2024 June 7 & 8 Soda Pop & Advertising

PLEASE NOTE: BIDDING IS NOT AVAILABLE IN THIS CATALOG. This digital catalog is only for viewing the items included in this auction.

To bid on any items you see in this catalog, visit www.MorphyAuctions.com and click on bidding.

SOLD $60,000

SOLD $86,100

SOLD $55,200

Proven Market Success

Soda

& Advertising

Quality

COLLECTIONS Fresh to the Market.

MORPHYAUCTIONS.COM

OUR PURPOSE IS TO DELIGHT COLLECTORS WORLDWIDE

BY PROVIDING THE BEST OVERALL BUYING AND SELLING EXPERIENCE. MORPHY AUCTIONS in Lancaster County, Pennsylvania & Las Vegas, Nevada, is one of the most reputable and successful auction houses in the country. Dan Morphy founded Morphy Auctions in 2004 and grew the company from an antiques co-op to the worldrenowned auction house it is today. We continue to set auction world records with our astounding prices realized across all collecting categories.

Our company is only as strong as our employees and our experts. We partner with the most talented and knowledgeable experts in the industry and hire professional, hardworking and courteous staff to support every aspect of our business. We pride ourselves on securing the best expert for each collecting category we specialize in.

Our experts are immersed in the industry and have knowledge of the current market.

Morphy Auctions is proud to serve our west coast customers. Our Las Vegas location specializes in coin-op & gambling. However, we will often hold auctions of other categories in this facility; including, but not limited to: Firearms, Advertising, Automobilia & Petroliana. As a service to our customers, the Morphy Auctions team of experts will evaluate your consignment to determine which location will best serve the needs of our consignors and buyers.

Whether you are located in our backyard or across the globe, our experts and specialists are available to assess your collection and oversee your consignment throughout the entire journey with Morphy Auctions.

Dan Morphy President & Founder

A Guide

t o g r a d i n g c o n d i t i o n & a b b r e v i at i o n s

BY JOHN MIHOVETZ In order to properly grade a sign, I have assigned a numbered grading scale from 10 to 1. I created a scale that is easy to understand, and goes into depth on how pieces get their current grade. The 10 to 1 grading scale is currently the best way to grade Tin, Porcelain, Cardboard, & Paper Advertising. I also like to use the plus & minus system along side the numbered grading scale. The plus & minus system works well with the numbered grade because there are better looking grade 9.0 pieces when set side by side, so the plus & minus allows for a slightly better number grade. Although the grading scale is slightly subjective, I have described the process of assigning a piece a numbered grade, and gone into depth in areas on what makes the grading scale accurate.

In the category of grading 10 to 9.0, I went into even more detail because this category is slightly overused in todays market, so I want to show what it takes to assign pieces into that particular grade category.

Grading is also slightly less aggressive on a large piece, such as a six foot round sign.

10 – A grade that is rarely or never given. In order for a sign to obtain a “10.0” grade, the piece would have to have just rolled out of the original firing kiln with no age or wear whatsoever.

9.9 to 9.5 - A grade of near perfect condition. In order for pieces to grade in this category, they would most likely have to be found New Old Stock. These pieces may have only the slightest amount of edge wear, or small flaw or, “Flea Bite” style chip near a grommet or mounting hole. This piece should also have more than 95 percent of the original color & gloss intact. The piece in this category may have a factory filled flaw or light surface scratch that is not distracting to the appeal of the piece.

9.4 to 9.0 – A grade of just below perfect condition, with a slight amount of edge wear or light chipping along the outer edge, grommets, or mounting holes only. The field of the sign is free of any chips, but may allow for one “Flea Bite” chip in a non distracting area.

This piece should also have more than 90 percent of original color and gloss is intact. The piece may also allow only the slightest amount of surface wear in the gloss coat, such as a light scratch or light amount of discoloration that is not distracting to the appeal of the piece.

8.9 to 8.5 – A grade below perfect condition, with minimal chipping or areas of wear around the outer edge or light chips around mounting holes or grommets that are not over distracting. The field on a piece in this grade should be very clean, but may also allow for one to three small, “Flea Bite” chips, or one non distracting dime size chip on the sign, but not in the field. At least 85 percent or more of the original color & gloss should also be intact, and allow for a minimal amount of scratching or discoloration in small areas.

This grading scale is very useful when it comes to understanding the demand of pieces in certain categories, how the grading scale dictates a sales price, or the desirability of a certain piece in certain grade category.

When it comes to grading signs with color match or touch up, you have to look past the color match or touched up areas, and judge the sign as if the color match or touch up is not there, and assign a grade category accordingly.

When it comes to signs that been restored, they must be placed in one category and one category only, which is restored.

Unlike a sign that has been color matched or touched up in a few areas, a sign that has been professionally restored can never come back to a reasonable state of original condition. When it comes to the pricing a restored sign, an immaculately professional restoration on a sign, that piece should bring approximately 40 - 50 percent of an example in 9.0+ original condition or better, although there may be a few exemptions due to rarity or demand.

8.4 to 8.0 – A grade below perfect condition, that allows for more wear & chipping around the outer edge or near the grommet or mounting holes. This sign may also allow for one to two dime size chips on the piece, including the field but not overly distracting. A piece in this grade may also have quarter to half dollar size area of discoloration in the color & gloss, and allow for some light surface scratches in the gloss, as long as its not in the focal point of a piece.

This piece should have 80 percent or more of the original color & gloss intact, and not have any distracting areas of the focal point.

7.9 to 7.5 – A grade that falls below near perfect condition. The pieces in this category will have wear & chipping in multiple areas of the sign. The piece will still have an eye appeal to it, but have areas of distracting wear. There will be two to four dime to quarter size chips present in the field as well as wear along the outer edge, mounting holes or grommets. This piece should have 75 percent or more of the original color & gloss intact, but will allow for more areas of discoloration, such as loss of gloss or surface scratches.

7.4 to 7.0 – A grade that falls below near perfect condition. The pieces in this category will have wear & chipping in multiple areas of the sign. This piece will still have appeal to it, but have heavier areas of distracting wear. There will be three to five dime to quarter size chips present in the field as well as distracting wear along the outer edge, and wear & chipping at the mounting holes or grommets. This piece should still retain 70 percent or more of the original color & gloss intact, but will allow for heavier areas of discoloration, such as heavier areas of gloss loss or surface scratches.

A Guide

t o g r a d i n g c o n d i t i o n & a b b r e v i at i o n s

6.9 to 6.0 – A grade that falls below collector grade condition.

These pieces will have large areas of wear & chipping throughout the sign. The sign may also have creased areas that have been flattened out. The sign will have larger areas of wear, but still a visible graphic or image.

The piece should still retain 60 percent of color & gloss intact, but will allow for large areas of distracting wear and surface scratching. Although the sign has heavy areas of wear, it should still have a decorator type appeal, with a cool weathered look.

5.9 to 5.0 – A grade that falls below collector grade condition.

This pieces will have heavy areas of wear, large chips, and may have missing pieces. These pieces should still retain 50 percent of the original image left, but will allow for large areas of distracting wear and surface scratches. Although signs in this category show significant wear, it should still have a decorator type appeal with a cool weathered look.

4.9 and Below – A grade that falls below collector or decorator type condition. These pieces will have large areas of wear, will have heavy damage, and may be missing pieces. These piece have little to nothing left that appeal to the eye of a collector or decorator, and have little to no value. Although they may be heavily damaged or worn, these are great candidates for restoration.

RATING SYSTEMS & ABBREVIATIONS CONDITION RATING GUIDE Pieces are rated from Grade 10.0 to 1.0 with 10.0 being the highest grade given.

Restored - A piece that shows areas of filler into the body, professionally painted over and sprayed with a clear coating.

Spot Restoration - A piece that may show one small area of “Spot Restoration” while the remaining portion of the piece is original.

SIGN ABBREVIATIONS S.S.P. - Single Sided Porcelain S.S.T. - Single Sided Tin D.S.P. - Double Sided Porcelain D.S.T. - Double Sided Tin Reproduction Sign - Sign that was once produced by a particular brand that is now being reproduced in modern times for decorative/display use with rarely any Collector value.

Fantasy Sign - A piece that was never produced or existed for Advertising, only produced as a new decorative/display item in modern times with rarely any Collector value.

GLOBE ABBREVIATIONS O.P.E. - One Piece Etched Globe O.P.B. - One Piece Baked Globe O.P.C. - One Piece Cast Globe O.P.P. - One Piece Painted Globe - Non Fired Image or lettering on the Globe Face Wide Milk Glass Body - Three Piece Glass Globe Body with 7” depth Narrow Milk Glass Body - Three Piece Glass Globe Body with 5” depth Gill Body - Glass Body with Retainer Rings Can hold Lenses from 13.25” to 13.5” Ripple Gill Body - Textured Rippled Glass Globe Body with Retainer Rings - Can hold Lenses from 13.25” to 13.5” Hull Body - Glass Body holding 13.5” Lenses Hollowed center behind each Lens Banded Glass Body - Milk Glass Body using an Internal Ring to hold a Lens in place Balcrank Body - Milk Glass Body showing three mounting screws at 12, 4 & 8 O’Clock along the edge to hold the Lens in place

Shoebox Globe - Rectangular Milk Glass Globe Body with rounded tops generally showing two individual Lenses Sphere Globe - Round Shaped Baked, Painted or Etched Milk Glass Globe, began use C. 1910’s Threaded Base - Threaded Glass Base showing Aluminum, Steel & Copper outer Collars Three Piece Globe - Referring to a Globe that shows a Body with Two Lenses Capco Body - Plastic Globe Body Produced

By Cincinnati Advertising Products - began use C. 1930 Metal Body - Metal Body produced for holding Lenses 15” & 16.5” L.P. Metal Body - Low Profile Metal Body with multiple seams along the top and sides with a flat style view from the front with lesser perimeter profile for 15” & 16.5” Lenses H.P. Metal Body - High Profile Metal Body with raised seam along the top edge with a raised and more distinguished profile for 15” & 16.5” Lenses Jewel Body - Metal Globe Body showing multicolored Jewels mounted around the perimeter of the Body

THE INDUSTRY STANDARD FOR AUTHENTICATION & GRADING SERVICES TRANSPARENT & ACCURATE ANTIQUE ADVERTISING GRADING

AUTHENTICATION & GRADING SERVICES (A.G.S.) is a company that specializes in the certification, authentication & grading of Antique Advertising throughout the industry in multiple categories. Our A.G.S. Point Scale Grading System is unlike any other in the industry providing users with a transparent and accurate standardized grading system based on mathematical assessment of each piece we are entrusted to certify and authenticate.

A.G.S. consists of a panel of industry leading experts across all categories of Antique Advertising with over 100 years of combined field experience. Along with our advisory board, A.G.S. is also equipped with the finest material analyzing and testing equipment currently on the market from Thermo Fisher Scientific for accurate analysis of various metal alloys, glass, ceramics, plastic as well as wood & painted materials.

Along with expert authentication & grading, our subscribers are one QR code scan away from not only viewing high resolution images of their A.G.S. certified pieces, but also viewing exactly how their piece received its grade based on our A.G.S Point Scale Grading System. The A.G.S. website features full access to our data base of A.G.S. certified collectibles as well as access to our digital photography archive, population reports, A.G.S. scoring features, as well as tutorials, interviews and premium social content.

As our hobby and industry continues to grow it is our goal at A.G.S. to provide novice and expert collectors alike to buy with complete confidence across multiple categories knowing the authenticity and condition of their collectible is ubiquitous and true. Wether a collector is buying from the largest auction houses in the world or over the phone or internet collectors can buy with confidence knowing it’s A.G.S. certified. Your collection deserves premier attention and accurate grading, increasing your collections value through meticulous detail. A.G.S. Certification is the gold standard for grading and authentication in Antique Advertising.

A.G.S. FeE Structure SERVICE TIERS

TIER ONE

TIER 1

TIER 2

TIER 3

$0 - $1,000

$30

$60

$90

Authentication & Grading

$1,000 - $5,000

$60

$90

$120

TIER THREE

$5,000 - $10,000

$90

$180

$270

$10,000 +

1%

2%

3%

Authentication

TIER TWO

Authentication, Grading & Market Valuation

A.G.S. Subscription Service $99/year

AGSCERTIFY.COM

A.G.S. COMPANY, LLC | 501 Alexander Dr. Ephrata, PA 17522 info@AGScertify.com | (770) 546-1758

A.G.S. GUIDE

TO GRADING CONDITIONS Under the Authentication & Grading Services (AGS) method, the condition of items is assigned based off the eleven-point scales below. Each category is assessed and assigned a number. These numbers then total up to give a numerical grade on a 100-point scale.

SIGNS AND DISPLAYS

Centering 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 Color 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Lower 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Upper 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Factory Flaw 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9 Gloss 1, 2, 3, 4, 5, 6, 7, 8, 9 Mounting Hole(s) 1, 2, 3, 4, 5, 6, 7, 8, 9 Sharpness 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface 1, 2, 3, 4, 5, 6, 7, 8, 9

GLOBE LENSES

Centering 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 Color 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Lower 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Upper 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Factory Flaw 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9 Gloss 1, 2, 3, 4, 5, 6, 7, 8, 9 Mounting Notch(es) 1, 2, 3, 4, 5, 6, 7, 8, 9 Sharpness 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface 1, 2, 3, 4, 5, 6, 7, 8, 9

GLOBE BODIES

Base 1, 2, 3, 4, 5, 6, 7, 8, 9 Body 1, 2, 3, 4, 5, 6, 7, 8, 9 Centering 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 Color 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Lower 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Upper 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Factory Flaw 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9 Gloss 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface 1, 2, 3, 4, 5, 6, 7, 8, 9

ONE-PIECE GLOBES

Base 1, 2, 3, 4, 5, 6, 7, 8, 9 Body 1, 2, 3, 4, 5, 6, 7, 8, 9 Centering 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 Edge (Lower 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Upper 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Factory Flaw 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9 Paint (Original) 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9

CANS

Centering 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 Color 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Lower 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Edge (Upper 50%) 1, 2, 3, 4, 5, 6, 7, 8, 9 Factory Flaw 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Inner) 1, 2, 3, 4, 5, 6, 7, 8, 9 Field (Outer) 1, 2, 3, 4, 5, 6, 7, 8, 9 Gloss 1, 2, 3, 4, 5, 6, 7, 8, 9 Seam 1, 2, 3, 4, 5, 6, 7, 8, 9 Sharpness 1, 2, 3, 4, 5, 6, 7, 8, 9 Surface 1, 2, 3, 4, 5, 6, 7, 8, 9

If an item is custom framed, altered, or restored, the following terminology is used to describe condition for the respective item.

AGS CERTIFIED SCORE: AUTHENTIC This terminology is used for items that are framed and cannot be fully assessed due to concealed borders or other hidden features.

AGS CERTIFIED SCORE: AUTHENTIC-ALTERED This terminology is used for items that have been altered from their original state.

For example, items that have been trimmed, clear coated, or in any way modified will receive the score AUTHENTIC-ALTERED. AGS CERTIFIED SCORE: AUTHENTIC-RESTORED This terminology is used for items that show significant restoration throughout and cannot be accurately assessed using the eleven-point scale.

AUCTION Details APPROXIMATE AUCTION TIMES

Auctioneer sells approximately 80-100 lots per hour.

FRIDAY LOTS 1,001 - 1,080 9:00 AM 1,081 - 1,160 10:00 AM 1,161 - 1,240 11:00 AM 1,241 - 1,320 12:00 PM 1,321 - 1,400 1:00 PM 1,401 - 1,480 2:00 PM 1,481 - 1,560 3:00 PM 1,561 - 1,640 4:00 PM 1,641 - 1,699 5:00 PM

Morphy Auctions will not be held responsible for typographical errors.

ALL LOTS ARE SOLD BY DESCRIPTION,

SATURDAY LOTS 2,001 - 2,080 9:00 AM 2,081 - 2,160 10:00 AM 2,161 - 2,240 11:00 AM 2,241 - 2,320 12:00 PM 2,321 - 2,400 1:00 PM 2,401 - 2,480 2:00 PM 2,481 - 2,560 3:00 PM 2,561 - 2,630 4:00 PM

AUCTION LOCATION: Morphy Auctions 4520 Arville St. #1 ∙ Las Vegas, NV 89103 877-968-8880

NOT BY ILLUSTRATION.

LODGING: Palms Place Hotel: 866-752-2236

4381 W. Flamingo Rd, Las Vegas, NV 89103 Code: MORPHPP

Palms Casino Resort: 866-942-7777

4321 W. Flamingo Rd, Las Vegas, NV 89103 Code: MORPHPC

Orleans Hotel Casino: 1-800-675-3267 4500 W. Tropicana Ave, Las Vegas, NV 89103

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JUNE 7, 2024 Friday Session | Auction Starts at 9:00am pst LOTS: 1,001 - 1,699 Preview Monday, June 3 - Thursday, June 6 9:00am - 4:00pm pst Auction Day Preview Begins at 8:00am

∙ 20% BUYER’S PREMIUM ∙ PROV IDED C ERTAI N C ONDI TION S ARE M E T

AUCTIONEERS:

DIVISION CONSULTANTS:

Dan Morphy Shaye Krispine Eric Wagner

Dan Morris Brian Burke Tom Tolworthy

M o r p h yA u c t i o n s . c o m | 8 7 7 - 9 6 8 - 8 8 8 0

LOT - 1002

LOT - 1001

LOT - 1003

1001 - HIRES ROOT BEER TIN LITHOGRAPH TRAY SIGN W/ JOSH SLINGER GRAPHIC 13 - 1/4” Dia. SST. It is maker’s marked “American Art Works Coshocton OH.” A c. 1910 Hires Root Beer “Things is Getting Hire, but Hires are Still a Nickel a Trickle” painted lithograph tray sign. CONDITION: The sign has a good color throughout. There are areas of surface scratching running through the face of the tray. The tray has very minor areas of surface staining, and a minor paint loss under the “R” in the word “Slinger.” (8.5). 1,000 - 2,000 1002 - HIRES ROOT BEER REVERSE PAINTED GLASS 5¢ SIGN D - 5” A rare example of this small reverse painted glass sign from Hires Root Beer, featuring a wonderful 5¢ graphic. This piece retains its original chain hanger as well as chain border. CONDITION: The black background and gold leaf outline of the lettering remains very nice with good color and shine. The inner parts of the gold lettering show areas of damage and very insignificant amounts of retouching at some point in the past. The backside of this sign has a nice red velvet backing. There is a small chip to the glass in the top-center border. (8.75). 1,000 - 2,000 1003 - EARLY HIRES ROOT BEER TIN-OVER-CARDBOARD SIGN W/ WOMAN GRAPHIC 10” x 7” An early and good-looking example of this small tin-over-cardboard sign from Hires Root Beer, featuring a nice woman graphic. This sign retains original remnants of its manufacturer sticker on the back as well as its original string hanger. CONDITION: The field of this sign retains good color and shine.

There are a series of surface scratches, predominantly on the right-hand side of the sign, as well as a vertical scratch in the woman’s hair and to the left of her shoulder. The outer edges of this sign show minor paint loss and wear to the corners, as well as the general edges. There is a mentionable nick in the bottom-center border. (8.5). 1,000 - 2,000 1004 - HIRES DIE-CUT CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 25” X 67” A c. 1910s Hires Root Beer die-cut cardboard lithographed display with outstanding early bottle graphics and beautifully added wooden frame.

CONDITION: The cardboard has significant fade throughout, as well as areas of surface staining and minor edgewear. There is minor deterioration to the cardboard on both sections of the piece. The woman’s head has a fold line throughout, as well as edgewear throughout the outer edge, most notably on her left elbow. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6). 1,500 - 3,000 1005 - REVERSE PAINTED GLASS “DRINK HIRES IT’S PURE” HANGING SIGN 8” X 4” A c. 1920s “Drink Hires It’s Pure” reverse painted glass hanging sign with excellent gold leaf lettering. CONDITION: The sign has good color throughout, with very minor areas of paint loss on the outer field. The outer edges of the sign also show areas of paint loss, most notably the bottom edge, which also has a very minor crack in the bottom left-hand corner. The piece retains its original hanging chain. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75).

1,500 - 3,000 10

www.MorphyAuctions.com | June 7, 2024

LOT - 1004

LOT - 1005

LOT - 1007

LOT - 1006

SEE WEBSITE FOR ADDITIONAL PHOTOS

1006 - HIRES SELF-FRAMED EMBOSSED TIN SIGN 41” Dia. SST. Maker marked “Made in U.S.A. BN-50.” A c. 1950s Hires “For Thirst and Pleasure” self-framed embossed tin sign. CONDITION: The sign has strong color and shine with areas of surface scratching and surface staining, both in the raised lettering and in the background. The sign has multiple scratches with complete paint loss, as well as staining on the outer edge of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 1,500 - 3,000 1007 - SAY! DRINK HIRES SO REFRESHING EMBOSSED TIN LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 13” X 18” A c. 1910s “Say! Drink Hires So Refreshing” embossed tin lithograph with excellent early graphic. CONDITION: The sign has fair color with very minor staining through the raised lettering. The sign has very minor surface blemishes and surface staining in both the inner and outer field. The sign is displayed in a professionally added frame. (8.75). 2,000 - 4,000

LOT - 1008

1008 - SAY! DRINK HIRES ROOTBEER TIN LITHOGRAPH W/ UGLY KID GRAPHIC D - 6” SST. C. 1910s “Say! Drink Hires Rootbeer” tin lithograph with excellent early graphic and 5¢ logos. CONDITION: The sign has fair color throughout with crackled paint present throughout the majority of the field. The sign has areas of minor paint loss in the litho, as well as other surface blemishes and surface stains. The outer edge of the sign also shows very minor paint loss and surface staining, most notably at the bottom of the piece. An overall outstanding early sign you rarely see in any condition. (7.9).

3,000 - 8,000 1009 - HURRAH! FORE FIRES ROOTBEER! EMBOSSED TIN LITHOGRAPH W/ UGLY KID GRAPHIC 20” X 28” SST. Maker marked “The H. D. Beach Co, Coshocton O.” An very important and tremendously rare c. 1910s “Hurrah! For Hires Rootbeer! ‘The Best Drink on Earth’” embossed tin lithograph with tremendous graphic. CONDITION: The sign has strong color and shine throughout with minor areas of surface staining, paint loss and crinkles to the tin, both in the inner and outer fields, most notably running vertically down the entire right-hand edge of the piece. The outer edges of the sign also show significant areas of surface staining and minor paint loss, as well as bends to the bottom left-hand corner, as well as the top-right and bottom left-hand corners. An overall outstanding early piece you rarely see in any condition. Perhaps the only one known. 3,000 - 6,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1009

11

LOT - 1010

LOT - 1011

1010 - HIRES ROOT BEER “THE ONLY RELIEF FOR A THIRSTY WORLD” STRING HANGER SIGN 10” x 11” DSC. A stunning, rare, and impressive example of this eye-catching string holder from Hires Root Beer, featuring the globe with the ugly kid graphic. This is an exceptionally clean and desirable example of this storied piece of Hires Root Beer history. CONDITION: Side 1, retains good color throughout the lithography with only two minor surface scuffs in the inner and outer field. The outer edges show the lightest amount of cardboard wear, as well as a minor split to the left of the hanging hole. There is a bend on the right side of the ugly kid, where there is a minor crease and paper wrinkling. The piece is laying flat and displays well. (8.9). Side 2, with words “Hires Made of Roots and Fruits,” shows some areas of spotting and staining in the inner and outer field, as well as minor paper and cardboard loss around the outer edges. The crease on the far left side is present and visible, but it appears to be stable. (8.5). (8.9, 8.5) 3,000 - 10,000 1011 - HIRES ROOT BEER CELLULOID-OVER-CARDBOARD SIGN W/ UGLY KID GRAPHIC 8” x 6” A wonderful and early example of this celluloid-over-cardboard sign from Hires Root Beer, featuring a nice ugly kid graphic in the center. The backside of the sign retains its original manufacturer tag from Pulveroid. CONDITION: The field of this sign retains good color and shine in celluloid. There are areas of surface abrasions and light wear in the field.

The outer edges, specifically in the four corners, and a nick in the bottom-center show celluloid loss and exposed cardboard. This sign retains its original string holder. It shows light areas of discoloration on the backside. A seldom seen and impressive example. (8).

4,000 - 8,000 1012 - HIRES ROOT BEER MUNIMAKER DISPENSER 28” x 17” x 17” A rare and sought-after dispenser from Hires Root Beer. This dispenser features an ornate marble base with wonderful chrome attachments.

CONDITION: The marble base shows areas of chipping to the marble on the outer edges and corners.

The piece retains four original metal Hires signs on each side of the base. The metal spigot is original with debossed Hires in the front, and it shows age appropriate patina. This piece no longer retains its original Hires globe that sits on top, but does come with a replacement fill-in generic globe. A rare and always desirable example. (Fair) 2,500 - 5,000

LOT - 1012

12

www.MorphyAuctions.com | June 7, 2024

LOT - 1013

1013 - EARLY CERAMIC HIRES ROOT BEER DISPENSER W/ UGLY KID GRAPHICS 12” X 12” X 20” A rare example of this hard to find blue version of this ceramic Hires Root Beer dispenser, featuring ugly kid graphics. This piece is marked “Villeroy & Boch” on the bottom side. It retains its original complete lid, as well as part of an unusual push button metal spigot.

CONDITION: The body of this dispenser shows excellent color and shine throughout the graphic areas. There are slight areas of browning and discoloration to the white field. The upper-lip of the dispenser shows a handful of small chips to the ceramic, which are concealed when the lid is placed on this piece. The lid remains complete and nice.

The underside of the lid shows a chip to the ceramic on the extreme outer edge. Otherwise, the top side shows small areas of discoloration. The metal spigot on this piece shows age appropriate tarnishing and oxidation, but is likely not original to the piece. This is a rare and desirable version that displays exceptionally well.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25).

10,000 - 30,000

www.MorphyAuctions.com | June 7, 2024

13

LOT - 1014

1014 - RARE HIRES ROOT BEER PUNCH BOWL W/ UGLY KID GRAPHICS 18” X 14” X 9” An exceedingly rare example of this impressive ceramic punch bowl from Hires Root Beer, featuring the ugly kid graphic around the perimeter and two nicely formed handles on each side. This bowl is marked “Villeroy & Boch Made in Germany” on the bottom. CONDITION: The graphics around the perimeter remain strong and vibrant with little to no detractions. There are a few areas of discoloration to the ceramic material along the outer body of the dispenser. It is such a stunning and impressive piece. The inside of the bowl shows a small pedestal in the center, likely where a pouring cup of some sort would have been displayed. The inner bowl shows light staining from exposure to syrup over the years. An incredibly rare and desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 10,000 - 30,000

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www.MorphyAuctions.com | June 7, 2024

LOT - 1015

1015 - HIRES ROOT BEER CERAMIC DISPENSER W/ UGLY KID GRAPHICS D - 19” x 10” A stunning and impressive example of this hard to find brown version of the iconic Hires Root Beer dispenser. This piece retains its original metal spigot as well as its intact lid.

The bottom of this dispenser is marked “Villeroy & Boch Made in Germany.” CONDITION: The body of this dispenser remains exceptionally nice with excellent color and gloss. There are areas of slight crazing, which is age appropriate to the gloss finish.

The inside of the bowl shows minor staining from absorbing syrup over the years. The lid remains in excellent condition, and it is chip free. The metal spigot shows age appropriate tarnishing and wear.

The handle still rotates. A stunning and exceptional example this desirable piece of soda fountain history. (9). 10,000 - 30,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1016

1016 - INCREDIBLE EARLY HIRES ROOT BEER DISPENSER BOWL W/ PLATTER & 3 MUGS 15” X 15” X 15” Perhaps the only example known, this incredible piece of Hires Root Beer history is stunning and would be the center piece to any collection. This piece includes the dispenser, which sits atop its ornate platter. It comes with three ugly kid ceramic mugs. The dispenser and the platter are marked “Villeroy & Boch Made in Germany” on the bottom. CONDITION: The body of the dispenser retains excellent color and shine throughout. There is slight discoloration to the rounded section of the bowl section of the dispenser, likely from absorbing syrup over the years.

The lid has experienced restoration of chips and minor cracks at some point in the past, clearly by an accomplished professionally restorer as this restoration was only recognized after very heavy inspection. There is a few very isolated areas of touch-up to the white background of the bowl section of the dispenser. The metal spigot on this dispenser is original and shows age appropriate tarnishing. The circular base on which the dispenser sets, retains good color with only slight areas of discoloration. There is the occasional slight wear and minor loss to the outer edges. The three ugly kid mugs all display very well, and have no mentionable damage, just some slight areas of discoloration. This exceptional piece of Hires Root Beer history is perhaps the pinnacle of all root beer collectibles. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good +) 40,000 - 80,000

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www.MorphyAuctions.com | June 7, 2024

LOT - 1017

1017 - LARGE HIRES ROOT BEER CERAMIC PUNCH BOWL 17” X 17” X 12” A stunning, extremely rare example of this large and impressive ceramic punch bowl from Hires Root Beer, featuring the ugly kid graphic on all sides. This large stunning piece would be the center piece to any collection, and it is possibly the only known example. CONDITION: The graphics around the perimeter of the bowl remain vibrant and strong. There are no mentionable wear or damage. There are a series of vertical surface cracks to the bowl around the outer upper perimeter. The piece is structurally sound and displays well. It appears there was a metal spigot at one point in the front of this bowl, which is now missing.

The bowl is marked “Villeroy & Boch Made in Germany.” A desirable and wonderful piece of Hires Root Beer history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. 15,000 - 30,000

www.MorphyAuctions.com | June 7, 2024

17

LOT - 1018

1018 - INCREDIBLE HIRES ROOT BEER SYRUP DISPENSER W/ UGLY KID GRAPHICS 12” X 12” X 20” A stunning example of this green version of the ceramic syrup dispenser from Hires Root Beer, featuring the company logo and ugly kid graphics on all sides. This piece retains its original metal spigot as well as a nice, complete lid.

This piece is marked “Villeroy & Boch Made in Germany” on the underside. CONDITION: The body of this dispenser shows good color and shine throughout. There are small areas of discoloration in the body, as well as a general crazing to the gloss. The top rim of the dispenser shows a few nicks to the ceramic material. The lid remains intact and complete with crazing to the underlying gloss, as well as two mentionable chips to the ceramic on the extreme outer lip of the lid. The metal spigot shows age appropriate tarnishing and wear. A rare and desirable piece.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

10,000 - 30,000

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SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1019

LOT - 1020

LOT - 1021

1019 - HIRES ROOT BEER MUNIMAKER SYRUP DISPENSER 16” X 16” X 36” A stunning and impressive example of this turn of the century Hires Root Beer Munimaker dispenser, featuring a wonderful milk glass globe and ornately styled marble base. CONDITION: The marble base shows areas of slight discoloration, but nothing that detracts from how well the piece displays. There is general chipping and wear to the edges of the top marble platform. The four metal signs on each side of the dispenser show debossed Hires lettering with age appropriate tarnishing to the metal. This piece retains its original manufacturer tag on the front. The metal spigot shows dark tarnishing, but it is original and complete. The milk glass globe is essentially flawless, with no mentionable damage. An always desirable and sought after, highly rare piece of Hires Root Beer history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 4,000 - 8,000 1020 - HIRES ROOT BEER SYRUP DISPENSER 15” An uncommon version of this desirable ceramic syrup dispenser from Hires Root Beer, featuring the iconic company logo. CONDITION: The ceramic body of the dispenser itself remains intact and very nice. The top edge shows age appropriate crazing to the gloss. There is a surface scratch along the top edge, most of which is concealed by the dispenser pump. This crack is a surface crack, and the piece remains stable. This piece retains its original syrup pump. (8.5). 1,200 - 2,400

LOT - 1022

1021 - OUTSTANDING & RARE HIRES “TO YOUR HEALTH” TIN LITHOGRAPH SIGN W/ UGLY CHILD GRAPHIC 20” X 28” SST. Maker marked “Chas. W. Shonk Co. Litho, Chicago.” An amazing c. 1910s Hires “To Your Health” tin lithograph with tremendous Ugly Child graphic. CONDITION: The sign has outstanding color throughout the image with multiple areas of surface staining throughout, which are most visible in the black background. The sign has a few deeper scratches with paint loss in the outer field and a few very minor pinpoint-sized areas of paint loss, also in the black background surrounding the graphic. The outer edges of the sign show minor areas of staining, as well as two added holes at the top and paint loss, most notably in the top right-hand corner. Overall, an absolutely outstanding piece that is hardly ever available in any condition. (8.75). 5,000 - 10,000 1022 - C. 1900 HIRES ROOT BEER REVERSE ON GLASS SIGN D - 6” A nice example of this reverse on glass sign from Hires Root Beer, featuring a wonderful ugly kid graphic. This piece retains its original chain hanger. CONDITION: This is a strong displaying example. There are a few tiny nicks to the white background with lifting spots without the color fading away. There is a small crack to the front side of the glass on the upper left-hand border. The bottom left corner and the area surrounding the word “Drink” there appears to be areas of discoloration and very minor touch-up to the glass. This is seen in a few other minor areas around the border. On the backside of this sign, it retains its original paper back and manufacturer sticker. A seldom seen and impressive example of early Hires Root Beer history. (8.5). 4,000 - 8,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1023

LOT - 1024

LOT - 1025

LOT - 1026

1023 - DRINK HIRES IT’S PURE EMBOSSED TIN SIGN W/ UGLY KID GRAPHIC 8” x 5” SST. A c. 1920s “Drink Hires It’s Pure” single-sided embossed tin lithograph with outstanding color and graphic. CONDITION: The sign has excellent color and shine throughout with noticeable crackled paint throughout the entirety of the piece, most noticeably in the bottom half of the body of the graphic. The sign has had a complete professional clear coat that is difficult to notice without close inspection. The outer edges of the piece have minor crazing, as well as very minor paint loss and surface staining, most notably on top of the head of the image. The sign contains the original hanging chain and is an outstanding example of an extremely difficult to find early Hires piece. (Restored) 4,000 - 10,000 1024 - HIRES ROOT BEER REVERSE PAINTED GLASS CIRCULAR SIGN D - 6” An exceptionally rare and desirable example of this small circular reverse painted glass sign from Hires Root Beer, featuring the ugly kid graphic. This piece retains its original brass grommets and chain. CONDITION: The field of this sign shows heavy chipping to the reverse painted glass around the outer borders, where there are mentionable areas of paint loss as well as cracked areas of paint. The center graphic remains vibrant and strong, where as the paint around the outer edges is slightly unstable and shows areas of loss. The outer edges of the glass itself shows light, age appropriate chipping and wear. This sign is incredibly rare and seldom seen in the most advanced collections. (7.75). 2,000 - 4,000 1025 - SAY HIRES TIN LITHOGRAPH SIGN W/ UGLY KID GRAPHIC 20” X 24” SST. Maker marked “Beach Art Display, Coshocton, OH.” A c. 1900s “Say Hires” embossed tin sign with self-framed edge.

