Your Business Winter 2017

business

YOUR

WINTER 2017 ISSUE

BROUGHT TO YOU BY THE NEWMARKET CHAMBER OF COMMERCE

HONOURING Excellence

CELEBRATING SUCCESS AT THE 27TH ANNUAL BUSINESS EXCELLENCE AWARDS

MEET JOE D’ADDARIO

2016 ENTREPRENEUR OF THE YEAR YOUR BUSINESS | Winter 2017

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AWESOME FOUNDATION NEWMARKET

HAVE AN

AWESOME

IDEA?

Each month, we award $1,000 to an individual or group to implement an idea that benefits youth in Newmarket. Submit your idea today!

www.newmarketchamber.ca/awesome

CONTENTS

14

Words of Wisdom

15

Meet Joe D’Addario

16

Honouring Excellence

19

Scam Alert: Don’t Get Speared

business

YOUR

Features

Joe D’Addario from Nature’s Emporium. Cover Photo by Pedja Milosavljević. Courtesy of Nature’s Emporium.

In Every Issue 4

From Debra’s Desk

5

Calendar of Events

6

Behind the Scenes

7 Learn

News, Knowledge & Insights

9 Connect

Bridging Business & Community 13 Thrive

Tips, Trends & Intel

Economic Development Update 22 Members Magazine layout and design provided by Metroland Media Group Ltd. Your Business is published quarterly by the Newmarket Chamber of Commerce. To Advertise: advertising@newmarketchamber.ca

Board of Directors Chair Dave Peters FFM Capital Inc.

1st Vice Chair Joshua Campbell Coldwell Banker The Real Estate Centre Brokerage

Lorne Cooper Century 21 Heritage Group Ltd. Brokerage

Leslie Yeates Collins Barrow Durham Consultants Inc.

Secretary/Treasurer Pierre Bonhomme Chaggares & Bonhomme Chartered Professional Accountants

Past Chair Kevin Murdoch The Murdoch Group Private Wealth Management

Ron Pickett RDM Management Group

Sabine Schleese Schleese Saddlery Service Ltd.

Newmarket Chamber of Commerce Staff

470 Davis Drive (The Old Railway Station) Newmarket, ON L3Y 2P3 T: 905.898.5900 F: 905.853.7271 W: newmarketchamber.ca E: info@newmarketchamber.ca

President & CEO: Debra Scott Business Development Manager: Tracy Walter Office Manager: Lori Clayton Event Manager: Rosanne Antunes Member Services: Lauren Davie Program Coordinator: Tyler Nakeff Auditor: BDO Canada LLP Editor: Leslee Mason

Smart Commute Central York Staff Program Manager: Pat Lusink Program Services Coordinator: Jennifer Brien Program Services Coordinator: Andrea Stephenson YOUR BUSINESS | Winter 2017

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FROM DEBRA'S DESK

ADVOCACY:

YOUR VOICE IN ACTION From Parliament Hill to Queen’s Park to the Town offices, decisions made at all levels of government can directly impact your business.

What isn’t always so clear is how. Whether we’re talking local bylaw changes or a federal tax hike, without a solid background in a particular issue (or a working crystal ball) trying to figure out what it means for your business is often complicated and confusing.

As important as it is, navigating advocacy issues takes effort and time, and many business owners just don’t have the resources necessary.

Over the years, advocacy has become a big part of what chambers do on behalf of their memberships. So how does it work? Though it differs depending on the chamber, at the Newmarket Chamber we advocate at all levels of government. Locally, we work directly with

both the Town of Newmarket and the Regional Municipality of York. At the provincial and federal levels, we coordinate our efforts with the Ontario Chamber of Commerce (OCC) and Canadian Chamber of Commerce respectively.

Both the OCC and Canadian Chamber are made up of chambers like ours to form the chamber network. At the national level, the chamber network represents approximately 200,000 businesses and is the largest and most influential business association in Canada.

From helping to mitigate the rising cost of doing business to policy research on taxation or regulation issues, the chamber network strives to create an environment that enables businesses like yours to grow and thrive.

Strong businesses help create strong communities, and there’s no doubt advocacy has

a role to play. That’s why we’re thrilled to say the Newmarket Chamber is strengthening its efforts. This fall, we welcomed a Government Relations and Policy Manager. Abdus Samad will play a significant role in leading the Chamber’s public policy research and the development of initiatives to further the interests of our members. Look for regular advocacy updates via our website and monthly e-letters.

Got a question or comment? Please feel free to connect with me via email. I can be reached at debra@newmarketchamber.ca.

Debra Scott President and CEO

Our policy resolution “Bridge the Broadband Gap” was adopted at the Canadian Chamber of Commerce annual general meeting in September. Co-developed with the Ajax-Pickering Board of Trade, the resolution focuses on the importance of ultra-high-speed Internet as a crucial success factor for cities to attract and retain business.

Celebrating 160 Years!

The Newmarket Chamber has been the voice of local business since 1857.

A b i g t h a n k y o u t o o u r C o r p o r at e a n d C o m m u n i t y Pa r t n e r s 2016 CORPORATE PARTNERS

2016 COMMUNITY PARTNERS

Newmarket

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newmarketchamber.ca

EVENTS For a list of all events, information and registration, visit newmarketchamber.ca/events

DECEMBER DECEMBER 1 Chamber Members’ Holiday Mix ‘n’ Mingle & AGM 5:30-7:30 pm | RedCrest Cardinal Golf Club DECEMBER 13 Breakfast Networking 7:00-9:00 am | Cardinal Golf Club

JANUARY JANUARY 24 Social Media Clinic: LinkedIn Connections How to Prove You’re a Thought Leader in Your Field 12:30–1:30 pm | Newmarket Chamber of Commerce JANUARY 25 Tech Triage: Hook, Line and Sinker How to Spot Phishing and Spear Phishing Emails 12:30–2:00 pm | Newmarket Chamber of Commerce JANUARY 26 LEARN Seminar Series Positive Networking: Positive Results 9:00–11:00 am | New location: NewMakeIt

ONGOING DECEMBER 13, JANUARY 26, FEBRUARY 23 Member Orientations GRANT APPLICATION DEADLINES, 15TH OF EVERY MONTH Awesome Foundation Newmarket EVERY FRIDAY Entrepreneurs In Motion Networking Group THIRD TUESDAY OF EACH MONTH Small Business PeerGroup

