What does a fashion buyer do?

• Establish optimal retail prices: Fashion buyers can advise businesses and retailers on how to price their apparel items based on their understanding of buying trends and current market pricing. To calculate retail pricing that give the company the best possible profit margins, buyers compare prices and availability with those of competitors.

• Create sales tactics: A highly experienced fashion buyer can create sales techniques to entice customers to make purchases and outperform rivals. This can include sales over the holidays, rebates, coupons, and benefits from loyalty programmes.

• Determine industry trends: One of the buyer's responsibilities is to determine both established and new fashion industry trends. The buyer can enhance a company's reputation and revenue by recognising and capitalising on trends, which can concentrate on materials, patterns, styles, eras, and brands.

• Keep vendor ties: It's critical to build and keep relationships with vendors so that you may negotiate successfully and get products before they're released. Buyers that value developing business connections may open up more lines of communication with suppliers and partners.

• Follow clothing budgets: Many businesses have budgets for the quantity of clothing and other products they buy for resale. When choosing which things to stock and sell, the buyer frequently keeps an eye on budgets and makes adjustments as necessary.

• Assess the quality of the apparel: Before buying clothing and accessory items from suppliers and vendors, the buyer can determine whether they are worth the cost. Depending on the business the buyer works for, they may take into account the quality level they promote to clients before making a purchase.