PRESS RELEASES
Introducing the Obaku SERVIET
A NEW STANDARD IN ULTRA-SLIM
ELEGANCE
Obaku is proud to announce the launch of the SERVIET, the latest addition to our esteemed PAPER line of watches. With a focus on elegant simplicity and precision craftsmanship, the SERVIET is a remarkable achievement in ultra-slim watch design.
An Unparalleled Slim Design
The SERVIET sets a new standard with its astonishingly slim profile, measuring less than 5mm in case thickness. This extraordinary thinness is complemented by a clean, simple, and elegant design that embodies the Obaku philosophy of focusing on life’s essentials and living in the moment.
Crafted with Durability and Style
Each SERVIET watch is constructed with corrosion-resistant stainless steel, ensuring both strength and longevity. The scratch-resistant sapphire crystal protects the watch face, maintaining its pristine appearance through everyday wear. The round case features a slight edge that gracefully transitions into a solid stainless steel bracelet, offering a seam less and sophisticated look.
Versatile and Eye-Catching
Available in three stunning color combina tions, the SERVIET collection caters to diverse style preferences. Choose from the classic steel with a white dial, the luxurious bi-color gold and steel, or the bold blue and rosegold. Each watch is designed with contrasting hands and dial colors for effortless time-tell ing.
Tailored for Everyone
The SERVIET is available in a 42mm size for gentlemen and a 32mm size for ladies, with matching colors across both sizes. This ensures that every wearer can enjoy the same level of elegant sophistication, regardless of wrist size.
Affordable Luxury
The SERVIET is a testament to Obaku’s commitment to providing affordable luxury. This watch offers exceptional quality and style without compromising on value, making it accessible to discerning watch enthusiasts everywhere.
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
About Obaku Denmark
Named after a branch of Zen philosophy, Obaku focuses on creating timeless designs that emphasize the essentials in life. Our watches are crafted to inspire and remind us to live in the present moment, embracing simplicity and elegance in everyday living. Discover the new Obaku SERVIET and experience the perfect blend of beauty and functionality. For more information, please visit our website at www. obaku.com or contact us at info@obaku.com
LILLE - BRACE V305LXCWSC RRP $179
LILLE - BUTTER V305LXFWSF RRP $199
LILLE - BAHAMA V305LXSLSL RRP $199
Specifications:
• Ø 32x38 & 42x48,5 mm
• 4.8 mm ultra slim
• Sapphire glass
• All Stainless steel
• 3 ATM Water resistant
Design: Aros Design House
SERVIET - BRACE V305GXCWSC RRP $179
SERVIET - BUTTER V305GXFWSF RRP $199
- BAHAMA V305GXSLSL RRP $199
SERVIET
SERVIET
SERVIET
SERVIET
Obaku unveils
SLANK: REDEFINING SLIMNESS WITH INNOVATIVE DESIGN
Obaku is excited to introduce the Slank, a groundbreaking addition to our acclaimed SLIM line of watches. True to its Danish name, which means “slim,” the Slank embodies an extraordinary level of slimness and sophistication in watch design.
A New Era in Ultra-Slim Design
The Slank is a marvel of contemporary engineering, featuring a case thickness of less than 5mm. Its sleek profile is accentuated scratch-resistant sapphire crystal, which offers unparalleled clarity and durability. Crafted from corrosion-resistant stainless steel, the Slank is built to withstand the test of time while maintaining its elegant appearance.
Innovative Integration
One of the Slank’s most striking features is its patented mesh bracelet integration. Unlike traditional designs that require two ends to secure the bracelet, the Slank’s mesh is seamlessly soldered into the case. This unique solution, designed and patented by Obaku, ensures that the slimness of the case contin ues seamlessly into the bracelet, creating a streamlined and sophisticated look. The sin gle tongue at the bottom holds the mesh se curely and elegantly.
Versatility and Elegance
The Slank is available in two sizes to suit a range of preferences: 40mm for gentlemen and 32mm for ladies. Each model features hands with contrasting colors against the dial, making it easy to read and tell the time. The watch’s minimalist design and innovative fea tures exemplify affordable luxury.
