can have cascading effects on manufacturing sectors, prompting a need for innovation and adaptation. Understanding and engaging with public policy is essential for businesses to anticipate changes, influence decisions, and maintain a favorable operating environment. Public policy changes, even at the state level, often influence consumer behavior, which in turn affects business strategies. History is filled with examples of how public policy changes have uplifted certain industries while challenging others. You only have to look at our Nebraska tax code, where for almost 60 years, we have been picking winners and losers. In my past columns, I have emphasized the need for sound tax policy and its direct correlation to business competitiveness and migration, primarily focusing on the state’s income tax. And while great strides have been made on that front, Nebraska businesses and the residents are currently paying the fourth-highest property taxes in the entire country, according to a 2025 study from the Tax Foundation. Specifically, Illinois (1.83%) has the highest taxes as a share of home value, followed closely by New Jersey (1.77%). Following New Jersey is Connecticut (1.48%), which is only slightly higher than Nebraska (1.43%). Nebraska’s No. 4 ranking is the highest in its history amid ongoing efforts to lower property taxes through pumping more state dollars into property tax credit funds. Notably, Nebraska appears to be doing worse than other states in preventing rising property appraisals from translating into rising property taxes.

FROM THE GUEST EDITOR Jim Vokal is Platte Institute’s CEO. He can be reached for story suggestions and pitches at jvokal@platteinstitute.org. Or email editor@omahapublications.com.

Nebraska is uniquely challenged in preventing higher valuations from translating into higher taxes. In a recent Platte Institute case analysis, a Douglas County home’s property taxes went up 15.2% in one year because the home’s higher valuation was simply captured with the same tax rate. The solution to higher valuations is to automatically knock the rate down to a revenue-neutral rate whenever a government subdivision’s valuations increase. To tackle further substantive tax reform in a significant and sustainable way, policymakers should follow in the footsteps of other states that have broadened their tax bases while lowering tax rates. Currently, state and local sales tax is collected on only one in three purchases in Nebraska. The dramatic growth of the service economy, along with successful industry lobbying since the creation of Nebraska’s sales tax, has resulted in many purchases being exempt arbitrarily. A utility bill is taxed, but not an Uber ride; a hot rotisserie chicken is taxable, but not a candy bar; laundry detergent, but not dry cleaning. There are a combined 119 sales tax exemptions, resulting in higher taxes on everything else. Some of these exemptions are necessary to avoid what is known as tax pyramiding, where the same final consumer purchase is taxed at multiple points across the production process. Many, however, are mere tax preferences—and often, they make little sense in a 21st century economy. Eliminating unnecessary sales tax exemptions, or carveouts, is the state’s best way to tap into a large enough revenue base to structurally reform its entire tax system without making punishing increases to its other taxes. Nebraska’s tax system is riddled with carveouts, which comes at the expense of lower taxes for everyone—picking winners and losers. Speaking of winning, the opportunity afforded to me to author this column over the last six issues has been a professional highlight. While at times wonky, I sincerely hope that we all not only have a better understanding of why state policy matters, but that you continue to be invested in making the necessary changes in Nebraska. B2B OMAHA

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B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

FEATURE

DR. H. DELE DAVIES

STORY: ANDY WILLIAMS PHOTO: BILL SITZMANN DESIGN: NICKIE ROBINSON

AN $800 MILLION PIVOT

THE STRATEGY BEHIND NEBRASKA’S LARGEST MEDICAL DEAL

OMAHAMAGAZINE.COM

DR.

APRIL/MAY

H. Dele Davies has an $800 million problem—and it’s not the price tag.

leaders are asking questions and the confusion they would be feeling.”

As interim chancellor of the University of Nebraska Medical Center, Davies and his board colleagues just brokered the largest transaction in Nebraska’s medical history: the University of Nebraska’s takeover of sole ownership of Nebraska Medicine. The fundamentals look strong—the university will fully own a $7 billion economic engine, with 55,000 jobs and a $2.2 billion expansion project poised to reshape health care delivery across the state.

But despite the turbulence surrounding the transaction, Davies emphasizes that nothing has fundamentally shifted on the ground.

But in the boardrooms and corner offices of Omaha’s business elite, the deal sparked confusion, concern, and pointed questions about whether an integration that was already working needed an $800 million overhaul—especially one that arrived with lawsuits and legislative action. Now, Davies is making the board’s case to Nebraska’s business leaders: Let’s stick together and spark an economic boom. “We are here today because of our partnerships within the business community,” Davies said. “They understand what a vital health care system means to having great businesses. We need them to continue to rally around us. “We’re in this together, and this is going to be a win-win for the state of Nebraska.” But Davies knows he needs to ease the concerns of some partners. When the University’s Board of Regents approved the $800 million deal in January—$500 million for Clarkson Regional Health Services’ 50% stake in Nebraska Medicine, plus $300 million for some Clarkson real estate—the business community didn’t exactly break out the champagne. The deal was meant to consolidate ownership of the health system. Instead, it detonated a political firestorm. Nebraska Medicine’s own board sued to block the transaction. The university and Clarkson responded by dismissing the entire board and installing interim members who promptly dropped the lawsuit. State lawmakers demanded the regents postpone their vote. Omaha Senator Tony Sorrentino introduced a bill requiring legislative approval for any future university health care facility purchases over $100 million. It’s no wonder Nebraska business leaders were casting a wary glance toward the sprawling Omaha campus. “Obviously, some of them are confused,” Davies admitted. “Obviously, some of them are unhappy, which is totally understandable. This is not the way we necessarily wanted our organizations to be presented. I can understand why business

The consolidation unlocks Project Health’s full potential. Nebraska Medicine’s $850+ million commitment to the $2.2 billion health care facility hinges on the financial stability and unified governance the deal provides. Construction creates hundreds of jobs—triggering demand for housing, retail, and services. Davies projects thousands more once Project Health is fully operational. The ripple effect is already visible. “We’re already seeing new apartments popping up all around the neighborhood, new businesses that are popping up...The new streetcar will have a stop near Project Health, so it’s in the center of activity,” Davies said. “Even though the building will be here in Omaha, it’s going to allow us to be able to accept more patients from across the state and even around the country who need that sort of specialty care. People will be able to get care they would have to leave the state for, and it will attract thousands of people.” The consolidation could also enhance research and industry partnerships, and provides a stronger platform for clinical trials—expanding the Med Center’s $200+ million annual research portfolio and drawing more federal funding and private sector investment to a unified academic medical center. That quality and quantity of research and clinical trial activity makes Nebraska more attractive to pharmaceutical and biotech companies seeking partnerships—hence, more job creation and the economic stimulus that goes with it. Medical breakthroughs in research and trials also put medical care in Nebraska on the international map, as happened recently with the T-cell therapy developed here for blood cancer and multiple sclerosis, which was dispensed for the first time in the world here in our backyard.

CONT. PAGE 08

07 WE’RE ALREADY SEEING NEW APARTMENTS POPPING UP ALL AROUND THE NEIGHBORHOOD, NEW BUSINESSES THAT ARE POPPING UP... THE NEW STREETCAR WILL HAVE A STOP NEAR PROJECT HEALTH, SO IT’S IN THE CENTER OF ACTIVITY. —DR. H. DELE DAVIES

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

FROM PAGE 07

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“Last year, when there were a lot of concerns about the National Institutes of Health and we lost a lot of funding just because of the uncertainty and the delays in getting grants... We actually doubled our clinical trials,” Davies said. “That allowed the overall research portfolio to remain the same where a lot of people lost a lot of ground in their research, and that wouldn’t have been possible without our strategic industry partnerships.” Nebraska Medicine and UNMC have been operationally integrated for years—even though they are separate organizations— sharing staff, students, research, and mission. The $800 million deal simply removes the barrier of split ownership. The nonprofit Nebraska Medicine health system provides a full spectrum of care through primary and convenient care, advanced specialty, and emergency services in clinics across the state and in two hospitals: the Nebraska Medical Center and Bellevue Medical Center. Nebraska Medicine serves as the clinical partner for UNMC, the university system’s medical school. “Every dollar we get at UNMC indirectly benefits Nebraska Medicine and vice versa,” he said. UNMC students train at Nebraska Medicine facilities. Nebraska Medicine physicians hold UNMC faculty appointments. Research conducted at UNMC translates directly to patient care at Nebraska Medicine. “We still have the same world-class people working at both organizations,” Davies said. “We share the same logo, right? We share the same mission statements, and we share the same values. If you were to ask what the mission is—transforming lives of every individual in the community through extraordinary research, extraordinary care, and extraordinary education—ask somebody working at either organization, and they’ll give you the exact same answer.” Nebraska’s philanthropic community has also been vital to Nebraska Medicine’s growth, and Davies said this transaction could make

their giving even more impactful by creating one clear vision. Donors who already trust and support the organizations can rest assured their giving will propel the most transformational health care project in state history, and that every dollar will stretch to benefit Omaha, Lincoln, and the rest of Nebraska. “I’m confident the philanthropic community will continue their incredible support and understand the value of having a world-class organization right here in Omaha that benefits the entire state,” Davies said. “We’re going to continue to be accountable, and continue to be a place where people from all over the world want to come and work and get extraordinary care. “We’re going to make our supporters proud…They will continue to have the same pride that they’ve had in UNMC and Nebraska Medicine.” All of those factors are selling points for the business community to deepen its partnership with UNMC and Nebraska Medicine and continue locking arms to build a world-class city and state. For Davies, that relationship even extends to Omaha’s arts and entertainment community, with attractions like the Joslyn Art Museum, the Henry Doorly Zoo, the performing arts, and events like the College World Series playing a part in creating a robust ecosystem that includes world-class health care. “When you have a strong health care system, it allows businesses to recruit top talent who are confident that if any family members were to be sick, they can be sure to have the very best worldclass health care available to them right here in Nebraska,” Davies said. “And it makes my job much easier in recruiting world-class people from around the United States and around the world when I can show them the Joslyn, when I can show them performing arts...the zoo...the College World Series every year. “All these things are really, really important. We’re not just individual businesses doing their own thing…We’re leaning on each other.” B2B OMAHA Visit unmc.edu and nebraskamed.com for more information.

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VOL 26 • ISSUE 2

DIGITAL DOLLARS AT A CROSSROADS

HOW STABLE IS STABLECOIN?

10 T

he rapid growth of the digital economy is reshaping global finance, and few innovations have attracted as much attention—or controversy—as stablecoins. These digital assets are designed to maintain a steady value, typically pegged to the U.S. dollar. Their promise is simple: Combine the speed and flexibility of cryptocurrencies with the stability of traditional money.

OMAHAMAGAZINE.COM

In theory, each stablecoin is backed by dollardenominated assets, such as bank deposits, U.S. Treasury securities, or short-term loans. The largest stablecoin, USDT (Tether), dominates over 58% of the global stablecoin market. Its market value has surged from just over $1 million in 2016 to more than $184 billion by early 20261—a striking signal of digital finance’s rapid evolution. Stablecoins are increasingly used as money. They facilitate crypto trading, support international payments, and offer faster, cheaper alternatives to traditional remittances. This growing role has sparked an important debate among economists and regulators: Are stablecoins truly stable, and what risks do they pose? The answer lies in the gap between promise and practice. An ideal stablecoin would always trade at exactly $1, immune to panic or sudden sell-offs. In reality, most users trade stablecoins on secondary markets, where prices fluctuate with supply and demand. Direct redemptions at face value are often limited to large institutions, leaving everyday users exposed to short-term price swings—similar to exchange-traded funds (ETFs). As a result, stablecoins often drift above or below their $1 peg, sometimes sharply during periods of stress. Three major stablecoins—USDT, USDC, and DAI— highlight these dynamics. While Bitcoin has been actively traded since the early 2010s, significant stablecoin trading only emerged in the mid-2010s. Among them, USDT is favored for high-frequency trading due to its liquidity, whereas USDC is regarded as safer, more transparent, and better regulated, particularly in institutional and European markets under the MiCA framework. In contrast, DAI is decentralized and relies on crypto collateral to maintain its $1 peg. This relative youth and institutional immaturity indicate that stablecoin volatility and market linkages are still evolving, underscoring the need for careful analysis of their interactions with both cryptocurrency and equity markets. These concerns have prompted new regulations. In July 2025, the GENIUS Act established the first comprehensive U.S. federal framework for payment stablecoins, requiring full backing with high-quality, liquid assets such as cash and Treasury bills. Nebraska has been particularly proactive. Under the Nebraska Financial Innovation Act, the state authorized digital asset depository institutions, and, in November 2025, became the first to charter a digital asset bank— Telcoin Digital Asset Bank—with the authority to issue stablecoins.

APRIL/MAY

Why does this matter? Stablecoins now account for 40% of global crypto transaction volume as of 2024-20252, and serve as the primary medium of exchange in digital asset markets. Beyond crypto, they are increasingly used for cross-border payments, particularly in regions where traditional banking is slow or costly. Yet, their growth raises deeper questions: Do stablecoins absorb financial risk—or transmit it? When crypto markets turn volatile, do stablecoins stabilize the system or amplify shocks? Sitting at the intersection of traditional banking and decentralized finance, stablecoins provide a unique window into both the promise and perils of digital innovation. My own academic research examines how stablecoin prices fluctuate and how risk moves between stablecoins, cryptocurrencies, and traditional financial markets. Several patterns stand out: 1. Stablecoin prices in secondary markets frequently deviate from $1, though typically within narrow ranges. 2. Volatility tends to persist within the stablecoin market, with meaningful risk spillovers not only among stablecoins themselves, but also between digital assets and U.S. equity markets. 3. Uncertainty and volatility in cryptocurrency and stock markets directly affect stablecoin returns. These dynamics can be seen when comparing market performance by Bitcoin, the S&P 500 index, and USDT from late 2017 through late 2025. Bitcoin displays dramatic boom-and-bust cycles, while the S&P 500 follows a smoother trajectory. By contrast, USDT remains tightly anchored to its dollar peg. For Nebraska investors and business owners, stablecoins also carry local significance. Through the Nebraska Financial Innovation Act, the state has created a regulatory framework for digital asset banks and stablecoin activity, positioning Nebraska as a leader in financial innovation while raising important considerations about risk management, consumer protection, and market stability. B2B OMAHA Sources:

1 — coinmarketcap.com/view/stablecoin 2 — coinledger.io/research/stablecoin-market-share-andtransaction-volume

Dr. Jane Liu is an assistant professor of economics at the University of Nebraska–Omaha and an associate editor of Open Economies Review.

