GRAPHIC ART BOOK SERIES 002
3706 – THE FUTURE OF 4 REQUISITIES BY MANDAY PRESS & VCD ABAC 2020
DESIGN LEARNING OUTCOME FROM VIS 3706 INFORMATION GRAPHIC DESIGN SEMESTER 1/2020 DEPARTMENT OF VISUAL COMMUNICATION DESIGN ALBERT LAURENCE SCHOOL OF COMMUNICATION ARTS ASSUMPTION UNIVERSITY, THAILAND
CURATED BY ASST.PROF. NATTANAN NAEWMALEE
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This is the second graphic art book series presented by Manday Press. We believe in all possibilities to expose the art, design, and educational experiments through printed media. “3706” is the record of data, artworks, and design related learning and teaching in 2020. We look forward the future from several researching methods by the students, alumni, and faculty members from the department of Visual Communication Design, Albert Laurence School of Communication Arts, Assumption University. We would like to express our thankfulness to all as follows; Bangkok Art Book Fair 2020 for originally driving the success of this book. All contributors and friends who support this book. Mr.Sitthidech Sutthisakphakdee who working on layout on this book. My family and my wife who works behind the scenes for Manday Press. Of course, thanks to everyone who supports Manday Press as always
With peace & love
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Manday Press
The book “3706 : The Future of 4 Requisites” is the collection of artworks from the subject “Information Graphic Design” by Visual Communication Design Department, Albert Laurence School of Communication Arts, Assumption University comprised of 13 design artworks from students, faculty members, and alumni. The design subject is the question and answer about the future of the 4 requisites or 4 basic needs presented in the form of information graphic, reflecting several changes in the present.
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4 Requisites
Short Biography
The 4 requisites are comprised of accommodation,
Manday & VCD ABAC is a group of faculty members,
food, medicine, and clothes which relate directly to
students, and alumni from Visual Communication
the society and human’s behavior. The challenging
Arts Department, Faculty of Communications Arts,
questions are that, due to the changes currently hap-
Assumption University who believe that learning
pening to the World, the 4 requisites will be changed
together with experiment is important. The group
in what way and what they will turn out to be. These
is led by Asst. Prof. Nattanan Naewmalee from Manday
questions are the topic for students in Information
Press who overlooks the subject VIS3706 and sup-
Graphic Design (VIS3706) class to seek for the
port the learning and presentation of students to
answers or questions about the 4 requisites in
the public in BKKABF2020 CO-OP.
the future with their individual creativity, experience, and research.
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“Information design is about knowledge; its acquisition, interpretation and communication through form. The neautrality of data is altered through assignment and appropriation. Therefore no design is ever neutral or objective.”
– Maria Da Grandra and Maaike van Neck –
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Why the infographic is important? Information is the collection of synthetic and analytic data which is presented in several kinds of data set i.e. article, statistics, numbers, index and raw data. These information needs to be presented and created in the form of picture which is easy to be remembered and understandable. It should interestingly reflect the change and idea. The presentation may not be that beautiful but, if it can be presented in a good timing, tremendous benefits may occur. In the eyes of creator, good information design is questioning and researching for the data that is eligible to proceed to the new issues to society. Even the designer himself, being skeptic and questioning is very important to lead the designer to the new idea to present. One simple question can lead to further questioning i.e. who are you, what is your weight, gender, address, education, and environment. The good questioning will take us to the more complex questions, leading to how to find out the data and how to publicly present it in an interesting method which will be beneficial to audience and society.
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CONTENT CONTRIBUTORS CONTENT CONT Accommodation The last Lodging Phornpawit Kamjun _
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What should street vendor be? Thunkamol Sasithanaparakul _
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Neo living hostel Natthanicha Kothep _ Clothes
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Bangkok Lifesttyle 2030 Asst.Prof. Nattanan Naewmalee _
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Trash Clothing? Nguyen Duc Hung (Andy) _
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Anti-Pollution Clothes Nonnapoj Wongvisuthirat _
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TRIBUTORS CONTENT CONTRIBUTORS CON Food
“EAT” for the “WORLD” Tiew Jitranont & Monthip Prasansutthiporn _
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Edible insect Sitthidech Sutthisakphakdee _
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Fly Food to the Future Chonlathee Jaywaree _
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Medicine
Dehumanization and Its Cure Ajarn Checkchanok Bullakul _
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Link start Patipan Pattanakigkul _
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3D Printing Medicine for MSUD Maytaporn Suppaso _
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QR code medicine Tul Ruckcoo _
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The last Lodging _ Phornpawit Kamjun _ This concept started by asking the question about where is the last lodging. And I got the answer is death. Death is a place that everyone stays in the end forever. Most of the ceremony of any religion is cremation and burial. Moreover, the people who passed away will leave goodness, inspiration, memory but they also left carbon dioxide and increasing graveyard because the cremation will produce carbon dioxide from burning and the problem of burial. The problem of burial is decreasing in the graveyard because nowadays some countries or states have limited areas. So, I have heard the products that turn ashes into nutrients for the tree. It is “Capsula Mundi.” In the future, they will develop their products for putting a body in it. If everyone cut the words “faith, culture, and tradition,” we aim to a truth. The truth is our world will face climate change. And everyone should take action with this situation.
