True Grace

True Grace Brand Video

Nutrient Density

We’re working to change how crops are grown all over the world because we care about more than the nutrients in our supplements. We care about the nutrients in your food, too.

• More than 1/3 of the world’s population suffers from undernourishment of nutrients critical for maintaining proper health.1

• Up to 50% of Americans are deficient in Magnesium.2

• Only 0.9% of children, 2.2% of adult men, and 3.5% of adult women meet the daily recommended needs for fruits & vegetables.3

• The food we grow today is 40% less nutrient-dense than it was 50 years ago.4

• Nutrient concentrations are proven higher when food is both regeneratively and organically grown.5

• Worldwide, roughly 50% of our soil is degraded and is being lost 10-40x faster than it’s being replaced.6

• 30% of the world’s arable land has become unproductive in the past 40 years due to soil erosion.7

• We have fewer than 60 harvests left if soil degradation continues.8

About Us

Who We Are True Grace

Being true to ourselves, true to you, and true to the planet is the intention we carry with us everywhere.

Our Mission

Provide nutrient-dense products that help improve the health and well-being of people and planet.

Our Vision

Be the brand that individuals seek to regenerate the health of people and planet through nutrient-dense foods and life-changing supplements.

Our Leadership Pioneers In Our Industry

At True Grace, we champion regenerative agriculture.

In fact, every member of our senior leadership team is a pioneer in the regenerative agriculture movement.

70+

Years of Combined Dietary Supplement Industry Experience

Kristie Hall | President & Owner

Kristie’s passion for health and wellness grew out of the health challenges faced by her father, who passed away over 15 years ago from metastatic prostate cancer. Becoming a mom of 2 then further strengthened her passion for health, body, and planet, and most importantly –making her time on this Earth really count. To Kristie, that meant inspiring change and protecting our planet for future generations. That’s how True Grace was born.

Brian Hall | CEO

Brian’s dedication to assisting others in their health journey began during his days in the U.S. Army Reserve, where he studied nutrition. He continued down that path and into the dietary supplement industry. Together with his wife, Kristie, Brian had a vision to formulate supplements with intention and transparency. That vision has become a reality with True Grace.

Sara Newmark | COO

Sara is an advocate of the power of business to make lasting, systemic change. She works to improve the health of communities, farmers, people, and planet by committing to doing business regeneratively. Sara sits on many boards, including as Board Co-Chair for Green America, the Coalition for Supplement Sustainability, and The Retreat Farm.

Scientific & Agricultural Advisory Board

True Grace is guided by our Scientific and Agricultural Advisory Board; a range of experts who bring the rigor of scientific research, a grounding in nutrition, and breakthroughs in regenerative agriculture to the table.

Tom Newmark Co-Founder of Carbon Underground & SCI

Emily Ruff Community Herbalist

Samantha Brody ND, Naturopathic Physician

Elan Sudberg CEO of Alkemist Labs

Kristina Jackson PhD, RD, Registered Dietician

Sandy Syburg Regenerative Farmer

Alison Tierney MS, RD, CD, CSO

Regenerative Agriculture

Least Disturbance: No/low till, no/reduced chemicals, less compaction.

Living Roots: Maximize photosynthesis, continue pumping liquid carbon sugars into the ground to feed microbes.

Soil Armor: Keep the soil covered with living plants or crop residue, wood chips, or mulch. Bare soil gets much hotter at midday & more vulnerable to

Animal Integration: Animals big and small play a pivotal role in nutrient cycling and regenerating landscapes.

Increased Biodiversity: Biodiversity of plants increases beneficial biodiversity below and above ground as well as increases the functionality and resilience

Context: No two farms are alike. From brittle environments to more moist ones, from different crops to livestock, from no funds to extensive funds, context is key. How you will go about regenerating land will vary and depend on many key components. A holistic framework is necessary to successfully transition to regenerative.

Vitamin & Mineral Depletion

Helps water get into soil and stay there

Increases soil biodiversity

Helps to conserve freshwater, defending crops from droughts Microorganisms in the soil provide key nutrients for crops

Builds more + healthier soil overall

Modern agriculture depletes topsoil instead of creating it

Healthy soil = healthy food =healthy people

Because nutrient-dense soil gives us nutrientdense plants

Have you seen these certifications?

You’ll see this logo on all True Grace products. Now you know why.

Our Regenerative Farm Partners

Pocono Organics

White Oak Farms

Our Partnerships

The regenerative agriculture movement is growing, but it needs like-minded people and organizations working together to help it succeed. So, Grace’s Garden has partnered with non-profits like Rodale Institute, the Soil Carbon Initiative, Green America, and The Carbon Underground, to ensure our children still have nutrient-dense food in the future.