CONDITION: The sign has significant fade throughout the litho, as well as areas of surface staining and surface scratching. The sign shows more significant deeper scratches with paint loss running through the face of the image, as well as a notable tar stain above the hand holding the mug. The outer edges of the piece also show areas of surface scratching and paint loss. (6.9). 2,000 - 4,000

LOT - 1027

1026 - DRINK HIRES ROOT BEER SELF FRAMED TIN LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHICS 24” X 20” SST. Maker marked “Passaic Metal Co.” and signed by artist Harry Morse Meyers. C. 1910s “Drink Hires” self-framed tin lithograph.

CONDITION: The sign has tremendous color throughout the lithograph graphic with very minor areas of surface staining and a few scratches with paint loss. The outer gold rim directly surrounding the graphic also has areas of surface staining, as well as surface staining and surface scratching around the extreme outer self-framed edge, none of which distracts from the outstanding “Hires” lettering running along the outer edge of the frame. (8). 2,000 - 6,000

1027 - EXTREMELY EARLY “HURRAH! FOR HIRES’ ROOT BEER” PAPER LITHOGRAPH W/ LITTLE BOY GRAPHIC 36” X 50” Maker marked “1892.” A c. 1900s “Hurrah! for Hires’ Root Beer” paper lithograph with outstanding little boy and goat wagon graphic. CONDITION: The paper has good color throughout with minor areas of brown staining, mostly around the outer edges. The piece has multiple horizontal fold lines, some of which with match paint to conceal the damage. There are other areas of touch-up as well in the “Hurrah!” and “Hires” lettering. The piece has been beautifully framed and matted. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000

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www.MorphyAuctions.com | June 7, 2024

LOT - 1028

LOT - 1029

LOT - 1030

LOT - 1031

1028 - PORCELAIN HIRES ROOT BEER ADVERTISING SIGN 30” X 12” SSP. It is maker’s marked “Ingram Richards Beaver Falls, PA.” A nice example of this early single-sided porcelain Hires Root Beer sign with outstanding color and gloss. CONDITION: The field of this sign shows a few chips to the porcelain as well as surface abrasions.

The outer edges remain largely chip-free, but shows age appropriate wear as well as the mounting holes. The backside of the sign retains the original sticker from the manufacturer. A seldom seen and highly desirable advertising sign from Hires Root Beer. (9). 2,000 - 4,000 1029 - HIRES ROOT BEER CERAMIC SYRUP DISPENSER W/ 5¢ GRAPHIC 18” An exceptionally rare and desirable example of this Hires Root Beer ceramic syrup dispenser, featuring a nice gold leaf 5¢ graphic.

CONDITION: The body of this ceramic dispenser shows age appropriate crazing to the gloss. The dispenser is solid with no significant cracks or ceramic loss. The gold leafing shows areas of wear appropriate with age. This piece retains its original syrup pump. An exceptionally rare and seldom seen example. (8.5). 2,000 - 5,000

1030 - DRINK HIRES / IT HITS THE SPOT EMBOSSED TIN LITHOGRAPH W/ JOSH SLINGER GRAPHIC 18” X 9” Maker marked “Copyright 1914 Charles E. Hires Co., Philadelphia, PA.” A c. 1920s “Drink Hires / It Hits the Spot / Try a Bottle and You’ll Buy a Case” embossed tin sign. CONDITION: The sign has good color and shine throughout, with minor rubs to the raised Hires lettering. The sign also shows areas of rice paper staining as well as other surface stains and scratches. The hanging holes show very minor damage, as well as staining and minor edgewear on the outer edges of the piece. (8.25). 1,700 - 3,500 1031 - HIRES ROOT BEER SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 56” X 18” SST. Maker marked “Made in U.S.A. BN-12” C. 1950s Hires “For Pleasure and Thirst” embossed self-framed tin sign. CONDITION: The sign has outstanding color and gloss throughout with minor areas of fade in the Hires bottle and in the raised “Hires” lettering. The sign has multiple areas of surface staining, as well as minor areas of paint loss running along the outer field and at three of the four hanging holes at each corner. The outer edges of the sign also show areas of surface scratching, paint loss and one minor bend. The sign still hangs flat. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 1,500 - 3,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1033 1032 - GREAT HEALTH DRINK HIRES ROOT BEER PAPER LITHOGRAPH W/ UGLY CHILD GRAPHIC 37” X 50” Maker marked “The Charles E. Hires Co., Phila, PA.” and “The Knopp Co. Lith., N.Y.” C. 1900s Hires Root Beer “The Great Health Drink” paper lithograph. CONDITION: The paper has fair color throughout, with areas of significant surface staining, as well as multiple fold lines running both horizontally and vertically throughout the piece. The outer edges show minor crinkles and crease lines. There are two large areas of repair throughout the “The Great” lettering and next to the Boy’s head. There are also minor areas of touch-up on the fold lines. The paper has been beautifully framed and matted. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 1,500 - 3,000 LOT - 1032 1033 - HIRES ROOT BEER TIN OVAL SIGN W/ UGLY KID GRAPHIC 9” X 13” SST. An early and very rare example of this convex oval tin c.

1908-1916 sign from Hires Root Beer, featuring a phenomenal ugly kid graphic.

CONDITION: The field of this sign shows surface scratches and small hits to the paint throughout. The outer edges show slight bending to the metal, as well as paint loss and general wear. The colors remain very vibrant, and this sign displays very nicely. 3,000 - 8,000

LOT - 1034 22

www.MorphyAuctions.com | June 7, 2024

1034 - DRINK HIRES ROOT BEER EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 56” X 38” SST. Maker marked “Press Sign Co.” A c. 1950s “Drink Hires” embossed tin sign with eye-catching bottle graphic.

CONDITION: The sign has good color and gloss throughout, with minor areas of surface staining, as well as minor pinpoint areas of paint loss in the inner and outer fields. The sign has multiple added hanging holes and very minor areas of paint loss on the extreme outer edge of the piece. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 1,500 - 3,000

LOT - 1035

1035 - HIRES ROOT BEER UGLY KID ADVERTISING TRAY D - 13” It is maker’s marked “Chas. W. Shonk.” A nice example of this early tin advertising tray from Hires Root Beer, featuring a wonderful ugly kid graphic.

CONDITION: The field of this tray shows good gloss and color. There are a few rings in the gloss, where it appears glasses have been set on the piece at some point in the past. There is general discoloration to the outer field and edges, as well as minor areas of paint loss. (8.75+) 1,000 - 2,000

LOT - 1036

LOT - 1037

LOT - 1038

1036 - COLLECTION OF 3 HIRES ROOT BEER SYRUP BOTTLES 15” A nice collection of 3 Hires Root Beer syrup bottles, featuring an embossed bottle, an etched glass bottle and an heavy applied glass label. CONDITION: All three bottles retain original metal caps. The upper lips to the bottles remain intact, and show only the slightest amount of abrasions to the glass. The heavy glass applied label features the ugly boy graphic with areas of fading and wear. A rare and impressive set of Hires memorabilia. 1,500 - 3,000 1037 - COLLECTIONS OF 3 HIRES ROOT BEER SYRUP BOTTLES 12” A nice early collection of 3 Hires Root Beer syrup bottles with ornate labels under the glass. CONDITION: All three of the bottles remain very nice. The glass is undamaged with clean tops and no cracks. Each of these bottles retains an original metal cap. The labels on these bottles show areas of fading and cracking to the labels. The bottle with the blue oval shows areas of touch-up in the label, and the Hires Malted Milk bottle shows cracking to the foil label under glass. (8). 1,500 - 3,000

LOT - 1039

1038 - HIRES FOR THIRST CELLULOID OVER CARDBOARD SIGN 9” X 6” COC. A c. 1920s “Hires For Thirst / A Nickel a Trickle” celluloid over cardboard hanging sign with original hanging chain. CONDITION: The sign has strong color throughout both the inner and outer fields as well as the outer edges. The sign has significant areas of surface scratching and surface staining, none of which takes away from its outstanding color. The piece has the original cardboard backing. (8.9). 1,000 - 2,000 1039 - DRINK HIRES IN BOTTLES PROFESSIONALLY FRAMED & MATTED CARDSTOCK LITHOGRAPH W/ BEAUTIFUL WOMAN & BOTTLE GRAPHIC 22” X 28” A c. 1910s “Drink Hires in Bottles” professionally framed and matted cardstock lithograph with tremendous early beautiful woman and paper label bottle graphic. CONDITION: The lithograph has excellent color throughout with very minor surface staining to note on the outer edges of the piece. The sign shows one other very minor blemish in the hair of the image. There is a little minor fade in the “Drink Hires in Bottles” lettering. The piece has been beautifully framed and matted. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1040

LOT - 1041

LOT - 1042

LOT - 1043

1040 - ENJOY HIRES IT’S ALWAYS PURE EMBOSSED TIN SIGN W/ BEAUTIFUL WOMAN GRAPHIC 28” X 10” SST. Maker marked “Made in U.S.A.” A c. 1920s “Enjoy Hires It’s Always Pure” single-sided embossed tin sign with outstanding early graphic. CONDITION: The sign has strong color and shine throughout with minor areas of rice paper staining, as well as a notable bend running vertically down the middle of the sign. The sign has multiple areas of surface scratching and deeper scratches with paint loss. The outer edges of the piece have two added holes, as well as minor areas of paint loss. (7.9). 1,000 - 2,000 1041 - ASK FOR HIRES IN BOTTLES EMBOSSED TIN SIGN 28” X 10” SST. A c. 1930s “Ask For Hires in Bottles” embossed tin sign. CONDITION: The sign has fair color and good gloss throughout, with areas of rice paper staining and minor pinpoint-sized areas of paint loss in both the inner and outer fields. The sign has multiple areas of surface staining, as well as minor surface scratching around the edges of the sign, which are concealed by the frame. (7.25). 1,000 - 2,000 1042 - EARLY HIRES ROOT BEER JOSH SLINGER 3D ADVERISING DISPLAY 3” X 30” X 24” SSC. An extremely rare example of this c. 1914 Hires Root Beer 3D advertising display, featuring Josh Slinger and children sitting on the bench. CONDITION: This sign retains excellent color and graphics throughout. There are areas of staining and discoloration throughout the field. The outer edges show minor bending and paper loss, as well as the occasional added mounting hole. The front section of the sign has come off of the back section, and some point has been reattached with new cardboard standoffs. The piece displays well, and it its seldom seen in any collection. (7.5). 1,500 - 4,000 1043 - COLLECTION OF 2 EMBOSSED TIN “ENJOY HIRES ROOT BEER” SIGNS W/ BOTTLE GRAPHICS 10” X 28” SST/SST. A collection of two “Enjoy Hires” single-sided embossed tin signs with excellent bottle graphic. CONDITION: (A) The sign has good color and shine throughout with significant surface scratching, as well as deeper scratches with paint loss both in the inner and outer fields and on the raised lettering. The outer edges of the sign also show very minor areas of paint loss and scratching. (8.0). (B) The sign has good color and gloss with areas of rice paper staining, as well as surface scratching. The sign has very minor bends, as well as paint loss on the outer edges of the piece. (7.9). (8.0),(7.9) 1,000 - 2,000 1044 - HIRES ROOT BEER EMBOSSED TIN BOTTLE SIGN 16” X 57” SST. Maker marked “Press Sign Co.” A c. 1950s Hires Root Beer die-cut embossed tin bottle sign.

CONDITION: The sign has significant fade to both the color and gloss throughout the bottle. The sign shows minor surface scratching, as well as a few of deeper scratches with paint loss. The sign also has minor scratching with paint loss around the outer edges and in the top of the bottlecap. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,000 - 2,000 24

www.MorphyAuctions.com | June 7, 2024

LOT - 1044

LOT - 1045

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1046

LOT - 1047

LOT - 1048

1045 - HIRES ROOT BEER SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHICS 39” X 13” Maker marked “BC-4.” A c. 1950s Hires R-J Root Beer self framed embossed tin sign. CONDITION: The sign has good color and gloss throughout with minor areas of paint loss in the raised Hires lettering. The sign has areas of surface scratching, as well as scratches with paint loss in the left-hand side bottles. The sign has areas of surface scratching and surface blemishes around the outer edges of the piece. 1,000 - 2,000 1046 - DRINK HIRES ROOT BEER FOR THIRST & CHEER REVERSE PAINTED GLASS SIGN 27” X 35” A very nice displaying “Drink Hires Root Beer for Thirst & Cheer” reverse painted glass sign. CONDITION: The sign has good color throughout with minor areas of paint separation, both in the “Drink” lettering, as well as the “Hires” and “Root Beer” lettering. The sign shows minor areas of paint loss, both in the maroon background and in the red outer border. The sign has the bottom-left edges broken off. The piece is nicely concealed in an added frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9).

1,500 - 3,000 1047 - HIRES ROOT BEER SYRUP DISPENSER ELEMENT E/ GLASS GLOBE 10” X 10” X 23” A nice example of this Hires Root Beer syrup dispenser topper, featuring an ornate metal spigot and a wonderful milk glass globe. CONDITION: The base of this dispenser is not present. It sits on a nice slab of marble. The metal spigot shows age appropriate tarnishing and wear throughout. The glass globe remains uncracked, and shows only the slightest amount of abrasions to the top lip of the globe. There are a few areas of surface abrasions to the globe itself. A seldom seen and very well displaying piece of Hires Root Beer history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 1,000 - 2,000

LOT - 1049 1048 - COLLECTION OF 3 TIN-OVER-CARDBOARD HIRES ROOT BEER ADVERTISING SIGNS 22” X 12” A nice instant collection of 3 tin-over-cardboard early advertising signs from Hires Root Beer.

There three pieces have been framed and matted in a plexiglass display frame. CONDITION: All three pieces show areas of paint loss and damage. The sign on the left is celluloid-over-cardboard, and has a large vertical and diagonal crack in the celluloid, as well as a mounting hole has been added on the left. The other two signs show paint loss and oxidation in the field and to the outer edges. Despite these issues, this is an impossible set to try to complete. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. 1,000 - 2,000 1049 - SAY! DRINK HIRES SINGLE-SIDED TIN SIGN W/ BOTTLE GRAPHIC 18” X 9” SST. “Say! Drink Hires / It Is Pure.”

CONDITION: The sign has fair color with areas of rice paper staining, most notably running through the black lettering. The sign has very minor areas of surface staining and minor areas of paint loss, both at the hanging holes and along the outer edges, most notably the top left-hand corner. (7.9). 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1050

LOT - 1051

1050 - RARE HIRES ROOT BEER CERAMIC MUG W/ UGLY KID GRAPHIC 5” X 4” X 4” A seldom seen and rare version of this Hires Root Beer ceramic mug, featuring the company logo on one side and the ugly kid graphic on the other. This piece is marked “Drink Hires” and “Ridgeway England” maker marked stamped on the bottom. CONDITION: The body of this mug shows crazing and cracking to the underlying gloss throughout. The gloss is all stable and smooth. The ugly kid graphic and Hires Root Beer remain crisp and display well. The handle shows only the lightest amount of wear from use. The bottom of the mug shows three stilt marks from where this piece was fired in the kiln, as well as general crazing to the gloss. A rare and desirable example of this mug. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 1,000 - 2,000 1051 - HIRES SODA BOTTLE TIN ADVERTISING SIGN 16” X 57-1/2” SST. A nice example of this large single single-sided tin bottle sign from Hires Root Beer. CONDITION: The field of this sign shows excellent color and shine. There are a few areas of discoloration in the field, as well as occasional surface scratches. The outer edges remain crisp and show only the lightest amount of wear. A seldom seen and desirable size. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

1,000 - 2,000 26

LOT - 1052

LOT - 1053

1052 - HIRES ROOT BEER EMBOSSED TIN BOTTLE SIGN 16” X 54” SST. It is maker marked “Press Sign Co. St. Louis.” A c. 1950s Hires Root Beer embossed tin bottle sign. CONDITION: The sign has strong color and shine throughout with very minor areas of swirling throughout the entirety of the piece. The sign shows very minor surface staining and paint loss on the outer edge, most notably on the top of the bottlecap. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000 1053 - HIRES CERAMIC SYRUP DISPENSER 16” An uncommon, barrel-shaped example of this early ceramic dispenser from Hires Root Beer, featuring a nice 5¢ design on the front. CONDITION: The white ceramic material on this dispenser has a significant amount of browning, likely from absorbing syrup over the years. The ceramic body of this dispenser itself remains undamaged, and shows nice crazing to the gloss. The upper lip shows no cracks. This piece retains its original syrup pump marked “hires” on top. (7.5).

1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1054

LOT - 1055

LOT - 1057

LOT - 1056

LOT - 1058

1054 - HIRES 5¢ CERAMIC SYRUP DISPENSER 15” A nice example of this early ceramic syrup dispenser from Hires Root Beer with a nice 5¢ graphic. CONDITION: The body of the ceramic dispenser shows a fair amount of brown staining, likely from absorbing syrup over the years. The top lip of the dispenser remains uncracked.

There are general crazing and surface abrasions consistent with age throughout the gloss. This piece retains an age appropriate syrup pump, that may or may not be original to the dispenser. (7.75+) 1,000 - 2,000 1055 - HIRES ROOT BEER CHALK WARE OWL BOTTLE DISPLAY 16” x 12” x 6” A rare and seldom seen example of this chalk ware display, featuring a prominent owl from Hires Root Beer. This display comes with two glass bottles and a small formula box. CONDITION: The chalk ware display itself retains wonderful ornate features. There is only the lightest amount of wear and areas of paint loss. There is a notable chip to the paint on the bottom-right bottle pedestal. There is small paint loss around the bottom edge. The two bottles have nice paper labels, and the cardboard formula box remains unused and new old stock. An incredibly rare and desirable piece of Hires history. (8.75+) 1,000 - 3,000 1056 - HIRES TO YOUR HEALTH TIN LITHOGRAPH TRAY SIGN W/ UGLY KID GRAPHIC 12” Dia. SST. It is maker’s marked “Chas W. Shonk Co.” A c. 1910 Hires Root Beer “Hires to Your Health” tin lithograph tray sign. CONDITION: The sign has significant fade throughout the black background and the ugly kid image. The sign has significant areas of surface scratching, as well as multiple areas of paint loss around the outer rim. (7).

800 - 1,600

LOT - 1059

1057 - HIRES ROOT BEER TIN LITHOGRAPH TRAY W/ JOSH SLINGER GRAPHIC 13” Dia. SST. It is maker’s marked “The HD Beach Co.” A c. 1910s Hires “Just What the Doctored Ordered” tin lithograph tray. CONDITION: The tray has fair color throughout. There are areas of surface staining, and significant surface staining running down the left-hand side of the outer field. There are a handful of minor areas of paint loss, and paint loss around the outer black edge of the piece. (8). 800 - 1,600 1058 - HIRES ROOT BEER TIN LITHOGRAPH TRAY W/ JOSH SLINGER GRAPHIC 13” Dia. SST. It is maker’s marked “American Art Works.” A c. 1910s Hires Root Beer “Things is Getting Hire, But Hires are Still A Nickel, A Trickle” tin lithograph tray sign with excellent early graphic and popular character, Josh Slinger graphic. CONDITION: The sign has fair color throughout with minor fade, mostly in the outer ring of the piece. The tray has multiple areas of surface scratching and minor crackled paint.

The outer edge of the piece has very minor areas of paint loss, as well as surface staining. (8.5). 800 - 1,600 1059 - DRINK HIRES CELLULOID OVER CARDBOARD SIGN W/ HASKELL COFFIN GRAPHIC 7” X 10” Maker marked “Permanent Advertising Co.” A c. 1920s “Drink Hires” celluloid over cardboard sign with early graphic. CONDITION: The sign has significant browning throughout the background, as well as spotting in the inner and outer fields and along the outer edge. The piece has a significant surface stain in the bottom right-hand corner, as well as other areas of staining in the outer edge. The piece is missing its cardboard backing and the original hanging string is present, but cut in half. (6.75). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

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1060 - HIRES ROOTBEER COOLER 35” x 45” x 25” A nice example of this c.

1950s Hires Root Beer cooler made by QuiKold.

The Hires logo is embossed and the original bottle opener is still intact. CONDITION: The body of this cooler remains nice and original.

There are occasional areas of paint loss and wear in the field. The lids are in tact and slide appropriately. The machine runs when plugged in. A modern power cord has been added for safety. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 1,000 - 2,000

LOT - 1060

LOT - 1061

LOT - 1062 1061 - COLLECTION OF 2 HIRES ROOT BEER TIN SIGNS 36” X 12” SST/SST. A collection of two painted tin Hires Root Beer signs.

CONDITION: (A) A c. 1940s Hires R-J Root Beer embossed tin sign has strong color and gloss throughout with very minor surface blemishes in the inner and outer field. The sign shows minor paint loss at the hanging holes and around the outer edges. (8.9+). (B) “Drink Hires It’s Pure” tin strip sign has good color throughout with significant surface staining and one area of paint loss in the “R” of “Hires.” The outer edge of the piece also shows significant staining, as well as paint loss in the top right-hand corner. (7.25). (8.9+),(7.25) 800 - 1,600 28

1062 - COLLECTION OF 2 HIRES ROOT BEER SELF-FRAMED EMBOSSED TIN SIGNS 28” X 20” SST/SST. A collection of two Hires Root Beer self-framed embossed tin signs. CONDITION: (A) The sign has good color and gloss with areas of surface staining and surface scratches throughout the inner and outer fields. The sign shows minor damage at the hanging holes and on the outer edges of the piece. (8.9). (B) The sign has strong color and gloss throughout with minor surface blemishes and surface scratches in the inner and outer field. The sign has very minor surface stains, as well as paint loss on the outer edge of the piece. (8.9+). (8.9),(8.9+) 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

LOT - 1063

LOT - 1065

LOT - 1064

LOT - 1066

1063 - HIRES ROOT BEER “SO GOOD WITH FOOD” CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 59” X 35” Maker marked “Litho in U.S.A.” A c. 1940s Hires Root Beer “So Good With Food” cardboard lithograph in added frame. CONDITION: The sign has fair color throughout with areas of surface staining and surface blemishes running through both the inner and outer field. The sign has creases running through the woman’s face and neck, as well as minor staining on the outer edge. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 800 - 1,600 1064 - HIRES ROOT BEER DIE-CUT CARDBOARD SIGN W/ TODDLER GRAPHIC 13” X 17” SSC. A nice example of this early die-cut cardboard sign from Hires Root Beer, featuring a toddler graphic and a small ugly kid graphic. CONDITION: This piece has been professionally framed behind glass. At one point, this was a 3D display. There are areas of discoloration to the cardboard, as well as a tear directly below the boys mouth. There are small pinholes and other general wear in the advertisement. The outer edges show minor paper and cardboard loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75+) 800 - 1,600

LOT - 1067

1065 - HIRES ROOT BEER STRAW DISPENSER & HOLDER 5” X 10” X 5” A nice example of this early straw holder and dispenser from Hires Root Beer, featuring the iconic company logo. CONDITION: The metal frame of this dispenser retains its original paint. The dispenser functions as it should. The green panels show heavy wear to the gold lettering and outer edges. There is general paint loss throughout. A seldom seen and impressive example of soda fountain history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 1,000 - 2,000 1066 - HIRES ROOT BEER TRI-FOLD CARDBOARD WINDOW DISPLAY SIGN 18” X 29” SSC. A nice example of this tri-fold window display from Hires Root Beer, featuring two women graphics. CONDITION: The right panel of this tri-fold has come off at the seam and is no longer intact. It is still present, and it could be reattached from the backside. The piece shows general wear throughout the field, the worst of which is at the top 50% of the centerpiece where there is staining and paper loss. The outer edges show general wear with bending to the cardboard as well as color loss. A seldom seen and excellent display piece. (7.5). 1,000 - 2,000 1067 - SAY DRINK HIRES IT’S PURE TIN ADVERTISING SIGN 19” X 8” SST. A nice example of this early embossed tin advertising sign from Hires Root Beer, featuring wonderful colors. CONDITION: The field of this sign retains good color. There are areas of scraping and paint loss, largely in the outer fields. There are areas of surface oxidation throughout. The outer edges show bending as well as paint loss. There have been two mounting holes added to the top-left and right corners. (7.5). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

29

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1068

LOT - 1069

1068 - HIRES ROOT BEER TIN-OVER-CARDBOARD SIGN 7” X 11” A nice example of this early tin-over-cardboard sign from Hires Root Beer, featuring a woman graphic. CONDITION: The field of this sign retains good color throughout. There are areas of light surface abrasions to the black background. There is a notable ping to the metal along the upper right-hand border. The outer edges show minor paint loss. This piece retains its original cardboard back. (8.75+) 800 - 1,600 1069 - EARLY HIRES ROOT BEER UGLY KID OVAL SIGN 22” X 26” This single-sided heavy paper early sign from Hires Root Beer, shows the ugly kid graphic with wonderful color throughout. This piece has been professionally framed and matted. CONDITION: The field of this sign shows areas of wrinkling and minor staining, as well as minor paper and color loss to the outer edges, the worst of which is at the bottom-center of the oval. The outer edges of this sign are concealed by the piece’s matte. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600

30

LOT - 1070

LOT - 1071

1070 - HIRES ROOT BEER PAINTED METAL DIE-CUT BOTTLE SIGN 16” X 57” SST. Maker marked “Press Sign Co. St. Louis.” A c. 1950s Hires Root Beer embossed die-cut tin sign. CONDITION: The sign has good color and shine throughout, with areas of surface staining and surface scratching, most notably in the raised “Hires” lettering. The outer edges of the piece also show areas of surface staining and paint loss at the hanging holes at the base of the sign. The sign has two added holes. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 800 - 1,600 1071 - HIRES ROOT BEER CERAMIC SYRUP DISPENSER 15” A nice example of this hourglass-shaped ceramic Hires syrup dispenser, featuring the iconic company logo. CONDITION: The body of this dispenser remains undamaged, showing age appropriate crazing to the gloss. There is a series of vertical and diagonal surface cracks on one side between the two Hires logos. These cracks are not structural, and are only in the gloss. The upper lip of the dispenser is undamaged.

This piece retains the original syrup pump. (8.5). 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1072

LOT - 1073

1072 - CERAMIC HIRES ROOT BEER SYRUP DISPENSER 15” A nice example of this early ceramic dispenser from Hires Root Beer, featuring the iconic company logo.

CONDITION: The body of this ceramic dispenser retains good color and shine. There are areas of light surface cracks to the gloss throughout the body of this dispenser, as well as a light crack to the top lip, which is concealed by a syrup pump. The syrup pump is old and age LOT - 1075 appropriate, but may or may not be original to this specific dispenser. (8.75). 800 - 1,600

LOT - 1074

LOT - 1076

1073 - HIRES ROOT BEER CERAMIC SYRUP DISPENSER 7 - 1/2” x 7 - 1/2” x 13”. A nice example of this desirable ceramic syrup dispenser from Hires Root Beer, including its original metal syrup pump. CONDITION: The ceramic body of the dispenser shows age appropriate crazing to the gloss and clear coat. The company logo and graphics remain very vibrant, and the upper ceramic lip remains unchipped. The metal pump shows age appropriate tarnishing, as well as slight chipping to the outer finish. (8.75). 800 - 1,600 1074 - HIRES ROOT BEER PORCELAIN SIGN 28” X 11” SSP. Maker marked “Code G88. Made in U.S.A.” A c. 1950s Hires Root Beer single-sided porcelain sign. CONDITION: The sign has fair color with very minor fade to the overall gloss. The sign has multiple surface scratches and areas of surface staining in both the inner and outer fields. The sign also has porcelain loss around the outer edges and at all eight hanging holes. (7.5). 700 - 1,400 1075 - DIE-CUT CARDBOARD HIRES ROOT BEER BOTTLE STRING HANGER 12” x 4” An early and seldom seen example of this double-sided cardboard string hanger from Hires Root Beer, featuring a wonderful die-cut bottle. CONDITION: Side 1, retains good colors with light yellowing to the paper throughout. There is a horizontal crease in the neck of the bottle where the paper is slightly wrinkled. The outer edges, specifically around the bottlecap, show minor paper loss and wear.

The mounting hole at the top-center shows heavy wear from hanging. (8.5). Side 2, retains similarly nice color. The outer edges show minor paper loss and wear. The neck of the bottle has a horizontal crease with minor wrinkling to the paper. The mounting hole also shows wear. (8.5). (8.5). 600 - 1,200

LOT - 1077 1076 - HIRES ROOT BEER “SAY! HIRES” W/ UGLY KID GRAPHIC 12” Dia. The sign has fair color throughout. There are areas of fade, and minor paint loss in the inner and outer field. The sign has multiple areas of paint loss on the outer edges of the piece. (7). 600 - 1,200 1077 - HIRES ROOT BEER “THE JUICES OF TWELEVE PURE HEALTHFUL INGREDIENTS” PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 20” X 36” A c. 1910s professionally framed and matted Hires “The Juices of Twelve Pure Healthful Ingredients” paper lithograph with outstanding early graphic.

CONDITION: The paper has significant staining and minor fade throughout with some areas of surface staining and minor blemishes in the inner field. The outer field also has areas of surface staining and minor tears to the paper, most notably through the “Healthful” lettering. The paper has “$10.00” written in pencil in the top right-hand corner, as well as some minor edgewear, most notably folds in the right-hand corner. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.25). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1078

LOT - 1079

LOT - 1080

1078 - COLLECTION OF 4 HIRES ROOT BEER LITHOGRAPHS W/ VARIOUS GRAPHICS 20” X 30” A collection of four Hires Root Beer lithographs. CONDITION: (A) “Got a Minute? Have a Hires” C. 1940-1950 cardboard lithograph in the original Hires frame has good color throughout, with areas of minor restoration in the face of the graphic. (Restored). (B) C. 1940-1950 Hires cardboard lithograph in the original Hires wood frame. The cardboard has good color throughout with minor staining around the outer edges, as well as surface blemishes, most notably in the bottom left-hand corner. (8.0). (C) Larger lithograph on painted Masonite sign. The sign has minor staining throughout and areas of spotting. The sign has minor blemishes and damages on the outer edges.

The piece has been professionally framed and matted. (7.9). (D) “Drink Hires” cardstock lithograph with beautiful woman graphic has fair color throughout with significant areas of touch-up throughout minor damage to the cardstock, most notably above the graphic head. The piece has been professionally framed and matted. (Restored). (Various) 1,000 - 2,000 1079 - HIRES “TO YOU” EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 14” X 42” SST. Maker marked “BN-8 Made in U.S.A.” A c. 1940s Hires “To You” single-sided embossed tin sign. CONDITION: The sign has fair color and gloss throughout with areas of surface staining, as well as an added hole in the neck of the bottle. The sign has minor wear to the raised lettering, as well as paint loss and added holes on the outer edge of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75). 600 - 1,200 32

LOT - 1081 1080 - COLLECTION OF 2 EMBOSSED TIN HIRES ROOT BEER SIGNS 28” X 10” SST/SST. A collection of two Hires Root Beer single-sided embossed tin signs. CONDITION: (A) The sign has strong color and shine throughout with minor areas of surface scratching in the inner and outer fields. The sign has areas of surface staining and very slight paint loss to the left-hand side of the base of the bottle. The sign also shows paint loss at three of the four hanging holes and along the outer edge.

(8.0). (B) The sign has fair color throughout with significant fade to the right-hand side of the piece that is accompanied by paint loss. The sign has areas of surface scratching and surface staining in both the inner and outer fields. The outer edge of the sign also has areas of paint loss and minor bends at three of the four corners, as well as three added holes at the top of the sign. (7.75). (8.0),(7.75) 600 - 1,200 1081 - COLLECTION OF 2 RARE MAXFIELD PARRISH HIRES ROOT BEER PAPER LITHOGRAPHED ADVERTISEMENTS 25” X 42” A collection of two c. 1920s Hires Root Beer framed paper lithographs by artist Maxfield Parrish. CONDITION: (A) The sign has good color throughout with two horizontal fold lines running across the piece. The piece has wear along the outer edges from where it appears to have been cut from another piece. The piece has been professionally framed and matted. (8.5). (B) The sign also has good color throughout, with multiple horizontal fold lines running across the piece. The sign shows areas of edge wear from where it appears to have been trimmed. The piece has been framed and matted. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5),(8.5) 2,000 - 6,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1082

LOT - 1083

LOT - 1084

LOT - 1085

LOT - 1086

1082 - HIRES ROOT BEER STRAW HOLDER & DISPENSER 5” X 10” X 5” An impressive example of this seldom seen straw holder and dispenser from Hires Root Beer, featuring nice cutout letters to the metal body. CONDITION: This piece remains in nice original condition.

There are areas of chipping and paint loss throughout the white metal body. The red Hires lettering shows areas of paint loss, but still displays well. This is complete and intact, and operates as it should. An excellent piece of early Hires advertising. (8.5). 1,000 - 3,000 1083 - HIRES ROOT BEER STRAW HOLDER DISPENSER 5” X 10” X 5” A seldom seen example of this Hires Root Beer soda fountain straw holder and dispenser. CONDITION: This dispenser has been restored at some point in the past. The metal frame has been painted black, and the blue panels have been touched-up and repainted at some point in the past. This machine remains complete with the two arms that dispense the straw in the front. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 800 - 1,400

1085 - TIN HIRES ROOT BEER ADVERTISING SIGN W/ WOMAN GRAPHIC 22” X 17” A nice example of this c. 1920s tin sign from Hires Root Beer, featuring embossed letters and a colorful woman graphic. This piece has been placed into a custom frame. CONDITION: There are areas of restoration and touch-up throughout the yellow background of this sign and isolated areas of the graphic. (Restored) 600 - 1,200 1086 - COLLECTION OF 2 EARLY HIRES ROOT BEER PAPER ADVERTISING SIGNS 17” X 17” A nice collection of 2 early paper advertising signs, featuring Victorian era graphics and the ugly kid. Both of these items have been professionally framed and matted. CONDITION: (A) The smaller advertisement shows good color throughout the field. There is only the lightest amount of wear to the paper on the outer edges.

(9.0). (B) The circular advertisement shows discoloration and staining to the outer border and edges. There is minor paper loss and wear, as well as a diagonal crack on the right-hand side. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0, 8.0) 600 - 1,200

1084 - HIRES ROOT BEER TIN ADVERTISING SIGN 19” X 13” SST. A nice example of this single-sided tin advertising sign from Hires Root Beer, featuring embossed lettering and outstanding color and gloss. CONDITION: The field of this sign retains excellent color and shine. There are only a few light surface abrasions. The outer edges show minor paint loss and slight rubbing wear. (8.75+) 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

33

LOT - 1087

LOT - 1089

LOT - 1088

LOT - 1090

1087 - HIRES ROOT BEER STRING HANGER HEAVY PAPER SIGN 13” X 8” A nice example of this heavy paper sign from Hires Root Beer, featuring the ugly kid graphic. CONDITION: The outer border of this sign appears to have been retouched with gold paint at some point in the past, which was only seen after close inspection. The field of the sign shows light fading and crazing to the graphics. The outer edges show minor paper loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8).

