2024-2025 Rapala Ice Catalog

There's something thrilling about trailblazing onto a frozen canvas, adventuring where others only wish. The anticipation builds as you make first tracks to the break line, drilling hole after hole in pursuit, setting the stage for what lies beneath. With a team like Rapala®, StrikeMaster ® , 13 Fishing, VMC®, Sufix® and Mora Ice® behind you, equipped with top-notch gear, you're not just facing the elements; you're prepared to overcome them. This isn't just about ice fishing; it's a dedication to beat the toughest demands nature throws your way.

LITHIUM 24v

More power, more holes, stable ergonomic handling and the lightest, most compact peak performer in its class. Crushes performance of standard handheld cordless drivers.

POWERHEAD / MOTOR

• Electric DC Brushless Motor

• Planetary Gear System

• 50:1 Gear Ratio

• Power Button with Deadman Safety Switch

• Forward and Reverse

• Impact-Resistant Long Filament Handles

LITE-FLITE LAZER™ DRILL UNIT / BLADES

• Proprietary Synthetic Resin Molded Flighting

• Twin Serrated Stainless Steel Lazer™ Blades

• Full Length Segmented Flighting

• Carriage Formed from Exclusive Engineered Compounds

• Reinforced “T” Connection to Carriage with Heavy-Duty Steel Hex Shaft

• Power Point Keeps the Drill Unit in Place While Drilling

• 6" - Lazer™ Blade Guard

• 8" - Magnetic Snap Cover Blade Guard

65 Holes - 6" Auger on a Single Charge*

50 Holes - 8" Auger on a Single Charge* at Peak Performance.

*Based on Repeated Tests with 16" of Ice

(see page 7 for specs and complete details)

2-amp

LITE-FLITE LAZER™

DRILL UNIT

The ultimate advancement in lightweight and fast ice drilling! The lightweight Lite-Flite Lazer™ Drill Unit is designed to be used with any professional quality 18v (or higher) brushless handheld cordless driver with 1/2" chuck and side-handle or any StrikeMaster® ice auger powerhead.

• Proprietary Synthetic Resin Molded Flighting

• Full Length Segmented Flighting

• Carriage Formed from Exclusive Engineered Compounds

• Reinforced “T” Connection to Carriage with Heavy-Duty Steel Hex Shaft

• Power Point Keeps the Drill Unit in Place While Drilling

• Twin Serrated Stainless Steel Lazer™ Blades

• 6" - Lazer™ Blade Guard

• 8" - Magnetic Snap Cover Blade Guard

Lite-Flite Lazer ™ Drill Unit includes the NDA-3 Drill Adapter & FND Safety Flange

LAZER™ LITE DRILL UNIT 10"

Built tough with our proprietary synthetic resin molded flighting. Giving you the lightest 10" drill unit on the market. Our 10" Lazer™ Lite Drill Unit is designed to be used only with the StrikeMaster® Lithium 40v powerhead, giving you the maximum torque needed to drill big holes through thick ice.

• Proprietary Synthetic Resin Molded Flighting

• Full Length Segmented Flighting

• Carriage Formed from Exclusive Engineered Compounds

• Reinforced “T” Connection to Carriage with Heavy-Duty Steel Hex Shaft

• Power Point Keeps the Drill Unit in Place While Drilling

• Twin Serrated Stainless Steel Lazer™ Blades

• Magnetic Snap Cover Blade Guard

MODEL NO. WEIGHT DESCRIPTION

LFLD-10 6.8 lbs. Lazer ™Lite 10" Drill (see page 9 for specs and complete details)

PROVEN. RELIABLE. POWER.

POWER LAZERTM DRILL UNIT

Twin Serrated, Stainless Steel Lazer™ Blades

POWER LITE-FLITE LAZERTM DRILL UNIT

Twin Serrated, Stainless Steel Lazer™ Blades

POWER LAZERTM LITE DRILL UNIT 10"

Twin Serrated, Stainless Steel Lazer™ Blades

LAZERTM HAND DRILL UNIT

Twin Chrome-Alloy Stainless Steel Lazer™ Blades

MORA® HAND DRILL UNIT

Twin Chrome-Alloy Carbon Steel Mora® Blades

FEATURES

LITHIUM 24v

Electric DC Brushless Motor

Planetary Gear System

50:1 Gear Ratio

Forward and Reverse

Impact-Resistant Long Filament Handles

Lite-Flite Lazer™ Drill Unit

6" - Lazer™ Blade Guard

8" - Magnetic Snap Cover Blade Guard

Twin Serrated Stainless Steel Lazer™ Blades

24-volt, 4-amp Hour

Lithium ION Battery

Internal Battery Management System Ensures Battery Longevity

LED Battery Status Indicator

2-amp Charging Station (Recharges battery in 2 hours)

2-Year Manufacturer’s Warranty on Motor, Battery and Charger

LTVLF-6 . . . . . 6"Auger . . . 13 .3 lbs .

LTVLF-8 . . . . . 8"Auger . . . 14 .3 lbs .

LTV-B . . . . . . . 24v Lithium Battery

LTV-CB Lithium 24v Charging Base

HAND AUGERS

TM

LAZER

Steel Auger Flighting and Blade Carriage

Powder Coated Paint Reduces

Ice Build-up

Ergonomically Designed Handle Adjusts from 48" - 57"

Uncouples into 2-Pieces for Transport and Storage

Blade Guard

Twin Chrome-Alloy Stainless Steel Lazer™ Blades

MORA

Steel Auger Flighting and Blade Carriage

Powder Coated Paint Reduces Ice Build-up

Ergonomically Designed Handle Adjusts from 48" - 57"

Uncouples into 2-Pieces for Transport and Storage

Blade Guard Twin Chrome-Alloy Carbon Steel Mora® Blades

WProprietary Synthetic Resin Molded Flighting

Full Length Segmented Flighting

Carriage Formed from Exclusive Engineered Compounds

Reinforced “T” Connection to Carriage with Heavy-Duty Steel Hex Shaft

Includes: NDA-3 Two Stage Drill Adapter, Protection Flange, Collar Bolt & Allen Wrench

6" - Lazer™ Blade Guard

8" - Magnetic Snap Cover Blade Guard Twin Serrated

LITHIUM 40v POWER STATION

The StrikeMaster ® box that rocks! Power it up! This portable package has it all. Utilizing the same Lithium 40v battery as the Lithium 40v augers, it powers a Bluetooth speaker, LED area light, multiple USB ports for a variety of electronic devices, universal terminals and when plugged into 110v it recharges the Lithium 40v battery. Perfect for powering fish locators and portable LED light kits.

• Internal 40v Battery Charger

• LED Charging Status Indicator

• LED Area Light with White and UV Options

• Universal Bluetooth Speaker

• 2 USB-A Ports (Output) 5v at 1A Maximum

• 2 USB-C Port (Output) 5v at 1A Maximum

• Universal Positive and Negative Terminals (Output) 12v at 10A Maximum

• Lighted Master Power Switch

• Banana Plugs with Alligator Clips

• 110v Charging Cord

The Average Amount of Times a Device can be Charged from One Fully Charged 40v Battery

• Smart Phone: 8 Recharges

• Tablet: 3 Recharges

• Laptop: 4 Recharges

• POV Camera: 250 Recharges

Works Only with StrikeMaster's 40v Battery (LFV-B)

LITHIUM 40v POWER ADAPTER

A 40v battery isn't just to power an auger. With this adapter you can utilize the 40v battery to charge and operate a variety of electronic devices like fish locators and portable LED light kits.

• 2 USB-A Ports (Output) 5v at 1A Maximum

• 1 USB-C Port (Output) 5v at 1A Maximum

• Universal Positive and Negative Terminals (Output) 12v at 10A Maximum

• Lighted Master Power Switch

The Average Amount of Times a Device can be Charged from One Fully Charged 40v Battery

• Smart Phone: 8 Recharges

• Tablet: 3 Recharges

• Laptop: 4 Recharges

• POV Camera: 250 Recharges

Works Only with StrikeMaster's 40v Battery (LFV-B) MODEL

LFV-12VA

• Removable Divider

• Detachable Shoulder Strap

• Bag

• Hands Free Push-in to Attach, Use the Foot Pads When Detaching

• Strong Connecting Magnets

• Locking Tabs (Compatible with Lite-Flite Lazer ® & Lazer ® Lite Drill Units Only)

REPLACEMENT BLADES

The sharpest blades for that “brand new” blade experience.

BLADE GUARDS

EXT-2

EXT-3

Hand Auger Extension - Adjustable 12"

Power Auger Extension 12"

Power Auger Extension 20"

BAIT BUCKET

The perfect solution for fast and efficient fishing. This water-tight, insulated, refrigerator safe bucket has rubber gasket in lid for splashproof, air tight seal – removable for long-term bait storage. Removable handle. 5" diameter x 7" deep.