FEBRUARY FEBRUARY 1 Breakfast: Commercial Real Estate Essentials sponsored by Business Development Bank of Canada 7:00–9:00 am | Cardinal Golf Club FEBRUARY 14 Breakfast Networking 7:00–9:00 am | Newmarket Community Centre & Lions Hall FEBRUARY 21 Annual Economic Luncheon 11:30 am–2:30 pm | Cardinal Golf Club FEBRUARY 22 Tech Triage: Web Smarts Tips and Tools to Help You Surf Safely 12:30–2:00 pm | Newmarket Chamber of Commerce FEBRUARY 23 LEARN Seminar: LinkedIn for Lead Generation 9:00–11:00 am | New location: Aurora Public Library FEBRUARY 28 Social Media Clinic: Live Streaming Be a Star for Your Business 12:30–1:30 pm | Newmarket Chamber of Commerce

MARCH MARCH 9 Annual Women In Business Luncheon 11:00 am–2:30 pm | Cardinal Golf Club

MARCH 23 LEARN Seminar: The Art of Prospecting 9:00–11:00 am | New location: NewMakeIt MARCH 28 Social Media Clinic: Blog Writing Best Practices—It’s More Than Just Keywords!

12:30–1:30 pm | Newmarket Chamber of Commerce MARCH 29 Tech Triage: Backups—The Best One for You and How They Can Save Your Business from Ransomware and Other Infections 12:30–2:00 pm | Newmarket Chamber of Commerce

FEATURED EVENTS MARCH 9

March 31–April 2

Women in Business Luncheon

Newmarket Home & Lifestyle Show

Don’t miss our popular Women in Business Luncheon.

This year, Biz–Zone founder Julie King, will discuss Thinking Styles—Mastering the Art of Persuasion. In this interactive session, you’ll have the chance to do a preliminary assessment of your own thinking style preferences and learn about the importance of building “whole brain” organizations. Display tables are available (contact events@newmarketchamber.ca for more info).

Details at newmarketchamber.ca

The 21st annual Newmarket Home & Lifestyle Show returns to the Ray Twinney Recreation Complex. A three-day showcase of consumer-focused companies, products and services, the Show is the biggest event of its kind in York Region. More than 5,500 people attended the 2016 event, which featured two full arena pads, family-friendly entertainment, free parking and more.

For times and details, visit newmarketchamber.ca YOUR BUSINESS | Winter 2017

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BEHIND THE SCENES

BOARD JOSHUA CAMPBELL, 1st Vice Chair Q. How are you involved with the Chamber?

A. I’m the Vice Chair of the Board of Directors. I have been a member of the Chamber since 2005 and a Board member since November 2014.

Q. What’s your day job?

A. My day job is that of a Realtor. I work with my clients to achieve their real estate goals. Their success is my success.

Q. What do you like best about Newmarket?

A. My family and I are incredibly lucky to call Newmarket our home. It offers us a sense of community, safety for our children and a work-life balance that enables us to experience all the best that life has to offer!

Q. What’s the one piece of advice you wished you had received early on in your career.

A. Step outside of your comfort zone at least one time every day. It is the only place you can grow.

Q. What’s your favourite quote or motto?

A. “Happiness through integrity.”

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newmarketchamber.ca

GET TO KNOW THE NEWMARKET CHAMBER

STAFF LAUREN DAVIE, Member Services Q. What are your main responsibilities at the Chamber?

A. I’ve been with the Newmarket Chamber for 5½ years in the Membership Services role. I also head up events for the Newmarket Young Professionals Group and am an active member of Entrepreneurs in Motion or EIM—a referral-based networking group that is a program of the Chamber.

Q. What do you like best about Newmarket?

A. I really love the community feeling here and the fact that everything I need for my family is nearby, including a great hospital and large mall.

Q. Finish this sentence: Success to me means…

A. …being happy and having balance in my life. It’s important for me to work close to my kids, not have the stress of a long commute, and have time to be with friends and family. Working at the Chamber makes all of that possible.

Q. Name one thing on your bucket list.

A. More travel! Next year, my family and I are visiting my brother, sister-in-law and nephews in Singapore. We also have family in Italy and Germany and we’d love to visit with them in the near future.

VOLUNTEER BRI-ANN STUART, Home Show Advisory Panel Q. How are you involved with the Chamber?

A. I joined the Newmarket Chamber as a member upon relocating to Newmarket in September of 2014. Since then, I have had the opportunity to take part in the Home Show strategy sessions conducted by the Chamber. I am happy to participate and generate ideas with fellow participants as it is evident that the Chamber is committed to continuing to elevate and enhance the show each and every year.

Q. What’s your day job?

A. I currently hold the position of General Manager at Upper Canada Mall where I’m responsible for the strategic leadership and business planning. This includes driving all business KPI’s, customer experience, community relations and innovation within all departments. I am fortunate to collaborate each day with a talented team that works diligently to ensure that we are enhancing the Guest experience with every interaction, every day.

Q. What’s your favourite quote or motto?

A. “Start by doing what’s necessary, then do what’s possible, and suddenly you are doing the impossible” – Francis of Assisi.

LEARN

NEWS, KNOWLEDGE & INSIGHTS

INTRODUCING TECH TRIAGE Frustrated because your technology expectations are exceeding your current reality? Wonder how you can get more out of your existing technology be it computers, tablets, smart phones, network or cloud systems? Worried about scams that may target you or your business?

Our new Tech Triage clinics can help. Each month, Bob Kyriakides from Digital Hero will discuss a different tech topic and follow that up with a Q & A. This is a great opportunity to ask an expert those need-to-know questions. Turn to page 5 for the lowdown on upcoming topics.

M2M: 200-PLUS DEALS AND DISCOUNTS

From yoga classes to office supplies and haircuts, if you’re not using your M2M card, you’re missing out on a lot of savings. Chamber members receive discount cards for all employees for use at work and home. Show the card to access terrific deals and discounts such as:

Absolute Muay Thai Fitness Academy / Muay Fit Workout: 10% off all monthly plans

Black Forest Plumbing: $40 off any plumbing service

Easyprintcanada.com: 250 free business

cards for any order $75 and over or 500 free business cards for any order $100 and over Ground Burger Bar: 10% discount (excluding alcohol)

Newmarket Public Library: 20% off room rentals

RENT THE

Boardroom Need a great space for your next meeting?