11 COACHING CORNER COLUMN: JANE LIU PHOTO: BILL SITZMANN DESIGN: NICKIE ROBINSON

UNDER THE NEBRASKA FINANCIAL INNOVATION ACT, THE STATE AUTHORIZED DIGITAL ASSET DEPOSITORY INSTITUTIONS, AND, IN NOVEMBER 2025, BECAME THE FIRST TO CHARTER A DIGITAL ASSET BANK—TELCOIN DIGITAL ASSET BANK—WITH THE AUTHORITY TO ISSUE STABLECOINS. —JANE LIU

B2B MAGAZINE • 2026

MARKETING & GROWTH STRATEGIES STORY: TAMSEN BUTLER PHOTO: SARAH LEMKE DESIGN: NICKIE ROBINSON

VOL 26 • ISSUE 2

CLAAS ACADEMY

CREATING EXPERTS, ONE TECHNICIAN AT A TIME

LAAS manufactures impressive agricultural equipment—such as harvesting equipment, tractors, and smart farming equipment—but even the most precise and impressive machines aren’t of much use without capable technicians available to service and repair them. Ensuring that CLAAS service technicians have the best training so they can effectively represent the company and provide top-notch service is a “huge responsibility,” according to Felicia Nichelson, the head of the CLAAS Academy in Omaha.

I THINK THE ACADEMY CONTINUES TO BUILD CONFIDENCE WITH THE FARMER AND WITH THE CONSUMER, BECAUSE WE'RE MAKING SURE THAT EVERYBODY THAT'S WORKING ON THEIR EQUIPMENT KNOWS WHAT THEY'RE DOING. -FELICIA NICHELSON

For that reason, CLAAS takes training very seriously. The company took responsibility for training their service technicians to heart, creating an in-house training academy to ensure technicians are trained effectively and are up-to-date on the latest innovations. Technicians travel to the Omaha area from all over North America to get the latest training at CLAAS Academy, a 20,000-square-foot training facility near Cabela’s in La Vista. “In fact,” Nichelson said, “I can see Cabela’s outside my office window.” According to Nichelson, the expectations for service technicians have changed over the past few decades. Technicians are expected to not only troubleshoot and fix machinery; they’re also expected to be experts in digital solutions. Technicians who attend and complete their academy training emerge with the skills, knowledge, and hands-on experience needed to confidently represent the high standards of CLAAS, a company that is quickly moving to the forefront of workforce development within the metro area. The academy also offers e-learning for dealers across the nation, allowing them to gain the knowledge they need without packing their bags and making the trip to Omaha. As for technicians who do spend a week in Omaha, they’re treated to locally sourced catering to get a small taste of what Nebraska has to offer. “I think the academy continues to build confidence with the farmer and with the consumer, because we’re making sure that everybody that’s working on their equipment knows what they’re doing,” Nichelson said.

Operating alongside the academy is an apprenticeship program run by technical training supervisor Alex Pompa. The apprenticeship program is modeled after the German style of programs, in which age isn’t necessarily a factor for admission, meaning attendees don’t necessarily have to be newly graduated from high school.

While it’s true that some apprentices are new graduates, “the majority of them are a little bit later in life,” Pompa said. German apprenticeship programs are often a collaboration between a company and the government, whereas the CLAAS apprenticeship is a collaboration between the company and Metropolitan Community College. Apprentices spend some of their time in classroom learning at Metro, and some time on-site at the CLAAS training lab. The apprenticeship program also has a relationship with Avenue Scholars, a nonprofit organization paving the way to career entry for participants. CLAAS pays for the books, schooling, and time put in by apprentices. Attendees completing the program in around three years are positioned to start their career with CLAAS in whatever role is needed. The need changes swiftly and often. “We need to have a pipeline of talent to fill those positions, wherever the growth,” Pompa explained. One success story Pompa is proud of is a former apprentice of his, who graduated and was offered a role as a special operations team lead because of his exceptional performance as an apprentice. “It took an extraordinary amount of work and effort to be able to master the tests and be able to execute,” Pompa said. “And so, we decided we immediately wanted to bring him back into the apprenticeship to help train.” The future of the CLAAS apprenticeship program hinges largely on the needs of the company. “We want to try and look at other areas that we might have workforce shortages in,” Pompa said. “One of those areas is service technicians, so we’re looking to expand into that area and do it in a way that helps us grow with them, but then also supply our dealer network with qualified apprentices.” The apprenticeship program at CLAAS won the 2025 German American Chamber of Commerce’s Midwest Apprenticeship Award. The honor was the result of a successful program model that intentionally builds a skilled workforce in Nebraska, to the benefit of CLAAS and the community at large. B2B OMAHA Visit claas.com/en-us for more information.

13 APRIL/MAY OMAHAMAGAZINE.COM

ALEX POMPA AND FELICIA NICHELSON

B2B MAGAZINE • 2026

ECONOMIC TRENDS STORY: NAOMI HEU DESIGN & ILLUSTRATION: NICKIE ROBINSON

VOL 26 • ISSUE 2

CROWDS, COMMERCE, AND COMMUNITY

HOW OMAHA’S SIGNATURE ANNUAL EVENTS FUEL ITS ECONOMY

maha’s largest annual events transform the city into a national destination year after year, drawing millions of visitors annually and driving economic activity across the metro. The Berkshire Hathaway Annual Shareholder Meeting and the College World Series are among the signature events that repeatedly put Omaha on the map.

From 2023 to 2025, the percentage of hotel rooms booked in Douglas County during Thursday to Sunday of Berkshire weekend were 79%, 80%, and 81%, respectively. Each year, the hotel revenue over these same four days were $8.6 million, $9.2 million, and $10 million, respectively.

According to information compiled by Visit Omaha from Tourism Economics, there were 14.7 million visitors in Omaha in 2024, with 8 million day visitors and 6.7 million overnight visitors. This was a 2.8% increase from 2023, which exhibits these events as a steady growth driver rather than a one-time boost.

Berkshire is only the beginning of the tourism energy in Omaha, as the College World Series occurs shortly thereafter. “We see Berkshire as the kickoff to Omaha’s busy tourism season,” Goodwin said. She sees these two major events occurring within weeks of each other as a strength for Omaha. “It would feel weird if it wasn’t back-to-back,” she said. “It’s a part of Omaha’s DNA.”

“They come here, and they’re filling up the hotels, and they can’t bring their kitchens, so they’re going to the restaurants,” said Jasmyn Goodwin, executive director of Visit Omaha. In 2024, visitors in Omaha spent $415 million on food and beverage, $380 million on hotels, $341 million on retail, $281 million on entertainment, and $235 million on transportation, according to Tourism Economics. Overall, Omaha visitors spent $1.6 billion in 2024. While day visitors spent $606 million, overnight visitors spent a total of $1.05 billion. This was a 5.5% increase from the previous year. That spending generated $344 million in taxes in 2024, which was a 4.5% increase from 2023. These taxes save each household $903 per year in Douglas County, according to Tourism Economics. “That’s what’s great about visitors, is that they come here, they spend their money, they have to pay taxes, just like we all do when we go out to eat or go shopping, and then they go home,” Goodwin said. “That is the beauty of the visitor.”

The Berkshire Hathaway Annual Shareholder Meeting is one of the most anticipated Omaha events and one of the largest twoto three-day events in the country. According to data compiled by Visit Omaha, hotel occupancy and revenue during this event has continued to grow over the past three years.

Beyond its two largest events, Omaha benefits from a diversified calendar that brings many visitors throughout the year. Youth sports are a large component of these events, like the Asics President’s Day Classic volleyball tournament and the Slumpbuster Tournament for youth baseball. Arts and culture also attract visitors for events like Maha Music Festival and Omaha Fashion Week. This diversity is no accident. Located in the center of the country and supported by easy navigation, along with a variety of entertainment and attractions, Omaha continues to serve as a hub for large events, Goodwin said. These signature annual events continue to drive visitor numbers and spending across the Metro each year. Together, they reinforce tourism as a steady contributor to the city’s overall economy. B2B OMAHA Visit visitomaha.com for more information.

OMAHAMAGAZINE.COM

APRIL/MAY

WHAT OMAHA TOURISM LOOKS LIKE TOURISM BRINGS FAMILIES CLOSER TOGETHER AND HELPS NEIGHBORHOODS GROW

14.7 MILLION TOTAL VISITORS (2.8% increase over 2023)

8 MILLION DAY VISITORS 6.7 MILLION OVERNIGHT VISITORS

HOW VISITORS SPEND THEIR MONEY

14%

FOOD & BEVERAGE $415 MILLION

25%

HOTELS $380 MILLION

17%

RETAIL $341 MILLION ENTERTAINMENT $281 MILLION

23% 21%

WHY IS TOURISM IMPORTANT TO LOCAL RESIDENTS? Taxes generated by visitor spending save each Douglas County household $903 per year. Without tourism, residents’ taxes would go up or the current level of government services would go down.

$903 PER YEAR TAX RELIEF

TRANSPORTATION $235 MILLION

OMAHA VISITORS SPEND $1.6 BILLION (5.5% increase over 2023)

DAY VISITORS SPEND $606 MILLION OVERNIGHT VISITORS SPEND $1.05 BILLION

DATA PULLED AND COMPILED FROM VISITOMAHA.COM SOURCE: 2024 TOURISM ECONOMICS AN OXFORD ECONOMICS COMPANY

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

VOICES OF INDUSTRY

ADAM STRAIGHT

STORY: DWAIN HEBDA PHOTOGRAPHY: SARAH LEMKE DESIGN: NICKIE ROBINSON

STRAIGHT SHOOTER

NEW MECA CHIEF HAS BIG PLANS FOR THE FUTURE

ery little about Adam Straight’s career—the Omaha chapter of which officially began on Jan. 5, as the new president and CEO of Metropolitan Entertainment & Convention Authority—has thus far been expected.

Straight never thought about one day managing multi-milliondollar convention properties and sports arenas while growing up. Nor did he know much about the U.S. Coast Guard before joining right out of high school, thus gaining his first view of a larger world outside his native West Virginia. His entry into his chosen field was equally initiated by fate more than design, opening the door to decades of distinguished service in two of the country’s largest sports and convention cities. So,

it should come as little surprise that Omaha entered the 48-year-old’s story in a manner equally serendipitous. “It was late July of ’25 and I got a call and an email from a recruiter while I was lying on the beach,” he said. “I looked at it, then kind of put it away and opened it up again that night and read the description. I couldn’t believe it; it was the culmination of everything I’ve done in my 25-year career. “I handed the phone to my wife and said, ‘You tell me this job was not written for me.’ Ultimately, she came back and said, ‘I can’t tell you that. It’s perfect.’”

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Straight’s career turns may have come from unexpected angles, but everything he made of those opportunities was hardly by accident. As chief operating officer of the New Orleans Ernest N. Morial Convention Center, the nation’s sixth largest, he managed a $73 million annual operating budget, achieved LEED Gold Certification and re-certification, and led a $763 million capital improvement plan. He also oversaw planning and execution of the $1.5 billion River District development, a mixed-use entertainment district adjacent to MCCNO. Before that, Straight was senior director of operations at the Georgia World Congress Center Authority in Atlanta, which encompasses the Georgia World Congress Center, Mercedes-Benz Stadium, and Centennial Olympic Park. There he oversaw multiple large events, headlined by NCAA Final Fours, a Super Bowl, and the College Football Playoff National Championship. He also played key roles in more than $2 billion of new construction and renovation of GWCCA properties. He’ll now shift his focus to Omaha, where he’ll oversee operations of a company that manages venues like CHI Health Center, Charles Schwab Field, and The RiverFront. Knowing a thing or two about successful event venues and the surrounding entertainment districts that make them go, his positive assessment of MECA’s properties and Omaha in general speaks volumes. “I remember looking out the window of the plane when I came to interview and seeing all the cranes and construction down below,” he said. “I mentioned in the interview process that that is a clear sign of growth and opportunity. I’ve seen this movie and I know how it ends, and what’s coming in the future is incredible. “One of my taglines is ‘We’re gonna be great in ’28,’ with what we have coming online, the expansion and renovation. It’s going to be, for all intents and purposes, a brand-new, larger facility, and with what the airport has coming online in ’28, and the streetcar coming online in ’28, it’s going to look like an entirely different city for us to sell.” Straight’s path to the MECA job started in college on the strength of answers to two questions. Having left the Coast Guard with training as an electrician, he was attending the University of Maryland when

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a campus employee asked him if he liked sports and if he was interested in racking up a lot of overtime. Saying yes to both landed him a gig working in the university’s athletic venues, learning multiple aspects of the industry from the ground up. “Right place at the right time; answered two questions from a supervisor in the shop and I answered them correctly, I guess,” he said. “That allowed me to learn the different sides of the trade that branched out to not just electricity or electronics, but audiovisual, technical management, scoreboard maintenance, lighting maintenance, field lighting, and different aspects of athletic facility management.” This early hands-on experience is a unique part of Straight’s skillset and a competitive advantage, he said. While he doesn’t troubleshoot wiring like he used to, working in those capacities instilled certain work habits and perspectives that have served him well managing the overall picture. “I guess it all started with me being the first one at the event,” he said, “being the electrician, meeting the crews at the event, connecting their production truck, having those conversations. It was about picking their brains. I’m an asker of questions as a result. The more things you’re exposed to, the more things you know, and it’s also a way of developing relationships.” Straight also said his military leadership training has been invaluable in his career. Where many veterans struggle to transition to civilian jobs, running an enterprise as large as MECA entails so many moving parts he finds it similar to his days directing operations in the Coast Guard. He described his leadership style as informed by experience and driven by direct, honest communication both from the top down and from the bottom up. “I have in the pen holder on my desk a replica penalty flag I got a few years ago. I call it my BS flag,” he said with a chuckle. “I’m able to throw that because I’ve seen most of the issues that are going to come across my desk and I’ve been in the weeds enough to understand if it is a thing or if it isn’t a thing. All joking aside, it really goes back to having the ability to prioritize tasks and issues and determine what resources are the most valuable in those situations and what resources need to be allocated where.” Asked what message he has for MECA’s constituents—from local citizens to the people behind prospective events—Straight doesn’t mince words. “I think everyone in Omaha should be very proud of what MECA has done for the community and proud of the team that we have here and the honor and dedication that everyone who wears that MECA uniform has,” he said. “The future is so very bright for us, not just as MECA but as the community of Omaha. We are going to be on people’s radar and we are going to attract people that have not necessarily been attracted here yet. That is a given.” B2B OMAHA Visit omahameca.org for more information.

