NÜ Image Magazine • Autumn/Winter 2022

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THE 2022

AUTUMN Winter COLLECTION


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AUTUMN / WINTER 2022


AUTUMN Winter COLLECTION

AUTUMN / WINTER 2022

THE 2022

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AW22 INTRODUCTION THROUGH THE

Eyes OF AN Artist

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Introducing the AW22 collection from NÛ entitled Through The Eyes of An Artist.

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On our 25th anniversary, we look to the art world and the bountiful sources of creative inspiration that surround us. Posing the question, ‘what is an artist?’, we embrace the concept of style as art, inviting us to discover the creative individual within us all. Whether in the sharp lines of architectural form or the organic fluidity in nature, inspiration is waiting to be found. This season, we have collaborated with two artists, Morten Bøgh and Bruno Jakobsen to create bespoke prints inspired by their specific disciplines. This is AW22. Feminine. Raw. Sophisticated.

Enjoy the season With NÜ feelings

JANNIE LYMANN Designer/Founder

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AUTUMN Winter

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CONTENT Autumn / Winter – 2022 –

Essentials 22 - AUTUMN / WINTER - 22 Will be in shops and online mid July/August/September

ESSENTIALS For the whole season

Feel and see the designers favorite styles

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P.10 / P. 34

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Be your own stylist

ARTICLES Designer, artist and architect: Morten Bøgh Andersen P.18

Architect and interior stylist: Bruno Jakobsen P.20

With 7 pieces of clothing

The Scandinavian Design College.

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Behind ene the sc FOLLOW NÜ ONLINE Discover the world of NÜ

A STORY ABOUT OUR PHOTOSHOOT

CONTACT NÜ Around the World

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ESSENTIALS

THROUGH THE Eyes OF AN Artist AUTUMN / WINTER 2022

− 1ST RELEASE −

Like an artist’s palette, this season is a collage of textures and colours that meld together with effortless fluidity. From light, draped silhouettes to sturdy coated textures, pieces are defined by their mix and match appeal. From light statue grey and warm mole to soft vanilla and earthy ochre the palette is reminiscent of a typical autumn day; think fallen leaves and complex grey skies. Garments are cold-dyed for a unique, multi-faceted finish and detailed with studs, beads and an unusual rubber print.

Will be in shops and online in July/August

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ESSENTIALS

This deliverys beautiful main colors

Will be in shops and online in July/August

THROUGH THE 1. MIDI BLOUSE MESH RECYCLE 7349-42 2. MARIA DRESS 7339-23 3. MIRLI BELTBAG ARTWORK 0932-831 4. MOE LEGGINS 7312-19

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Eyes OF AN Artist 5. MOE SHIRT 7312-40 6. MILLA BLOUSE 7365-40 7. MIRLI BELTBAG 2 BAGS 0932-84 8. MAJA SHIRT 7317-40

9. MARI BLAZER SHORT 7322-35 10. BAHAR MARI TROUSERS 7322-10 11. MARIE TROUSERS 7333-10 12. MAISE SHIRT 7316-40

13. MANDY BLAZER 7326-30 14. MAKIE TEE L/S 7336-50


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MARI TOP S/S 7322-40 // MARI SKIRT 7322-20

MAISE DRESS 7316-23 // MADI JACKET 7315-35

MAJA DRESS / JACKET 7317-23 // MAISE SHIRT 7316-40 // MITTA BLOUSE 7362-50


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MIRRA BLOUSE KNIT 7359-60 // MARIE TROUSERS 7333-10 // MOE JACKET 7312-35

MINDY TROUSERS 7357-10 // MINDY TEE 7357-50 // MANDY BLAZER 7326-30

MITTA BLOUSE 7362-50 // MAISE TROUSERS BAGGY 7316-10 // MACI BLAZER 7313-35


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MISA DRESS 7327-23 // MARIA DRESS 7339-23 // MISA KIMONO JACKET 7327-35

