April 16, 2021 | Vol. 2 Iss. 016
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BOUNTIFUL HIGH ANNOUNCES NEW MASCOT By Becky Ginos becky.g@davisjournal.com BOUNTIFUL—After 70 years as the Bountiful Braves, starting in the 2021/2022 school year, they’ll be known as the Redhawks. Principal Aaron Hogge unveiled the new mascot and logo last Friday. “The Redhawk is a majestic bird that has keen eyesight and powerful talons,” Hogge said. “We love the symbolism it represents. Our goal was to create a mascot and logo that would encourage unity in the community. Something they could feel wonderful about and rally around.” The process to determine if a mascot change was warranted started in August, said Chris Williams, Director of Communication & Operations for the Davis School District. “There’s been a movement for years to replace the Native American mascots in universities and high schools. The first thing Principal Hogge did when he came here was to move away from the depiction and logo and use the block letter B with a feature as the logo.” A 25 member committee was formed to research the issue, he said. “It was made up of
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parents, students, faculty, district officials, the Northwest band of the Shoshone Nation and a professor over Indian Education from the State Board of Education.” The committee also held two listening sessions that were open to the public to share their thoughts, Williams said. “Thirty-five individuals shared their thoughts and another 38 left comments after. The committee also reviewed hundreds of emails from alumni and current students.” “In many ways the process has seemed long and short,” said Hogge. “It seems like just yesterday we were first discussing it. I’m excited we are at this point.” Hogge said the colors and school song will stay the same. “We’ll officially begin the rebranding of the school after this year’s seniors graduate.” It’s been an atypical year for students, he said. Please see MASCOT: pg. 8
Bountiful High Principal Aaron Hogge displays the new Redhawks mascot and logo that will replace the Braves. Hogge said the change will not take place until after graduation.
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Photo by Roger V. Tuttle
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