ANNUAL 2022 REPORT
A NOTE FROM THE CHAMBER
In 2022, we were so excited to celebrate 95 years as an organization in our community! We had great attendance and participation at our events and programs. We hope to see that increase even more in 2023 as we strive to provide quality speakers, information, and programming These initiatives are designed to connect you to leaders, information, and resources for you to develop as a business and professional.
We had a lofty goal to create a Foundation in 2022 to focus on workforce initiatives. We not only created it but were able to host our first-ever 8th grade career exploration event with nearly 500 students participating. Thanks to our initial partners, we were able to secure nearly $50,000 to help us accomplish these endeavors and more We will be hosting additional initiatives in 2023 and look forward to partnering with more investors to make a larger impact in our future.
2023 is an opportunity for a new Leadership Murray Class and a new regional leadership program to help us unite as the true West Kentucky region I strongly believe shared experiences bond people in a unique way. Building relationships with others is key to your success. We make those opportunities available and hope you can take advantage in the new year
Our Chamber is successful and recognized both statewide and nationally for its leadership, programs, and efforts. None of that could happen without you and we are so grateful for your continued support! The Chamber’s overall effort to advance the community includes focusing on advocacy, development, promotion, member savings programs and building connections. Let’s continue to work together for a positive and greater community impact in 2023!
MichelleBundren President/CEOWELCOME TO THE TEAM
Kristi is a New Iberia, LA native and relocated to the Murray community six years ago. She attended the University of Louisiana at Lafayette for Business Management with past experience in a non-profit organization, inside sales, administrative assistant and a 911 supervisor. She is happily married with two sons and a daughter. After a couple of years of looking around at other communities, she and her husband decided to call Murray their permanent home, with its unmatched sense of community. She enjoys cross stitching, home remodeling projects, fishing and traveling.
Kristi will oversee member invoicing, event registrations, Chamber Checks, relocation packets, job postings, community event calendar, and all other general inquiries as well as assisting with membership outreach.
STAFF & COMMUNITY LEADERSHIP
MICHELLE BUNDREN
Kentucky Chamber of Commerce Executives Board of Directors, Secretary
Kentucky Chamber of Commerce, Board of Trustees, Chamber Business Solutions
West Kentucky Regional Chamber Alliance Executive Committee, Marketing Chair
HAILEY ANDERSON
Murray State University Young Alumni Network, President-Elect
Murray State University PRSSA Professional Advisor
Calloway County Tourism Commission Board of Directors
Calloway County Bicentennial Committee
MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUA
Kristi Harvey, Office & Outreach Manager
HAILEY ANDERSON
ELEVATE KENTUCKY CLASS OF 2022
2022 Annual Report Murray-Calloway County Chamber of Commerce Michelle Bundren 2022-2023
DIRECTORS Hailey Anderson Director of Membership Development hailey@mymurray com Kristi Harvey Office & Outreach Manager kristi@mymurray com President/CEO michelle@mymurray com JESSICA JEFFRESS | BOARD CHAIR KATRINA COFFELT | IMMEDIATE PAST CHAIR JENNIFER APPLE | INCOMING BOARD CHAIR AMY FUTRELL | TREASURER NATHAN CRAFTON | SECRETARY JANETTE DEWITT MARK MCLEMORE CUI LIU JESSE WILLIAMS DANNY PRUITT WHITNEY COOPER DARREN YATES STEPHANIE BALMER* JIMMY DAN HICKS* SHANNON WALTMON* Peel & Holland Bridges Family Center CFSB FNB Bank Keller CPA Group Kopperud Realty Murray-Calloway Senior Citizens Center Cui Liu Designs Jarvis Vision Center Printing Services of Murray Whitney's The Keg & Yates Event Center Industrial Training Services Independence Bank Kentucky Farm Bureau EX-OFFICIO TRES SETTLE ERIN CARRICO KENNY IMES MARK MANNING COY SAMONS BOB ROGERS DEANA WRIGHT DR. BOB JACKSON Superintendent, Calloway County Schools Executive Director, Murray Convention & Visitors Bureau Judge Executive, Calloway County President, Murray Calloway Economic Development Corporation Superintendent, Murray Independent School District Mayor, City of Murray Executive Director, Murray Main Street President, Murray State University Thank you to Allen Besand, Syngenta, for your years of services and dedication to the Chamber Board (Rolls off in January 2023) *Individuals joining Board in January 2023
