We Reach Your Customers T
he New Times Media Group was founded in 1986 and today reaches 150,000 readers on California’s Central Coast. Our two weekly newspapers, New Times and the Sun, are sought out each week by avid readers looking for in-depth news, extensive entertainment coverage, and outstanding cultural happenings throughout the region. Twice yearly, our colorful Menus guide helps readers discover and rediscover the Central Coast’s varied cuisine. Plus, our web sites let them check out everything each week online. New Times Media Group is locally owned and operated. We’re an integral part of the Central Coast, and we’re here to help you succeed. Two Great Markets
San Luis Obispo
colleges, and several business
and trade schools.
university, two community
Northern Santa Barbara County are growing fast, and we’re growing with them. The region has a combined retail base of more
attracts tourists from around the world to beaches, wineries, and to worldrenowned Hearst Castle.
the best way to discover everything
Married = 47% Single = 53% Age: 18-34 yrs = 46% 18-54 yrs = 84% 25-54 yrs = 58%
The Santa Maria Valley’s Weekly Newspaper Published and distributed throughout Northern Santa Barbara County and Southern San Luis Obispo County every Thursday
Attended College or College Graduate = 87%
(Source: Reader survey 2003)
Weekly Advantage We’re free to readers, who pick us up
Audited for Accuracy Verified Audit, a nationally recognized
Our papers are
buy brings you a weekly
designed for a long shelf
circulation of 60,000—
life. With our complete
the largest of any newspaper
events calendar, readers
on the Central Coast.
rely on them. Complete audit reports
refer to us repeatedly all
are available quarterly to all advertis-
that’s more than 150,000 readers. No other local media can deliver these markets in one cost-efficient ad buy.
Our Readers Are Your Customers Our newspapers are the most
audit bureau with This means our distribution numbers are always accurate and that you can
week long for the area’s most complete
ers. New Times and the Sun are avail-
entertainment and events coverage.
able at more than 1,000 locations.
We’re Good at Making You Look Good! Award-winning graphic design is included in our ad prices, and we
Central Coast because we publish
work extra hard to
newspapers as bright and intelligent as
make your ad look
our readers. They wouldn’t dream of
The Restaurant Guide to the Central Coast Published and distributed throughout Northern Santa Barbara County and San Luis Obispo County every April and October
more than 40 years experience.
sought-after publications on the
missing an issue. Both residents and
Your ad will stand out on the page, providing better response for your
A New Times / Sun combination
And they share us.
Our ads offer superb visibility.
Our circulation is audited by
because they want us.
With a pass-along rate of 2.5,
Published and distributed throughout San Luis Obispo County and Northern Santa Barbara County every Thursday
on California’s Central Coast.
Cost Efficient Ad Buy
than $2.35 billion. the mild Mediterranean climate
It’s also home to a major
tourists know our newspapers are
San Luis Obispo County’s News and Entertainment Weekly
Mission Statement Our purpose: to present news and issues of importance to our readers; to reflect honestly the unique spirit of the
San Luis Obispo County 505 Higuera Street San Luis Obispo, CA 93401
region; and to be a complete, current,
Phone: 805-546-8208 FAX: 805-546-8641
and accurate guide to arts and enter-
Northern Santa Barbara County
tainment on the Central Coast, leading
3130 Skyway Drive, #603 Santa Maria, CA 93455
the community in a positive direction
Phone: 805-347-1968 FAX: 805-347-9889
consistent with its past.