MODEL NO. DESCRIPTION

RBBU Bait Bucket

FLANGE FOR CORDLESS DRIVER ADAPTER

A safety shield in the rare instance that your driver chuck releases your auger. 8" diameter, made of lightweight polyethylene (Compatible with NDA-3 only)

MODEL NO. DESCRIPTION FND Flange

TWO STAGE DRILL ADAPTER FOR AUGER DRIVER

Turn any professional quality 18v cordless electric 1/2" chuck driver into a power ice auger. For use with StrikeMaster ® hand and power auger drills.

MODEL NO. DESCRIPTION

NDA-3 Two Stage Drill Adapter

BAIT PUCK

Crush proof protection for your maggots, wax worms and other creatures. Insulated to maintain perfect temperature. Refrigerator safe. 3" diameter x 1" deep.

MODEL NO. DESCRIPTION

BP-1 3" Bait Puck

2 Pack: 1 Red/1 Yellow

BP-1-BULK 3" Bait Puck

24 Count assorted mix of Red & Yellow

BP-2 5" Red Bait Puck II

BAIT PUCK PLUS

Two-sided version of the original Bait Puck. With just a flip of the wrist the bedding (sawdust) separates from the bait, purposely exposing your wax worms, maggots, etc. Refrigerator safe. 3" diameter x 2-1/4" deep.

MODEL NO. DESCRIPTION

BP-P Yellow Bait Puck Plus

LAZER™

ICE AUGER BLADE SHARPENER

Great tool for field sharpening damaged blades. Keeps your auger performing at its peak for the day. Simply draw sharpener across auger blades several times to temporarily restore the cutting edge.

MODEL NO. DESCRIPTION

CS-1 Lazer ™ Ice Auger

Blade Sharpener

PRO SUIT

If the conditions keep you off the ice, you’re not wearing the right gear. StrikeMaster’s Pro Suit, the ultimate cold-weather outerwear, will keep you warm, comfortable, and, most importantly, safe on the ice.

PRO JACKET

• StrikeMaster® SOS Flotation Technology (Stay On Surface) Floats for 2 Hours When Worn with the Pro Bibs

• 3-1 Interchangeable Jacket with Zip-Out Puff Vest (100g 3M™ Insulation)

• Outer Main Jacket - 140g 3M™ Insulation + (EPE Foam – 40g Equivalent)

• Upgraded Ripstop Polyester Outer Shell is Water Repellent and Breathable with Ripstop Weave that Strengthens the Fabric and Prevents Tears

• Fleece Lined Hand Warming Pockets

• Inside Zip Pockets for Convenient Storage

• Premium YKK Zippers • Magnetic Flap on Main Zipper

• Removable Hood • D-Rings for Accessory Attachment

• 100% Polyester/PU Coating and Lining • Reflective Trim for Added Safety

• Waterproof (8000mm) Breathable (8000mm)

• Non Coast Guard Approved

SPJF Black LT-XXLT XS-4XL

SPJ23 Black Grey LT-XXLT XS-4XL

Zip-Out Men's Strikemaster® Puff Vest

PRO BIBS

• StrikeMaster® SOS Flotation Technology (Stay On Surface) Floats for 2 Hours When Worn with the Pro Jacket

• Upgraded Ripstop Polyester Outer Shell is Water Repellent and Breathable with Ripstop Weave that Strengthens the Fabric and Prevents Tears

• 140g 3M™ Insulation + (EPE Foam – 40g Equivalent)

• Multiple Layers of 5mm EVA Foam Knee Padding

• Zip-to-Hip Side Zippers • Magnetic Flap on Side and Main Zippers

• Chest Fleece Lined Hand Warming Pockets • Adjustable Hem on Bottom Cuffs

• Premium YKK Zippers • D-Rings on Cargo Pocket for Accessory Attachment

• 100% Polyester/PU Coating and Lining • Reflective Trim for Added Safety

• Waterproof (8000mm) Breathable (8000mm) • Waterproof Hem

• Non Coast Guard Approved

MODEL NO.

SPBF

SPB23

COLOR REGULAR

Black XS-4XL

Black Grey XS-4XL

Our branded apparel from the new heated jacket and vest, to our beanies, hoodies and gloves, offers the ultimate combination of comfort, functionality and warmth.

• Tri-Zone Heating: Chest, Neck, Back

longer.

• Push-Button Temperature Control with LED Indicator for High, Medium and Low Settings

• Windproof and Water-Resistant Fabric

• Powered by the Rapala R12 Battery 2Ah (included)

• Runtime: Low 4 hours Medium 3 hours

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NEW STYLE BRANDED SWEATSHIRTS

These must-have hooded sweatshirts are the ultimate combination of comfort, functionality and warmth, which feature premium materials and a kangaroo front pouch.

• 80% Cotton, 20% Polyester Fleece

• Contrast ¼ Zip

• Three-Piece Jersey-Lined Hood with Draw-cord

• Rib-Knit Cuffs and Waist

• Front Handwarmer Pocket

• Embroidered Logo

• Sizing: M-2XL

BRANDED TOWELS

A soft, lightweight, water absorbing, hand drying microfiber towel with carabiner clip. Perfect for attaching to your StrikeMaster ® Suit.

• 80% Polyester • 20% Polyamide

• Adjustable Wrist and Gauntlet Closures • Leather Palm

• Full Hand Immersion Protection • Sizing: M-XL

• 100% Cotton Soft Brushed Fleece

• 100% Cotton Rib Cuffs and Hem

• 320 gsm

• Heavyweight Fleece

• Super Soft Brushed Exterior

• Fleece Interior

• Front Handwarmer Pocket

• Screen Print Logo

• Sizing: XS-2XL

BRANDED BEANIES

Built with warmth to keep your dome warm. Men's and women's styles. Outer: 100% Acrylic • Lining: 100% Polyester Fleece

• 40g 3M Thinsulate Padding • Windproof

• Sure-Grip Palm Coating • Hook and Loop Wrist Closure

• Full Hand Immersion Protection • Sizing: M-XL

100% Polyester Spandex

• Hipora Membrane Waterproof Insulated

• Full Hand Immersion Protection • Sizing: M-XL

SG03 Black

SG02 Black

SG01 Black

RAPBEANIE3 RAPBEANIE4 RAPBEANIE6 RAPBEANIE7 Red Black Red Black Black/Red/White

SMBEANIE2 SMBEANIE5 RAPBEANIEL1 SMBEANIEL2 Black/Grey/Red Red Black Snow Frosty (WOMEN'S) (WOMEN'S)

RTOWEL-1 Blue

SMTOWEL-1 Grey

RSH07 Black Grey RSH08 Grey Light Grey

NEW SMSZH Black

FREEFALL TRICK SHOP

Strike fear into the hearts of your prey this season with the FreeFall Special Edition Trick Shop Ice Fishing Reel, the ultimate tactical weapon for hardwater anglers. Highlight features include a lightweight carbon fiber frame and an ultra-responsive FreeFall trigger mechanism. Expertly deliver lightning-fast drops to precision depths, with zero line twist. The only thing better than its cosmetic is its cutting-edge technology. Dominate the hunt with the FreeFall Special Edition.

• Unique Trick Shop Spool and Star Drag

• Unique Trick Shop Handle Design

• FreeFall Performance Window

• FreeFall Trigger - Instant Hookup System

• Lightweight Carbon Fiber Frame

• Magnetic Drop Speed Adjustment

• Instant Stop Anti-Reverse

• Carbon Fiber Drag System

FREEFALL CARBON

On the Mount Rushmore of ice reels, the Black Betty family holds all four spots. With the “George Washington” of the group being the FreeFall Carbon. The revolutionary FreeFall trigger allows hard water anglers to use their flasher, hit specific depths, and get instant hookups by releasing the trigger in the target zone. The system instantly re-engages to maximize your strike to hookup ratio. The line guide window paired with a magnetic drop system created for micro-adjustments between lightweight jigs and lures allows for exceptional line management.

• Unique Trick Shop Spool and Star Drag

• Unique Trick Shop Handle Design

• FreeFall Performance Window

• FreeFall Trigger - Instant Hookup System

• Lightweight Carbon Fiber Frame

• Magnetic Drop Speed Adjustment

• Instant Stop Anti-Reverse

• Carbon Fiber Drag System

FREEFALL GHOST ALUMINUM

The 13 Fishing FreeFall Ghost Aluminum Reel features the groundbreaking FreeFall trigger, enabling ice anglers to reach specific depths and achieve immediate hookups by releasing the trigger within the desired zone. The precision-engineered aluminum spool facilitates quicker dropping of lighter lures. This reel boasts a new ultra-smooth competition drag system. With features like no line twist, drop-speed control, and a tangle-free spool cap, it offers a user-friendly design that streamlines line management and enhances the overall ice fishing experience.