MEET OUR TEAM
BOARD OF
RIBBON CUTTING CELEBRATIONS24 Public Utilities & Internet Shopping & Specialty Retail Real Estate, Moving & Storage Family, Community & Civic Organizations Construction, Equipment & Contractors 1. 2. 3. 4. 5 TOP SEARCHED MEMBER CATEGORIES NEW CHAMBER MEMBERS 41 ACTIVE CHAM MEMBERS 469 115 SECTORS REPR MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT Murray-Calloway County Chamber of Commerce Stats 2022 BY THE NUMBERS 103 JOB POSTINGS 3493 JOB POSTING VIEWS 39,604 MEMBER PAGE VIEWS MEMBER BENEFITS & SAVINGS 31 MEMBERS ENROLLED IN ANTHEM CHAMBER ADVANTAGE PROGRAM MEMBERS SAVE 10% WITH CLEARPATH MUTUAL WORKERS COMP POLICIES MEMBER REFERRALS PER DAY (AVG) STAYING IN MKY THROUGH CHAMBER CHECKS & MURRAY MONEY +$26K 6 14 RELOCATION PACKETS SENT PER MONTH (AVG) TRICK-OR-TREATINGINFO 23K REACHED | 473 SHARES JOINTHECHAMBERTEAM 16.2K REACHED | 400+ CLICKS SOCIAL MEDIA STATS KENTUCKYLAKEGLAMPING 183K REACHED | 900+ REACTIONS HOLIDAYOPENHOUSEWEEKEND 12.9K REACHED | 526 REACTIONS MEMBERS UTILIZED CHAMBER CONFERENCE ROOM 16 ANNUAL BUSINESS CELEBRATION AWARDS | 38 8K REACHED 476 NEW FACEBOOK FOLLLOWERS INSTAGRAM REACH IS UP 311.5% FROM 2021
MURRAY-CALLOWAY COUNTY CHAMBER NATIONAL AVERAGE FOR CHAMBERS $250 $343 $314 $461 Membership Retention Base Membership Investment ($) Average Membership Investment ($) 89% 89% Numbers pulled from the 2021 ACCE National Chamber Benchmarking Report MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT
MEMBERSHIP RETENTION (%) 2018 91% NEW CHAMBER MEMBERS 2019 2020 2021 2022 2018 2019 2020 2021 2022 91% 83% 89% 87% 30 35 25 49 41
COMMUNITY & REGIONAL
AGC of Western Kentucky Calloway County Fiscal Court Calloway County Schools City of Murray Murray Convention & Visitors Bureau MCC Economic Development Corporation Murray Independent Schools Murray Main Street Murray State University Murray State University Athletics Murray Calloway Works Foundation Tennessee Valley Authority (TVA) West Kentucky Community and Technical College West Kentucky Regional Chamber Alliance 21% of Cancelled Memberships are due to Business Closures 68% OF CHAMBERS OF COMMERCE ARE CHAMBER ONLY meaning they are NOT combined with Convention & Visitors Bureaus, Main Streets, or Economic Development offices The MCC Chamber falls under this model This model means we receive our funding solely through membership investments and sponsorship dollars rather than taxes and government funding GOVERNANCE The MCC Chamber has 13 Board Members National Average is 20 Board Members ORGANIZATIONAL STRUCTURE FULL TIME EMPLOYEES (FTE) PER MEMBER National Average Number of Members per FTE is 120-150 Since 2020, the MCC Chamber has been operating at 236 Members per FTE We are excited to add to the Chamber team to better expand our capacity in better serving our members. 236 150
ORGANIZATION & MEMBERSHIP STATISTICS
HOW DO WE COMPARE NATIONALLY?
PARTNERS
2022 NEW CHAMBER MEMBERS
Black Pearl Home Care
The Murray Flower Company
Kentucky Retired Teachers Association
The Fanspired
Growing Wild LLC
Harvest Crate LLC
Profiles Salon and Spa
Office Pride of West Kentucky
Cari & Co.
Elite Realty
Heritage Fence Company
Trailhead Media – Bobby Hart
Gershman Mortgage
Village Medical
Green Pastures Veterinary Services
The Barre Murray
Kentucky Publishing, Inc.
Alex’s Family Pharmacy
Meraki Beauty School
Numeritex Displays
Kimberly Myers, Realtor
Stevie Stout Productions + Company
Williams Advertising
Phillip Grace Company LLC
The Grove of Murray
The Stables Realty Group
Adobe
Baptist Health Primary Care Murray
Nate Boss, Edward Jones Financial Advisor
Murray-Calloway County Community Foundation
Kentucky Lake Glamping
Murray Sporting Goods
Murray Liquors
FT Home Loans
CrossFit Murray
WoodmenLife
Shirley Lanier
D&R Salvage LLC, DBA Murray Recycling
Multi-Skill Training Services, Inc.