MIRRA BLOUSE KNIT 7359-60 // META CAPE 7323-35 // HOPE SCARF 97-86

MAJA SHIRT 7317-40 // ELINA MARIA TROUSERS 7339-10 // MIRLI BELTBAG ARTWORK 0932-83


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Designer, artist and architect

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“Make full use of your senses. Be where you are. Look around - just look, do not interpret. See the light, shapes, colors and structures. Pay attention to the small details in every single little thing”

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Designer, architect and artist, Morten Bøgh Andersen is a multitalented creative based in Denmark. Describing his portfolio of work as ‘A life story’, he is known for his signature palette built exclusively on black and white, coal and chalk and gold and silver. “It is always the life that is lived, the stories behind, the future, the nature that is told in the works.“, he says. Morten work as a creative is heavily influenced by his background in the retail space; “I spent years on the floor as a decorator and shop planner, followed by time as a visual merchandiser for SAND. After my time at Sand, I came to B&O as an ‘ideas man’ for the architects. I ended up back in fashion and finally heading back to SAND as a designer. On February 1, 2001, I started my own business.“

As a designer, Morten specialises in interior projects for fashion houses across the globe, focusing on areas including show-rooms, fairs and boutiques. This perfectly complements his work as an architect, which he describes as ‘a matter of chemistry and understanding’. His clients include private homes, beach retreats, schools and health sector clinics. Morten has worked for 27 years as an artist, largely in pictorial

and sculptural ceramics, glass and iron. His work builds on the subtle nuances of life, often drawn from his own personal experiences, and combine a variety of artistic techniques including the textural beauty of spatula work and soft washes to explore depth and texture. “My works are created to give time for thought, calm to space and joy of life.“


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Morten Bøgh Andersen.

Created exclusively for NÜ Morten lives with his family, wife Marianne and daughters Emmelie and Signe-Marie outside Randers. His red-brick house is as striking as you would imagine, being home to such a talented multi-artist as Morten. An exquisite marriage of

contemporary art, classic furniture and graphic simplicity, the house is imagined in a palette of muted grayblack, with slate, steel and wood sculptural details throughout. We are delighted to feature a bespoke print by Morten in this

season’s collection. The print, which is characterised by a textural grey wash with flashes of striking gold, has been taken from an original painting by Morten.

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Bruno Jakobsen.

Architect and interior stylist An insight into the mind of multi-talented creative who celebrates the innate beauty found in nature. 20

Architect and interior stylist Bruno Jakobsen established his eponymous design studio in 2007. ”Since the start-up of the design studio, the idea has been that it is me and my creative abilities that the customers bought, and that is how it will probably continue to be”, says Jakobsen. Marrying design, interiors and architecture, the BRUNOJAKOBSENDESIGN studio is celebrated for its impeccable eye for detail and a playful approach to materials. Providing unique, innovative solutions that put aesthetics and good craftsmanship in the spotlight, Jakobsen himself is known for his honesty through design, always lead by the client’s desires and needs. With a great love for nature and Nordic architecture, Bruno and his family created The Nordic Barnhouse Project on Instagram


ideas and that I have the freedom to change course in the creative universe if I suddenly get a ‘crazy’ idea.” PRINTS For the NÜ AW22 collection, we are delighted to feature three of Bruno’s bespoke prints, inspired by his work as an architect. Each print is inspired by the different perspectives of an architect, taking the typical graphics of a floorplan or blueprint and reworked with an abstract eye. Each print is placed on a t-shirt from the collection, across a muted, earthy palette, with the addition of our sheer long-sleeved top, adorned with Jakobsen’s ‘Floor’ print.