• FreeFall Performance Window

• Slide Drag System

• Graphite Frame Construction

• Drop Speed Control

• Instant Stop Anti-Reverse

• Tangle Free Spool Cap

• 3 + 1 Stainless Steel Ball Bearings

• FreeFall Trigger - Instant Hookup System

FreeFall Ghost BBFFGW2.5-LH

FreeFall Ghost Maverick

The 13 Fishing FreeFall Ghost Reel features the revolutionary FreeFall trigger that allows hard water anglers to hit specific depths, and get instant hookups by releasing the trigger in the target zone. Expect easy one-handed operation, smooth drag, and the perfect all-around gear ratio for shallow to mid-depth (5-50 ft.) ice fishing. No line twist, drop-speed control, and a tangle-free spool cap create a user-friendly design that simplifies line management and makes your time on the ice more enjoyable.

• FreeFall Performance Window

• Slide Drag System

• Graphite Frame Construction

• Drop Speed Control

• Instant Stop Anti-Reverse

• Tangle Free Spool Cap

• 3 + 1 Stainless Steel Ball Bearings

• FreeFall Trigger - Instant Hookup System

BBFFGWUSA-2.5-LH

FREEFALL XL

The FreeFall gets supersized! More capacity, more versatility, and more drag. The FreeFall XL features a core balanced magnetic braking system and faster drop rate. The streamlined FreeFall design adds a "pencil grip" comfort palm pad, and a FreeFall Performance window for optimized line management.

• FreeFall Performance Window

• Slide Drag System

• Graphite Frame Construction

• Magnetic Drop Speed Adjustment

• Instant Stop Anti-Reverse

• Tangle Free Spool Cap

• FreeFall Trigger - Instant Hookup System

• 9.9 lbs Max Drag

BLACK BETTY 6061

The Black Betty 6061 Inline Ice Reel features a CNC machined 6061 aluminum construction for toughness and durability. The incredible frame design allows anglers to fish a “pistol” or “pencil” grip style without rubbing the rim of the spool. This multiplier fly style reel eliminates line twist so that you can delicately and naturally present small or light baits. With an internal gear cover, smooth carbon drag, anti-reverse, and much more, the Black Betty 6061 Ice Reel gives ice anglers the most bang for their buck.

• Bar Stock CNC Machined 6061 Aluminum Construction

• Lightweight EVA Handle Knobs

• Carbon Drag

• Instant Anti-Reverse

• Integrated Fender

•

Gear Ratio

DESCENT ALUMINUM

An all-around workhorse on the ice, the Descent Aluminum offers a fully machined aluminum spool to increase drop speed. Efficiently drop any sized ice lure with zero line twist and present your offering in a more natural way for more Strikes! This model boasts versatile “go everywhere” features like the Dead Stick Spool Clicker for live and dead bait techniques. If you are looking for an inline ice reel to dominate your lake this winter, the Descent Aluminum is the perfect choice.

• Fully Machined Aluminum Speedy Drop Spool

• Composite Construction

• 5 Carbon-Steel Ball Bearings

• Instant Anti-Reverse

• Dead Stick Spool Clicker

• Integrated Line Window

• Drag Star Drag Adjustment

• Drop Speed Control

• Push Button On/Off Spool Design

• Disk Drag System

MODEL

D2AL-2.7-LH

D2AL-2.7-RH

DESCENT

Redesigned and Reimagined, 13 Fishing Descent ice reel is our entry price point into inline reels, and it is better than ever! The Descent features a rigid performance graphite frame built to suit a multitude of styles including the pencil/pistol grip gaining massive popularity among hardwater anglers. A very easy to use push button drop, built inline window and drop speed tension adjustment make inline fishing easy for anglers of all levels.

• Composite Construction with Soft Touch Finish

• 5 Carbon-Steel Ball Bearings

• Instant Anti-Reverse

• Dead Stick Spool Clicker

• Integrated Line Window

• Drag Star Drag Adjustment

• Drop Speed Control

• Push Button On/Off Spool Design

• Disk Drag System

WHITE OUT

The redesigned 13 Fishing Whiteout Ice Spinning Combo provides top-of-the-line performance and styling. The spinning reel on this ice combo features six stainless steel ball bearings and one roller bearing for unmatched smoothness. Instant antireverse functionality quickly engages the drag to prevent the reel from spinning backward and delivering more solid hooksets. This spinning reel is treated with defrost lubricant that ensures optimal performance even in cold conditions.

• 6 + 1 Stainless Steel Ball Bearings

• Instant Anti-Reverse

• Aluminum Spool

• Fat Bail Design

• Aluminum Handle

• EVA Soft Touch Handle Knob

• 13 Fishing Exclusive Defroster Lubricant

Wicked ice spinning reel features an aluminum spool with a lightweight graphite body and rotor. The handle is also aluminum and is outfitted with a soft-touch knob for superior grip and comfort.

• 5 BB with Instant Anti-Reverse

• Aluminum Spool with Fat Bail Design

• Evolve Glove Friendly Stem Design

• Defrost Reel Lubricant

THERMO ICE

Insulate your wallet from exorbitant prices. The Thermo Ice reel is the perfect layer for your ice fishing arsenal. A great base for any combo with smooth bearings and durable materials. Build your favorite outfit for techniques from jigging to deadstick with the Thermo Ice reel.

• 2 BB Reel with Instant Anti-Reverse

• Two-Tone Aluminum Spool

• Fat Bail Wire Design

INFRARED

If you’ve been putting off your next fishing trip, here’s your sign to go. Equipped to fit your favorite ice rod that needs a new reel, the InfraRed ice reel is ready to rock. The smooth bearings and aluminum spool with noticeably unique cosmetics are the perfect match for a great setup.

3 BB Reel with Instant Anti-Reverse Two-Tone Aluminum Spool Fat Bail Wire Design

HEATWAVE

In the middle of winter, there’s nothing anglers long for more than a little Heatwave. Spice up your setup with a new reel at an affordable price. The smooth bearings and durable spool material will get it done whether you’re hole hopping or making them pay in the shack.

• 2 BB Reel with Instant Anti-Reverse

• Lightweight Graphite Spool

• Fat Bail Wire Design

TICKLE STICK CARBON PRO

We’ve taken the innovative Tickle Stick design and doused it with special “Carbon(ara) sauce”, adding extra tickle to the platform. We made sure it’s every bit the defier of categorization that it’s been from the start. The Flat Tip has been pulling fish of all species through the hole for years. Now we’ve tuned up the competition with greater sensitivity for lighter bite detection.

• PC2 Flat Tip Blank Construction

• 100% Solid Carbon Blank Construction for Increased Sensitivity

• Hi-Vis Tip

• Custom Evolve Reel Seat w/Hand Selected 3A Portuguese Cork

• ALPS Thin Wire Guides

WICKED PRO

The high-function hitman series, the Wicked has been remade from the core of its DNA. Taking the advice of the industry’s most educated ice fishing professionals, every tip and taper has been crafted for excellence. That’s why it’s the Pro series. Unlike any other, these sticks are produced to the exacting specifications of high performance and enhanced aesthetics. Whether wailing on walleyes or pounding perch, these bad boys are the best in the biz. Full

• Composite Blank Construction

• Light Weight Stainless Steel Guides

• Hi-Vis Tip

• Long Stem Tangle Free Stripper Guides

TICKLE STICK

THE SNITCH PRO

We made the OG better… again. The Tickle Stick has been a strong staple in the 13 Fishing Lineup for a long time. We’ve dosed it with some techy features that bring the flat tipped wonder up to our expectations. PC2 (Parallel Composite Construction) linear fibers allowed 13 to create the industry's first flat tip ice rod, which does two things: increases the angler’s ability to detect ascending and descending strikes. The flat tip also adds extreme rigidity to the blank by preventing the rod from rolling over, resulting in perfect hook-sets. Elevate your game to excellence.

• PC2 Flat Tip Blank Construction

• Hi-Vis Tip

• Custom Evolve Reel Seat

• ALPS Thin Wire Guides

The Snitch Pro is a naked rod that accommodates the needs of anglers who look for the combination of high-performance graphite and military-grade E glass bite detection and attitude. The result is an intuitive product with the right dose of power to ensure feisty backbone for angling excellence. It is noteworthy that this project is the re-imagining of the original Snitch formula, applied with more aggression and performance. The solid graphite blank and Flex-Core Tip equipped with polished stainless steel guides and custom Evolve carbon handle, put precision back in the angler's corner.

• Solid Graphite Blank

• Flex-Core Tip

• Polished Stainless Steel Guides

• Custom Evolve Carbon Handle

• Hi-Vis Tip

THE SNITCH

The Fisherman’s informant. Carving out the hallowed ground between composite and graphite, the Snitch does what traditional blanks can’t. In terms of power noodles, the Flex-Core Tip and graphite backbone create the ideal precision between the two. Focusing on the smaller jigs and blades presentation, it’s built to detect the most subtle of strikes. You spend the rest of the week working hard, let the Snitch do the labor for you on the ice.

