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Oracle Advanced Customer Services - 11g Adoption Services Fast, Reliable Online Database Migration Nikos Plevris - EMEA ACS Business Development March 2011


Agenda • Executive Summary • Service Positioning • Oracle 11g Compelling Features • Why 11g Migration • Migration Consideration

• ACS for Oracle 11g Adoption • Value Proposition • Packaged Offerings • Services Details

• Why and How to Sell the Services • EMEA Resources EMEA ACS Business Development - Internal Use Only

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Executive Summary • Oracle 11g Adoption Services • Comprehensive ACS packaged Migration services from Database Upgrades to adoption and testing of product options • Experienced Oracle engineers using dedicated tools, proven methodologies and Oracle best practices

• Differentiators • • • •

Extremely fast and easy to handle Covering production Systems and large databases Includes cross-platform migration Includes knowledge transfer

• Customer Value • Faster time to deployment • Fully migrated and configured database systems • No business disruption EMEA ACS Business Development - Internal Use Only

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Oracle 11g Database Compelling Features • Eliminates operational risk

• Accelerates overall performance • Eliminates downtime & unused redundancy • Improves security

• Lowers costs • Consolidates databases, servers and storage On Average, Oracle 11g can • • • • • •

Reduce server costs by a factor of 5 Reduce storage requirements by a factor of 10 Improve mission critical system performance by a factor of 10 Increase DBA and Developer productivity by a factor of 2 Eliminate idle redundancy in the data center Simplify their overall IT software portfolio

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Why Customers Should Consider Migration to 11g

• Older Versions running out of support • New Applications require 11g • Access to latest features and functions Migration

Adoption

Assurance

• Database Upgrades

• 11g New Features

• Production ready

• Partial or complete Database reorganization

• RAC implementation

• Testing environments for Quality Assurance

• Migration to new Hardware environment • Deployment of new Storage System

• Advanced Compression • Partitioning • Automatic Storage Management (ASM) • Transparent Data Encryption / Security Features

ACS 11g Adoption Services

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Migration is Good, But Customers Worry What if current applications get impacted?

How can I identify risks early?

Is my current architecture suitable for 11g at all?

I wish my staff was more experienced and had more bandwith

If we donâ&#x20AC;&#x2122;t stay within time- and cost boundaries weâ&#x20AC;&#x2122;ll be in trouble

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Safe and Predictable Migration to Oracle 11g Challenges • End of Premier Support for Database Rel.10g - July 2011 • Applications requiring Oracle 11g for best performance • No access to new features and functionalities • Hardware refresh and capacity expansions • Systems consolidation or relocation

Capabilities • Tested, consistent migration process • Timely resolution of key issues to meet project milestones • Enhanced implementations to secure a stable production environment • Risk mitigation for large and complex environments • Covering production systems and large databases • Cross platform migration

Value • Migration process within time/cost boundaries • Business continuity during entire migration process • Full system stability and performance in production phase

• Competitive advantage through access to new features • Faster time to production • Reduced operational cost

• Knowledge Transfer

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Tailored Offerings across the Change Management project Guidance

Assistance

Enablement

Package

Package

Package

Product Adoption

Execution

Migration and Readiness Planning

Db Tier Readiness Review

Plan Phase Advise & Plan

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Product Option Adoption Assessment

Option-Specific

Phase Design & Build

Test / Development Environment

Test and Validation Phase Deploy

Production Goes Live

Post-Go live Support Phase Support

Manage

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Guidance Package

Migration Readiness and Planning Requirements Review Database Configuration Assessment Patch Analysis Migration Planning Assessment Solution Proposal Presentation Knowledge Transfer

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Guidance Package

Assistance Package

Enablement Package

• Laying the foundation for a successful Migration project • Mitigating risk and complexity • For customers seeking guidance but willing to do the Migration themselves

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Assistance Package

Migration Readiness and Planning - Product Adoption

Guidance Package plus

11g New Features/Options Assessment

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Guidance Package

Assistance Package

Enablement Package

• Ensuring 11g Database interoperability • Tailoring the best solution for customer‘s business requirements • For customers seeking guidance on new features

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Enablement Package

Guidance Package

Assistance Package

Enablement Package

Migration Planning and Execution Assistance Package plus Migration Testing

Test & Development Environment Performance Follow Up Real Application Testing Migration Execution

• Complete planning and execution • Migration process within time and cost boundaries • Ensures post-go-live operational success • For customers seeking full coverage of migration process

