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British Hospitality Association Brief: Food survey publication with tables and statistics. Solution: Create a visually light publication with clear and simple charts and tables that are easily understood.
Food and service management survey 2008
British Hospitality Association 2008 food services survey
Preface
Contents
This is the 19th annual survey of the UK food and service management industry, conducted by the British Hospitality Association and sponsored by Nestle FoodServices, and uses statistics compiled at the beginning of this year which relate to the operating year ending in 2006. The survey is based on responses by the major companies in the food service management industry (17 in the current year). As these include almost all the major contractors, it is estimated that it represents between 90-95 per cent of the total UK contract catering market. It is widely accepted that these figures are the most accurate statistics available but the sample base changes every year as a result of company mergers, acquisitions and re-organisations. Not all companies are able to supply complete information and some calculations and estimates have had to be made.
by Peter Blake, Table 4. Number of outlets, 1991, 1999-2007 Figure 1. Number of outlets (%), 1991 and 2007 Table 5. Number of meals (m), 1991, 1999-2007 Figure 2. Number of meals (%) 1991 and 2007 Figure 3. Number of meals (m), 1992-2007
Š British Hospitality Association 2008
ARTICLE - PROCUREMENT
FOREWORD
5
NESTLE ARTICLE (to come)
6
by David Field, managing director, NestlĂŠ FoodServices
KEY RESULTS Table 1. Number of outlets and meals served, 2007
INTRODUCTION
9
by Phil Hooper, chairman, Food and Service Management Forum Table 2. Turnover and purchases, 1993, 2002-2007 Table 3. Support services provided by FSM companies, 2007
ARTICLE
13
15
by Miles Quest, All rights reserved. No part of this publication may be reproduced, copied, stored in an electronic retrieval system or transmitted except with written permission or in accordance with the Copyright, Designs and Patents Act 1988, as amended. Published by: British Hospitality Association, Queens House, 55/56 Lincoln's Inn Fields, London WC2A 3BH Tel: 029 7404 7744 Fax: 020 7404 7799 e-mail: bha@bha.co.uk www.bha@bha.org.uk Editor: Miles Quest Designed by Talisman Communications Photographs: Courtesy xxx Every effort has been made by the British Hospitality Association to ensure the accuracy of the contents of this report but the Association cannot accept responsibility for any errors or omissions. The information contained in this report should only be used as an aid to assist in the making of business decisions, not as the sole basis for making such decisions.
ARTICLE - EMPLOYMENT
18
by An Other, Table 6. Number of employees, 1993, 2002-2007 Figure 4. Number of employees, 1994-2007
ARTICLE - SCHOOL MEALS
21
by An Other,
ARTICLE - CORPORATE RESPONSIBILITY
24
by An Other,
ARTICLE - CARBON FOOTPRINT
24
by Paul Bracegirdle,
TYPES OF CONTRACT, BRANDING AND INVESTMENT
28
Table 7. Types of catering contracts, 2006-2007 Table 8 Number of outlets in which FSM companies invested, 2007 Table 9. Branded outlets operated by FSM companies 1994, 2000-2007 Figure 6. Number of branded outlets, 1994, 1999, 2001-2007 Table 10. Food as a percentage of turnover, 1993, 2000-2007 Table 11. Labout cost as a percentage of turnover (%) 1993, 2000-2007
MARKET SHARE
31
Table 12. Total number of B&I outlets, 1990, 2004-2007 Figure 7. Number of contracted outlets, 1991 and 2007 Table 13. Total number of meals served in B&I outlets (m), 1990, 2002-2007 Table 14. Total number of outlets and meals in the cost catering sector, 2007
CONTRIBUTORS
32
2008 UK FOOD AND SERVICE MANAGEMENT SURVEY
3
Table 11: Branded outlets operated by food and service management companies, 1994, 1999, 2002-2007 Branding is the principal means by which FSM companies have achieved their success in recent years. It has encouraged the move towards more casual eating and highlights the influence of High Street trends, emphasising the importance now placed on more sophisticated consumer marketing and merchandising methods. It is significant, therefore, that the number of High Street branded outlets almost doubled in 2007, indicating that they are becoming a more powerful tool at the disposal of FSM companies; at the same time, the number of in-house brands declined; this may be due to some under-reporting but it may also be the result of operators switching from in-house to High Street names.