1. Above – This graphic print is an abstract reworking of a classic architects drawing, seen from a birds eye view.

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which documents both his private and work life and boasts over 26000 followers. This year, the project was awarded the Architecture Prize in conjunction with Architecture Day. The plot of the home was carefully decided by Jakobsen based on his careful study of the area; he spent the best part of a year recording the sun’s movement across the plot, observing how the light filtered through the tress. In fact, is was in part this wide variety of native trees that were key to the design; beech, pine, oak, hazel, cherry and elder trees were all to be preserved without compromise. After 15 years at the helm of his studio, Jakobsen is still adamant he remain as the lead on all projects; ”I thrive on the fact that decisions can be made quickly, that I do not have to compromise on

2. Floor – This print is reimagines the floorplan of a building, reworked with an abstract eye to create a striking, complex motif.

3. Elevation – This print is inspired by looking at a building from a side-view, viewing the different levels from top to bottom.

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MAJA DRESS / JACKET 7317-23 // MILLE CARDIGAN KNIT 7354-65

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MERLE BLOUSE KNIT 7352-60 // MYNNE SHIRT 7361-40

MILLA DRESS 7365-23 // MARI BLAZER SHORT 7322-35


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EXPLORE OUR CURATED EDIT OF AUTUMN/WINTER’S FINEST PIECES. FROM EXOTIC ABSTRACT MOTIFS TO ETHNIC INSPIRED PATTERNS, THESE ARE OUR TOP PICKS FOR THE SEASON AHEAD.

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1. MALOU JACKET 7341-35 // RUBY MAUI TEE 7347-50 // MALOU SKIRT 7341-20 2. MARIA DRESS LONG 7339-24 // MIRLI BELTBAG 3 BAGS 0924-87 3. MARY JACKET LONG 7321-35 // BAHAR MARY TROUSERS 7321-10 4. MARI TOP S/S 7322-40 // MARI SKIRT 7322-20 // MIRLI NECKLACE 0932-86

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5. MYNNE SHIRT 7361-40 // MALOU RAIX TROUSERS 7341-11 6. MACI BLAZER 7313-35 // MARI SHORTS 7322-15 // MIRLI BELTBAG CROCHET 0924-84 7. MAJKE LEGGINGS 7334-19 // MIDI BLOUSE MESH 7349-42 // MALEA JACKET 7342-35 8. MAJKE JACKET 7334-35 // MOE JACKET 7312-35 // MOE TROUSERS 7312-10


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GEO TROUSERS NO: 41-13

MOE TROUSERS 7312-10

MIE CARMEN TROUSERS 7370-10

MAISE TROUSERS BAGGY 7316-10

− THEME −

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TRENDY TROUSERS

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BAHAR MARY TROUSERS 7321-10

ELINA MARIA TROUSERS 7339-10

MIKA JEANS 7324-10

MONA BAGGY TROUSERS 7328-10

MACI TROUSERS BAGGY 7313-10

MAGGI TROUSERS 7332-10

MAJKE LEGGINGS 7334-19

MALOU JUPITER TROUSERS 7341-12


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MOE DRESS 7312-23

MAISE DRESS 7316-23

MILLA DRESS 7365-23

MARIA DRESS LONG 7339-24

− THEME −

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DRESSES TO IMPRESS

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MABEL DRESS 7330-26

MILOU DRESS 7364-23

MINA DRESS 7325-23

MALA DRESS RECYCLE 7318-23

MANDY DRESS 7326-23

MISA DRESS 7327-23

MOEL DRESS 7348-23

MAI DRESS 7369-23


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ESSENTIALS

THROUGH THE Eyes OF AN Artist AUTUMN / WINTER 2022

− 2ND RELEASE −

The complexity of an artist’s mind serves as this season’s inspiration, captured through intricate embroidered details, multi-textural fabrics and iconic knits. Instantly evocative of the signature NÜ aesthetic, expect a muted palette of burnt sienna, coffee brown and navy and blue fog. This collection champions the stylist as artist, combining fabrics and silhouettes with the ease of an artist at his easel. Stretch materials and structured shapes are juxtaposed to striking effect.