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When people pass away from this world, we will leave something such as goodness, inspiration, or problem. Capsula Mundi is a cultural and broad-based project, which envisions a different approach to the way we think about death. It's an egg-shaped pod, an ancient and perfect form, made of biodegradable material, where our departed loved ones are placed for burial. Ashes will be held in small egg-shaped urns while bodies will be laid down in a fetal position in larger pods. The Capsula will then be buried as a seed in the earth. A tree, chosen in life by the deceased, will be planted on top of it and serve as a memorial for the departed and as a legacy for posterity and the future of our planet. Family and friends will continue to care for the tree as it grows. Cemeteries will acquire a new look and, instead of the cold grey landscape we see today, they will grow into vibrant woodlands, sacred forests.
The future Capsular Mundi will develop products to put the whole body and this just one solution that can help the world. In the end, everyone should take responsibility.
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What should street vendor be? _ Thunkamol Sasithanaparakul _ We all know that all the street vendors used to face a serious problem of loss in customers due to the COVID-19 situation in Thailand. ‘What should Street vendor be?’ is a project that is trying to theorize the possibility of street vendors in the near future that might help reduce the stress when facing the same situation. 1. Store & Queue: the street vendor that has the same style but added some new protective gear to provide safety to the food and ingredient from germs, together with queue management in front of their vendor. 2. Table & Seat: tables that have a smaller size to help distance the customer, and a guarding plastic sheet as an additional item to the table. 3. Space within the store: by implementing the idea of social distancing to the street vendors, the layout of the store will change to help distance the customer. Moreover, the customer will have a positive thought to street vendors because of the well-organized space.
References: Expique, 2017, The Origins and Future Of Street Food in Bangkok, view 30 August 2020, < https://www.expique.com/article/the-origins-and-future-of-street-food-in-thailand/> BBCNEWS, 2020, โควิ ด -19 : จากข้ า งทางถึ ง ห้ า งใหญ่ ร้ า นอาหารปรั บ ตั ว อย่ า งไรเมื ่ อ ลู ก ค้ า น้ อ ยลง, view 30 August 2020, < https://www.bbc.com/thai/thailand-53032534> ฉ้ ต รชั ย บุ ญ นำ � , 31 August 2020, interview by ธรรณกมล ศศิ ธ ณปารกุ ล , ตำ � บลปากน้ ำ � อำ � เภอเมื อ ง, สมุ ท รปราการ
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Neo living hostel _ Natthanicha Kothep _ ‘Neo living hostel’, it’s the lodging of the future is a space for the digital natives and Adjust the usable space for the behavior of each religion in the future with the invention of lots of automation technologies featuring IOT and AI, home automation has become a reality. For developing a prototype on the home of the future and making people of different religions can live together by adjusting the usable space for the behavior of each religion in the future by using the remote control as a key card.
References: Planet Technology USA 2019, The Future of Smart Homes, Planet Technology, viewed 14 August 2020, <https://planetechusa.com/the-future-of-smart-homes/> Pew Research Center 2010, Global Religious Futures, Pew Research Center, viewed 16 August 2020, http:// www.globalreligiousfutures.org/countries/thailand/religious_demography#/?affiliations_religion_id=0&affiliations_ year=2010 Kat Luper 2019, 4 Goals of Hostel Customer Service, Hostel management, viewed 23 August 2020, <https:// hostelmanagement.com/blog/4-goals-hostel-customer-service> 22
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Buddhism 94.6% Islam 4.2% Christianity 1.1% etc. 0.1%
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Bangkok Lifesttyle 2030 _ Asst.Prof. Nattanan Naewmalee _ ‘Bangkok Lifestyle 2030’, it’s all about Bangkok in the future where the fashionista and capitalism embedded. We would like to present the new fashion item that will not exist but representing the real problems when talking about Bangkok. 1. Street cable tote bags: The complexity of Bangkok’s street cable is a kind of beauty like an art piece but also looks very dangerous from the thousands of cables. It is a remarkable sign of high technology which should be presented on the ‘save-the-Earth’ Tote Bag. 2. ZAPP-jung (look great) earrings set: Bangkok are the famous for the noise from a ton of cars causing bad traffic and trash pollution i.e. on the footpath. The earrings are reflecting the daily problems that we have been hearing for decades. 3. High heels “Leard-sooddd (fabulous)”: Bangkok is the land of food. We have a lot of food culture everywhere such as our famous “Thai Street food”. However, one of the big problems in our country is a huge social gap between the rich and poor people. We can see the cheap street food in front of the fine dining restaurant. So we created the pattern of food from fresh market and street food representing the low-class food painted on the high heels representing the hi-end society. 4. Garland Trash T-Shirt, representing the out-of-system occupation from the inequality of social status which is the cause of educational and other social problems. We are familier with seeing many children wandering on the street, selling the garlands which then become the trash. Also, it shows us the picture of those illegal labors using children’s innosense as the selling point.