600 - 1,200 1088 - COLLECTION OF 4 HIRES ROOT BEER SIGNS 10” x 8”, 13” x 3”, 8” x 12”, 6” x 9” A nice collection of 4 Hires advertising signs, including a door push bar, a tin-over-cardboard sign, a die-cut circular sign and two uncut can blanks. CONDITION: (A) The door bar remains in very nice condition with good color and gloss. There are a few areas of paint loss to the outer edges and general surface staining. (9.0). (B) The die-cut oval sign shows areas of paint loss in the field and to the outer edges. (8.5). (C) The tin-overcardboard sign remains exceptionally clean. There is only the slightest amount of wear to the outer edges, and light scratches to the gloss in the field. (9.0). (D) The uncut sheet of cans shows slight bending to the metal, as well as general surface scratching. (8.5). (Various) 600 - 1,200 1089 - HIRES ROOT BEER REVERSE PAINTED GLASS & FOIL SIGN 13” x 17” An uncommon example of this reverse painted glass with foil sign from Hires Root Beer, featuring the iconic company logo. CONDITION: This sign has been put in a modern frame at some point in the past, which is likely due to a series of horizontal and diagonal cracks to the glass in the bottom 50% of the sign. It does not appear that these cracks go all the way throughout. The sign appears stable and displays wonderfully. There are a few light areas of paint loss in the lettering of the logo. (7.75+) 600 - 1,200 34

LOT - 1091

LOT - 1092

1090 - DRINK HIRES IT IS PURE CERAMIC SODA PUMP 14” D. A nice example of this C. 1920’s Hires Root Beer ceramic syrup dispenser with its original syrup pump featuring the iconic company logo. CONDITION: The body of the dispenser shows crazing to the outer gloss, as well as, discoloration and staining from use over the years. A well displaying example (8.0). (8.0). 600 - 1,200 1091 - HIRES ROOT BEER WOODEN SYRUP DISPENSER BARREL 25” x 14” x 24” A nice example of this early syrup dispenser barrel from Hires Root Beer, featuring brass bands and an ornate spigot dispenser. CONDITION: It appears at some point in the past, this has been completely refurbished. The brass elements have a high-polish finish to them. The oval Hires signs appears to have been repainted black at some point in the lettering. This spigot is complete. This piece also comes with the three bare feet legs as well as the original lid. An excellent displaying and seldom seen example. (Restored) 600 - 1,200 1092 - COLLECTION OF 3 HIRES ROOT BEER SYRUP BOTTLES 12” A nice collection of 3 syrup bottles from Hires Root Beer, featuring ornate early labels behind glass. CONDITION: All three of these bottles remain very nice with good color and shine in the Hires logos. The three lips on the bottles remain undamaged. Each bottle retains an original metal cap. The glass remains very clean with no mentionable detractions. (9).

800 - 1,500

www.MorphyAuctions.com | June 7, 2024

LOT - 1093

LOT - 1094

LOT - 1095

LOT - 1096

LOT - 1098 LOT - 1097

1093 - HIRES ROOT BEER TRAY W/ UGLY KID GRAPHIC D - 12” It is maker’s marked “The HD Beach Company.” A nice example of this exceedingly rare and early Hires Root Beer tray, featuring a wonderful ugly kid graphic. CONDITION: The field of this tray shows discoloration and paint loss. There is surface oxidation throughout, the worst of which is in the bottom center edge of the tray. The outer edges show heavier paint loss and surface scratching throughout. (7).

800 - 1,500 1094 - HIRES ROOT BEER UGLY KID ADVERTISING TRAY 12” It is maker’s marked “Chas W. Shonk Company.” A nice example of this early tin advertising tray from Hires Root Beer, featuring the iconic ugly kid graphic. CONDITION: The field of this tray shows crazing to the gloss with surface abrasions throughout. There are areas of rubbing to the paint near the boy’s feet and to the right of the graphic, where there is paint loss. The outer edges show general wear and chipping to the paint. (7.5). 800 - 1,500 1095 - HIRES ROOT BEER JOSH SLINGER “SODA JERK” TRAY D - 13” It is maker’s marked “The HD Beach Company.” A nice example of this tin advertising tray, featuring a colorful graphic of Josh Slinger.

CONDITION: The field of this tray retains excellent color and shine.

There are a few areas of dings to the paint, where their is loss and minor oxidation. The outer edges of the tray show more scuffing and paint loss. (8). 600 - 1,200

1096 - HIRES ROOT BEER JOSH SLINGER “SODA JERK” TRAY D - 13” It is maker’s marked “American Art Works.” A nice example of this tin advertising tray, showing a wonderful graphic of a soda fountain and Josh Slinger. CONDITION: The field of this sign shows discoloration and crazing to the gloss throughout. The color is very vibrant. There areas of minor paint loss to the outer edges, as well as discoloration to the paint. (8). 600 - 1,200 1097 - DRINK HIRES ROOT BEER EMBOSSED TIN SIGN 14” X 20” SST. Maker marked “Mayer & Lavenson.” A c. 1920s “Drink Hires Root Beer In the Home and At the Fountain” single-sided embossed tin sign. CONDITION: The sign has significant brown staining throughout, as well as paint loss with rust staining in the outer field. The sign has multiple added holes, as well as crinkles mostly around the outer edges, with two notable crinkles in the outer field under the “Hires” lettering.

The sign also shows significant paint loss and rust staining along the bottom edge. (5.9). 500 - 1,000 1098 - COLLECTION OF 4 HIRES ROOT BEER BOTTLE DISPLAYS & DIE-CUT SIGN 10” X 14” A nice collection of 4 c. 1940s and 1950s Hires Root Beer bottle displays and a die-cut element. CONDITION: The three bottle displays all remain intact, and display well. There are areas of staining and paper loss, as well as general wear to the outer edges and the holes where the necks of the bottles insert. The die-cut sign has an added hole at the top-center, general paper wear and staining throughout. (Good) 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

35

LOT - 1099 LOT - 1101 LOT - 1100

LOT - 1102

LOT - 1103

LOT - 1104

LOT - 1105

1099 - HIRES ROOT BEER REVERSE PAINTED GLASS SIGN 16” X 8” A c. 1920s Hires Root Beer “Do Not Take Drink into Auditorium” reverse painted glass sign w/ gold leaf lettering.

CONDITION: The glass shows minor scratching to the face, as well as very minor loss of the gold leaf lettering. The glass has been displayed in a newly added frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9).

800 - 1,200

1103 - HIRES ROOT BEER TIN TRAY SIGN W/ PARROT GRAPHIC 9” x 14 - 1/4”. SST. The back rim is maker’s marked with the Hires logo. A c. 1940s Hires Root Beer painted metal tray sign with excellent parrot graphic. CONDITION: The sign has good color throughout. There are areas of surface scratching, and a handful of deeper scratches with paint loss running through the graphic. The outer edges of the sign show areas of surface staining, and an area of paint loss on the top of the piece. (8.75). 400 - 800

1100 - ALUMINUM HIRES ROOT BEER ADVERTISING SIGN 27” X 21” A nice example of this lightweight aluminum advertising sign from Hires Root Beer with outstanding colors and bottle graphic.

CONDITION: The field of this sign sign shows a few surface rubs and scratches with color loss. The outer edges show heavier scratching and paint loss. It appears that non-factory mounting holes have been added to the corners and center borders. (8.5). 500 - 1,000

1104 - GENUINE HIRES SERVED HERE REVERSE PAINTED GLASS SIGN Frame: 11” x 7 - 1/4”. Genuine Hires Served Here reverse painted glass sign with an added displaying frame. CONDITION: The sign has significant separation of the paint running through the lettering of the piece and on the outer edges. The glass has very minor bubbling of the paint in the background behind the “res” of “Hires.” (6.5). 400 - 800

1101 - HIRES’ IMPROVED ROOT BEER 3D CARDSTOCK DISPLAY 15” x 14” Maker marked “Copyright 1898 by the Charles E. Hires Co.” A c. 1900s Hires’ Improved Root Beer 3D cardstock lithograph display with added American Art Works marked paper lithographed Hires boy and girl. CONDITION: The sign has good color with very minor staining throughout the yellow background. There is minor wear where the pieces hinge. The added boy and girl have outstanding color with only very slight edgewear. (8.5). 600 - 1,200

1105 - DRINK HIRES IT HITS THE SPOT EMBOSSED TIN SIGN W/ JOSH SLINGER GRAPHIC Frame: 19 - 1/2” x 10 - 3/4”. SST. Maker marked “Charles E. Hires Co.” A c. 1920s “Drink Hires It Hits the Spot” embossed tin sign.

CONDITION: The sign has fair color with significant surface staining and areas of paint loss throughout both the inner and outer fields. The sign has significant areas of paint flake, most notably in the Josh Slinger character’s face. The outer edges of the piece also show very minor surface staining and minor paint loss at the hanging hole. (6.75).

400 - 800

1102 - HIRES ROOT BEER UGLY KID TRAY D- 12” It is maker’s marked “Chas. W. Shonk.” A nice example of this tin advertising tray from Hires Root Beer, featuring the ugly kid graphic.

CONDITION: The field of this tray remains very nice with good color and shine. There are areas of crazing to the paint consistent with age.

The outer field and rims of the tray show paint loss and general wear.

(8.75+) 600 - 1,200 36

www.MorphyAuctions.com | June 7, 2024

LOT - 1106

LOT - 1108

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1107

LOT - 1109 LOT - 1110

1106 - ASK FOR HIRES PAINTED TIN DOOR PUSH W/ BOTTLE GRAPHIC 28” X 5” SST. Maker marked “Press Sign Co.” A c. 1950s “Ask For Hires” painted tin door push sign with original metal door push attachments.

CONDITION: The sign has good color throughout, with minor dulling to the gloss. The sign has areas of surface scratching, as well as surface staining around the outer edges. (9). 400 - 800 1107 - HIRES R-J ROOT BEER “FOR REAL - JUICES” WALL-MOUNTED DISPLAY W/ ORIGINAL PRODUCT 2” X 5” X 19” SST. Maker marked “Regd U.S. Pat Off.” A c. 1940s Hires R-J Root Beer “For Real - Juices” wall-mounted display, complete with original NOS product. CONDITION: The display has good colors with minor crinkles through the top Hires advertising panel. The piece also shows minor surface scratching and paint loss on the outer edges of the mounting tab. All original product is in nice, displayable condition. (8).

400 - 800 1108 - HIRES R-J ROOT BEER TIN COUNTERTOP DISPLAY W/ ORIGINAL PRODUCTS 7” x 5” x 14” SST. A c. 1940s Hires R-J Root Beer “Make at Home” countertop display with original product. CONDITION: The display has good color throughout the advertising panel, with very minor rust and tarnish to the hardware displaying piece. The piece does have multiple NOS boxes with the original product present. (8). 400 - 800

1109 - COLLECTION OF 4 HIRES ROOT BEER CARDBOARD SIGNS 10” X 12” A nice collection of 4 c. 1940s and 1950s cardboard advertising signs from Hires Root Beer. The collection includes three bottle displays and a easelback sign. CONDITION: The three bottle displays all show general wear to the outer edges with slight surface abrasions in the field. The circular bottle display is missing part of the cardboard arrow along the bottom. The easelback display shows general edgewear and paper loss, but displays well. (Good) 400 - 800 1110 - COLLECTION OF 2 EARLY HIRES ROOT BEER PAPER SIGNS 7” X 9” A nice collection of 2 early paper signs from Hires Root Beer, including an 1893 calendar and a heavy paper string hanger sign.

CONDITION: (A) The 1893 calendar retains a full pad, but shows areas of discoloration and wrinkling to the paper throughout. (8.0). (B) The string hanger sign retains good color, but it appears to have been touched-up at some point in the past along the outer gold border. This sign shows general creasing and wear to the paper throughout, but it displays well. (7.5). (8.0, 7.5) 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1111

LOT - 1112

LOT - 1114

LOT - 1113

LOT - 1115

1111 - COLLECTION OF 3 HIRES ROOT BEER SIGNS 10” X 16” A nice collection of two metal Hires door push signs and a cardboard easelback. CONDITION: (A) The first Hires door push sign remains exceptionally nice with good color and gloss throughout. (9.0).

(B) The second door push sign shows bending to the metal, as well as paint loss to the outer edges and scuffs in the inner field. (7.0). (C) The cardboard easelback sign shows areas of discoloration. At the top there is a crease through the neck of the bottle, as well as a chunk of cardboard missing. At some point in the past, the easelback has been reattached. (7.0). (Various) 500 - 1,000 1112 - COLLECTION OF 4 HIRES ROOT BEER ADVERTISING ITEMS 12” X 16” A nice collection of Hires Root Beer advertising items, three of which show the iconic Josh Slinger character and a vanpool sign.

CONDITION: All four pieces show light wear and damage in the field.

Two of the pieces are custom-framed behind glass, but it can be seen that there is some moisture damage and general tearing to the paper behind the frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 800 - 1,500

1113 - COLLECTION OF 2 HIRES ROOT BEER SIGNS 5” X 15” X 6” A nice collection of 2 c. 1950s and 1960s light-up Hires Root Beer signs. CONDITION: (A) The light-up sign with the mug graphic retains good color in the plastic face as well as its original can. (9.0).

(B) The light-up sign with the bottle graphic retains excellent color throughout the field. The bottom lip shows damage, where it appears the plastic has melted at some point in the past. The original can and manufacturer sticker are still present. (8.5). Both signs light-up and function appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0, 8.5) 400 - 800 1114 - COLLECTION OF 2 HIRES ROOT BEER SIGNS 10” X 15” A nice collection of 2 Hires signs, including a small metal vertical sign with bottle graphic and a panel from a wood Hires syrup jug crate. CONDITION: (A) The small metal sign has excellent color and shine. There is oxidation staining and minor paint loss around the outer edges. (8.75+). (B) The wooden crate piece shows age appropriate patina and general wear to the wood. (8.5). (8.75+, 8.5) 400 - 800 1115 - COLLECTION OF 5 HIRES ROOT BEER SIGNS 20” X 6” A nice collection of 5 Hires Root Beer signs, including two embossed metal signs and three cardboard element signs. CONDITION: (A) The small tin sign shows wrinkling to the metal, small surface scratches and wear around the outer edges. (8.0). (B) The larger metal Hires sign shows good color and gloss throughout. There is surface scratching, minor paint loss and staining to the outer edges. (8.5).

(C,D&E) The three cardboard elements are new old stock, and remain undamaged. There is only one small crease in the spoon on the one element. (9.0). (Various) 400 - 800

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www.MorphyAuctions.com | June 7, 2024

LOT - 1116

LOT - 1117

LOT - 1118

LOT - 1119

1116 - COLLECTION OF 7 HIRES ROOT BEER ADVERTISING SIGNS 9” X 6” A nice collection of 7 early Hires Root Beer advertising signs, including five heavy paper string hanger signs, a 6-pack bottle display and a metal mirror. CONDITION: The heavy paper string hanger signs show general age appropriate wear with minor bending and paper loss to the outer edges. The 6-pack display shows tattering to the paper and damage to where the bottlenecks protrude through the holes. The mirror shows heavy damage to the glass, but the metal frame show only the lightest amount of wear and bending. (Good) 400 - 800

1118 - FRAMED HIRES ROOT BEER PAPER ADVERTISING SIGN 23” X 13” Single Sided Cardboard. A nice example of this c. 1920s trolley card style sign from Hires Root Beer, featuring a nice mother and child graphic. CONDITION: This sign has been professionally framed behind glass with the outer edges being concealed by the mat. The field of the sign retains good color but does show two vertical creases in the field, as well as some light wear and paper loss to the outer edges.

(8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 400 - 800

1117 - EXTREMELY EARLY “HIRES IMPROVED ROOT BEER” PAPER LITHOGRAPH W/ GENTLEMAN GRAPHIC 22” X 19” Maker marked “Burk & McFetridge Phil’a.” A c. 11890s “Hires Improved Root Beer / A Delicious Beverage / Try It” paper lithograph with added wood frame. CONDITION: The piece has significant wear throughout both the inner and outer field, as well as along the outer edges. The sign has multiple creases, as well as three vertical fold lines running from top to bottom. The color and the graphics are still strong, added in display by the added wood frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.5). 600 - 1,000

1119 - COLLECTION OF 2 EMBOSSED HIRES ROOT BEER PAINTED TIN SIGNS 28 X 10” SST/SST. A collection of two Hires Root Beer single-sided embossed tin signs. CONDITION: (A) The “Hires in Bottles” sign has strong color throughout with minor surface staining in the lettering. The sign has minor crinkles, as well as holes surrounding the outer edge of the piece. (7.9) (B) The sign has strong color throughout, with minor surface rubs throughout the raised “Delicious in Bottles” lettering. The outer edges of the sign also have minor surface staining and bends at the top, with paint loss at the top left and right-hand corners. (8.25).

(7.9),(8.25) 400 - 800

www.MorphyAuctions.com | June 7, 2024

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LOT - 1120

LOT - 1121

LOT - 1123

LOT - 1122

1120 - COLLECTION OF 2 EMBOSSED TIN HIRES ROOT BEER SIGNS W/ BOTTLE GRAPHICS 32” X 11” SST/SST. A collection of two embossed tin Hires Root Beer signs. CONDITION: (A) The self-framed “Time for Hires Root Beer” piece has good color throughout with areas of surface staining and surface scratches. The sign has very minor paint loss on the outer self-framed edge, none of which distracts from the amazing six-pack graphic. (8.9).

(B) The “Drink Hires” embossed tin sign has good color throughout, with minor areas of fade to the gloss and surface staining on the raised lettering. The outer edges of the sign also show areas of surface staining and significant paint loss. (7.9). (8.9),(7.9) 400 - 800 1121 - COLLECTION OF 2 EMBOSSED TIN HIRES ROOT BEER SIGNS 27” X 10” SST/SST. A collection of two embossed tin Hires Root Beer painted metal signs. CONDITION: (A) The Hires “Delicious in Bottles” embossed tin sign has good color throughout with areas of surface staining and surface scratching. The sign has multiple areas of paint loss, as well as added hanging holes and paint loss around the outer edges.

(7.9). (B) The embossed Hires “Have a Hires and Refresh” embossed tin sign has fair color throughout, with minor crinkles and paint loss in the inner and outer fields. The sign shows areas of surface scratching with paint loss. The outer edges of the sign also have added holes and paint loss. (7.25). (7.9),(7.25) 400 - 800

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1122 - EARLY HIRES ROOT BEER PAPER SIGN W/ UGLY KID GRAPHIC 25” X 25” An early and rare example of this circular paper sign from Hires Root Beer, featuring the iconic ugly kid graphic. CONDITION: This sign has been completely restored at some point in the past. There is evidence of paper wrinkling and damage throughout. The sign is custom framed and matted with the outer edges of the sign being concealed by the matte. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 400 - 800 1123 - COLLECTION OF 2 HIRES ROOT BEER PAINTED METAL DOOR PUSHES 33” X 3” SST/SST. A collection of two Hires Root Beer painted metal door pushes. CONDITION: (A) The sign has good color and shine throughout with minor areas of paint loss on the outer edges of the push.

The piece also has staining and paint loss on the left-hand side door mount. (8.25) (B) The sign has strong color and good gloss throughout, with areas of surface scratches along the outer edges. The outer edges of the sign also show three minor areas of paint loss. (8.9) (8.25),(8.9) 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1125

LOT - 1124 1124 - COLLECTION OF 2 HIRES ROOT BEER EMBOSSED TIN CHALKBOARD SIGNS 16” X 30” SST/SST. A collection of two Hires Root Beer embossed tin chalkboard signs. CONDITION: (A) The sign has fair color and gloss throughout with very minor fade to the gloss in the raised lettering. The sign has multiple areas of surface scratching and one notable scratch with paint loss in the chalkboard section of the piece. The outer edges also have minor areas of paint loss and surface staining. (8.9). (B) The sign has significant fade throughout the center of the piece, as well as areas of surface staining and significant surface scratching throughout the advertising panel and on the raised lettering.

The chalkboard section has areas of paint loss and an added hole. The outer edges of the piece show damage at all hanging holes and around the outer edges, most notably the bottom right-hand corner. (7.75). (8.9),(7.75) 400 - 800 1125 - DRINK HIRES IT’S PURE EMBOSSED TIN STRIP SIGN 34” X 8” SST. Maker marked “Chas. W. Shonk Litho Co.” A c. 1920s “Drink Hires It’s Pure” single-sided embossed tin sign. CONDITION: The sign has good color and shine with excellent crackle paint throughout the raised “Hires” lettering. The sign has minor areas of surface staining and very minor areas of paint loss both in the inner and outer field. The sign has significant paint flaking running along the outer edge of the piece, as well as paint loss and added holes in the top right and left-hand corners. (6.75). 400 - 800 1126 - EARLY HIRES ROOT BEER CARDSTOCK LITHOGRAPHED EASEL BACK W/ UGLY KID GRAPHIC 24” X 30” A c. 1900s Hires Improved Root Beer “For that Scorching Thirst” cardboard lithograph. CONDITION: The cardboard has significant fade and staining throughout, as well as multiple fold and crease lines running horizontally across the piece. The sign has multiple sections that appear to have been replaced with patches. The bottom left and right-hand edges are original, as are the tires. The fixed top of the head appears to be newly added. The piece has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Altered) 400 - 800

LOT - 1126

LOT - 1127

LOT - 1128

1127 - COLLECTION OF 2 EARLY HIRES ROOT BEER PAPER SIGNS 13” X 17” A nice collection of 2 early paper signs from Hires Root Beer, featuring young girl graphics. Both of these signs have been framed behind glass. CONDITION: (A) The smaller sign shows good color throughout. The edges are concealed by the matte. (9.0). (B) The larger sign shows a large diagonal crease, where it had been folded at some point in the past. There is minor discoloration and wear to the paper throughout the field and edges. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0, 8.0) 400 - 800 1128 - HIRES ROOT BEER CARDBOARD TROLLEY SIGN 22” X 12” SSC. A nice example of this c. 1920s cardboard trolley sign from Hires Root Beer, featuring wonderful color and graphics. This piece has been custom-framed. CONDITION: The field of this cardboard shows slight surface abrasions, color loss and discoloration. The outer edges are concealed by the frame. There is a small tear along the bottom border, below the graphic. (8.25). 400 - 800

www.MorphyAuctions.com | June 7, 2024

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LOT - 1130

LOT - 1129

LOT - 1131

LOT - 1132

1129 - COLLECTION OF 2 FRAMED HIRES ROOT BEER ADVERTISEMENTS 23” X 16” A nice collection of 2 early framed advertisements from Hires Root Beer, including a paper napkin with the ugly kid and an early Hires Improved Root Beer paper sign. CONDITION: (A) The paper napkin with the ugly kid shows heavy fading, as well as wrinkling to the paper. It is lucky to have survived at all. (8.0). (B) The Hires Improved paper sign remains in excellent condition with areas of creasing from fold marks.

The outer edges of this sign are concealed by the matte. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.5) 400 - 800 1130 - HIRES ROOT BEER TIN FOUNTAIN SERVICE SIGN 16” X 15” A nice example of this tin advertising sign from Hires Root Beer, featuring “Fountain Service” and the iconic company logo. This piece has been put into a metal frame. CONDITION: This sign was likely double-sided based off of the mounting holes and grommets at the top. The second side is concealed in the frame. Side 1, shows areas of discoloration and scraping throughout the field. The outer edges show oxidation and paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75).

400 - 800

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LOT - 1133

1131 - HIRES CORK FASTENERS POINT OF SALE DISPLAY 13” X 15” A seldom seen example of this early Hires bottlecap fastener display, including original metal rings. This piece has been custom-framed and matted. CONDITION: The cardboard display itself shows light tattering and wear to the paper. All 24 original fasteners are still in place. There is edgewear and paper loss to the outer edges, and small mounting hole added to the top-center. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 400 - 800 1132 - EARLY HIRES ROOT BEER PAPER ADVERTISING SIGN 24” X 13” A nice example of this early paper advertising sign from Hires, featuring the company logo. This sign has been custom-framed and matted. CONDITION: This sign shows two vertical creases in the field, but are hardly noticeable. The outer edges and corners show ever so slight amounts of paper loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 400 - 800 1133 - ASK FOR HIRES TIN DOOR PUSH 29” X 6” SST. Maker marked “Press Sign Co.” A c. 1950s “Ask For Hires” painted metal door push with original push bars attached. CONDITION: The sign has good color and gloss throughout with minor areas of surface scratching, as well as minor paint loss in the “H” of “Hires.” The sign has surface staining surrounding the outer edge of the piece and along the back “Thank You... Please Call Again” panel. (8.9). 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1134

LOT - 1135

LOT - 1136

LOT - 1137

LOT - 1138

1134 - HIRES ROOT BEER EMBOSSED CARDSTOCK SIGN W/ BOTTLE GRAPHIC 7” x 12” Maker marked “Donaldson Bros. N.Y.” A c. 1900s Hires Root Beer embossed cardstock string hanger sign with outstanding early bottle graphic. CONDITION: The sign has fair color throughout with minor areas of surface staining in the inner and outer field. The outer edges of the sign show more significant surface staining and a minor bend to the cardstock in the bottom right-hand corner. The piece does have the original string holder. There is some very minor water staining at the base. 600 - 800 1135 - HIRES’ IMPROVED ROOT BEER PAPER LITHOGRAPH W/ CHILD GRAPHIC 13” x 7” Maker marked “Gast NY & St. L. Copyright 1898.” A c. 1900s Hires’ Improved Root Beer cardstock easel back with early outstanding graphics. CONDITION: The sign has very slight fade throughout, as well as very slight surface staining around the outer edges, most notably in the bottom of the white dress of the child. The piece has very minor edgewear, most notably in the bottom left-hand corner, and is missing the original easelback attachment. (8.5). 400 - 800 1136 - HIRES R-J ROOT BEER SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 39 - 1/4” x 13 - 1/4”. SST. It is maker’s marked “Made in the USA.” A c. 1950s Hires Root Beer self-framed embossed tin sign. CONDITION: The sign has fair color and shine, with significant staining and surface scratching throughout the field. The sign has multiple bends and dents, mostly contained to the outer field. The outer edge has added holes and minor paint loss. (6.25). 300 - 600

LOT - 1139

1137 - ASK FOR HIRES PAINTED TIN DOOR PUSH W/ BOTTLE GRAPHIC 28” X 5” SST. Maker marked “Press Sign Co.” A c. 1950s “Ask For Hires” tin door push with original metal door attachments. CONDITION: The sign has good color throughout with significant areas of surface staining, mostly running along the bottom and top edge of the piece. The sign has surface scratching and deeper scratches with paint loss in the outer fields. (8.25). 300 - 600 1138 - DRINK HIRES ROOT BEER PAM CLOCK D - 15” Maker marked “Pam Clocks Inc.” A c. 1950s “Drink Hires Root Beer” lighted Pam clock. CONDITION: The clock has very minor paint loss in the “Since 1876” logo, as well as minor staining throughout the glass face panel. The can is in excellent condition. The clock is missing the sweeping hand, but is otherwise functioning as it should. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 600 1139 - HIRES ROOT BEER BRASS FACTORY MOLD 3” X 11” X 10” Maker marked “Fleet Wood 118 Walker St. N.Y.” A c.

1940s brass Hires R-J Root Beer factory mold. CONDITION: This piece has minor tarnish throughout, mostly in the debossed lettering. The piece is in overall good structural condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 300 - 600

www.MorphyAuctions.com | June 7, 2024

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LOT - 1141

LOT - 1140

LOT - 1142

LOT - 1143

LOT - 1144 1140 - ENJOY HIRES NATURE’S DELICIOUS DRINK TIN OVER CARDBOARD W/ BEAUTIFUL WOMAN GRAPHIC 8” X 11” TOC. Maker marked “American Art Works.” A c. 1920s “Enjoy Hires Nature’s Delicious Drink” tin over cardboard sign with an excellent beautiful early graphic. CONDITION: The sign has fair color throughout, with significant areas of surface staining, surface scratches and deeper scratches with paint loss. The outer edges of the sign also show minor areas of paint loss on the left-hand side, but the entire outer frame has been repainted. The sign retains its original cardboard backing. (7).

400 - 800 1141 - MAKE HIRES ROOT BEER AT HOME TIN COUNTERTOP DISPLAY 9” X 5” X 14” SST. Maker marked “Made in U.S.A. X-39.” A c. 1940s “Make Hires Root Beer” display, “Less than 1¢ a glass!” CONDITION: The display has good color throughout, with very minor tarnish to the collapsible metal stand. The front face of the advertising is in very good condition, with very minor fade to the circular Hires logo and very minor surface scratching. The glass face piece also has scratches throughout.

(8.5). 300 - 600

1142 - COLLECTION OF 2 HIRES GLASS BOTTLES 3” X 3” X 16” A collection of two early Hires bottles, one complete with an early Ugly Boy cardboard lithograph bottle topper. CONDITION: (A) The early Hires bottle with the “Drink Hires in Bottles” Ugly Boy cardboard lithographed bottle topper has staining throughout the top advertising panel and very minor edge wear. The paper label on the bottle shows minor damage. (B) The glass straw on the inside has broken away but is present. There is minor staining on the inside of the bottle, as well as slight tarnish on the metal pump. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 300 - 600 1143 - COLLECTION OF 3 HIRES WOODEN CRATES 13” X 19” X 11” A collection of three early Hires wooden crates.

CONDITION: All crates are in good, stable condition. The crate from the Bronx, New York has more fade throughout and has a slight warp on one advertising panel, but is in overall nice displaying condition. The wood box is complete with the original lid. (Various) 300 - 600 1144 - HIRES R-J ROOT BEER CARDBOARD LITHOGRAPH COUNTERTOP 6-PACK DISPLAY W/ BEAUTIFUL WOMAN GRAPHIC 16” X 14” X 21” A c. 1940s Hires R-J Root Beer cardboard lithograph display with excellent early graphic and two original cardboard six-pack holders. CONDITION: The display has fair color throughout with minor surface blemishes and minor bends. The display comes complete with two cardboard six-pack carriers. The piece also has very minor edgewear and fade in the “...and a case of Hires” advertising panel in the top-left corner. (7). 300 - 600

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www.MorphyAuctions.com | June 7, 2024

1145 - COLLECTION OF 4 HIRES ROOT BEER ADVERTISING ITEMS 15” X 15” A nice collection of 4 Hires Root Beer advertising items, including two cardboard signs, a die-cut advertisement and a cork fastener product display sign. CONDITION: All four of these items remain in similar condition. They present well, but show areas of wear and damage to the outer edges, as well as discoloration and tearing to the paper in the field. (Good) 300 - 600 1146 - COLLECTION OF 3 HIRES ROOT BEER CARDBOARD DISPLAY SIGNS 4” X 11” X 13” A nice collection of 3 die-cut cardboard display signs from Hires Root Beer. This collection includes two bottle toppers and a 3D basket sign. CONDITION: (A&B) The two bottle toppers show minor areas of paper separation from the cardboard, as well as a few crinkles and edgewear to the surface. (C) The 3D basket sign shows areas of cardboard tearing, edgewear, bending and slight fading to the color. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 600

LOT - 1145

1147 - COLLECTION OF 4 EARLY HIRES SODA POP CARDBOARD ADVERTISEMENTS 11” X 15” A nice collection of early Hires Root Beer easelback and string hanger cardboard advertisements. CONDITION: One of these cardboard pieces has been laminated at some point in the past, but still displays well. The other three remain in similar condition, showing bending to the cardboard, paper loss and damage throughout as well as around the outer edges. The larger die-cut easelback piece shows heavier damage. There is a mentionable crease through the woman’s neck. (Fair) 400 - 800

LOT - 1146

1148 - COLLECTION OF 11 HIRES ROOT BEER CARDBOARD & PAPER ITEMS 9” X 14” A nice collection of 11 early Hires Root Beer advertising items, including paper fans, a chessboard, a letterhead and more. CONDITION: All of these items show age appropriate wear with areas of damage and paper loss to the outer edges. A well presenting and seldom seen collection.

(Good) 300 - 600

LOT - 1147

LOT - 1148

www.MorphyAuctions.com | June 7, 2024

45

LOT - 1149

LOT - 1150

LOT - 1151

LOT - 1152 1149 - COLLECTION OF 2 HIRES ROOT BEER SIGNS 8” X 10” TOC. A nice collection of 2 tin-over-cardboard signs from Hires Root Beer. CONDITION: Both signs show excellent color and gloss throughout the field, with only the slightest amount of edgewear and minor discoloration. (9). 300 - 600 1150 - HIRES ROOT BEER UGLY KID POURING MUG 5” X 5” X 8” An extremely rare example of this early mug from Hires Root Beer, featuring the ugly kid graphic. CONDITION: The mug itself shows areas of discoloration and browning to the ceramic. The lid remains unchipped, and the base shows only the lightest amount of wear. A seldom seen and desirable example that you hardly find in complete condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 4,000 - 12,000 1151 - COLLECTION OF 3: HIRES UGLY KID MUGS 3” x 3” x 5” A nice collection of three mugs from Hires Root Beer, featuring the iconic ugly kid graphic. CONDITION: (A) The first mug remains exceptionally clean. There is one small chip to the ceramic on the outer lip. (B) The second mug remains exceptionally nice. There is no mentionable damage. (C) This mug shows a few chips, and a small repair to the lip. There is a surface crack in the handle, as well as a small chip along the base. A very clean collection. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 400 - 800 46

LOT - 1153 1152 - COLLECTION OF 2 HIRES ROOT BEER UGLY KID MUGS 3” X 3” X 5” A nice collection of 2 early mugs from Hires Root Beer, featuring the iconic ugly kid graphic. CONDITION: (A) The first mug shows a few chips to the ceramic around the lip, but otherwise remains in very nice condition. There is a small surface crack to the left of the handle. (B) The second mug remains in exceptional condition. There is a chip on the end side of the lip. Otherwise, this mug remains undamaged.

A very clean and desirable collection. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 600 1153 - EXTREMELY RARE HIRES ROOT BEER COASTER WITH UGLY KID GRAPHIC 3” X 3” X 5” Beautifully formed and embossed, this exceptional piece shows a wonderful ugly kid graphic and is marked on the backside “Villeroy & Boch.” CONDITION: The coaster presents as nearly perfect with no signs of wear. The ceramic material shows some hardly mentionable yellowing due to the piece’s age. Very few examples of this coaster are known to exist. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Very Good) 4,000 - 8,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1154

LOT - 1155

LOT - 1156

1154 - EARLY “DRINK HIRES IN BOTTLES” CARDSTOCK LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 20” X 24” A c. 1910s “Drink Hires in Bottles” professionally framed cardstock lithograph. CONDITION: The lithograph has significant fade and surface staining throughout the entirety of the piece, as well as surface blemishes on the outer field. The piece has added holes on the outer edges, as well as crack in the right-hand corner of the glass frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (5.9). 300 - 600 1155 - HIRES ROOT BEER “THE PURE FOOD BEVERAGE” CARDSTOCK SIGN W/ EARLY BOTTLE GRAPHIC 20” X 12” A c. 1910s Hires Root Beer “The Pure Food Beverage” cardstock lithograph with newly added frame and outstanding Ugly Kid paper label bottle graphic. CONDITION: The cardstock has significant wear throughout the entirety of the piece, with a significant vertical fold line and vertical creases running from top to bottom throughout the entire piece. The lettering has areas of significant surface staining.

The bottle graphic appears to be virtually untouched by the crease lines. The piece has been nicely framed for optimal display. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6). 300 - 600 1156 - COLLECTION OF 2 “DRINK HIRES” CARDSTOCK LITHOGRAPHS W/ BEAUTIFUL WOMAN GRAPHIC 16” X 21” A collection of two c. 1910s “Drink Hires” cardstock lithograph with outstanding early beautiful woman graphics.