WICKED

The Wicked Ice Rod combines high-end materials to create a premium quality ice rod. Featuring solid Toray blanks and Evolve performance guides, these rods are sure to feel every bite. It is outfitted with an Evolve reel seat with a white, soft touch finish.

WHITE NOISE

INFRARED

The White Noise series offers many approaches to cover the breadth of your fishing needs. Putting in the elbow grease so you don’t have to, it covers applications from panfish to pike. The White Noise ice rod has a solid Toray Graphite blank that is both strong and sensitive. Rigid and durable stainless steel guides cradle the line carefully while battling frigid conditions. Next time you step out onto the ice, do it with tapers assembled for the situation to back you up.

• Solid Toray Graphite Blank

• Evolve Skeleton Reel Seat

• Lightweight Stainless Guides

To conquer the monster, you must have the will and the capability to do so. On the capability side, these rods have you covered. Built for the biggun's, these rods are big, bold, blatant. The big game ice rod for serious ice anglers. Built with a solid, super durable fiberglass blank, perfect for catching the colossus you’re after. Outfitted with lightweight stainless steel guides and polished inserts so your line moves smoothly in tense moments. The custom Evolve reel seat was fabricated for the best possible system to aid you in the fight. If big game be your prize, InfraRed is your buddy.

• Stainless Steel Guides with Polished Inserts

• Evolve Custom Reel Seat with Soft Touch Finish

• Solid Fiberglass Blank

FREEFALL GHOST/FATE V3

Fresh from the lab, Fate V3 has broken out of its test tube and is here. A version of the open water gear touched by the frost, the PC2 Flat Tip Blank Construction decreases the weight and increases the sensitivity, pushing the blank to be that much better.

FREEFALL GHOST MAVERICK

George Washington's’ personal set up. Used in the battle of Trenton, the Inline FreeFall Ghost reel and Tickle Stick rod detect and apprehend all potential opportunities.

REEL FEATURES

• FreeFall Performance Window

• FreeFall Drop Lever

• Slide Drag System

• High Strength Composite Frame

• Drop Speed Control

• Soft Touch Handle Knobs

• Tangle Free Spool Cap

• 3 + 1 Stainless Steel Ball Bearings

ROD FEATURES

• PC2 Flat Tip Blank Construction

• ALPS Thin Wire Guides

• Evolve Rubber Split Grip Handle

• Evolve Anchors Included

REEL FEATURES

• FreeFall Performance Window

• Slide Drag System

• Graphite Frame Construction

• Drop Speed Control

• Instant Stop Anti-Reverse

• Tangle Free Spool Cap

• 3 + 1 Stainless Steel Ball Bearings

ROD FEATURES

• PC2 Flat Tip Blank Construction

• Custom Woven Handle For Increased Sensitivity & Grip

• Hi-Vis Tip

• ALPS Thin Wire Guides

• Evolve Traction Control Grip

FREEFALL GHOST STEALTH

Highly skilled in coercion, this gear amplifies your ability to command and control. A Ghost set up with added stealth for sneak attacks delivers undercover results for when you need to slip a few bites past your friends for bragging rights. Inline reel performance manages your line and fish handling, while the Tickle Stick PC2 blank construction sniffs out even the most subtle strikes.

REEL FEATURES

• FreeFall Performance Window

• FreeFall Drop Lever

• Instant Anti-Reverse

• 3 + 1 Ball Bearings

• 2.5:1 Gear Ratio

• Soft Touch Handle Knobs

• High Strength Composite Frame

ROD FEATURES

• Tickle Stick (PC2 Flat Tip Blank Construction)

• Hi-Vis Tip

• ALPS Thin Wire Guides

• High Density Japanese Split Grip Handle

• Evolve Soft Touch Reel Seat

THE SNITCH PRO FREEFALL GHOST

The Snitch Pro inline combo takes the legacy of the OG Snitch platform up a ring on the performance tree. The rod has been minimized with blacked-out EVA and minimalist custom Evolve carbon seat for detection. The FreeFall Ghost is the steadfast lightweight powerhouse, expertly equipped to handle any line management and give anglers a more consistent presentation, with smooth, reliable fighting performance.

REEL FEATURES

• FreeFall Performance Window

• FreeFall Drop Lever

• Instant Stop Anti-Reverse

• Drop Speed Control

• 3 + 1 Ball Bearings

• 2.5:1 Gear Ratio

• Soft Touch Handle Knobs

• High Strength Composite Frame

ROD FEATURES

• Solid Graphite Blank

• Flex-Core Tip

• Polished Stainless Steel Guides

• Custom Evolve Carbon Handle

THE SNITCH DESCENT

Sometimes the best way to innovate is by doing the basics exceptionally well. The Snitch Descent combo has been putting in the work for years and it’s time for a tune-up. The upgraded setup has tighter tolerances and finer tapers. We’ve been whooping up on everyone in the inline category for years, and we’re going to keep doing it.

REEL FEATURES

• Graphite Frame Construction

• Integrated Fender

• Aluminum Handle and Star Drag

• Drop Speed Controls

• Dead Stick Bait Alarm

• 5 Stainless Steel Ball Bearings with IAR

ROD FEATURES

• Solid Graphite Blank with Flex-Core Tip

• Stainless Steel Guides with Polished Inserts

• Custom Evolve Cork Handle

• Hi-Vis Tip

WICKED HORNET

It’s hard to be humble when you’re this great. The Wicked Ice Hornet’s wrestled with alligators, tussled with a whale, handcuffed lightning, and threw thunder in jail. This combo has an agile Solid Toray Graphite blank with power and precision. The Evolve Traction Control grip and ALPS thin wire guides are another reason why it shall not be beat. Remember, it’s not bragging if you can back it up.

REEL FEATURES

• Aluminum Spool

• Aluminum Handle

• Instant Anti-Reverse

• 5 + 1 Ball Bearings

• 4.8:1 Gear Ratio

• Soft Touch Handle Knobs

ROD FEATURES

• High Performance 30ton Solid Body Toray Graphite Blank

• Hi-Vis Tip

• ALPS Thin Wire Guides

• Evolve Traction Control Grip

WICKED MAVERICK

A most liberating ice fishing set up. The Wicked Maverick reel and Tickle Stick rod are highly capable of fighting any battle. Whether solo in the exposed elements, or huddled in a shack with your buddies, this combo will perform.

REEL FEATURES

• Wicked Long Stem Reel

• Ported Aluminum Spool

• Aluminum Handle

• Instant Anti-Reverse

• 5 + 1 Ball Bearings

• 4.8:1 Gear Ratio

• Soft Touch Handle Knobs

ROD FEATURES

• High Performance 30ton Solid Body Toray Graphite Blank

• ALPS Thin Wire Guides

• Evolve Traction Control Grip

WICKED STEALTH

The Wicked Stealth combo is built to infiltrate the enemy territory and liberate the trophies stashed away there. Durable aluminum features and high strength components are designed for combat under fire. The Widow Maker 36ton blank is the precision force required to detect and handle every possible opponent.

REEL FEATURES

• Wicked Long Stem Reel

• Ported Aluminum Spool

• Aluminum Handle

• Instant Anti-Reverse

• 5 + 1 Ball Bearings

• 4.8:1 Gear Ratio

• Soft Touch Handle Knobs

ROD FEATURES

• High Performance 30ton Solid Body Toray Graphite Blank

• ALPS Thin Wire Guides

• Evolve Traction Control Grip

THE SNITCH PRO

The Snitch Pro spinning setup offers a combination of supreme bite detection of the Snitch Pro sticks, and the traditional angling avenue of a performance spinning reel, treated with defrost lubricant to ensure optimal performance in the coldest conditions. It all makes this setup an uncompromising tool for the astute angler.

REEL FEATURES

• 7 BB Plus IAR

• Aluminum Handle & Spool

• Defrost Reel Lubricant

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Graphite Blank

• Flex-Core Tip

• Polished Stainless Steel Guides

• Custom Evolve Carbon Handle

THE SNITCH

Here’s a secret the rest of the industry doesn’t want you to know. Every 13 Fishing ice combo outclasses the competition in performance and aesthetics. The Snitch spinning combo is no exception. The composite graphite and Flex-Core tip blank provide insatiable feedback. While the reel holds up the high-functioning, familiar spinning platform you expect from us.

REEL FEATURES

• Composite Construction with Soft Touch Finish

• Aluminum Handle and Spool

• Defrost Reel Lubricant

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Graphite Blank with Flex-Core Tip

• Stainless Steel Guides with Polished Inserts

• Custom Evolve Cork Handle

• Hi-Vis Tip

Wicked Combos

WICKED

Wicked ice spinning combos have the same great blank and guides as the original, just with an Evolve reel seat with a white, soft touch finish. The solid Toray blank rods have an Evolve carbon divide-2 white reel seat and Evolve performance guides. The reels have aluminum spools with a fat bail and long stems.