How about the Chamber’s spacious, techready boardroom? Available between 8:30 am and 4 pm Monday to Friday, the boardroom comes equipped with a 70-inch HD screen with VGA connections, wifi, whiteboard and markers, extra chairs and facilities to support catering. Video conferencing capabilities are also available for a separate fee. Chamber members enjoy special low rates. Get the details at newmarketchamber.ca/Rental

WE’RE HEADING TO IRELAND! Join us in Ireland in spring 2017. Our 10-day adventure starts May 28th and kicks off in the capital city of Dublin. From there, we’re on to County Wicklow known as “the Garden of Ireland” followed by a visit to Killarney’s famous Blarney Castle built in 1446. Take in mountains, peat bogs, lakes and majestic ocean views along the Ring of Kerry, Ireland’s most panoramic routes before heading to the

spectacular Cliffs of Moher. Other highlights include a walking tour of the city of Galway as well as a visit to the Connemara Region, a land of small villages where Gaelic is still the spoken language. Cliffs, castles, cathedrals and more—we can’t wait for the adventure to begin!

Chamber members benefit from a special price of $3490 (per person based on twin sharing). For more info, visit newmarketchamber.ca/Ireland.

Travel Professionals International ON Registration: 1576226 | Naqi Ahsan, CTC, 1131 Nottinghill Gate, #203, Oakville ON L6M 1K5 | Direct line: 905-853-5146 | Email: nahsan@tpi.ca YOUR BUSINESS | Winter 2017

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what

makes us the most trusted source of community news and information?

Our readers provide feedback and participation to help

shape our strategies in content, editing, and design.

Our readers are our partners.

Our histOry began in 1852, and over many decades we’ve

compiled a written record of the key people, places and events that have shaped Newmarket and surrounding communities. Then, as now, we proudly serve local residents as their newspaper of record.

Our advertisers carefully invest in the Newmarket era

-They know we we deliver results. results Well-crafted local advertising is vital in keeping our readers informed.

Our peOple are our most valuable asset. They are local

residents like you, and are active in our community. Their dedication and experience continues to win media awards, both nationally and internationally.

Our teChNOlOgy is keeping pace – and anticipating –

the ever-changing needs of our readers and advertisers. We continue to invest in leading-edge digital media. We’re growing with you!

Our CONsCieNCe is firmly fixed on the environment, so

we offer eco-friendly printing options, including FSC certified printing and 100% recycled and certified paper stocks.

Connected to We are the community 905-853-8888 • www.yorkregion.com

CONNECT

BRIDGING BUSINESS & COMMUNITY

DASHING THROUGH THE SNOW…ON A BIKE!

D

o you hibernate in the winter? You’re not alone. Cold days and less daylight can trigger a drop in our mood, overindulgence in comfort food and a decrease in exercise. Cycling to work through the winter months can be an easy way to fit the recommended 30 minutes of physical activity into your daily routine. Follow these winter cycling tips for a happy and healthy winter.

Older can be better

Sand and salt can wreak havoc on gears and other moving parts. Choose an older bike for winter riding and consider one with fewer gears. Slap on some fenders and winter tires and you’re good to go!

Layer up

There is a fine line between warm and dry versus sweaty and clammy. Cycle-specific clothing can be expensive and you likely already have what you need. Choose thin, lightweight and waterproof layers according to the length of your commute. Waterproof gloves and boots are a must. Cover your head and ears to prevent heat loss.

white light on the front of your bike along with a red rear reflector or light, 30 minutes before sunset to half an hour after sunrise.

Wear bright and reflective clothing.

Keep your bike cold

Drying off your bike and storing it in a cold, dry place can reduce condensation and rust.

Be sure to lubricate moving parts regularly.

If the weather outside is frightful, don’t ride that day, but remember many municipalities ensure that roads and trails are well- lit and cleared year-round. In addition, all buses have bike racks so you have a backup plan if the weather gets crazy.

Stay safe and be visible

s“I find riding to work a great way to fit some exercise into an otherwise busy lifestyle. The exercise helps me to feel more relaxed, both at work and home.

Winter riding helps me overcome some of the winter blues too.” Dr. Daniel Kim, Southlake Regional Health Centre physician.

MEMBER News

Photo provided by Upper Canada Mall and Oxford Properties Group

UPPER CANADA MALL ADDS TO ITS OFFERINGS

Construction is underway for the muchanticipated addition of Arthur’s Landing, opening in early 2017 at Upper Canada Mall.

The full-service restaurant will join a number of new tenants, including Sketchers,

Ride at a steady pace, avoid sudden turns and brake slowly to avoid slippery spills.

Choose the safest route and don’t be afraid to take the lane. Avoid hugging the sidewalks or snowbanks. Always make eye contact with drivers to ensure they see you. Don’t forget, you are required by law to have a

WLKN, and Honey which all opened just in time for the holiday season. Other recent openings include Ivivva, Alex and Ani, White Barn, Saje, L’Occitane En Provence, Strauss, and Burgundy Home.

Along with new store offerings, Upper Canada has also introduced the Kipsu Text Messaging Program to add to the shopping experience, says Bri-Ann Stuart, General Manager, Upper Canada Mall. “Customers now have the ability to directly text our Guest Service representatives at 905-2181630 with any questions related to gift ideas, directions and retailer/product information.”

As for the Target redevelopment? Stuart says an announcement is coming soon. “We are anxious to share with you the exciting details of our Target redevelopment… stay tuned!”

For a more comprehensive list of winter cycling tips, visit sccy.ca/wintercycling Smart Commute Central York is a program of Metrolinx

NEW APP FOR SELECT ART GALLERIES

Select Art Galleries offers fine art prints, custom frames and home decor items from its Yonge Street location. With their new app (available for both Android and iOS), the company is looking to put art and Canadian sculptures at your fingertips.

Launched in late summer, the app offers users the opportunity to take a virtual store tour, check out items for sale, participate in the company’s Loyalty Rewards Program and more.