CONDITION: (A) The sign has significant browning throughout both the inner and outer fields, as well as minor surface blemishes and one added hole in the outer field. The outer edges of the sign also show areas of surface staining and multiple added holes, as well as a rip to the top left-hand corner. (6.75). (B) The sign also has significant surface staining and other surface blemishes throughout the inner and outer fields. The outer edges of the piece have multiple added holes, most significantly at the bottom of the sign. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.75),(7.0) 400 - 1,200

LOT - 1157

1157 - COLLECTION OF 2 EARLY “DRINK HIRES” CARDSTOCK LITHOGRAPHS W/ BEAUTIFUL WOMAN GRAPHICS 16” X 22” A collection of two c. 1910s “Drink Hires” cardstock lithographs with newly added frames. CONDITION: (A) The sign has significant fade throughout, as well as significant surface staining and other surface blemishes. The piece has multiple holes, mostly confined to the “Drink Hires” lettering, as well as damage to the cardboard around the outer edges and a tear in the bottom left-hand corner. The piece has been professionally framed. (6.0). (B) This sign also has significant fade throughout with areas of surface staining and browning in the white sections. The sign has multiple added holes in the outer edges, as well as water damage and other areas of surface staining. The piece has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(6.0),(6.0) 400 - 1,200

www.MorphyAuctions.com | June 7, 2024

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1158 - OUTSTANDING & EARLY FRAMED HIRES ROOT BEER PAPER LITHOGRAPH W/ BIBLICAL GRAPHIC 28” X 21” Maker marked “Donaldson Bros. N.Y.” A c. 1890s “Hires Improved Root Beer!” paper lithograph with very unique early biblical graphic. CONDITION: The paper has strong color with significant water staining throughout the center graphic. The outer edges of the piece show significant loss to the paper, as well as areas of surface staining.

The paper has been nicely framed for optimal display. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6). 300 - 600

LOT - 1158

LOT - 1159

SEE WEBSITE FOR ADDITIONAL PHOTOS

1159 - COLLECTION OF 2 HIRES ROOT BEER CARDBOARD ADVERTISING SIGNS 30” X 16” SSC. A nice collection of 2 c. 1940s and 1950s single-sided cardboard signs from Hires Root Beer, featuring wonderful color and graphics. CONDITION: (A) The cardboard with the blue background shows heavy damage around the outer edges, where there is paper tearing and cardboard loss. There is discoloration and staining in the field. (B) The cardboard with the woman graphic remains exceptionally clean. There are only a few minor tears and damage to the left border and in the bottom-right corner. Otherwise, the field remains exceptionally clean. (Good) 300 - 600 1160 - HIRES ROOT BEER CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 31” X 41” A c. 1940s Hires Root Beer cardboard lithograph with excellent graphic. CONDITION: The cardboard has fair color throughout with minor areas of surface staining, as well as surface blemishes running through the entirety of the piece. The outer edges of the sign show significant areas of surface staining, as well as damage to the cardboard, most notably the right-hand side and bottom right-hand corner. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.5). 300 - 600

LOT - 1160

48

www.MorphyAuctions.com | June 7, 2024

1161 - LOT OF 2 PROFESSIONALLY FRAMED HIRES ROOT BEER PAPER LABEL ASSORTMENTS 15” X 36” A collection of two Hires paper label framed displays with various labels from different eras of Hires Root Beer’s existence.

CONDITION: (A) The display has very minor water staining on the white background labels and all labels show a little edgewear. All have been professionally framed. (B) All the labels display nicely with some noticeable staining on the majority of the labels. Most of the labels also show minor edgewear. They have been professionally framed for optimal display. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 600 1162 - COLLECTION OF 3 HIRES ROOT BEER PAPER LITHOGRAPHS 20” X 8” A collection of three early Hires Root Beer paper lithographs.

CONDITION: (A) The sign has fair color throughout with multiple vertical fold lines running throughout the piece. The sign has multiple areas of surface staining in both the lettering and on the outer edges, as well as damage to the paper on the outer edges. The piece has been professionally framed and matted. (6.9). (B) The sign has good color throughout, with one vertical fold line running through the middle of the piece. The outer edges of the piece also shows minor edge wear and surface staining. The paper has been professionally framed and matted.

(8.25). (C) The sign has fair color with very minor fade to the yellow background. The sign has a vertical fold line running down the middle of the piece, as well as tears on the top left and right-hand corners. The piece has been professionally framed and matted. (7.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.9),(8.25),(7.5) 300 - 600

LOT - 1161

LOT - 1162 1163 - EARLY “GENUINE HIRES SERVED HERE” DECAL 15” X 12” Maker marked “The International Transparency Co., Cleveland, OH.” A c. 1920s “Genuine Hires Served Here” professionally framed decal.

CONDITION: The decal has strong color throughout both the inner and outer fields, with very minor blemishes on the right-hand side of the outer field. The outer edges of the piece also show very minor damage on the bottom right-hand corner. The piece has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 300 - 600 1164 - HIRES ROOT BEER CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 19” X 27” Maker marked “Litho in the U.S.A” A c.

1940s Hires Root Beer “Thirst Knows It’s Naturally Good” cardboard lithograph display. CONDITION: The cardboard has good color throughout with minor surface blemishes, as well as significant bends and creases in the bottom right-hand corner. The cardboard also has another significant tear over the words “So Good.” The outer edges of the piece also show areas of wear and water staining. The cardboard has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 300 - 600

LOT - 1163

www.MorphyAuctions.com | June 7, 2024

LOT - 1164 49

LOT - 1165

LOT - 1166

LOT - 1167

LOT - 1168

1165 - COLLECTION OF 2 HIRES ROOT BEER CARDBOARD LITHOGRAPHS W/ BOTTLE GRAPHIC 18” X 30” A collection of two c. 1940s Hires “Got a Minute Have a Hires” cardboard lithographs with added frames. CONDITION: (A) It has good color throughout, with areas of surface staining in the inner and outer fields. The cardboard has been professionally framed and matted. (8.0). (B) It has good color and gloss with areas of surface staining, mostly confined to the outer edge of the right-hand side, with other minor areas throughout. The sign has a minor crease in the top right-hand corner. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.0),(8.0) 300 - 600

1167 - COLLECTION OF 2 HIRES ROOT BEER THERMOMETER SIGNS 8” X 29” SST/SST. A collection of two Hires Root Beer painted metal thermometer signs. CONDITION: (A) The sign has good color with significant surface scratches and scratching with complete paint loss towards the label of the bottle. The hanging holes have areas of paint loss, as well as minor paint loss around the outer edges. The sign has the thermometer bulb, but it is not reading accurately. (7.9). (B) The “Drink Hires Root Beer” has good color throughout with minor areas of surface staining, as well as surface scratching and paint loss along the outer field. The outer edges of the thermometer show minor areas of surface staining. The piece retains the original wood cradle and working thermometer bulb. (7.9). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.9),(8.0) 300 - 600

1166 - COLLECTION OF 2 HIRES ROOT BEER LITHOGRAPHS W/ VARIOUS GRAPHICS 12” X 18” A collection of two Hires Root Beer framed lithographs.

CONDITION: (A) The sign has good color with very minor staining in the inner and outer fields. There is very minor paint loss at the bottom edge of the piece and an added hole at the top-center. The piece has been professionally framed. (8.75). (B) The sign has good color throughout with two vertical fold lines running down the center of the piece. The sign has very minor surface staining. The sign has been beautifully framed and matted. (8.9). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75),(8.9) 400 - 800 50

1168 - HIRES ROOT BEER CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 34” X 38” Maker marked “BA-6 Litho in U.S.A.” A c. 1940s Hires Root Beer “The Right Note for Home Refreshment” professionally framed and matted cardboard lithograph. CONDITION: The cardboard has significant surface staining, blemishes and two warp lines running vertically from the top to the bottom of the piece. The sign has other areas of surface staining, as well as an added hole at the top of the piece. The sign also shows significant staining and edgewear on the top and bottom edges that are not concealed by the frame. (6). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1169

LOT - 1170

LOT - 1171 1169 - COLLECTION OF 2 HIRES ROOT BEER ADVERTISING PIECES 40” X 9” A collection of two early unique Hires Root Beer advertising pieces. CONDITION: (A) An outstanding painted wood sign, maker marked “Made in U.S.A. EW8.” The sign has good color throughout with minor bubbling of the paint. The sign has areas of surface staining and one minor area of paint loss in the center Hires Root Beer logo. (8.0). (B) The thick cardstock lithograph has significant fade throughout, as well as areas of surface staining and surface scratching. The cardboard has bends and damage throughout. (6.75). (8.0),(6.75) 400 - 1,000 1170 - COLLECTION OF 2 HIRES ROOT BEER CARDBOARD LITHOGRAPH DISPLAYS W/ BEAUTIFUL WOMAN GRAPHIC 29” X 30” A collection of two c. 1950s Hires Root Beer cardboard lithograph displays. CONDITION: (A) The sign has strong color throughout with minor surface staining and surface blemishes in the inner and outer fields. The sign has a tear to the top of the woman’s hat, as well as minor edgewear around the outer edges of the piece. The piece does have a slight warp to it. It retains the original easels on the back. (6.9). (B) The sign has slight discoloration and fade throughout. The piece is complete with all the necessary attachments for display. It has a significant stain on the top and bottom edge and is missing the bottom right-hand corner and has heavy damage to the bottom left-hand corner. (6.9),(6.75) 300 - 600 1171 - HIRES ROOT BEER CARDBOARD LITHOGRAPH W/ DOUBLE BOTTLE GRAPHIC 55” X 16” Maker marked “Litho in U.S.A.” A c. 1950s Hires Root Beer cardboard lithograph with professionally added frame. CONDITION: The cardboard has good color throughout with areas of surface staining and edgewear. There are minor surface scuffs on the top right-hand edge, as well as areas of touch-up paint and repair through the “With Real Root Juices” lettering. The piece has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 400 - 800

www.MorphyAuctions.com | June 7, 2024

51

LOT - 1172

LOT - 1174

LOT - 1173

LOT - 1175

LOT - 1176 1172 - HIRES ROOT BEER CARDBOARD LITHOGRAPH FESTOON W/ SUNBATHING MAN & WOMAN GRAPHIC 58” X 20” Maker marked “Litho in U.S.A. BU-3.” A c. 1950s Hires Root Beer cardboard lithograph festoon. CONDITION: The cardboard has significant staining throughout, as well as surface blemishes and areas of separation from the cardboard. The cardboard has multiple repairs, most notably in the woman’s feet, but the pieces have been put back together. There are areas of touch-up paint to conceal the damage. The piece has been professionally framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 300 - 600 1173 - HIRES ROOT BEER HANGING METAL SIGN 14” X 13” DST. A nice example of this c. 1950s double-sided tin sign from Hires Root Beer with a nice small hanging bracket. CONDITION: Side 1, shows general crazing to the gloss, likely left over from the original wax paper. There are surface abrasions and minor paint loss in the field, as well as to the outer edges. (8.0). Side 2, shows much heavier wax paper patterns throughout the gloss. There is paint loss to the outer edges and scratching in the field. (6.5). This piece comes with a nice hanging bracket, which is not original to the piece. (8). 400 - 800

52

1174 - TIN HIRES ROOT BEER ADVERTISING SIGN W/ BOTTLE GRAPHIC 30” X 12” SST. A nice example of this embossed tin sign from Hires Root Beer, featuring a wonderful bottle graphic. CONDITION: The field of this sign shows good color and shine throughout. There are a few surface scratches to the embossed lettering and field. The outer edges show bending to the metal, as well as general paint loss. (8.5). 300 - 600 1175 - PORCELAIN HIRES ROOT BEER DOOR PUSH BAR 31” X 3” SSP. A nice example of this single-sided porcelain push bar from Hires Root Beer, featuring the company logo and cobalt blue background. CONDITION: There are surface scratches throughout the field of this push bar as well as chis to the porcelain. The outer edges and mounting holes show heavier porcelain loss. The backside is similar with porcelain chips throughout. (8.25). 300 - 600 1176 - COLLECTION OF 3 HIRES ROOT BEER CARDBOARD & PAPER SIGNS 15” X 18” A nice collection of 3 Hires Root Beer framed paper and cardboard advertisements. These signs have been custom-framed behind glass. CONDITION: (A) The Josh Slinger advertisement shows heavy discoloration, tearing to the cardboard and an added mounting hole in the top-center. The outer edges are concealed by the matte.

(7.0). (B) The 6-pack graphic sign remains in new old stock condition.

There is only one added mounting hole in the top-center. (8.75). (C) The Hires Ballot sign remains in wonderful condition with no notable detractions, other than some slight wrinkling to the paper. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1177

LOT - 1178

LOT - 1180 LOT - 1179 1177 - COLLECTION OF 3 FRAMED HIRES ROOT BEER PAPER ADVERTISEMENTS 16” X 22” A nice collection of 3 early paper advertisements from Hires Root Beer. These pieces have been professionally framed and display very nicely. CONDITION: All three of these paper signs show light wrinkling and creasing to the paper. There are areas of discoloration and wear in the field and outer edges. They are early and rare examples. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75+) 300 - 600 1178 - HIRES ROOT BEER MENU BOARD 12” X 24” An nice example of this glass menu board with cardboard inserts. CONDITION: The cardboard inserts remain vibrant and eye-catching with good color throughout. The menu board insert slots show staining and light paper wear, but still display well. This piece retains an original hanging chain. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 400 - 800 1179 - COLLECTION OF 2 LIGHT-UP HIRES ROOT BEER SIGNS 6” x 15” A nice collection of 2 c. 1950s and 1960s light-up signs from Hires Root Beer.

CONDITION: (A) The light-up sign with bottle graphic retains excellent color. The plastic face remains undamaged, but does show a few surface scratches and areas of discoloration. This sign retains its original can and power cord. (8.75). (B) The second light-up sign retains good color on the plastic face, but does show damage to the plastic with the top two corners showing heavy cracking. This piece retains its original metal can and power cord. (7.5). (8.75, 7.5) 300 - 600 1180 - COLLECTION OF 2 HIRES ROOT BEER ADVERTISING SIGNS 5” x 18”, 10” x 13” SST. A nice collection of 2 c. 1950s and 1960s Hires Root Beer tin signs.

This collection includes the sign portion for a door push bar and a small rectangular wall sign.

CONDITION: (A) The door bar sign retains excellent color and shine throughout the field. There are areas of surface scratches and paint loss to the outer edges. The backside remains in similar condition, with discoloration and paint loss to the edges. (8.5). (B) The rectangular sign retains excellent color and shine. There are areas of surface abrasions, as well as paint loss to the outer edges and mounting holes. (8.5). (8.5). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1181 1181 - HIRES ROOT BEER SINGLE-SIDED EMBOSSED TIN SIGN. D - 24” SST. Maker marked “GA-3.” A c. 1950s Hires RJ Root Beer single-sided embossed tin sign. CONDITION: The sign has fair color and shine throughout with significant areas of surface scratching and scratches with paint loss. The sign shows other areas of paint loss and minor dents in the outer field. The outer edges of the sign also shows minor areas of paint loss. (7.5).

300 - 600 53

LOT - 1183

LOT - 1182

LOT - 1184

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1185

LOT - 1186

1182 - COLLECTION OF 2 HIRES ROOT BEER MUG DISPENSERS 10” x 6” A nice collection of 2 glass mug style dispensers from Rochester Root Beer. CONDITION: The first mug retains its original syrup pump, which shows age appropriate wear and tarnishing to the metal.

The glass bodies on both of the mugs remain undamaged, and show age appropriate wear to the glass. A well displaying set. (8.75). 300 - 600 1183 - EARLY HIRES ROOT BEER HAND FAN 21” x 15” x 5” A rare example of this early bamboo hand fan from Hires Root Beer, featuring the ugly kid graphic. CONDITION: This fan is displaying a nice leucite box. The wooden frame of the fan has been snapped, which is visible at the bottom edge below the paper graphics.

The paper graphic itself shows general discoloration and wear. The outer edges show tearing to the paper and paper loss. A rare and seldom seen example. (8). 300 - 600 1184 - COLLECTION OF 3 HIRES ROOT BEER SYRUP JUG CRATES 13” x 16” x 18”, 11” x 18” x 12”, 11” x 18” x 12” A nice collection of 3 early wooden syrup jug crates from Hires Root Beer, featuring the company logo. CONDITION: All three of these crates show similar age appropriate wear to the wood. The stenciled logos remain vibrant and crisp, and display well. (Good) 300 - 600

54

LOT - 1187

1185 - EARLY HIRES LITHOGRAPH W/ UGLY KID IMAGE 18” X 22” Maker marked “Donaldson Bros.” A c. 1910s Hires Root Beer paper lithograph. CONDITION: The lithographs both have fair color throughout, with more significant damage to the Ugly Boy side. These are two separate lithographs displayed together in a professional frame. The Ugly Boy shows creases through his leg, elbow and feet. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Altered) 200 - 400 1186 - HIRES ROOT BEER THERMOMETER D - 12” Maker marked “Trademark of Crush International.” A c. 1950s Hires Root Beer thermometer. CONDITION: The plastic face has minor scratching throughout. The inner advertising panel has good color and gloss, with very minor surface wear to note. The can is in solid condition, and the thermometer is working. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 200 - 400 1187 - COLLECTION OF 2 HIRES ROOT BEER WOODEN CRATES 12” X 18” X 5” A collection of two Hires wooden crates. CONDITION: The crates are both in excellent condition with strong paint still remaining on the logos. One crate is marked “Bronx, N.Y.” (Various) 200 - 400

www.MorphyAuctions.com | June 7, 2024

LOT - 1188

LOT - 1190

LOT - 1189

LOT - 1191

1188 - COLLECTION OF 21 EARLY ROOT BEER ADVERTISING PAPER ITEMS 4” X 6” A large and impressive collection of early paper items, including coupons, blotters, post cards and a small die-cut ugly kid advertisement. CONDITION: All of these items remain very nicely preserved. Some show light tattering and wear in the field. Some have tape and glue residue on the back. An impressive collection. (Good) 200 - 400 1189 - COLLECTION OF 5 HIRES ROOT BEER CARDBOARD SIGNS 13” X 15” A nice collection of 5 single-sided cardboard Hires Root Beer advertising signs. The collection includes four easelback signs and a die-cut cardboard LOT - 1192 element sign. CONDITION: These 1192 - COLLECTION OF 2 HIRES ROOT BEER SIGNS signs remain in well displaying condition. Some show light fading to the color throughout.

56” X 32” A nice collection of 2 Hires Root Beer There are areas of surface staining, likely from moisture. (8.5). 200 - 400 signs, including a large fabric banner and a celluloid-over-cardboard sign. CONDITION: (A) 1190 - COLLECTION OF 2 HIRES ROOT BEER BOTTLE DISPLAYS The large fabric banner displays very well with 7” X 9” A nice collection of 2 early bottle topper displays from Hires Root Beer. vibrant colors. It does show areas of staining and CONDITION: Both of these displays remain in very similar condition. There are areas of tattering to the material. (8.0). (B) The celluloidcreasing. One has a crease through the woman’s head, while the other has a crease through over-cardboard sign retains excellent color, but the woman’s hand. One is missing part of the cardboard attachment for the bottle. (Fair) shows surface scuffs and minor paint loss in the 200 - 400 field and outer edges. The original easelback mechanism is still present. (8.5). This is not a 1191 - COLLECTION OF 3 HIRES ROOT BEER CARDBOARD BOTTLE DISPLAYS standard shippable item and will require 3rd 13” X 10” A nice collection of 3 c. 1950s cardboard bottle displays from Hires Root party shipping or pickup arrangements to be Beer. CONDITION: All three of these displays show paper damage and wear, as well as made. (8.0, 8.5) 200 - 400 discoloration and staining. The outer edges on all three show cardboard loss, as well as general damage. The motorboat display has torn, and no longer stable. (Good) 200 - 400

www.MorphyAuctions.com | June 7, 2024

55

LOT - 1193

LOT - 1194

LOT - 1196

LOT - 1197

LOT - 1195

LOT - 1198

1193 - COLLECTION OF 2 TIN HIRES ROOT BEER SIGNS 14” X 5” SST. A nice collection of 2 small single-sided tin Hires Root Beer signs.

CONDITION: (A) The earlier Hires sign shows added mounting holes, oxidation staining and paint loss throughout the field and the outer edges. (7.0). (B) The more colorful smaller tin sign retains good gloss and color throughout. There is light wrinkling to the metal and surface abrasions throughout the field. (8.75). (7.0, 8.75) 200 - 400 1194 - COLLECTION OF 2 HIRES ROOT BEER SIGNS 18” X 6” A nice collection of 2 Hires Root Beer signs, including a die-cut metal sign and a single-sided cardboard sign. CONDITION: (A) The die-cut metal sign features nice embossed letters. There are areas of paint loss and wear to the mounting holes and outer edges. (8.75). (B) The small cardboard sign was once part of a larger piece. It shows minor edgewear, but but still displays well. (9.0). (8.75, 9.0) 200 - 400 1195 - COLLECTION OF 3 HIRES ROOT BEER METAL SIGNS 15” X 9” SST. A nice collection of 3 c. 1940s and 1950s Hires Root Beer signs.

CONDITION: (A) The circular sign shows areas of surface scuffing and paint loss to the outer edges. The mounting holes show minor paint loss. (8.75). (B) The smaller rectangular Hires Root Beer sign shows areas of staining and wear to the outer edges, as well as general bending to the metal. (7.5). (C) The larger rectangular sign shows heavy bending to the metal throughout the field, as well as general paint loss and surface abrasions throughout. (7.0). (Various) 200 - 400 1196 - COLLECTION OF 4 EARLY ROOT BEER BOTTLES 3” X 3” X 8” A collection of four early root beer bottles. Three are ceramic and one is glass with a paper label. CONDITION: (A) The Dr. Swett’s has minor staining and chipping at the bottom of the bottle, as well as minor fade to the logo. (B) The Cleary & Co. is in excellent shape, with a very minor nick at the base of the piece. (C) The Hires Extrac ceramic has minor surface staining throughout. (D) The Hires glass bottle has deterioration to the paper label. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 200 - 400 56

LOT - 1199

1197 - HIRES ROOT BEER MIXER FOR MILK DRINKS 13” X 10” X 13” A c. 1920s Hires milk drinks mixer.

CONDITION: An excellent early Hires milk drinks mixer with surface staining around the base. The piece includes all the hardware and mixing cup, but the crank does not function properly. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 500 - 1,500 1198 - HIRES R-J ROOT BEER SYRUP DISPENSER W/ PORCELAIN COUNTERTOP MOUNT 6” X 6” X 22” A c. 1940s Hires R-J Root Beer countertop-mounted syrup dispenser with excellent early porcelain countertop mount. CONDITION: The piece has good color, with very minor chips to the porcelain on the base of the piece. The sign has an added wooden cap that is not original to the piece. (Good) 200 - 400 1199 - HIRES ROOT BEER PLASTIC LIGHT-UP CLOCK 4” X 16” X 16” A nice example of this c. 1960s plastic light-up clock from Hires Root Beer. CONDITION: The plastic frame of this clock remains undamaged and shows only the slightest areas of surface abrasions on the plastic. The color and graphics remain undamaged.

The clock lights up ad functions when plugged-in. A modern power cord has been added for safety. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(9). 200 - 400

www.MorphyAuctions.com | June 7, 2024

LOT - 1200

LOT - 1201

LOT - 1203 LOT - 1202

LOT - 1204

1200 - HIRES ROOT BEER “BEST DRINK ON EARTH” BANNER 36” X 12” Maker marked “Swayze Adv. Co., Canton, PA.” A c.

1920s Hires Root Beer “Best Drink on Earth” framed canvas banner.

CONDITION: The banner has significant staining throughout, as well as vertical fold lines in multiple areas. The banner has been touched up in the black lettering, the yellow background and the outer white border. Overall, an excellent early displaying piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 200 - 400 1201 - COLLECTION OF 2 HIRES ROOT BEER PAPER ADVERTISEMENTS 14” X 15” A nice collection of 2 early paper advertisements from Hires Root Beer, featuring the ugly kid and a woman graphic. Both of these pieces have been professionally framed. CONDITION: (A) The ugly kid on the paper napkin shows slight fading and areas of yellowing.

It is complete, and displays well. (8.25). (B) The framed woman advertisement shows areas of creasing, as well as paper damage to the outer field. The outer edges are concealed by the custom frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75). 200 - 400

1202 - HIRES ROOT BEER MOBIL SIGN 10” x 7”, 8” x 11”, 8” x 11”, 9” x 7” DSC. A seldom seen example of this hanging Mobil sign from Hires Root Beer, featuring a nice graphic.

CONDITION: This hanging sign is likely a new old stock example with little to no damage. Some of the outer edges of the cardboard elements show the slightest amount of wear from age. This is an exceptionally clean example. (9). 200 - 400 1203 - COLLECTION OF 4 HIRES ROOT BEER SYRUP CANS & DISPENSER D - 9” x 7”, D - 12” x 5”, 10” x 6” x 4”, 10” x 6” x 4”, A nice collection of 4 Hires Root Beer advertising items, including three syrup cans and a dispenser base. CONDITION: The three syrup cans all show light denting and wear to the graphic regions. The embossed syrup can shows heavier denting to the metal. The clamp-on dispenser base has an embossed logo and displays well. (Good) 200 - 400 1204 - COLLECTION OF 2 HIRES ROOT BEER SYRUP JUG CRATES 10” x 18” x 14”, 18” x 11” x 11” A nice collection of 2 early wooden crates from Hires Root Beer, which originally held glass syrup jugs.

CONDITION: The crates show general age appropriate wear and patina to the wood. The stenciled logos show slight fading and color loss, but still display very nicely. (Good) 200 - 400

www.MorphyAuctions.com | June 7, 2024

57

LOT - 1206

LOT - 1205

LOT - 1207

LOT - 1208

1205 - HIRES ROOT BEER SYRUP KEG IN CRATE 16” x 11” x 11” A nice example of this metal syrup keg from Hires Root Beer, featuring embossed lettering and its original wood crate.

CONDITION: The metal can itself shows age appropriate wear and oxidation to the can. The can retains its original handle. The crate shows fading to the Hires logo and general wear to the wood. (Good) 200 - 400

LOT - 1209

1206 - COLLECTION OF ASSORTED HIRES ROOT BEER ADVERTISING ITEMS BOX: 2” X 17” x 12” A nice collection of Hires Root Beer advertising items, including syrup bottles, mugs, a toy puzzle, a paperweight, an ashtray and more. CONDITION: This diverse collection shows a variety of early Hires Root Beer advertising history. CONDITION: The cardboard boxes show paper wear and general damage. The glassware shows wear to paper labels, as well as occasional chips to the ceramic. Overall, a well displaying set. (Good) 200 - 400

1208 - COLLECTION OF 4 HIRES ROOT BEER SODA POP BOTTLES 3” X 3” X 12” A nice collection of 4 early Hires bottles with ornate paper labels. CONDITION: The glass bottles themselves remain nice with age appropriate case wear. The paper labels remain very nice, but do show areas of minor paper loss and tearing throughout. They are four very well displaying bottles. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Good) 150 - 300

1207 - HIRES ROOT BEER TIN BOTTLE DISPLAY 13” A nice example of this c. 1950s tin bottle display from Hires Root Beer with the iconic company logo. CONDITION: The face of this metal display retains good color and shine. There are a few areas of surface scratching and paint loss to the outer edges. This piece comes with an early amber straight-sided bottle for display purposes. (8.75).

200 - 400

1209 - COLLECTION OF 4 HIRES ROOT BEER ADVERTISING ITEMS 16” x 11”, 14” x 11”, 13” x 11”, 15” x 12” A nice collection of 4 paper advertising items from Hires Root Beer, including three magazine ads featuring the work of famed illustrator Maxfield Parrish and a colorful letterhead. CONDITION: The letterhead and two of the magazine ads have been professionally framed behind glass. The letterhead shows areas of folding to the paper. All three framed items have concealed edges due to the frame job. The ugly kid paper advertisement shows areas of yellowing, discoloration and wrinkling to the paper. (Good) 200 - 500

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www.MorphyAuctions.com | June 7, 2024

LOT - 1210

LOT - 1211

LOT - 1212

LOT - 1213

1210 - LOT OF 2 EARLY CARDBOARD LITHOGRAPHED FANS W/ BEAUTIFUL WOMAN GRAPHICS 14” x 7” Maker marked “The American Art Works.” A collection of two c. 1920s cardboard lithographed fans with various soda pop advertisements. Marked on the back “Compliments of Oscar Altpeter.” CONDITION: (A) The fan has good color throughout with minor surface blemishes in the graphic as well as damage to the top-left corner. (7.25). (B) The fan has significant surface staining throughout, as well as water damage on the outside edge of the piece. The fan has significant brown staining. (6.5). (7.25),(6.5) 100 - 300 1211 - LOT OF 3 HIRES ROOT BEER FANS W/ VARIOUS GRAPHICS 10” x 16”, 16” x 11”, 16” x 11” A collection of three early 1900s paper fans with outstanding Ugly Boy and early bottle graphics. CONDITION: All three fans have areas of surface staining, as well as tears to the paper. Most of the damage is shown on the outer edges of the piece and do not distract from the overall graphic.

(Various) 100 - 300

LOT - 1214

1212 - LOT OF 7 HIRES ROOT BEER ADVERTISEMENTS & CARDSTOCK LITHOGRAPHS A collection of seven early Hires paper lithographs and cardstock lithographs with excellent graphics. CONDITION: All seven pieces have signs of wear, minor creasing and staining. All present excellent graphics from as early as the 1890s. (Various) 300 - 600 1213 - METAL HIRES CRATE OF ASSORTED SODA AND SYRUP BOTTLES. 4” x 11” x 10” A nice collection of syrup bottles and Hires Root Beer metal crate with various bottle examples. The items in this collection range from the 1910’s through the 1960’s. CONDITION: The metal crate is a nice example with smalls scuffs and paint loss in the logo’d area. The syrup bottles show minor wear to the paper labels. (8.5). 100 - 400 1214 - HIRES ROOT BEER “COURTEOUS SERVICE” METAL COUNTERTOP DISPLAY 4” X 14” X 14” SST. A c. 1950s Hires R. J. Root Beer “Courteous Service” countertop display. CONDITION: The display has significant staining throughout, as well as paint loss on the edges of the piece. The face also has discoloration and staining. (Fair) 100 - 300

www.MorphyAuctions.com | June 7, 2024

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LOT - 1215

LOT - 1216

LOT - 1217

LOT - 1218

LOT - 1219

1215 - HIRES ROOT BEER COUNTER-MOUNTED SYRUP DISPENSER W/ ORIGINAL 1 GAL GLASS SYRUP JAR 6” X 6” X 20” A c. 1940s Hires Root Beer table-mounted syrup dispenser. CONDITION: The dispenser has good color with minor surface scratching and staining throughout the advertising panel. The hardware is complete. The piece has an original R-J Root Beers 1 gallon glass jug with paper label, showing minor fade. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 100 - 300 1216 - COLLECTION OF 2 EARLY HIRES ROOT BEER WOOD CRATE BOXES 6” X 7” X 6” A nice collection of 2 early wood shipping boxes for Hires Root Beer products, featuring an early logo with dovetail construction. CONDITION: These boxes show age appropriate patina and display well. There is slight staining and wear to the wood as well as a few cracks, but they are stable and display very well. (Good) 100 - 300 1217 - COLLECTION OF 13 EARLY HIRES ROOT BEER PAPER ADVERTISING ITEMS 4” X 6” A nice collection of 13 early paper advertising items from Hires Root Beer, including trade cards and promotional coupons. CONDITION: All of these items are well preserved and display well. Some show discoloration and wear to the outer edges. (Good) 100 - 300

LOT - 1220 1218 - COLLECTION OF 3 HIRES ROOT BEER PAPER & CARDBOARD ADVERTISING SIGNS 11” X 14” A nice collection of 3 Hires Root Beer advertising signs featuring a Victorian little girl, Bradshaw Crandell girl, and the ugly kid. CONDITION: All three of these pieces are well preserved. There is general staining in the field, as well as paper damage and wear to the outer edges. (Good) 300 - 1,000 1219 - COLLECTION OF 2 HIRES ROOT BEER VACUUM FORM SIGNS 14” X 18” A nice collection of 2 seldom seen vacuum form sign with farm animal graphics. CONDITION: (A) The bowl vacuum form retails excellent color and shine throughout. The outer edges show a handful of cracks and damage to the plastic.

The bottom right corner of the bottle is missing completely. (8.0). (B) The lion vacuum form sign remains in similar condition. There are scuffs to the color in the field, as well as a handful of cracks to the plastic around the outer edges. There is a crack and hole in the very center of the sign at the top of the leftmost bottle.

(7.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 7.5) 100 - 300 1220 - COLLECTION OF 4 HIRES ROOT BEER CARDBOARD SIGNS 11” X 12” A nice example of these 4 cardboard elements from Hires Root Beer c.

1950s. CONDITION: Each of these pieces displays very nicely. They show areas of warping and water damage to the outer edges. There are areas of staining and discoloration, as well as creasing to the paper and paper loss. (Good) 100 - 300

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LOT - 1221

LOT - 1222

LOT - 1223 LOT - 1224 1221 - COLLECTION OF 3 HIRES ROOT BEER CARDBOARD SIGNS 12” X 18” A nice collection of 3 c. 1950s Hires Root Beer cardboard signs. CONDITION: Each of these signs show surface abrasions throughout the field, as well as staining, tearing and general wear to the outer edges. There is cardboard loss in some places. One of the three signs retains its original easelback. (Fair) 100 - 300 1222 - COLLECTION OF 3 HIRES ROOT BEER CARDBOARD SIGNS 12” X 18” A nice collection of 3 c. 1950s Hires Root Beer cardboard signs. CONDITION: All three of these cardboard signs show edgewear with minor bending and paper loss. Two of the three retain there original easelback. (Good) 100 - 300 1223 - COLLECTION OF 14 HIRES ROOT BEER ADVERTISING ITEMS 4” X 6” An impressive and diverse collection of Hires Root Beer items, including belt buckles, a small metal sign and an early point of sale box advertising. CONDITION: The belt buckles are more recently produced, but everything else in the collection is old. There is general wear to the cardboard boxing and paper, but nothing that detracts from how well this set displays. (Fair) 200 - 400 1224 - COLLECTIONS OF HIRES ROOT BEER ADVERTISING ITEMS 4” X 6” A nice collection of early smalls from Hires Root Beer, including pocket knives, letter openers, bottle openers, small booklets and a paper sign. This diverse collection shows a wide variety of early Hires advertising and displays well. CONDITION: The condition is fair on most items. There is some paint loss and areas of wear to the paper on various items. There are nice examples throughout. (Good) 300 - 600

LOT - 1225

1225 - COLLECTION OF 3 ICE CREAM SIGNS 10” X 7” A nice collection of 3 ice cream signs, including two single-sided tin signs and a celluloid-over-cardboard sign. CONDITION: (A & B) The two metal signs remain undamaged, with only minor surface scrapes in the field. Each have adhesive strips attached to the back.

