Scope of Services

• Meet with client to discuss initial projects, goals, objectives.

• Discuss strategies and services that can be offered.

• Confirm competitors, target market and the industry.

• Organise and analyse all information collected.

• Send Project Proposal to confirm and clarify information discussed.

• Send Quote of the discussed project for approval to begin.

• Research existing competitors and brands related to the industry.

• Explore colour palettes and think of ways to use them to stand out.

• Create logo sketches and concepts for the new brand.

• Design 3-4 logo concepts to present to the client.

• Meet again with client to present and discuss the concepts / brand.

• Make any requested changes and seek final approval for Logo Suite.

• If concepts are approved, continue creating the Brand Identity.

• Finalise Logo Suite, Brand Assets, Fonts, Patterns, Graphics etc.

• Provide Mockups relevant to the business to show the brand in action.

• Present the overall brand and visuals to the client for final approval.

• Provide the business with a new Brand Guideline Document.

• Present booklet design concepts and page layouts to the client.

• Continue finalising all pages needed within the booklets.

• Present finished booklet to the client for final approval before print.

• Once approved, package all files and discuss printing with the client.

• Continue to roll out the brand over all relevant products / collateral.

• Send through Invoice for the project once completed.

• Once the full balance has been paid, hand over all designs / files.

• Follow up and see if there are additional projects to complete.

• Continue updating parts of the business utilising new Brand Guide.

Work Breakdown Structure (WBS) critical path.

Critical Path Diagram

Once all deliverables for the project have been agreed on we will know which path to take. I estimate the quickest turn around will be 21 days, and 30 days to complete everything outlined in this proposal.