Types of contracts, investment and branding
2007
2006
2005
2004
2003
2002
1999
1994
In-House/Own brands
7,224
8,811
8,621
9,310
9,673
9,219
2,461
147
High Street/Franchises
1,277
669
532
597
505
430
299
26
Table 7: Types of catering contract, 2005-2007 This table graphically illustrates the shift in food and service management in the last few years; indeed, cost-plus contracts represented over 60 per cent of the market in 1994 but this has declined to just under 28 per cent. Over 70 per cent of the FSM market is now commercially based – a trend which has clearly continued in the last three years. Although the figures relate to contracts, not to outlets, we have aggregated the outlets for consistency of comparison.
2007 Cost Plus/Management Fee
2006
Figure 6: Types of catering contract, 1994 and 2007 10000
2005
Number
%
Number
%
Number
%
4,855
27.6
4,845
27.8
5,182
30.5
12,035
68.4
11,945
68.8
11,212
66.1
8000
(The client is billed for the cost of the operation, plus a management fee)
Fixed Price/Performance Guarantee
6000
4000
(The client agrees a total subsidy and costs cannot rise above that figure)
Profit and Loss Concession Contracts and Total Risk Contracts
713
4.0
583
3.4
575
3.4
2000
(The caterer and the client share the profit or the loss; in total risk contracts, the caterer invests in the facility and earns all the revenue)
TOTAL
0 1994
17,603
17,373
Figure 5: Types of catering contract, 1994 and 2007
16,969
Table 8: Number of outlets in which FSM companies invested, 2007 FSM companies invested some £25m in their outlets during 2007, the same as last year; in the last four years, total investment has reached £130m. In nearly every case, the contract was dependent on the investment – another sign of commercial pressure being exerted on the part of clients. Not all the investment was made by the largest companies – approximately 10 per cent was made by smaller operators.
32
£0-£25k
£26k-£50k
66
61
18
18
2
2003
2004
2005
2006
2007
In-House/Own brands
Table 10: Food as a percentage of turnover (%), 1993, 2000-2007
£51k-£100k £101k-£500k Over £501k
Percentage of turnover
2007
2006
2005
2004
2003
2002
2001
2000
1993
31.6
31.2
31.1
33.2
33.6
35.8
36.0
37.0
40.0
2007
1
-
5
4
1
Education
39
24
7
2
-
-
-
2
6
3
Leisure
2
4
-
5
2
Cost Plus
Other
27
6
2
4
1
TOTAL
135
95
34
39
9
Fixed price/performance guarantee
2008 UK FOOD AND SERVICE MANAGEMENT SURVEY
2002
1994
Healthcare
Ministry of Defence
200 1
Key ratios
Note: Excludes 118 purchasing contracts in 2005, 36 in 2006 and 174 in 2007.
Business and industry
1999
High Street Franchises
Table 11: Labour cost as a percentage of turnover (%), 1993, 2000-2007
Percentage of labour
2007
2006
2005
2004
2003
2002
2001
2000
1993
45.0
45.4
46.0
44.1
43.8
43.6
44.1
43.8
43.0
Profit and Loss
2008 UK FOOD AND SERVICE MANAGEMENT SURVEY
33
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Buying diamonds Brief: A guide to buying diamonds. Solution: A book that explains the technical process’ of buying diamonds by diamantaire Mark Walker for Grant Walker Associates.
the complete guide to
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Mark Walker
Buying diamonds A guide to buying diamonds by diamantaire Mark Walker
Mark Walker Mark Walker, is a diamantaire
based in London, has a diamond career path that has
quite literally been blessed. In 1982 as a First Class Bachelor of Arts Graduate in Jewellery, he embarked on an adventurous one year’s scholarship to India and, aged only 22, was honoured with the commission of a lifetime to create a richly bejewelled crown set with 25,000 diamonds. It was for the idol of the famous Hindu Temple, Tirupati, and before he could start the project he had to be blessed by the High Priests of Tirupati, while dressed in a ceremonial cloak previously worn by Mahatma Gandhi.
On his return to the UK he later established the world’s first specialist diamond and jewellery consultancy (Grant Walker from 1984 -2000) offering bespoke innovation and technical project solution to international diamond and jewellery brands, including De Beers, World Gold Council, Dunhill, Wedgewood and Links of London. He also established diamond and diamond jewellery trading relationships with the leading diamond retailers of USA, UK, Japan, Hong Kong and Middle East. He then spent much of the past 10 years (2003 – 2011) as a Director of H. Goldie & Company, a leading Diamond Trading Company diamond broker of more than 125 years old. Advising to and business building with several of the world’s leading diamond manufacturers, all with a collective turnover of more than £2 billion.