Will be in shops and online in August/September

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ESSENTIALS

Will be in shops and online in August/September

THROUGH THE 1. MALI BLOUSE RECYCLE 7319-50 2. MALI SKIRT RECYCLE 7319-20 3. MIRLI BELT LONG 0932-85 4. JUPITER MAGGI 7332-12

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This deliverys beautiful main colors

Eyes OF AN Artist 5. MAGGI BLAZER 7332-35 6. MALLE TUNIC DRESS RECYCLE 7338-26 7. MIRLI NECKLACE 0932-87

8. MIMMI PULLOVER KNIT 7355-60 9. MALOU SKIRT 7341-20 10. MIMMI SCARF 7355-86 11. MONA SLIM TROUSERS 7328-19

12. MAGDA JACKET SHORT 7331-63 13. MAHIA BLOUSE KNIT 7366-50


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MELI BLOUSE KNIT 7367-60 // MIRLI BELT LONG 0932-85 // MALI SKIRT RECYCLE 7319-20

MONJA SHIRT 7368-40 // MALIN VEST 7337-33 // GEO TROUSERS 41-13

MALEA JACKET 7342-35 // MAJKE BLOUSE 7334-50 // JUPITER MAJKE TROUSERS 7334-10


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MITTA BLOUSE RECYCLE 7362-50 // MIKA BLOUSE 7324-50 // MAGGI BLAZER 7332-35 // JUPITER MAGGI TROUSERS 7332-12

MALOU JACKET 7341-35 // MALI SKIRT RECYCLE 7319-20

MONIA BLOUSE KNIT 7360-60 // MALOU JACKET 7341-30


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MIMMI PULLOVER KNIT 7355-60 // MAHIA BLOUSE KNIT 7366-50 // JET MONIK LEGGINGS 7363-19 // MIRLI BELTBAG ARTWORK 0932-83

MAGDA JACKET LONG 7331-65 // HOPE SCARF 97-86

MILEY BLOUSE KNIT 7353-60 // MAGDA VEST 7331-33


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DESIGNED BY: Emma Lotte Diethelm

DESIGNED BY: Anna Asserholt Nielsen

DESIGNED BY: Emilia Ringberg

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The Scandinavian Design College

DESIGNED BY: Katja Haupt

Ut landa vera cus et ommodio rendit volorumquo te omnit, sumet que nonse la qui consent excessit doles restotas etur, comnis eum se porerro ommolum demporat orat quam qui dunt alitatem quunt andam ipiendi dem quam accum ut quae pa eos et, simagna tincquam qui dunt alitatem ipiendi dem quam accum ut quae pa eos sedignatur?

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DESIGNED BY: Anna Avermaete

DESIGNED BY: Kamma Ludvigsen McMahon


In celebration of the launch of our AW22 collection, we have collaborated with The Scandinavian Design College. Twenty-four students from the Fashion & Textile Design course each created a sculptural hat for to be worn by our collection mannequins; the only criteria was that the hat must be exclusively black.

From left Viktoria Jade Fogarty, Cecilie Lundhild, Bodil Fischer-Nielsen

STORY-TELLING THROUGH DESIGN No two days are the same on the Fashion & Textile Design course, as students work with everything from print design to draping, crochet to machine-knitting. The body is a key starting-point on the majority of projects at The Scandinavian

Design College, so illustration and assembly is key, while students are encouraged to embrace the idea of story-telling through fashion and textile design. Surrounded by fields and forests, The Scandinavian Design College is beloved by students and faculty alike for its idyllic location.

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A HUB OF CREATIVITY The Scandinavian Design College was founded as a school that centres on the combined disciplines of fashion, architecture and graphic design. The college is structured under four main study programs; Visual Communication, Fashion & Textile Design, Architecture & Urban Design and Furniture, Space & Product Design. The esteemed Fashion & Textile Design program covers a broad field, from everyday garments to couture-like costume, the focus is always on how a design process can generate original ideas. Well known for producing experimental and edgy work, students are well-versed in craftsmanship, shaping, process orientation and artistic play.