References: ธารา บั ว คำ � ศรี , 2019, Bangkok’s Garbage at 8-Year High, viewed 8 September 2020, <https://libraryguides.vu.edu. au/harvard/internet-websites> ชุ ล ี พ ร อร่ า มเนตร, 2562, เด็ ก ทำ � งาน 3.9%เหตุ จ ากความจนวางนโยบายต้ า นใช้ แ รงงานเด็ ก , viewed 8 September 2020, <https:// www.komchadluek.net/news/edu-health/375191> ดร.มานะ นิ ม ิ ต รมงคล, 2560, ปั ญ หาสายไฟ-เคเบิ ้ ล ที ่ ร กรุ ง รั ง : เมื ่ อ ผลประโยชน์ ส ำ � คั ญ กว่ า สำ � นึ ก ชั ่ ว ดี , viewed 9 September 2020, <https://www.isranews.org/isranews-article/56330-mea.html> workpointTODAY, 2562, กรุ ง เทพฯ ติ ด อั น ดั บ 2 มลพิ ษ ทางอากาศสู ง สุ ด ในโลก คาด 1 ต.ค.ฝนตก ฝุ ่ น จะลดลง, viewed 9 September 2020, <https://workpointtoday.com/world-aqi-ranking-bangkok/> 28
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Trash Clothing? _ Nguyen Duc Hung (Andy) _ Background: Fashion Industry Statistics. The global apparel market is valued at 3 trillion dollars, 3,000 billion, and accounts for 2 percent of the world’s Gross Domestic Product (GDP). Almost 75% of the world’s fashion market is concentrated in Europe, USA, China and Japan. United Nations Alliance on Sustainable Fashion reports the fashion industry employs over 75 million people worldwide. Second to oil, the clothing and textile industry is the largest polluter in the world. United Nations Climate Change News states, the fashion industry contributes 10% of global greenhouse gas emissions due to its long supply chains and energy intensive production. The US is the largest importer of garments in the world; nearly 40% of apparel products sold in the US are imported from China. Project Objective: The acrylic fiber. How, what, and why this type of fiber harms to the environment and the Earth. Expected result: To help people know how fashion industries are doing nowadays. To remind people the situation of the Earth. To guide people how to consume and protect the Earth at the same time.
References:: CO DATA, Volume and Consumption, How Much Does The World Buy?, viewed 14 May 2018, <https://www. commonobjective.co/article/volume-and-consumption-how-much-does-the-world-buy> Wikipedia, Acrylic fiber, viewed 10 September 2020, <https://en.wikipedia.org/wiki/Acrylic_fiber> khaosodenglish, Asaree Thaitrakulpanich, Staff Reporter, HOW TO DONATE, RECYCLE, GET RID OF STUFF IN BANGKOK, viewed February 4, 2019, <https://www.khaosodenglish.com/featured/2019/02/04/how-to-donaterecycle-get-rid-of-stuff-in-bangkok/#:~:text=Clothes,-BESbswy&text=Temples%2C%20orphanages%20and%20most%20 charities,4pm%20on%20Saturday%20and%20Sunday.> businessinsider, Morgan McFall-Johnsen, The fashion industry emits more carbon than international flights and maritime shipping combined. Here are the biggest ways itimpacts the planet., viewed Oct 21, 2019, 11:22 PM, <https:// www.businessinsider.com/-fast-fashion-environmental-impact-pollution-emissions-waste-water-2019-10>
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Anti-Pollution Clothes _ Nonnapoj Wongvisuthirat _ ‘Anti-Pollution Clothes’, it’s about clothes that can absorb air pollution when the air pass through the fabric. I would like to present about the new technology of fabric that can prevent air pollution problem in Thailand. 1. The Breath is a company that invent this absorbent fabric. I would like to show how it works and how many layers of this fabric. 2. T-shirt: Showing how many meters of fabric can produce one t-shirt and how many t-shirts can absorb pollution from one car. Moreover, Thailand has cars around 40,000,000 unit. So, how many t-shirts have to produce to absorb all pollution from cars in Thailand. 3. Pant: Showing how many meters of fabric can produce one pant and how many pants can absorb pollution from one car. Moreover, Thailand has cars around 40,000,000 unit. So, how many pants have to produce to absorb all pollution from cars in Thailand. 4. Sock: Showing how many meters of fabric can produce one pair of sock and how many pairs can absorb pollution from one car. Moreover, Thailand has cars around 40,000,000 unit. So, how many pairs have to produce to absorb all pollution from cars in Thailand. 5. Suit up!: What happen if people wear everything that I present in a day.
