AYLA
AYLA
1. Introduce the perks and benefits of Lab-Grown Diamonds Liverpool Associates Selling Guide AYLA Lab-Grown Diamond printed brochure Marketing Strategy 2. Make AYLA a top of mind brand for our target market 3. Introduce AYLA to the Liverpool Market - Online Newsletters to Liverpool Customers - Website Ayla Pop-Up / Banners - Ayla In-Store Special Presence - Social Media Goals How Consistent Brand Aesthetic & Communication Luxury packaging / in - store presentation & buying experience
Consistent Brand Aesthetic & Communication
In order to reach our target market and establish AYLA in the customer´s top of mind; brand identity, packaging and shopping experience mus be aligned 360*. Logo Applications Color Palette AYLA * Packaging & Display must always include a brief lab-grown diamond explanation.
In-store presentation & packaging
• Presentation is KEY for the positioning of brand
• Every AYLA piece will include a QR code with the relevant information of the product: carat weight & gold type. This will also be included on a personalized sticker in the packaging.
• All of the displays must include a detailed explanation of lab-grown diamonds.
• The AYLA sales team should be properly informed and prepared with the important information regarding the pieces, brand and lab-grown nature.
AYLA
Lab-grown diamond brochure
AYLA
Lab-Grown Diamonds VS Mined
AYLA
AYLA introduction to the Liverpool Market / Community
We
will execute a proper strategy plan in order to create a consistent presence throughout the Liverpool Universe, this includes: - Online Newsletters to Liverpool Customers - Website Ayla Pop-Up / Banners - Ayla In-Store Special Presence - Social Media Strategy
Churumbela Oro Blanco 14 k $856.00 Anillo Compromiso 1CT 14 K $1,024.00 Churumbela 0.50CT 14 K Oro Blanco $522.00 Newsletter AYLA Disponible a partir de 04 de Febrero La nueva forma de vivir el lujo
El lujo ¡como nunca antes lo habías experimentado! AYLA ¡Descubre nuestra nueva línea de joyería de lujo! Disponible a partir de 04 de Febrero ¡Te vas a ENAMORAR!
Disponible a partir de 04 de Febrero AYLA
In-store Presence
Encuéntrala en tiendas
de
Social Media AYLA
04
Febrero
Joyería de Lujo para Mujer
Special Promotions between AYLA & Liverpool
Princing
Pricing AYLA
/ AYLA POWER COUPLE!
Churumbela Oro Blanco 14 k $856.00
Anillo Compromiso 1CT 14 K $1,024.00
Churumbela 0.50CT 14 K Oro Blanco $522.00
Anillo Compromiso Rd 0.62CT 14 K Oro blanco $1,060.00
Collar Cruz 1CT Oro Blanco 14 k $984.00
Collar Corazón 1CT
Oro Blanco 14 k $838.00
Aretes Rd 1CT Oro Blanco 14 k $788.00
Anillo Compromiso Ov 0.62CT 14 k Oro Blanco $1,242.00
Check out our market disruptor!
0.25 ct
Mined Diamond Pricing
1.25 ct $25,500.00 price!AYLA AYLA Pricing AYLA
Partner with us and let’s conquer…
…the FUTURE, TOGETHER!
AYLA / AYLA
AYLA