Production Environment Performance Tuning Solution Presentation

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Expert Delivery

• Proven approach from planning to test environment to production • Experienced Oracle Specialists using proven methodology – Oracle-To-Oracle (O2O) migration – Oracle-To-Oracle Online (Triple-O) (using Oracle Golden Gate) – 11g feature adoption

• Real Application Testing if applicable • Typical engagement takes 3 – 12 weeks, depending on project scope and complexity EMEA ACS Business Development - Internal Use Only

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Sophisticated Tools & Methodology for High Efficiency ACS Delivery by Experts Using Proven Methodology

O2O

OOO

Oracle-to-Oracle Migration

Oracle-to-Oracle Online

• Intuitive toolset for fast, reliable Database migration

• O2O enhancement to allow online Database migrations.

• Highly automated and parallelized

• Utilizes the Oracle Golden Gate product

• Runs on all UNIX, Linux and Windows platforms • Suitable for production systems including very large databases.

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Golden Gate High-performance software platform for real-time transactional data operations. Offers a log-based bidirectional data replication

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What Makes 11g Adoption Service Unique Our Expertise

• Oracle Specialists • Experts with impressive track records across a broad variety of customers, industries, and business requirements • ACS takes ownership and minimizes migration risk • Documented processes and methodologies based on ITIL V3 • 24x7 support

• Seamless migration • Sophisticated tools with transparent and fault-tolerant methodology • Highly automated for reduced effort

• Oracle knows Oracle best • Product expertise • Direct links between ACS, SW development and Product Management giving ACS unique product knowledge and strategic insight EMEA ACS Business Development - Internal Use Only

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Why you Should Sell 11g Adoption Services Today • Customer satisfaction makes your life easier – Effective change management (transparent migration - No business disruption) – Foundation for proactive account planning > Fewer escalations and complaints

• Customer Relationship – – – >

Better understanding of customer situation and requirements Foundation for your account planning meetings Ability to influence future investments Don’t miss the opportunity to get to know your customer better

• Revenue – Aging database installations need thorough analysis for migration planning – Opportunities due to new Exadata, Server & Storage environments > Findings may lead to more product- and service sales

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How to Sell 11g Adoption service • Service type • Fixed Scope with Individual assessments & Assisted Days • Ordering Document with pre-drafted FPSE & TMSE exhibits

• Flexible bundle • This “soft bundle” is intended to provide a spectrum of services to help Sales position it in competitive migration deals • Volume & Discretionary discounts can be requested • A pre-agreed approval process apply

• Indicative prices PSLI*-based • Depending upon the lifecycle phase, sold as • Add-on to annual contracts (ASA/BCA/SSC) • Ad hoc Service at the outset of a change management cycle EMEA ACS Business Development - Internal Use Only

* PSLI = Premier Support Labor Index

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ACS EMEA Resources • Contacts • Nikos Plevris Product Specialist ACS EMEA Business Development • Birgit Kreuz Value Proposition Leader ACS EMEA Business Development • Andrea Scaramella, ACS Delivery Director • Michael Weick, ACS Delivery Senior Manager

• Collateral • Customer presentation, Datasheet, Cheat Sheet • My.oracle.com/go/acs-emea

• Exhibits can be downloaded from Contracts Wiki • Join ACS 2.0 ACS Communities Connect Group •

OraTweet Database Group: ACS_DATABASE

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Appendix • Service Details • Delivery Level of effort • Pricing Information • Technical Details

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Appendix I â&#x20AC;˘ Service Details

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ACS 11g Adoption Service Details Package

(4)

Customer Type

Length of Engagement (for internal reference only)

Migration Readiness & Planning (Guidance Package)

Customers looking for ACS guidance for their migration strategy

18 days

Migration Readiness & Planning – Product Adoption (Assistance Package)

Customers seeking ACS assistance on preparing their migration project. Focused on the Database System migration readiness & 11g feature adoption planning

23 days

Migration Planning & Execution (Enablement Package)

From medium to high complexity. Mission-critical system where downtime is a critical business disruption factor. Focused both on the Pre-production (Test /Development phase for QA purposes and on the Production for final check. Customer needs a wider hands on technical assistance during the migration project. Customer where performance represents a critical issue

54 - 69 days (1), (2)

(1)

Depends upon the Recommended or optional components (Days include both “Individual Assessments” effort and T&M days

(2)

Single Database estimation

(3)

PSLI used: Spain

(4)

Because of the complexity of the Task, the proposal would need to be discussed on a case by case basis and tailored to the customers’ needs. ACS Sales to agree with the customer about the content of proposed solution and effort estimation. Final solution to be agreed with ACS delivery.