References: The Breath Company, 2020, fabric technology, The Breath Company, viewed 25 August 2020, <https://en.thebreath.it/breath/come-funziona/>. Ekachai Suksomkij, 2019, ขนส่ ง ฯ เผยสถิ ต ิ ย อดจดทะเบี ย นรถใหม่ , TopGear, viewed 25 August 2020, < https://www. topgear.co.th/สกู ๊ ป รถยนต์ / ขนส่ ง ฯ-เผยสถิ ต ิ ย อดจดรถใ/>
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“EAT” for the “WORLD” _ Graphic Designer : Tiew Jitranont Content Writer : Monthip Prasansutthiporn _ My infographic design get idea from black and white comics book that I had read when I was young. I’m thinking about how my infographic design could help the environmental problem. You will see that this character looks like a super hero but he is wearing office uniform. He has a big heart to attract the people to do something before it is too late. This work represent the graphic series about 2 Topics : 1st กิน-ลืม-โลก (Eat to destroy the World), 2nd กิน-กู้-โลก (Eat for the World). We believed that more people will create a big change. Start from you!
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Edible insect _ Sitthidech Sutthisakphakdee _ ‘The Edible insect project is going to show how healthy when we eat insects as the main food in the future and comparison insects and animals. We show about calories in insects and how we can use an insect to make food, how it good and look delicious. To make humans want to eat an insect, know more about insects, and know about when insects mixed with food I create graphic information to let everyone know. 1. 12 kinds of insects: This page shows the kinds of insects and how many calories of each insect. 2. Food that can mix with insects: In this page showing that insects can mix or recreate a new menu with our food and it has a lot that insects can mix with it. Example of Thai food (Asia) and European food. 3.Pictures and Insect powder: This page tells about insects that are very important for our future and insect protein powder can give us high proteins.
References: 12kinds 2019, Edible insect, viewed by 22 Aug 2020, https://goodlifeupdate.com/healthy-body/74879.html Insects in The Backyard 2017, Food that mix with insect, viewed 22 Aug 2020, https://themomentum.co/insects-food-entomophagy-series-3/ Insect protein powder 2020, Insect powder, viewed by 22 Aug 2020, https://www.thailandunique.com/insect-bug-flour-powder#:~:text=Insect%20Powders,-We%20manufacture%20a&text=All%20insect%20powders%20are%20 100,and%20is%20eco%20friendly%20too. Food that can mix with insect (TH), Edible insect, viewed by 22 Aug 2020, https://cookpad.com/th/search/%E 0%B9%81%E0%B8%A1%E0%B8%A5%E0%B8%87 47
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THE DESSERT
Ice Cream Pupa
(Pupa)
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Fly Food to the Future _ Chonlathee Jaywaree _ This project has the intention to show the possible way of the food trend that might be going to be in the future along with the new innovation and technology. Since the consumption behavior of people has been changed for many years through the digital generation, we can see very obviously how great of digitalization as a big wave that everyone should be aware of, especially in the food industry. In this scenario, I will focus more on “food delivery” that has grown rapidly in a short period of time. To make people understand and see the future as the picture the most effectively, I divided the information and artwork into 3 parts: 1. Comparison of Food Delivery Brands in Thailand: In this section, there is a comparison between 3 popular food delivery brands on the given factors including the speed of the service, charged prices, variety of food and etc. This information can be used in the present time and will be useful to predict the food trend in the future. 2. The food consumption behavior in the present time: Showing the way of consumption in workflow since ordering from the restaurant along the way to home. There are some food delivery services provided, still, there are some disadvantages problems that everyone should realize and solve. 3. The food consumption behavior that has a great possibility to be in the future: Based on the research and analysis, it can show the tendency of how effective food delivery will be in the future. Also, there is a solution to the existing problems nowadays. Somethings have to be seriously developed along with the food delivery service such as the food packaging materials.
References: Huapood 2020, 6-แอพสั ่ ง อาหารออนไลน์ - food-delivery-เจ้ า ไหนดี ส ุ ด , Huapood, viewed by 22 Aug 2020, <https://www. huapood.com/>. European Brand & Packaging Design Association 2020, 10 recent material developments for packaging, European Brand & Packaging Design Association, viewed by 22 Aug 2020, < https://www.epda-design.com/>. Stephanie Resendes 2020, 31 Online Ordering Statistics Every Restaurateur Should Know in 2020, Up serve, viewed by 22 Aug 2020, < https://upserve.com/>. Heena Prolta 2020, What is the future of food delivery?, Code Brew Labs, viewed by 22 Aug 2020, <https:// www.quora.com/> SANAPORN SAKULRATTANA 2015, THE STUDY OF ATTITUDES AND PURCHASING FACTORS TOWARD FOOD DELIVERY OF THAI PEOPLE IN BANGKOK, THAMMASAT UNIVERSITY, viewed by 22 Aug 2020, 53 51
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Dehumanization and Its Cure _ Ajarn Checkchanok Bullakul _ 1. Background: Inspired from the movie Blackkklansman directed by Spike Lee comes the incredible true story of an American hero. It’s the early 1970s, and Ron Stallworth (John David Washington) is the first African-American detective to serve in the Colorado Springs Police Department. Determined to make a name for himself, Stallworth bravely sets out on a dangerous mission: infiltrate and expose the Ku Klux Klan. With this millennial yet still on-going issues may be it is time observe more into ourself and try to understand why? Psychologists are no strangers to this subject. But the prevailing wisdom has been that most people are not willing to admit to having prejudice against others. 2. Significance & Project problem: How to get people to listen to others when postmodernism is so much about oneself. Cultural perspective required practice and understanding while most people tend to gear toward cultural relativism which more of ignorance and blind yet wait to explode in conflict for self-benefit. 3. Project Objectives: To raise awareness about dehumanization in our society and how to end it 4. Source of Data: Resnick B. 2017 Mar 7, Vox 5. Design concept / design description: Function Follows Form Graphic designer’s paradox and its never-ending argument between form and function of what’s more important the answer is quite simple; none, because they can not exist without another. According to the theorist John Ruskin “beautiful things were valuable and useful precisely because they were beautiful. And if that is that then what is a point of having a big chunk of text that no one will ever read. 6. Expected Results: To raise awareness about the dark psychology of dehumanization and people’s behaviors against others
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Link start _ Patipan Pattanakigkul _ The concept is talking about “the future” and how we going to deal with sickness and physical impairment. Neuralink is the most possibility of humanity right now. It could help people who has deaf, blindness, paralysis, memory and stroke by connecting people with computer or smart phone. This idea is sound a little surreal but it has developing right now by Elon Musk’s start up company. I would like to publish this idea in the way of respect and also sarcastic at the same time by making it look like an interface because the first idea of this technology is to make people merge into a digital realm.