57% “Sustainability is most important when purchasing from a brand.”

57% “Sourcing is most important when purchasing from a brand.”2

Consumer Data

70% “Quality is most important when purchasing from a brand.”3

31% of consumers are familiar with regenerative agriculture.4

90% of females say they would go out of their way to buy “womanowned.”5

Ocean Waste PlasticTM

On a Mission to Reduce Plastic Pollution

ReSea Project

ü Our bottles are made with post-consumer recycled plastic.

ü For every bottle of True Grace supplements you buy, an equivalent amount of plastic is rescued by the ReSea Project.

ü This ocean clean-up effort employs local fishermen in Jakarta, Indonesia to pull plastic out of waters near where they fish.

ü Offers full transparency and documentation of processes – Just like True Grace.

Our bottles make the ocean healthier

Refill Program

True Difference

ü Opt in for our earth-friendly refill pouches instead of buying a new bottle every time you order, reducing the amount of plastic used and your carbon footprint.

ü True Grace bottles are designed to be refilled with our refill pouches

ü Every refill pouch pulls plastic out of the ocean

We hope you’ll only ever buy 1 bottle of our supplements. Because like you, we want a world with less plastic.

True Foundations

Multivitamin One Daily Women’s

ü Vitamin A, Vitamin D3, and Zinc for immune support

ü Coenzyme B Vitamins for energy

ü Regenerative and organic adaptogens for daily balance

ü Vitamin K2 from for bone & cardio support

ü Biotin and Vitamin C to keep your skin radiant

ü Organic mushroom fruiting body blend

True Transparency

ü No kitchen sink approach

ü Organic Mushroom Blend

ü Extracts exclusively from fruiting body

ü No grain fillers, brown rice, oats, or sorghum

ü Provide beta glucans

ü Regenerative and Organic Adaptogen Blend

ü Holy Basil and Ashwagandha

One Daily Women’s

Multivitamin 40+

ü Vitamin A, Vitamin D3, and Zinc for immune support

ü Coenzyme B Vitamins for energy

ü Regenerative and organic adaptogens for daily balance

ü Vitamin D3 from algae (a vegan source)

ü Vitamin K2 from for healthy bone support

ü Organic mushroom fruiting body blend designed for women 40+

True Transparency

ü No kitchen sink approach

ü Organic Mushroom Blend

ü Extracts exclusively from fruiting body

ü No grain fillers, brown rice, oats, or sorghum

ü Provide beta glucans

ü Regenerative and Organic Adaptogen Blend

ü Holy Basil and Ashwagandha

ü Iron-free

One Daily Men’s

Multivitamin

ü Vitamin A, Vitamin D3, and Zinc for immune support

ü Coenzyme B Vitamins for energy

ü Vitamin K2 from for bone & cardio support

ü Regenerative and organic adaptogens for daily balance

ü Organic mushroom fruiting body blend

True Transparency

ü No kitchen sink approach

ü Organic Mushroom Blend

ü Extracts exclusively from fruiting body

ü No grain fillers, brown rice, oats, or sorghum

ü Provide beta glucans

ü Regenerative and Organic Adaptogen Blend

ü Holy Basil and Ashwagandha

ü Iron-free

One Daily Men’s

Multivitamin 40+

ü Vitamin A, Vitamin D3, and Zinc for immune support

ü Coenzyme B Vitamins for energy

ü Regenerative and organic adaptogens for daily balance

ü B Vitamins & Vitamin K2 from to support heart health

ü Iron-free formula

ü Organic mushroom fruiting body blend designed for men 40+

True Transparency

ü No kitchen sink approach

ü Organic Mushroom Blend

ü Extracts exclusively from fruiting body

ü No grain fillers, brown rice, oats, or sorghum

ü Provide beta glucans

ü Regenerative and Organic Adaptogen Blend

ü Holy Basil and Ashwagandha

ü Iron-free

Highly Concentrated

Omega-3 Fish Oil

ü Provides 1400mg of the essential fatty acids EPA & DHA in triglyceride form (4:3 ratio)

ü Supports healthy blood lipid levels and normal brain function

ü Supports a healthy immune response

ü Sustainably sourced, wild-caught Alaskan fish

True Transparency

ü A truly transparent supplement facts panel

ü Single-source wild-caught Alaskan Pollock

ü Meets strict standards for sustainability, including impact on wild fish populations and their ecosystems.