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Deliverables Phase

Deliverable

Guidance

Assistance

Enablement

Readiness Review & Planning

Requirements Report

X

X

X

Configuration Assessment for Database

X

X

X

Patch Analysis/Assessment (Minimum patching)

X

X

X

Migration Planning Assessment for Database

X

X

X

Solution Presentation

X

X

X

Knowledge Transfer

X

X

X

X

X

Product Adoption

11g New Feature Assessment

Migration Testing

Patch Analysis/Assessment

X

Test Environment Migration (Based upon O2O/Triple-O)

X

Pre-production environment (Based upon O2O/Triple-O)

X

Performance Follow-up

X

Database Replay (RAT) (might include 11g Feature testing)

X

Performance review of Source Database

X

Production Environment Migration (Based upon O2O/Triple-O)

X

Migration Execution

Performance Review of migrated Database

X

Implemented solution presentation

X

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Offerings Links with Annual Packages & Advanced Monitoring

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Appendix II â&#x20AC;˘ Delivery level of effort

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Recommended (R) / Optional (O)

11g Adoption Service â&#x20AC;&#x201C; Guidance

SERVICE FAMILY(*) or Individual SERVICE ITEM NAME

ASM ASE ASM Remote Local Local (dd) (dd) (dd)

ASE Remote TOTAL (dd) Days

Pricing

Guidance PACKAGE - Migration Readiness & Planning Recommended Only

2

Meeting with customer for better understanding of requirements

R

1

Configuration Assessment for Database (**)

R

3

3

Patch Analysis/Assessment (Minimum patching)

R

2

2

Migration Planning Assessment for Database

R

Solution presentation

R

Knowledge Transfer around 11g new product feature (***)

R

Readiness Review

1

0

10

6

1

18 2

5

5

2

3

2

$18K

1

3

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

PSLI: Spain

(***) Decide on the options to include in the package, and the type of activities for each option

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Recommended (R) / Optional (O)

11g Adoption Service - Assistance SERVICE FAMILY(*) or Individual SERVICE ITEM NAME

ASM ASE ASM Remote Local Local (dd) (dd) (dd)

ASE Remote TOTAL (dd) Days

Pricing

Assistance PACKAGE - Migration Readiness, Planning & New feature Adoption Readiness Review

Recommended Only

2

0

15

6

Meeting with customer for better understanding of requirements

R

1

Configuration Assessment for Database (**) Patch Analysis/Assessment (Minimum patching)

R R

11g New Features Assessment (Review the customer system and assess the implementation of the options)

R

5

5

Migration Planning Assessment for Database Solution presentation Knowledge Transfer around 11g new product feature (***)

R R R

5 2 2

5 3 3

1

$24K

2 3 2

1

23

1

3 2

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

PSLI: Spain

(***) Decide on the options to include in the package, and the type of activities for each option

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PSLI: Spain

SERVICE FAMILY(*) or Individual SERVICE ITEM NAME

Recomme nded (R) / Optional (O)

11g Adoption Service â&#x20AC;&#x201C; Enablement Package ASM Local (dd)

ASM Remote (dd)

ASE Local (dd)

ASE Remote (dd)

TOTAL Days

2

0

2

10

18

2

0

7

10

23

3 2

2 3 2

Pricing

Enablement PACKAGE - Migration Planning & Execution Readiness Review

Meeting with customer for better understanding of requirements Configuration Assessment for Database (**) Patch Analysis/Assessment (Minimum patching) 11g New Features Assessment (Review the customer system and assess the implementation of the options) Migration Planning Assessment for Database Solution presentation Migration testing

Patch Analysis/Assessment (**) Test Environment Migration (Primary method is based on O2O) Development (Pre-production) environment Performance Follow-up (**) RAT â&#x20AC;&#x201C; SPA RAT - Database Replay without any option implementation RAT - Database Replay (with Option implementation) Migration Execution Performance review of Source Database Production Environment Migration (Primary method is based on O2O ) Performance Review of migrated Database Implemented solution presentation Enablement PACKAGE - (Recommended Only Components) Enablement PACKAGE - (Recommended & Optional Components)

Recommended Only Recommended & Optional R R R

1

1

O R R Recommended Only Recommended & Optional R

5

5 9

1 0 0

0

1 11

12

9 2 19

0

21

12

29

6

6

R

9

9

R R O O O Recommended Only R R R R

2

2 2 0 0 10 17 6 2 7 2 54 69

2

1

1

0

0 10 4 2 1 1

12 6 6

$57K $74K

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation (***) Decide on the options to include in the package, and the type of activities for each option

