DigiPay introduces customer loyalty programs into its mobile wallet solution

DIGIPAY INTRODUCES CUSTOMER LOYALTY PROGRAMS INTO ITS MOBILE WALLET SOLUTION

DigiPay is a next-gen mobile wallet solution which aims to bring a revolution in the FinTech and digital payment landscape with its unique and advanced offerings.

Over the years, DigiPay has earned a reputation by delivering top-notch digital wallet and FinTech solutions to its clients.

Moreover, we always believe in making our solutions more robust and advanced by adding newer updates. Continuing that tradition, DigiPay has introduced a new product update in the form of customer loyalty programs.

With this update, all our existing and future clients can leverage customer loyalty features to skyrocket their profits and customer base. This feature will also play a pivotal role in attracting new customers and retaining the existing ones.

So, without any further ado, let’s understand what this update is all about and how can our clients utilize to the maximum effect.

DIGIPAY’S CUSTOMER LOYALTY PROGRAM • Many of our clients had demanded that they wanted to run customer loyalty programs through their wallets to gain competitive edge. We listened and understood their concerns and requirements carefully and then started working on creating a robust and highly customizable customer loyalty program feature. DigiPay’s customer loyalty program update can be bifurcated into two parts: • Referral programs • Rewards • Let’s have a look at them one by one.

REFERRAL PROGRAMS • DigiPay enables admin to add a customized referral program in which he can reward their customers in three ways: • Cash: Cash amount that will be added directly into the user’s wallet.

• Points: User can redeem these points to unlock various discounts.

• Coupons: Users can utilize these coupons to enjoy various promos and offers.

FOR AMOUNT IN $ • Case 1: A referrer user gets $2 and the referee user gets $1 when the referee user uses the referral code.

• Case 2: Only the referrer user gets $2 when the referee user uses the referral code.

• Case 2: Only the referee user gets $1 when he uses the referral code.

PERCENTAGE OF THE TRANSACTION AMOUNT • Case 1: A referrer user gets 2% and the referee user gets 1% of the amount when the referee user uses the referral code to complete a certain number of transactions with a minimum amount.

• Case 2: Only the referrer user gets 2% of the amount when the referee user uses the referral code to complete a certain number of transactions with a minimum amount.

• Case 3: Only the referee user gets 1% of the amount when he uses the referral code to complete a certain number of transactions with a minimum amount.

• The above cases show the number of diverse options that DigiPay’s referral programs offer to its clients.

• Apart from this admin can also perform functions like: • Add Referral Program • Edit Referral Program • View Referral Program • Activate/De-activate(End) Referral program • Delete Referral program

REWARDS PROGRAM

• Just like a referral program, we also offer multiple customized options to set reward programs. First, the admin can set reward programs for: • Sign Up: The user receives a reward when he successfully signs up.

• Transaction: The user receives rewards when he completes a certain number or amount of transaction.

• There are mainly three ways as to how users can earn rewards:

AWARD REWARD POINTS ON SIGNUP • In this, the admin can set X number of points for the reward program when a user signs up for the application.

• The admin can also frame spending rules and decide on how the user can withdraw their rewards points.

• For example, the admin can decide that a user will get $1 cashback value if he withdraws 10 reward points.

AWARD REWARD POINTS ON SPEND • In this scenario, the admin can award a certain number of points if the user spends a predefined amount of money.

• For example, a user will get 10 points if he spends $1.

• Similarly, he would be eligible for 100 points if he goes on to spend $10.

AWARD REWARD POINTS ON THE NUMBER OF TRANSACTION • In this scenario, the admin can award a certain number of points if he completes the predefined number of transactions. Moreover, admin can also decide to award points for a specific product like for a particular card or bank. • The user can also redeem their reward points to obtain an amount as set by the admin. In the below image, you can see the page which displays the total number of redeemable points. Moreover, it also shows the history of redeemable points with the date.

Apart from this, the admin can also perform various functions like: • Add Reward Program • Edit Reward Program • View Reward Program • Activate/De-activate(End) Reward program • Delete Reward program

BENEFITS OF CUSTOMER LOYALTY UPDATE

• Increase customer engagement • Increase revenue • Collect crucial data • Attract new customers

Thank You

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