North SaN Diego CouNty LatiNo MarketiNg tooLkit

ResouRces

North Countyinformador

Steps To Success

Bilingual weekly digital and monthly print/epub serving 32,500 Latinos in North San Diego County.

Annual cultural festival with community services, education, health, financial empowerment, civic engagement, and of course, authors, at MiraCosta College in Oceanside. Next event: June 10, 2023

1. Develop your goal or goals for reaching our audiences. For instance:

4 ‘I want to promote my event’ or

4 ‘I want more participants in my program’ or

4 ‘We need more cusotmers’ or

4 ‘We want to make sure we reach all types of people in North San Diego County, not merely the ones we usually reach’.

2. Decide on a budget.

3. Decide on what level you want within each of our programs – or let our Partnership Team help you.

4. Remember, all modern marketing is based on reaching an audience at least 7 times.

The empowering LaTino FuTures parTnerhip Team

Melissa Lopez, Partnership Development Coordinator, melissaL1632@gmail.com 760-458-7568

Ellen Fusco, Partnership Development Associate, ellenfusco2020@outlook.com 760-970-6661

Edward Becerra, ELF Board Member, EducationBeginsInTheHome@gmail.com 760-681-9950

Kirk Whisler, ELF President, kirk@whisler.com 760-579-1696