A Statement of Luxury and Innovation
Henriette Arvin, Brand Director of Obaku, re marks, “The Slank represents our commitment to pushing the boundaries of watch design. By integrating the mesh bracelet in such an innovative way, we are not only enhancing the
watch’s slim profile but also offering a unique piece of affordable luxury that remains true to the essence of Obaku.”
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
About Obaku Denmark
At Obaku, our design philosophy is inspired by Zen principles, focusing on simplicity and the essentials of life. Our SLIM line continues this tradition by combining elegant design with cutting-edge technology to create timepieces that are both beautiful and functional.
Discover the new Slank and experience the epitome of slim elegance and innovation. For more information, please visit our website at www. obaku.com or contact us at info@ obaku.com.
LILLE - STEEL V306LXCWMC RRP $149
V306LXGWMG RRP $179
V306LXVWMV RRP $179
Specifications:
• Ø 32x36 & 40x44.8 mm
• 4.8 mm ultra slim
• Sapphire glass
• All Stainless steel
• 3 ATM Water resistant
Design: Aros Design House
- STEEL
V306GXCWMC RRP $149
- CHARCOAL
V306GXBBMB RRP $179
SLANK
SLANK
SLANK LILLE - GOLD
SLANK LILLE - ROSE
SLANK
Obaku unveils the ADAMAS:
A NEW BENCHMARK IN ELEGANT
TIMEPIECES
Obaku is thrilled to introduce a new addition to the ADAMAS series, an exquisite collection that redefines luxury and sophistication. The ADAMAS stands out with its breathtaking feature: a genuine, responsibly sourced SI1 single cut 1mm diamond, prominently set on an elegant mother of pearl dial. This sparkling diamond adds a touch of opulence and exclusivity, making it a standout addition to any collection.
A Sophisticated, Petite Design
The ADAMAS is a masterclass in refined design, featuring a petite square case that exudes understated elegance. The just 23mm wide watch is adorned with a high-quality stainless steel link bracelet, which not only provides a substantial and luxurious feel but also enhances the watch’s overall sophistication.
Elegant Mother of Pearl Dial
The mother of pearl dial adds an exquisite dimension to the ADAMAS, with its iridescent surface capturing and reflecting light in a captivating manner. This unique dial brings
depth and a touch of natural beauty to the watch, making it a true statement piece.
Versatile Luxury
Available in steel, gold, and rose-gold finishes, the ADAMAS is designed to cater to diverse style preferences. Its petite square design and elegant features make it a versatile accessory for both formal and casual occasions.
A Statement of Refined Elegance
Henriette Arvin, Brand Director of Obaku, shares, “The ADAMAS represents our dedication to creating timepieces that merge classic elegance with modern sophistication. The addition of a genuine diamond and the use of mother of pearl dial elevate the watch to new heights of luxury, offering our customers a truly exclusive and refined experience.”
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
Specifications:
Design: Aros Design House
About Obaku Denmark
Obaku’s design philosophy is rooted in the principles of Zen, emphasizing simplicity and the essentials of life. Our SMYKKE line continues this tradition, offering elegantly designed watches that blend timeless beauty with modern innovation. Explore the new SMYKKE extension and experience the fusion of luxury and adaptability. For more information, please visit our website at www.obaku.com or contact us at info@obaku.com.
SLOW
DOWN
OBAKU EXPANDS SMYKKE LINE WITH ELEGANT NEW FEATURES
Obaku is thrilled to announce the latest extension to our celebrated SMYKKE line, introducing a stunning new model that combines refined elegance with innovative functionality. The new SMYKKE watch, designed specifically for women, offers an exquisite blend of luxury and versatility.
Introducing the New SMYKKE
The SMYKKE extension is distinguished by its stainless steel bracelet, designed with an easy-switch feature. This allows wearers to effortlessly change the strap to different types or colors, adapting the watch to any occasion or style with remarkable ease.
A Touch of Luxury
The standout feature of this new SMYKKE watch is its genuine, responsibly sourced SI1 single cut 1mm diamond, meticulously set on the embossed swivel dial. This delicate diamond adds a touch of brilliance and sophistication, while the embossed swivel dial provides a captivating visual depth and texture.
