West Valley City Journal | March 2020

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March 2020 | Vol. 6 Iss. 03

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VALLEY FAIR MALL CONTINUES TO EVOLVE By Darrell Kirby | d.kirby@mycityjournals.com

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ncient Greek philosopher Heraclitus once said there is nothing permanent except change. Such is the case with Valley Fair Mall in West Valley City. About a decade ago, the mall underwent a $50 million makeover that updated the look and layout of the enclosed mall and added an outdoor component that includes stores, shops, restaurants, a splash pad, and an open space for events or to just sit and relax. In all, it made for one-million square feet of retail space. Since then, a changing retail landscape and consumer tastes have brought some new storefronts to and the departure of others from the retail center. “Evolution is natural. People listen to customers and what they want,” said Casey Bulkley, general manager of Valley Fair for retail property management company Vestar. “We’re trying to really listen to the community and trying to respond to what they need.” Vestar owns and/or manages 30 million square feet of retail space in the western U.S., including the recently acquired Gateway in downtown Salt Lake City. One of the more notable stores to come to Valley Fair Mall in recent months is Hobby Lobby. The fast-growing arts and crafts chain with more than 900 stores in the U.S. opened in 2019 in the space formerly occupied by anchor tenant Macy’s. “We’re really excited to get them,” Bulkley said. A first-of-its-kind addition to Valley Fair is currently under construction on the eastern boundary of the property’s 70 The look and layout Valley Fair Mall is much different today than it was in the 1990s. (Courtesy Vestar/Valley Fair Mall) Continued page 4

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