References: Tsui Jenny, 2019, FabRx: Why Neuralink’s Implants Are an Essential Step in MedTech Innovation, https://www. technologynetworks.com, viewed 2 September 2020, https://www.technologynetworks.com/neuroscience/articles/ why-neuralinks-implants-are-an-essential-step-in-medtech-innovation-323534?fbclid=IwAR3FOJv0zhKNiEkdkyvhatTasuWdTb3uJJp-0nQA5wRpYDJ4ewLr-iAHJuo
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WHAT IS paraplegics with simple tasks such as using an iPhone and making mouse clicks on a computer ó by making no physical movement. To be clear, human Elon Musk ning by the end of 2020, but they anchor that timeline with the fact that FDA approval is not easy. So far, Neurodents and apparently even a monkey, according to Musk.
NEURALINK PROTOTYPES: THE COMPANY HAS GONE THROUGH YEARS OF RESEARCH PRIOR TO ITS PUBLIC ANNOUNCEMENT
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HOW DOES IT HELP PATIENTS? +
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lessly relays them to a nearby computer. The electrodes are carefully inserted by a surgical robot and are capable of recording (and, theoretically, also generating) the tiny electrical signals, or ìspikes,î produced by individual neurons. The idea is that
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APPROACH or mobile device anywhere you go. Micron-scale threads are inserted into areas of the brain that control movement. Each thread contains many electrodes and connects them to an implant, the Link.
APROXIMA TELY BIG COI N +++++++++++++
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Sealed, implanted device that transmits neural signals.
contains many electrodes for detecting neural signals. Compact inductive charger wirelessly connects to the implant to charge the battery from the outside.
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The speed of communication will also increase by folds the process of capturing thought and transcribing them into sentences will take time. . The company w ill explore more user cases w hen t he technology is deployed but initially, the focus will be to make sure the technology i nteracts seamlessly with devices .
EVE RYTHIN G POSSIBL E IN 2020 69
3D PRINTING MEDICINE FOR MSUD _ Maytaporn Suppaso _ This project is about 3D printing medicine for people with the rare metabolic disorder,maple syrup urine disease (MSUD). Because this disease is unable to consume protein nutrients, the medicine used to treat it must be specific medicine, and the treatment took quite a long time. So 3D printer is another way to help in the treatment. It reduces the time and makes the treatment of MSUD more accurate.
References: ARLENE LO 2019, Fabrx 3D prints personalized tablets for treatment of rare metabolic disease in children, ARLENE LO, viewed 2 September 2020, <https://3dprintingindustry.com/news/fabrx-3d-prints-personalized-tablets-for-treatment-of-rare-metabolic-disease-in-children-161597/> Vanesa Listek 2019, FabRx: The First Clinical Study Using Personalized 3D Printed Pills (In Humans), Vanesa Listek, viewed 2 September 2020, <https://3dprint.com/253567/fabrx-the-first-clinical-study-using-personalized-3dprinted-pills/>
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QR code medicine _ Tul Ruckcoo _ QR code medicine The problem of medicine is how to know the properties of medicine quickly and correctly and make it understandable and protect against wrong medication and fake medicine. Professor Jukka Rantanen, researchers at the University of Copenhagen have developed a new method to produce medicine. They print medical drugs in QR coded patterns onto an edible material. The production can be tailored to fit each patient and has the potential to protect against wrong medication and fake medicine according to the researchers. QR code medicine application I design an UI of QR code medicine application concept to support QR code medicine by using International Typographic Style (ITS) to be the main graphic style and layout in application. In order to, keep it as simple and professional as possible, users can focus more on information. Within the QR code medicine application, necessary information will be included and make it easy to access and understand. To catch up the technology and go further, I also design the Augmented Reality Technology (AR) as a special option to scan QR code medicine.