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THE DIAMOND STORY Most of us know the song line “Diamonds are a girl’s best friend”, made famous by Marilyn Monroe in the 1950’s but the mystique goes back much further in time. Diamonds have only ever generally been found in a few isolated locations, scattered among the oldest part of the continents. For thousands of years the only source known to man was one remote area of India, where diamonds were first appreciated for their capacity to disperse light. The first documented but modest discoveries of diamonds were made in Borneo in the 7th century but it wasn’t until a seemingly (by today’s standards) insignificant find in Brazil in the 18th century that diamonds were coveted. The ruling Portuguese marked the occasion with great rejoicing. Festivals and processions were staged in Lisbon, special masses said, and messages of congratulations sent to the Pope and European Monarchs. More celebration came in 1866, when a significant source of diamonds was discovered in South Africa. Strangely, it owed nothing to the art of energy or the world’s eager prospectors. A farmer’s child was playing with some stones beside a river and one was later recognised as a diamond. This diamond was appropriately named ‘Eureka’ and marked the start of an amazing new chapter in the story of diamonds. In 2011 the diamond mines of South Africa exported by volume approximately 6,655,000 carats (a carat weighs one fifth of a gramme) and by value circa £867 million of rough diamonds. (source: Kimberlyprocessstatistics.org/public_statistics) World rough diamond production in 2011 from mines in mainly Africa, Australia, Canada and Russia was approximately 124,000,000 carats with a value of circa £9
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billion. Between 2009 and 2011 world production has increased by only 3% and yet values have increased by 74%.
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Fixie: urban transport Brief: Book on fixed wheel ‘courier’ style bicycles. Solution: A visual book using graphic images and clean type.
urban transport
by Tim Abbot
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ort of choice
Fixie: urban transport The rise of the fixed wheel bicycle as urban transport of choice
roadracer Fixed-gear bicycle (or fixed-wheel bicycle, commonly known as a fixie) is a bicycle that has a drivetrain with no freewheel mechanism. The freewheel was developed early in the history of bicycle design but the fixed-gear bicycle remained the standard track racing design. More recently the “fixie” has become a popular alternative among mainly urban cyclists, offering the advantages of simplicity compared with the standard multi-geared bicycle. Most bicycles incorporate a freewheel to allow the pedals to remain stationary while the bicycle is in motion, so that the rider can coast, i.e., ride without pedalling using the forward or downhill energy of the bike and rider. A fixed-gear drivetrain has the drive sprocket (or cog) threaded or bolted directly to the hub of the back wheel, so that the rider cannot stop pedalling. When the rear wheel turns, the pedals turn in the same direction.[1] This allows a cyclist to apply a braking force with the legs and bodyweight, by resisting the rotation of the cranks. It also makes it possible to ride backwards although learning to do so is much more difficult than riding forward. As a general rule, fixed-gear bicycles are single-speed. A derailleur cannot be fitted because the chain cannot have any slack, but hub gearing can, for example a Sturmey-Archer fixed-gear 3-speed hub,
in which case is a fixed-gear multi-speed arrangement. Most fixed-gear bicycles only have a front brake, and some have no brakes at all. The track bicycle is a form of fixed-gear bicycle used for track cycling in a velodrome. But since a fixed-gear bicycle is just a bicycle without a freewheel, a fixedgear bicycle can be almost any type of bicycle. A fixed/freewheel rear hub (flip-flop) Some road racing and club cyclists used a fixed-gear bicycle for training during the winter months, generally using a relatively low gear ratio, believed to help develop a good pedalling style.[4] In the UK until the 1950s it was common for riders to use fixed-gear bicycles for time trials. The 1959 British 25 mile time trial championship was won by Alf Engers with a competition record of 55 minutes 11 seconds, riding an 84 inch fixed-gear bicycle.The fixed-gear was also commonly used, and continues to be used in the end of season hill climb races in the autumn.[9][10] A typical club men’s fixed-gear machine would have been a “road/path” or “road/ track” cycle. In the era when most riders only had one cycle, the same bike when stripped down and fitted with racing wheels was used for road time trials and track racing, and when fitted with mud-
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The track bicycle is a form of fixed-gear bicycle used for track cycling in a velodrome. But since a fixed-gear bicycle is just a bicycle without a freewheel, a fixed-gear bicycle can be almost any type of bicycle.[3] A fixed/freewheel rear hub (flip-flop) Some road racing and club cyclists used a fixed-gear bicycle for training during the winter months, generally using a relatively low gear ratio, believed to help develop a good pedalling style.[4] In the UK until the 1950s it was common for riders to use fixed-gear bicycles for time trials. The 1959 British 25 mile time trial was won by Alf Engers with a competition record of 55 minutes 11 seconds, riding an 84 inch fixed-gear bicycle.[5][6][7][8] The fixed-gear was also commonly used, and continues to be used in the end of season hill climb races in the autumn. A typical club men’s fixed-gear machine would have been a “road/path” or “road/track” cycle.
