Logbook SS2020
The last season I felt the pressure to push the brand to grow fast and go international. Maybe the fact that I was invited at some of the best tradeshows in the world, or just because I thought the only way to make it was that one. But actually there is no stress. The brand is young, growing slowly and healthy. We’re having a lot of fun and getting a lot of rewarding results. Ultimately, our goal is to build a business that supports the life we want. A life that lets us enjoy time doing what we love and spend time with our families. I’m running a small business by choice. That doesn’t mean that we won’t give 100% and be the best we can. It means that we will do our best and we will try to be a great, honest, sustainable, high quality brand with amazing products for the longest time possible. Great things are done by a series of small things brought together. “Vincent Van Gogh”
Old Captain Co. Spring/Summer 2020
Founded in 2016 by entrepreneur, musician, radio DJ and skateboarder Yari Copt, Old Captain Co. is a Lugano based manufacturer of premium Swiss Made dress shirts and apparel for active and creative people. Music, art, and sport have allowed Yari to wander the world and ultimately inspired him to create a brand that encompasses the influence of these passions. Old Captain Co. develops their shirts in a small factory in the south of Switzerland where expert hands take care of the production build on the foundation of Swiss Made: highquality, luxury, exclusivity and tradition. The and and the
clean and classic brand aesthetic, the distinctive details unique style, the quest to source the world’s best fabrics, the craftsmanship used to create high quality products, is foundation and inspiration behind Old Captain Co.
We always make decisions for the long term based on quality and integrity and we are accountable for our impact on the environment, people and communities that orbit around us. That’s why we only produce what we sell, and everything is made in 1 hour territory from our home base. Old Captain is a metaphor for taking your life into your own hands, being courageous, discovering, following your instincts, working hard, creating and not being afraid to fail. We want to inspire people to travel, learn and open their mind. Our upside down anchor is a symbol of freedom - to not be anchored down to this world, to a place or to what your life is supposed to be. If you dare to be courageous, follow your instincts, explore, enjoy the small things, inspire and be inspired, then you will need no ship or no sea, to conquer the world. So go out there, become your own captain, wander the world and if you can, make it a little bit better.
4
5
An incredible amount of time and craftsmanship is used to cut, sew and perfect each shirt. We only work with the very finest of fabrics and trimmings.Our prices reflect the care and attention that you will receive from us as we strive to create for you the perfect fitting shirt. The and and the
clean and classic brand aesthetic, the distinctive details unique style, the quest to source the world’s best fabrics, the craftsmanship used to create high quality products, is foundation and inspiration behind Old Captain Co.
We have a collection of collars from timeless cut away to sporty button down and stylish korean. Our range of shirt collars is designed to suit any style and face shape. Shirt pockets are essentially where fashion meets function.
Old Captain Buttons We produce our own exclusive buttons through a local producer in Lugano that has his own button factory (in Romania).
Polyester buttons can imitate almost any material – even completely natural ones, such as horn.
We create replicas of the best style and quality buttons in the world (perl and horn) without exploiting nature.
Our characteristic anchor logo stitched on our reinforced side gusset is made at Beca Ferretti just outside of Lugano.
Colors available: Pearl, light horn, dark horn, blue, red, green, light grey, dark grey, black
6
Slim fit
Classic fit
There’s nothing sharper than a slim-fit shirt. Chest, waist and armhole are quite tight, putting in evidence the body silhoutte. Available in sizes s-xl.
A refined update of the traditional silhouette. Chest, waist and armhole are quite comfortable and relaxed. Available in sizes s-xl.
French
Mini french
The French Collar is one of the essentials of modern shirt design. The balanced shape makes for a versatile collar that match any face shape and can be worn either with or without a tie.
The Mini French Collar is our bolder alternative to French collar. The shorter cut suits with a range of ties, making it popular for any occasion and face shape.
Button down
Mini button down
From casual to well-dressed; the iconic Button Down Collar gets you ready for any style in a second.
A particularly casual button down collar with shorter collar points for a lower, more modern profile.
Korean
Hawaiian
This is a relaxed take on the classic mandarin collar, which features only a collar band without any actual collar points.
Originating in Hawaii this open collar is a classic for the summer to show off your hairs on the chest, or not. Ask Elvis Presley.
Single pocket
Western
The single pocket is traditional, functional and definitely make the look less dressy and more casual as well as increasing definition to the shape of your shirt.
The two chest pockets with button closure flaps are a really popular look that gives a classic and stylish western feel to the shirt.
Upside Down Another point of view on the classic single pocket. Let your world flip upside down.
7
Boxy
V Neck Short Dress
A modern take on a classic woman blouse. Short and large, it give a fashionable feeling and a mini pocket is the cherry on top of the cake.
A summer essential. V neck buttoned dress detailed with a defined waist, short sleeves and an invisible side zip closure.
Boyfriend
Long Shirtdress
A feminine take on the classic men’s shirt, thanks to the relaxed fit and gathered detailing.
A classic shirtdress elegantly casual in a longer length with a side-slit shirttail hem, hidden pockets and western clip buttons
Kimono
Classic
We took a popover shirt and added feminine details, like the elegant korean collar and some kimono inspired sleeves.
Perfect for business or casual, our women’s classic shirts is the basic perfection.