(C) The celluloid-over-cardboard sign shows areas of discoloration and yellowing. However, the original easelback is still present and displays well. (9). 100 - 300

www.MorphyAuctions.com | June 7, 2024

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LOT - 1227

LOT - 1226

LOT - 1228

LOT - 1229 1226 - COLLECTION OF 2 HIRES ROOT BEER SIGNS 20” X 28” A nice collection of 2 Hires Root Beer signs, featuring the iconic company logo and 6-pack graphic.

CONDITION: (A) The die-cut root beer glass cardboard sign shows heavy wear throughout the outer edges, as well as damage to the base. There are added mounting holes and paper damage throughout. (6.5). (B) The 6-pack graphic cardboard advertisement shows slight discoloration and areas of heavier damage, as well as staining to the outer edges, specifically on the bottom. (7.0). (6.5, 7.0) 100 - 200 1227 - DRINK HIRES THEMED PAINTED METAL ICE CHEST 10” X 11” X 22” A c. 1950s “Drink Hires” themed ice chest.

CONDITION: The chest has fade and paint loss throughout the added advertising panel. The cooler has areas of surface staining, paint overspray and paint loss. The ice chest is in functioning condition. (Good) 100 - 300

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LOT - 1230

1228 - COLLECTION OF 3 HIRES ROOT BEER CANS & GLASS SYRUP CONTAINERS 6” X 6” X 12” A collection of three various tin and glass Hires syrup containers.

CONDITION: The cans have wear throughout, with the R-J Root Beer having the most significant wear and paint loss, as well as missing the top lid. The glass jug has rust throughout the cap, as well as minor edgewear and fade throughout the paper label. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 100 - 300 1229 - HIRES R-J ROOT BEER COUNTERTOP-MOUNTED SYRUP DISPENSER 6” X 6” X 22” A c. 1940s Hires R-J Root Beer countertop-mounted syrup dispenser with porcelain mount. CONDITION: The metal top shows minor areas of tarnish throughout and on the lid. The porcelain base also has one minor chip.

(Good) 100 - 400 1230 - COLLECTION OF 4 HIRES ROOT BEER PIECES 13” X 9” A c. 1940s Hires Root Beer pieces. CONDITION: All three pieces have minor wear. (A) The barrel sign has minor bends and surface scratching throughout the face. (B) The book is in excellent condition with minor browning on the pages, with normal edgewear and wear to the sign. (C) The salesman sample is of the 12 ingredients that make up Hires Root Beer complete with all the inner product and working lock mechanism. (D) The diecut foil over cardboard sign shows minor cardboard loss in the top right corner, as well as, moderate soiling throughout the field. (Various) 300 - 800

www.MorphyAuctions.com | June 7, 2024

1231 - HIRES R-J ROOT BEER GLASS SYRUP DISPENSER W/ COUNTERTOP MOUNT 6” X 6” X 18” A c. 1940s Hires R-J Root Beer syrup dispenser countertop mount and 1 gal. glass jug. CONDITION: The jug is in excellent condition with minor surface scratching. The paper label has deterioration throughout and the table mount has very minor tarnish, but is complete.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 100 - 300 1232 - CARDBOARD LITHOGRAPH HIRES ROOT BEER COUNTERTOP DISPLAY BOX W/ VARIOUS NOS PRODUCT 6” X 10” X 6” A c. 1940s Hires Root Beer cardboard box with various extract bottles with original cardboard backing of various ages. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Various) 100 - 300 1233 - COLLECTION OF 4 HIRES ROOT BEER BOTTLES 3” X 3” X 12” A nice collection of early Hires Root Beer bottles with ornate paper labels. CONDITION: The bottles themselves remain nice and undamaged with age appropriate wear to the glass.

The paper labels on all, shows areas of wear and paper loss.

Each bottle comes with a metal sealer in the top. (Good) 200 - 400

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1231

LOT - 1232

LOT - 1233

LOT - 1234

LOT - 1235

LOT - 1236 1234 - COLLECTION OF 4 HIRES ROOT BEER BOTTLES 2” X 2” X 8” A nice collection of 4 embossed bottles from Hires Root Beer, featuring ornate paper labels. CONDITION: All of these bottles remain quite exceptional, with little to no damage to the glass. A few of the paper labels show areas of discoloration with minor paper loss and tearing.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 200 - 400 1235 - COLLECTION OF 3 HIRES ROOT BEER CUPS 3” X 3” X 5” A nice collection of two glasses and a metal cup from Hires Root Beer. CONDITION: The two glasses remain in very nice condition. They have a slight haze to the glass, but remain otherwise undamaged. The metal cup is embossed with the Hires name on the bottom, and displays well.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 200 - 400 1236 - COLLECTION OF 4 SODA POP BOTTLES 3” X 3” X 12” A nice collection of 4 various soda pop bottles, featuring embossed details. CONDITION: These bottles remain undamaged, and show age appropriate wear. Two of the bottles have a marble in the neck. The other two are standard straight-sided embossed bottles, which display well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 100 - 200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1238

LOT - 1237

LOT - 1239

LOT - 1240

1237 - COLLECTION OF 4 HIRES ROOT BEER MUGS 4” X 4” X 8” A nice collection of 4 large mugs from Hires Root Beer.

CONDITION: All four mugs remain in very similar condition, with areas of discoloration and minor chipping along the bases. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 100 - 200 1238 - COLLECTION OF 6 ROOT BEER MUGS 3” X 3” X 6” A nice collection of 6 mugs from Hires Root Beer, Buckeye and Zips. CONDITION: All of these mugs display very well. Some have areas of chipping to the ceramic around the upper-lips, surface scratches and surface cracks in the field. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 100 - 200

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1239 - COLLECTION OF 2 EARLY HIRES ROOT BEER WOODEN CRATES 16” X 19” X 6” A collection of two early Hires wooden crates.

CONDITION: The crates are in excellent structural condition, with good color throughout the advertising lettering. The Quarter Gross box has been repurposed into some type of drawer with an added knob and had been repainted green, which has been removed. (Various) 100 - 300 1240 - COLLECTION OF 2 PROFESSIONALLY FRAMED HIRES ROOT BEER ADVERTISEMENTS W/ VARIOUS BOTTLES & SYRUP DISPENSER GRAPHIC 14” X 30” A collection of two early professionally framed and matted Hires Root Beer advertisements. CONDITION: (A) The paper has significant browning on both pieces, but remains strong, with only minor fade to the black graphics in the top piece. The advertisements have been professionally framed and matted. (9.0). (B) Hires “All the Time” black and white piece has strong color throughout, with an outstanding graphic of a Hires syrup dispenser. The piece has been beautifully framed and matted. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(9.0),(9.0) 100 - 300

www.MorphyAuctions.com | June 7, 2024

LOT - 1241

LOT - 1242

LOT - 1243

1241 - COLLECTION OF 2 HIRES ROOT BEER LITHOGRAPH & CLOTH BANNER W/ VARIOUS GRAPHICS 28” X 19” A collection of two Hires Root Beer lithographed and cloth banner advertising pieces. CONDITION: (A) The sign has good color throughout with minor tears and scuffs to the cardboard at the top edge of the piece. The bottom edge has a bend in the left-hand corner and is missing the right-hand corner. (6.0). (B) The cloth banner has good color throughout with minor areas of surface staining on the cloth. The cloth has been professionally framed and matted. (8.9). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.0),(8.9) 200 - 400 1242 - COLLECTION OF 2 HIRES ROOT BEER ADVERTISING ITEMS 13” X 13” A nice collection of 2 Hires Root Beer advertising items, including a paper window sign and a vinyl record sleeve. CONDITION: (A) The paper window sign shows a wonderful marching bottle graphics.

At the top and bottom, it shows the remanence of an adhesive strip where this piece stuck into the front of a window. The outer edges are concealed by the custom matte. (9.0). (B) The vinyl record sleeve shows areas of discoloration and wear to the outer edges. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0, 8.5) 100 - 200 1243 - HIRES ROOT BEER SALESMAN AWARDS SIGNS 17” x 13” A nice set of three c. 1950s salesman award signs from Hires Root Beer. These signs are all connected by a nice original chain on the back. CONDITION: These signs are made of wood with ornately routed edges. The gloss on the front of the signs show surface abrasions, as well as occasional areas of color loss. (Good) 100 - 200

LOT - 1244

LOT - 1245 1244 - COLLECTION OF 4 CERAMIC HIRES MUGS D - 5” x 7” A nice collection of 4 ceramic mugs from Hires Root Beer.

CONDITION: All four mugs remain in very similar condition. There are slight areas of crazing with an occasional crack to the ceramic. The Hires logo remain vibrant and strong. (Good) 100 - 200 1245 - COLLECTION OF HIRES ROOT BEER METAL BOTTLE CRATE & BOTTLES Crate: 4” x 17” x 12” A nice collection of an embossed metal bottle crate from Hires Root Beer and a diverse selection of soda pop bottles.

CONDITION: The bottle crate shows age appropriate wear and tarnishing to the metal, but displays well. The bottles are in various levels of condition, but all display nicely and do not have significant damage. (Good) 100 - 300

www.MorphyAuctions.com | June 7, 2024

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LOT - 1247

LOT - 1246

LOT - 1248

LOT - 1249

LOT - 1250

1246 - HIRES ROOT BEER SYRUP KEG 10” x 9” x 18” A nice example of this early syrup keg from Hires Root Beer, featuring its original handle and nice hand-painted logos.

CONDITION: The logos show areas of paint loss and fading, as well as general wear to the wood and metal bands throughout the keg. This piece retains its original handle, which shows cracking to the wood but nonetheless intact. (Good) 100 - 300

1249 - LARGE COLLECTION OF HIRES ROOT BEER ADVERTISING ITEMS 4” X 6” A large and diverse collection of early Hires soda pop items, including celluloid buttons, pencils, cone-shaped containers and many other items. A diverse and impressive collection with good condition on most items. CONDITION: Some items show discoloration, paper wear and staining. (Good) 200 - 800

1247 - HIRES ROOT BEER MABLE & JINNY DOLL D - 5” x 15” A rare example of this fabric doll from Hires Root Beer.

This piece is 3D and stuffed, most likely with cotton. CONDITION: There is soiling to the fabric material. Everything seems to be intact and solid.

There are only slight areas of staining. (Good) 100 - 300

1250 - COLLECTION OF 4 HIRES ROOT BEER EMBOSSED BOTTLES 3” X 3” X 12” A nice collection of 4 embossed early bottles from Hires Root Beer. CONDITION: These bottles remain undamaged, but do show areas of case wear and light abrasions to the glass throughout. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 75 - 150

1248 - HIRES ROOT BEER SYRUP KEG BARREL D - 19” x 11” A nice example of this c. 1940s syrup barrel from Hires Root Bear, featuring a paper label on the top end. CONDITION: The paper label shows scuffs and areas of paper loss, but it is still vibrant and displays well. The keg itself shows age appropriate wear to the wood and the metal van. (Good) 100 - 300

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www.MorphyAuctions.com | June 7, 2024

LOT - 1251

LOT - 1252 LOT - 1253

LOT - 1254 1251 - COLLECTION OF 3 SODA POP ADVERTISING ITEMS 19” X 25” A nice collection of 3 advertising items, including two reproduction Hires signs and an early Bromo Seltzer magazine ad.

CONDITION: (A&B) The two Hires pieces were produced most likely in the 1970s and 1980s. They show slight discoloration and wear. (C) The Bromo Seltzer advertisement shows heavy crinkling and paper loss to the outer edges, but retains good graphics. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 75 - 150 1252 - COLLECTION OF 3 HIRES ROOT BEER PAPER ADVERTISING ITEMS D - 12” A nice collection of 3 paper advertising items from Hires Root Beer, including a circular cardboard element and two paper bottle labels. CONDITION: The cardboard element shows light fading throughout the field, as well as general wear and crinkling to the outer edges. The two bottle labels show light wear to the outer corners, but do remain unused. (Good) 50 - 100 1253 - COLLECTION OF 6 HIRES SODA POP ITEMS 4” X 4” X 12” A nice collection of Hires items, including a salesman award, four glass items and a box of Hires concentrate. CONDITION: All of these items remain in nice condition. There is no significant damage. The concentrate box shows heavy staining from the product leaking inside. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 50 - 100

LOT - 1255 1254 - COLLECTION OF 4 HIRES ROOT BEER BOTTLE CRATES 6” x 19” x 12”, 5” x 19” x 12”, 5” x 19” x 12”, 5” x 19” x 12” A nice collection of 4 c. 1940s and 1950s bottle crates from Hires Root Beer.

CONDITION: These crates show age appropriate wear to the wood and the metal bands. The Hires logos are bright and vibrant, and display well. (Good) 50 - 150 1255 - COLLECTION OF 2 HIRES BOTTLE CRATES 10” x 18” x 12”, 6” x 18” x 11” A nice collection of 2 c. 1950s bottle crates from Hires. CONDITION: Both of these crates show age appropriate wear with slight fading to the logos, and nice patina to the metal bands. (Good) 50 - 150

www.MorphyAuctions.com | June 7, 2024

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LOT - 1257

LOT - 1256 1256 - PEPSI-COLA SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE CAP GRAPHIC 18” X 47” SST. It is maker marked “Made in the U.S.A. M226.” A c. 1950s “Have a Pepsi / Pepsi-Cola / The Light Refreshment” self framed embossed tin sign. CONDITION: The sign has significant surface staining throughout, as well as bubbling in the paint with loss above and below the “P” and “e” in “Pepsi.” The sign shows other surface scratches with paint loss, as LOT - 1258 well as paint loss at the hanging holes and along the self framed edge. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75). 800 - 1,600 1257 - PEPSI-COLA “TOPS...” SINGLE-SIDED ALUMINUM SIGN W/ BOTTLECAP GRAPHICS 36” X 14” SSA. Maker marked “M-132.” A Pepsi-Cola “tops...” single-sided painted aluminum sign with outstanding bottlecap graphics and early double-dot Pepsi-Cola logo. CONDITION: The sign has good color throughout with minor fading and brown rice paper staining. The sign has minor surface scratches and rice paper residue both in the inner and outer fields. The outer edges of the sign show very minor paint loss and a minor bend in the bottom right-hand corner. The sign has been TAC authenticated. (8.75). 1,000 - 2,000 1258 - DRINK PEPSI-COLA SINGLE-SIDED PORCELAIN BOTTLECAP SIGN D - 42” SSP. Maker marked “PM-1 Made in U.S.A.” A c. 1950s “Drink Pepsi-Cola” single-sided porcelain bottlecap sign. CONDITION: The sign has good color and gloss throughout with very minor areas of surface staining and surface scratching. The sign has very minor areas of porcelain loss in the blue portion of the cap, as well as minor porcelain loss around the outer edges of the sign, most notably next to the left-hand side grommet. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 1,500 - 3,000 1259 - DRINK PEPSI-COLA ICE COLD PORCELAIN SIGN W/ BOTTLECAP GRAPHIC 14” Dia. SSP. It is maker’s marked “PM106.” A c. 1940s Drink Pepsi-Cola Ice Cold double-dot logoed single-sided porcelain sign. CONDITION: The sign has fair color and shine throughout. There is minor fade to the overall gloss. The sign has multiple pinpoint-sized areas of porcelain loss running through the entirety of the inner and outer fields, most notable running through the Pepsi-Cola lettering. The sign has very minor areas of surface staining, and very minor porcelain loss on the outer edges. (9-9.3+) 1,000 - 2,000 68

www.MorphyAuctions.com | June 7, 2024

LOT - 1259

LOT - 1260

LOT - 1262 LOT - 1261 LOT - 1263 1260 - PEPSI-COLA EMBOSSED TIN BOTTLE CAP SIGN D - 40” SST. Maker marked “Stout Sign Co.” A c. 1960s Pepsi-Cola embossed tin button sign. CONDITION: The sign has strong color and shine throughout with very minor areas of surface wear and surface staining in the inner and outer fields. There are multiple scratches with paint loss, mostly confined to the outer field and the outer rim of the bottlecap. The outer rim also has areas of paint loss and rust staining.

The sign has been TAC authenticated. (8.9+) 1,000 - 2,000 1261 - PEPSI-COLA DOUBLE BUBBLE CLOCK D- 15” A c. 1950s “Pepsi-Cola Ice Cold” double bubble clock.

CONDITION: The outer glass face has good color, with no breaks or damage. The inner face also has good color, with only very minor paint loss on the sweeping hand. The clock is contained in the original metal can, which has areas of rust. It has working electric and the original electric cord. (Very Good) 800 - 1,600

1262 - PEP-SAYA TIN OVER CARDBOARD SIGN 13 - 1/2” x 9 - 1/2”. TOC. A c. 1910s Pep-Saya fountain drink tinover-cardboard single-sided sign. CONDITION: The sign has good color and shine, with minor surface scratching and deeper scratches with paint loss surrounding the “Pep-Saya” lettering. The sign has minor areas of match paint around the outer border, most notably along the right-hand edge. (7.75). 750 - 1,500 1263 - PEPSI-COLA EMBOSSED TIN BOTTLECAP SIGN D - 19” SST. Maker marked “Stout Sign Co.” A c. 1950s Pepsi-Cola embossed tin bottlecap sign. CONDITION: The sign has good color and shine throughout with minor surface blemishes, as well as paint overspray. The sign has minor surface scratches and scratches with paint loss on both the inner and outer fields. The sign shows very minor paint loss and surface staining on the outer edges of the bottlecap. The sign has been TAC authenticated. (8.25). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1264

LOT - 1265

LOT - 1266

1264 - FOREIGN PEPSI-COLA PORCELAIN BUTTON SIGN D - 19” SSP. Maker marked “Nitracer Neuhaus.” A c. 1950s Pepsi-Cola foreign porcelain button sign. CONDITION: The sign has fair color and shine with significant deep scratches with porcelain loss throughout both the inner and outer fields. The sign shows other minor surface stains, as well as minor porcelain chips. The outer edges of the piece also have areas of porcelain loss and surface staining, most notably at the bottom of the sign. The sign has been TAC authenticated. (7.25). 600 - 1,200 1265 - PEPSI-COLA “MORE BOUNCE TO THE OUNCE!” PAINTED ALUMINUM SIGN W/ BOTTLE LOGO 36” X 14” SSA. Maker marked “M-15.” A c. 1940s Pepsi-Cola “More Bounce to the Ounce!” single-sided aluminum sign. CONDITION: The sign has fair color throughout with very minor areas of paint loss throughout the bottle graphic, as well as the bottlecap graphic. The sign has very minor surface staining and surface scratching in the lettering. The outer edges of the piece have multiple added holes with match paint surrounding. This sign has been TAC authenticated. (7). 600 - 1,200 1266 - ICE COLD PEPSI PAPER LITHOGRAPH W/ CLOWN GRAPHIC 60” X 22” Maker marked “Litho in U.S.A.” A c. 1940s “Ice Cold Pepsi More Bounce to the LOT - 1267 Ounce” paper lithograph with excellent clown graphics. CONDITION: The paper has fair color, with significant brown staining throughout the background. The paper has multiple creases and crease lines running vertically through the middle of the piece, as well as areas of water staining. All four corners show pinhole damage from previous display. The paper has been professionally framed.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 500 - 1,000 1267 - DRINK PEPSI-COLA TIN BOTTLECAP SIGN 30 - 1/2” x 1 - 3/4” x 30”. SST. Marked “Stout Sign Company.” A nice example of this C. 1950’s die-cut bottlecap sign from Coca-Cola, featuring nicely embossed features and the iconic company logo. CONDITION: The gloss on this sign has a dullness to it throughout the field. There is an occasional surface scratch in the field. The outer edges show very insignificant paint loss with oxidation staining in several places. (8). 400 - 800

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LOT - 1268

LOT - 1269

LOT - 1270

LOT - 1271

SEE WEBSITE FOR ADDITIONAL PHOTOS LOT - 1272 1268 - DRINK PEPSI-COLA TIN LITHOGRAPH TIP TRAY W/ BEAUTIFUL WOMAN GRAPHIC 4 - 1/4” x 6”. SST. Maker Marked “Chas W. Shonk.” A c. 1910s Pepsi-Cola “Refreshes--Invigorates” tin lithograph tip tray with detailed early graphic. CONDITION: The sign has good color throughout. There are very minor areas of surface staining, and very minor pinpoint-sized paint loss in two areas in the inner and outer fields. The outer edge of the tray has minor areas of paint loss. (9-9.4). 1,000 - 2,000 1269 - PEPSI-COLA LIGHT-UP CHANDELIER SIGN 12” X 12” X 16” A nice example of this c. 1960s Pepsi-Cola light-up hanging light sign. CONDITION: The plastic body of this light remains in nice condition. There are no significant damage, except for a broken panel above the clock mechanism. Otherwise, the plastic shows general with surface scratching throughout. This piece has been rewired at some point in the past, but does light-up as it should. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 300 - 600 1270 - BE SOCIABLE, HAVE A PEPSI FRAMED PAPER LITHOGRAPH W/ BOTTLE CAP GRAPHIC Frame: 29” x 12 - 3/4”. It is maker’s marked “Litho In USA.” A c. 1960s “Be sociable, Have a Pepsi” cardstock lithograph with the original aluminum frame. CONDITION: The sign has fade and surface staining throughout. The frame has minor scratches, but does retain original Pepsi emblem. (8). 200 - 400

LOT - 1273

1271 - SAY “PEPSI PLEASE!” CARDSTOCK LITHOGRAPH W/ BOTTLE GRAPHIC Frame: 29” x 12 - 3/4”. A c. 1950s Pepsi-Cola cardstock lithograph with the original aluminum frame, complete with “Say Pepsi, Please” emblem. CONDITION: The sign has significant staining throughout the background and fade in the graphic. The frame shows very minor surface scratches, as well as a minor crack in the glass on the bottom left-hand corner. (7.25). 200 - 400 1272 - PEPSI-COLA PAINTED METAL THERMOMETER SIGN W/ EMBOSSED BOTTLECAP GRAPHIC 27” x 7”. SST. It is maker’s marked “Made in USA M-213.” A c. 1950s Pepsi-Cola “The Light Refreshment” embossed tin thermometer sign with working bulb and original wood cradle. CONDITION: The sign has significant brown staining throughout the entirety of the piece, with other areas of surface stains and minor surface scratches in the field. The thermometer has a significant scratch with paint loss on the bottlecap logo, as well as surface staining and paint loss on the outer edge. The thermometer is complete with the original working bulb. (8.25).

200 - 400 1273 - PEPSI-COLA TIN THERMOMETER 27” x 9” SST. A good-looking example of this recently produced tin thermometer from Pepsi-Cola, featuring colorful bottle cap graphics.

CONDITION: The field of this thermometer remains nice, and shows only a few minor rubs and loss to the paint. While this piece is not very old, it displays nicely. (8.5). 25 - 200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1274

1274 - PEPSI-COLA GULL WING COOLER 34” x 44” x 26” A nice example of this rare and sought after gull wing cooler from Pepsi-Cola, featuring wonderful embossed letters with excellent color and shine. CONDITION: This cooler has been completely restored at some point in the past. The embossed letters on the front have been nicely repainted. The back and two sides show a decal script logo, and the decal on the backside shows heavy wrinkling and paper loss. The cooler retains its original refrigerant mechanism in the back, as well as a older power cord. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Restored) 3,000 - 6,000

LOT - 1275

1275 - PEPSI-COLA VENDO 27 MACHINE 58” x 23” x 28” A nice example of this professionally and fully restored vending machine from Pepsi-Cola. This machine vends 27 bottles, and it sits on its original metal stand. CONDITION: This machine has been completely refurbished inside and out. It was done professionally, and displays well. This piece works when plugged-in, and it has a set of keys. A wonderful restored example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,500 - 5,000 1276 - DRINK DR. PEPPER LIGHT UP WALL CLOCK D-16” A nice example of this c. 1950s wall clock from Dr. Pepper, featuring the iconic 10-2-4 advertising style. CONDITION: The inner face of the clock shows a few areas of staining and scuffing, which is mostly visible when the clock is lit up. The hands shows a few areas of paint loss as well. The piece lights up and displays nicely. (8.5). (8.5).

600 - 1,200 72

www.MorphyAuctions.com | June 7, 2024

LOT - 1276

LOT - 1277

LOT - 1278

LOT - 1279

1277 - LIGHT-UP DR. PEPPER ADVERTISING CLOCK 15 - 1/4” x 15 - 1/4” x 3”. A nice example of this c. 1960s advertising clock from Dr. Pepper. CONDITION: The inner face shows light fading, but otherwise displays well. The piece retains all three original hands. The outer metal body shows age appropriate wear to the metal, as well as an original manufacturer sticker on the back. This piece has the original power cord, lights up and functions appropriately. (8.75). 300 - 600 1278 - DISTINCTIVELY DIFFERENT DR PEPPER PAM LIGHTED CLOCK 16” x 16” x 3” A c. 1950s Dr. Pepper glass face lighted clock.

CONDITION: The clock has good color throughout the face with very minor staining on the outer edges. The clock is contained in the original can, which is in excellent shape with no structural damage, only very minor rust staining. The clock does have its original electric cord and is in working condition. (Very Good) 300 - 600

LOT - 1280

1279 - DRINK DR. PEPPER PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 19” X 24” An outstanding and early “Drink Dr. Pepper” paper lithograph with early added frame. CONDITION: The paper has fair color throughout with minor surface scratches and stains. The paper has been nicely displayed in an early wood frame. (8). 300 - 600 1280 - DR. SWETT’S ROOT BEER EARLY AMERICAN ROOT BEER PAINTED METAL BOTTLE SIGN 12” X 45” SST. Maker marked “S-47-206.” A c. 1940s Dr. Swett’s Root Beer die-cut painted metal bottle sign. CONDITION: The sign has strong color and shine throughout with areas of rice paper staining throughout the inner and outer fields, as well as minor scratches with paint loss towards the base of the bottle. The outer edges of the piece also show minor areas of paint loss, surface staining and bubbling of the paint around the outer edge of the bottle cap and on the top of the bottlecap itself. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,000 - 2,000 1281 - GETZ BLEND ROOT BEER CERAMIC SYRUP DISPENSER 14” An uncommon example of this Getz Blend Root Beer syrup dispense, featuring excellent gloss and color. CONDITION: The body of the ceramic dispenser remains undamaged, and shows age appropriate crazing to the gloss. The graphic region remains strong with areas of surface scratching throughout. The top lip shows no chips. This piece retains an age appropriate syrup pump, which may or may not be original to the piece. (8.75+) 1,500 - 3,000

LOT - 1281

LOT - 1282

1282 - MAGNUS ROOT BEER “SERVING STATION” PAINTED METAL FLANGE SIGN W/ MUG GRAPHIC 18” X 14” DST. Maker marked “American Art Works, Coshocton, OH.” A c. 1930s Magnus Root Beer “Serving Station” painted metal flange sign with excellent graphic. CONDITION: Side one has good color and shine throughout with areas of rice paper staining, as well as deeper staining in the white sections of the piece. The sign has very minor fade to the black background of the “Serving Station” panel, as well as minor blemishes on the flange. (8.25). Side two has good color and gloss, with slight areas of surface scratching and surface staining. The sign has minor paint drips in the field and along the bottom edge, as well as rice paper residue on the outer edges and on the flange. (8.0). (8.25, 8.0) 1,500 - 3,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1283

LOT - 1284

LOT - 1285

1283 - DR. SWETT’S ORIGINAL ROOT BEER DOUBLE-SIDED TIN LITHOGRAPH W/ CHERUB GRAPHIC 4” X 6” DST. A c. 1920s Dr. Swett’s Original Root Beer double-sided tin lithograph with outstanding graphics. CONDITION: Side one has good color, with minor areas of surface scratching and a couple deep scratches with paint loss. The outer edge of the sign also shows areas of staining. The piece has excellent crackled paint throughout the entire face of the piece. (8.0). Side two also has good color, minor surface staining and surface blemishes to note. The piece has very minor paint loss around the outer edges on the handle of the mug. This side also has excellent crackle paint throughout. (8.0, 8.0) 1,500 - 3,000

LOT - 1286

1284 - BUCKEYE ROOT BEER CERAMIC SYRUP DISPENSER 16” A nice example of this ceramic Buckeye dispenser, featuring eye-catching graphics with the iconic company logo. CONDITION: This piece retains its original syrup pump. There are no chips on the lid underneath the syrup pump. The graphics remain vibrant and strong, and the base is solid. (9). 1,500 - 3,000 1285 - BUCKEYE ROOT BEER CERAMIC SYRUP DISPENSER 16” A desirable example of this early ceramic syrup dispenser from Buckeye Root Beer, featuring a wonderful fountain glass graphic.

CONDITION: The body of this ceramic dispenser remains very nice.

It shows age appropriate crazing to the gloss with small areas of discoloration throughout the body. There is a small repair on the lip of the top, which is concealed by the syrup pump. This piece retains its original syrup pump, and displays well. 1,500 - 3,000

74

LOT - 1287

1286 - DIE-CUT TIN OLD FASHIONED ROOT BEER MUG SIGN. 28” X 32-1/2” SST. Maker marked “C&P Signs.” A nice example of this die-cut embossed single-sided tin Old Fashioned Root Beer sign in the shape of a mug, with good color and shine throughout. CONDITION: Field of this sign remains nice with good color and gloss. Surface scratches in the field, as well as a couple of dents. Extreme outer borders show areas of paint loss. In total, this a well-displaying sign that would be a good addition to any collection. (8.0). 1,000 - 2,000 1287 - ROCHESTER ROOT BEER MULTIPLEX DISPENSER 20” x 12” x 16” A nice example of this c. 1930s dispenser from Rochester Root Beer with an art deco features. CONDITION: This dispenser has been restored in the distant past. The maroon paint on the body shows areas of scuffing and paint loss. The chrome features show general, age appropriate wear. A complete and impressive example.

(Restored) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1288

LOT - 1289

LOT - 1290

LOT - 1291

LOT - 1292

1288 - DR. SWETT’S CERAMIC SYRUP DISPENSER D - 10” x 14” An eye-catching and rare example of this colorful ceramic syrup dispenser from Dr. Swett’s Root Beer. CONDITION: The ceramic bowl of this dispenser remains in very nice condition with vibrant graphics. There is chip on the lip, which is concealed by the syrup pump.

The syrup pump is old and age appropriate, but is not original to this piece. A desirable and well displaying example. 2,000 - 4,000

1290 - ORIGINAL DAD’S ROOT BEER DRAFT BOTTLECAP SIGN D - 30” SST. Maker marked “PM-10.” A c. 1950s Original Dad’s Draft Root Beer bottlecap sign. CONDITION: The sign has strong color and shine throughout with very minor surface scratches, as well as surface blemishes around the outer edge of the top of the cap. The surrounding white border of the sign shows very minor areas of surface staining. This sign has been TAC authenticated. (8.75). 800 - 1,600

1289 - COLLECTION OF 3 BARDWELL’S ROOT BEER CERAMIC DISHWARE D - 20” x 12”, D - 5” x 13”, 12” x 10” x 5” A nice collection of 3 early ceramic Bardwell’s Root Beer display ware. This collection includes a large display punch style bowl, a canteen-shaped holder and a large pouring mug. CONDITION: (A) The large punch bowl retains good color and gloss on the outside. The inside shows age appropriate crazing to the gloss throughout. (B) The canteen shows a few areas of ceramic loss and chipping, but still has good color and gloss. (C) The pouring pitcher has nice embossed features, with a few cracks to the ceramic as well as general wear. A seldom seen and impressive display set. (8.5).

1,000 - 3,000

1291 - DRINK BARQ’S IT’S GOOD PAINTED METAL SIGN W/ HANGING BRACKET 14” X 11” DST. Maker marked “Stout Sign Co.” A c. 1960s “Drink Barq’s It’s Good” double-sided painted metal hanger sign with original hanging bracket. CONDITION: Side one, has good color and shine throughout, with minor surface scratches and a few deeper scratches with paint loss. The outer edges of the sign also show very minor paint loss, most notably along the top left-hand edge. (8.9). Side two, also has good color and gloss with very slight surface blemishes and one slight area of paint loss in the “B” of “Barq’s.” Sign also has very minor paint loss on the outer edges. (8.75). The sign has been TAC authenticated.

(8.9, 8.75) 800 - 1,600 1292 - FOWLER’S ROOT BEER CERAMIC SYRUP DISPENSER 15” A nice early example of this ceramic syrup dispenser from Fowler’s Root Beer with a nice 5¢ graphic. CONDITION: The body of this ceramic dispenser retains good gloss and shine throughout. There is a vertical surface crack along the very bottom base of the sign. The top lip remains undamaged, and this piece retains its original syrup pump.

(8.75+) 800 - 1,600

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1293 - TRIPLE AAA ROOT BEER TIN BOTTLE SIGN 12” X 45” SST. Maker marked “Stout Sign Co.” A c. 1950s Triple AAA Root Beer die-cut tin bottle sign. CONDITION: The sign has strong color throughout with very minor areas of surface staining and surface scratching in the inner and outer fields. The sign has multiple deeper scratches with paint loss, mostly along the outer edge, as well as some very minor surface staining. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(9). 700 - 1,400 1294 - BUCKEYE ROOT BEER CERAMIC SYRUP DISPENSER 14” An uncommon example of this ceramic syrup dispenser from Buckeye Root Beer, featuring wonderful floral graphics.

CONDITION: The body of this ceramic dispenser shows a light brown color throughout the ceramic, likely from absorbing syrup over the years. There is a significant brown stain around the bottom base. There has been a hole drilled in the bottom edge of this dispenser, which is not factory. This piece does not retain its original factory pump, but the upper lip does remain un-cracked.

(7.5). 700 - 1,400 1295 - FROSTIE OLD FASHION ROOT BEER EMBOSSED TIN SIGN 35 - 1/2” x 23 - 1/4”. SST. It is maker’s marked “The Parker Metal Deco, Blto. Maryland.”

CONDITION: The sign has good color and shine. There are significant areas of surface staining, and a handful of minor scratches with paint loss, mostly contained to the raised lettering.

The outer edge of the piece shows significant areas of surface staining. There is minor paint loss on all four edges. Overall, an excellent piece that would benefit greatly from a professional cleaning. (8). 600 - 1,200

LOT - 1293

LOT - 1294

LOT - 1295

LOT - 1296

1296 - JUST SAY TRIPLE “AAA” ROOT BEER SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC. 57” x 32 - 3/4”. SST. Maker mark, “Stout Sign Co.” C. 1950’s Triple AAA Root Beer self-framed embossed tin sign. CONDITION: The sign has strong color and shine throughout with minor areas of surface scratching and surface staining. The sign displays areas of paint loss in both the inner and outer fields, as well as along the self-framed edge. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 600 - 1,200

76

www.MorphyAuctions.com | June 7, 2024

LOT - 1297

LOT - 1298

LOT - 1299

1297 - RICHARDSON ROOT BEER DISPENSER BARREL 27’ x 17” x 22” A nice example of this wooden dispenser barrel from Richardson Root Beer, featuring ornate spigots and wonderful decaled logos. CONDITION: The wood frame of this dispenser shows age appropriate wear and patina to the wood. The metal fixtures show oxidation and crazing, but display well. The internal cooling mechanism is still present on this barrel. A well presenting and preserved example.

(Very Good) 600 - 1,200 1298 - TIGER RED ROOT BEER MASONITE SIGN W/ TIGER GRAPHIC 23” X 15” SSM. A c. 1950s Tiger Red Root Beer painted Masonite sign with outstanding graphic. CONDITION: The sign has good color throughout with minor surface scratching and scratching with paint loss.

