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we move in search of new goals

In a word, the year 2022 gave us a premise: to build. Throughout the year, a scenario of constant reflection was fostered, as a result of numerous factors - projected growth, the entry of new players into the Group's leadership ranks, as well as the outputs of the numerous transformation projects that have accompanied Nors' strategy in recent years.

Thus, the Directorate General of Strategic Planning has asserted a transversal, proprietary and agile approach to the challenges underway, leveraging the Group's strategic positioning in the face of a journey as ambitious as the one that has been mapped out.

Over the following months, the work carried out in conjunction with the most diverse areas of the Group's operations - both corporate and within the different businesses - was extremely intense, complex and immersive, seeking to challenge new approaches and working models capable of advocating Nors' coming years on the most diverse fronts.

Seeking to define ambitious strategic goals in a medium and long-term scenario, this was, for the Group's strategy, a year of construction, development and conception of what will be the new strategic cycle of Nors.

I believe that the Strategic Planning Direction has the great ambition of embodying what should be a common dream for Nors, which translates an integrated vision of all its stakeholders. In order to give shape to this great challenge, we set out on a journey of discovery that covers all sectors and geographies where we operate, based on frameworks of different areas of activity and exploring those that are the main trends identified by sector. We want to develop in this area the ability to anticipate the future, creating a future-proof company that prides itself on having a well-defined course.

Luís Diogo Jervell Group Strategic Planning Director

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