Sugar House City Journal | September 2020

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September 2020 | Vol. 6 Iss. 09

FREE VOTERISE WORKS TO ENSURE THAT ALL UTAHNS CAN EXERCISE THEIR RIGHT TO VOTE By Drew Crawford | d.crawford@mycityjournals.com

W

ith persistent misinformation about voting being spread online, and daily changes to the electoral process being made due to COVID-19, it can be hard to know how to participate in this year’s presidential election. Despite these challenges, VOTERISE, a nonpartisan 501(c)(3), is just as committed as ever to helping the public register to vote and navigate all of the obstacles that one might face in preparing for an election. “Our main demographics are those who historically and currently have been left out of the electoral process,” Hope Zitting-Goeckeritz, the executive director of VOTERISE explained. “That includes 18- to 29-year-olds, as well as underrepresented communities: women, black, indigenous, people of color, impoverished communities, LGBTQIA+.” Zitting-Goeckeritz emphasized that the organization takes a multipronged approach to electoral participation to ensure increased voter turnout. First, the group educates the community and registers them. VOTERISE will then follow up with registrants and help them to stay informed come election time. “Once they get registered, that is when the other part of our approach comes in. So, registering to vote is great and all, but it doesn’t really do that much if people don’t actually turnout to vote,” Zitting-Goeckeritz said. Right before every election, VOTERISE will send out a text and email containing a nonpartisan voting guide to every voter that they have registered that is personalized to their address. The guide also includes the nearest polling lo- VOTERISE volunteers help register voters during the COVID-19 pandemic. (Photo courtesy Hope Zitting-Goeckeritz) Continued page 15

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