World Rugby Participation team
Looks like Rugby Union, Feels like Rugby Union
A legitimate & credible version of our game
A game for everyone, played by anyone.
15’s +7’s +T1 Rugby = A game for everyone!
WORLD RUGBY PRESENTATION TITLE 3
5
Building a narrative…..
• A bit different!
• Designed to build a flexible narrative around
• Global recognizable & translatable
DOCUMENT TITLE 5/24/24 6
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Its RUGBY T ogetherness
TOUCH
1 ONE Game
RUGBY DNA
Breakdown Area
Kicking Scrums
Lineouts
WORLD RUGBY 8
Explainer videos
Document title https://www.world.rugby/t1rugby
BRINGING THIS GAME TO LIFE
The art of the possible…??
• A global movement with 1m new community social players?
• A mixed playing opportunity… the first in our game!
• An international game?
• A commercial opportunity?
• A platform to engage a whole community of new fans?
Document title