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AND TWITTER

Linda Yaccarino, an esteemed American media executive, held the notable position of chair of advertising sales for NBCUniversal. However, on May 12, 2023, an exciting announcement was made by Elon Musk, revealing Yaccarino as his successor in the roles of chief executive officer for both X Corp. and Twitter.

Born and raised in Deer Park, New York, Yaccarino proudly embraces her Italian heritage. In 1985, she obtained a bachelor's degree in telecommunications from Pennsylvania State University's Donald P. Bellisario College of Communications. Yaccarino's professional journey began at Turner Entertainment, where she dedicated 15 years to the company. Progressing through the ranks, she eventually reached the position of executive vice president and chief operating officer of ad sales. During her tenure, Yaccarino played a pivotal role in developing innovative advertising and marketing solutions.

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In October 2011, Yaccarino embarked on a new chapter by joining NBCUniversal. As the head of advertising sales, she played a significant role in the successful launch of the Peacock streaming service. Additionally, in 2014, Yaccarino became part of the Ad Council and was appointed to the President's Council on Sports, Fitness, and Nutrition by President Donald Trump in 2018.

Yaccarino's commitment to public service and industry leadership continued to shine. She assumed the position of chair of the Ad Council's board of directors in January 2021, collaborating with the Biden administration on a coronavirus vaccine campaign featuring Pope Francis. Yaccarino's influence extended even further as she chaired the future of work task force for the World Economic Forum. On May 12, 2023, Yaccarino made the decision to resign from NBCUniversal, coinciding with Elon Musk's announcement of her appointment as the new chief executive officer of both X Corp. and Twitter. Some scrutiny arose due to Yaccarino's association with the World Economic Forum, an organization that Musk had previously criticized for its perceived global governance ambitions. However, Musk reassured his followers that Yaccarino's connections would not hinder his commitment to free speech and open dialogue.

Yaccarino's appointment as Twitter CEO aligns with Musk's dedication to maintaining open- source transparency and embracing diverse perspectives. With her extensive experience and leadership acumen, Yaccarino is poised to embark on a new chapter, steering both X Corp. and Twitter towards continued growth and innovation.

Personal life

Yaccarino, an accomplished professional, resides in the beautiful coastal town of Sea Cliff, New York, alongside her loving husband, Claude Madrazo, and their two cherished children. Together, they form a tight-knit and harmonious family unit. Sea Cliff, with its picturesque charm and breathtaking views of the sea, provides an idyllic backdrop for Yaccarino and her family to create lasting memories. Nestled on the North Shore of Long Island, this quaint village offers a serene and peaceful environment, away from the hustle and bustle of city life.

In this tranquil haven, Yaccarino and her husband find solace and inspiration as they raise their children. They prioritize cultivating a nurturing and supportive atmosphere, where their little ones can thrive and grow. Their home, a sanctuary of love and warmth, is filled with laughter, creativity, and shared moments that strengthen the family bonds. Yaccarino, known for her talent and dedication, brings her professional expertise to the forefront while balancing the responsibilities of motherhood. As she navigates her career and family life, she remains a source of inspiration for her children, instilling in them values of perseverance, creativity, and a strong work ethic.

In Sea Cliff, Yaccarino and her family also have access to a vibrant community. They engage in local events, forge connections with neighbors, and contribute to the enriching tapestry of the town. Whether it's exploring the local parks, attending cultural festivals, or supporting community initiatives, Yaccarino and her loved ones actively participate in the life of their community. With the combination of a loving family, a supportive community, and the serene coastal setting of Sea Cliff, Yaccarino and her husband have established a fulfilling and joyful life for themselves and their children. Their shared experiences, both within the walls of their home and in the embrace of their community, create a tapestry of love, growth, and happiness that will shape their family's journey for years to come.

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