17 THE FUTURE IS SO VERY BRIGHT FOR US, NOT JUST AS MECA BUT AS THE COMMUNITY OF OMAHA. WE ARE GOING TO BE ON PEOPLE’S RADAR AND WE ARE GOING TO ATTRACT PEOPLE THAT HAVE NOT NECESSARILY BEEN ATTRACTED HERE YET. THAT IS A GIVEN. —ADAM STRAIGHT

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

FEATURE

DAN HOFFMAN

STORY: BRANDI LONG-FRANK PHOTO: SARAH LEMKE DESIGN: NICKIE ROBINSON

BUILDING A STARTUP STATE

HOW THE BUSINESS INNOVATION ACT SHAPES OMAHA’S STARTUP ECOSYSTEM

hen Nebraska lawmakers passed the Business Innovation Act in 2011, the state’s startup ecosystem was playing catch-up. Venture capital was scarce, early-stage founders struggled to access seed funding, and Nebraska ranked near the bottom nationally for innovation investment. Entrepreneurs with promising ideas often faced a difficult choice: bootstrap slowly with limited resources or leave the state altogether in search of capital and support elsewhere.

More than a decade later, the BIA has become a central pillar of the regional startup economy, supporting founders from proof-ofconcept to commercialization, catalyzing private investment, and helping produce the state’s first billion-dollar startup. A brief pause in the program in late 2024, followed by a funding restart under Gov. Jim Pillen, exposed just how deeply embedded the BIA has become in Nebraska’s innovation infrastructure and how reliant the ecosystem has grown on the program as an early-stage catalyst. “Prior to the passage of the Business Innovation Act, Invest Nebraska had minimal resources to provide operational assistance to startups

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and early-stage companies in the state,” said Dan Hoffman of Invest Nebraska. “That completely changed with the passage of the BIA.”

development without leaving the state. For Omaha in particular, the BIA has helped anchor talent locally by reducing the pressure to relocate to more established startup hubs.

The need for a comprehensive innovation funding strategy was first identified in the 2010 Battelle Report, sponsored by the Nebraska Department of Economic Development and the Nebraska Department of Labor. The report painted a stark picture: Nebraska had fallen behind peer states in supporting entrepreneurs and innovators, ranking last, alongside Mississippi, in venture capital funding at the time.

For regional startups, access to capital does not stop with state grants. Organizations like Nebraska Angels play a critical role in translating early validation into scalable growth.

That lack of early-stage capital created a ripple effect. Without funding to validate ideas, develop prototypes, or test products in-market, startups struggled to reach milestones that would make them attractive to private investors. As a result, Nebraska’s entrepreneurial pipeline remained thin, and promising companies frequently stalled before reaching scale. The BIA was designed to address that gap by creating a continuum of public investment across a company’s life cycle. Through multiple interconnected programs, the act provides grant and seed funding to entrepreneurs developing innovative products, services, and processes. All BIA programs require a matching funds component, ensuring early privatesector participation and encouraging founders to build relationships with investors, corporate partners, and community stakeholders from the outset. Starting in 2012, Invest Nebraska began administering the BIA Seed and Commercialization Program under contract with the state, giving the organization a central role in shepherding companies from early validation to investment readiness. “We leveraged the program to educate entrepreneurs on pre-seed and seed investments, conduct due diligence, and lead investment rounds with angel and institutional investors,” Hoffman said. That work extends beyond writing checks. Invest Nebraska works closely with founders to prepare pitch materials, understand capitalization tables, and navigate the expectations of private investors. Other BIA programs, administered by the Nebraska Department of Economic Development, support proof-of-concept development and prototype creation, critical early steps before startups seek outside investment. Together, these programs form a coordinated pipeline that allows founders to progress through stages of

Founded in 2006, Nebraska Angels is a member-led investment network that marks its 20th anniversary this year. The group includes roughly 100 members and has invested more than $85 million into Nebraska-based companies. Recognized by the Angel Capital Association as one of the most active angel groups in the country, Nebraska Angels hosts monthly pitch meetings where founders present directly to members, who then make individual investment decisions. “The Business Innovation Act has been one of the biggest drivers of increased deal flow and co-investment opportunities in Nebraska,” said Josh Bartels, executive director of Nebraska Angels. “It has helped create stronger pipelines for startups and made it easier to bring capital back into the state.” Bartels noted that Nebraska Angels frequently co-invests alongside Invest Nebraska, a partnership that dates back more than a decade. “The prototype grant, in particular, has been incredibly impactful in helping companies get started,” he said. “Since 2012, we’ve collaborated closely—sharing deals, supporting founders, and helping companies raise more capital here in Nebraska. Our group has grown alongside theirs.” According to the organization’s most recent year-end activity report, Nebraska Angels continues to see strong deal flow tied to companies emerging from Nebraska’s accelerator, university, and public funding pipelines. That alignment underscores how BIAfunded programs help de-risk startups before they enter the angel investment stage, making them more attractive to private investors and improving the likelihood of follow-on funding. In Omaha, where much of the state’s startup activity is concentrated, the relationship between public funding and angel investment has become increasingly symbiotic. BIA grants help companies reach early technical and market milestones, while angel investors provide the capital and strategic guidance needed to scale. On Oct. 23, 2024, the BIA was unexpectedly paused, creating uncertainty across Nebraska’s startup ecosystem, particularly in Omaha, where many founders rely on the program as a first source of non-dilutive capital. “Entrepreneurs that had spent months preparing a BIA application were immediately bewildered on the path forward,” Hoffman said.

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19 PRIOR TO THE PASSAGE OF THE BUSINESS INNOVATION ACT, INVEST NEBRASKA HAD MINIMAL RESOURCES TO PROVIDE OPERATIONAL ASSISTANCE TO STARTUPS AND EARLY-STAGE COMPANIES IN THE STATE. —DAN HOFFMAN

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

In December, Gov. Pillen announced a “new direction” for the BIA, which became clearer during his Jan. 15 State of the State address. The governor pledged an additional $4 million in funding over current levels and identified a sustainable revenue source through Nebraska’s SUIT tax, addressing long-standing concerns about the program’s financial stability. Several reports have highlighted the BIA’s positive economic impact, reinforcing confidence among investors.“It’s encouraging to see the state not only resume funding, but expand it,” Bartels said. “The BIA has had a massive impact, from job creation to attracting additional capital from both in-state and outof-state investors back into Nebraska.” He added that predictability will be essential moving forward.

JOSH BARTELS

“One opportunity is creating a more permanent, sustained program that founders can rely on,” Bartels said. “Stability helps prevent disruptions in company formation and supports both earlystage and later-stage investors. The BIA’s track record speaks for itself.”

FROM PAGE 19 “They didn’t know how long the pause would last, which product pathway to pursue, or how long the contract bids they received for building their prototype would be honored.” Many founders had already secured the required 50% matching funds, lined up vendors, or validated early customer demand. For startups operating on tight timelines and limited cash reserves, even short delays carried significant risk. “That uncertainty had real consequences,” Hoffman said. “Timing is everything for early-stage companies.” Angel investors felt the ripple effects as well. “The immediate effect was that some companies delayed their fundraising, paused development, or reconsidered their timelines,” Bartels said. “There was concern about overall startup activity in Nebraska—how many new companies would be formed and whether deal flow would slow.” Because Nebraska Angels typically invests six to 12 months after a company receives a prototype grant, the pause is expected to have downstream effects.

“We expect to see a noticeable drop in Nebraska-based deal flow in summer and fall 2026 because of that pause,” Bartels said. “Many of our members are passionate about supporting Nebraska-based companies, so there were real concerns about how the ecosystem would progress if funding mechanisms remained paused or reduced.”

During his address, Pillen also highlighted CompanyCam, Nebraska’s first homegrown unicorn, now valued at more than $1 billion. The Omaha-based company leveraged both a BIA prototype grant and the BIA Seed and Commercialization Fund on its path to scale, making it a high-profile example of the program’s long-term impact. CompanyCam’s success has also delivered tangible returns to local investors. “In 2025, a secondary transaction returned $27 million to Nebraska Angels members,” Bartels said. “That’s just a portion of what was returned to the broader Nebraska ecosystem — including founders, employees, and other investors — capital that can now be reinvested into new companies and continued growth here in the state.” Data from the 2024 BIA Economic Impact Study shows the program’s return on investment in concrete terms: • For every $1 of BIA funding, participating companies raised $11.52 in private capital.

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• For every $1 of BIA funding, participating companies generated $15.90 in revenue. • Participating companies created 2,386 new jobs in Nebraska. • Total annual economic impact: $1.17 billion. • Annual state and local tax revenue: $27 million. With annual funding of $14.7 million, the program effectively pays for itself through economic growth, job creation and tax revenue, strengthening the case for continued public investment. While CompanyCam represents a marquee success, Hoffman emphasized that ecosystem growth is measured in many forms. “Success comes from employees of these startups leaving to start their own companies,” he said, pointing to Hudl, Flywheel, and Buildertrend as examples of second-generation entrepreneurship. Those spinout companies contribute to a virtuous cycle: experienced founders mentor new entrepreneurs, angel investors reinvest capital locally, and institutional knowledge accumulates within the ecosystem. Success also includes the growth of Nebraska-based venture funds, increased corporate participation from companies like Nelnet and Werner, and continued research commercialization from Nebraska’s colleges and universities.

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2026 BEST OF B2B WINNER

Angel investors remain a key ingredient in that ecosystem, connecting founders to capital, networks and strategic insight. “All of these groups touch entrepreneurs in different ways,” Hoffman said. “It’s like a great soup with a lot of ingredients.” As state leaders refine the BIA’s long-term structure and funding sources, ecosystem leaders agree that predictability will determine whether Nebraska’s startup momentum continues. In that sense, the BIA’s impact extends well beyond individual companies. It functions as connective tissue, linking public policy, private investment, research institutions, and entrepreneurial talent into a system designed not just to launch startups, but to sustain them. B2B OMAHA Visit opportunity.nebraska.gov/bia for more information.

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PASSING THE MIC

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

BERKSHIRE HATHAWAY’S ANNUAL SHAREHOLDER MEETING IS AT A TURNING POINT

STORY: STEVE JORDON ILLUSTRATION & DESIGN: NICKIE ROBINSON

FEATURE

he scene at Berkshire Hathaway’s 2026 shareholders meeting likely will be similar to past decades: shareholders from near and far gathered in Omaha’s biggest arena, prepared to hear the leaders of Omaha’s biggest company discuss the future.

The difference on this May 2: Warren Buffett, who assembled the trillion-dollar conglomerate from scratch, will sit on the arena floor, not at a table on the stage. By retiring as chief executive on Dec. 31 but remaining as chairman, he relegated himself to sitting with other Berkshire directors and shifted the spotlight to new CEO Greg Abel, a Canada native and hockey dad from Des Moines, Iowa. Change is in the wind for Berkshire, holder of nearly $400 billion in cash and $300 billion in securities, alongside dozens of businesses, from railroads to razor blades, power plants to plastic containers, and insurance policies to ice cream sundaes. The prime feature of Berkshire’s annual shareholder get-together is an hours-long, wide-open question-and-answer period, beloved especially by shareholders when Buffett shared the stage with his longtime vice chairman, the late Charlie Munger. The first Berkshire meeting with Buffett in charge took place in the employee break room at an insurance company. As the crowds grew due to press attention, including a ground-breaking story in 1966 by Omaha World-Herald reporter Robert Dorr, Buffett moved the meeting to the recital hall at Joslyn Art Museum, the Orpheum Theater, the Holiday Inn convention center, the Omaha Civic Auditorium, and finally, the CHI Health Center. Instead of a typical weekday meeting, Buffett specified Saturdays to avoid disrupting business downtown and to fit working shareholders’ schedules. The Q&A is on again, a rare practice among corporate meetings that is rooted in Buffett’s deference to his shareholders. This time, shareholders no doubt will ask questions to get a firsthand sense of what Berkshire will be like under Abel. Shareholders may quiz Abel about possible plans for change. Many have speculated that over the long term, Berkshire may be split into more than one piece, such as spinning off its insurance operations. Buffett has touted the advantages of its current structure, which, in a nutshell, uses insurance cash for new investments. Perhaps Abel’s biggest challenge is the same one that has faced Buffett in recent years: Berkshire is so large that there are relatively few new investments that would make a significant change in its financial future. Expect Abel to field a question about his plan for using Berkshire’s cash hoard. A recent hint that Abel won’t be allergic to change: Berkshire is considering selling the company’s $8 billion stake in food company Kraft Heinz, a merger Buffett helped orchestrate in 2015. At the time, I wrote in my “Warren Watch” column for the World-Herald that the merger showed Buffett was “going strong” despite being almost 85 years old, according to a Barron’s writer. Since then, Berkshire’s share price has nearly quadrupled.

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B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

FROM PAGE 23

OMAHA DIALOG RETURNS DURING BERKSHIRE WEEKEND Even with changes coming to Berkshire Hathaway’s leadership, the America-China Mutual Economics Society of New York City plans to return to Omaha this spring for its annual “Omaha Dialog,” held alongside the Berkshire Hathaway shareholders meeting. The 2026 gathering marks the forum’s 14th year bringing young investors from China and the U.S. to Omaha during Berkshire weekend.

Other Berkshire changes: Todd Combs, one of the two men Buffett hired in 2010 to help with investments, is leaving to join J.P. Morgan. Finance chief Marc Hamburg retired, succeeded by Charles Chang, who has been chief financial officer at Berkshire Hathaway Energy, one of the companies Abel has overseen for years. In truth, change has been constant for Buffett and Berkshire over the years. Although his “favorite” period for owning a company is “forever,” Buffett occasionally sells companies or stocks he originally favored, mostly to prevent future losses, and confesses his mistakes to shareholders. Airline stocks and newspapers come to mind. Munger, who met Buffett in 1965, brought major change to Berkshire by convincing Buffett to invest in wonderful companies at fair prices. Previously, Buffett had focused mostly on small companies at cheap prices, a limited field for profit.

next century) who plan to retire at age 65 or who want to become “look-at-me rich or to initiate a dynasty.” At recent meetings, shareholders have seen Abel, then vice chairman, seated onstage next to Buffett and fellow vice chairman Ajit Jain. Attendees may remember Abel’s informed, concise answers when Buffett directed questions to him. But they will have trouble remembering Abel giving the sorts of answers that endeared Buffett and Munger to the shareholders. “I have nothing to add,” Munger would say after Buffett opined on a shareholder question. The crowd would roar. The comment was so well-known that when Berkshire held a quickie shareholder meeting to OK its 2010 acquisition of Burlington Northern Railroad, Buffett held up a cardboard cutout of Munger and played a recording of Munger’s famous comment. Among Buffett’s zippy ripostes: “You don’t ever ask a barber whether you need a haircut.”

