Steps to Create a Workflow with Content Workflow Software

Steps to Create a Workflow with Content Workflow Software

If you don’t have a documented content workflow for your business, you’re probably missing out. A content workflow is a document that lists the tasks and projects that you and your team need to complete in order to develop and publish a specific kind of content. This can include content that you regularly publish for your business as part of your overall content management strategy, including blog posts, newsletters, web copy, and social media content.

There are so many benefits to creating a content workflow, especially with content workflow software or a content creation platform. It’s important to fully understand how to create a workflow with this software, as well as the benefits of content workflow software.

Why do you need a content workflow?

Content creation is fairly predictable, much like any business process. But by managing and documenting your content workflow process, you can make it even more productive and efficient. You might even choose to automate some of your content creation tasks.

How to create a content workflow There are multiple methods you can use to document your content workflow. Here are some of the best steps to take: 

Identify the main roles. First, you should figure out who in your business or team is involved in the content creation process. You should figure out the roles for each kind of content you create on a regular basis.

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Identify the tasks. Once you know the roles involved in the process, you need to identify the tasks needed, then match up the tasks to roles.

Prioritize and date the tasks. You can now begin prioritizing the tasks and adding deadlines where appropriate and needed. Once you strategically assign deadlines and dates to each of your projects and tasks, you can allow whomever is in charge of the content creation workflow to identify whether your team is on track with delivery.

Benefits of using content workflow software

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You probably benefit from automating your content creation process with content workflow software, especially if you run a larger business or organization. If you have multiple roles in your business that take part in the content creation process, then you should use the content workflow software to assign particular tasks to the right roles.

For example, when you have content workflow software, you can have a content creator or copywriter finishing an assignment and assigning it to an editor for feedback. After the editor has reviewed the assignment, they can re-assign the project back to the original copywriter for edits or revisions. This software makes the collaboration process easier.

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