Elegance and Versatility
The SMYKKE watch measures 32mm, perfectly sized for a lady’s wrist. Crafted from corrosion-resistant stainless steel, it is available in
three luxurious variations: steel, gold, and rosegold. The combination of these high-quality materials with the watch’s exclusive features ensures it stands as a true piece of jewelry.
A Statement of Exclusive Luxury
Henriette Arvin, Brand Director of Obaku, shares, “The SMYKKE line extension embodies our commitment to creating exquisite timepieces that combine luxury with functionality. By integrating a genuine diamond and offering a versatile bracelet design, we have created a watch that is not only beautiful but also uniquely adaptable to the wearer’s personal style.”
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
Specifications:
Design: Aros Design House
About Obaku Denmark
Obaku Denmark, taking its name from a branch of Zen philosophy, is a leading watch brand that seamlessly blends elegance and simplicity. Committed to delivering affordable luxury, Obaku creates timepieces that transcend trends, providing wearers with a unique and timeless experience. For more information, visit www.obaku.com.
A CELESTIAL CELEBRATION OF ELEGANCE
Obaku is delighted to introduce the SMYKKE MAANE collection, a stunning new addition that draws inspiration from the serene beauty of the moon. Named after the Danish word for “moon,” the SMYKKE MAANE combines timeless elegance with celestial charm, featuring exquisite design elements that celebrate the night sky.
Moon-Inspired Design
At the heart of the SMYKKE MAANE collection is a genuine, responsibly sourced SI1 single cut 1mm diamond, delicately set on a unique two-part dial. This dial is divided in the shape of the moon, with one section crafted from luminous mother of pearl and the other showcasing a contrasting texture. This moon-inspired design pays homage to the moon’s tranquil beauty and its timeless allure.
Captivating Color Combinations
The SMYKKE MAANE collection is available in four beautiful color variations:
• Steel with Partly Light-Blue Dial: A fresh and modern take, reminiscent of the moon’s glow against a twilight sky.
• Gold with Varied Whites on the Dial: An elegant combination that captures the purity and brilliance of moonlight.
• Rose-Gold with Two-Tone Chocolate-Brown Dial: A rich and warm variation reflecting the deep hues of the night.
• Rose-Gold with Two-Tone Pink Dial: A romantic and soft color palette that evokes the delicate shades of dawn.
A Touch of Celestial Luxury
Each watch in the SMYKKE MAANE collection features the high-quality craftsmanship Obaku is known for, combined with an innovative design that celebrates the moon’s serene beauty. The result is a collection that embodies both luxury and artistry, perfect for those who appreciate elegant and meaningful timepieces.
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
Specifications:
• Ø 32x37 mm • Genuine Diamond • Sunray + Mother of Pear dial • All Stainless steel • 3 ATM Water resistant
Design: Aros Design House
About Obaku Denmark
Obaku’s design philosophy is rooted in the principles of Zen, emphasizing simplicity and the essentials of life. Our SMYKKE line continues this tradition, offering elegantly designed watches that blend timeless beauty with modern innovation. Experience the Moonlight
Explore the new SMYKKE MAANE collection and let its celestial charm elevate you
NEW COLOR ADDITIONS
Obaku is excited to announce four stunning new color variations in our acclaimed Diamond and Smykke Series, featuring the same exquisite genuine SI1 single cut 1mm diamond that has made these collections so successful. New Additions
• SMYKKE Series: Introducing an all rose-gold watch with a beautiful pink dial, adding a touch of elegance and warmth.
• DIAMANT Series: Adding a bi-color (gold and steel) version with a bracelet design, combining classic and contemporary styles.
• Petite DIAMANT Watch: Also offering a bi-
color (gold and steel) version, perfect for those who prefer a more delicate and petite touch.
These new additions continue to embody the luxury and sophistication of our Diamond and Smykke Series, providing a perfect blend of elegance and versatility.
For media inquiries, please contact: Henriette Arvin, Brand Director +45 31 70 71 78 henriette@obaku.com
DIAMANT -
DIAMANT
SMYKKE