The sign has very minor paint loss in the “Tiger Red” lettering, as well as staining and minor paint loss around the outer edges. The bottom right-hand corner has a break to the Masonite. (7.9). 1,000 - 2,000 1299 - DRINK BARQ’S IT’S GOOD TIN THERMOMETER W/ BOTTLE GRAPHIC 10” X 26” SST. Maker marked “Donasco.” A c. 1950s “Drink Barq’s It’s Good” single-sided tin thermometer sign with original wood cradle and working thermometer bulb. CONDITION: The sign has excellent color and shine throughout, with very minor areas of surface scratching and one notable factory flaw at the “20” and “30” of the temperature bar. The sign has very minor storage wear to the very outer edges of the sign, as well as very minor paint loss. This sign has been TAC authenticated. (9.25). 600 - 1,200

LOT - 1300

LOT - 1301

1300 - BUCKEYE ROOT BEER TREE TRUNK CERAMIC SYRUP DISPENSER 15” This ornate tree trunk shaped syrup dispenser from Buckeye Root Beer, featuring a nicely embossed logo. CONDITION: The body of this ceramic dispenser remains very nice with no chips or cracks. The upper lip remains undamaged. This piece retains an age appropriate syrup pump that is not original to the piece, but still displays well. (9). 600 - 1,200 1301 - DELICIOUSLY YOURS DAD’S ROOT BEER SELF FRAMED EMBOSSED TIN SIGN W/ ADDED CURB STAND 41” x 12” x 20” DST. Maker marked “PM-7X.” Two c. 1960s single-sided embossed tin Dad’s Root Beer signs displayed back-to-back on an added curb stand. CONDITION: Side one, has significant fade throughout both the privilege panel and the bottlecap. The sign has significant areas of surface staining, surface scratches and deeper scratches with paint loss. The sign shows significant paint loss and rust staining around the outer edges of the cap. (6.75). Side two, has slightly better color than the previous side, but also shows significant fade, mostly throughout the blue lettering.

The sign has significant surface scratches and deeper scratches with paint loss, as well as significant staining and paint loss around the outer edges.

(7.5). The added curb stand is stable. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(6.75, 7.5) 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1302

LOT - 1305

LOT - 1303

LOT - 1306

1302 - RICHARDSON ROOT BEER SELF-FRAMED TIN SIGN 36” X 18” SST. Maker marked “A. A. W. Coshocton O.” A c. 1950s Richardson Root Beer “Rich in Flavor” self-framed tin sign. CONDITION: The sign has good color and shine throughout with minor areas of surface staining and scratches with paint loss, both in the inner and outer fields. The outer edge of the self-framed edge also shows minor areas of surface staining and scratches with paint loss. (8.5). 500 - 1,000 1303 - DAD’S ROOT BEER SINGLE-SIDED EMBOSSED TIN SIGN W/ BOTTLECAP GRAPHIC 20” X 28” SST. Maker marked “PM-7.” A c. 1950s “Dad’s The Old Fashioned Root Beer” self-framed embossed tin sign. CONDITION: The sign has good color and shine throughout with minor areas of paint loss on both the field and on the outer edge. The sign has very minor areas of surface scratching, as well as bubbling of the paint in the privilege panel below the bottlecap. The sign also has areas of paint loss at the top two hanging holes. The sign is TAC authenticated. (8). 500 - 1,000 1304 - DRINK BARQ’S IT’S GOOD SINGLE-SIDED TIN THERMOMETER SIGN W/ BOTTLE GRAPHIC 10” X 26” SST. Maker marked “Donasco 11-54.” A c. 1950s “Drink Barq’s It’s Good” painted metal thermometer sign with original wooden cradle and thermometer bulb, which is not reading accurately.

CONDITION: The sign has fair color and shine throughout, with minor fade throughout the black background and surface staining in the white lettering and all the white sections of the sign. The outer edges of the sign also have areas of surface staining and very minor paint loss and crazing of the paint. This sign has been TAC authenticated. (8.5).

500 - 1,000 78

LOT - 1304

LOT - 1307 1305 - RICHARDSON ROOT BEER CERAMIC SYRUP DISPENSER 14” A nice example of this barrel-shaped ceramic dispenser from Richardson Root Beer. CONDITION: The ceramic body of the dispenser remains very nice. There is no significant damage. It retains wonderful color and gloss. The inner lip around the top remains undamaged, and this piece retains its original lid. The syrup spigot appears to have been replaced at some point in the past. A well displaying example. (9).

500 - 1,000 1306 - DAD’S ROOT BEER BLACK COW DISPLAY 33” X 21” SSC. A nice example of this die-cut cardboard sign from Dad’s Root Beer, featuring a large black cow with easelbacks on the reverse. CONDITION: This piece remains in very nice condition with areas of minor surface scratching in the field, but nothing detracting from how well the piece displays. There is a crease in the cow’s left ear, it is stable but nonetheless present. (8.75+) 400 - 800 1307 - COLLECTION OF 2 WOOD BARREL ROOT BEER BARREL SYRUP DISPENSERS D - 9” x 14” A nice collection of 2 wooden barrel root beer syrup dispensers from Liberty and Rochester Root Beer. CONDITION: The wood bodies of these dispensers show age appropriate wear and patina throughout the wood. The lettering of the two company logos on these pieces remain original and show age appropriate crazing to the decals. The two original spigots are present, but are not concurrently complete. Both dispensers retain their original lids and three metal feet.

(8). 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1308

LOT - 1311

LOT - 1309

LOT - 1310

LOT - 1312

1308 - K&S ROOT BEER TIN-OVER-CARDBOARD SIGN 6” X 9” SST. It is maker’s marked “The American Art Works Company.” A nice example of this single-sided tin-over-cardboard sign from K&S Root Beer, featuring a woman graphic. CONDITION: The field of this sign remains very nice with good color and shine. There are a few areas of surface abrasions and discoloration, most notably in an area to the left of the K&S logo where paint is lost. The outer edges show general wear.

The piece is marked on the back with the manufacturer’s stamp. (8.75).

400 - 800 1309 - ZIPP’S ROOT BEER & COCA-COLA SYRUP DISPENSER D - 9” x 17” An interesting example of this dispenser, showing two different soda pop brands, including Zipp’s Root Beer and Coca-Cola.

The top bowl of the dispenser is from the original Zipp’s Root Beer dispenser, and the bottom base is the 1896 Wheeling Pottery Company ceramic Coca-Cola base. It appears that these two pieces were married together at some point in the past. CONDITION: The ceramic shows general crazing to the paint. There is a crack directly above where the spigot would go in the top of the Coca-Cola base. An interesting item and early piece of soda fountain history. (Good) 400 - 800 1310 - ALLEN’S ROOT BEER EXTRACT METAL-BANDED PAPER LITHO W/ CHERUB GRAPHICS 20” x 15” Maker marked “Donaldson Bros. Five Points, N.Y.” A c. 1910s Allen’s Root Beer Extract paper lithograph with metal-banded top and base. CONDITION: The sign has significant fade throughout the color with minor crinkles in the inner and outer field, as well as a significant water stain running along the top of the piece. The left and right edges also show very minor edgewear. (6.75). 300 - 600

LOT - 1313 1311 - MASON’S ROOT BEER LIGHTED CLOCK 4” X 15” X 15” A c. 1960s Masons Root Beer lighted clock.

CONDITION: The clock has good color throughout with very minor areas of surface staining. The clock has its original can, and is lighting and keeping time. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 300 - 600 1312 - MASON’S OLD FASHIONED ROOT BEER TIN SIGN 27” x 19 - 1/4”. SST. A Mason’s Old Fashioned Root Beer single-sided painted metal sign. CONDITION: The sign has good color and shine throughout. There are significant areas of surface scratching and deeper scratches with complete paint loss. The sign shows areas of surface staining both in the field and on the outer edge. The outer edges shows areas of paint loss, most significantly along the bottom of the piece.

(7.75). 300 - 600 1313 - RICHARDSON ROOT BEER EMBOSSED TIN SIGN W/ WAITER GRAPHICS 24” X 9” SST. A c. 1950s Richardson Root Beer “Rich in Flavor” single-sided embossed tin sign. CONDITION: The sign has good color and gloss throughout with very minor paint loss in the “Richardson” lettering, as well as very minor surface scratching. The outer edge has very minor edgewear, paint loss and a very notable scratch with paint loss on the top left-hand corner. The sign has been TAC authenticated.

(8.75). 300 - 600

www.MorphyAuctions.com | June 7, 2024

79

LOT - 1314

LOT - 1315 LOT - 1316

LOT - 1318 LOT - 1319 LOT - 1317 1314 - MASON’S ROOT BEER CARDBOARD BOTTLE DISPLAY 11” x 10” A nice example of this single-sided cardboard bottle display from Mason’s Root Beer, including an original bottle. CONDITION: This cardboard remains in very nice condition. There are only slight areas of fading to the color. The outer edges show very insignificant color and paper loss. There is general wear to the oval section that hangs on the neck of the bottle. The bottle remains in very clean and well displaying condition. (9). 200 - 400 1315 - GLASS ROOT BEER BARREL DISPENSER 12” x 5” x 6” A nice example of this glass barrel-shaped root beer dispenser on a glass pedestal. CONDITION: This piece retains its original spigot, which shows age appropriate tarnishing. The barrel itself retains its lid with no mentionable damage. The base has a nice green color, and is unbroken but shows heavy chipping to the reverse applied decals. (8). 200 - 400 1316 - COLLECTION OF 5 ROOT BEER CERAMIC MUGS 6” x 4”, 5” x 3”, 4” x 4”, 4” x 3”, 5” x 3” A nice collection of 5 ceramic root beer mugs, four of which are from Hires and one of which is Buckeye Root Beer. CONDITION: All five mugs display well with good color and graphics. Some of the mugs show slight chipping to the ceramic, as well as general surface cracks and wear. A well displaying set. (Good) 200 - 400 80

1317 - HOWEL’S ROOT BEER BOTTLE SIGN 30” x 9” SST. Marked “AAA Sign Co.” A nice example of this recently produced die-cut bottle sign from Howell’s Root Beer. CONDITION: This sign remains exceptionally clean with good color and gloss. There are a few light abrasions to the outer edges and the occasional minor rub in the field. (8.75). (8.75). 100 - 300 1318 - DR. SWETT’S ROOT BEER EARLY CARDBOARD 6-PACK HOLDER 5” X 8” X 12” A c. 1920s Dr. Swett’s Root Beer “6 12 oz. Bottles” cardboard six-pack holder. CONDITION: The cardboard has minor bends throughout and minor areas of surface staining. The piece is complete. (8.9). 100 - 300 1319 - COLLECTION OF 3 ROOT BEER THERMOMETERS 5” X 17” A nice collection of 3 tin root beer thermometers from Hires Root Beer and Dr. Schweppes. CONDITION: (A) The blue Hires thermometer was produced recently, and it is not old. (B) The second Hires Root Beer thermometer has areas of fading and paint loss. (7.5).

(C) The Dr. Schweppes Root Beer thermometer shows surface scratching and wear throughout, as well as paint loss to the mounting holes and outer edges. (7.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 100 - 200

www.MorphyAuctions.com | June 7, 2024

LOT - 1320

LOT - 1321

LOT - 1322

LOT - 1323

LOT - 1324

LOT - 1325

1320 - COLLECTION OF 4 ROOT BEER MUGS 4” X 4” X 7” A nice collection of 4 ceramic mugs from Hires and Buckeye Root Beer. CONDITION: These four mugs display very well. Some show areas of wear to the base, upper lip and handles. They are intact and present well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 100 - 200

1323 - COLLECTION OF 4 CERAMIC ROOT BEER MUGS 6” A nice collection of 4 ceramic root beer mugs from Schuster’s, Kravemore, Amours and Sterns Root Beer. CONDITION: All four of these mugs show areas of cracking and general crazing to the ceramic finish.

There are a few areas of chipping to the ceramic. A well displaying set.

(Good) 100 - 200

1321 - COLLECTION OF 4 ROOT BEER BOTTLES 3” X 3” X 12” A nice collection of 4 root beer bottles and a Coca-Cola bottle. CONDITION: The three bottles with paper labels show areas of wear and paper loss. The clear Hires bottle has a label that appears to have been applied with some sort of varnish over the top. The Coke bottle shows heavy wear and discoloration to the glass. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Fair) 100 - 200

1324 - COLLECTION OF 3 CERAMIC ROOT BEER MUGS D - 4” x 5” A nice collection of 3 ceramic root beer mugs from Simmons & Hammond, Stern’s and XXX Root Beer. CONDITION: All three of these mugs show age appropriate crazing to the gloss, as well as areas of discoloration with the occasional chip to the ceramic. (Good) 50 - 100

1322 - COLLECTION OF 5 ROOT BEER MUGS & TRAY 12” X 18” X 3” A nice collection of 4 ceramic root beer mugs and a nice Hires Root Beer tray. The tray was produced more recently in the last 40 years. CONDITION: The four mugs remain nice. There are areas of chipping to the ceramic around the lips of the mug, as well as occasionally on the bases. The tray remains in like-new, unused condition.

A nice instant collection. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 800

1325 - COLLECTION OF 4 CERAMIC ROOT BEER MUGS D - 4” x 5” A nice collection of 4 ceramic root beer mugs from Hires, Bellfast and Lash’s Root Beer. CONDITION: These ceramic mugs show age appropriate crazing to the gloss, as well as small areas of discoloration with an occasional chip to the ceramic. (Good) 50 - 100

www.MorphyAuctions.com | June 7, 2024

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LOT - 1326 1326 - DAD’S ROOTBEER BOTTLE CAP SIGN. D. - 22” SST. Marked “Stout Sign Company.” A nice example of this recently made die cut bottle cap sign from Dad’s Root Beer.

CONDITION: The field of the sign retains great color and gloss.

There are a few light chips to the paint in the outer field and edges (8.5). (8.5). 50 - 200

LOT - 1327

1327 - DRINK ORANGE CRUSH SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 56” X 32” SST. Maker marked “Registered Trademark of Crush International, Evanston Ill.” A c. 1950s Drink Orange Crush “Refreshing Delicious” self framed embossed tin sign. CONDITION: The sign has strong color and shine throughout, with minor areas of surface staining and surface scratching. The sign shows very minor scratches with paint loss around the outer edge and at the hanging holes. The self framed edge also shows areas of staining and a minor bend along the top right-hand edge and at the middle of the bottom edge. The sign has been TAC authenticated.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 1,500 - 3,000

LOT - 1328

LOT - 1329

1328 - ORANGE CRUSH TIN ADVERTISING SIGN W/ BOTTLE GRAPHIC 56” X 32” SST. A desirable example of this c. 1940s single-sided embossed tin sign from Orange Crush, featuring large graphic of the brown bottle. CONDITION: The field of this sign shows attractive color and gloss. There are few surface abrasions in the white lettering and minor surface scratches in the field throughout. The outer edges and borders show scattered paint chips and wear throughout. There is also minor metal bending to the outer edges. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 1,500 - 3,000

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1329 - DRINK ORANGE CRUSH SELF-FRAMED EMBOSSED TIN SIGN W/ CRUSHY GRAPHIC 42” X 18” SST. Maker marked “Printed in U.S.A. 8-7889-41 S.S. Co.” A c. 1940s Drink Orange Crush Carbonated Beverages self-framed embossed tin sign with outstanding Crushy and early bottle graphic.

CONDITION: The sign has strong color and shine throughout, with minor surface staining and minor surface scratching. The sign has multiple scratches with paint loss, most significantly a scratch running from the “G” in “Orange” to the “U” in “Crush.” The self-framed edge also shows areas of surface staining and minor paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 2,000 - 4,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1330

LOT - 1331

1330 - FEEL FRESH! DRINK ORANGE CRUSH SELF FRAMED EMBOSSED TIN SIGN W/ CRUSHY GRAPHIC 47” x 17” SST. Maker marked “B-941 Made in U.S.A.” C. 1940s “Feel Fresh! Drink Orange Crush Carbonated Beverages” self framed embossed tin sign with the iconic Crushy graphic. CONDITION: The sign has good color and shine throughout with areas of minor surface scratching and surface staining on the inner and outer field. The sign has deep scratches with paint loss in the outer field, as well as minor paint loss at the hanging holes. There is also a deeper scratch below the “N” in the word “Drink.” The outer edges of the sign shows areas of surface staining and surface scratching. This sign has been TAC authenticated.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9+) 3,000 - 6,000 1331 - DRINK ORANGE CRUSH SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 47” x 17” SST. Maker marked “Form No. B-806.” A c. 1940s “Drink Orange Crush / Naturally - It Tastes Better!” self framed embossed tin sign with outstanding graphic. CONDITION: The sign has tremendous color and gloss throughout, with only very minor surface scratching in the inner field to note. The top right-hand and left-hand hanging hole have very minor paint loss, as well as minor paint loss on the outer self framed edges. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.25). 2,500 - 5,000

LOT - 1332

LOT - 1333

1332 - DRINK ORANGE CRUSH SELF-FRAMED EMBOSSED TIN SIGN W/ BROWN BOTTLE GRAPHIC 17” X 48” SST. Maker marked “Stout Sign Co.” A c. 1940s Drink Orange Crush self-framed embossed tin sign with brown bottle graphic.

CONDITION: The sign has fair color throughout with very minor dulling to the overall shine. The sign shows very minor browning in the white background, as well as notable surface scratches and deeper scratches with paint loss towards the base. The outer self-framed edges also shows significant surface staining, minor paint loss and edgewear. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 2,000 - 4,000 1333 - DRINK ORANGE CRUSH GAS TODAY EMBOSSED TIN SIGN W/ 5¢ LOGO 41” x 15” SST. A c. 1930s “Drink Orange Crush Gas Today” single-sided embossed tin sign with added wood frame. CONDITION: The sign has fair color and shine throughout, with areas of stable paint separation towards the base of the sign and in the “Orange Crush” lettering. The sign has fair color with slight fade throughout, as well as very minor areas of surface staining. The outer edge of the sign has very minor paint loss and added holes. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.25).

2,000 - 4,000

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LOT - 1334

LOT - 1335

LOT - 1336

LOT - 1337

1334 - ORANGE CRUSH EMBOSSED TIN SIGN W/ EARLY BOTTLE GRAPHIC 9” X 36” SST. Maker marked “W. F. Robertson Steel & Iron Co.” A c.

1920s Every Day Drink Orange Crush single-sided embossed tin sign with tremendous early bottle graphic and added frame. CONDITION: The sign has good color and shine throughout, with areas of surface staining and bubbling of the paint running from the neck of the bottle to the base on the right-hand edge. The outer edge of the sign shows areas of scratching and paint loss, as well as paint loss at the added hanging holes. Sign has been TAC authenticated. (8). 1,500 - 3,000

1336 - ENJOY ORANGE CRUSH SELF FRAMED TIN SIGN W/ BOTTLE GRAPHIC 18” X 54” SST. Maker marked “Stout Sign Co.” A c. 1950s “Enjoy Orange Crush” embossed self framed tin sign with eye-catching bottle graphic. CONDITION: The sign has good color and gloss throughout with areas of surface staining and minor paint loss in the field. The sign has very minor wear at the hanging holes, as well as paint loss around the self framed edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,500 - 3,000

1335 - ORANGE CRUSH DIE-CUT BOTTLE SIGN W/ CRUSHY GRAPHIC 13” X 55” SST. Maker marked “Printed in U.S.A. B681 10-39 SS Co.” A c. 1930s embossed tin sign. CONDITION: The sign has fade throughout both the inner and outer fields, as well as significant surface staining throughout the entirety of the piece. The sign shows areas of paint loss in both the base of the bottle, and surface scratching and paint loss towards the neck. The piece has multiple added holes along the outer edge of the piece towards the neck. There is significant surface staining, most notably at the bottom of the sign. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.9).

1,500 - 3,000

1337 - ORANGE CRUSH SELF FRAMED TIN SIGN W/ BOTTLE GRAPHIC 18” X 55” SST. Maker marked “Stout Sign Co.” A c. 1940s Orange Crush Carbonated Beverages self framed tin sign. CONDITION: The sign has fade throughout the color and areas of surface staining throughout the inner and outer fields. The sign shows deep scratching with paint loss both in the outer field and along the self framed edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.75).

1,000 - 2,000

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www.MorphyAuctions.com | June 7, 2024

LOT - 1338

LOT - 1341

LOT - 1339

LOT - 1342

1338 - DRINK ORANGE CRUSH PAINTED METAL FLANGE SIGN W/ BOTTLE GRAPHIC 22” X 14” DST. Maker marked “Scioto Sign Kenton.” A c. 1940s “Drink Orange Crush” painted metal flange sign with excellent Orange Crush atop a snowdrift graphic. CONDITION: Side one, has good color with slight fade to the gloss. There is significant surface staining in the white sections of paint, as well as very minor paint loss on the outer edges of the sign and on the flange. (8.75). Side two, also has good color with slight fade to the overall gloss. The sign has significant surface scratching and more minor surface staining to the lettering on both the graphic and title. The outer edge of the sign also has areas of paint loss, as does the backside of the flange. (8.5). The sign has been TAC authenticated.

(8.75, 8.5) 1,000 - 2,000 1339 - ORANGE CRUSH TIN TACKER SIGN 5” X 14” SST. A nice example of this single-sided tin c. 1920s advertising sign from Orange Crush, featuring a wonderful bottle graphic. CONDITION: The field of this sign retains good color. There is only slight amounts of surface abrasions. There is a notable area of paint loss in the bottom-left corner. This sign has been professionally framed behind glass, and displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 1,000 - 2,000 1340 - WARD’S ORANGE CRUSH SODA FOUNTAIN SYRUP DISPENSER 7 - 1/2” x 7 - 1/2” x 15”. A c. 1920s Ward’s Orange Crush soda fountain syrup dispenser. CONDITION: The dispenser has good color and shine with significant surface staining throughout the orange portion of the piece. The dispenser does have an original pump with no cracks or chips around the inside top rim. The dispenser has very minor blemishes around the base of the piece. (Good) 1,000 - 2,000

LOT - 1340

LOT - 1343 1341 - ORANGE CRUSH PAM LIGHT-UP CLOCK D - 15” A nice example of this c. 1960s Pam light-up clock from Orange Crush, featuring a bottlecap graphic. CONDITION: The inner face of this clock remains very nice with vibrant color. There are a few slight areas of pitting and wear to the glass, which are more visible when this clock is lit. The glass face and the outer metal body show age appropriate wear and display well. A modern power cord has been added for safety. (9). 600 - 1,200 1342 - DIE-CUT ORANGE CRUSH BOTTLE SIGN 4” X 18” SST. A nice example of this single-sided tin sign from Orange Crush, featuring the iconic bottle and company logo. CONDITION: This sign retains good color and shine throughout. There are areas of paint loss in the field, as well as all the way around the outer edges. A few additional mounting holes have been added to this sign. There is some general bending to the metal. This sign has been TAC Certified, Number 044973. (8.25). 600 - 1,200 1343 - ENJOY ORANGE CRUSH PAINTED METAL FLANGE SIGN W/ BOTTLE CAP GRAPHIC 18” X 14” DST. A c. 1950s “Enjoy Orange Crush” painted metal flange sign. CONDITION: Side one, has good color and shine throughout, with areas of surface staining and surface scratching. The sign has multiple deep scratches with paint loss at both the inner and outer fields, as well as paint loss along the outer edge. (7.9). Side two, has good color with minor hazing throughout the green section. There is significant crazing of the paint, mostly running from the left-hand corner up into the bottlecap.

The outer edges of the piece also show very minor paint loss. (7.9). The sign has been TAC authenticated. (7.9, 7.9) 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1345

LOT - 1347 LOT - 1344 1344 - DRINK ORANGE CRUSH SINGLE-SIDED EMBOSSED TIN CHALKBOARD SIGN W/ BOTTLE GRAPHIC 14” X 40” SST. Maker marked “B-347.” A c. 1930s “Drink Orange Crush” single-sided embossed tin chalkboard sign. CONDITION: The sign has fair color and shine throughout with multiple areas of touch-up paint, mostly in the “Drink Orange Crush” lettering and the background surrounding it. There are also areas of touch-up along the outer edges of the sign. The chalkboard section shows surface scratches and scratches with paint loss, as well as having multiple minor bends throughout. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 600 - 1,200 1345 - ORANGE CRUSH LIGHT-UP CLOCK D - 15” A nice example of this light-up clock from Orange Crush, featuring the the Crushy graphic. CONDITION: This clock lights up and functions as it should. The inner face remains undamaged. The can show age appropriate patina and wear. The hands of the clock show the slightest amount of oxidation staining. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 400 - 800 1346 - DRINK ORANGE CRUSH SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 48” x 17 1/2” SST. Maker marked “Stout Sign Co.” A c. 1940s “Drink Orange Crush Carbonated Beverage” self framed embossed tin sign with outstanding bottle and Crushy graphic. CONDITION: The sign has excellent color and gloss throughout with very minor browning to the white background. The sign has a few very minor nicks to the paint in the inner and outer field, most notably in the “H” in the embossed “Crush” lettering. The outer edge of the sign has a few minor areas of paint loss, most notably the top left-hand corner. Overall an absolutely terrific piece, aided in display by the newly added frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 300 - 600 86

LOT - 1346

LOT - 1348 1347 - ORANGE CRUSH TIN THERMOMETER SIGN 28” x 8” SST. A nice example of this die-cut tin thermometer sign from Orange Crush, featuring the company logo and bottle graphic.

CONDITION: The field of this shows discoloration and wear throughout the field. There is light fading to the orange color throughout. (8).

200 - 400 1348 - 7UP SODA POP TIN THERMOMETER SIGN 9” Diameter. A nice example of this seldom seen c. 1950s 7UP circular thermometer, featuring a wonderful bottle graphic. CONDITION: The field of this sign shows slight yellowing to the white background throughout. There is minor paint loss to the two mounting holes, as well as minor wear to the outer edges with occasional chipping to the paint.

There is minor paint loss and lifting in the bottle graphic. (8).

800 - 1,600

www.MorphyAuctions.com | June 7, 2024

LOT - 1349

LOT - 1350

1349 - FRESH UP WITH 7UP SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 16” X 40” SST. Maker marked “Stout Sign Co.” A c.

1950s “Fresh Up with 7Up” self-framed embossed tin sign with outstanding hand holding a bottle graphic. CONDITION: The sign has strong color and shine throughout with areas of paint loss throughout the bottle. The sign has very minor areas of surface scratching and a few scratches with complete paint loss. There is very minor browning to the white background as well as very minor paint loss to the outer edge of the piece. The sign has been TAC authenticated. (8.25). 1,000 - 2,000 1350 - LARGE “FRESH UP WITH 7UP” TIN SODA SIGN 59-1/2” X 34-1/2” SST. It is maker marked “St. Thomas Metal Signs. LTD.” A good-looking example of this large single-sided embossed tin sign from 7Up featuring a wonderful bottle graphic. CONDITION: The field of this sign retains nice color and shine. There are only a few light surface scuffs and small areas of discoloration to the paint. The outer border shows minor bending in a few areas, as well as minor paint loss on the extreme outer edges. A seldom seen and desirable example. (8.75+). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 1,400 - 2,800

1351 - FRESH UP WITH 7UP IT LIKES YOU SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE IN HAND GRAPHIC 54” x 16”. SST. It is maker marked “16-V-2-050.”

A c. 1950s “Fresh Up with 7up it Likes You” self-framed embossed tin sign with outstanding graphic. CONDITION: The sign has fair color throughout with significant surface staining, as well as paint loss running vertically down the left-hand side of the piece. The sign has significant browning throughout with multiple scratches with paint loss, as well as other minor surface scratches in both the inner and outer field. The outer self framed edge also has minor areas of paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(6.75). 800 - 1,600 1352 - 7UP “LIKES YOU” TELECHRON CLOCK D - 15” x 4” Maker marked “Telechron Inc., Ashland, Mass.” A c. 1950s 7UP “Likes You” Telechron clock.

CONDITION: The sign has good color throughout, with only very minor surface scuffing to the outer beveled glass face. The metal ring surrounding the clock also has minor tarnish. The can is in excellent condition, retaining the original power cord and operating as it should. (Very Good) 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1351

LOT - 1352

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LOT - 1354

LOT - 1353

LOT - 1356

LOT - 1357

1353 - FRESH UP WITH 7UP LIGHTED CLOCK D-16” A c. 1960s Fresh Up With 7UP lighted clock. CONDITION: The clock has good color throughout with an original can in excellent structural condition. The clock is complete with all three hands, and is currently lighting. (Very Good) 400 - 800 1354 - FRESH UP WITH 7UP EMBOSSED TIN SIGN 30” X 12” SST. Maker marked “Stout Sign Co.” A c. 1960s “Fresh Up with 7Up” single-sided embossed tin sign. CONDITION: The sign has noticeable fade throughout. It shows multiple areas of surface staining and bends throughout the piece. The sign has paint loss at the hanging holes and paint loss around the outer edge of the piece. (6). 300 - 600 1355 - TIN 7UP VERTICAL SIGN 7” X 13” SST. It is maker’s marked “Stout Sign Company.” A nice example of this c. 1950s single-sided tin sign from 7UP, featuring the iconic company logo. CONDITION: The field of this sign shows good color and gloss throughout. There are areas of scuffing and minor hits to the paint in the field, as well as around the outer edges and mounting holes. This sign is TAC Certified, Number 019171. (8.5). 200 - 400 88

LOT - 1355

1356 - BIRELEY’S GLASCO COOLER 44” x 37” x 18” A nice example of this fully restored Glasco cooler with a Bireley’s theme. CONDITION: This machine has been professionally restored inside and out. The inside has the original rack system. All new power cords have been added. This machine works when plugged-in. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000 1357 - ROYAL CROWN COLA GLASCO COOLER 43” x 32” x 25” A nice example of this coin-operated Glasco cooler from Royal Crown, featuring nice embossed lettering. CONDITION: This machine has been completely restored at some point in the past.

The racking system on the inside is missing. The gloss on the paint is very vibrant and strong. The front lettering is lightly embossed and hand-painted. The lid shows areas of denting and use. A well displaying example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1358

LOT - 1359

LOT - 1360

LOT - 1361

1358 - WARD’S LEMON CRUSH CERAMIC SYRUP DISPENSER 11” x 6” x 13 - 1/2”. A c. 1910s Ward’s Lemon Crush ceramic syrup dispenser. CONDITION: The dispenser has good color throughout with very minor surface staining. The dispenser is in overall tremendous structural condition with no chips or cracks on the base or on the rim. The dispenser is complete with an original spigot. (Very Good) 2,000 - 4,000 1359 - GRAPEFRUITOLA CERAMIC SYRUP DISPENSER 9” x 9” x 15”. A nice example of this c. 1910s ceramic syrup dispenser from Grapefruitola, featuring wonderful color throughout. CONDITION: The ceramic body of this dispenser shows age appropriate crazing to the underlying gloss. The bottom and top edges of the lips show no cracking, they are solid and intact. This piece retains a very clean, age appropriate metal syrup pump that shows only the lightest amount of tarnishing to the metal. A seldom seen and impressive example of this dispenser. (9). 1,500 - 3,000

1360 - NEHI EMBOSSED TIN SIGN W/ EARLY LEG & BOTTLE GRAPHIC 30” X 12” SST. Maker marked “The Donaldson Art Sign Co.” A c. 1920s Nehi Beverages single-sided embossed tin sign with desirable leg and early bottle graphic. CONDITION: The sign has good color and shine, with minor fade of the yellow background. The sign has a significant line of scratching with paint loss running through the top of the “Nehi” lettering, as well as a factory stain above the “Ne.” The outer edges of the sign also show very minor areas of paint loss. The sign has been TAC authenticated. (8). 1,500 - 3,000 1361 - MISSION ORANGE SINGLE-SIDED PORCELAIN SIGN W/ EARLY BOTTLE GRAPHIC 48” X 30” SSP. A c. 1920s Mission Orange single-sided porcelain sign with unique and early bottle graphic. CONDITION: The sign has significant fade throughout, as well as surface scratching throughout both the lettering and background of the piece. The sign shows areas of porcelain loss and surface staining throughout the inner and outer field. The outer edges of the sign also show areas of porcelain loss, both on the outer edges and at the hanging holes. The left-hand edge of the sign next to the bottle and along the bottom of the piece have had areas of touch-up paint removed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 1,500 - 3,000

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LOT - 1364 LOT - 1362 LOT - 1363 1362 - ARDEN BOY SINGLE-SIDED PAINTED ALUMINUM SIGN W/ ARDEN BOY GRAPHIC 19” X 47” SSA. A c. 1930s single-sided aluminum Arden Boy die-cut sign. CONDITION: The sign has good color and shine throughout, with minor areas of paint loss at the hanging hole in the boy’s chest. The sign has been clear-coated. The outer edges of the sign also show areas of surface scratching, as well as a bend in the left-hand side of the graphic’s hat. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,500 - 3,000 1363 - ENJOY KIST BEVERAGES EMBOSSED PAINTED METAL DIE-CUT BOTTLE SIGN 55” x 16” SST. Maker marked “Stout Sign Co.” A c. 1950s “Enjoy Kist Beverages” painted metal embossed tin die-cut bottle sign. CONDITION: The sign has strong color throughout, with minor areas of surface staining and surface blemishes on the inner and outer fields. The outer edges of the piece show very minor paint loss, most notably the bottom right-hand corner of the sign. The sign is connected to an added wood backing. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 1,500 - 3,000 1364 - DRINK FROSTIE ROOT BEER PAINTED METAL BOTTLECAP SIGN W/ FROSTIE GRAPHIC D - 40” SST. Maker marked “Stout Sign Co.” A c. 1950s “Drink Frostie Root Beer” painted metal bottlecap sign with more uncommon reflective paint. CONDITION: The sign has strong color throughout, with minor areas of surface staining and scratches with paint loss throughout both the inner and outer fields. The outer edge of the bottle cap has significant areas of paint loss and scratches with paint loss, as well as minor damage to the top hanging hole. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,500 - 3,000 LOT - 1365 1365 - DRINK NESBITT’S ORANGE EMBOSSED TIN BOTTLE SIGN W/ 5¢ LOGO 44” x 12” SST. Maker marked “American Art Works.” A c. 1940s “Drink Nesbitt’s Orange” single-sided embossed tin bottle sign. CONDITION: The sign has fair color throughout with minor areas of paint loss within the inner and outer fields. The sign has surface staining and deeper scratches with paint loss running through the white “Nesbitt’s” lettering at the top of the sign. The outer edges of the sign and hanging holes also show areas of paint loss. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,500 - 3,000 90

www.MorphyAuctions.com | June 7, 2024

1366 - THIRSTY? JUST WHISTLE SELF FRAMED EMBOSSED SIGN W/ ELF & BOTTLE GRAPHIC 26” X 30” SST. Maker marked “Made in U.S.A. 1948.” A c. 1940s “Thirsty? Just Whistle” self framed embossed tin sign with excellent bottle and elf graphic. CONDITION: The sign has significant fade throughout the blue lettering and blue surrounding edges, as well as areas of paint loss and surface staining throughout the inner and outer fields. The sing has one added hole above the “i” in “Whistle,” as well as added holes on the outer self framed edge. The sign has been TAC authenticated. (6). 1,500 - 2,500 1367 - C. 1891 LIPPINCOTT SYRUP DISPENSER METAL & MARBLE WITH SPIGOTS 30” x 24” x 38”. In 1891, the big four soda fountain manufactures of the 19th century, Tuft’s Artic Soda Fountain, A.D. Puffer, John Matthews, and Charles Lippincott merged their companies to form The American Soda Fountain Company. This beautiful turn of the century soda fountain comes with original makers tag marked “Lippincott” out of Philadelphia, Pennsylvania. This piece has two original syrup taps on both sides, and a lighted leaded glass flower form on top. CONDITION: The metallic features show age appropriate patina and oxidation. The marble is sturdy and largely undamaged other than general wear. A rare and impressive piece of soda fountain history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 4,000 - 8,000

LOT - 1366

1368 - GRAPE KOLA CERAMIC SYRUP DISPENSER 9 - 1/2” x 9 - 1/2” x 20 - 1/2”. This is a very early Grape Kola soda fountain syrup dispenser. It comes in three pieces: the base, the top and the lid. CONDITION: The dispenser shows areas of staining from age. A great graphic of a cluster of grapes in the front. The “Grape Kola” lettering has a slight fade to it. There are no chips, cracks or repairs noted. It comes with a replaced lid. (Good) 1,000 - 2,000

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LOT - 1367

LOT - 1368

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LOT - 1369

1369 - THE ARTIC SODA WATER MARBLE APPARATUS DISPENSER D. - 26” x 42” This soda fountain was designed by J.W. Tufts. It is extremely elaborate and ornate. This dispenser would have only been used in exclusive hotels and establishments. It would have had a price tag of $2500 which was quite extravagant in the late 1800s. The cylinder is made of Italian marble and the dome top is sterling silver. The soda dispenser retains its original brass plaque on the front that says “The Arctic Soda Apparatus J.W. Tufts Boston, Mass.” The last patent date shows 1880. There are also two other smaller brass tags that say Root Beer and Ginger Ale. There is a crack in the marble the runs from the left of the makers plaque to the base. There is also a crack which runs right below the makers plaque to the second large spigot. The dome top has a few dings and tarnish. Despite the minor issues, this piece displays quite well and would look great in any setting. This dispenser comes with two original heavy and ornate soda fountain cups that match. (Very Good) 4,000 - 8,000

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www.MorphyAuctions.com | June 7, 2024

LOT - 1370

LOT - 1371

LOT - 1372

1370 - GRAPE MAH-TAY COUNTER TOP SYRUP DISPENSER. 7 - 1/4” x 8” x 10”. Unique and uncommon Mah-Tay syrup dispenser. CONDITION: The dispenser has significant surface staining and paint loss on the logo. The dispenser shows rust staining and minor patina on the spigot. (FAIR). 300 - 600 1371 - WE PROUDLY SERVE 7UP PAINTED METAL FLANGE SIGN W/ BOTTLE GRAPHIC 19 - 3/4” x 2” x 15 - 3/4”. DST. Maker mark “Stout Sign Co., St. Louis.” Tremendous “We Proudly Serve 7Up” painted metal flange sign.