References: Faculty of Health and Medical Sciences, University of Copenhagen 2018, QR Code Medicine, Professor Jukka Rantanen, viewed 26 August 2020, < https://healthsciences.ku.dk/newsfaculty-news/2018/01/new-technology-edible-qr-code-can-be-the-medicine-of-thefuture/>.
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“3706 – THE FUTURE OF 4 REQUISITIES” Curated By Asst.Prof. Nattanan Naewmalee Total page
80 Pages
Price
300 Baht
Editor
Chonticha & Nattanan Naewmalee
Book Design
Manday Press
Contact
+66875961651 / +66816845188
Publisher
Manday Press
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Phone: +66858018118 Copyright © 2020 by Nattanan Naewmalee สิ ข สิ ท ธิ ภ าษาไทย © 2563 โดย ณั ฐ นั น ทน์ แนวมาลี สงวนลิ ข สิ ท ธิ ์ ต ามพ.ร.บ. ลิ ข สิ ท ธิ ์ พ.ศ. 2537 ห้ า มคั ด ลอก ถ่ า ยเอกสารหรื อ พิ ม พ์ หรื อ นำ � ไปเก็ บ ในระบบที ่ ส ามารถถ่ า ยเทข้ อ มู ล ได้ ไ ม่ ว ่ า บางส่ ว น หรื อ ทั ้ ง หมดของ หนั ง สื อ นี ้ โดยไม่ ไ ด้ ร ั บ อนุ ญ าติ จ าก ณั ฐ นั น ทน์ แนวมาลี ข้ อ มู ล ทางบรรณานุ ก รม แนวมาลี , ณั ฐ นั น ทน์ . (2563) “3706 – THE FUTURE OF 4 REQUISITIES”. กรุ ง เทพฯ: แมนเดย์ เ พรซ, 2563. 80หน้ า 1. กราฟฟิ ก ดี ไ ซด์ 2.นิ เ ทศศิ ล ป์ 3.Infomation Graphic Design 4.ผลงานสร้ า งสรรค์
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CURATED BY ASST.PROF. NATTANAN NAEWMALEE
Manday Press proudly presents the Information Design project from eight students from Visual Communication Design Deapartment, Albert Laurence School of Communication Arts, Assumption University in VIS3706 Information Graphic Design in the academic year 2021. The “3706” series are combined with two volumes displaying the design works under the topic “Super Suspicion” which is the open space for the designer to explore, research, and fill in the answer in the form of Information Design. The most important thing that we saw in the year 2021 is how the human motivates himself to fight with both natural, environmental, economic, and health disasters that will be the answers of these students. These are the collages of stories that they will memorize and remind for a long time. As the students and designers in this era, we will find our thoughts always driven by the surrounding media at all time. Manday Press and the all designers hope that the presentation in the form of 3706 will be furthered in the future and thank you in advance for your kind support. With love, Manday Press
Content 4 How much do you understand Thai texting language by number 5?
KANYAPAT RUJIMATINEEKUL
20 World of Introvert & Extrovert people
ARIYAPORN PONGSEENUAN
37 What is God?
NANTHIPARK PONGPAKPUTTHIPORN
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9 How long is it for just a moment?
IYATHIDA PAD-R-SA
GUIDELINE TO LIVE ON MARS. I know we can’t live on Mars, but who
knows ?
SARANPORN SAE-LO
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26 Future of Kratom “HOW LIKELY IS KRATOM TO BE INDUSTRIAL DROP”
BENYAPA VECHASILP
42 LOCH NESS MONSTER
PAPAWADEE CHAROENPONG
Barbie
WITSUTA PANLAKAWONG NA AYUDHAYA
How much do you understand Thai texting language by number 5? KANYAPAT RUJIMATINEEKUL Background Does 55555 mean funny ? The number of Thai people when they laugh online is 555. It is an influential word that has different meanings which depend on the number of 5 that people type. This project will summarize each popular version of 5 about the meaning and how the majority of people think about it. Significance & Project problem here are people who got confused about what is actually the meaning of each different version of 5, the message that they got. Therefore it will be useful if you know the meaning so that you will be able to know what the sender is actually feeling and thinking. Project Objectives In order to summarize and share what is the actual meaning and the actual feeling of each version of 5 Expected Results Hopefully that this project will indicate the possible meaning of each version of Thai texting language. Reference
https://linguisticator.com/blog/19852/laughing-different-languages
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How long is it for just a moment? PIYATHIDA PAD-R-SA Background Time is the continued sequence of existence and events that occur in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to compare the duration of events or the intervals between them, and to quantify rates of change of quantities in material reality or in the conscious experience. Significance & Project problem: The different of each person (related to the nature of the person) Target group: 20-45 M/F, people who want to know about a fact or unprove questions Project Objectives To understand the nature of people and how long for just a moment Source of Data: Collect data/website Expected Results People understand the word just and moment better and know about other facts related to time.
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GUIDELINE TO LIVE ON MARS
I know we can’t live on Mars, but who knows ?