ACME board member Ming Zhong said he expects roughly 100 young investors to travel from China for the event. Founded in 2009, the ACME Society has served as the primary sponsor of the Omaha Dialog since 2013, hosting panel discussions and meetings focused on long-term, impactoriented investing for younger generations—even as Warren Buffett’s traditional Q&A will be absent this year.

Although he stepped down from day-today executive duties, Buffett is available for consultation when requested, and he plans to write Thanksgiving letters to shareholders and his children to discuss his annual charitable contributions. “Berkshire’s individual shareholders are a very special group who are unusually generous in sharing their gains with others less fortunate,” he wrote last November.

“People have emotions, but you’ve got to check them at the door when you invest.” “Nobody wants to get rich slow.” “Invest in yourself.” “It takes 20 years to build a reputation and five minutes to ruin it.”

He’s already offering advice. Buffett wrote that he and Munger failed to act several times when Berkshire company executives succumbed to “dementia, Alzheimer’s or another debilitating and long-term disease…This failure can be a huge mistake. The [Berkshire] Board must be alert to this possibility at the CEO level and the CEO must be alter to the possibility at subsidiaries. “This is easier said than done; I could cite a few examples from the past at major companies. Directors should be alert and speak up is all that I can advise.” Buffett also warned that Berkshire should avoid CEOs (he expects five or six at Berkshire over the

“What we learn from history is that people don’t learn from history.” “The trick is, when there is nothing to do, do nothing.” We’ll see whether Abel meets the pithy comment standard. No doubt there will be a moment during the 2026 shareholders meeting when Buffett will be introduced. He may wave to the crowd. Greg Abel may ask him a question. Maybe Buffett will say: “I have nothing to add.” B2B OMAHA Steve Jordon is the author of The Oracle & Omaha: How Warren Buffett And His Hometown Shaped Each Other, now in a Commemorative Edition. He is a retired business reporter and editor for the Omaha World-Herald.

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2026 Winner

B2B MAGAZINE • 2026

VOL 26 • ISSUE 2

ENTREPRENEURIAL

JOURNEYS

LUKE HANSEN

STORY: LISA LUKECART PHOTO: BILL SITZMANN DESIGN: NICKIE ROBINSON

COMPANYCAM

NEBRASKA’S FIRST UNICORN

uke Hansen never thought his entrepreneurial journey would culminate with Lincoln-based CompanyCam achieving a coveted unicorn status. In 2025, a late-stage funding round valued the construction documentation app at $1.5 billion, making it the first Nebraska-founded startup to reach that milestone.

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“Some days you feel like a genius, the next day you feel like an idiot,” Hansen said, comparing running a business to a rollercoaster ride. Mostly, though, the risk-taker credits the app’s success to a dose of luck and to the family, friends, and employees who stood behind him. Hansen’s passion for the idea stemmed from finding a solution to help others like his father, Mike, who co-founded White Castle Roofing. Luke, along with his two brothers, recalls stepping out onto the tops of houses in their early teens. And yet, Luke’s interests drifted even in college, switching his major from mechanical engineering to international business. After living in Spain with his wife and three children, the Nebraska cornfields called him back. When Mike’s partner, Steve Biegert, passed away, the brothers took on more responsibility with Dane as CEO, Jake as COO, and Luke leading in marketing. “Luke had a lot of good ideas—you just had to push him to finish,” said middle brother Dane on the CompanyCam website. The youngest brother, Jake, felt frustrated while attempting to organize photos to ensure quality control and measure performance. Luke realized no apps existed for this purpose and reached out to Agilx Software Development to roll out the initial idea. “It’s like carrying the homeowner around with you and following you up the ladder. [We] can look at it together, make decisions, and talk about it. A picture is worth 1,000 words,” explained Mike, whose business tested it first by using it to show customers what the color of a roof might look like on a finished house, or even as a safeguard on the job site with photo proof on arrival. “Our original tagline was, ‘A window from the office to the field,’” Luke said. “You can solve the daily problems of communication, coordination, and accountability.” Rather than digging through folders or calling people, the story of the job presents itself through an accessible, systematic photo “cabinet” without the hassle. “Hey, I think this could be a million-dollar business,” Luke told his father and brothers, who looked at him in disbelief at first. They soon agreed this venture could become a huge hit with others who needed it. Mike invested over a million dollars, sometimes putting in $20-40,000 a month, because they all agreed that spending money meant growing the app’s capabilities. Luke didn’t take this fortune for granted, knowing how much his parents believed in him, and the thought sometimes lingered in the back of his mind that it could fail. “If the roofing company had a bad year, I might bankrupt my entire family. I’ve seen how hard my dad and brothers work, and that they trust us with an outcome. I just knew if this didn’t work, that would be embarrassing, like, ‘Oh, hey, the local roofing guy said that he could start a tech company,’” Luke recalled.

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The entrepreneur remembers his 4-year-old son coming back from his parents’ house, asking after talking to Nana, “Dad, when’s CompanyCam ever going to make any money?” A solid question, as the company launched from the windowless backroom of White Castle Roofing with just two employees, Chad Wilken and Jared Goertzen, in the summer of 2015. The businessto-business software service modeled itself after his father’s roofing company: Quality work translates into more customers. Word spread, and the app soon took off. “Luke’s an equal opportunity offender. He’s a visionary,” said Brian Deighton, senior director of inside sales, who has worked there for almost eight years. Stock options mean workers remain invested. CompanyCam soon expanded to over 300 employees to support 50,000 customers across various businesses, including 565 in Omaha and 126 in Lincoln. Owners can sign up for a free two-week trial before deciding which plan to select, based on a company’s needs. With the emergence of artificial intelligence, a premium option for $129 a month offers AI-powered site walkthroughs, summaries, and checklists. At first, Luke hoped to keep the app within the family, but soon realized he should seek venture capitalist funding. “I still am deeply invested in this company and the success of this company, but rather than having, in a sense, all my eggs in one basket, I took an egg out of the basket,” the 41-year-old businessman explained. He began with local investors like Nebraska Angels, then spread his wings to Blueprint Equity in California, raising around $5 million in 2020. By the next year, another $30 million rolled in, led by global and private venture capital firm Insight Partners, with participation from JMI Equity and WndrCo. CompanyCam surpassed $400 million following a Series C investment led by B Capital. With the windfall, Luke plans on pushing forward with more innovations and a motivated team. “I’m more visible, but so many people here just do a lot of great work and care a lot. They deserve a ton of credit,” Luke said. B2B OMAHA For more information, visit companycam.com.

27 IT’S LIKE CARRYING THE HOMEOWNER AROUND WITH YOU AND FOLLOWING YOU UP THE LADDER. [WE] CAN LOOK AT IT TOGETHER, MAKE DECISIONS, AND TALK ABOUT IT. A PICTURE IS WORTH 1,000 WORDS. —MIKE HANSEN

B2B MAGAZINE • 2026

HUMAN RESOURCES COLUMN: NICOLE MURRY ILLUSTRATION & DESIGN: NICKIE ROBINSON

VOL 26 • ISSUE 2

E-VERIFY

WHAT NEBRASKA SMALL BUSINESSES ACTUALLY NEED TO KNOW

et’s be honest: When you started your business, you probably imagined yourself doing the thing you love. You didn’t picture yourself Googling government forms at 11 p.m. and wondering if you checked the right boxes.

Yet here we are, talking about E-Verify. So, grab your coffee, and let’s make this painless. E-Verify is a free, internet-based system from the U.S. Department of Homeland Security and the Social Security Administration that helps employers confirm whether new hires are authorized to work in the United States. It matches information from your employee’s Form I-9 against government records—usually in seconds. About 98% of the time, employers get instant confirmation. Over 1.39 million employers are already enrolled, with roughly 2,300 more signing up every week. If you’re a Nebraska employer, this matters to you directly. Nebraska law requires all employers who receive public contracts or funding to use E-Verify. But even if you’re a private business without government ties, pay attention, because “compliant enough” doesn’t cut it anymore. Recently, I got a call from a client who was overwhelmed with the entire process, asking, “Nicole, with all the updated changes going on with Employment Authorization Documents, would it make sense to have you come and perform a full I-9 audit on our records?” My answer? “Absolutely.” And if you’re not asking yourself the same question, you should be. Here’s what changed. Under a 2025 DHS rule, USCIS special agents now can investigate and prosecute employers directly. They don’t need to wait for ICE. That means faster investigations, more frequent record requests, and a hard focus on document fraud and re-verification lapses. The USCIS also released an updated Form I-9 in April 2025, so check the form’s expiration date before your next hire.

And this isn’t hypothetical. Right here in the Omaha metro, ICE raids at local businesses sent shockwaves through the business community. My phone rang more than once from panicked business owners asking what to do next. That’s not a position anyone wants to be in. E-Verify is a critical tool, but it is not a bulletproof shield. However, you should use it every single time you make a hire. But E-Verify alone won’t save you—you need the whole picture.

Every business should conduct regular internal I-9 audits. I had a client last year who thought their I-9s were solid, until we audited them and found errors on approximately half. Train every person who touches the hiring process at your business on the proper procedures. Keep records audit-ready. And use the Status Change Report tool in E-Verify regularly, especially now that DHS has begun revoking Employment Authorization Documents for certain non-citizens. If you’re hiring remote workers, know this: E-Verify’s alternative verification process is the only compliant way to inspect I-9 documents remotely. When E-Verify flags a mismatch, don’t panic. The employee has 10 federal working days to resolve the issue through the Tentative Non-Confirmation process. I can’t stress this enough—acting too quickly

OMAHAMAGAZINE.COM

or terminating before that window closes can land you in legal trouble for discrimination. Here’s the part that makes all of this harder for Nebraska businesses specifically. The U.S. Chamber of Commerce estimates there are only 75 workers for every 100 available jobs in our state—well below the national average. That’s the reality my clients are living. Nebraska’s H-2B usage jumped 167% from 2018 to 2023, mostly driven by construction. Nationally, demand hit nearly 233,000 certified positions in FY 2024, well below the cap of 66,000 visas available each year. E-Verify itself isn’t perfect, either. The Cato Institute estimates nearly 760,000 legal workers have had jobs delayed or denied due to system errors since

APRIL/MAY

2006. In a December 2025 congressional hearing, Rep. Jamie Raskin noted that a nationwide mandate today would inaccurately label more than 120,000 workers. The system even had a technical failure between April and May 2025, where authorized workers were wrongly told they couldn’t work. For Nebraska businesses already struggling to fill positions, a false flag could mean losing a candidate you can’t afford to lose. So what’s the bottom line? Use E-Verify, but don’t stop there. Stay current on your forms. Invest in training. Document everything. Give employees the full TNC window when issues come up. That’s not just covering your bases, that’s running a business people want to work for. You don’t have to figure this out alone. MurryConsult, HR in a box, works with small businesses every day to make HR less overwhelming so you can get back to doing what you actually love. B2B OMAHA Nicole Murry is the founder and human resources consultant at MurryConsult LLC. For more information, visit murryconsult.com.

30 | B2B MAGAZINE

2026

EVENTS & ENGAGEMENT

NETWORKING CALENDAR B.A.I.L. Open Office Hours Every Wednesday • 10:30 a.m.-1 p.m.

Omaha ODN Conference 2026 April 22-23

The Coaching Effect Summit May 5-6

Grow Nebraska Women’s Business Center 5425 N. 103rd St.

Beardmore Event Center 3750 Raynor Parkway, Bellevue

Tenaska Center for Arts Engagement 1115 Dodge St.

—gnwbc.org

—omahaodn.org

—coeffex.com

Legacy Collective Grand Opening April 1 • 9-11 a.m.

2026 ACG Nebraska April Breakfast Meeting April 23 • 7-9 a.m.

Executive Ethics Breakfast May 7 • 7:15-9:00 a.m.

Legacy Collective 10730 Pacific St. Suite 210 —omahachamber.org

Coffee & Connections April 8 • 7:30-9 a.m. OCI Insurance & Financial Services 4221 N. 203rd St. —westochamber.org

CREW Omaha April Program April 15 • 11:30 a.m.-1 p.m. Scott Conference Center 6450 Pine St. —crewnetwork.org

2026 Midwest Entrepreneurship Conference April 17 • 8:30 a.m.-5 p.m. The Granary 7409 Main St. —mwecomaha.com

ICAN Women’s Leadership Conference April 22 CHI Health Center 455 N. 10th St. —icanleaders.org

Happy Hollow Country Club 1701 S. 105th St. —acg.org

2026 Value Investor Conference May 1 • 8-11:20 a.m. University of Nebraska at Omaha - Mammel Hall and Scott Conference Center 6708 Pine St. —geniusofbuffett.com

Berkshire Hathaway Shareholder Meeting May 2 CHI Health Center 455 N. 10th St. —berkshirehathaway.com

Pitch Black Conference May 2 • 10 a.m.-5p.m. Institute for the Culinary Arts 5370 N. 30th St. Bldg. 22 —wepitchblack.com

24th Annual BOMA Scholarship Golf Outing May 4 • 10 a.m. The Players Club 12101 Deer Creek Dr. —bomaomaha.org

Woodmen Life 1700 Farnam St. —businessethicsalliance.org

Coffee & Connections May 13 • 7:30-9 a.m. OCI Insurance & Financial Services 4221 N. 203rd St. —westochamber.org

Business on the Green May 15 • 11 a.m.-6 p.m. Tiburon Golf Club 10302 S. 168th St. —omahachamber.org

Round Robin Book Tasting May 19 • 6-7:30 p.m The Essential Gathering Place 5001 N. 42nd St. —thebusinessconnectionne.com

2026 ACG Nebraska May Breakfast Meeting May 21 • 7-9 a.m. Happy Hollow Country Club 1701 S. 105th St. —acg.org

THANK YOU!