Bolin Books
Law Office of Jessica Fox Flinn, PLLC
MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT
2022 SIGNATURE EVENTS & PROGRAMS
BUSINESS @ BREAKFAST SERIES
January 11th | City & County Update with Mayor
Bob Rogers and Judge Kenny Imes
February 15th | MSU Athletics Update with former Athletic Director, Kevin Saal
March 15th | Jail & Justice in the Commonwealth with Russell Coleman of Frost, Brown, Todd
April 12th | Elections & Business in the Bluegrass with Secretary of State, Michael G. Adams
August 23rd | Murray State University update with Dr. Robert L, Jackson, MSU President
September 13th | Community Nonprofit Panel
Donna Herndon, Nonprofit Extraordinaire
Lisa Cope, Playhouse in the Park
Mark McLemore, MCC Senior Citizens Center
Nathan Carter, HOPE Calloway & CUBS
October 13th | Breakfast on the Farm, a proud partnership with MSU Hutson School of Agriculture
November 15th | Salute to our Schools
ANNUAL BUSINESS CELEBRATION
The Chamber held its 95th Annual Business Celebration on July 15th at The FOR Center. 350 Chamber members were in attended the celebration. 2022 Award winners are as followed:
MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT
2022 Chair's Award Jennifer Apple Young Professional of the Year Sawyer Lawson Educator of the Year Yvonna Hooper
Non-Profit of the Year HOPE Calloway
Woman in Business Sally Hopkins Emerging Business of the Year Payton & Associates Business of the Year The Keg Citizen of the Year In Memory of Chief Deputy Jody Cash
2022 Agriculture Award Friends of the Arboretum
2022 SIGNATURE EVENTS & PROGRAMS
LEADERSHIP MURRAY CLASS OF 2021-2022
This year, the class raised over $16,000 as a class project for CASA The class purchased and installed new playground equipment to better serve their clients and their families.
The Leadership Murray program is year-long and uses the community as a classroom to develop leaders who will effectively serve our community.
LEADERSHIP INITIATIVE FOR TEACHERS (LIFT)
The LIFT program is a partnership between The Chamber, the Calloway County School System, Murray Independent School System and local businesses to ensure our educators are able to help students succeed in their future careers
SMALL BUSINESS SEMINARS
Stand Out Above the Rest | Marketing with Owner Williams Advertising, Sarah Whitaker Get Your Business on Google
Cyber Security with FNB Bank
Business Owner Panel with Darren Yates (The Keg), Stephanie Balmer (ITS), and Karen Welch (New Life Bookstore)
STATE & REGIONAL PARTNERSHIPS
West Kentucky Regional Chamber Alliance (WKRCA)| An alliance of Chambers of Commerce in 15 counties in western Kentucky whose purpose is to provide a unified voice for local businesses in the region and to serve as a catalyst for regional leadership and action, bringing together resources for legislative, educational, infrastructure, and economic development.
Leadership West Kentucky | Created a new regional leadership program seeking to build a network of informed citizens connected across community lines which will kick off in January 2023
West Kentucky Thank You Night in Frankfort with over 200 participants from west KY counties and their legislators
Kentucky Chamber of Commerce
MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT
2022 SIGNATURE EVENTS & PROGRAMS
YOUNG PROFESSIONALS OF MURRAY
Connect | Monthly lunch meetups, ladies nights and Murray Main Street Trivia Night, Racer Games Happy Hours, Racer Proud days, After Hours
Serve | Polar Plunge team & FRYSC Summer Activity volunteers
Grow | Donuts & Development events, Books & Beer afterhours book club and Podcast & Pizza after-hours discussion groups, LEADERCAST, DEI Lunch & Learn
LEGISLATIVE INITIATIVES
Calloway to the Capitol | Annual community trip to Frankfort presented by AT&T Kentucky Chamber Day | Hosted table at event with over 2000 business leaders and legislators for upcoming session
preview
Business at Breakfast with Secretary of State Michael Adams
July 7th |co-hosted Congressman James Comer Luncheon
December 7th | 2023 Legislative Preview with Senator Jason Howell, State Representative Mary Beth Imes, & KY Chamber Public Affairs Representative John Hughes
SHOP LOCAL INITIATIVES
Holiday Open House Shopping Weekend Small Business Saturday
The Chamber held our 2022 Women in Business Luncheon on April 28th at The Barn at White Oaks. 225 female leaders were in attendance. The original speaker, owner/founder of Spirited out of Louisville, had a canceled flight. Four women stepped up and we had an amazing panel of local professionals who shared their stories and advice We can't wait for this event in 2023!