CONDITION: Side one has good color, with a slight dull to the shine throughout the inner field. The sign also has areas of minor staining, as well as surface scratches, both in the inner and outer fields and around the outer edges. The sign also has very minor paint loss on the outer edges. (8.0).

Side two has good color and shine throughout, with very minor surface scratching and rice paper residue. The sign shows minor fade and scratching with paint loss on the outer edges. The sign has very minor scratching on the flange section itself. (8.75). Overall, a nice displaying example of this very desirable sign from the iconic soda maker. (8.0, 8.75) 6,000 - 12,000 1372 - 5¢ FAN-TAZ WHITE CERAMIC SYRUP DISPENSER W/ BASEBALL BAT GRAPHIC 15” D. An exceedingly rare c. 1920s Fan-Taz ceramic syrup dispenser. CONDITION: The dispenser has fair color throughout with fade to the lettering and the graphics. The dispenser has significant crazing throughout the body and on the base and upper rim. The dispenser is complete with the original spigot/pump. (Good) 4,000 - 8,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1373

1373 - PHENOMENAL AMERICAN SODA FOUNTAIN CO. SYRUP DISPENSER W/ LEADED GLASS FLOWER D - 23” x 46” In 1891 the big four soda fountain manufactures of the 19th century, Tuft’s Artic Soda Fountain, A.D. Puffer, John Matthews, and Charles Lippincott merged their companies to form The American Soda Fountain Company. This beautiful museum quality turn of the century soda fountain comes with original makers tag of American Soda Fountain Company out of Philadelphia, Pennsylvania. An original double tap draft stand with six original glass fountain flavor dispensers. Comes on added onyx and cast iron base. A lighted leaded glass flower form on top. (Excellent) 8,000 - 16,000

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1374 - DRINK BLUDWINE EMBOSSED TIN SODA SIGN W/ BOTTLE GRAPHIC Frame: 33” x 5/8” x 25 - 1/4”. SST. It is maker’s marked “The Massillon Sign Company Massillon Ohio.” A c. 1910 exceedingly rare single-sided embossed tin Bludwine soda pop sign. CONDITION: The sign has strong color throughout. There are areas of paint loss in both the inner and outer fields, some of which are still flaking. The sign has multiple crinkles. There are added holes all the way through the metal, most notably on the left-hand edge of the piece. The sign shows areas of paint loss and added holes around the outer edge. The piece has been professionally framed. (6.5). 2,000 - 4,000 1375 - NESBITT’S OF CALIFORNIA PAINTED TIN BOTTLE SIGN 84” x 22” SST. A c. 1940s Nesbitt’s of California single-sided tin bottle sign. CONDITION: The sign has good color and shine throughout, with minor areas of surface scratching and very minor surface staining on the inner and outer fields, with slightly more significant staining in the Nesbitt’s of California bottle label. The hanging holes also show very minor areas of paint loss, as well as areas of surface staining and paint loss around the outer white border. The sign has been TAC authenticated.

(8.25). 2,000 - 4,000 1376 - YOU NEED A NUGRAPE SODA SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 43” x 17 1/2” SST. Maker marked “Stout Sign Co.” A c.

1940s “You Need a NuGrape Soda” self framed embossed tin sign with outstanding early bottle graphic. CONDITION: The sign has great color and shine throughout with very minor surface staining and scratching in the inner and outer fields.

The outer self framed edge has significant surface staining, as well as paint loss at the hanging holes. There is paint loss and rust running along the bottom self framed edge. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 2,000 - 4,000

LOT - 1374

LOT - 1375

www.MorphyAuctions.com | June 7, 2024

LOT - 1376

95

LOT - 1378

LOT - 1377

LOT - 1380

1377 - SUNBEAM ROLLS SELF FRAMED TIN SIGN W/ HOTDOG & HAMBURGER GRAPHIC 19” X 55” SST. Maker marked “AAW 9-52.” A c. 1950s Sunbeam Bread self framed embossed tin sign with more uncommonly seen hamburger and hotdog graphic. CONDITION: The sign has good color and shine throughout with very minor surface blemishes and surface stains in both the inner and outer fields. The outer self framed edge has multiple areas of paint loss, most notably at the top left and right-hand corners.

The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9+) 2,000 - 4,000 1378 - NESBITT’S CALIFORNIA ORANGE SODA COOLER 33” x 32” x 22” A nice example of this metal store cooler from Nesbitt’s, featuring four embossed metal signs, one on each side.

CONDITION: The body of this cooler has been restored at some point in the past. The inner lining and outer orange frame and lid have all been repainted. The cooler retains its original grommets. The metal signs show touch-up on all four sides. An eye-catching and well presenting example.

(Restored) 2,000 - 4,000

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LOT - 1379

LOT - 1381

1379 - NOS ROYAL CROWN COLA CLOCK D - 15” An outstanding example of this new old stock Royal Crown Cola light-up clock, made by the Pam Clock Company. CONDITION: This clock is new old stock in its original box. The inner face of the clock shows no significant damage, and the outer can is like-new. The original power cord is still intact, and this clock functions as it should. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.25). 800 - 1,600 1380 - ROYAL CROWN LIGHT-UP CLOCK 15” x 15” x 3”. A nice example of this c. 1960s light-up clock from Royal Crown Cola. CONDITION: The inner face of the clock shows good color and shine throughout. There is only the slightest amount of wear to the outer edges. The outer metal can of this sign shows paint loss to the metal and general, age appropriate crazing. (8.5). 300 - 600 1381 - ENJOY M&S DRANGE SODA TIN ADVETASING SIGN 36” X 24” SST. A colorful and vibrant example of this single-sided embossed tin sign from M&S Beverages, featuring a wonderful bottle graphic. CONDITION: The field of this sign retains excellent color throughout. There are areas of discoloration and surface abrasions throughout the field. The top-left and right mounting holes show a fair amount of wallowing. The outer edges show light metal bending, as well as general wear and isolated paint loss. (8.0). (8). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

LOT - 1382

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1383

1382 - MOUNTAIN DEW STEAK & BISCUIT LIGHTED PLASTIC LEXAN SIGN W/ HANGERS. 73” x 8 - 1/2” x 65 - 1/2”. C. 1960’s Mountain Dew Steak & Biscuit double sided lexan sign with original mounting brackets. CONDITION: Side 1, has good color with significant browning throughout the background. The sign also shows surface scratches and fade along the raised lettering (8.0). Side 2, also has good color with the same browning as the previous side. The sign shows areas of surface scratching, surface staining and fade to the raised lettering (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.0). 800 - 1,600 1383 - SUN DROP GOLDEN COLA SELF FRAMED EMBOSSED TIN SIGN W/ ORIGINAL SHIPPING CRATE 14” x 30” x 4” SST. Maker marked “7M6-C.” Sun Drop “Refreshing as a Cup of Coffee” self framed embossed tin sign with excellent bottlecap and coffee cup graphic, contained in the original marked Sun Drop wooden shipping crate. CONDITION: The sign has fair color and shine throughout with areas of surface staining, as well as scratches with staining. The sign has an area of paint overspray running vertically along the left-hand side of the sign, as well as a minor bend in the same area. The outer edge of the sign shows significant surface staining and areas of paint loss. The sign is contained in its original shipping crate, which is stamped “50 Sun Drop No. 06M6-QDC.” This sign has been TAC authenticated. (7.9). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

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LOT - 1385

LOT - 1384

LOT - 1386

LOT - 1387

LOT - 1388

LOT - 1389

1384 - THIRSTY? JUST WHISTLE GOLD & ORANGE MASONITE CLOCK SIGN W/ BOTTLE & ELF GRAPHIC 3” X 24” X 24” SSM. A c. 1940s “Thirsty? Just Whistle” single-sided Masonite clock.

CONDITION: The clock has significant fade throughout, with areas of surface staining and surface blemishes both on the inner and outer field. The clock is missing the sweeping hand and is not keeping time, but the electric to the piece is present and functioning. The sign is mounted to the original wood backing. (6.25). 700 - 1,400

1387 - DRINK HOWEL’S ORIGINAL ORANGE JULEP CERAMIC SYRUP DISPENSER 14” D. An outstanding displaying c. 1920s Howell’s Original Orange ceramic syrup dispenser. CONDITION: The dispenser has strong color throughout with minor areas of surface staining and scratching. The dispenser is complete with the original spigot. (Very Good) 1,000 - 2,000

1385 - TIN MOUNTAIN DEW HILLBILLY SIGN 35” X 17” SST. It is maker’s marked “Stout Sign Company.” A nice example of this single-sided embossed tin sign from Mountain Dew, featuring the iconic hillbilly graphic. CONDITION: The field of this sign shows light fading and wear, as well as minor areas of oxidation staining. The outer edges of the sign show heavier amounts of paint loss and rust, as well as oxidation staining. The sign is attractive and displays well. (7). 600 - 1,200

1388 - CLICQUOT CLUB TELECHRON CLOCK W/ ESKIMO GRAPHIC D - 15” x 4” It is maker marked “Telechron.” A c.

1940s Clicquot Club Telechron glass face lighted clock.

CONDITION: The clock has excellent color throughout the face. The glass face advertising panel has very minor areas of surface scratching. The clock is housed in the original Telechron Masonite can, which is in excellent structural condition, with only minor wear at the hanging hole at the top. The clock is lighting and working. (Very Good) 800 - 1,600

1386 - SPIFFY PAINTED METAL FLANGE SIGN W/ HAND GRAPHIC 12 - 1/2” x 10” x 2 - 1/4”. DST. Maker marked “Permanent Sign & Display, Reading, PA.” A c. 1940s Spiffy “A Swell Cola Drink” painted metal flange sign.

CONDITION: Side one has fair color throughout with significant ares of surface staining and fade. There are very minor areas of surface scratching, as well as more significant scratches with paint loss. The outer edge of the sign also shows minor rust staining, as well as rust staining at the top and the bottom of the piece, as well as on the outside of the flange. (7.25). Side two has good color and gloss with slightly more vivid colors than the previous side. The sign has very minor areas of staining, as well as crazing and paint loss around the outer edges of the piece. The sign also has minor paint loss on the inside of the flange. (7.5). (7.25, 7.5) 600 - 1,200 98

1389 - CLICQUOT CLUB TELECHRON CLOCK W/ ESKIMO GRAPHIC D - 15” x 4” It is maker marked “Telechron Inc.” A c.

1940s Cliquot Club Telechron glass face lighted clock with excellent bottle and Eskimo graphic. CONDITION: The clock face has good color throughout, with minor areas of staining. The clock is housed in an original Masonite Telechron Clock labeled can. It has the original electric and lights, and it keeps time. (Very Good) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

1390 - CLICQUOT CLUB TELECHRON CLOCK W/ ESKIMO GRAPHIC D - 15” x 4” It is maker marked “Telechron.” A c. 1950s Clicquot Club Telechron clock housed in the original Telechron Masonite can.

CONDITION: The sign has good color throughout, with minor bends in multiple areas on the metal rim running around the glass face. The beveled glass face shows a couple minor surface scratches. The clock has no cracks or breaks in any areas of the advertising panel, but has very minor staining around the extreme outer edges. The can is in excellent structural condition. The clock lights and works. (Very Good) 1,000 - 2,000 1391 - CLICQUOT CLUB BEVERAGES TELECHRON CLOCK W/ ESKIMO GRAPHIC D - 15” x 4” It is maker marked “Telechron.” A c. 1950s Clicquot Club Beverages Telechron clock. CONDITION: The glass face has excellent color throughout with very minor paint loss on the red sweeping hand, as well as minor paint drips on the glass beveled face. The clock is contained in an original Telechron Masonite can. The clock is lighting and keeping time. (Very Good) 1,000 - 2,000

LOT - 1390

LOT - 1391

1392 - MOUNTAIN DEW TIN BOTTLE SIGN W/ HILLBILLY GRAPHIC 17” X 53” SST. A rare example of this vertical single-sided tin Mountain Dew sign, featuring a large bottle graphic with the iconic hillbilly. CONDITION: The field of this sign retains excellent color with wonderful graphics. The sign shows paint loss and oxidation to the extreme outer edges, the worst of which is about a 1” strip along the very bottom border, which shows heavy paint loss and oxidation. There are a handful of non-factory mounting holes that have been added to this piece and along the outer edges as well. There is bending and paint loss present throughout the corners and outer edges. The backside has been painted blue at some point in the past, which was likely done to prevent further oxidation and deterioration. A rare and desirable example of this Mountain Dew sign. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 1,000 - 2,000 1393 - COLLECTION OF 2: ORANGE CRUSH AND GOLDEN COLA FLANGE SIGNS. 18” x 12” DST. A nice collection of two double sided tin flange signs from Orange Crush and Golden Cola featuring outstanding colors and graphics. The orange crush flange is a recently produced example marked “Manufactured by Stout Sign Co. Authorized by Cadbury Beverages. Total Production 850.” CONDITION: The orange crush sign shows good color and shine on both sides. There is an occasional surface scratch in the fields, but nothing offensive.

The flange section remains very clean (8.75). The Golden Cola flange shows good color and gloss in the fields on both sides. There is occasional surface scratching in the field. The flange section shows minor wear and paint loss throughout (8.25). (8.75,8.25). 400 - 800 1394 - COLLECTION OF 2: ORANGE CRUSH AND GOLDEN COLA FLANGE SIGNS. 12” x 18” DST. A nice collection of two double sided tin flange signs from Orange Crush and Golden Cola featuring outstanding colors and graphics. The orange crush flange is a recently produced example marked “Manufactured by Stout Sign Co. Authorized by Cadbury Beverages. Total Production 850.” CONDITION: The orange crush sign shows good color and shine on both sides. There is an occasional surface scratch in the fields, but nothing offensive.

The flange section remains very clean (8.75). The Golden Cola flange shows good color and gloss in the fields on both sides. There is occasional surface scratching in the field. The flange section shows minor wear and paint loss throughout (8.25). (8.75,8.25). 400 - 800 LOT - 1392

LOT - 1393

LOT - 1394

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LOT - 1395

LOT - 1396

LOT - 1398

LOT - 1399

LOT - 1397 1395 - COLLECTION OF 2 ADVERTISING CLOCKS 5” X 16” X 16” A nice collection of 2 advertising clocks from Coca-Cola and Seal Test Ice Cream. CONDITION: (A) The Coca-Cola clock shows good color throughout the inner face, however the numbers on the clock show heavy fading. The glass front and metal frame, show age appropriate wear. The outer plastic body body of the clock has been damaged with a significant crack and hole to the bottom edge.

This piece has a modern power cord. It does light-up and operate.

(7.0). (B) The Seal Test clock shows good color in the face, with slight surface abrasions throughout. The metal body and glass face show age appropriate wear. The outer plastic body shows a significant crack to the bottom edge, where there is plastic loss. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 400 - 800 1396 - DRINK SMILE EMBOSSED TIN SIGN Frame: 28” x 9 - 3/4” x 1”. SST. Maker marked “Stout Sign Co.” An early “Drink Smile” embossed tin sign with excellent color and graphic.

CONDITION: The sign has good color and shine throughout with minor areas of paint loss in the “M” of the raised “Smile” lettering. The sign has minor areas of rice paper residue and staining, as well as other surface stains. The outer edge of the piece has very minor scratching, as well as a few scratches with paint loss. (8.75). 1,000 - 2,000

100

1397 - QUIRKY TART TANGY-’N TERRIFIC SELF-FRAMED EMBOSSED TIN SIGN W/ LEMON-LIME GRAPHIC 40” x 52” SST. A c. 1950s Quirky Tart Tangy and Terrific self-framed embossed tin sign with excellent graphics. CONDITION: The sign has good color and shine throughout, with areas of surface scratching and deeper scratches with paint loss on both the inner and outer fields. The sign has minor areas of surface staining, as well as minor paint loss and staining on the outer edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,000 - 2,000 1398 - SUN CREST SODA POP LIGHTED CLOCK W/ BOTTLE GRAPHIC D - 15” x 4” Maker marked “Sun Crest-1 Made in U.S.A. N.G. Co.” A c. 1950s Sun Crest Soda Pop lighted clock. CONDITION: The clock has strong color throughout the advertising panel. There is very minor surface rust on the outer metal rim. The can is in excellent structural condition with the original electric cord. The clock is functioning as it should. (Very Good) 400 - 800 1399 - DIET-RITE COLA PAM CLOCK 16” x 16” x 3” Maker marked “Pam Clock Co. New Rochelle, NY.” A c.

1960s Sugar-Free Diet-Rite Cola Pam lighted clock. CONDITION: The clock has good color throughout, with only very minor areas of surface scratching on the beveled glass face. The sign is in an original Pam can and has the original electric, lighting and keeping time. (Very Good) 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1400

LOT - 1401

LOT - 1403

LOT - 1402

LOT - 1404

1400 - FRUIT BOWL PUNCH LIGHT-UP ADVERTISING CLOCK D - 15” A nice example of this c. 1950s advertising clock from Fruit Bowl Soda Pop, featuring a wonderful bottle graphic. CONDITION: The inner face retains good color. It shows only the slightest amount of wear in certain places, which is more visible when the piece is lit. The outer metal frame and can show age appropriate wear with surface oxidation. A well displaying piece. (8.75). 400 - 800 1401 - IT’S KIST TIME LIGHTED CLOCK D - 15” x 4” A c. 1940s “It’s Kist Time” glass face lighted clock.

CONDITION: The paint shows separation throughout both the lips graphic and the female graphic. The glass face has areas of surface staining. It is housed in an original can with no sign of rust or rot. It has the original older working cord and lights. (Good) 400 - 800 1402 - EMBOSSED TIN MOUNTAIN DEW ADVERTISING SIGN 58” X 33” SST. It is maker’s marked “Stout Industries Incorporated.”

A nice example of this single-sided tin embossed Mountain Dew sign, featuring the iconic company logo with good-looking raised letters.

CONDITION: The field of this sign retains day one color and gloss. There are a few minor scuffs in the outer field and edges of the sign, the worst of which is one vertical scuff in the center of the “W” in “Dew.” This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 400 - 800

LOT - 1405

1403 - SUN DROP GOLDEN COLA “REFRESHING AS A CUP OF COFFEE” SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLECAP GRAPHIC 28” x 12”. SST. Maker marked “7M6-C.” A c. 1950s Sun Drop Golden Cola self framed embossed tin sign with excellent graphic. CONDITION: The sign has fair color and shine throughout with significant browning to the white lettering and the white coffee cup. The sign has minor areas of paint loss and surface scratching and deeper scratches with paint loss.

There is one added hole in the outer field above the word “Sun.” The outer edges of the sign also show staining and areas of paint loss. (7.5).

400 - 800 1404 - VERNOR’S GINGER ALE PLASTIC-FACED LIGHTED SIGN 10” x 17” A c. 1950s Vernor’s Ginger Ale plastic-faced lighted sign in the original can. CONDITION: The sign has fair color throughout both the inner and outer field, with areas of paint separation in the lettering and some minor paint loss in the yellow background. The sign has one minor crack on top of the middle-left edge, as well as areas of surface staining. The can is in good structural condition with the original Hanover neon electric cord tags and hanging chains. The sign does light. (7.9).

400 - 800 1405 - ENJOY VESS SODA POP EMBOSSED TIN SIGN W/ BOTTLE GRAPHICS 12” x 30” SST. Maker marked “VM 94-265 CMSC.” A c. 1950s “Enjoy Vess Soda Pop” single-sided embossed tin sign. CONDITION: The sign has good color and shine throughout, with areas of minor paint loss throughout the inner and outer field. The sign has very minor areas of surface staining on the outer fields, as well as paint loss and added holes on the outer edges of the piece. (7.25). 400 - 800

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LOT - 1406

LOT - 1407

LOT - 1409

LOT - 1410

LOT - 1408

LOT - 1411 1406 - CLEO COLA NEON ADVERTISING CLOCK 14 - 1/4” x 14 - 1/2” x 3 - 3/4”. A nice example of this neon advertising clock from Cleo Cola, featuring good color and shine throughout. CONDITION: The face of this clock shows slight fading and discoloration to the graphical regions, as well as minor areas of paint loss. The neon tube is still present and intact, and it was likely replaced at some point in the past. The outer metal can shows age appropriate tarnish and oxidation. This piece retains its original power cord, and it lights up and operates appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 300 - 600 1407 - ENJOY SQUIRT SODA LIGHTED CLOCK W/ BOTTLE GRAPHIC 4” X 15” X 15” A c. 1960s Enjoy Squirt Soda lighted clock.

CONDITION: The clock has slight fade throughout the face, with other minor areas of surface staining. The can is in excellent structural condition with functioning electric. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 300 - 600 1408 - DAIRY QUEEN PAM CLOCK 5” X 15” X 15” A nice example of this pam clock from Dairy Queen, featuring a wonderful ice cream graphic. CONDITION: The face of this clock shows good color throughout, with little to no detractions. When illuminated, there is an occasional very light surface scratch visible.

The outer metal frame of the clock shows age appropriate wear and tarnishing. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 300 - 600 102

1409 - CLICQOUT CLUB LIGHT-UP CLOCK D - 15” A nice example of this c. 1950s advertising clock from Clicqout Club, featuring an Eskimo graphic. CONDITION: The inner face of this clock remains very nice with good color. There are only some slight surface scratching and minor areas of discoloration, which are more visible when the piece is lit. The outer glass face and metal can show age appropriate wear and display well. A modern power cord has been added for safety. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9).

300 - 600 1410 - FRISCH’S BIG BOY LIGHTED CLOCK W/ DOUBLE CHEESEBURGER GRAPHIC 16” x 5” A c. 1960s Frisch’s Big Boy lighted clock. CONDITION: The clock has fade throughout the face of the advertising panel, mostly in the “Big Boy” logos on either side of the clock. The sign is housed in its original plastic container and has its original metal back. The sign is lighting and keeping time. (Good) 300 - 600 1411 - DRINK NICHOL 5¢ KOLA EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 24” x 8”. SST. It is maker’s marked “The Parker Metal DC. Co. Balto.”

A c. 1940s Drink Nichol Kola embossed tin sign with excellent early bottle graphic and popular 5¢ logo. CONDITION: The sign has fair color throughout the bottle graphic. The graphic shows areas of rice paper residue and rice paper staining. The white background has significant areas of browning and surface scratching. The outer edges of the piece show areas of surface staining and minor paint loss, most notably the four corners of the piece. (7.5). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1412

LOT - 1413

LOT - 1414

LOT - 1415

LOT - 1416

LOT - 1417

1412 - SUN DROP GOLDEN COLA PAINTED METAL DOOR PUSH SIGN W/ BOTTLE CAP GRAPHIC 18” x 5 - 1/4”. SST. Maker marked “Press Sign Co. St. Louis.” A c. 1950s Sun Drop Golden Cola painted metal door push sign. CONDITION: The sign has good color throughout with areas of surface scratching and surface staining in the inner and outer fields. The outer edge of the sign shows areas of paint loss, most notably the top right-hand corner. The sign is missing the door attachment. (7.9). 300 - 600 1413 - DRINK BUBBLE UP SELF FRAMED EMBOSSED TIN SIGN W/ BUBBLE GRAPHIC 12” x 28” SST. Maker marked “Press Sign Co.” A c. 1950s “Drink Bubble Up Kiss of Lemon Kiss of Lime” self framed embossed tin sign. CONDITION: The sign has strong color and gloss with minor surface blemishes and stains on the raised lettering. The sign has multiple areas of surface scratching, both on the inner and outer field, as well as paint loss at multiple hanging holes. The outer edge of the piece has a significant area of repaint along the right-hand side of the frame extending into the right-hand top section of the frame. There are also areas of repaint to the bottom left-hand section and surface staining throughout. The sign has been TAC authenticated. (7.25). 300 - 600 1414 - FAYGO COLA SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 18” x 54” Maker marked “Press Sign Co.” C. 1950s. CONDITION: The sign has fair color throughout, with significant areas of surface staining and paint loss, both in the inner and outer fields. The sign has minor dents and crinkles, as well as added holes throughout. The outer edge of the sign also shows areas of paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6). 300 - 600

1415 - NUGRAPE SODA LIGHT-UP CLOCK 5” X 13” X 17” A nice example of this c. 1960s light-up clock from NuGrape, featuring a wonderful bottle graphic.

CONDITION: The inner face remains undamaged, and shows only the slightest amount of fading. The outer metal can shows heavy tarnishing and wear to the metal. This piece retains its original power cord, lights up and functions appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 200 - 400 1416 - DRINK SQUIRT LIGHTED CLOCK W/ BOTTLE GRAPHIC 16” x 16” x 3” It is maker marked “Copyright 1965 The Squirt Co.” A c. 1960s “Drink Squirt” lighted clock with glass face. CONDITION: The clock has significant fade throughout the advertising face panel. There is slight spotting throughout the white background. The sign is housed in the original can, which is in structurally good shape with no rust or rot. It retains the original cord, lights and keeps time. (Good) 200 - 400 1417 - ROYAL CROWN COLA PAM CLOCK 15” x 15” x 4” A c. 1950s Royal Crown Cola lighted PAM clock. CONDITION: The clock is in excellent condition with excellent color throughout the glass face. The can is in good structural condition with slight areas of rust staining. The clock does light and keeps time. (Very Good) 200 - 400

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1418 - CLICQUOT CLUB ADVERTISING CLOCK 4” X 16” X 16” A nice example of this plastic advertising clock from Clicquot Club. CONDITION: The plastic face of this sign shows surface abrasions throughout. A few of which show minor paint loss. The brown sections of outer face show light peeling to the fake wood paneling. The plastic body itself remains intact. This piece lights up, and the clock functions as it should. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 100 - 300

LOT - 1418

1419 - COLLECTION OF 2 7UP “FRESH UP” & HAVE A PEPSI TIN SIGNS 17” X 53” SST. A nice collection of two c. 1960s advertising signs from 7Up and Pepsi-Cola.

CONDITION: (A) The 7Up sign shows good color and shine throughout the field. There are occasional surface scratches in the field. The outer border shows minor paint loss and surface oxidation. (8.75).

(B) The Pepsi-Cola sign shows great color and nice embossed lettering. The field shows a few areas of discoloration and surface scratches. The outer border has slight bending to the metal, as well as areas of surface oxidation and chipping. (8.25). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75, 8.25) 800 - 1,600

LOT - 1419

LOT - 1421 LOT - 1422 1420 - SUNBEAM SELF FRAMED EMBOSSED TIN SIGN 19” X 55” SST. Maker marked “AAW 353.” A c. 1950s “Reach for Sunbeam Energy Packed Bread” self framed embossed tin sign. CONDITION: The sign has good color and gloss throughout with very minor surface blemishes towards the outer edges of the sign and on the hanging holes. The outer self framed edge does show very minor areas of paint loss, most notably along the top edge of the piece. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0). 1,500 - 3,000 1421 - LOS ANGELES MUTUAL DAIRYMEN PORCELAIN SIGN W/ COW GRAPHIC 24” X 16” SSP. A c. 1940s Los Angeles Mutual Dairymen single-sided porcelain sign with outstanding agricultural-related graphic. CONDITION: The sign has a strong color and shine throughout, with minor areas of surface staining and surface scratching both in the inner and outer fields. The mounting holes have areas of porcelain loss and there is very minor edgewear and rust staining on the outer white border. This sign has been TAC authenticated. (9). 1,500 - 3,000

LOT - 1420

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1422 - GRAPE KOLA CERAMIC SODA FOUNTAIN SYRUP DISPENSER 9” x 9” x 19”. A c. 1900s Grape Kola ceramic soda fountain syrup dispenser complete with the original lid and spigot. CONDITION: The dispenser has excellent color with minor staining on the original top. The dispenser has stress fractures throughout the entirety of the piece, most visible on the base of the piece. The dispenser also shows light areas of surface staining, as well as cracks in the base. An overall excellent early piece in excellent displaying condition. (Very Good) 1,500 - 3,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1424

LOT - 1425

LOT - 1423

1423 - MOUNTAIN DEW POINT OF SALE FIGURAL DISPLAY 18” X 17” X 46” A nice example of this point of sale hillbilly from Mountain Dew, featuring wonderful attention to detail and great display-ability. CONDITION: The clothing on this piece shows areas of tearing and damage, but displays well. The ceramic feet, hands and face show areas of paint loss, as well as damage to the material itself. The felt hat is present, and it shows light tattering.

The cork that pops through the hillbilly’s hat is missing. There is glue residue on the hillbilly’s hands from the jug being glued into place, which is now attached by wires. The wood base remains very nice, and shows age appropriate wear. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Fair) 1,200 - 2,400 1424 - 5 CENT BUCKEYE ROOT BEER CERAMIC SYRUP DISPENSER W/ IMP’S GRAPHIC. 16” D. C. 1920’s Buckeye Root Beer ceramic syrup dispenser with outstanding displaying graphics. CONDITION: The dispenser has good color and shine throughout with significant brown staining present on the majority of the body. The dispenser is complete with the original spigot/pump. (Very Good). 1,000 - 2,000 1425 - SUN-DROP COLA “IT’S DIFFERENT IT’S GOLDEN” SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE CAP & COFFEE CUP GRAPHIC 29” Dia. SST. Maker marked “6M-5C.” A c. 1950s “It’s Different It’s Golden” Sun-Drop Cola self-framed embossed tin sign with deep embossing and terrific coffee cup and bottlecap graphic.

CONDITION: The sign has good color and shine throughout with areas of paint loss and surface staining throughout the bottlecap graphic, running into the cup graphic. The sign has multiple areas of surface staining and surface scratches in the inner and outer field.

The outer edge of the sign shows areas of paint loss, mostly confined to the self-framed edge. (7.9). 1,000 - 2,000

LOT - 1426 1426 - BILTMORE DAIRY FARMS DOUBLE-SIDED PAINTED METAL SIGN W/ FARMER GRAPHIC 44” x 38” DST. A c. 1960s Biltmore Dairy Farms double-sided painted metal sign with excellent eye-catching graphic. CONDITION: Side one has good color throughout with significant rust staining, mostly in the white sections of the piece. The sign has multiple areas of rust staining, as well as surface scratches and deep scratches with paint loss. The outer edges of the sign also show significant paint loss. (7.9). Side two has good color with more significant rust staining throughout the majority of the white sections of the sign. This side also has scratches with paint loss in both the graphic and the lettering. The outer edges of the sign also show significant areas of paint loss and surface staining. (7.5). The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9, 7.5) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

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1427 - QUEEN-O SPARKLING BEVERAGES BOTTLE CAP SIGN W/ QUEEN GRAPHIC D - 28” SST. Maker marked “Press Sign Co. - St. Louis.” A c. 1950s Queen-O Sparkling Beverages painted metal raised bottlecap sign. CONDITION: The sign has good color and shine throughout, with areas of surface staining and areas of paint loss both in the inner and outer fields.

The sign has significant surface staining and paint loss surrounding the outer edges, as well as a handful of minor bends to the metal. There are multiple added holes.

Overall, a very unique piece that is rarely seen in any condition. This sign has been TAC authenticated. (7.5).

1,000 - 2,000

LOT - 1428

LOT - 1427

LOT - 1429

1428 - DELAWARE PUNCH SIGN W/ EARLY BOTTLE GRAPHIC 21” X 59” Maker marked “The Kemper Thomas Co. CIN-O.” A c. 1910s “Drink Delicious Delaware Punch” Thomas Kemper sign with original metal banded frame.

CONDITION: The sign has strong color and shine throughout, with minor areas of fade and surface blemishes throughout the lettering at the top of the piece and above the bottlecap. The neck of the bottle shows multiple holes all the way through the sign, as well as some minor surface blemishes towards the “Delaware Punch” lettering on the sign.

