November 7, 2017
On-Page optimization is the changes that are made on the website. On-page optimization includes your website title, description, focused Keywords, Internal Links, Headings Tags, Image Name & ALT Tags etc. There is a report which says, 70 % of your website ranking is affected by improper On-page SEO.
Whether it's a blog or a website content, you should be original because search engines like Google love original content and if you are copying content from others you get penalized. Your content should be around your targeted keywords that will help your website ranking.
There is a study which says, over 2 billion Smartphone users will make some kind of transaction on their mobile device, and 95% of users look up local information about a business before visiting it. With these change in trend, it is important for you to have a mobile-friendly website.
Off-page SEO is the back links that your website get from some other website. OffPage elements include bookmarking, classifieds, PDF submission, PPT submission, Video & Blog submission etc. You should include your website links while doing all these submissions.
After doing all these activities it is important for you to track your website performance. Use Google analytics and webmaster by Google for tracking your website performance. Both are free tools and give you all the information of your website visitors and the keywords that are ranking.
India Office: 512-513, Devika Tower, Nehru Place, New Delhi-110019
011-65578601 | 9958787711 www.newton.co.in
https://www.linkedin.com/company/newton-consultinggroup-inc