ü True triglyceride form for better absorption

One Daily Women’s

Probiotic

ü 90 billion total CFU at time of manufacture

ü 12 quantified and DNA-verified probiotic supporting vaginal, digestive & immune health

ü Prebiotic fiber to support beneficial bacteria

ü Patented vegetarian DRCaps® allow the probiotics to survive

ü Patented CSP bo!le™ protecting probiotics from moisture, light, & oxygen

True Transparency

ü A truly transparent supplement facts panel

ü Shows the precise % of each DNA verified strain in 90 billion total CFU

ü Each of the 12 probiotic strains are present at the dose level shown to be effective in clinical studies

ü Specially formulated to help restore and maintain a healthy balance of bacteria in the vaginal microbiome

ü Crafted with intention

One Daily

Probiotic

ü 90 billion total CFU at time of manufacture

ü 12 quantified and DNA-verified probiotic supporting digestive & immune health

ü Prebiotic fiber to support beneficial bacteria

ü Patented vegetarian DRCaps® allow the probiotics to survive

ü Patented CSP bo!le™ protecting probiotics from moisture, light, & oxygen

True Transparency

ü A truly transparent supplement facts panel

ü Shows the precise % of each DNA verified strain in 90 billion total CFU

ü Each of the 12 probiotic strains are present at the dose level shown to be e"ective in clinical studies

ü Cra#ed with intention

True Grace + PurityIQ

Fruiting Body Extract

Lion’s Mane

ü Provides 1000 mg of organic, full-spectrum fruiting body extract

ü Guaranteed 250 mg beta-glucans

ü Supports brain, nerve, and cognitive health*

True Transparency

ü A truly transparent supplement facts panel

ü Alkemist Assured™ for identity, purity, and potency

ü Premium strains grown on their preferred natural food source

ü Hand-harvested at their peak and undergo a multi-step hot water extraction process

Reishi Fruiting Body Extract

ü Provides 1000 mg of organic, full-spectrum fruiting body extract

ü Guaranteed 250 mg beta-glucans

ü Supports daily balance and longevity*

ü No grain, no starch, no fillers

ü Comes from the fruiting body, which has higher levels of verified active compounds than mycelium

True Transparency

ü A truly transparent supplement facts panel

ü Alkemist Assured™ for identity, purity, and potency

ü Premium strains grown on their preferred natural food source

ü Hand-harvested at their peak and undergo a multi-step hot water extraction process

Fruiting Body Extract

Cordyceps

ü Provides 1000 mg of organic, full-spectrum fruiting body extract

ü Guaranteed 250 mg beta-glucans

ü Supports energy and endurance*

ü No grain, no starch, no fillers

ü Comes from the fruiting body, which has higher levels of verified active compounds than mycelium

True Transparency

ü A truly transparent supplement facts panel

ü Alkemist Assured™ for identity, purity, and potency

ü Premium strains grown on their preferred natural food source

ü Hand-harvested at their peak and undergo a multi-step hot water extraction process

Fruiting Body Extract

Myco-Renew™

ü Provides 1000 mg of organic, full-spectrum fruiting body extract

ü Guaranteed 250 mg beta-glucans

ü Supports energy and endurance*

ü No grain, no starch, no fillers

ü Comes from the fruiting body, which has higher levels of verified active compounds than mycelium

True Transparency

ü A truly transparent supplement facts panel

ü Alkemist Assured™ for identity, purity, and potency

ü Premium strains grown on their preferred natural food source

ü Hand-harvested at their peak and undergo a multi-step hot water extraction process

Superfood Powder

Broccoli Microgreens

ü Regenerative Organic Certified® (ROC®)

ü Grown in nutrient-dense soil on a farm

ü Freeze-dried for maximum phytochemical retention*

ü Gently supports the detoxification process*

ü No fillers or additives—just broccoli microgreens

ü Alkemist Assured™ Purity & Potency You Can Trust

ü Great for adults & children

True Transparency

ü Rigorous in our testing - Alkemist Assured™ for identity, purity, & potency

ü Tireless in our sourcing - we partner with selected growers so we know who they are and how they grow

ü Regenerative Organic Certified® (ROC®) - meets some of the highest standards for organic agriculture in the world, with stringent requirements for soil health, animal welfare, and social fairness.

Probiotic + D3

Probiotic + D3

True Littles™

Probiotic + D3

ü 10 billion total CFU at the time of manufacture^

ü 3 quantified and DNA-verified probiotic cultures to support immune and digestive health*

ü 800 IU of Vitamin D for additional immune support*

ü Verified Allergen Free

ü Tastes great no added flavors or colors

ü Convenient 2-in-1 stick pack can be taken as is or added to cold food or drink

True Transparency

ü A truly transparent supplement facts panel

ü Shows the precise % of each DNA verified strain in 90 billion total CFU

ü Each of the 3 probiotic strains are present at the dose level shown to be effective in clinical studies

ü Crafted with intention

ü Shelf stable - no refrigeration required

In an industry that is full of consolidation…