SARANPORN SAE-LO Background “We don’t want to be one of those single-planet species; we want to be a multi-planet species”, Elon Musk Significance & Project problem We might leave this planet in one day because of human impact on the physical environment such as pollution, soil erosion , deforestation etc. Project Objectives To compare the condition between Mars and the Earth. Expected Results To let the reader understand the information clearly with simple and cool infographics. References https://mars.nasa.gov/ https://www.spacex.com/human-spaceflight/mars/ https://coolcosmos.ipac.caltech.edu/ask/80-Can-we-breathe-on-Marshttps://www.bbc.com/news/science-environment-57935742 https://www.businessinsider.com/mars-travel-space-tourist-visit-epic-tour-epic-2019-2 https://en.wikipedia.org/wiki/Space_suit https://www.nasa.gov/audience/foreducators/spacesuits/home/clickable_suit_nf.html
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World of Introvert & Extrovert people ARIYAPORN PONGSEENUAN Background As life is complicated, better understanding of each personality can make life easier. Some people prefer writing to speaking. Some people prefer charging energy by staying alone to hanging out. To live or work in the highest efficiency, introvert and extrovert should be in the suitable environment for them. Therefore, understanding the condition of each type is essential. Significance & Project problem We might leave this planet in one day because of human impact on the physical environment such as pollution, soil erosion , deforestation etc. Project problem Differences of personality between introvert and extrovert affects the way they work and live. Sometimes many people don’t understand that there are different approaches to use with two types of people to bring the best achievement to work or the best living condition. Project Objectives To enhance better understanding of introvert/extrovert personality and how to live together Expected Results It is hoped that it will assist people in getting to know one another better, understanding one another better, and working together more comfortably.
References https://www.cbr.com/iron-man-best-worst-personalityhttps://www.16personalities.com/articles/captain-ameri ca-the-defender-avengers-personality-series https://www.16personalities.com/articles/i-am-iron-man-pro file-of-a-turbulent-commander-avengers-per sonality-series https://www.healthline.com/health/mental-health/ myths-about-introverts-and-extroverts#3.-Extro verts-are-happier https://www.girlsallaround.com/introvert-vs-extrovert https://www.nasa.gov/audience/foreducators/spacesuits/ home/clickable_suit_nf.html
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Future of Kratom “How likely is Kratom to be industrial drop”
BENYAPA VECHASILP Background Kratom is a tropical tree native to Southeast Asia, with leaves that can have psychotropic effects. It originates in Southeast Asia, where it’s long been revered as traditional medicine. However, the plant is banned in Thailand, where the official Kratom legal status is in limbo. Significance & Project problem With Thai kratom seemingly returning to the forefront of the discussion, and decriminalization on the doorstep for Thai residents, what does this mean for the Kratom industry? Before we can answer that question, we must first look to the Kratom Act and why Thailand banned kratom in the first place. Project Objectives - To understand more about Kratom and the future of Kratom - To make teenagers or younger adults sympathize and understand about Kratom - Why it has been banned in the first place in Thailand - Why nowadays it is legal? - How likely Kratom be industrial drop” in the future Expected Results To make people understand more information about illegal term of Kratom in Thailand
future of
Kratom’ “3706 Vol_02 : Super suspicion” Benyapa Vechasilp
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“7-a-hydroxymitragynine” decreasing pain + energy + socialbility + alertless
“mitragynine”
Understanding
“ Kratom” Kratom is a tropical tree native to Southeast Asia, with leaves that contain compounds that canhave psychotropic (mind-altering) effects.
How to use; Pill or capsule kratom can be synthesized and made into powder and pill forms
Leave Chewing Kratom leaves are eaten fresh or dried, or boiled and consumed as a tea
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Species name; “Mitragyna spiciosa”
from
Banned
1943
"What’s Changed for Kratom’s Legal Status in Thailand
WHY? :
the government will save about 1.7 million baht per year by no longer prosecuting users.
1943 Listed as Ilegal drug
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years
NO
YES
production consumption import & export
2021
possession
growing selling import & export
The Narcotics Act (No. 8) ;B.E.2564 (2021)
to
“Legal”
2021
;effective 24 August 2021 115
KRATOM’ fact S
energy mood pain relief stimulation sedation relaxation 10
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30 40 50 60 70 80 90 100
%
effects to our bodies
: 25m *maximum
14-20 cm
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how Kratom likely be
INDUSTRIAL DROP” We are fast developing country that produced many varieties of Kratom as it is our
“Local WISDOM”
THAILAND
WHY? good at Medicine Reports show that kratom is an effective treatment for opioid addiction. It has been proven to help alleviate the withdrawal symptoms of morphine and ethanol.
1
st
Kratom Industrial
Most founded at South Thailand medicine
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food products cosmetics etc...