It’s a great way for customers to get to know the company which was established in 1980. Its gallery includes original artwork from some of Canada’s most distinguished artists, including Robert Bateman and Trisha Romance. Look for the Select Art Galleries app on the App Store and Google Play.

YOUR BUSINESS | Winter 2017

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CONNECT

Events There’s always something going on at the Chamber! Check out these highlights from the last several months.

❖ Breakfasts

❖ August’s Breakfast was sponsored by FFM Capital Inc. Seen here: Richard Yagutilov and Michael Kiely.

❖ Meridian Credit Union Newmarket sponsored the September Breakfast. Seen here: Susan Dasilva-Romeo and Cecli O’Grady.

❖ Newmarket Arts Council sponsored the October Breakfast. L to R: Julie Cochrane with Jacob Gal and Chris Emanuel.

Taylor Funeral Home: a special place to remember You are unique. Your loved ones are unique.

So at your time of need or when planning ahead, rely on our specialists to provide everything you need to create a one-of-a-kind remembrance.

Service with Professionalism List & Buy with Aurora’s 2015 Top Sales Producer*

Lenard H. Lind

FRI, CRES, SRES, Broker of Record/Owner

Call us today for a FREE Planning Kit:

MVA-Residential (Market Value Appraiser) CERC Relocation Specialist Luxury Home Marketing Specialist Member, I.C. & I. Council, CREA Registered Mortgage Broker, FSCO Registered Home Builder, BILD and TARION

905-898-2100 taylorfh.ca

15105 Yonge St. Ste. 100 Aurora, ON L4G 1M3 Toll Free: 1.888.727.8223 Fax: 905.727.2230 lenard@hallmarklindrealty.com hallmarklindrealty.com

Taylor Funeral Home Newmarket Chapel

by Arbor Memorial

524 Davis Drive, Newmarket, ON Arbor Memorial Inc.

10 newmarketchamber.ca

Family Owned. Proudly Canadian.

Ontario’s ONLY ISO 9001:2008 Registered

905.841.000 or 416.410.8223

CONNECT

EVENTS ❖ Newmarket Young Professionals (NYPG)

❖ Softball: The NYPG’s annual softball game was a hit! ❖ Mini-Putt and After Hours (right): It was nothing but blue skies for the NYPGNewmarket Chamber joint event which took place in September at Cardinal Golf Club.

IN 2016

STAND OUT

Looking to promote your company or organization in Newmarket?

Make advertising in Your Business magazine a part of your marketing plan. With low advertising rates and a reach that includes 2300+ local businesses, this is an opportunity you don’t want to miss!

business business SPRING

2016 ISSUE

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YOUR

YO U R

WINTER 2016 ISSUE

BROUGHT TO YOU BY THE NEWMARKET CHAMBER OF COMMERCE

OVATION WN INN and technology

RO ity initiatives HOMEre,-G commun Healthca

DATION E FOUN AWESOM KET be yours? idea NEWMAR winning Will the

HELP, I’VE BEEN HACKED! Crucial steps after a breach

next

MEETING OF THE MINDS

YOUR KNOW GET TO NITY COMMU

Manufacturers Roundtable

HIGHLIGHTS FROM THE BUSINESS EXCELLENCE AWARDS

+MEET

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tory STEPHENS ness Direc

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2015 ENTREPRENEUR OF THE YEAR YOUR BUSINESS | Winter 2016 1

Visit newmarketchamber.ca/marketing for more information 905 898-5900 | advertising@newmarketchamber.ca

YOUR BUSINESS | Winter 2017 11

CONNECT

Events ❖ China The Chamber took two spectacular trips to China in 2016. They were such a hit that we’ll be returning in October 2017. Look for details on our website.

❖ The rain didn’t dampen anyone’s enthusiasm. Here’s one of the groups in front of the Great Wall of China.

❖ The Shanghai skyline is impressive from any angle.

❖A

busy street in downtown Shanghai.

❖ Located in the centre of Beijing, the Forbidden City was the home of emperors for nearly 500 years. Today, it houses the Palace Museum.

Turn to page 16 to see our coverage of the 27th annual Business Excellence Awards.

You can also access our photo galleries by visiting newmarketchamber.ca and clicking the Flickr icon at the top right of the page.

12 newmarketchamber.ca

THRIVE

TIPS, TRENDS & INTEL

MOVING AHEAD WITH A NEW PLAN TO

ACCELERATE COMMUNITY GROWTH

Town of Newmarket Economic Development Update

D

of Council that acts as an advisory body, helping to advance strategic priorities by providing critical analysis, feedback and advice from a business and community perspective on economic challenges and opportunities.) The strategy is intended to provide a roadmap and guide while serving as a supporting document to advance Council’s identified themes and strategic priorities related to economic growth.

The new Strategy will guide important economic development initiatives over the next three to five years and will The new Economic Development Strategy set the tone for is a timely addition to the work that is a community focused on already underway or recently completed innovation, within the community to positively impact urbanization and the Town’s economic development agenda. collaboration.

Over the course of the Strategy’s implementation, the Town identified priority sectors of health care, will make significant progress when it comes knowledge and advanced manufacturing, to introducing affordable, ultra-high-speed while reinforcing Newmarket’s prominent broadband in Newmarket, become a Canadian role as a regional growth centre within York leader in ‘suburban urbanization’ and build even Region. A refresh in 2012 refined this strategy more successful partnerships that accelerate by emphasizing Newmarket as an Intelligent Community enabled by broadband deployment, economic development opportunities.

The new Economic Development Strategy marketing the Yonge Street-Davis Drive is a timely addition to the work that is corridors for intensification, and positioning already underway or recently completed Newmarket for post-secondary opportunities. within the community to positively impact NEDAC worked closely with Town staff and the Town’s economic development agenda. the Mayor and Council to prepare the Town’s For instance, Davis Drive has already changed second Economic Development Strategy which the way people travel through Newmarket, received unanimous support from Council and construction on the Yonge Street at its meeting on October 3, vivaNext rapid transit route addition is well 2016. (NEDAC is a committee riving innovation and building a solid foundation for future community success are top priorities at the Town of Newmarket. To help achieve both, over the past several years the Town has been working closely with a number of private- and public-sector partners through the Newmarket Economic Development Advisory Committee (NEDAC) and the Community Collaborative Ecosystem (CCE).* In 2010, the Town adopted an Economic Development Strategy. It focused on advancing community economic development within

“

”

underway. These milestones are critical to the progression of the Town’s Urban Centres Secondary Plan, which identifies these arteries as vibrant, dynamic, livable corridors.