8
9
Paradiso Bio Pattern design by Saddo
EXCLUSIVE Pattern
Shirt ID: S2001 Fabric: Exclusive 100% BIO cotton Fit: Slim (also available in short sleeves) Collar: Button Down Cuff: 2 buttons barrel cuff Button: Dark Horn Pocket: 0 Available for Women in all women’s cuts
13
Heavy Bio Pattern design by Nevercrew
EXCLUSIVE Pattern
Shirt ID: Blue S2002 Fabric: Exclusive Bambù Fit: Slim (also available in short sleeves) Collar: Mini Button Down Cuff: 2 buttons barrel cuff Button: Blue+Grey Pocket: 0 Available for Women in all women’s cuts
15
Coral Pattern design by Luca “Yety” Battaglia
EXCLUSIVE Pattern
Shirt ID: S2003 Fabric: Exclusive 100% compact cotton Fit: Slim (also available in short sleeves) Collar: Button Down Cuff: 2 buttons barrel cuff Button: Pearl Pocket: 0 Available for Women in all women’s cuts
17
Tiki Pattern design by Marcello Crescenzi
EXCLUSIVE Pattern
Shirt ID: S2004 Fabric: Exclusive Dark Cotton Fit: Slim (also available in short sleeves) Collar: Button Down Cuff: 2 buttons barrel cuff Button: Red Pocket: No Available for Women in all women’s cuts
19
Honolulu
Light Blue/Heavy Blue S2006
Navy/Paradiso S2007
Black/Coral S2008 Shirt ID: White/Tiki S2005 Fabric: Stretch Cotton/Exclusive pattern details Fit: Slim Collar: French Cuff: 2 buttons barrel cuff Button: Pearl Pocket: 1 Single
21
Istria
Blue S2010 Shirt ID: Navy S2009 Fabric: 95% Cotton, 5% PA Fit: Slim Collar: Mini Button Down Cuff: 2 buttons barrel cuff Button: Pearl - Blue Pocket: No Available for Women in all women’s cuts
23
Suva
Shirt ID: Blue S2011 Fabric: 100% ultra light cotton Fit: Slim (SHORT SLEEVES) Collar: Button Down Cuff: 2 buttons barrel cuff Button: Pearl Pocket: 1 single Available for Women in all women’s cuts
25
St. Tropez
Navy S2014 Shirt ID: Grey S2013 Fabric: 66% Linen, 34% Cotton Fit: Slim Collar: Mini French Cuff: 2 buttons barrel cuff Button: Pearl Pocket: No Available for Women in all women’s cuts
27
Cowan
Light S2016 Shirt ID: Dark S2015 Fabric: 100% Linen Barrè Fit: Classic Collar: French Cuff: 2 buttons barrel cuff Button: Navy - Blue Pocket: 1 single Available for Women in all women’s cuts
29
Kami
Shirt ID: White/Blue S2017 Fabric: 100% Linen Fit: Classic Collar: Korean Cuff: 2 buttons barrel cuff Button: Black Western Clip (NEW!) Pocket: No Available for Women in all women’s cuts
31
Classic Collection
Jungle
Acapulco
Shirt ID: OCS1 Fabric: Exclusive 100% Bio cotton Fit: Slim
Shirt ID: OCS2 Fabric: Exclusive 100% Bio cotton Fit: Slim
Kami White
Kami Black
Shirt ID: OCS5 Fabric: 100% Linen Fit: Classic
Shirt ID: OCS6 Fabric: 100% Linen Fit: Classic
32
Fancy some of our Old Captain Classic shirts? These are the best of the best.
Barfleur White
Barfleur Navy
Shirt ID: OCS7 Fabric: 100% Seersucker cotton Fit: Slim
Fabric:
Shirt ID: OCS8 100% Seersucker cotton Fit: Classic
The 60’s (Ants)
The 70’s (Peacocks)
Shirt ID: OCS3 Fabric: 100% cotton flannel Fit: Classic
Shirt ID: OCS4 Fabric: 100% light cotton Fit: Slim
33
How to care If you take proper care of your new favourite shirt, then it can last many years, even if nothing lasts for ever. Read our good advice to extend the lifespan of your shirts. This information covers cotton shirts. Other quality fabrics may require other treatments.
Before washing
Ironing
Undo all buttons, empty any pockets and remove the collar bones. Turn the shirt inside out. Read the shirt’s washing instruction label.
1. Place the collar flat. Iron the collar’s underside (the reverse side), from the collar edge to the middle, while also stretching the top seam.
After washing
2. Iron the upper side (the face side) in the same way.
It is preferable to let the shirt drip dry, without spin drying. Gently stretch the shirt’s seams and place on a hanger.
3. Iron the shoulder yoke; the inside first and then the outside. 4. Iron the cuffs; the inside first and then the outside. 5. Iron the arms in the same way. 6. Place the shirt flat with the front pieces together. Iron the side seams first, then the front pieces. 7. Turn the shirt inside out and iron the back of the shirt.
Storage Hang or fold the shirt after washing and ironing. It is best to store the shirt on a hanger with the collar button done up. If the shirt is to be stored folded, then do up all the buttons.
34
Photography by Yari Copt – Midnight sun in Oulu, Finland
Old Captain Co. Premium Swiss Made Shirts
Yari Copt +41(0)79 232 52 47 info@oldcaptainco.com www.oldcaptainco.com
@oldcaptainco
Loogbook Spring/Summer 2020 Shot in Lugano, Switzerland. All pics by Michael Bonito. Art by Luca “Yety� Battaglia. Graphic design by Luciano Marx. All our models are friends or wanderers.
oldcaptainco.com