For giving us the opportunity to serve your Search, Staffing, and Consulting needs. Omaha’s business leaders chose Hemphill as Omaha’s Best Employment Agency in 2008, 2009, 2010, 2011, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 2023, 2024, 2025 & 2026!

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32 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

BUILDING SERVICES AIR COMPRESSORS

COMMERCIAL DUMPSTER

Heartland Pneumatic Atlas Copco Air Power

S2 Roll-offs and Refuse RMS Dumpsters

CARPET CLEANING 2026 Winner

Much has changed since B2B Magazine first rolled out its annual contest 18 years ago—fresh categories to reflect shifting industry trends, fresh faces at the helm of businesses new and old, and even a fresh look for the coveted Best of B2B winner’s badge. However, at least one aspect remains constant: Omaha is a hotbed for enterprise, and the adaptable, industrious people behind the city’s thriving business community deserve recognition. Now, just as in 2007, this special edition of B2B Magazine does just that—showcasing and celebrating the best companies the metro has to offer, as chosen by the business community. In the Building Services category, readers can learn where area business owners go for electrical services, snow removal, and more. Meanwhile, the Financial Services category offers insight on business-to-business necessities, such as payroll and investment services. But not all categories revolve around work. The Food Services category informs leaders the best places to go for lunch-time meetings and happy hour, while Travel & Event Planning reveals the best avenues to plan the annual employee retreat.

COMMERCIAL FLOORING

ServiceMaster Clean Top-Gun Carpet Care Specialist

Universal Flooring Commercial Flooring Systems

COMMERCIAL DEMOLITION

COMMERCIAL INTERIOR DESIGN

Allis Demolition & Hauling C & J Conservation

Alley Poyner Macchietto Architecture Interiors Joan and Associates

What do you want from your agent?

Honesty? Integrity?

At Chastain Otis we believe these traits are a given. Our philosophy is that an agent should have superior knowledge of their products, should inform their clients of their risks to financial loss, and should actively search the markets for the best options at the best price… and not just when they first sign you up.

What is your agent doing for you? • • • • • 2026 Winner

First Place, Independent Agent of the year, Omaha Magazine “Trusted Choice Agency of the Year” Three “ Young Agent of the Year” award winners “Committee Chairman of the Year” winner Two “Outstanding Customer Service Representative of the Year” winners (and one was a National finalist) • Two “ Distinguished Service” Awards

15 Years in a Row

10822 Old Mill Road, Ste #2 Omaha, NE 68154 • 402-397-2500 • ChastainOtis.com

A Dedicated And Caring Firm The lawyers at The Law Offices of Gallner and Pattermann, PC love to help injured individuals receive the compensation they deserve. With over 100 years of combined experience, we are more than capable of handling any case. Contact us about your case today.

Thank you for voting us #1 for Worker’s Compensation Law

Among these categories and more, business owners can rest easy knowing Omaha’s business community is humming with possibilities—and well-earned pride in their work. Cheers to this year’s winners!

AND THE WINNERS ARE…

300 West Broadway, Suite 145 | Council Bluffs, IA 51503 712-323-0999 | gplawyers.com

“We want to help customers achieve success, then pass that down to the next generation.”

Mark White Commercial Real Estate

We’re Built for This

It’s our business to help your business succeed. SecurityNational.Bank 844-SNB-1964

A new chapter for omaha

Metropolitan Entertainment & Convention Authority • Omaha

Welcome to the stage, Adam.

Adam J. Straight MECA President & CEO

Adam J. Straight joins MECA as President and Chief Executive Officer with a bold vision for what’s next – bringing industry expertise and an exciting new perspective to CHI Health Center Omaha, Charles Schwab Field and The RiverFront. From all of us at MECA, welcome to your new home, Adam.

our venues & spaces

SAFETY. SAFETY. HONESTY. HONESTY. SERVICE. SERVICE. EXCELLENCE. EXCELLENCE. We We save save lives lives and and property property by by designing, designing, installing, installing, and and servicing servicing fire protection systems. fire protection systems.

T TY YP PE ES S O OF F S SY YS ST TE EM MS S ALARM & ALA ME & DR ET CTION DETECTION • • • • • • • • • • • • • • • • • •

Industrial Dry Chemical/ Commercial Industrial Dry Chemical/ Commercial Kitchen Hood Kitchen Hood Fire Alarm Systems Fire Alarm Systems Clean Agent Gas Suppression Clean Agent Gas Suppression Systems Systems Security Burglar Alarm Systems Security Burglar Alarm Systems Access Control Systems Access Control Systems Closed Circuit TV (CCTV) Systems Closed Circuit TV (CCTV) Systems Captured with Access Systems Captured with Access Systems UL-Listed Central Station Monitoring UL-Listed Central Station Monitoring Portable Fire Extinguisher Sales, Portable Sales, InspectionFire andExtinguisher Service/Training Inspection and Service/Training

FIRE F I RSEP R I N K L E R SPRINKLER • • • • • • • • • • • • • • • • • • • • • • • •

Wet Pipe Systems Wet Pipe Systems Dry Pipe Systems Dry Pipe Systems Deluge Systems Deluge Systems Pre-action/Single or Double Pre-action/Single Interlock Systems or Double Interlock Systems Antifreeze Systems Antifreeze Systems Standpipe Systems Standpipe Systems Fire Pumps Fire Pumps Foam Systems Foam Systems Backflow Preventers Backflow Preventers Water Mist Systems Water Mist Systems Quell™ Quell™ Vortex™ Water Mist Vortex™ Water Mist

4518 South 133rd Street | Omaha, NE 68137 • 2200 SE 44th Court | Grimes, IA 50111 4518 South 133rd Street | Omaha, NE 68137 • 2200 SE 44th Court | Grimes, IA 50111 402.330.5170 • 800.543.5170 402.330.5170 • 800.543.5170

Trusted by Omaha for 20 Consecutive Years 2026 Winner

POWERING THE MODERN WORKPLACE COPIERS & PRINTERS WIDE FORMAT SHREDDING AUDIO & VIDEO SCANNERS SOFTWARE Request a consultation at allmakes.com/request-consultation

2026 Winner

BEST OF B2B 2026 WINNERS

APRIL/MAY | 37

Thank you

for voting us as Omaha’s best internet provider. Again. 2026 Winner

2026 Best of Omaha B2B Ad.indd 1

gpcom.com 2/12/2026 9:35:12 AM

38 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

COMMERCIAL NURSERY Lanoha Nurseries Papio Valley Nursery

LEARN MORE AT WWW.LUTZ.US

COMMERCIAL WINDOW

BUSINESS SOLUTIONS TAILORED TO YOU

Pella Windows & Doors of Omaha and Lincoln Omaha Door & Window

CONCRETE REPAIR/REPLACEMENT McGill Restoration TR Construction

ACCOUNTING + FINANCIAL + TECH + M&A + TALENT

DOOR COMPANY A-United Automatic Doors & Glass, Inc. Superior Door

ELECTRICAL SERVICE BEST OF OMAHA WINNER FROM 2018-2026

Miller Electric Commonwealth Electric Company of the Midwest

Thank you Omaha for voting us Best Auto Detailing!

Continental Alarm & Detection Summit Fire Protection

ownerspride.com | 402.715.9749

S A L E S

•

S E R V I C E

•

R E N TA L S

Abe’s Trash Service, Inc.

FENCE COMPANY S&W Fence American Fence Company

FIRE PROTECTION GARBAGE COLLECTION Abe’s Trash Service Papillion Sanitation

GENERAL CONTRACTOR Lueder Construction Boyd Jones

HEATING/AC SERVICE A-1 United Heating, Air & Electrical 402-593-7500 • a1united.net

Standard Heating & Air Conditioning 402-339-6700 • standardac.com

INTERIOR PLANT SCAPING Plant Lady Omaha Verdure Elements

JANITORIAL SERVICE Jani-King 402-932-0514 • janiking.com/omaha 2026 Winner

Sparkling Klean

LANDSCAPE/LAWN MAINTENANCE

Family-Owned & Locally Operated for over

Patera Landscaping

60 years!

402-706-5679 • pateralandscaping.com

QUALIT Y, DEPENDABLE TR ASH & REC YCLING SERVICES

Lanoha Nurseries Kinghorn Gardens

abestrash.com | 8123 Christensen Lane | 402.468.5434

Sun Valley Landscaping

LANDSCAPING DESIGN LOCKSMITH Keymasters Omaha Able Locksmiths

BEST OF B2B 2026 WINNERS

APRIL/MAY | 39

P ROFESSIONAL P ROFESSIONAL PIIROFESSIONAL MPECCABLE MPECCABLE IMPECCABLE M EMORABLE M EMORABLE MEMORABLE “Thank you for selectin g us “Thank you for selectin g us the Best you Caterer in Omaha “Thank for selectin g us the Best Caterer in Omaha for the past years!” 18 thefor Best Omaha theCaterer past 18inyears!” for the past 18 years!” - Joe Thallas - Joe Thallas Owner/General Manager - Joe Thallas Owner/General Manager Owner/General Manager

2026 Winner 2026 Winner 2026 Winner

Ask for Brandeis Catering Ask Brandeis Catering atfor Many Fine Venues at Many Fine Venues Ask for Brandeis Catering Throughout the Omaha Metro Ask Brandels Catering Throughout the Omaha Metro at Many Fine Venues at Many Fine Venues OUR EXCLUSIVE VENUE Throughout the Omaha Metro OUR EXCLUSIVE VENUE Throughout the Omaha Metro Livestock Exchange Ballroom Livestock ExchangeVENUE Ballroom OUR EXCLUSIVE Livestock ExchangeVENUE Ballroom OUR EXCLUSIVE

CONSISTENCY SPEAKS FOR ITSELF.

Livestock Exchange Ballroom

Recognized as a Best Bank for 13 years running by B2B Omaha Magazine.

402.334.5446 402.334.5446 www.brandeiscatering.com 402.334.5446 www.brandeiscatering.com www.brandeiscatering.com

ACCESSbank is built for business owners who value relationships, local decision-making, and experienced bankers who understand growth, complexity, and opportunity. Trusted locally. Recognized nationally.

MEMBER FDIC | ACCESSBANK.COM

402.334.5446 www.brandeiscatering.com

40 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

WE MAKE MEANINGFUL CONNECTIONS. With 165+ years of expertise, we don’t just print— we help brands connect. From strategy and design to high-impact print and direct mail, we bring ideas to life using cutting-edge technology and a team that knows how to make every piece count. Brand & Campaign Strategy Creative & Graphic Design Personalized Direct Mail & Marketing Digital, Offset, & Specialty Printing Data-Driven Solutions & Mail Optimization @aradiusgroup

402.734.4400

aradiusgroup.com

• Guaranteed Lower Fees • Low-cost Terminals & • Guaranteed Lower Fees • Guaranteed Guaranteed Lower Fees Point of Sale Systems Lower Fees • Low-cost Terminals&& • Low-cost Terminals Low-cost Terminals & • Guaranteed Lower Fees • Top-rated Customer Service • Guaranteed Lower Fees Point of Sale Systems Point of Sale Systems Point of Sale Systems • •Low-cost Terminals & Guaranteed Lower Fees • Low-cost Terminals &• Gift & Loyalty Card Programs • Top-rated Customer Point of Sale Systems Service Top-rated Customer Service

• Low-cost Terminals &Service Point of Sale Systems (Including the • Top-rated Customer PinPoint Card Program) • Gift & Loyalty Card Programs • Top-rated Customer Service Point of Sale Systems Gift & Loyalty Card •Programs Top-rated Customer Service the PinPoint Card Program) • Gift• •Gift &(Including Loyalty Card Programs (Including the PinPoint Card Program) & Loyalty Card Programs Top-rated Customer Service For more information call 402.502.9985 or • Gift & Loyalty Card Programs (Including PinPoint Card Program) (Including thethePinPoint Card Program For15 more information call 402.502.9985 or visit(Including AmericanPaymentSystems.com call 402.502.9985 or the PinPoint Card Program)in a row • Gift & Loyalty Card Programs years (Including the PinPoint Cardor Program) visit AmericanPaymentSystems.com more information call 402.502.9985 mentSystems.com For more For a Local & Family Owned Business information call 402.502.9985 or more information call 402.502.9985 orAmericanPaymentSystems.com visit a Local Family Owned or Business For more information call & 402.502.9985 ocal & Family Owned Business sit AmericanPaymentSystems.com visit AmericanPaymentSystems.com visit AmericanPaymentSystems.com a Local & Family Owned Business a Local & Family Owned Business a Local & Family Owned Business

a Local & Family Owned Business

Local & Family Owned

BEST OF B2B 2026 WINNERS

APRIL/MAY | 41

MOVING COMPANY Select Van Moving Company 402-935-3700 • selectvan.com

OFI Office Furniture Installers

OFFICE FURNITURE All Makes Office Equipment 402-341-2413 • allmakes.com

BOLD Office Solutions

PAINTING CONTRACTOR CertaPro Painters M.S. Services

PARKING LOT MAINTENANCE Parking Area Maintenance Miktom Parking Lot Service

PEST CONTROL COMPANY

WE’RE AMPED TO BE HERE ANOTHER YEAR.

Lien Termite & Pest Control ABC Termite & Pest Control

Miller Electric is honored to be voted the Best of Omaha for 16 years straight. Thank you to our team for making it possible and to our community for your trust and support.

PICTURE FRAMING Ginger’s Hang Up 402-391-6440 • gingershangup.com

Lewis Art Gallery

PLUMBING COMPANY Backlund Plumbing Eyman Plumbing Heating & Air

millerelect.com

PROPERTY MANAGEMENT Cushman & Wakefield / Lund Company 402-393-8811 • lundco.com

NAI NP Dodge

REAL ESTATE - COMMERCIAL Colliers Noddle Companies

ROOFING COMPANY Armour Roof Co. White Castle Roofing

2021 Winner

2022 Winner

2024 Winner

2025 Winner

RUG CLEANING Max I. Walker Omaha’s Rug Cleaning & Restoration

SECURITY EQUIPMENT/SYSTEMS

2026 Winner

SEi 402-333-3233 • SEiSecurity.com

ASI Systems

SNOW REMOVAL SERVICE Executive Outdoor Living H&H Lawn and Landscape

TOWING COMPANY Neff Towing 402-733-5500 • nefftowing.com

Arrow Towing

2019 WINNER WINNERS ‘BEST YEARS RUNNING! 2026 ‘BESTOF OFB2B’! B2B’FOUR ! 11 YEARS RUNNING!

OFFICE MOVING - DATA CENTERS - COMPUTER/SERVER MOVING - HEALTH CARE FACILITIES LIBRARY MOVING - PACKING SERVICES - RECYCLE/DISPOSAL - SPACE DECOMMISSION LONG DISTANCE LTL & TRUCK LOAD - FINAL MILE DELIVERY - LOGISTICS & WAREHOUSING 8006 J Street, Omaha, NE, 68127 selectvan.com - 402.935.3700

42 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

2026 Winner

BEST IN EMPLOYMENT LAW www.mcgrathnorth.com | 402-341-3070

McGrath North’s employment counsel work alongside business leaders to navigate today’s complex workplace landscape with confidence through compliance, litigation, employee benefits, and immigration services.