The historic downtown Newmarket gateway sign is another positive example.

Recently installed at Davis Drive and Main Street, it has generated interest both within and outside the Town’s borders.

Likewise for the newly renovated Old Town Hall which opened its doors to the community at the end of September after a significant architectural transformation.

Through the Strategy, Newmarket is embracing the future while keeping an eye on our past. We will welcome the transformation of our corridors into desirable live and work communities that will grow to 33,000 residents and 32,000 jobs over the coming decades. At the same time, we will protect our existing neighbourhoods and enhance our quality of life through ongoing community investments, thereby ensuring we remain one of the most desirable towns in which to live in Canada. *The Community Collaboration Ecosystem (CCE) is a collaborative innovation team, made up from community and external organizations both public and private that collectively helps identify opportunities and drive strategic initiatives within the Town. Together, the team works to accelerate the adoption of innovation, advocates for investments, and coordinates marketing and engagement efforts.

Chris Kallio is the Economic Development Officer with the Town of Newmarket. He welcomes questions and comments on this article or overall economic development within Newmarket. He can be reached at 905.953.5131, ext. 2 or ckallio@newmarket.ca.

YOUR BUSINESS | Winter 2017 13

F E AT U R E

WORDS OF Wisdom

How do you max your 24 hours? Productivity tips: we asked, you answered!

T

hese days, we’re all looking for a little extra edge to make the most of our days. We turned to a group of business pros for some of their favourite tips. Here’s what they had to say:

PLAN FOR SUCCESS

AVOID A TIME SUCK

“Block times for specific activities, and stick with the plan. Turn your calendar into appointment blocks, and put activities into those blocks. If you want free time, plan it.

Keeping yourself organized and on-task is the real key to small business success.”

-Deborah Arsenault, Manager, Self-Employment Pathways for Newcomers, Job Skills

Being in the SMS business, I’m on my mobile a lot. My tip: Change your phone from a distraction into a productivity helper by downloading apps that make you more efficient. (If you think you need it, there is likely an app for it!) Next, schedule in looking at your phone every 30, 60 or 90 minutes instead of every few minutes.

-Rick O’Connor, President, SMSnet.ca, the Text Messaging Company

BE ACCOUNTABLE “I have an accountability partner to help me focus on a priority item for the week. I share the item with her on Monday and we touch base on Friday to assess status and any learnings. This level of accountability helps me get the task completed most times because someone else is waiting for my response, and the benefits go both ways because I am helping her do the same.”

-Shelly D. Cyr, Leadership Coach, Synfini Works

GET HELP “Entering the world of entrepreneurship has been exciting, very humbling and incredibly rewarding in so many ways. One of the greatest challenges I’ve faced is finding enough hours each day to accomplish everything I want to do in order to run a successful small business. My solution was to identify my strengths and leverage them by growing my business and letting the experts

Let’s Take Your Customer Communications

Further, Together.

Where Will Your Journey Begin?

www.BillGosling.com Customer Sales & Acquisitions

Customer Care

Accounts Receivable Management

14 newmarketchamber.ca

Contact Centre Technologies

Business Process Outsourcing

handle the rest. For example, I use a virtual assistant for all my social media requirements (the terrific Nikki Bult from NB Virtual Office). Doing so has enabled me to focus on serving my clients and growing my business with a lot less worry!”

-Michael Brown, Owner, Silver Fox Concierge Ltd

DEAL WITH IT Although, we would like to think we’re becoming paperless, it’s ridiculous the amount of flyers and junk mail we all receive. Instead of cluttering your home with all of it, place a recycle container near the door. As soon as you get in the door, quickly scan the pile and recycle what you don’t want to keep. Come recycling day you’ll already have it by the door and won’t have to spend valuable time going through your space collecting them.

-Kathy Russell, Certified Concierge and Organizer, butlergirl.com

MEET

JOE

D’ADDARIO 2016 RECIPIENT OF ENTREPRENEUR OF THE YEAR Photo by Pedja Milosavljević. Courtesy of Nature’s Emporium.

A

ccepting his Entrepreneur of the Year award at the Business Excellence Awards in October, Joe D’Addario jokingly told the crowded room “entrepreneur” was a word he couldn’t say or spell. But even if true, he doesn’t need to—it’s a word he embodies.

D’Addario is the President of Nature’s Emporium, a highly successful natural food store featuring organic and natural health foods, beauty and green living products, vitamins, supplements and more.

Established in 1993, the company opened a second location in Vaughan in January 2014. A third location in Burlington is scheduled to open in early 2017.

He attributes much of his success to growing up around business and watching his brother, Guy, and late father Angelo, build a flourishing health and bulk foods store in Ajax. It was destroyed in a fire just shy of its 20th anniversary.

Though devastating, D’Addario says Nature’s Emporium rose from its ashes.

On the heels of his win, D’Addario took time to speak to the Newmarket Chamber about lessons learned, his strengths as a leader and the importance of team.

&A

Q

Q. What are your greatest strengths as an entrepreneur?

A. I like to believe empathy is my biggest strength. I’ve always believed in treating other others as I would like to be treated. I honestly believe that caring for our employees, customers and suppliers has contributed to the success of Nature’s Emporium.

Q. If you could, what lessons would you share with your 20-year-old self?

A. To be more patient. Success is not something that happens overnight. To enjoy the journey because that is the fun part.

Q. In your acceptance speech, you spoke about the Nature’s Emporium team being just as valuable as its customers. For those

who weren’t at the Awards, can you talk a little bit about that?

A. My job as President is to ensure that our employees are happy, passionate and secure. It’s important that they feel satisfied with their careers. I believe that the customers can sense the energy of our staff when they walk in the store and it’s that positive energy that customers seek.