old
school
DNA Events Brief: The Concordia Club. Mailer to gain membership for this exclusive golf travel club, Solution: Printed presentation the size of a ‘tee’ card, filled with inspirational images and facts about the offer.
C C
t h e c o n c or d i a c l u b for people with a passion for business, golf and life
Calendar Events
The Concordia Club has access to a number of unique golf events during the course of the year and is able to offer members the opportunity to enter teams at a preferential price. Frankie Dettori
Fairway to Furlong hosted by Frankie Dettori takes advantage of both fantastic golfing venues and famous racing days. With golf, dinner, a panel of jockeys and specialists in the industry to offer you tips and then tickets into the races, it makes for a great day at venues such as The Berkshire and Goodwood Golf Clubs.
Ian Woosnam
Members’ golf days
The Legends Series hosted by Ian Woosnam, brings together three renowned golf courses; Stoke Park, Woburn and The London Club in a fun Pro-Am series that gives golfers a chance to see professionals at their best, in full competition mode, playing against each other.
Shane Warne
The Shane Warne Golf Day at The Grove will see one of the world’s greatest cricketers host a classic and exclusive event.
Sam Torrance
We have long-standing relationships with many golf courses of which some have become partners of The Concordia Club. These venues will hold a minimum of eight events per year at no additional cost to our members. Events at our partner golf courses will be exclusive and include a minimum of breakfast, a round of golf, dinner and a prize presentation.
Bearwood Lakes
We have already confirmed the following members’ days for 2013:
Battle On The Hill with Darren Clarke & Sam Torrance where both will captain two small teams in an exclusive day at St. Georges Hill.
Darren Clarke
Wednesday 11th September Hardnick Cup, Woburn Golf Club for 16 golfers Monday 16th September Your Golf Travel Masters Brocket Hall for 16 golfers
Woburn Golf Club
Monday 7th October Concordia Club Championship Bearwood Lakes for 48 golfers
Members’ Special Offers
Membership
US Masters, Open Championship and Ryder Cup packages will be available to our members at preferential rates.
All newcomers to The Concordia Club Thesewill willhave be arranged during the year at Concordia been proposed and recommended through existing Club partners’ venues such as City Golf and Gaucho. members to ensure we are building a club where people share a passion for golf, have a wealth of business experience and wish to enjoy the very best the game can offer.
We want to create and manage bespoke packages that will suit our members’ requirements…right from tickets, flights, accommodation, transfers… through to dinner reservations, hospitality and opportunities to meet players and celebrities, and bookings through our partnership with Your Golf Travel.com Your ‘Members Only’ dedicated booking advisor is available for information and bookings Gareth Llewellyn Tel: +44 20 7336 5354 Email: garethl@yourgolftravel.com
Members’ evenings
Once a member you will receive the following merchandise courtesy of our partners: • • • • •
Galvin Green waterproof suit Cleveland Tour stand bag Two dozen Srixon Z Star balls £100 Your Golf Travel voucher 25% off food and beverage at all Gaucho restaurants including a complimentary bottle of champagne on arrival.
…and you will have access to exclusive and high profile events. • You will have the opportunity to play in a minimum of eight member golf days per year at any of our partner golfing venues with no additional charge • A members’ discount will apply when a member enters any team in one of our high profile calendar events.
Brocket Hall
Secrets from the smallest room Brief: A vehicle to explain water saving facts. Solution: A 105mm square book that looks at fun facts about the humble toilet
Professional Manager magazine Brief: Design, art direct and layout the membership magazine for the Chartered Management Institute. Solution: Bi-monthly 60 page magazine for which I also created images for the cover and main features.