1975! TRUSTED SINCE

4972 F Street Omaha, NE 68117 402.593.7500 www.a1united.net

BEST OF B2B 2026 WINNERS

BUSINESS SERVICES AUTO GLASS

Albertson Brothers Glass 402-451-0555 • albertsonglass.com

Omaha Glass Pro

BACKGROUND & DRUG SCREENING SERVICE One Source ARCpoint Labs of Omaha

BOOKKEEPING Hancock/Dana Midwest Accounting and Tax Service

BUSINESS BROKER Sunbelt Business Broker Results Business Advisors

BUSINESS COACHING Revela Crestcom Nebraska

BUSINESS CONSULTATION Lutz 5L Performance Group

BUSINESS TELEPHONE SERVICES inTouch Communications ESI Communications

COMPUTER IT SERVICES ECS Technology Solutions InfiNet Solutions 402-895-5777 • omahait.com

COMPUTER REPAIR Schrock Innovations Omaha Computing Solutions

COPIER SERVICE Bishop Business 402-537-8000 • bbec.com

All Makes Office Equipment 402-341-2413 • allmakes.com

CORPORATE JET SERVICE Jet Linx 402-422-0393 • JetLinx.com

NetJets

COWORKING SPACE Enterprise Center The Root Coworking

CUSTOMER SERVICE M.U.D. North End Teleservices

DELIVERY SERVICE Capital Express Midlands Messenger Service, Inc.

Inform. Educate. Empower. That’s our mission The Olson Group is a comprehensive benefits consulting firm that advises clients on their employee benefit programs, compliance initiatives, wellness agendas, risk mitigation strategies and retirement plans. 2026 Winner

APRIL/MAY | 43

2026 Winner

BEST OF B2B 2026 WINNERS

APRIL/MAY | 45

DOCUMENT SHREDDING DataShield Corporation Paper Tiger Shredding

ELECTRONICS RECYCLING Sadoff E-Recycling & Data Destruction 10409 I Street • info@sadoff.com

Cross Electronic Recycling

GLASS COMPANY Quality Glass & Mirror City Glass

INTERNET PROVIDER Cox Great Plains Communications 855-316-0363 • gpcom.com

MOBILE AUTO DETAILING Owner’s Pride Prima Mobile Detailing

OFFICE SUPPLIES Eakes Office Solutions HiTouch Office Supplies

PRINTER Aradius Group PIP Printing

23456237ÿ&0ÿ9design 7ÿ- installation 4454 ÿ ÿ 795 4ÿ0ÿ5496 furniture - space01 planning Thank you for voting us #1 for 11 consecutive years! • Business moves & employee relocation • Cubicle & office installation & reconfiguration • Facility management support • Furniture warehousing

ÿ ÿ 6 ÿ 63776ÿ ÿ ÿ !!! " 11579 265 49 2026 Winner

Office Furniture Installers Thank you for helping us win for 15 years!

3167 Spaulding Street, Omaha, Nebraska 68111 402-451-8009 | ofi-usa.com

SALES TRAINING Sandler Training University of Nebraska - Omaha

WATER - BOTTLED Ideal Pure Water Culligan of Omaha

WINDOW WASHING Window Warriors Pink’s Window Services

FINANCIAL SERVICES BANK

FNBO ACCESSbank

BUSINESS FINANCING Security National Bank American National Bank

Not Just a Technology Provider.

Your Technology Success Partner. We align technology with your business goals to deliver outcomes that matter: Improved Productivity Improved Employee Morale Increased Functionality

CREDIT CARD MERCHANT PROCESSING

Lower Technology Costs

American Payment Systems First National Credit Card Processing

Reduced Risk

CREDIT UNION Cobalt Credit Union 402-292-8000 • cobaltcu.org

Centris Federal Credit Union 402-334-7000 • centrisfcu.org

#$%%$&ÿ()

402-934-6644

Better Profit Margins Peace of Mind Managed IT | Cybersecurity | Commercial Security

primesecured.com

46 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

INVESTMENT COMPANY Feltz WealthPLAN D.A. Davidson

PAYROLL SERVICE Payroll Maxx DeBoer & Associates, PC

FOOD SERVICES BANQUET FACILITY

2026 Winner

Kimpton Cottonwood Hotel Omaha Design Center

CATERER

Once again, Omaha’s 1st Choice Investment Firm!

Catering Creations 402-558-3202 • cateringcreations.com

Brandeis Catering

COFFEE PROVIDER Host Coffee 402-339-0440 • hostcoffee.net

Ideal Pure Water

RESTAURANT BUSINESS BREAKFAST WheatFields Eatery & Bakery Harold’s Koffee House

RESTAURANT - BUSINESS DINNER Mahogany Prime Steakhouse PIVOT Prime

RESTAURANT - BUSINESS HAPPY HOUR Gather in Omaha Hiro 88

FELTZ WEALTHPLAN

RESTAURANT - BUSINESS LUNCH The Drover Steakhouse Charleston’s Restaurant

feltzwp.com | 402-691-0200 101 South 108th Avenue, 2nd Floor, Omaha, NE 68154

MARKETING/ BRANDING SERVICES ADVERTISING AGENCY Sleight Advertising 402-334-3530 • sleightadvertising.com

BluePrint Advertising Agency 402-671-5000 • blueprintadagency.com

2019 2020 2021 2022

• Screen Print • Embroidery • D.T.F. • Digital Printing • Promotional Products • Company Stores

2026 Winner

2023 2024 2025 2026

Thank You Again For Voting Us A 2026 Winner!

ADVERTISING SPECIALTIES/ PROMOTIONAL PRODUCTS Ideal Images 402-596-1002 • ideal-images.com

Abante Marketing

BRANDING AGENCY Constellation Collective 402-964-9293 • c2stars.com

Swanson Russell

BEST OF B2B 2026 WINNERS

APRIL/MAY | 47

M E RGE R S & AC QU ISI T IONS

Selling Omaha Businesses using Ethics, Integrity and Confidentiality 2026 2018 Winner

2021 Winner

2022 Winner

2024 Winner

2025 Winner

OMAHA’ S #1 BUSINES S BROKERAGE 9 Y EAR S I N A ROW! 402.913.9080 | Resultsba.com

12020 Shamrock Plz. Suite 200 Omaha, NE 68154

48 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

CORPORATE GIFTS Omaha Steaks 800-228-2480 • omahasteaks.com/omahamag

only the B2Best

Borsheims

MAILING LISTS Dundee Data Direct Doctor Database

MAILING SERVICE Omaha Mail Inc. 402-758-0671 • omi@omahamail.net

Digital Express

NETWORKING EVENT AIM BIG AI Conference Omaha emPower Breakfast

NETWORKING GROUP Greater Omaha Chamber We’re honored to be in rare company. Thanks for voting Omaha Steaks among the Best of B2B for Corporate Gifts. To find out more about our award-winning gift programs, call 1.800.228.2480 or visit OmahaSteaks.com/OmahaMag. 26PR10061

402-346-5000 • omahachamber.org

Millard Business Association

PUBLIC RELATIONS FIRM Lukas Partners Red Branch Media

SIGN COMPANY Renze Display Omaha Neon Sign Company

SOCIAL MEDIA CONSULTANT 316 Strategy Group Thrive Internet Marketing Agency

VIDEO PRODUCTION Creative Olsen 402-881-8901 • creativeolsen.com

Two Brothers Creative

2026 Winner 2026 Winner

WEBSITE DEVELOPER Monstrous Media Group Hurrdat

WEBSITE HOSTING Websnoogie, LLC Web Solutions Omaha

ParkingArea Area Maintenance Parking Maintenance, Inc. Parking Area Maintenance, Inc.

PROFESSIONAL SERVICES

Serving Omaha Since 1984 Serving Omaha Since 1984

Bland & Associates Frankel

ACCOUNTING OFFICE

Parking Area Maintenance & Concrete Since 1984 For more 40 years, For over 40 years, Parking Asphalt Area Maintenance has helped build thethan infrastructure Parking Area Maintenance Asphalt & shaping Concretethe Since 1984 For more than 40Omaha years, Parking Area Maintenance has been infrastructure that keeps that keeps Omaha moving. From large-scale asphalt paving and mill & overlays to Parking Area Maintenance has been shaping the infrastructure that keeps Omaha moving. From full-scale asphalt paving and mill & overlays todeliver expertly craftedbuilt concrete precision concrete flatwork, curbs, and sidewalks, we surfaces for moving. From full-scale asphalt we paving mill & overlays toforexpertly crafted concrete flatwork, curbs, and sidewalks, buildand surfaces designed strength, longevity, strength, longevity, and performance. We don’t just maintain parking lots —and flatwork, curbs, and sidewalks, we build surfaces designed for strength, longevity, performance. We don't just maintain parking lots - we build strong foundations that and we build parking foundations last.strong foundations that last. performance. We don't just maintain lots - that we build last.

ARCHITECTURAL FIRM

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BUSINESS INSURANCE

• Asphalt and Concrete Paving AsphaltMaintenance and ConcreteSolutions Paving ••Parking • Parking Maintenance Solutions

RDG Planning & Design TACKarchitects

AUCTION SERVICES Rine Auctioneers Auction Solutions, Inc UNICO Group Dodge Partners Insurance

BEST OF B2B 2026 WINNERS

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ws & Doo indo rs W

2026 First Place

2026 Winner

Pella of Omaha delivers tailored window and door solutions backed by local service and engineering — helping you create spaces where people truly love the view.

Bring Pella performance to your next project — Connect with your local Pella experts today. 402-331-9225

pellaomaha.com

6925 N 94th Plaza, Omaha, NE 68122 theamericanfencecompany.com 402.896.6722

55 years of service provides peace of mind for you.

Our staff of over 100 installers, fabricators and sales are grateful for the opportunity to serve Omaha. Thank You for the Vote of Confidence

Since 1950, United Rent-All has been Omaha’s trusted partner for events, conventions, receptions and more! 4990 G St. | Omaha, NE

2026 Winner

Call 402.556.1600

unitedrent-all-omaha.com

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50 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

BUSINESS LAW

ELEVATE YOUR BUSINESS Attend 60+ Networking Events

to make life-long connections and customers.

Dvorak Law Group Koley Jessen

COLLECTION SERVICE LAW BQ & Associates PSI Commercial Debt Collection Agency

DUI LAW Miltenberger Law Offices Stageman Law

EMPLOYEE BENEFITS COMPANY The Olson Group

Build Your Reputation

as part of our 3,000+ strong community, from Fortune 500s to local startups.

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Today’s Benefits and Financial Services

EMPLOYMENT LAW

Cultivate Skills

Baird Holm LLP McGrath North

through our premier professional development programs for you and your team.

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HEALTH INSURANCE PROVIDER Medica BlueCross BlueShield of Nebraska JOIN THE BEST NETWORK IN TOWN:

OmahaChamber.org/benefits

IMMIGRATION LAW 2026 Winner

Carlson & Blakeman, LLP Blackford Law LLC

INSURANCE AGENCY FNIC Trusted Insurance Advisors 402-861-7000 • fnicgroup.com

WE ARE HONORED TO BE A BEST OF B2B WINNER!

Federally insured by NCUA . Equal Housing Lender.

We are honored to be winners in the Best of B2B - Best Credit Union category. Thank you, Omaha. We couldn’t do it without you.

Chastain Otis Insurance

INTELLECTUAL PROPERTY LAW Suiter Swantz IP Erickson Sederstrom 402-397-2200 • eslaw.com

MEDICAL STAFFING Fusion Medical Staffing Medical Solutions

PERSONAL INJURY LAW Hauptman, O’Brien, Wolf & Lathrop Knowles Law Firm

REAL ESTATE LAW Pansing Hogan Ernst & Buser LLP Seidler & Seidler, P.C.

RETIREMENT PLANNING Carson Wealth Hemenway Financial Services

STAFFING/RECRUITING FIRM Hemphill Search Group

cobaltcu.com

402-334-4800 • hemphillsearch.com

402.292.8000

WORKER’S COMPENSATION LAW

MyStaff Gallner Pattermann, P.C. Atwood Law

OCA specializes in dynamic performances, state-of-the-art interactive technology, and engaging character roving. We offer unparalleled entertainment experiences tailored to elevate your corporate events. With a commitment to excellence and innovation, we deliver unforgettable moments that leave a lasting impact on your audience.

52 | B2B MAGAZINE

BEST OF B2B 2026 WINNERS

Thanks for voting us Best Auto Glass Repair!

CALL US! 402-451-0555 8901 N 30th St., Omaha, NE 68112-1813 albertsonglass.com

ontrol Serv ice st C Pe

2026 Winner

2026 First Place

A Family Business Since 1975

402-397-8884 WWW.LIENPESTCONTROL.COM 2903 N. 84TH ST., OMAHA, NE 68134 Thank YouB2B.qxp_Layout 1 1/26/26 3:18| PM Page 2

Serving the Great Customers of Omaha for 81 Years! Nefftowing.com 402.733.5500 4315 South 50th Street

2026 Winner

for voting us

Best Credit Union in the Best of B2B awards!

2026 Winner

Thank You

centrisfcu.org

for Voting Us #1 for 15 Years!

BEST OF B2B 2026 WINNERS

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TRAVEL & EVENT PLANNING AUDIO-VISUAL SERVICE Audio Visions ECC

expertly planned. EXCEPTIONALLY EXECUTED.