Q. What is the most productive part of your day and why?

A. My most productive parts of my day are first thing in the morning and late in the evening. Mornings allow me to plan my day ahead and evenings are usually a time of reflection to explore where I can improve.

Q. When it comes to work, what excites you the most?

A. What excites me each and every day are the employees of Nature’s Emporium. It is humbling to know that 280 people depend on NE for their livelihoods and for me to be a part of that is a blessing and an honour.

1 HE CAN’T LIVE WITHOUT… “Organic coffee!”

2 HIS FAVORITE PIECE OF TECHNOLOGY… “My Samsung Note 5”

3 HIS GO-TO BOOK… The Science of Getting Rich by Wallace D. Wattles. If anyone aspires to be an entrepreneur, this book should be his or her Bible.”

GET TO KNOW JOE YOUR BUSINESS | Winter 2017 15

HONOURING Excellence

CELEBRATING SUCCESS AT THE 27TH ANNUAL BUSINESS EXCELLENCE AWARDS

T

he Business Excellence Awards are a great opportunity to don fancy gear, connect with one another and, most importantly, celebrate local business accomplishments. Specifically, the Awards recognize businesses whose achievements

AND THE AWARD GOES TO...

or community involvement have made significant contributions to the economic and social well-being of the Town of Newmarket. This year’s event happened October 13th at The Manor, where winners took the stage to receive awards across 10 categories.

NOT FOR PROFIT OF THE YEAR Ontario SPCA, Provincial Education & Animal Centre Sponsor: XE.com Inc.

INNOVATION OF THE YEAR Shadowpath Theatre Productions Sponsor: Treefrog Inc.

The OSPCA team (from left to right): Sue Lentze, Katie Lewis, Diana Marsilio, Kate Turoczi and Kallie Milleman seen here with Dave Peters, Chair, Newmarket Chamber.

NEW BUSINESS OF THE YEAR Vitality Wellness Centre Sponsor: TD Bank Group

Alex Karolyi from Shadowpath with Treefrog’s Sean Stephens.

FRANCHISE OF THE YEAR Shoppers Drug Mart, (Yonge and Savage location, Store #858) Sponsor: The Era Tim Brown (TD Bank Group) with winners Dawn Noble and Julian Jacobs from Vitality Wellness Centre.

LARGE BUSINESS OF THE YEAR Benson Kearley IFG Sponsor: Royal Bank of Canada

Andy Hadcock from Shoppers Drug Mart, accepting his award from Amanda Smug (The Era).

16 newmarketchamber.ca

From left to right: Chris Baur (Royal Bank of Canada) with the team from Benson Kearley IFG, Lindsay Yaciuk, Roxanne Phillips, Gerrie Bolton, Jane Maxwell and Holly Juhola.

HONOURING Excellence

CELEBRATING SUCCESS AT THE 27TH ANNUAL BUSINESS EXCELLENCE AWARDS

MANUFACTURER OF THE YEAR

PROFESSIONAL SERVICES OF THE YEAR

Exco Engineering Sponsor: Collins Barrow Durham Consultants Inc.

Davis Orthodontics Sponsor: Bloomsbury Fine Carpentry

From left to right, Mandana Bastani and Angela Lupinacci from Davis Orthodontics with Rhonda Thornton (Bloomsbury Fine Cabinetry).

SMALL BUSINESS OF THE YEAR Sigma Promotions Sponsor: CPG Aerospace Leslie Yeates (Collins Barrow Durham Consultants Inc.) and Richard Dunn (Exco Engineering).

YOUNG PROFESSIONAL OF THE YEAR Mina Bashta, Skycare Pharmacy Sponsor : H.J. Pfaff Audi

Matthew and Michael Waddington (CPG Aerospace) with the Team from Sigma Promotions, Kristen Sheppard, Amanda Longshaw, Sami Freiha, Nikki Pett and Evan MacDonald.

ENTREPRENEUR OF THE YEAR Joe D’Addario, Nature’s Emporium Sponsor: NewRoads Chevrolet Cadillac Buick GMC

Mina Bashta (Skycare Pharmacy) pictured here with Hans Bigler from H.J. Pfaff Audi.

TO SEE ALL THE PICTURES FROM THE BUSINESS EXCELLENCE AWARDS: visit Newmarketchamber.ca and click on the Flickr icon

(Right) Kelly Broome (NewRoads Chevrolet Cadillac Buick GMC) with Joe D’Addario from Nature’s Emporium.

YOUR BUSINESS | Winter 2017 17

HONOURING Excellence

CELEBRATING SUCCESS AT THE 27TH ANNUAL BUSINESS EXCELLENCE AWARDS

COMMITTEE EXCELLENCE Every spring, the Newmarket Chamber puts out the call for business nominations to the community. From there, our Business Excellence Committee begins the tough job of narrowing down the long list of nominees to three names in each category. In addition, committee members (along with an expanded panel of judges) play roles in choosing the final winners. It’s a big job and we greatly appreciate their efforts!

THE BUSINESS EXCELLENCE COMMITTEE:

Ramzi Karim, Committee Chair, Staples Business Depot, Newmarket

Angelo Conenna, Scotiabank

Rhonda Thornton, Bloomsbury Fine Cabinetry

Audrey Wach, RBC Royal Bank

It’s no small feat to keep an audience entertained but emcee Bill Hogg did just that.

Dmitry Zavtur, TD Bank Group

Sabine Schleese, Schleese Saddlery Service Ltd.

Jon Laliberte, TD Bank Group

Sharron Smyth, ALIFEKEY

Kevin Thornton, The Murdoch Group Private Wealth Management

Vladimir Kojemiako, Business Development Bank of Canada

Pierre Bonhomme, Chaggares & Bonhomme Chartered Accountants

Wasim Jarrah, Royal Lepage Your Community Realty

TRUST US WITH YOUR TAXES THIS TAX SEASON, OUR STRENGTH. YOUR NUMBERS. Chaggares & Bonhomme is a full service accounting firm that offers a full range of consulting and professional services to individuals and small to medium sized businesses.

Our trained staff has the experience to meet all of your tax preparation needs. We stay up-to-date on changes to all tax laws to ensure that our clients’ taxes are minimized by maximizing available deductions.

Is your IT performing at its peak?

Let us take an in-depth look at your IT environment so that you can focus on what matters the most—your business!