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MALA BLOUSE RECYCLE 7318-60 // MALOU JUMPSUIT 7341-18

MAIKA BLOUSE 7343-40 // MALA DRESS RECYCLE 7318-23

MIDI BLOUSE MESH RECYCLE 7349-42 // MAIKA KIMONO 7343-30


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MONDAY

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BE YOUR MODERN FEMME FATALE BY MIXING

7 PIECES OF CLOTHING AND GET 7 DIFFERENT LOOKS FOR ALL 7 DAYS OF THE WEEK.

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TUESDAY

WEDNESDAY

THURSDAY


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EMBRACE A MORE

SUSTAINABLE FUTURE

WITH OUR EDIT OF WARDROBE STAPLES DESIGNED TO BE MIXED AND MATCHED.

FRIDAY

SATURDAY

SUNDAY

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MIDI BLOUSE MESH RECYCLE 7349-42 // MIKA BLOUSE 7324-50 // MAJSA JACKET SHORT 7335-35 // MIKA JEANS 7324-10

MILOU DRESS 7364-23 // MARA JACKET SHORT 7374-30 // MIRLI BELTBAG ARTWORK 0932-83

MIDI BLOUSE MESH RECYCLE 7349-42


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Tirpitz Museum

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Enter a building like no other, where contemporary architecture collides with the raw brutality of historic structures that tell the story of a time passed. Floor to ceiling glass panels that offer a view into the world contained inside, which spills into the surrounding landscape. Welcome to Tirpitz, home of our AW22 campaign.

The campaign for our AW22 collection has been shot at the inspiring Tirpitz Museum, located on the west coast of Denmark. Designed by architects Bjarke Ingels Group, the striking architecture and form of the building served as the inspiration for the shoot. Also known as the Blåvand Bunker Museum, the museum is built into the dunes of an historic war bunker that was originally built as part of the defence around the city of Esbjerg during the Second World War. THE POWER OF ARCHITECTURAL DESIGN Described as ‘a sanctuary in the sand’, the museum juxtaposes the dramatic war history of the Blåvand site with contemporary architecture. Set against the imposing shadows of the original WWII bunker, the newly designed Tirpitz museum sets a contrast to the concrete monolith by camouflaging the landscape and bringing a sense of light into the space. THE INVISIBLE MUSEUM The newly designed courtyard allows access into four underground gallery spaces that have an abundance of daylight even though they are literally carved into the sand. The 2800 m2 ‘invisible museum’ comprises multiple exhibition spaces into a single, breath-taking structure, joined by heath-lined pathways and a central clearing.

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Photo: Rasmus Hjortshøj.


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Photo: Tirpitz.

Photo: Rasmus Hjortshøj.

A Variety Of Exhibitions With four different exhibitions designed by Dutch agency Tinker Imagineers, and the old Tirpitz bunker that tells the story of Hitler’s gigantic bunker project, the Atlantic Wall, there are plenty of exciting and dramatic stories to dive into.

With stories from the West Coast of to Western Europe’s most stunning exhibition of amber, visitors can also encounter the story of World War II in West Jutland through the eyes of the people who experienced it. Stepping even further back in time,

visitors can take an adventurous trip 14000 years back to experience the last mammoths and the first humans in a brand new exhibition for the whole family.

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Be Your

OWN STYLIST AUTUMN / WINTER 2022

NÜ invites the NÜ woman to embrace her unique character and spirit and be her very own stylist. From tactile textures and fluid fabrics to graphic prints and metallic accents, this collection encourages the wearer to mix and match, embrace the eclectic and unexpected and let creativity run free.

FEMININE

SOPHISTICATED

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ROCK N’ ROLL

CASUAL

BOHEMIA


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GET INSPIRED

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SOCIAL MEDIA Follow us on Social Media for updates from the world of NÜ. Go behind the scenes and discover our latest collections.

We look forward to welcoming you.

AUTUMN / WINTER 2022

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INSTAGRAM @NUDENMARK

W WEB WWW.NU-DENMARK.COM

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d n i h e B e n e c s e th


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d n i h Be the scene

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