REEL FEATURES

• Soft Touch Handle Knob

• 5 BB with Instant Anti-Reverse

• Aluminum Spool with Fat Bail Design

• Defrost Reel Lubricant

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Toray Blank

• Evolve Carbon Divide Reel Seat

• White Soft Touch Finish

• Evolve Performance Guides

REEL FEATURES

• Soft Touch Handle Knob

• 5 BB with Instant Anti-Reverse

• Aluminum Spool with Fat Bail Design

• Long Stem Reel Seat

• Defrost Reel Lubricant

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Toray Blank

• Evolve Carbon Divide Reel Seat

• Extended EVA Rear Grip

• White Soft Touch Finish

• Evolve Performance Guides

WHITE NOISE

Like a teenager without Ear Pods, ice fishing without a White Noise combo in your arsenal doesn’t make sense. The solid Toray graphite rod blank is outfitted with lightweight Evolve guides that hold up to winter workouts. Defrost lubricant with an aluminum spool and handle means that even when you’re chilled to the bone, this setup is still getting the job done.

REEL FEATURES

• 3 BB with Instant Anti-Reverse

• Tapered Aluminum Two Tone Spool

• Aluminum Handle with Soft Touch Knob

• Lightweight Graphite Body and Rotor

• Defrost Reel Lubricant

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Toray Graphite Blank

• Lightweight Stainless Steel Guides with Polished Inserts

• Evolve Skeleton Reel Seat

BLACKOUT

Full battle rattle, the Blackout ice combo pulls no punches, offering an advanced system for effective species targeting and acquisition. Strategic lightness is inserted with a contoured EVA handle knob. Stainless steel guides with polished inserts, and an Evolve snagless hook keeper mean that any objective is obtainable.

REEL FEATURES

• 2 BB Reel with Instant Anti-Reverse

• Aluminum Spool with Anodized Fat Bail

• Lightweight Graphite Body and Rotor

• Contoured EVA Handle Knob

• 4.8:1 Gear Ratio

ROD FEATURES

• Durable Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Evolve Skeleton Reel Seat

INFRARED

Able to handle far more than you’ll ask of it, the InfraRed combo is ready for your day off. Constructed of solid graphite, the InfraRed has an Evolve handle that ensures long-lasting performance. Strong stainless steel guides with polished inserts deliver performance and durability.

MICROTECH PANFISH

Panfish are a favorite of the ice fishing world, and if you are pursuing these scrappy fish, you need the Microtech Panfish combo! The solid fiberglass blank is strong to handle the fight a hooked Panfish is going to put up, but also highly sensitive so you can feel their nibbles. Get ready, because the Microtech Panfish combo will have you reeling in some feisty panfish in no time!

REEL FEATURES

• 3 BB Reel with Instant Anti-Reverse

• Tapered Aluminum Two-Tone Spool

• Lightweight Body and Rotor

• Soft Touch Handle Knob

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Evolve Skeleton Reel Seat with Soft Touch Finished

• Titanium Spring Bobber Tip*

REEL FEATURES

• 3 BB Reel

• Soft Touch Knob

• Aluminum Spool

• 4.8:1 Gear Ratio

ROD FEATURES

• Solid Fiberglass Blank

• Titanium Spring Bobber

• Stainless Steel Guides

MICROTECH WALLEYE

The Microtech Walleye combo is built to pursue the elusive species that swim. Paired to give anglers the ultimate combination of performance and durability, this will be your favorite set up each winter.

REEL FEATURES

• 3 BB Reel

• Soft Touch Knob

• Aluminum Spool

• 4.8:1 Gear Ratio

ROD FEATURES

• Custom Split Grip Handle

• Solid Fiberglass Blank

• Stainless Steel Guides

REEL FEATURES

• 3 BB Reel

• Soft Touch Knob

• Aluminum Spool

• 4.8:1 Gear Ratio

ROD FEATURES

• Deadstick Handle Design

• Solid Fiberglass Blank

• Stainless Steel Guides

Microtech Walleye Combos

Microtech Walleye Dead Stick Combos

AMBITION

Outfit your youth angler with the perfect ice set up this year, whether taking them angling for walleye, pike, or panfish. The melted crayon motif and skeleton reel seat is contoured to fit youthful hands correctly, and not overwhelm them with oversized reel seats that can be difficult to use. Likewise with the contoured knobs. Give the kiddo a setup that has all the performance and benefits of your adult gear, but is actually built for them.

REEL FEATURES

• 1 BB Reel with DIGI-Balanced Gear System

• Lightweight Graphite Body and Rotor

• True Touch Handle

• Contoured Handle Knob

• Ported Spool

ROD FEATURES

• Durable Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Finesse Skeleton Reel Seat

THERMO ICE

On average 10/10 doctors haven’t tried this combo, but if they did, they would find it the scientifically superior option. 2 ball bearings with instant anti-reverse for smooth retrieves and an aluminum spool for steady durability. It’s time to schedule your next appointment on the ice.

REEL FEATURES

• 2 BB Reel with Instant Anti-Reverse

• Soft Touch Handle Knob

• Lightweight Body and Rotor

• Ported Aluminum Spool

ROD FEATURES

• Solid Fiberglass Blank

• Hi-Vis Tip

• Stainless Steel Guides with Polished Inserts

• Evolve Finesse Reel Seat

SONICOR

Comfort is more than just a luxury. Experience some pure comfort with the SoniCor combo. Featuring an ergonomic handle and True Touch knob, your hand will comfortably sit while you spend the day out on the ice! The rod is designed with a solid fiberglass blank, making it durable and strong. The fiberglass is light, which complements the lightweight graphite reel, reducing fatigue on you!

REEL FEATURES

• 1 BB Reel with DIGI-Balanced Gear System

• Lightweight Graphite Body and Rotor

• True Touch Handle

• Contoured Handle Knob

ROD FEATURES

• Durable Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Cork Handle with Locking Reel Seat

SONICOR STEALTH

Highly skilled in coercion, this gear amplifies your ability to command and control. A SoniCor set up with added stealth for sneak attacks delivers undercover results for when you need to slip a few bites past your friends for bragging rights. Premium EVA handle and a durable fiberglass blank sniff out even the most subtle strikes.

REEL FEATURES

• 1 BB Reel with DIGI-Balanced Gear System

• Lightweight Graphite Body and Rotor

• True Touch Handle

• Contoured Handle Knob

ROD FEATURES

• Durable Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Premium EVA Handle with Locking Reel Seat

HEATWAVE

Stay toasty, the Heatwave is ideal for anglers that want to ensure their success on the water. Whether hole hopping or making them pay in the shack, this set up will get it done.

REEL FEATURES

• 1 BB Reel

• Lightweight Graphite Body and Rotor

• Contoured Handle Knob

• 4.8:1 Gear Ratio

ROD FEATURES

• Durable Fiberglass Blank

• Stainless Steel Guides with Polished Inserts

• Premium EVA Handle

MICRO MAGIC MAN

This little fella’s got the voice and moves you want when the water’s clear and the fish are on smaller forage. A double-duty ice or open water bait, the loud, single rattle provokes the fight and the soft flutter fall seals the deal. Extremely sharp, size 18 hooks mean that this half-pint ripper bites back. Thrown or dropped, Micro Magic Man just gets crushed.

JABBER BLADE

Noisy like its openwater cousin, the Jabber Blade has turned the volume up like a teenager blasting tunes in the basement. Equipped with a tenacious vibrating blade and tuned with cross-camber resting position, this bait brawls its way up, and drift sits way down, gaining distance and aiding in calling in species further outside the cone. Sticky sharp VMC® treble hook and a precision paint finish top this tantalizing temptation. Un-mute your ice fishing presentation with a lure that will serve up the rowdy ruckus and frosted grins.

Infused with our Donkey Sauce proprietary formulation of amino acids and proteins, BAMF will trigger the feeding and aggression in predatory game fish.

BERNIE

Ultra-fine features that simulate life-like forage and infused with our Donkey Sauce proprietary formulation, this bait will fool any fish into thinking it is an actual live prey.

BG Glow Bubble Gum

S Glow Snozberry

PR Glow Purple Rain WS Whiskey Sour

BM Black Magjc

CB Glow Cherry Bomb

RP Glow Radioactive Pickle

White No 1

Glow Wonder Bread

Potentially Purple

BG Glow Bubble Gum

S Glow Snozberry PR Glow Purple Rain

WS Whiskey Sour

BM Black Magjc

CB Glow Cherry Bomb

RP Glow Radioactive Pickle

WB Glow Wonder Bread

PP Potentially Purple

COCONUT CRAB

The Coconut Crab has ultra-fine features, Donkey Sauce, and plastic that will last 10X longer than other conventional plastic. Combined with multiple pyramidal appendages, this crab will attract finicky fish to bite.