Call us today for a FREE ASSESSMENT!

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4-355 Harry Walker Parkway North, Newmarket, ON L3Y 7B3

18 newmarketchamber.ca

TF: 1-888-895-9920

| www.peakeit.ca

F E AT U R E

SCAM Alert DON’T GET SPEARED

ost of us have had some exposure to email scams over the years. Maybe it was the one from Nigerian royalty or perhaps the “friend” stuck overseas looking for an influx of cash. These days, there’s a new and even scarier con going on. It’s called spear phishing and it’s a targeted email attack aimed at both businesses and individuals.

We posed a few questions about spear phishing—what it is and how to avoid being a victim—to Bob Kyriakides, founder of Digital Hero. Here’s what he had to say.

Q. What are criminals hoping to get from you?

A. Unlike a phishing email which is indiscriminate, a spear phishing email is personalized and highly targeted. For example, attackers will research an organization, its staff, their online presence, emails, etc., to learn as much as possible about their target. This allows the attacker to draft as convincing an email as possible to fool the intended victim into opening it and clicking on the links or attachments it contains.

The attackers are typically interested in two things: (1) stealing financial and/or personal information for use in identity theft or for their resale value; and (2) tricking you into clicking on links or attachments that will install malicious software in your computer. That software

will compromise your computer and potentially spread the infection across your network allowing more data to be extracted from you and/or your organization as a whole.

Q. What are some of the hallmarks of spear phishing?

A. Spear phishing emails will appear to come from someone you know and or trust. They could come from a “friend” or a business such as your dentist’s office asking you to schedule an appointment via a link.

The person in the email will use your name and may even know details about you. Often, after an attack, the victim will say that there was something odd about the message, but they just couldn’t put their finger on it. That’s because while spear phishing emails have the right content, they are typically missing the flavour such as the author’s style of writing.

Q. Are there best practices to follow to help avoid a phishing attack?

A. Attackers bank on people rushing through emails. Slow down and really read an email. By slowing down, you give your subconscious those extra few seconds to help you realize something is wrong with the style of an email. If you suspect an email doesn’t “sound” like one the sender would have sent, ask via phone or text (don’t email). To check if it’s a spear phishing attempt from a desktop or laptop computer: if using Windows, hover over the “from” and then the

FOR BUSINESS OR LEISURE

Voyageur Place Hotel

17565 Yonge Street, Newmarket, ON, L3Y 5H6 info@newmarkethotel.com | NewmarketHotel.com Each Best Western® branded hotel is independently owned and operated. ©2015 Best Western International, Inc. All rights reserved.

YOUR BUSINESS | Winter 2017 19

F E AT U R E “reply to” addresses until the pop-up tool tip for each one appears. For Mac users, click the downfacing “v” to the right of the “from” and then the “reply to” addresses to reveal their true addresses.

On a mobile device (both Android and IOS), click and hold on the “from” and “reply to” addresses until the pop-up tool tip for each one appears. The pop-up tool tip displays the true email address hidden under the one we can see when we open the email. If either visible email address fails to match up with its revealed counterpart, you have a spear phishing email.

(An important caveat: Although the pop-up tool-tip technique works the majority of times, this method isn’t foolproof. That’s because spammers have been using email “ghosting” or “spoofing” for years to make fake emails look like they come from legitimate addresses— even yours. If you have any doubt about the legitimacy of an email, always err on the side of caution and pick up the phone and check

with the sender.) Do not open any links or attachments contained in the email.

Tell your IT department, your colleagues (so they can be vigilant, too), and contact the authorities if it’s an attempt to steal financial data and finally, if advised, delete the email.

If you do accidentally open any links or attachments, immediately turn your device off and disconnect it from the Internet.

That device is compromised and by shutting it down you may prevent a network-wide infection. Your anti-virus will not help you because the malware used in spear phishing attacks is often designed with countermeasures to most if not all anti-virus software.

Spear phishing emails are drafted to penetrate firewalls (masked as legit emails from legit addresses), bypass anti-virus software and make their way to their intended targets. That places the onus to prevent spear phishing attacks squarely on each user. Each of us becomes the last line of defence.

Information— PASS IT ON! In addition to ensuring you have strong IT security and measures in place, it’s critical for team members to understand the important role they each play. Make cyber security a priority and be vigilant about ongoing team education and awareness. For example, train employees to use caution when on the Internet, and how to recognize and avoid phishing attempts.

The founder of digitalhero.ca, Bob Kyriakides’ expertise includes disaster recovery, data privacy and security, and heroic data rescue. To learn more about spear phishing, join Bob at our free January Tech Triage clinic (turn to page 5 for more info).

20 newmarketchamber.ca

SPOTLIGHT ON...

S P E C I A L A D V E RT I S I N G F E AT U R E

BEST WESTERN VOYAGEUR PLACE HOTEL only motel in Newmarket in the 1950s, it has “ The grown to become the number one hotel in town. ”

I

t was a cold November night in 1973 when Irena and Henryk Dabrowski along with their two teenage children, Marek and Wanda, arrived at Bell’s Corner Motel in Newmarket. It wasn’t the typical short-term stay. The family were refugees from Poland, and Bell’s Corner Motel was to turn into their home and workplace for many years to come.

The first steps were not easy. Henryk, with his MA in Socialist Economy and Irena, a dentist, had no idea about the motel business. They learned fast and worked hard, running the front desk and telephone switchboard, and helping with cleaning rooms and laundry and operating the breakfast room. Twenty-four hours a day, seven days a week, twelve months a year, for several years. The commitment, perseverance and determination eventually paid off. In 1979, Irena and Henryk managed to buy the business. Though they finally felt a sense of stability, the following years brought new challenges.

Times had changed, and the small “Ma and Pa” operations were becoming obsolete.

Marek, a Chartered Accountant by then, realized it soon enough and presented his

parents with a plan to expand. Reluctantly, since the risk was significant, they approved.

As part of the expansion, the business was taken over by Marek and his wife, Monika, a childhood sweetheart from Poland, whom he had married a few years earlier.

The expansion started in 1987 and was a huge business endeavor with many challenges, including multiple labour strikes.