MURRAY-CALLOWAY COUNTY CHAMBER OF COMMERCE 2022 ANNUAL REPORT
A WORKFORCE PROGRAM OF THE CHAMBER FOUNDATION
MISSION VISION
The Murray Works Foundation creates visibility and understanding of the career pathways in Calloway County, helping to create a strong talent pipeline for students grades K-12
WORKFORCE PARTNER INVESTMENT LEVELS
The Murray Works Foundation envisions a community with powerful partnerships and collaboration between our school districts and business community, helping students to see themselves staying in West Kentucky if they choose, meet their career goals and quickly become a productive member of the workforce
PROGRAMS OF INVESTMENT
SPARK is a career exploration experience designed specifically for eighth grade students in Murray & Calloway County School Districts
SPARK provides students a hands-on learning experience, intended to spark their interests and passions. SPARK introduces students to local career options they may not be aware of in an effort to strengthen our local workforce of the future Nearly 500 students will participate in this one-day event
The success of our future workforce relies on powerful partnerships and collaboration between our school districts and business community Investment in the Murray Works Foundation is a direct investment in the future of our local economy & workforce
GOLD INVESTORS
$2,500+
Prime logo placement as Gold Investor on website, social media and all other promotions
Mentioned in all press releases submitted by the Chamber
Opportunity to participate in the Business Education Roundtable
Business logo on SPARK shirts which will be given to 500+ students (2023)
SILVER INVESTORS
$1,000
Business logo as Silver Investor on website, social media and all other promotions
CLASSROOM CAREER TO
Classroom to Career focuses on connecting students with employers Through this program, students are given the opportunity to tour businesses and speak directly with employers about career pathways available in their organizations Students learn about what careers are in demand in Calloway County and what skills and education they need to attain them.
BUSINESS EDUCATION ROUNDTABLE
Top tier investors convene with other public and private sector leaders, working collaboratively on workforce plans and agendas that improve the quality of our workforce
OTHER INITIATIVES
Career Pathway Roadmap to Success, Junior Achievement, Reality Store, Career Fairs, Mock Interviews, Job Shadowing/Internships (long-term goal), and more!
Business name on SPARK shirts which will be given to 500+ students (2023)
BRONZE INVESTORS
$500
Business name listed as Bronze Investor on website, social media and all other promotions
WWW.MYMURRAY.COM/MURRAY-WORKS
WANT MORE INFORMATION ON MURRAY WORKS? HAILEY ANDERSON hailey@mymurraycom 270.753.5171 MICHELLE BUNDREN michelle@mymurraycom 270.753.5171 VISIT OUR WEBSITE OR CONTACT:
Initial Foundation Investors
9 CFSB INDEPENDENCE BANK MCCONNELL INSURANCE
MURRAY CALLOWAY COUNTY HOSPITAL MURRAY STATE UNIVERSITY
PEEL & HOLLAND
PELLA
THE MURRAY BANK SPORTABLE SCOREBOARDS
300+ OUTREACH TO STUDENTS K-POST SECONDARY REALITY STORE BOOTH
Staff Hours Spent on Workforce Initiatives
CCHS MOCK INTERVIEWS
CCHS ADULTING 101 EXPERIENCE GUIDANCE COUNSELOR ROUNDTABLE
FRYSC BACK TO SCHOOL CARNIVAL BOOTH MSU MOCK INTERVIEWS
For your partnership and collaboration in developing the goals and programs of Murray Works.