COUSIN IT

Designed with ultra-sensitive limbs that quiver and pulsate, Donkey Sauce infused, and ultra-tough material, Cousin It is the "IT" lure.

JEFFREY

Whether looking for the big bite or a reaction strike, Jeffrey gets their attention. The long slender body and ribbed tail for fish sensory pleasure, make this design a must have for explosive days on the ice.

MODEL NO. PIECES SIZE APPENDAGES JF 6 36 mm Pyramidal

erratic action fish hate. With versatile coverage of the water column, it darts and shivers while adding a unique suspending charateristic.

MODEL NO. PIECES SIZE APPENDAGES MP 6 31 mm Pyramidal

BG Glow Bubble Gum

S Glow Snozberry

PR Glow Purple Rain WS Whiskey Sour BM Black Magjc

CB Glow Cherry Bomb

the Rabbit Ears send out sultry vibrations, luring fish with vigorous intentions that they have never seen before.

Twitch and pause will entice the most discerning predator. The tail is also designed with a flat boot that produces a super erratic tail motion.

BG Glow Bubble Gum

S Glow Snozberry

PR Glow Purple Rain WS Whiskey Sour

BM Black Magjc

CB Glow Cherry Bomb

RP Glow Radioactive Pickle W White No 1 WB Glow Wonder Bread PP

BG Glow Bubble Gum

Rain

Subtle twitching on the action is attributed to the pyramid-shape appendages. As always, this bait has Donkey Sauce in its veins in order to add that bit of extra enticement to its presentation.

MODEL NO.

PIECES SIZE APPENDAGES PL 6 25 mm Pyramidal

PP Potentially Purple

SNEAK

Both durable and enticing, this imposing nugget is an unwanted guest. A supple presentation by its pointy pyramid-shape appendages ensures no fish will allow it into their lair.

MODEL NO.

PIECES SIZE APPENDAGES SN 6 23 mm Pyramidal

BG Glow Bubble Gum

S Glow Snozberry

PR Glow Purple Rain

WS Whiskey Sour BM Black Magjc

CB Glow Cherry Bomb

RP Glow Radioactive Pickle

White No 1

WB Glow Wonder Bread PP Potentially Purple

BG Glow Bubble Gum

S Glow Snozberry

PR Glow Purple Rain WS Whiskey Sour BM Black Magjc

CB Glow Cherry Bomb

RP Glow Radioactive Pickle W White No 1

WB Glow Wonder Bread

SPINY LOBSTER

A saltwater treat that you can now share with your northern fish friends, the Spiny Lobster is a tri-tail delicacy that no fish would pass up. Topped with our butter-like Donkey Sauce, fish will be fighting who gets theirs first. MODEL

SQUIDWORM

Luring in fish with vigorous intentions, Squidworm's thin sleek design and ribbed body increase water displacement so that fish can hone-in on it in both low light or dirty water conditions. MODEL

GEAR

ICE ROD SLEEVE

Protect your tiny poles from the harsh colds. Whether traveling by snowmobile or by foot, it always pays to use protection.

• Built for extreme temps

• Super strong and secure

• Secured base

• Fitted shape

• Sensitive tip guard

TETRAD

As a convulsive prey with an erratic action, this easily edible target signals the correct time to feed. With four pyramid-shape appendages, Tetrad maximizes its efficiency to transfer vibrations without losing structural integrity.

ROD TIE

Keep multiple rods together for storage or travel.

• Durable material

• Velcro closure

ANCHOR REEL WRAP

Designed to fasten easily without the need of an “application device”, these wraps hold fast and don’t falter when hooked into a mondo of a fish.

• No tools required to install

• Will not crack or become brittle

• Will not delaminate

• Maintains performance to -60 F

JIGGING SHADOW RAP®

Following in the footsteps of the original Rapala® Jigging Rap® , the much lighter Jigging Shadow Rap® features a zinc weighted slower darting action. Designed for vertical jigging, the broader silhouette, modern finishes and belly-flashing action are ideal for targeting wary fish, whether they are suspended or close to the bottom.

JIGGING RAP® MAGNUM®

The heavy-weighted designed body falls fast and true for vertical jigging. Designed with the same Jigging Rap® swimming action that is a proven fish catcher, the Jigging Rap® Magnum® is built with a durable one-piece body and fin design to allow it to take a beating and keep on catching. For the business end, a built-in swivel on the belly holds a bigger treble hook which is complemented by a large tail hook to keep fish hooked.

RIPPIN' BLADE

The slender, heavy profile produces instant vibration, even at slow speeds. Perfectly balanced, the Rippin’ Blade falls upright, reducing line twists and fouling. The Rippin’ Blade comes in a variety of premium colors that give a fresh look to the blade bait market. Built for a variety of fishing scenarios, the Rippin’ Blade offers multiple line-tie positions for customizing action.

JIGGING RAP

Sixty years plus, it’s still a number one seller. With a wide choice of sizes and more colors than anyone could possibly fish. Swimming in tantalizing circles for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profile. Single reversed hooks with center treble and eyelet. This bait can also be bottom bounced with unbeatable results. There are countless ice lures on the market; this is the one they all want to be like.

SLAB RAP

Designed to be fished a variety of ways. Quick rod snaps make this lure search in wide, erratic directions, circling back to center after pause. Lift-drop motion creates subtle vibration on rise with a side-to-side motion on the fall. Weight forward design enables a rocking action to trigger negative fish.

RIPPIN’ RAP®

A loud, rattling versatile lure with hard vibration and an active flutter on the drop. Tall, skinny, textured scale body with a distinctive BB rattle system.

ULTRA LIGHT RIPPIN’ RAP®

Like its big brother, this ultra-light still packs a punch! A loud, rattling lipless lure with a hard-action flutter on the drop. Tall, skinny, textured body with a distinctive BB rattle system.

SMARTHUB® SYSTEM

The Rapala® SmartHub® is the ultimate, versatile system that gives you endless options to interchange and adjust for your needs. A single SmartHub can be used independently or choose the Track to easily expand your accessory options.

SMARTHUB® ICE SHACK PACK

The perfect set of gear to get your SmartHub System started.

• Includes 2 Rattle Reels, 2 Rod Holders, 2 Track System 16 and 4 Flat Mounts

®

RATTLE REEL WITH SMARTHUB

• Specifically designed to hold all 50 yard Sufix® Rattle Reel & Tip Up Line spools. Fits 14mm or 15mm center spools

• Pre-loaded with 25 yards of Sufix 30 lb. Rattle Reel Line (see pages 51-52 for line details)

• Rapala logo glow features for low light conditions

• Built-in hook keeper • Variable spool tension knob

• Includes one adjustable SmartHub connector RSHRR

Specifically Designed to Hold all Sufix Rattle Reel & Tip Up Line Spools. Simply unscrew tension knob to separate reel & install a 14mm or 15mm center Sufix spool.

Includes

Includes

Includes

ADJUSTABLE ARM WITH SMARTHUB

®

• Interchangeable & adjustable support mount

• Position your GoPro,® Aqua-Vu ® and MarCum® underwater video cameras or accessories that accept a 3/4," 1/4-20 bolt

• Includes one adjustable SmartHub connector RSHAA

ROD HOLDER WITH SMARTHUB

®

• Adjustable rod holder can rock or be locked down for “tip down” or “dead rod” applications by adjusting set screw

• Articulated arm adjusts to any position

• Includes one adjustable SmartHub connector RSHRH

SMARTHUB®

ARM EXTENSION 7

• Extends connection distance 7”

• Pivoting arm with screw knob locks arm in place for perfect positioning

• Attaches to a SmartHub mount (sold separately)

RSHAE

TRACK SYSTEM 16 WITH SMARTHUB

• Includes 3 SmartHubs

®

• Interlocking track system allows easy and secure track expansion. Mounting holes 16" and 24" on center

• Position SmartHub along the track. Red center set screw holds the SmartHub in place RSHT163

Includes

SMARTHUB® UTILITY POUCH

• Multiple storage spaces help organize and keep tools close at hand

• Carabiner lock/release secures pouch to SmartHub Mount

• Includes one SmartHub Flat Mount connector mounts to a flat surface or position along the Track System 16 (sold separately)

• Mounting Hardware Included

Includes

SMARTHUB® WASTE POUCH

• Slotted top and zipper bottom for easy fill and removal of waste

• Carabiner lock/release secures pouch to SmartHub Mount

• Includes one SmartHub Flat Mount connector mounts to a flat surface or position along the Track System 16 (sold separately)

• Mounting Hardware Included RSHWP

Carabiner lock/release secures pouch to SmartHub Mount

Carabiner lock/release secures pouch to SmartHub Mount

SMARTHUB® LINE SPOOLER

• Conveniently assists in spooling both spinning & baitcasting reels

• Spring-loaded line tension control, knob locks the position

• Adjustable, pivoting base for single placement on a SmartHub mount, knob locks the angle

