WHOLESALE PRICEWATCH

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PRICEWATCH

Insight reporter @TamaraBirchNT 020 7689 3361

tamara.birch@newtrade.co.uk

Wholesale checker

The spirits opportunity is hard to miss, with the total spirits value growing by 29% in 2020 to a total worth of £276m. Vodka is a huge part of this growth and it’s vital to stock niche lines and different flavours, too. We compare pricing across five wholesalers to help retailers achieve better margins

AVG – Average RRP N/A – Information not available PMP – Price-marked pack * – On promotion C – Different case size

DISCLAIMER: Prices accurate as of 2 September, prices may vary by region. Rebates, delivery costs and membership fees not included. All prices are inclusive of VAT. Minimum or maximum orders may apply. WHOLESALER 1 WHOLESALER 2 WHOLESALER 3 WHOLESALER 4 WHOLESALER 5

Booker Wholesale National delivered and cash & carry wholesaler National delivered and cash & carry wholesaler National delivered and cash & carry wholesaler National delivered symbol group

Bestway Wholesale Time Costcutter Abra Wholesale

London-based cash & carry delivered wholesaler

PRODUCT DESCRIPTION RRP WSP RRP WSP RRP WSP RRP WSP RRP WSP

Smirnoff Red Label 37.5% 70cl £17.99 £14.39 £14.79 £11.80 £14.79 £9.80 £16.49 £12.70 £17.99 £13.40

Glen’s 37.5% 70cl £13.49 PMP £11.46 £13.49 £11.40 £13.69 £9.23* £13.49 £9.50 £13.99 £11.60

Smirnoff Red Label 37.5% 1l £28.49 £22.79 £20.49 £17.60 £23.19 £17 £23.99 £16.99 £27.75 £18.40

Au Vodka Black Grape 35.2% 70cl £34.49 £26.38 £34.99 £26.38 £30.99 £21.56 N/A N/A £34.99 £26*

Russian Standard 38% 70cl £16.75 £13.38 £15.79 £13.80 £15.79 £11.04 £15.49 £11.44 £16.75 £13.50

Au Vodka 35.2% 70cl N/A N/A £34.99 £26.38 £30.99 £21.56* N/A N/A £34.99 £26*

Cîroc Flavoured Red Berry 37.5% 70cl £34.49 £27.59 £31.99 £27 £31.29 £20.90 £34.99 £22.50 £32.99 £26.33

Grey Goose 40% 70cl £39.99 £31.79 £37.99 £32 £39 £25.05 £41.99 £28.67 £41.99 £31

Russian Standard 38% 1l N/A N/A N/A N/A £22.99 £15.73* £20.99 £15.67 N/A N/A

Smirnoff Green Apple 37.5% 70cl £15.99 £11.28 £15.99 £11.39 £15.99 £11.39 N/A N/A £17.49 £14

DEAL OF THE WEEK

PRODUCT Au Vodka Black Grape 35.2% 70cl WHOLESALER Time SINGLE UNIT PRICE £21.56 MARGIN AT RRP 30.43%

Cheapest wholesale price

Sunita Aggarwal

STORE Spar Wigston LOCATION Leicester SIZE 1,500sq ft TYPE Residential

TOP TIP Stock up when products are on promotion

We get our spirits from our symbol group. Spar comes weekly and we’ve been fortunate to maintain availability on spirits, despite the driver shortages. We buy spirits throughout the year, but stock up when they’re on promotion and increase our order during peak seasonal times, such as Christmas. We buy vodka the most and it’s mostly Smirnoff or own label, but we are seeing a trend towards products such as Au Vodka.