Nova Southeastern Donor Incentives

• THE PRIMARY OBJECTIVE OF THIS PROJECT IS TO INCREASE DONATIONS FOR NOVA SOUTHEASTERN

BY OFFERING AN UNMATCHED DONOR GIFT INCENTIVE PROGRAM. BY CREATING A COMPELLING AND CUSTOMIZED INCENTIVE PROGRAM, WE AIM TO: • ATTRACT NEW DONORS TO SUPPORT NOVA SOUTHEASTERN. • ENCOURAGE EXISTING DONORS TO INCREASE THEIR DONATION AMOUNTS. • STRENGTHEN RELATIONSHIPS WITH DONORS AND IMPROVE OVERALL DONOR RETENTION. • ESTABLISH OUR COMPANY AS THE FULL-SERVICE MARKETING PARTNER FOR NOVA SOUTHEASTERN.

• A FULLY DESIGNED COMPREHENSIVE DONOR INCENTIVE PROGRAM, OFFERING VARIOUS TIERS OF DONOR GIFTS TAILORED TO DIFFERENT DONOR SEGMENTS. • COMPLETE ARTWORK AND DESIGNS FOR DONOR INCENTIVES, INCLUDING PRODUCT SPECIFICATIONS AND VISUAL MOCK-UPS. • TURNKEY IMPLEMENTATION PLAN, INCLUDING PRODUCTION, PRINTING, AND FULFILLMENT SERVICES TO DELIVER DONOR INCENTIVES. • CUSTOMIZED MARKETING CONTENT TO PROMOTE THE DONOR INCENTIVE PROGRAM. • PROGRESS MONITORING AND REPORTING FOR THE INCENTIVE PROGRAM, TO TRACK ITS EFFECTIVENESS IN INCREASING DONATIONS.

• THIS PROJECT WILL BE COMPLETED WITHIN A 3-MONTH TIME FRAME, WITH THE FOLLOWING MILESTONES: • MONTH 1 • MILESTONE 1: DEVELOP DONOR INCENTIVES CONCEPT AND DESIGN IDEAS. • MILESTONE 2: IDENTIFY APPEALING DONOR INCENTIVES. • MILESTONE 3: FINALIZE DONOR INCENTIVES DESIGN AND ARTWORK BASED ON RESEARCH INSIGHTS • MONTH 2 • MILESTONE 4: ASSIST DEVELOPING A COMPLETE MARKETING CONTENT TO PROMOTE THE INCENTIVE PROGRAM. • MONTH 3 • MILESTONE 5: IMPLEMENT FULFILLMENT SERVICES FOR DONOR INCENTIVES. • MILESTONE 6: DELIVER THE DONOR INCENTIVE PROGRAM AND TRACK ITS EFFECTIVENESS.

• INACCURATE IDENTIFICATION OF DONOR PREFERENCES LEADING TO LESS EFFECTIVE INCENTIVES. • DELAYS IN PRODUCTION, PRINTING, AND FULFILLMENT PROCESSES IMPACTING PROJECT TIMELINES. • INADEQUATE PROMOTION OF THE INCENTIVE PROGRAM LEADING TO LESSER VISIBILITY AMONG POTENTIAL DONORS.

• • • • • •

Includes Self Mailer

•

• •

Includes Self Mailer

• 18"L X 12.5"W • 500 $6 • SETUP $100

Includes Self Mailer

• • • • • • •

•

• • •

• • •

• • •

Includes Shipping Box & Note

• • • •

Includes Shipping Box & Note

• • • • • • •

Includes Shipping Box & Note

• • • •

• • • • •

•

• • • •

Includes Self Mailer

OUR RECENT SUCCESS

Self Mailing Appeal Letter 18 Sport Specific Versions Variable Head Coach Image Personalized Letter from Head Coach Pre-Filled Donation Form

17

OUR RECENT SUCCESS

“You guys nailed it, thank you for creating a custom program for our needs. We couldn’t have done this project without the help of DME Delivers. Our deposit and enrollment numbers are way up!”

OUR RECENT SUCCESS

Member Stewardship Courtside Kit Custom “Shoebox” 3D Layered Arena Coasters Metal Bottle Opener Card Shoelaces Decal Sheet Embroidered Beanie Cap

19

OUR RECENT SUCCESS

Acceptance Package Full-Color DMEnvelope College Specific Versions Variable College Imagery Personalized Letter from Dean Full-Color Folder Personalized Acceptance Letter Next Steps Flyer 20

P R O G R A M H I G H L I G H T:

OUTREACH & RECRUITMENT

Recruitment Marketing Made Simple Our Metric Marketing Mail brings you closer to your prospects, leveraging highly dynamic messaging and content, paired with an automated print and fulfillment process that eliminates the human element to get your direct mail in hands well before your competition.

Let us help you find and talk to your best fit prospects. We specialize in unique communication workflows that go to individuals—not just personas.

21

You are in good company