• Integrated line cutter

• Includes one adjustable SmartHub connector

SMARTHUB

TOOL HOLDER

• Tool storage drop-in slots & hang hooks on either end

• High strength magnetic backer holds tools in slots

• Lure storage perimeter holes for hanging lures

• Each tool holder includes one adjustable SmartHub connector

Two Tool Slots 8" x 3-1/4" x 2-1/4" RSHMTH2

Four Tool Slots 11-3/4" x 3-1/4" x 2-1/4" RSHMTH4

• 10lb. Weight capacity when mounted to a solid backer

• Includes one adjustable SmartHub connector

Magnetic Tool Holder

Magnetic Tool Holder

Includes

• Folding work area, easy-open clear lid compartments

• Lure storage slotted foam under work area & perimeter holes for hanging

• Tool storage drop-in slots & hang hooks on either end

• Includes one adjustable SmartHub connector

SMARTHUB

• Fits most beverage cans, cups & mugs

• Tool only - attaches to a SmartHub mount (sold separately)

SMARTHUB

• Stores most rod & reel combos

• Tool only - attaches to a SmartHub mount (sold separately)

• Mounts to round & square tubing & edges up to 1-1/4”

• Perfect for portable shelter frame poles

• Built-in 1/4-20 receiving port

• Mounts on curved surface

• Includes 3M ™ VHB

Tape

High-Strength

• Mount independently on any flat surface or on the Track System 16 system 2-PACK

ESSENTIAL ICE TOOLS & ACCESSORIES

From classic to innovative, Rapala Ice Tools & Accessories make time on the ice easier.

FIVE GALLON BILLBOARD BUCKET

• 5-gallon capacity

• Molded bottom handle allows firm grip for easy scooping & pouring

• Heavy duty, removable rope handle

• Meets FDA standards • 100% American made

FOLDING CAMERA PANNER

The Rapala Folding Camera Panner is the simplest and easiest to use panner on the market. Panner expands to 17" diameter to support any size hole on the ice or in a wheelhouse/fish house. Folding arms for compact travel and storage. Works with all size camera cables.

RAPALA ICE ROD PROTECTOR

Next time you plan a fishing trip, ensure your rods make it safely. The Rapala Ice Rod Protector supports and secures your rod tips & blanks during transportation and prevents line tangles when stored with multiple rod combos. Featuring strong, built-in reinforcement with protective polyester and hook & loop straps. 15" in length.

3-PACK RIRP

360° CAMERA ADJUSTMENT

COMPACT

MEGA SCOOP

This 13.5" compact model makes it easy to keep on your person while ice-trolling. Large fold-in scoop removes the maximum amount of slush. Adjustable wrist lanyard included.

MEGA SCOOP

Large fold-in scoop removes the maximum amount of slush. Just the right length so you can scoop a hole without bending over. 34" handle features a molded-in 30" ruler to easily measure ice depth & your trophy catch. Adjustable wrist lanyard included. .

lightweight with a fold-in scoop. The No.1 choice for ice trolling. Wrist lanyard.

RMSCR34

SOFT– SIDED 30 " ROD BAG

Keep rods safe in this water-resistant lightweight padded denier shell.

• Stores up to 4 ice rod & reel combos up to 30 inches

• Padded case for protection • Interior storage pocket

• Adjustable shoulder strap

RSSRB30

DOUBLE BARREL 40 ICE ROD BAG

Transport up to 8 rods protected in tubing and lightweight denier bag.

• Stores 6-8 ice rod & reel combos up to 40 inches

• Two PVC tubes for protection • Two exterior zippered pockets

• Adjustable shoulder strap

RDBRB40

ESSENTIAL ICE TOOLS & ACCESSORIES

From classic to innovative, Rapala Ice Tools & Accessories make time on the ice easier.

GLOW PICK 6

The Rapala Glow Pick with UV Light will become one of your must-have fishing tools. A two-tools-in-one 6 inch device featuring a forked punch remover for fast and easy dehooking as well as an LED UV pinch light with excellent lighting power to charge up glow baits with ease. Includes two-3V (CR2016)

Glow Pick 6 RGP6

Glow Pick 6 Bulk, 26 pieces RGP6-B

Protect your investment with this new heavyduty, four-sided tackle storage system, custom designed for jigging lures. Slotted compression foam for protection. High compression locks and waterproof seal keep inside dry. Large ........ 9"x

LED UV PINCH LIGHT

Pinch light features excellent lighting power to charge up glow baits with ease.

ICE SAFETY SPIKES

48 Pieces ........ RLUPL-B

Contoured finger grip handles offer secure grip. Hardened steel spikes penetrate the toughest of ice. Designed to wear around neck when in use and to stow spikes inside handles for safety when not in use. RSSK

Four-sided jig storage system. Use the hook clips and the slotted compression foam to organize your collection. High compression locks and waterproof seal keep inside dry.

Medium ...... 6.75" x 4" x 2" ........ RJBM

Four-sided tackle storage system. Slotted and ribbed foam, plus easy-open clear lid compartments keep gear organized and at hand. High compression locks and waterproof seal keep inside dry.

Medium 6.75" x 4" x 2" RUBM

........

RAPSTACK TACKLE TRAYS

Suitable for hard baits, soft baits and accessories

• Quick latch system for single-hand access

Re-writable labels (2 included) • Stackable design with integrated feet for vertical storage

Rigid dividers secure tackle in place and accommodate various-sized baits • Highly rigid, cold & heat resistant UV material

RAPSTACK 3600

Sufix® is engineered to be stronger, tougher and uncompromising. Like the anglers who depend on it. With Sufix there's nothing you can't catch.

832® ADVANCED ICE BRAID

The strongest, most durable small diameter ice braid.

• Constructed of 8 fibers (7 HMPE fibers plus 1 GORE ® Performance Fiber) with 32 weaves (pics) per inch

• GORE ® Performance Fibers add incredible fray and abrasion resistance for unmatched durability

• HMPE fibers provide high strength & sensitivity

• Small diameter

• Hydrophobic water-repellent protection that resists freezing

100% FLUOROCARBON

Proprietary Gel Phase Technology™ process produces the ultimate fluorocarbon ice line in performance, clarity and super-sensitivity.

• Hydrophobic / water repellent reduces line freeze

• Incredible shock absorption & knot strength

• Virtually invisible underwater

• Superior abrasion resistance to all elements

• Low memory G2 Precision Winding® is virtually memory free allowing your presentations to move more naturally

ICE MONOFILAMENT

The mono that thinks it's a braid® is the most abrasion resistant, supple and sensitive monofilament ever. Sufix® Advance® Ice Monofilament is a combination of HMPE and Hyper CoPolymer.®

• 50% Lower stretch and UV absorption than standard monofilament

• Superior sensitivity

• Hydrophobic water-repellent protection that resists freezing

• Unbeatable knot strength

• Low memory

• Exclusive G2 Precision Winding® virtually eliminates line memory

PERFORMANCE ICE BRAID

The original premium ice braid. Made with digital Y6 Braiding, it sheds water, resists freezing, stays flexible under extremely cold conditions and is super strong and ultra quiet.

• Digital Y6 braiding

• Sheds water/resists freezing

• Stays flexible under extreme cold conditions

• Super strong & ultra quiet

ICE MAGIC

High performance ice fishing monofilament.

• Stays manageable even in frigid water

• Additives deter water absorption that causes ice build-up

ICE FLUOROCARBON

Ultra-low visibility and superior strength and handling.

• 100% Fluorocarbon with stealth-like invisibility

• Hydrophobic/water repellent

• Superior strength, abrasion resistance and sensitivity

• Low-stretch index for optimal hook setting power

• Sinks 4 times faster than monofilament

75

RATTLE REEL V-COAT

The ultimate line for rattle reel performance.

• Vinyl coating for extreme anti-freezing, water proofing and cold weather handling

• Exceptional line management reducing the amount of tangling when retrieving your catch

• Durability & low stretch

• Excellent abrasion resistance

• Spool fits in the Rapala ® Rattle Reel with SmartHub™ (see page 60 for more information)

PERFORMANCE TIP-UP ICE BRAID

The standard in tip-up ice fishing line.

• Hydro Fusion Process ensures fast sinking speed

• Low memory

• Exceptional cold weather handling

• Spool fits in the Rapala ® Rattle Reel with SmartHub™ (see page 60 for more information)

PERFORMANCE METERED TIP-UP ICE BRAID

Metered in 5 ft. segments for precise depth management.

• Hydro Fusion Process ensures fast sinking speed

• Low memory

• Exceptional cold weather handling

• Spool fits in the Rapala ® Rattle Reel with SmartHub™ (see page 60 for more information)

PERFORMANCE V-COAT TIP-UP LINE

Cold weather performance.