402-341-2780 • eccoinc.com

BUSINESS CONFERENCE VENUE

www.planitincevents.com

a global powerhouse in meetings and events

Scott Conference Center 402-778-6313 • scottcenter.com

CHI Health

EVENT PLANNING SERVICE planit inc. 402-333-3062 • planitincevents.com

402 Events Thank you for recognizing us as the

402-964-2244 • 402eventservices.com

HOTEL

2026 Best of B2B Architectural Firm.

Farnam Hotel Magnolia Hotel

RENTAL SERVICE STORE

rdgusa.com

United Rent-All AAA Rents & Event Services

TRAVEL AGENCY Corporate Travel Management Your Travel Center

CLEAN RESULTS. Commercial Industrial Institutional

Proper disinfecting is more crucial than ever! At Jani-King, we understand the importance of keeping your business clean and healthy. Our trained franchise owners are here to ensure your environment is disinfected properly.

2026 Winner

Call our local Jani-King office today and discover how our efforts help your business each and every day.

402 . 932 .0514 | JAN I KI N G .CO M 5885 S. 118 CIRCLE OMAHA , NE g Servi ces mbin Plu

2026 Winner

TrusT The Big red Truck!

24/7/365 Emergency Services TrustEyman.com • 402-731-2727 8506 South 117th Street La Vista, NE 68128

2026 Winner

86202 Renze B2B Winner Full Page Ad 02.indd 2

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BEST OF B2B 2026 WINNERS

PLANT LADY OMAHA LISA PETERSON

2026 Winner

BEST OF B2B 2026 SPONSORED PROFILES PHOTOS & STORIES PROVIDED

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Business involves many moving parts, as all owners and managers know. One day’s work may involve finding the best advertising agency to help with their marketing needs and managing IT solutions. The next day might involve meeting with an executive coach to help navigate HR decisions.

QUALITY. VARIETY. EXPERIENCE. EXPERTISE. SERVICE. ALITY. VARIETY. EXPERIENCE. EXPERTISE. SERVICE.

ur priority is to deliver the best and freshest Our priority to deliver the products that meet your is highest standards and grow products your business. besthelp andyou freshest that

yourTrees/Shrubs highest standard and • Evergreen • Bagged Trees B&B Trees meet • Shrub Roses • Ornamental Grasses Deciduous Shrubs help you grow your business. Perennials • Annuals • Grafted Evergreens Topsoil • Hardwood Mulch

11015 South 48th St. Papillion, NE 68133 Phone: 402.547.5001 Fax: 402.505.3421 papiovalley.com (Wholesale Accounts Only)

B&B Trees • Evergreen Trees/Shrubs • Bagged Trees Deciduous Shrubs • Shrub Roses • Ornamental Grasses Perennials • Annuals • Topsoil • Hardwood Mulch

The following pages feature native content from Best of B2B winners, and because they won this contest, readers can be assured that they offer quality products and services. Note: Best of B2B logos designate 2026 winners. B2B OMAHA

Thank you Omaha! Lisa Peterson perceives green as the color of life, renewal, and hope. Originally from Omaha, she has a 30-year botanical career with experience at nurseries and florists as well as interior plantscaping. Peterson launched Plant Lady Omaha to nurture a variety of plants in lobbies, offices, and residences. She utilizes her background in design to create silk arrangements. LISA PETERSON PLANTLADYOMAHA.COM

2026 Winner

56 | B2B MAGAZINE

2026

SPONSORED CONTENT

8 YEARS IN A ROW! 8 YEARS IN A ROW! BLUEPRINT AD AGENCY 8 Year Winner Over the past eight years, Blueprint has earned repeated recognition as a Best of Omaha winner, reflecting its commitment to excellence and client Oversatisfaction. the past eight has earned The years, agency’sBlueprint focus on transparency, repeated recognition as a Best of Omaha innovation, and long-term partnerships has Over the past eight years, Blueprint has earned winner, reflecting its commitment to excellence helped clients nationwide achieve meaningful repeated recognition as a Best of Omaha and client satisfaction. The agency’s focus on business growth. winner, reflecting its commitment to excellence

transparency, innovation, and long-term and client satisfaction. The agency’s focus on partnerships has helped clients A Year of Growth transparency, innovation, and nationwide long-term achieve business growth. 2025meaningful was has a yearhelped full of wins, and nationwide not just for partnerships clients

Blueprint. Clientbusiness growth isn’t just a goal, it’s a achieve meaningful growth. A Year of Client pattern. OverGrowth the years, many Blueprint clients

have expanded beyond their original footprint, A Year of Client Growth 2025opening has been a yearnew fulllocations of wins, and andentering not just multiple for Blueprint. Client growth isn’t just a goal, it’s new markets with confidence. Through strategic 2025 has been a year full of wins, and not just aforpattern. Over the years, many Blueprint clients media planning, data-driven digital campaigns, Blueprint. Client growth isn’t just a goal, it’s have expanded beyond original footprint, and consistent brandtheir execution, Blueprint a pattern. Over the years, many Blueprint clients opening multiple new locations and entering helps create the visibility and demand that fuels have expanded beyond their original footprint, new markets with confidence. Through strategic sustainable expansion. opening multiple new locations and entering media planning, campaigns, new markets withdata-driven confidence.digital Through strategic and consistent brand execution, Blueprint By focusing on long-term strategy rather than helps shortmedia planning, data-driven digital campaigns, create the visibility and demand that fuels term wins, Blueprint positions its clients for growth and consistent brand execution, Blueprint helps sustainable expansion. that lasts and often becomes a trusted partner as create the visibility and demand that fuels businesses scale from one location to many. sustainable expansion. By focusing on long-term strategy rather than short-term Blueprint strategy positionsrather its clients By focusingwins, on long-term than for growth that lasts and often becomes short-term wins, Blueprint positions its clientsa trusted partner businesses scalebecomes from onea for growth thataslasts and often location to many. trusted partner as businesses scale from one

location to many.

56 | B2B MAGAZINE

Streamlining Software Streamlining Software

AA Commitment toGrowth Growthand andAdaptation Adaptation Commitment to

Originally built bybyRyan Pankoke with with a cleara Streamlining Software Originally built Ryan Pankoke vision for how modern agencies should operate, clear vision how modern agenciesa Originally builtforby Ryanwas Pankoke Advertising Agency Software developed with to solve should operate, Advertising Agency clear forstruggles how agencies modernfaceagencies the real vision operational every day. Software operate, was developed to solve the real should Advertising Agency Blueprint uses this platform daily, integrating it operational struggles agencies face every Software was developed to solve the real into our workflow as a core part of how we manage, day. uses this platform daily, operational struggles agencies face every track, Blueprint and scale campaigns. integrating it into our workflow as a core day. Blueprint uses this platform daily, part of how we manage, track, and scale By connecting directly GoogleasAds and integrating it into our with workflow a core campaigns. MetaofAds, thewe software automatically pulls in part how manage, track, and scale

continued success andAdaptation theand growth ABlueprint’s Commitment to Growth and Blueprint’s continued success the of its clients into new markets has always growth of its clients into new markets has Blueprint’s continued success and As the been driven by a commitment to evolve. always been driven by anew commitment to growth of its clients into markets has expectations rose, Blueprint rose, recognized that evolve. As expectations Blueprint always beenrequired driven building by a commitment staying ahead smarterrequired systemsto recognized that staying ahead evolve. As expectations rose, Blueprint designed forkeeping long-termup, performance. more than it required building recognized that staying ahead required smarter systems designed for long-term more thanmindset keepingcontinues up, it required building That same into this year. By performance. smarter systems designed for long-term

real-time performance data so everything lives in campaigns. By directly with Google Ads one connecting centralized system. The impact goes beyond and Meta Ads, the software automatically internal efficiency. Clients gain direct visibility By connecting directly with Google Ads pulls in real-time performance data so into Meta performance through branded dashboards, and Ads, the software automatically everything lives in one centralized system. creating transparency and trust while reducing pulls in real-time performance data so The impact goes beyond internal back-and-forth communication. everything lives in one centralized system. efficiency. Clientsgoes gain direct visibility into The impact beyond internal performance through branded Beyond ad tracking, the inclusion of CRM efficiency. Clients gain direct visibility into dashboards, transparency and functionality, creating workflow management, and performance through branded trust while reducing back-and-forth financial tools supports the operational side of dashboards, creating transparency and communication. agency work. Rather than relying on multiple trust while reducing back-and-forth

disconnected systems, Blueprint’s team manages communication. Beyond adleads, tracking, thebilling inclusion CRM campaigns, tasks, and withinof a single functionality, workflow management, and structured environment. Beyond ad tracking, the inclusion of CRM financial tools supports the operational functionality, workflow management, and side of agency Rather relying financial tools work. supports the than operational on multiple disconnected systems, side of agency work. Rather than relying Blueprint’s manage campaigns, on multipleteams disconnected systems, leads, tasks, and billing within a single Blueprint’s teams manage campaigns, structured environment. leads, tasks, and billing within a single

structured environment. BEST OF B2B 2026 WINNERS | SPONSORED CONTENT

constantly refining strategy, embracing new

performance. technology, and adapting to changes across That same mindset continues into this next advertising platforms year after year, Blueprint year. By mindset constantly refining That same continues into strategy, this next remains focused on delivering measurable growth. embracing new technology, and adapting to year. By constantly refining strategy, This forward-thinking approach not only supports changes across advertising platforms year embracing new technology, adapting client expansion, but sets the and foundation forto after year, Blueprint remains focusedyear on changes across advertising platforms ongoing innovation and success well into the future. delivering measurable growth. This after year, Blueprint remains focused on forward-thinking approachgrowth. not only delivering measurable This BLUEPRINT AD AGENCY supports client expansion, but sets only the forward-thinking approach not 15705 W DODGE ROAD, SUITE 101 foundation for ongoing innovation and supports client expansion, but sets the OMAHA, NE 68118 success well for into the future.innovation and foundation ongoing 402.671.5000

success well into the future. BLUEPRINTADAGENCY.COM

15705 W Dodge Rd Suite 101, OMAHA, 68118 15705 W NE Dodge Rd Suite 101, 402.671.5000 OMAHA, NE 68118 BLUEPRINTADAGENCY.COM 402.671.5000 BLUEPRINTADAGENCY.COM

DVORAK LAW GROUP

CLIENT-CENTRIC, CLIENT-FIRST: DVORAK LAW GROUP EXCELS IN BUSINESS LAW David Dvorak founded Dvorak Law Group LLC in 2015 knowing exactly how he wanted to structure the practice and what kind of team he wanted to develop. “There was a group of six of us that left from another law firm after the founder of that law firm died, and we took sort of the best attributes and left the rest, and here we are,” he said. His team has grown over time to more than 50 attorneys and just as many support staff. “The genesis of that formation was that we wanted to practice law as a true firm. There are a lot of law firms out there that espouse that they are firms all rowing in the same direction for the benefit of the clients. But in reality, most ‘law firms’ are lawyers sharing office space, effectively,” he said. “We wanted to basically take the competition among lawyers out of the equation. And we wanted to focus in on getting the right technically skilled attorney to the client, regardless of who originated it, who manages the client, et cetera. It basically was a client-centric, client-first approach.” Dvorak Law Group has focused on business law from the start. “Our firm is loosely divided into three departments within the business umbrella. We have our corporate department: mergers and acquisitions, banking and finance, contract law, employment law, etc.; corporate law is a big sort of bucket, if you will. The second department is commercial litigation, which is typical courtroom lawyers, but on the commercial side—corporate issues, transactional stuff, disputes,” he said. “And then our third department is our estate and business succession/tax group, and that arm is traditional trust and estate work, but with an emphasis on high-net-worth and ultra-high-networth families where the tax planning component becomes very important, and we have sort of a niche in that area. There aren’t many firms that do that, and the industries that we serve particularly well in that are farming and ranching, as you would expect, being in Nebraska.” Dvorak Law Group has been recognized by the community through such honors as both Best of B2B and Best of Omaha and by the legal sector including Chambers High Net Worth Guide and Best Lawyers in America. Dvorak, who graduated

DAVID DVORAK AND DAVID MAYER

cum laude from Creighton University School of Law, said he originally envisioned himself becoming a traditional courtroom lawyer but discovered the appeal of business law as a student. “What I was really attracted to was estate planning, succession planning, and the tax piece associated with that. You’re dealing with not only complex issues, particularly when it comes to the tax planning side, but you’re also dealing with individuals, the actual owners of the businesses,” he said. “So it’s a very one-on-one sort of interpersonal experience that at the same time is very technical, and you

have to be good at taking unfamiliar concepts and making them relatable and understandable…We answer that question, ‘What would you do if you were me?’ for our clients. That, I think, is one of our biggest distinguishing attributes.” DVORAK LAW GROUP 9500 W DODGE ROAD, SUITE 100 OMAHA, NE 68114 402.934.4770 DVORAKLAWGROUP.COM

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2026 Winner

BISHOP BUSINESS In the copier business, the sale is just the beginning. The real test is the customer service that follows. Being voted the Best of B2B Copier Company is the highest compliment we could receive because it comes directly from the businesses we keep running every day. Since 1954, Bishop Business has continuously evolved to offer the latest technology from the market’s top brands. To that end, we are proud to welcome Canon—a global leader in performance and technology—to our premium print lineup. Superior products require superior local service. This commitment is backed by national validation: Bishop Business was recently named 1 of only 47 dealers nationally to earn the 2026 Toshiba ProMasters Elite Certification for service excellence. We are also looking beyond the document to the people who create them. We recently launched Bishop Hydration—premium water and ice systems designed to keep your team healthy, fueled, and focused. “Whether it’s the documents you print or the water you drink, we are dedicated to superior products and support,” says CEO/Owner Chris Bell. “In a world of 1-800 numbers, we doubled down on the handshake. This award belongs to our entire team, who treats customer service as a promise kept. Thank you, Omaha, for your continued trust.” BISHOP BUSINESS 4125 S 94TH STREET OMAHA, NE 68127 402.537.8000 BBEC.COM

CAPSTONE IT

THE NEXT ERA OF SOFTWARE DEVELOPMENT For over two decades, businesses have weathered constant waves of technological change. Through each shift, one truth has remained: the success of any technology depends on the people behind it. That belief shaped Capstone IT from the beginning, and it’s what guides us now as we enter one of the most transformative times yet. Agentic AI is reshaping how software is built. By 2028, analysts expect AI coding assistants to be standard tools for the vast majority of software engineers, redefining development practices and accelerating the need for organizations to hire software developers with advanced, adaptive skill sets. This isn’t a trend on the horizon—it’s a shift already underway. What makes this moment remarkable is how it redefines the work itself. As AI accelerates routine coding tasks, human talent becomes even more valuable, especially those who can architect, question, imagine, and solve. The companies that thrive will be those that blend AI‑driven efficiency with skilled professionals who know how to turn possibility into progress. Capstone IT has spent nearly three decades helping Omaha businesses find the expertise that drives innovation. We’ve seen how the right talent carries organizations through change, shaping how we help companies embrace AI responsibly and strategically. Our focus goes beyond tools—we prepare teams, empower professionals, and build lasting capabilities. As this new era unfolds, our mission remains unchanged: to help organizations move forward with clarity and confidence supported by the talent and technology that will define what comes next. Scan the QR code to view case studies and explore further. CAPSTONE IT 12120 SHAMROCK PLAZA, SUITE 200 OMAHA, NE 68124 402.881.8454 CAPSTONEC.COM

2026 Winner

ERICKSON SEDERSTROM, P.C., L.L.O. Erickson Sederstrom, P.C., L.L.O.—ES Law for short—is a respected Omaha-based law firm known for providing sophisticated legal counsel to businesses, professionals, and organizations across Nebraska and the Midwest. Its Intellectual Property Law group helps clients protect, manage, and monetize the ideas and innovations that drive long-term business value. ES Law supports companies at every stage of growth, from startups developing their first brand assets to established organizations managing complex trademark portfolios, copyrights, licensing agreements, and IP-related disputes. In today’s competitive marketplace, intellectual property is often a company’s most valuable asset, and ES Law works closely with clients to ensure those assets are protected and strategically aligned with business goals. If IP is threatened, ES Law’s attorneys are well-versed in enforcing and protecting their clients’ IP through any necessary means, such as in court or through alternative dispute resolution.