Publications A range of corporate and membership titles, regular, one off or pitches for either print or digital format.
Issue 9/2011
TRENDS
Our WorkPlace
& STATISTICS
2007
Excellence on show. Celebrating you, our stars
link
The magazine for Standard Chartered in UK and Europe
Spring 2006
GistW rld Winter 2013
The magazine for Gist people
EuropE unitEs undEr Gist
New building on target for 2007
Dressed to impress Revellers glam up for Christmas party
Kids wise up to HIV and AIDS Childcare scheme saves pounds for parents
Nursery’s hands on help
Schools programme expands
Ex-military get a warm welcome
Publications A range of corporate and membership titles
News, views and comment for TDG customers
Issue 1: November 2010
Route to success Communicate your way to a successful supply chain this issue Talk from the top Skills crossover opens up new markets
4PL makes good business sense TDG’s Paul Hayes talks to Connect
whatwhy how who when www.tdg.eu.com
StormHarbour/Cancer Research UK
November 2010 3
Golf day 2012
Your pension - your future
Your guide to proposed changes to the Southern Water Pension Scheme
April 2012
2007 UK FOOD AND SERVICE MANAGEMENT SURVEY
Publications A range of corporate and membership titles
W A T E R - S A V I N G
T I P S
F O R
Y O U R
kitchen
enjoy water don’t waste it
W A T E R - S A V I N G
T I P S
T I P S
F O R
Y O U R
garden
enjoy water don’t waste it
F O R
Y O U R
bathroom
enjoy water don’t waste it
W A T E R - S A V I N G
W A T E R - S A V I N G
T I P S
F O R
Y O U R
home maintenance
enjoy water don’t waste it
Designed a series of four leaflets ‘Enjoy water don’t waste’ about water saving. Created the cover concept, then photographed and montaged the images.
t r i d e n tn i v e n
ENVIRONMENTAL
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PROFESSIO NAL
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TRANSPORTATION
BRITISH HOSPITALITY: TRENDS & DEVELOPMENTS
2008
Freud Communications Brief: Design corporate identity and promotional material. Solution: Designed a fold out brochure to explain the four different divisions of the business.
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3D point of sale Brief: Point of sale or promotional displays for drinks. Solution: Hanging cup display for SlushPuppie.
Standing display for Seltzer clear can mineral water.
Bottle sleeve for Dos Equis Day of the Dead one night event.
Southern Water campaign Brief: Design touring exhibiton and game concept to aid the understanding of water saving, to fit into existing trailer. Solution: Designed the game mechanic, briefed illustration, designed poster, literature and coloured illustration.
Disney/Timex packaging Brief: Design packaging for a range of Mickey Mouse watches produced by Timex. Solution: The watch boxes with different background themes had to incorporate the ‘Mickey’s world’ logo.
Chelsea Flower Show exhibition Brief: Design of stand, panels and all literature for Brinsbury College. Solution: Sustainable stand concept fabricated by the college, graphic panels designed from text and images supplied by students. Stand won Silver medal.
Wates foyer posters Brief: Create visual style for conference on the theme of employees. Solution: Took martix element form Wates logo, applied colours and employee portraits into matrix. Here applied to roll-up foyer posters for the QE2 conference centre
John Lewis, Stratford
Painswick Road, Manchester
Woolwich Civic Centre
Building Futures, Community Day, Luton
Wates stage set Solution: Here applied as panels to conference stage.
Buckley jewellery Brief: Create identity for Buckley jewellery and four sub brands. Solution: Buckley Jewellery, PavĂŠ Essentials, PavĂŠ Jewellery, AB-Adrian Buckley and JTW England all share common colours and themes. Then applied to boxes and euro hangers for display in M&S and P&O ferries.
JMAsscher POS Brief: Create visual style for new diamond brand. Solution: Exploratory work for point of sale and promotional book about the brands image. Book will be sent to retailers to help them understand the positioning of the product. This will be followed by a book for each of the 3 collections which will be renewed every year. Work in progress.
janmaarten Future Heirlooms
Future Heirlooms
Cullinan 1905
excelsior 1893
The ‘Precious Book’ will be the embodiment of the brand, encorporating the history and the vision of the company. It will form the core of a set of books, one for each collection.