• Vinyl coating for extreme anti-freezing, water proofing and cold-weather handling

• Exceptional abrasion resistance

• Durability & low stretch

• Diameter-to-strength ratios

• Spool fits in the Rapala ® Rattle Reel with SmartHub™ (see page 60 for more information)

YOUR ICE FISHING EXPERT

VMC® creates award-winning products for every style of fishing, many with first-to-market features. We manufacture the highest quality fish hooks, spoons, jigs, rigs and terminal tackle that are second to none.

HATCHET SPOON

When the new Hatchet Spoon hits the water, its intense rapid start & fluttering energy delivers maximum action and vibration, grabbing the attention of aggressive fish. We’ve dressed this spoon with a Marabou teaser tail, which conceals a super sharp VMC ® treble hook. Oversized holographic eye and a variety of UV, polished metal attractor and custom color patterns.

Ultra Glow colors last up to 15 minutes.

BLADED BULL SPOON

The original, proven Bull Spoon just got blinged out with a bladed hybrid treble hook for maximum flash and vibration! Erratic, wounded baitfish action, quick sinking, minnow shaped profile and life-like 3D holographic eye. A wide variety of patterns. Ultra Glow colors last up to 15 minutes.

BULL SPOON

Erratic, wounded baitfish action, quick sinking, minnow shaped profile and life-like 3D holographic eye. A wide variety of patterns. Ultra Glow colors last up to 15 minutes.

RATTLING ROACH SPOON

Its intense fluttering action combined with an exposed rattle chamber deliver maximum sound vibrations. Marabou teaser tail conceals a super sharp VMC ® treble hook. Holographic eye and a variety of patterns. Ultra Glow colors last up to 15 minutes.

TINGLER SPOON

The Tingler Spoon’s wide wobbling action exaggerates the movement of dying baitfish with its unique curved body and V-shaped design. Large 3D holographic eye and a wide variety of UV, holographic attractor and live baitfish patterns. Ultra Glow colors last up to 15 minutes.

TUMBLER SPOON

The Tumbler Spoon has a unique “knuckle” bend that offers a slow tumbling action. Small attractor blade adds flash. 3D holographic VMC ® Ultra Glow colors last up to 15 minutes. UV finishes, natural baitfish patterns and holographic eye.

FLASH CHAMP SPOON

Constructed of heavy-duty brass, beveled edges and tapered design offer an enticing fluttering action. An array of colors with holographic eyes and Ultra Glow pigments that last up to 15 minutes.

RATTLE SPOON

The VMC ® Rattle Spoon has an unmatched brass rattle chamber with multiple beads. The chamber allows the angler to impart sound with minimal jigging while maintaining action. A wide variety of colors in UV, natural baitfish, holographic finishes and VMC ® Ultra Glow pigments that last up to 15 minutes.

TUNGSTEN ROACH JIG

Natural flowing Marabou creates action and mimics natural prey. The VMC ® Tungsten Jig Head delivers your presentation to the strike zone faster, with better sonar return than lead. Exclusive VMC ® Power Gap hook features a wider round gap, greatly increasing your hook rate percentage.

TUNGSTEN LARV EYE JIG

Provides precision vertical jigging with a design that maintains a 90-degree presentation of live or imitation bait. Features VMC ® exclusive super sharp Power Gap hook and an oversized 3D holographic eye.

TUNGSTEN MONGO JIG

Fast dropping Tungsten jig provides a smaller profile combined with an X-long Power Gap hook that is perfect for rigging your favorite soft plastic or live bait. A 90° line tie keeps jig balanced at all times.

TUNGSTEN TUBBY JIG

The heavy density Tungsten jig delivers a soft or live-bait presentation to the strike zone faster. VMC ® Power Gap hook, precision balance & 90° hook eye ensure the optimal horizontal position!

Crappie Minnow

TUNGSTEN MUSTACHE JIG

Extra action, tapered appendages on either side of the 90° eye and VMC ® Power Gap hook. This greatly increases hook rate and balance for optimal horizontal position. Ultra Glow gives the head up to 15 minutes of charge!

TUNGSTEN NYMPH JIG

TUNGSTEN WAX TAIL JIG

Micro profile with attitude. The heavy-duty VMC ® Tungsten Mongo Jig Head adds super-fast drop, delivering your presentation to the strike zone faster with greater efficiency. Pre-rigged with a Nymph soft bait. Exclusive VMC ® Power Gap hook delivers a wider round gap compared to other competitive micro jigs, greatly increasing your hook rate percentage.

Pre-rigged with a Wax Tail soft bait combined with the heavy-duty VMC ® Tungsten Mongo Jig Head for super-fast drop speed.The exclusive VMC ® Power Gap hook delivers a wider round gap greatly increasing your hook rate percentage. The precision balance is amplified by a 90° hook eye for optimal horizontal position and maintains the perfect strike angle!

TUNGSTEN BULLFLY JIG

The VMC® Tungsten Bullfly Jig has a longer & bulkier body with goose feather tail and wings. Tungsten drops fast to get to those hungry fish as they feed. Exclusive VMC® Power Gap hook offers a 5% wider gap than traditional jig hooks for high efficiency hooking rate. The precision balance is amplified by a 90° hook eye which ensures the optimal horizontal position. GL Glow

TUNGSTEN FLY JIG

A perfect imitator of natural flies and aquatic insects, the small compact profile delivers results. The VMC® Power Gap hook offers a wider round gap which greatly increases your hook rate percentage. The precision balance is amplified by a 90° hook eye which ensures the optimal horizontal position, maintaining the perfect strike angle!

WAX TAIL JIG

Pre-rigged with a Wax Tail soft bait. The soft plastic material attracts fish and maximizes taste and texture. The exclusive VMC ® Power Gap hook delivers a wider round gap increasing your hook rate percentage. The precision balance of the 90° hook eye ensures optimal horizontal position for a perfect strike angle!

TEAR DROP JIG

Nobody likes a cry baby! The VMC Tear Drop Jig with over-sized holographic eye gets busy when fished with a float, dead stick or tip up. The unique wide profile and tear drop shape mimic fingerling-sized baitfish that active feeding predators seek out at all times of the year. Wide variety of colors in UV, natural baitfish, holographic finishes, and Ultra Glow pigments that last up to 15 minutes!

WAXY JIG

The vertical presentation of the VMC ® Waxy Jig imitates the natural small insects. Raised body ridges give the Waxy Jigs a more life-like “bug” appearance. Offered in a variety of metallic and Ultra Glow colors giving anglers up to 15 minutes of continuous charge!

Bladed Predator Rig Wire Y Harness

BLADED PREDATOR RIG "WIRE"

Resin sealed swivel and blade for maximum rotation

Bladed Predator Rig Single Wire Harness

Bladed Predator Rig Single Fluorocarbon Harness

Attract fish like never before with added vibration and flash from VMC® Bladed Hybrid Trebles. Forged, Hi Carbon Steel Wide Gap Hooks with Needle Point for superior strength. Long shank aids in hook removal.

The VMC® Predator Rigs are ideal for tip-up, dead-sticking and rattle reel applications. For use with live or dead bait.

• Secure crimp process ensures no slips or failures

• VMC® black stainless steel swivel #4 (180LB/82KG test)

• Sufix® Fluorocarbon delivers unmatched abrasion resistance with near invisibility under water

BLADED PREDATOR RIG "WIRE Y HARNESS"

BLADED PREDATOR RIG "SINGLE WIRE HARNESS"

Bladed Predator Rig Fluorocarbon Y Harness

BLADED PREDATOR RIG "FLUOROCARBON"

Attract fish like never before with added vibration and flash from VMC® Bladed Hybrid Trebles. Forged, Hi Carbon Steel Wide Gap Hooks with Needle Point for superior strength. Long shank aids in hook removal.

The VMC® Predator Rigs are ideal for tip-up, dead-sticking and rattle reel applications. For use with live or dead bait.

• Secure crimp process ensures no slips or failures

• VMC® black stainless steel swivel #4 (180LB/82KG test)

• Sufix® Fluorocarbon delivers unmatched abrasion resistance with near invisibility under water

BLADED PREDATOR RIG "FLUOROCARBON Y

BLADED PREDATOR RIG "SINGLE FLUOROCARBON HARNESS"

BLADED HYBRID TREBLE SHORT

9617 O'SHAUGHNESSY TREBLE

GLOW RESIN TREBLE HOOK

The classic VMC ® 9650 Round Bend Treble is enhanced with a durable epoxy resin infused with a choice of five Ultra Glow colors that stay charged for up to 15 minutes. 1X Strong, Black Nickel, Hi Carbon Steel with Cut Point.

FLASH CHAMP SPOON KITS

NEON MOON EYE JIG KITS

NEON MOON EYE GLOW JIG KITS

TINGLER SPOON KITS

NEON MOON EYE UV JIG KITS

HAMMER HEAD JIG KITS

TUMBLER SPOON KITS

RATTLE SPOON KITS

WAXY JIG KITS

HARD BALL JIG KITS

PUG