MSU CAREER FAIR EXHIBITOR
MSU NONPROFIT NETWORK EXHIBITOR
JUNIOR ACHIEVEMENT VOLUNTEERS
BUS TO BUSINESS PROGRAM EXPLORATION BUSINESS EDUCATION ROUNDTABLE CAREER PATHWAY ROAD MAP TO SUCCESS
Career Pathway Highlight Videos
3 GENERAL CONTRACTING HEALTHCARE MANUFACTURING
WatchhighlightsfromSPARK &CareerPathwayVideos
TEACHER FEEDBACK
"It was so good seeing my students get that hands-on learning experience at SPARK Being there honestly made me emotional seeing them spark interest in different jobs and knowing how they will grow up and serve others and our community This opportunity is exactly what students need and we as teachers are so appreciative"
5 Schools Engaged CALLOWAY COUNTY MIDDLE SCHOOL
MURRAY INDEPENDENT MIDDLE SCHOOL
MURRAY-CALOWAY AREA TECHNOLOGY CENTER NEW COVENANT CHRISTIAN ACADEMY NORTHSIDE BAPTIST CHRISTIAN SCHOOL
500 8th Grade Students in Attendance
46 Participating Businesses & Organizations
25 Volunteers & Group Leaders
60+ Hands-On Experiences
COSMETOLOGY | CULINARY ARTS | ELECTRICAL CIRCUITS | ENGINEERING | FINANCIAL SERVICES | FIRST RESPONDERS | HEALTHCARE | INSURANCE | PHOTOGRAPHY | RADIO | ROOFING | TECHNOLOGY | VET TECH | AND MORE
5 Designated Areas to Explore AGRICULTURE CONSTRUCTION, MANUFACTURING & TRADES
HEALTHCARE PROFESSIONAL & PERSONAL SERVICES
PUBLIC SERVICES
PARENT FEEDBACK
6
Calloway County Career Pathway Data Sheets
"Thank you so much for hosting this amazing opportunity My daughter came home talking about how much fun she had and allowed us to have a great conversation about paths she may want to pursue as a career"
WWW.MYMURRAY.COM/MURRAY-WORKS
THANK YOU
2022 IMPACT SYNOPOSIS
2022 Annual Report 2023EVENTS&PROGRAMS Murray-Calloway County Chamber of Commerce DATES ARE SUBJECT TO CHANGE AS 2023 CALENDAR ADDITIONS ARE MADE 12 YPM Lunch 14* Breakfast on the Farm TBD SPARK January February March April May June July August September October November December 10 Business @ Breakfast 10 YPM Lunch 27 Morning Mingle 2 Membership 101 14 Business @ Breakfast 14 YPM Lunch 15 Calloway to the Capitol 24 Morning Mingle 7 YPM Lunch 9 Generations Workshop 10-11 Spring Open House 14 Business @ Lunch 31 Morning Mingle 11 Business @ Breakfast 11 YPM Lunch 13 Membership 101 19 Women in Business Lunch 28 Morning Mingle 9 YPM Lunch TBD Leadership Murray Program Applications Open 7 Membership 101 13 YPM Lunch 11 YPM Lunch 14 Annual Business Celebration 3 Membership 101 4-5 Citywide Sidewalk Sales 8 YPM Lunch 22 Business @ Breakfast TBD Leadership Murray Begins 10 YPM Lunch 12 Business @ Lunch 18 Membership 101 7 YPM Lunch 10-12 Holiday Open House 14 Business @ Breakfast 24-25 Shop Small Weekend 6 Membership 101 12 YPM Lunch TBD Legislative Preview *Dates TBD for Seminars for Success, Leadership Murray & LIFT programs *If you have a specific recommendation for seminar topics, please contact Chamber staff Stay Up-to-Date with all 2023 Chamber happenings by subscribing to our weekly E-Newsletter at www.mymurray.com
805 N 12th Street Murray, KY 42071 270-753-5171 www.mymurray.com 2022 Annual Report Aside from connecting business and developing leaders through events & programs, we love helping our members increase their visibility. Maximize your membership by utilizing the Member Information Center! SHARE YOUR PRESS RELEASES POST YOUR AVAILABLE JOBS REQUEST A MEMBER MAILING LIST LET US KNOW ABOUT UPCOMING EVENTS ENHANCE YOUR DIRECTORY LISTING MEMBER REFERRALS MORNING MINGLE Join the Chamber Staff for coffee and share with us about your business, ask us questions about membership, and mingle with fellow Chamber members! MEMBERSHIP 101 Whether you are an existing member that wants to increase your ROI or a business considering membership, this class will give you an overview of the Chamber, what we do, and how your business can maximize your investment CONTACT US Murray-Calloway County Chamber of Commerce ARE YOU UTILIZING YOUR BENEFITS? Stay Connected Subscribe to our weekly E-Newsletter to stay in the loop on all upcoming Chamber happenings, community events & member news. Let us help you understand what the Chamber does for local businesses and how you can best maximize your membership investment. Join us at one of our membership classes or meetups in 2023. LEARN HOW TO MAXIMIZE YOUR MEMBERSHIP