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Appendix III â&#x20AC;˘ Pricing Information

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Pricing Example – Fixed Scope Components • Download the latest Online Pricing Calculator OPC spreadsheet • Select Country’s PSLI

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http://my.oracle.com/site/cs/753/2012/index.htm

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11g Adoption Service – Guidance • Select “Individual Assessments” from the Software section • Enter the following quantities for the specific service components into the OPC For the product-driven Service Component selected

Part#

Pricing Calculator Service Component

Qty

Nr of Days

Meeting with Customer (Requirements Review) & Solution Presentation

L50015

Best Practices Workshop

1

2

Configuration Assessment for the Database

L50043

Oracle Software Configuration Assessment

1(*) (**)

3

Migration Planning for the Database

L50040

Migration Planning Assessment

1

10

Knowledge Transfer around 11g new product feature

L50039

Oracle Software Knowledge Session

1

3

TOTAL DAYS

18

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

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11g Adoption Service – Assistance 1/2 • Select “Individual Assessments” from the Software section • Enter the following quantities for the specific service components into the OPC For the product-driven Service Component selected

Part#

Pricing Calculator Service Component

Qty

Nr of Days

Meeting with Customer (Requirements Review) & Solution Presentation

L50015

Best Practices Workshop

1

2

Configuration Assessment for the Database

L50043

Oracle Software Configuration Assessment

1(*) (**)

3

Migration Planning for the Database

L50040

Migration Planning Assessment

1

10

Knowledge Transfer around 11g new product feature

L50039

Oracle Software Knowledge Session

1

3

TOTAL DAYS

18

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

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11g Adoption Service – Assistance 2/2 • Select “Software T&M – Country 1” from the Software section • Enter the following number of days for the Assisted Days

Part #

Daily Rate

Nr of Days

A97132

Senior Engineer(11g New Features Assessment ) TOTAL ASSISTED DAYS

5 5

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

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11g Adoption Service – Enablement 1/2 • Select “Individual Assessments” from the Software section • Enter the following quantities for the specific service components into the OPC For the product-driven Service Component selected

Part#

Pricing Calculator Service Component

Qty

Nr of Days

Meeting with Customer (Requirements Review) & Solution Presentation

L50015

Best Practices Workshop

2

4

Configuration Assessment for the Database

L50043

Oracle Software Configuration Assessment

1(*) (**)

3

Performance Follow Up (2) Performance Review of the Source Database (6) Performance Review of the Migrated Database (7)

L50044

Oracle Software Performance Assessment

5

15

Migration Planning for the Database (9) Implemented Solution Presentation (1)

L50040

Migration Planning Assessment

1

10

Patch Analysis

L50045

Patch Assessments

2

8

TOTAL DAYS

40

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

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11g Adoption Service – Enablement 2/2 • Select “Software T&M – Country 1” from the Software section • Enter the following number of days for the Assisted Days Part #

Daily Rate

Nr of Days

A97132

Senior Engineer (O2O Migration Testing and Execution)

14

A97132

Senior Engineer (If optional Real Application Testing SPA/DB Replay has been selected)

10

A97132

Senior Engineer (If optional

5

11g New Features Assessment has been selected)

(*) The scope of the service is always one Core Technology instance. (**) Single Database estimation

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Appendix IV â&#x20AC;˘ Technical Details

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Oracle to Oracle (O2O) Architecture Source System

Target System

Oracle >= 9.2

Oracle >= 11g

> 1000 GB/h (calculated on overall Database size)

PL/SQL Package (Script generator) Large Tables (>= 20 MB) Transferred directly over network Export

Import Index Creation

For Tables < 20 MB

paralyzed 1 â&#x20AC;&#x201C; 5%of Database Size

In Dump Files

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Oracle to Oracle Online (Triple-O/ Golden Gate) Zero Downtime Database Upgrade / Migration

• Upgrade from prior releases to Oracle Database 11g Release 2 • Verify data consistency • Minimize risks with failback option and phased migration

Switchover

Application

Real-time changed data Capture

Delivery Route WAN/LAN/Web/IP

Oracle Database 8i/9i/10g

Delivery Failback Data Flow

Oracle Capture Database 11g Release 2

Compare & Verify

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We encourage you to use the newly minted corporate tagline “Hardware and Software, Engineered to Work Together.” at the end of all your presentations. This message should replace any reference to our previous corporate tagline “Software. Hardware. Complete.”

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EMEA ACS for ORACLE 11g adoption Services