MED’ industry
Lead to Barbie WITSUTA PANLAKAWONG NA AYUDHAYA Background Barbie’s physical appearance was modeled on the German Bild Lilli doll, a risqué gag gift for men based upon a cartoon character featured in the West German newspaper Bild Zeitung. Barbie was a popular toy for girls back when the technology has not become one of the things we use in daily life. The girls could imagine and see them when they play Barbie, which could lead into the choices of occupation or gain an inspiration to a little girl around the world. Significance & Project problem Nowadays, children tend to play toys less because of the growing of technology. Technology becomes one of the biggest roles in order to help children learn, whereas in the past, children were growing up with toys and dolls. Therefore, it would be nostalgic if we could bring up the information and history about Barbie to the new generation kids. Project Objectives To educated people about Barbie. In order to make the make people remember the iconic girl’s toy which could affect their future. Expected Results People get to know more about Barbie doll. Especially new generation children where they did not familiar with toys. References
References https://www.bbc.com/news/magazine-35670446 https://time.com/4196731/see-behind-the-scenes-pho tos-of-how-barbie-is-created/?fbclid=I wAR1ugSr7sDuhTPJX5kxvmlYl1kPJXHRP0s7fSIL l8U_09AEJYaPsPm9Rgso https://barbie.mattel.com/shop/en-us/ba/diversity?fbclid=I wAR0V2EqhCd9kPDXS7LIJOmHiBTCfvV0ADIR-IkP DYSExZ_Je7e-26cfWheE https://www.statista.com/statistics/370361/gross-sales-ofmattel-s-barbie-brand/
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What is God? NANTHIPARK PONGPAKPUTTHIPORN Many people believe in “God”, even some people said that they ever saw the “God”. While some people think “God” is unreal. Nowadays no one can prove about it yet. There is a question every human might be suspicious. -------- What is God? Because this concept is based from unproveable topic. There is also some information in the design that based from the opinions from the research with the information that based from religion believe and culture. This infographic is made for give the people information about many religions, not for competing and insulting of any religion and believe of any people. This graphic design is made for the people in any age and gender who interest in religion and history. This graphic design made for giving the information about the gods and goddess from different religions, to make people understand the similarity and different from many religions. The information is coming from the reliable internet sources all well as some of personal opinion after read and studies the information. The mood and tone for the infographic is Historical, Ancient, and Mystery. The design of each pages is look like the pages from old book, and give the feeling of history and believe in design. In each page will have the information in one topic, so the reader will be able to understand the similarity and the different in each religion. This project expected the people to know more information and understand the different of the believe about the god in each reglions.
gods
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god and Godess in each religion
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LOCH NESS MONSTER PAPAWADEE CHAROENPONG The Loch Ness Monster project is made by curiosity of a 22 year old teenager. In these times, teenagers are tormented with a lot of issues. For instance, COVID-19 situation, online classes, and of course politics. This gives me the idea to create a poll on Instagram related to the Loch Ness Monster to help them enjoy their time online. Even thought he story of Loch Ness is quite old and nobody cared anymore, I had received quite an overwhelming attention regarding the topic “Loch Ness in your imagination”. This shows that people are haven’t forgotten this legendary thing. In this infographic, I will attempt to show the results of what most people think Loch Ness would look like, and show how it relates to their faith.
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1980s and 1990s * Further sonar expeditions resulted in more tantalizing, if inconclusive, readings.
Loch Ness, located in the Scottish Highlands, has the largest volume of fresh water in Great Britain; the body of water reaches a depth of nearly 800 feet and a length of about 23 miles.
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Loch Ness Monster
SUP SUSPECIOUS
z.uz11
77 44 %
54% 57%
66%
77%
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“3706 – Super Suspicion” Curated By Asst.Prof. Nattanan Naewmalee Total page Price
47 Pages 220 Baht
Editor Chonticha & Nattanan Naewmalee Book Design Manday Press Contact +66875961651 / +66816845188 Publisher Manday Press 436/15 Ladprao, Soi 47, Wangtonglang, Saparnsong, Bangkok Thailand, 10310 Email: mandaystudio@gmail.com Facebook: www.facebook.com/mandaypress Printed by Papermore 23/5 ModernTown Village Soi 001 Kanjanapisek 10 Bang-Kae Bangkok 10160 Phone: +66858018118 Copyright © 2022 by Nattanan Naewmalee สิขสิทธิภาษาไทย © 2565 โดย ณัฐนันทน์ แนวมาลี สงวนลิขสิทธิ์ตาม พ.ร.บ. ลิขสิทธิ์ พ.ศ. 2537 ห้ามคัดลอก ถ่ายเอกสารหรือพิมพ์ หรือนำ�ไปเก็บในระบบที่สามารถถ่ายเทข้อมูลได้ไม่ว่าบางส่วนหรือ ทั้งหมดของ หนังสือนี้ โดยไม่ได้รับอนุญาติจาก ณัฐนันทน์ แนวมาลี ข้อมูลทางบรรณานุกรม แนวมาลี, ณัฐนันทน์. (2565) “3706 – TSuper Suspicion”. กรุงเทพฯ: แมนเดย์เพรซ, 2565. 47 หน้า 1. กราฟฟิกดีไซด์ 2.นิเทศศิลป์ 3.Infomation Graphic Design 4.ผลงานสร้างสรรค์