ES Law was recognized in 2026 as the Best of B2B winner in Intellectual Property Law, a distinction driven by peer recognition and business-to-business voting. The honor reflects the trust the firm has earned among business owners, executives, and general counsel who rely on experienced legal guidance in areas where compliance, protection, and risk management are critical. The firm’s IP team includes Bonnie M. Boryca, Andrew M. Collins, Shay L. Garvin, Erin R. Robak, and Blake S. Schneiderwind—attorneys who bring a practical, business-focused approach to intellectual property matters. Their work spans trademark registration and enforcement, copyright protection, licensing and commercialization strategies, and trial of claims or other dispute resolution, all with an emphasis on protecting clients’ competitive advantages.

ES Law’s Best of B2B recognition also highlights the firm’s broader commitment to serving businesses in regulated and innovation-driven industries, including health care, professional services, technology, and aviation. Clients value the firm’s ability to combine legal precision with real-world business insight. For Erickson Sederstrom, the Best of B2B distinction is more than an award—it is a reflection of professional excellence, client trust, and the firm’s continued leadership in Intellectual Property Law. ERICKSON SEDERSTROM, P.C., L.L.O. REGENCY WESTPOINTE BUILDING 10330 REGENCY PARKWAY DRIVE, SUITE 100 402.397.2200 ESLAW.COM

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2026 Winner

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2026 Winner

S&W FENCE

INFINET SOLUTIONS

S&W Fence has been serving the Omaha business community for more than 65 years, and at the end of the day, it comes down to reputation. According to Jeff Weaklend, General Manager, “As a locally owned company, we know our success is tied directly to how we take care of our customers. We work hard to be a trusted partner, helping commercial clients find and implement the right solution for their project—not just sell them a fence.”

Thank you, Omaha, for once again voting InfiNet Solutions Best of B2B! Receiving this recognition for the seventh time is both humbling and incredibly meaningful to our entire team. This honor means so much because it comes directly from the community we’re proud to call home. Omaha businesses, organizations, and individuals have trusted us for over 26 years, and that trust is something we work hard to earn every single day.

“But what really sets us apart is our people,” Weaklend said. With dedicated estimators and experienced crews who have worked on a wide variety of commercial projects over the years, they have learned how to anticipate challenges, recommend smarter solutions, and ultimately deliver a better finished product at a competitive price. They are also supported by a strong office team that helps coordinate complex project requirements and keep everything moving smoothly. “That experience matters.”

Founded in 1998 right here in Omaha, InfiNet Solutions was built with a simple goal: help businesses use technology in a way that truly supports their growth. While technology has evolved dramatically, our commitment to strong relationships, dependable service, clear communication, and doing what’s right has remained the same.

Specializing in high-strength industrial fencing, gates, apartment railings, and temporary fencing. S&W Fence’s craftsmanship allows them to customize each solution to meet the specific needs of the property. Strong relationships with their suppliers allows S&W Fence to meet the specifications of any size job at a competitive price. “We’re proud to be part of Omaha’s business community and honored to be recognized as Best Commercial Fence Contractor by Omaha Magazine’s B2B publication,” Weaklend said. S&W FENCE 15803 PACIFIC STREET OMAHA, NE 68118 402.333.5722 SW-FENCE.COM

We are problem-solvers and relationship builders at heart. Our team of lifelong learners takes ownership of their work and genuinely cares about the success of the organizations we support. We don’t see ourselves as just an IT provider—we strive to be a trusted partner and an extension of our clients’ teams, proactively aligning technology with their business goals. We’re proud to support Omaha-area businesses through Managed IT Services, Cybersecurity, Cloud and Microsoft 365 solutions, VoIP, AI-driven workflows, and IT Strategy & Consulting. More than what we offer, it’s how we deliver it that sets us apart. When challenges arise, we own them. When opportunities appear, we help our clients move forward with confidence. To everyone who voted and supported us—thank you. We’re proud to serve Omaha and excited for what’s ahead. INFINET SOLUTIONS 10031 MAPLE STREET OMAHA, NE 68134 402.895.5777 OMAHAIT.COM

2026 Winner

SLEIGHT ADVERTISING THE NEW GENERATION OF SLEIGHT ADVERTISING A Legacy Built on Growth Since 1988, Sleight Advertising has helped businesses do more than promote their products and services. Guided by a commitment to helping organizations grow stronger and more resilient, the Omaha-based agency has spent decades partnering with companies seeking clarity, confidence, and measurable growth.

Whether through digital advertising, streaming platforms, search, social media, or traditional media, Sleight Advertising strategically plans how marketing budgets are allocated across channels to maximize performance. Using data, market insights, and ongoing optimization, campaigns are designed to balance reach, frequency, and efficiency while delivering measurable returns.

Founded by Andrew and Iris Sleight, the agency was built on the belief that strong businesses strengthen communities. That philosophy continues to shape how Sleight Advertising approaches strategy, creativity, and client partnerships today.

Attention is only the beginning - what matters is what people remember. Sleight Advertising creates clear, compelling messaging and visually strong creative that helps brands stand out from their competitors. From brand development to cinemaquality video and integrated social campaigns, the focus is on work that drives recognition and builds lasting brand equity.

Recognized as Omaha’s Best Advertising Agency for 13 consecutive years, Sleight has evolved alongside a rapidly changing marketing landscape while remaining grounded in strong relationships, thoughtful strategy, and creative work designed to deliver real business impact. Today, the agency is proud to partner with wonderful clients here in Omaha and with local and national brands across the country. Show Up. Stand Out. At the center of Sleight Advertising’s philosophy is the belief that effective marketing requires precision and creativity working together. Every campaign begins with a clear understanding of a client’s goals, audience behavior, and competitive landscape before a single dollar is invested. 62 | B2B MAGAZINE

Built on Relationships Relationships remain at the core of Sleight Advertising’s approach. The agency prioritizes longterm partnerships, working closely with leadership teams to understand business challenges and growth goals before developing tailored marketing strategies. Sleight serves a diverse range of industries, including home improvement, health care, financial services, automotive, agriculture, and service-based businesses. Many client relationships span years and often decades, reflecting the agency’s commitment to consistency, trust, and measurable outcomes.

BEST OF B2B 2026 WINNERS | SPONSORED CONTENT

Full-Service Capabilities As a full-service agency, Sleight Advertising provides branding and identity development, media planning and buying, digital marketing, social media strategy, and creative services under one roof. The agency is especially known for its expertise in cinema-quality video production, helping brands tell authentic stories through visually compelling content designed for both broadcast and digital platforms. The New Generation While Andrew and Iris Sleight remain actively involved, day-to-day operations are now led by a talented team of sales professionals, account managers, media strategists, and creative leaders. This new generation brings modern expertise and a fresh perspective while continuing the values the agency was founded on. Sleight Advertising remains focused on helping businesses grow by combining strategic placement with standout creative, helping brands show up where it matters and stand out when it counts. SLEIGHT ADVERTISING 15405 WEIR STREET OMAHA, NE 68137 402.334.3530 SLEIGHTADVERTISING.COM

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2026 Winner

Real Estate Real Expertise Real Impact Omaha’s premier choice in commercial real estate for over 40 years. lundco.com

2026 Winner

316 STRATEGY GROUP BUILT TO BE SEEN Winning Best of B2B Social Media Consultant isn’t about posting more. It’s about building brands that demand attention. At 316 Strategy Group, we don’t treat social media like a task on a marketing checklist. We treat it like what it is—a growth engine. When executed strategically, it builds authority, drives qualified inbound leads, strengthens company culture, and positions businesses as leaders in their industry. We partner with small to mid-sized companies ready to stop blending in. From brand positioning and messaging to content execution and paid strategy, everything we build is designed to move one thing: revenue. Our clients don’t care about vanity metrics. They care about visibility that converts. They want messaging that reflects who they actually are. They want marketing that supports sales and builds longterm brand equity. That’s where we come in. If your business is ready to show up with intention —and win—let’s talk.

Independently Owned and Operated A Member of the Cushman & Wakefield Alliance

316 STRATEGY GROUP 1402 JONES STREET OMAHA, NE 68102 402.616.8277 316STRATEGYGROUP.COM

EPIC DJ PRODUCTIONS THE BEAT OF THE MIDWEST: HOW EPIC DJ PRODUCTIONS MIXES TRADITION WITH MODERN FLAIR Epic DJ Productions may only be two years old, but owner Marcelo Palacios brings decades of expertise to the turntable. With a background spanning entertainment, hospitality, and tourism, Palacios offers a seasoned perspective that few in the industry can match. “I started DJing with vinyl in the Miami club scene,” Palacios said. “That eventually evolved from nightlife into private events. I’ve been spinning at weddings since the ’90s.” While the core of the work still demands charisma and exceptional people skills, Palacios noted that the industry has evolved for the better thanks to leaps in technology. Gone are the days of hauling heavy record crates; today, the “load” is lighter, but the possibilities are infinite. “The entire world’s music library is now at our fingertips,” he said.

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After producing events across the United States, Palacios has found the Midwest to be a uniquely “eclectic” market. He believes the region’s diverse musical tastes set it apart. “The Midwest has a much more varied palate,” he explained. “We have everything from country to the various sub-genres of R&B and hip-hop that have emerged since the ‘90s. Plus, with the growth of the Hispanic population, we’re seeing a beautiful influx of international sounds in the local wedding industry.” While Epic DJ Productions handles corporate events, holiday parties, and high school proms, wedding receptions remain their “bread and butter.” Whether the couple envisions a strictly traditional black-tie affair or a relaxed, casual celebration, Palacios focuses on a stress-free, customer-centric experience.

“Our goal is to make sure the wedding is unique to the couple, but also that the entire planning process is seamless,” Palacios said. “We ensure the music appeals to everyone—from the couple’s friends to their older family members—keeping every guest involved throughout the evening.” Though it’s a relatively new name in the Omaha scene, Epic DJ Productions is gaining rapid traction. By combining old-school experience with modern technology, Palacios is proving that his company is the “up and coming” choice for any celebration. EPIC DJ PRODUCTIONS 1402 JONES STREET OMAHA, NE 68102 402.819.9190 EPICDJPRO.COM

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TWO BROTHERS CREATIVE MARKETING IS THE MOST MISUNDERSTOOD LEADERSHIP FUNCTION What is marketing? If you gather 10 business owners in a room and post that question, you’ll get 10 different answers. Facebook. Ads. Websites. Click funnels. Can I ask Alexa? Those videos Carol posts on Fridays. Instagram. OnlyFans (I’m kidding! Wait...Carol?!) AI. And that right there is the problem. Let me share the uncomfortable truth: Marketing today is not just another thing your company has to do. Marketing is not a department. It’s not a campaign. It’s not something you ask a virtual assistant in the Philippines to have ChatGPT spit out in 30 seconds. Marketing is perception. And, especially now, perception is everything. It’s how your business is experienced. How it’s validated. And it affects every aspect of your business: from sales to attracting “A players,” your product’s pricing to how the market responds, even the decision fatigue and leadership drain that plagues most CEOs and executives today. Marketing is a leadership function because it is your Perception Operating System—your reputation system. Marketing is how your name is experienced when you’re not in the room. Twenty years ago, trust formed more slowly. Validation happened face-to-face. Today, someone hears your name and then Googles you. They read reviews. They scroll through your website. They compare you to three competitors. And their perception of you is formed in seconds—minutes if their WiFi is slow. Perception now forms (and starts to grow) before contact has even occurred. That shift alone changes everything. When leaders treat marketing like an activity instead of a leadership responsibility, they lose control of perception without realizing it. The symptoms surface elsewhere—pricing pressure, inconsistent leads, talent that doesn’t quite fit, decision fatigue that makes growth feel chaotic instead of clean. Most leaders respond by trying harder. More posts. More vendors. More tools. More noise. But willpower doesn’t scale. Systems do.

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Leading your company’s marketing doesn’t mean getting in the weeds of the tactics, let alone becoming a marketer. It means deciding what you want to be known for—and making sure the market experiences you that way consistently. Clarity beats activity. Signal beats noise. Reputation beats volume. The companies that win the next decade won’t be the ones trying to be everything, everywhere, all at once. They’ll be the ones leading perception intentionally. Marketing isn’t magic. It’s management. It’s the most misunderstood leadership function in business. And the cost of failing to lead this perception operating system is far greater than most business owners realize. It’s not just a one-time missed payment, but a debt that grows (and eventually erodes) your company’s reputation—and you—over time. Make the wise investment in your marketing strategy. You’ll quickly discover how seamlessly it will find its way into your daily operations and even strategic goals. If I have your attention, that’s good. If you want to take the next step, let’s chat. MATTHEW WAYNE TOMPKINS FOUNDER | SPEAKER | LEADERSHIP EDUCATOR ENTREPRENEUR ADDICT 402.672.1974 MATT@THECONTENTBOX.COM

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