The bankruptcy of a major sub-contractor forced Marek to take over the role. In the summer of 1988, the new hotel-commercial complex was successfully completed.

As part of that, Bell’s Corner Motel was renamed Voyageur Place Hotel. Its doors opened with sixty new rooms, five meeting rooms, some lease space and the now iconic “Buttery Restaurant” all ready to receive guests. The Toronto Maple Leafs Hockey Team and Newmarket Saints were the first clients.

In 1992, the hotel joined the Best Western family. The move enabled the business to survive the major upheavals that took place in the hotel market during the early ’90s and the recession of 2008. The brand has certainly helped the hotel to place first in the TripAdvisor ranking of Newmarket hotels over the last few years.

In 2015, Best Western VPH commenced a major upgrade program. The hotel now offers a state-of-the-art Wi-Fi system with free and fast internet. The lobby has been expanded and modernized and most rooms are renovated. All are furnished with Simmons Beautyrest® Pillow Top mattresses and are equipped with 37” or 42” HD, LCD TVs. During their stay, guests enjoy complimentary use of pools at the Magna Centre, Ray Twinney Recreation Complex and get free access to GoodLife Fitness and Master Fitness Complex.

The Dabrowski’s Best Western has been an important part of the Newmarket landscape for many years. The only motel in Newmarket in the 1950s, it has grown to become the number one hotel in town. It supports various charities, local sports groups and is a proud member of Newmarket Chamber of Commerce.

Its recipe for success? Smart decisions, hard work, excellent employees, some luck and the owners’ motto: “Always strive to exceed the expectations of your guests”.

Best Western Voyageur Place Hotel 17565 Yonge St, Newmarket (905) 895-2131 newmarkethotel.com YOUR BUSINESS | Winter 2017 21

M EM B ERS

MEMBERSHIP ANNIVERSARIES The following companies have reached milestones as members of the Newmarket Chamber. Thanks for being members!

15 YEARS Bell Canada George Puccia, Chartered Professional Accountant Newmarket Massage Therapy Clinic

10 YEARS A-D Engineering Group Ltd. Armitage (Ontario) Construction Co. Limited Armtec Brooklin BDO Canada Limited Boneyard Event Services C. Anna E. Metcalfe Accounting Cardinal Golf Club Charles E. Boyd Ltd. Chartwell Alexander Muir Retirement Residence Clifford E. Dresner, Law Firm Color Town Inc. Community Living Newmarket/Aurora District Conner & Conner Professional Corporation (Chartered Professional Accountants) Cynthia’s Chinese Restaurant DJGS Investments Ltd. Doane House Hospice Edge Benefits Inc., The Epstein & Associates, Barristers and Solicitors Era, The Feherty and Associates Ferraro Orthodontic Lab Gillespie, Adams & Associates Hair Dynasty Heartlight Carpentry HollisWeatlh Lifestyle Oasis Literacy Council York-Simcoe Luesby Memorial Co. Ltd. McDonalds – P.G. Miller Enterprises Ltd. Merit Travel Newmarket Newmarket Hurricanes Jr. A Hockey Club Newmarket Inn Newmarket-Tay Power Distribution Ltd. Norbram Group Insurance Benefits Inc.

Phoenix Systems Pickering College Print Graphics Inc. Rainbow Promotions RBC General Insurance RBC Royal Bank Roadhouse & Rose Funeral Home Rockets Candy Company Rogers TV Rose of Sharon Services for Young Mothers Schleese Saddlery Service Ltd. Scotiabank Shanahan Ford Lincoln Sales Silver Lakes Golf & Conference Centre Smart Commute Central York Southlake Regional Health Centre TD Bank Group ThinkInsure Ltd. Town of Newmarket Upper Canada Mall, Oxford Properties We Care Home Health Services Winexpert Newmarket Yuh-Dak North America Inc.

5 YEARS Clif Bar & Company Collier Photo Eco Guardian Hempen Jewellers Ltd. Jacobson Endodontics Ledgers Canada Marquee Theatrical Productions Inc. NewRoads Chevrolet Cadillac Buick GMC Outdoor Style Inc. Retire-at-Home Services Sail Offshore/Grassroots Sailing School Warden Restoration Wasim Jarrah-Royal Lepage Your Community Realty Workplace Safety Revolution York Hearing Clinic York Region Money Coaches

MEMBER

SPOTLIGHT

CELEBRATING 35 YEARS

T

hree generations have played a role in the success of Zona’s II Children’s Shoes. The original owner, Zona Metcalfe, established the company back in 1981, joining the Newmarket Chamber that same year. In 1996, her daughter, Karen Barker, assumed ownership with the same commitment to providing exceptional customer service as her mother. Karen’s son, Michael Barker, joined the business in 2003 and has been running Zona’s full-time since 2013. There have been exciting changes since the company first opened its doors 35 years ago, including the addition of a location in Barrie. Along with a wide range of children’s shoes, the company has also expanded its offerings to include casual and athletic adult shoes as well as special needs footwear.

Stay up-to-date on new members—and M2M discounts—at newmarketchamber.ca.

Looking For A Particular Business?

Check out our online directory to view our full list of members, and details about the products and services they offer.

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Dedicated to caring for our community through sponsorship and participation.

NewRoads proudly sponsors community events and organizations.

Featured: NewRoads LakeRide in support of Southlake | Newmarket Chamber of Commerce | NewRoads Pink Caps for Cancer Business Excellence Awards

newroads.ca

EMPLOYMENT SERVICES Seneca’s Employment Consultants are available to assist you in finding employment and training opportunities – at no cost • Job Search Assistance and Workshops • Career Planning • Job Development Services • Second Career Program • Self-Employment Information • Apprenticeship Links and Resources

EMPLOYER SERVICES Seneca supports employers with hiring; connecting employers with qualified individuals who are eager and ready for work, accessing hiring incentives, support with job postings and hiring events - at no cost.

• Job Posting Board and Website • Job Matching, Screening and Interview Support • Hiring Incentives • Organizing, Promoting and Hosting Job Fairs • Essential Skills Tools and Resources • Canada Ontario Job Grant www.workforceready.ca

EMPLOYMENT SERVICES / NEWMARKET 16655 Yonge Street, Unit 3 NEWMARKET, ON, L3X1V6 905-898-6199