The metal banded edge also has some very minor paint loss and surface staining. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 1,000 - 2,000 LOT - 1430 1429 - QUENCH SODA POP EMBOSSED TIN BOTTLE SIGN 16” X 58” SST. A c. 1950s “Quench Your Thirst” embossed tin bottle sign. CONDITION: The sign has good color and shine throughout, with very minor areas of surface staining and surface scratching in the inner and outer field, most notably an area of paint loss in the “Q” at the base of the piece. The outer edges of the sign also show areas of scratching with paint loss, as well as more significant paint loss on the left-hand edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,000 - 2,000 106

1430 - MODERN YAHOO MOUNTAIN DEW EMBOSSED TIN SIGN W/ HILLBILLY GRAPHIC 58” X 38” SST. A modern Yahoo Mountain Dew embossed tin painted metal sign with eye-catching hillbilly and bottle graphic. CONDITION: The sign has strong color and shine throughout, with only very minor surface staining and surface scratching. The sign has a few areas of paint loss in the bottom left-hand corner, with minor edgewear surrounding the very outer edge of the piece. The sign is connected to wood backing. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9+) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1432

LOT - 1431

1431 - CANADA DRY SPUR SODA PAINTED METAL SIGN W/ BOTTLE GRAPHIC 22” X 58” SST. Maker marked “S-3-6.” A c. 1950s Canada Dry Spur Soda Big 12 oz. Bottle painted metal sign with bottle graphic.

CONDITION: The sign has good color and shine throughout with minor surface scratching and scratches with paint loss, most notably at the base of the bottle. The sign also shows multiple deep scratches with paint loss and paint loss around the outer edges and around the hanging holes. The sign has been TAC authenticated.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,000 - 2,000

1432 - ENJOY GRAPETTE SODA SINGLE-SIDED PAINTED METAL SIGN 36” x 53” SST. Maker marked “AM Sign Co.” A c. 1950s “Enjoy Grapette Soda” single-sided self framed painted metal oval sign. CONDITION: The sign has good color and shine throughout, with minor surface blemishes in the inner field and more significant rubs and surface scratches on the outer section of the inner blue field, most notably at the top right-hand corner. The outer edges of the sign also show very minor areas of paint loss, as well as a paint drop at the base of the piece. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8).

1,000 - 2,000 1433 - SUNBEAM BREAD SELF FRAMED EMBOSSED TIN SIGN W/ SUNBEAM GIRL GRAPHIC 19” X 55” SST. A c. 1950s “Reach for Sunbeam Bread at its Best!” self framed embossed tin sign.

CONDITION: The sign has excellent color and shine throughout, with very minor areas of surface scratching and surface wear in the inner and outer fields, as well as on the raised lettering. The sign has multiple deep scratches with paint loss in the outer field, as well as scratches with paint loss and surface staining on the self framed edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,000 - 2,000 1434 - THIIRSTY? JUST WHISTLE SELF-FRAMED EMBOSSED TIN SIGN 54” X 18” SST. Maker marked “Vess Beverage Co. 1941” .A c 1940s “Thirsty? Just Whistle” self-framed embossed tin sign with excellent eye-catching graphic. CONDITION: The sign has fair color and gloss with very minor areas of paint loss, most notably at the hanging holes and in the “t” of the word “Whistle.” The sign has very minor crinkles throughout the outer field and in the self-framed edge, which shows areas of paint loss and added holes. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.75). 1,000 - 2,000

LOT - 1433

LOT - 1434

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LOT - 1435 1435 - SINGLE-SIDED TIN ROYAL CROWN ADVERTISING BOTTLE SIGN 16” X 55” SST. A c. 1950s Royal Crown Cola embossed tin bottle sign. CONDITION: The sign has strong color throughout with very minor areas of surface staining, minor surface scratches and a few scratches with paint loss. The sign has crazing of the paint and paint loss around the outer edges of the piece. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 1,000 - 2,000 1436 - DRINK RED COW MILKSHAKES SELF-FRAMED EMBOSSED TIN SIGN W/ RED COW GRAPHIC 20” X 28” SST. “Drink Red Cow Milkshakes” self-framed embossed tin sign with outstanding cow graphic.

CONDITION: The sign has fair color throughout most of the graphic, with the exception of the upper-facing hoof and the top left-hand corner, where there is significant fade to the overall paint. The sign has minor surface scratching and browning throughout the background, as well as a handful of deeper scratches with paint loss, mostly confined to the raised lettering and one larger scratch in the leg of the cow graphic. The outer edges of the sign also show significant areas of paint loss and surface staining. The sign has been TAC authenticated.

(7.9). 1,000 - 2,000 108

LOT - 1436

LOT - 1437

LOT - 1438

LOT - 1439

1437 - SQUEEZE SODA POP EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 28” X 20” SST. A c. 1940s embossed tin Squeeze Soda Pop sign with early children and bottle graphic. CONDITION: The sign has good color and shine throughout with minor areas of surface staining on both the inner and outer fields. The outer fields show very minor pinpoint-size areas of paint loss, as well as brown staining. The outer edge of the sign has two added holes and a notable bend at the top right-hand side.

The sign has been TAC authenticated. (7.9). 1,000 - 2,000 1438 - DRINK MISSION ORANGE CALIFORNIA SUNSHINE FLAVOR! SELF-FRAMED EMBOSSED TIN SIGN W/ SUN GRAPHIC 24” X 24” SST. C\A c. 1940s “Drink Mission Orange California Sunshine Flavor!” self framed embossed tin sign with eye-catching graphic. CONDITION: The sign has strong color and shine throughout with very minor surface scratching running through the “Mission” lettering. The sign has multiple rubs with paint loss and surface staining on both the inner and outer fields. The hanging holes have very minor damage at the bottom left-hand corner, as well as paint loss on the self-framed edge. The sign has been TAC authenticated. (8.9+) 1,000 - 2,000 1439 - ENJOY KIST BEVERAGES PAINTED METAL FLANGE SIGN 22” X 18” DST. Maker marked “Scioto Sign Kenton, Chicago.” C. 1940s “Enjoy Kist Beverages” painted metal flange sign. CONDITION: Side one, has good color and gloss throughout, with areas of surface scratching and surface staining on the inner and outer fields. The sign shows areas of significant paint loss and staining around the outer edge, as well as on the flange section. (7.5) Side two, has good color and gloss with surface staining and slight surface scratching throughout the white lettering. The outer field also shows significant surface staining, as well as paint loss on the outer edge and on the flange. (7.0). (7.5, 7.0) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1441

LOT - 1442

LOT - 1440 LOT - 1443

1440 - GREEN SPOT BEVERAGES SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 14” X 36” SST. Maker marked “26M-EN.” CONDITION: The sign has good color and shine throughout with minor areas of surface staining in the field. The outer edge also has minor areas of surface staining and paint loss, as well as a notable bend at the top right-hand side of the piece. The sign has been TAC authenticated. (8.9+) 1,000 - 2,000 1441 - NOS SUN-DROP COLA SELF-FRAMED EMBOSSED TIN SIGN W/ DOUBLE BOTTLE GRAPHIC 28” X 12” SST. Maker marked “Press Sign Co.” A c. 1940s NOS Sun-Drop Cola “Good to the Last Golden Drop” self-framed embossed tin sign with excellent bottle graphics. CONDITION: The sign has strong color and shine throughout, with minor surface blemishes and minor surface staining on both the inner and outer field. The sign has minor surface scratching on the self-framed edge and areas of paint loss on the extreme outer edges, most notably the left-hand bottom corner. The sign has been TAC authenticated and comes with the original rice paper.

(8.75). 1,000 - 2,000

LOT - 1444

1443 - HAZEL CLUB SPARKLING TRUE ORANGE PAINTED METAL FLANGE SIGN 14” X 20” DST. A c. 1940s Hazel Club Sparkling True Orange painted metal flange sign. CONDITION: Side one, has strong color and shine throughout with very minor fade through the “Enjoyment Guaranteed” lettering. The sign has multiple areas of surface scratching and a few deep scratches with paint loss. The sign shows very minor paint loss on the inner flange. (8.75). Side two, has fair color and gloss, with slightly more fade to the blue sections of the piece than the previous side. The sign has multiple areas of surface scratching and deeper scratches with paint loss, as well as surface staining along the outer edges. (8.5). (8.75, 8.5) 1,000 - 2,000 1444 - DRINK GREEN RIVER SODA FOUNTAIN SYRUP DISPENSER 7 - 1/2” x 7 - 1/2” x 15 - 1/2”. A c. 1930s “Drink Green River” soda fountain syrup dispenser. CONDITION: The dispenser has good color throughout with areas of pitting throughout the top section. The lid on the piece has a noticeable crack in both the inner rim and on the top of the piece. The bottom green base also has areas of surface staining and minor cracks. There are two chips on the black base. (Good) 1,000 - 2,000

1442 - DRINK NEHI ICE COLD PAINTED METAL FLANGE SIGN W/ BOTTLE GRAPHIC 18” X 13” DST. Maker marked “The Donaldson Art Sign Co.” A c. 1930s “Drink Nehi Ice Cold” double-sided painted metal flange sign with early bottle graphic. CONDITION: Side one, has significant browning and rice paper staining throughout both the inner and outer fields. The sign has minor areas of paint loss below and above the “H” of the larger “Nehi” lettering. The outer edges of the sign show minor areas of paint loss and surface staining. (7.5). Side two, has more significant browning than the previous side, with significant areas of rice paper staining and surface scratching. The outer edges of the sign also show areas of paint loss and a section of touch-up paint on the left-hand side. (7.5). The sign has been TAC authenticated. (7.5, 7.5) 1,000 - 2,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1445

LOT - 1447

LOT - 1446

1445 - DRINK MOXIE EARLY WOODEN COOLER W/ METAL SIGNS. 21” X 32” X 30” Marked “Hurty-Peck &Co.” A well displaying example of this C. 1930’s-1940’s wooden cooler from Moxie, featuring original metal signs on all for sides. CONDITION: The wood frame of the cooler has a wonderful age-appropriate patina. The metal signs all show surface abrasions and oxidation throughout. The cooler retains its original two lids, which cover the inner galvanized metal interior. A well displaying a desirable piece (8.0). (8.0). 800 - 1,200 1446 - MOUNTAIN DEW FIGURAL ADVERTISING POINT OF SALE DISPLAY 18” X 17” X 48” A rare and desirable piece of Mountain Dew history. This hillbilly display pertains excellent color and subject matter. CONDITION: The piece remains in very good condition. His clothing remains all intact with very light soiling. Two of his fingers on his right-hand have been broken off, but they are nonetheless present and could be fixed if desired. The cork going through the hillbilly’s hat is attached by a wire and is all intact. The box on which he is standing shows age appropriate wear and displays wonderfully. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

800 - 1,600 1447 - TIN MOUNTAIN DEW SIGN W/ HILLBILLY GRAPHIC 27” X 19” SST. It is maker’s marked “Barker-68.” A rare and desirable example of this embossed tin sign from Mountain Dew, featuring the colorful hillbilly graphic. CONDITION: The field of this sign shows various nicks and surface scratches to the paint. There are a handful of non-factory mounting holes added to this piece. The outer edges show bending and heavier paint loss, as well as rust and oxidation. (7). 800 - 1,600 1448 - R-PEP EMBOSSED TIN BOTTLE SIGN 11” X 47” SST. A c. 1940s R-Pep carbonated beverage embossed tin bottle sign highlighted by vivid colors.

CONDITION: The sign has good color and shine throughout with areas of rice paper staining noticeable throughout the field. The sign also shows minor surface scratches and more significant scratching with paint loss.

The outer edge of the piece also shows minor areas of paint loss, most notably at the top of the bottle cap and the left and right-hand grommets at the base. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 800 - 1,600

LOT - 1448 110

www.MorphyAuctions.com | June 7, 2024

1449 - DODGER BEVERAGE PAINTED METAL BOTTLE SIGN 16” X 65” SST. Maker marked “Press Sign Co. St. Louis.” A c.

1950s Dodge Beverage die-cut bottle sign. CONDITION: The sign has good color and shine throughout, with areas of surface scratching and staining, both in the inner and outer fields. The sign shows more significant scratches with paint loss towards the outer edges, as well as paint loss in the neck of the bottle and below the bottlecap. The outer edges of the sign also show minor crazing to the paint throughout and paint loss. This sign is TAC authenticated.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600

LOT - 1450

1450 - BIRELEY’S EMBOSSED TIN SIGN W/ BOTTLE GRAPHICS 38” X 26” SST. Maker marked “American Artworks.” A c. 1940s Bireley’s “For Real Fruit Taste Drink Bireley’s” single-sided embossed tin sign. CONDITION: The sign has good color and shine throughout, with minor areas of surface staining and surface scratching.

The sign shows more significant scratches with paint loss around the outer edges of the white background, as well as paint loss and rust staining around the outer edges. The sign also has multiple added holes on both the right and left-hand side edges. This sign has been TAC authenticated. (8.5).

800 - 1,600 LOT - 1449

LOT - 1451

1451 - KIST KOLA SELF-FRAMED BOTTLECAP SIGN D - 36” SST. Maker marked “Enameled Steel Sign Co.” A c. 1950s Kist “Here’s Refreshment” Kola self-framed bottlecap sign. CONDITION: The sign has vivid color throughout, with significant surface staining, scratches with complete paint loss and other areas of paint loss throughout the inner and outer fields. The sign has significant paint loss with surface staining and rust staining surrounding the entire outer edge of the piece.

There is one added hole at the bottom right-hand side of the red ring.

The sign has been TAC authenticated. (6.5). 800 - 1,600 LOT - 1452 1452 - ORANGE SQUEEZE EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 30” X 15” SST. It is maker marked “W. F. Robertson Steel & Iron Co.” A c. 1920 Orange Squeeze embossed tin sign with early bottle graphic.

CONDITION: The sign has good color and shine throughout with very minor surface blemishes and very minor dents. The sign shows deep scratches with paint loss, most notably on the right-hand corner, as well as surface stains. The sign has been TAC authenticated. (8). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

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LOT - 1453

LOT - 1454

LOT - 1457

LOT - 1455

LOT - 1458

1453 - THIRSTY? JUST WHISTLE SELF-FRAMED EMBOSSED TIN CHALKBOARD W/ ELF GRAPHICS. 20” X 27” SST. A c. 1940s “Thirsty? Just Whistle” self-framed embossed tin chalkboard sign with eye-catching elf graphics. CONDITION: The sign has significant paint fade throughout, as well as surface scratching and deeper scratching with paint loss. The sign has one area of what appears to be removed touch-up paint on the right-hand side of the chalkboard. The outer edges of the sign also show significant paint loss and dents.

The sign has been TAC authenticated. (6.25). 800 - 1,600 LOT - 1456 1454 - HAZEL CLUB SPARKLING TRUE ORANGE PAINTED METAL FLANGE SIGN 14” X 20” DST. A c. 1940s “Enjoy Guaranteed Hazel Club Sparkling True Orange” painted metal flange sign. CONDITION: Side one, has good color and gloss throughout, with areas of surface scratching and surface staining in both the inner and outer fields. The outer edge of the sign shows a few small areas of paint loss and surface scratching, as well as minor surface blemishes and paint loss on the flange. (8.9). Side two, also has good color and gloss with significant surface scratching and minor surface staining in the “Hazel Club” lettering. The sign shows more significant surface scratching on the outer field at the “Contains Pure Orange Juice” lettering. The outer edge of the sign shows minor crazing and surface blemishes on the inside of the flange. (9.0). The sign has been TAC authenticated. (8.9, 9.0) 800 - 1,600 1455 - DRINK CANADA DRY SPUR COLA SIGN W/ SHIELD GRAPHIC 18” X 18” DST. Maker marked “S-38-2.” A Canada Dry “Drink Spur A Cola Beverage” painted metal flange sign. CONDITION: Side one, has significant fade and staining throughout with areas of surface scratching and paint loss on both the inner and outer fields. The sign has areas of surface staining and paint loss on the outer edge and on the flange.

(7.25). Side two, has significant browning throughout as a result of rice paper staining. The sign has areas of surface scratching and paint loss in both the inner and outer fields. The sign shows very minor edgewear and paint loss on the inside of the flange. (6.9). The sign has had a re-branding at some point, but the paint is original and old. (7.25, 6.9) 800 - 1,600

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1456 - KAYO CHOCOLATE DRINK EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 14” X 27” SST. Maker marked “Donaldson Art Sign Co.” A c. 1940s Kayo Chocolate Flavored Drink single-sided embossed tin sign with excellent graphic. CONDITION: The sign has strong color and gloss throughout with surface staining throughout both the inner and outer field. The sign has areas of rice paper residue in the “Kayo” lettering.

The sign also shows surface scratching and paint loss around the outer edge of the piece. This sign has been TAC authenticated. (8.9+) 800 - 1,600 1457 - SUNBEAM BATTERED WHIPPED BREAD SELF FRAMED EMBOSSED TIN SIGN W/ BREAD LOAF GRAPHIC 30” X 12” SST. Maker marked “A-M 2-61.” A c. 1960s Sunbeam Battered Whipped “Stays Fresher Longer” self-framed embossed tin sign. CONDITION: The sign has fair color throughout with minor areas of surface staining and minor oxidation towards the left-hand side. The sign has multiple areas of surface scratching both in the inner and outer fields. The outer edges all have areas of surface staining, paint loss and the top and bottom right-hand corners are bent. This sign has been TAC authenticated. (7.9). 800 - 1,600 1458 - GREEN SPOT SINGLE-SIDED EMBOSSED TIN SIGN W/ EARLY BOTTLE GRAPHIC 21” X 13” SST. Maker marked “The Donaldson Art Sign Co.” A c. 1940s “Green Spot Ice Cold Orange-ade 5¢” embossed tin sign. CONDITION: The sign has strong color and gloss throughout, with very minor areas of surface staining in the field. The sign has one minor crinkle in the top right-hand corner and other very, very minor surface staining. This sign has been TAC authenticated. (9.0+) 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

LOT - 1459

LOT - 1460

LOT - 1461

LOT - 1462 1459 - MISSION OF CALIFORNIA ORANGE EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 29” X 12” SST. Maker marked “Press Sign Co.” A c. 1940s Mission of California Orange “Naturally Good” single-sided embossed tin sign. CONDITION: The sign has good color and gloss throughout, with very minor surface blemishes in both the inner and outer fields, most notably to the left-hand side of the bottle graphic.

The outer edge of the piece also shows multiple areas of paint loss, as well as paint loss at the top and bottom right-hand side hanging holes. This sign has been TAC authenticated. (8.5). 800 - 1,600 1460 - SQUIRT SODA POP THERMOMETER W/ BOTTLE GRAPHICS 9” Diameter. A wonderful example of this desirable single-sided tin thermometer from Squirt, featuring a colorful bottle graphic. CONDITION: The field of this thermometer retains excellent color and gloss throughout.

There is the slightest amount of paint loss to the top and bottom mounting holes, as well as the occasional nick to the paint on the extreme outer edges. (8.9+) 800 - 1,600 1461 - JUMBO SUPER COLA CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN AND BOTTLE GRAPHIC 20 - 1/4” x 26 - 1/4”. It is maker marked “Brown and Bigelow.” A very nice displaying c. 1940s Jumbo Cola with brilliant color and graphic. CONDITION: The cardboard has excellent color throughout, with only very minor surface staining to note. The cardboard is displayed nicely in a professionally added frame. (9.25).

600 - 1,200 1462 - COTT QUALITY BEVERAGES SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 53 - 3/4” x 16 - 1/4”. Maker’s marked “Stout Sign Co.” C. 1950s “It’s Cott To Be Good” Quality Beverages self-framed embossed tin sign. CONDITION: The sign has significant staining throughout the embossed lettering and white background. The sign has multiple areas of surface scratching, as well as deep surface staining in the bottom left-hand corner. The sign has areas of surface scratching and minor paint loss on the outer edges.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7). 600 - 1,200 1463 - LARGE ICE COLD MOXIE DSIPLAY BOTTLE. 10” x 10” x 35”. A wonderful example of this large C. 1920’s display bottle from Moxie featuring a wonderful paper label and great patina. CONDITION: The body of this bottle shows crazing and wear throughout. There are a few vertical scrapes that extend into the paper label. There is a small area of damage with areas of the body missing at the extreme bottom edge. A rare a good looking example. (8.0).

600 - 1,200

www.MorphyAuctions.com | June 7, 2024

LOT - 1463

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LOT - 1465

LOT - 1466

LOT - 1464

1464 - DRINK LIME COLA EMBOSSED TIN BOTTLE SIGN 12” X 46” SST. Maker marked “American Artworks Inc. Coshocton, Ohio.” A c. 1940s Drink Lime Cola embossed tin bottle sign.

CONDITION: The sign has good color and shine with significant bubbling of the paint throughout the entirety of the piece, some of which have subsequent paint loss, most notably on the raised “Lime Cola” lettering.

The sign also has multiple scratches with paint loss, as well as paint loss on the outer edges and at the hanging holes. This sign is TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 600 - 1,200 1465 - REACH FOR SUNBEAM ENERGY PACKED BREAD EMBOSSED TIN SIGN W/ SUNBEAM GIRL GRAPHIC 20” x 28” SST. Maker marked “A. A. W. 10-52.” A c. 1950s “Reach For Sunbeam Energy Packed Bread” single-sided embossed tin sign with rolled edges. CONDITION: The sign has strong color and shine throughout, with significant surface scratching throughout the red background. The sign has factory flaw in the “M” of the word “Sunbeam,” as well as paint loss along the outer green edge of the piece. This sign has been TAC authenticated. (8.25). 600 - 1,200 1466 - SUN CREST BEVERAGES SINGLE-SIDED PAINTED METAL BOTTLECAP SIGN D - 36” SST. A c. 1950s Sun Crest Beverages painted metal bottlecap sign. CONDITION: The sign has strong color and shine throughout, with one minor scratch with paint loss in the “u” of the word “Sun.” The sign shows minor surface staining and surface scratching throughout both the inner and outer fields, as well as surface staining and very minor browning around the outer edges and paint loss around the hanging holes. The sign has been TAC authenticated. (8.75). 600 - 1,200

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LOT - 1467 1467 - NU GRAPE SODA SINGLE-SIDED PAINTED METAL BOTTLECAP SIGN D - 35” SST. A c. 1950s “More Fun With... Nu Grape Soda” painted metal bottlecap sign. CONDITION: The sign has fair color and shine throughout, with minor areas of surface staining and surface scratching in both the inner and outer fields. The sign has two notable areas of paint loss on the left-hand side of the outer field, as well as paint loss, surface staining and two added holes throughout the outer edge. The sign has been TAC authenticated. (7.9). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

LOT - 1469

LOT - 1468 1468 - MASTER BREAD SELF-FRAMED EMBOSSED TIN SIGN W/ LOAF GRAPHIC 40” x 15” SST. Maker marked “Consolite, Fremont, Ohio.” A c. 1950s Master Bread “Popular Because It’s Good” self-framed embossed tin sign. CONDITION: The sign has excellent color and shine throughout, with very minor areas of surface scratching and surface blemishes in the inner and outer field. The sign has multiple minor areas of paint loss at the hanging holes, as well as very minor areas of paint loss on the outer self-framed edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9+) 600 - 1,200

LOT - 1470

1469 - BIRELEY’S SODA POP SINGLE-SIDED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 40” X 26” SST. A c. 1940s Bireley’s Soda Pop single-sided embossed tin sign with excellent, colorful bottle graphic. CONDITION: The sign has fair color throughout with minor areas of surface and rust staining. The sign has multiple scratches with paint loss, as well as areas of paint loss and surface staining along the outer edges of the piece, most notably along the bottom of the sign. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.25). 600 - 1,200 1470 - DIE-CUT EMBOSSED TIN ICE CREAM FLOAT SIGN 19” X 54” SST. Maker marked “CNP - LA.” A c. 1950s single-sided embossed tin ice cream float sign. CONDITION: The sign has significant fade throughout, with very minor areas of surface staining and very minor surface scratches at the hanging holes and along the outer edges.

An overall excellent piece, highlighted by its size. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 600 - 1,200 1471 - POST TOASTIES STRING HOLDER SIGN 5” X 12” X 14” SST. It is maker’s marked “Shonk Works Chicago.” A nice example of this single-sided tin string holder sign from Post Toasties, featuring a wonderful colored graphic with original hanging and mounting instructions on the back. CONDITION: The field of this sign retains good color. There are areas of surface abrasions, paint loss and slight fading in the field. The outer edges show consistent paint loss and oxidation. This piece has been TAC Certified, Number 019096. (8.5).

600 - 1,200

LOT - 1471

LOT - 1472

1472 - COLLECTION OF 2 LIGHT-UP SODA POP UP SIGNS 5” X 20” X 9” A nice collection of 2 c. 1950s and 1960s soda pop light-up signs from Coca-Cola and Pepsi-Cola. CONDITION: (A) The Coca-Cola sign retains original patina on its metal can and clock face.

The Coca-Cola logo has been reapplied to the glass with a decal, and the “Delicious & Refreshing” slogan at the bottom, as well as the mirrored panel are modern replacements. This sign lights up as it should, and retains an old power cord. (Restored). (B) The Pepsi-Cola light-up remains in good unused condition. There is only slight surface wear to the face. This piece lights up as it should. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored, 9.0) 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1473

LOT - 1474

LOT - 1475

LOT - 1476

LOT - 1477 1473 - COLLECTION OF 2 MILKSHAKE MIXERS 20” x 14” x 9” A nice collection of 2 milkshake mixers with porcelain bases. CONDITION: Both of these mixers display very well. They have modern power cordsapplied for safety. The chrome features have a great shine and there is general age appropriate wear throughout.

(Very Good) 600 - 1,200 1474 - DRINK WARD’S ORANGE CRUSH EMBOSSED TIN SIGN W/ EARLY BOTTLE GRAPHIC 26” X 19” SSP. Maker marked “Made in U.S.A.” A c. 1920 “Drink Ward’s Orange Crush” single-sided embossed tin sign. CONDITION: The sign has fair color with slight dull to the overall gloss. The sign has areas of white paint overspray throughout the orange background and in the raised lettering, as well as surrounding the bottle graphic. The sign has bends with paint loss across the top right-hand edge, as well as in multiple places around the outer edge of the piece. (6). 600 - 1,200 1475 - SPRITE SELF FRAMED TIN SIGN W/ BOTTLE GRAPHIC 32” X 12” SST. Maker marked “MCA-1123.” A c. 1950s “Taste its Tingling Tartness” Sprite self-framed tin sign. CONDITION: The sign has fair color and shine throughout with significant areas of surface scratching and scratches with paint loss, most notably on the “S” of “Sprite” at the bottle graphic. The outer field also shows areas of crazing, as well as paint loss at a majority of the hanging holes and on the self-framed edge of the piece. The sign has been TAC authenticated.

(8). 600 - 1,200 116

1476 - NATURAL CHILEAN SODA PAINTED METAL FLANGE SIGN W/ UNCLE NATCHEL GRAPHIC 21” X 15” DST. A c. 1940s Natural Chilean Soda painted metal flange sign with Uncle Natchel graphic. CONDITION: Side one, has fair color and shine with significant flaking of the paint throughout both the lettering and the face of the graphic. The sign has significant surface scratching and surface blemishes both in the inner and outer field, mostly contained to the green background. The outer edges of the sign also show significant areas of surface staining. (7.5). Side two, has good color and gloss throughout, with only surface scratching and browning of the white sections to note. The outer edge of the sign has areas of crazed paint, as well as surface staining around the yellow border. (8.0).

The sign has been TAC authenticated. (7.5, 8.0) 1,000 - 2,000 1477 - MISSION OF CALIFORNIA ORANGE EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 30” X 12” SST. Maker marked “Press Sign Co. St. Louis.” A c. 1940s Mission of California Orange “Naturally Good” single-sided embossed tin sign. CONDITION: The sign has strong color and shine throughout with very minor areas of surface staining and surface scratching on the inner and outer field. The sign has minor paint drips on the “Mission of California Orange” panel. The outer edge of the sign has multiple areas of paint loss, most notably the top left-hand corner. The sign has been TAC authenticated. (8.25). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

LOT - 1478

LOT - 1479

LOT - 1481 LOT - 1480

1478 - RED ROVER SODA POP MASONITE SIGN W/ RED ROVER GRAPHIC 23” X 15” SSM. A c. 1950s Red Rover Soda Pop Masonite sign with added frame. CONDITION: The sign has good color throughout with minor surface blemishes, as well as surface staining throughout the inner and outer field. The sign has other minor surface stains around the outer edge towards the added frame. (8.75). 600 - 1,200 1479 - SPIFFY SODA TIN SIGN W/ BOTTLE GRAPHIC 33” X 12” SST. A c. 1950’s Spiffy Soda single-sided tin sign with appealing graphics. CONDITION: The sign has good color and shine throughout with significant surface scratches and surface staining. The outer edge of the sign shows areas of paint loss and crazing. (7.9).

600 - 1,200 1480 - COLLECTION OF 3 SODA POP PAINTED METAL THERMOMETERS Largest: 7” x 28”. SST/SST/SST. A collection of three painted metal soda pop thermometer signs. CONDITION: (A) The “Enjoy RC” has fair color throughout with minor areas of surface staining, as well as surface blemishes with paint loss. The outer edges of the piece also show areas of paint loss and staining, most notably the top edge of the piece. The sign has an original cradle and thermometer bulb, which is not currently working. (7.9). (B) The Nesbitt’s thermometer has good color and shine throughout with areas of surface staining both in the inner and outer fields, as well as the outer edge of the sign. The piece does have a working thermometer bulb and cradle present. (8.9). (C) The “Drink Coca-Cola in Bottles” cigar thermometer sign has slight fade in the red, as well as browning in the white sections. The sign has minor areas of paint residue at the bottom of the piece. It has the original working thermometer bulb and wood cradle. (7.9) (7.9),(8.9),(7.9) 600 - 1,200

LOT - 1482 1481 - COLLECTION OF 4 SODA POP THERMOMETERS Each: 12” Dia. A nice collection of 4 thermometers from Coca-Cola and Bubble-Up. CONDITION: (A&B) The two Bubble-Up thermometers show occasional wear to the inner graphical face. The outer metal cans show age appropriate oxidation and wear. (8.5). (C&D) The two Coca-Cola thermometers remain very nice. They have clean inner faces, and only a slight amount of wear to the metal body. (9.0). (8.5, 9.0) 600 - 1,200 1482 - CANADA DRY EMBOSSED EMBOSSED TIN SIGN W/ CROWN GRAPHIC. 32” x 31”. SST. Maker mark, “C 2265.” C. 1950’s Canada Dry embossed tin sign. CONDITION: The sign has strong color and gloss throughout with minor surface scratches and very minor paint loss. The outer edges show minor paint loss, as well as bubbling paint on the left-hand edge. (8.9). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1483

LOT - 1484

LOT - 1487 LOT - 1486

LOT - 1485 1483 - DIPPIN DOTS SKELETON NEON SIGN. 15” x 48” An exceptionally well displaying example of this skeleton neon sign from Dippin’ Dots featuring multiple neon colors. CONDITION: The neon lights up and displays wonderfully. The black painted sections of neon tubing show age appropriate crazing with minor paint loss. An eye-catching example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

600 - 1,200 1484 - MARBLE AND GLASS SODA FOUNTAIN DRAFT STAND W/ LIGHT 13” X 16” X 26” An early soda fountain draft stand with 3 marble ball spigots and a brightly colored leaded glass tulip light. CONDITION: Working, with no chips, cracks or repairs. (Very Good) 1,500 - 3,000 1485 - DRINK ORANGE KIST SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 27 - 1/2” x 9 - 3/4”. SST. C. 1940 Drink Orange Kist self-framed embossed tin sign with outstanding older bottle graphic. CONDITION: The sign has tremendous color and gloss with minor surface scratching, and a couple minor rubs to the paint in the raised lettering. The self-framed edge has very minor areas of paint loss, most notably at the top left-hand corner. The sign also has a couple minor bends on the frame. Overall, an excellent displaying piece highlighted by its outstanding color and shine. (8.5). 500 - 1,000 118

1486 - THIRSTY? JUST WHISTLE EMBOSSED TIN SIGN W/ “GOOD HOUSEKEEPING MAGAZINE” LOGO 20” X 14” SST. A c. 1940s “Thirsty? Just Whistle” single-sided embossed tin sign. CONDITION: The sign has fair color throughout the lettering and the orange background. The sign has minor fade and surface staining through the cream-colored background. The sign has paint loss and edgewear along the outer edge, mainly at the bottom of the piece.

The sign also has two added holes at the top. The sign has been TAC authenticated. (7.25). 500 - 1,000 1487 - LOTTA COLA 16 OZ. EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 22” X 12” SST. It is maker marked “S-H-1A58.” A c. 1950s Lotta Cola “16 oz. Same Price Smaller Bottles” embossed tin sign with bottle graphic. CONDITION: The sign has spectacular color and shine throughout with very minor surface staining to note, mostly contained to the white background. The outer edge of the sign also shows very minor surface staining and one scratch with paint loss in the bottom right-hand corner. The sign has been TAC authenticated. (9.0+) 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1488

LOT - 1489

LOT - 1490

LOT - 1491

LOT - 1492 1488 - REACH FOR STROEHMANN’S SUNBEAM BREAD SELF-FRAMED EMBOSSED TIN SIGN. 26” X 12” SST. Maker marked “A-M 12-56.” A c. 1950s “Reach for Stroehmann’s Sunbeam Bread” self-framed embossed tin sign with deep embossing. CONDITION: The sign has fair color and shine throughout with noticeable fade in both the yellow background behind the lettering and the red background. The sign has significant surface scratching and very minor paint loss in the raised lettering. The outer edge of the sign shows very minor scrapes and surface stains, as well as added hanging holes. The sign has been TAC authenticated. (8). 500 - 1,000 1489 - GRAPETTE “THE JUICY SODA” SELF-FRAMED EMBOSSED TIN SIGN W/ CHILDREN GRAPHIC 31” X 12” SST. Maker marked “Scioto Sign Co.” A c. 1950s Grapette “The Juicy Soda” self-framed embossed tin sign with children graphic.

CONDITION: The sign has strong colors throughout with minor areas of surface staining and surface scratching. The outer edges of the sign also have areas of surface staining and minor paint loss, most notably at the bottom left-hand edge. (8.75). 500 - 1,000 1490 - WILDCAT SODA POP MASONITE SIGN W/ WILDCAT GRAPHIC 23” X 15” A Wildcat soda pop sign with added frame and outstanding graphics. CONDITION: The sign has good color throughout, with notable areas of surface scratching and deeper scratches with paint loss. The sign has multiple minor blemishes both in the inner and outer fields, as well as staining along the outer edges, most notably at the bottom of the sign. (8). 1,000 - 2,000

1491 - PAINTED METAL CARNATION FRESH MILK DOUBLE-SIDED SIGN W/ MILK BOTTLE GRAPHIC 24” X 24” DST. Maker marked “C&P Signs, LA.” A c. 1950s Carnation Fresh Milk double-sided painted tin sign. CONDITION: Side one has strong color and gloss throughout, with very minor surface staining and very minor blemishes throughout the inner and outer fields. The outer field shows very minor staining and very minor paint loss. (9.0). Side two has good color with significant fade to the gloss, as well as minor brown staining throughout the white sections of the piece. The sign has multiple areas of surface scratching, as well as surface scratches with very minor paint loss on the extreme outer edges of the piece. (8.9). This sign has been TAC authenticated. (9.0, 8.9) 500 - 1,000 1492 - COLLECTION OF 2 EMBOSSED TIN SODA POP SIGNS Largest: 32” x 11 - 3/4”. SST/SST. A collection of two Diet-Rite and Bubble Up soda pop embossed tin signs. CONDITION: (A) The sign has strong color and shine throughout the inner and outer field with very minor blemishes in the inner field. The outer edge of the piece also has minor scratching and areas of paint loss. (9.0). (B) The second sign has fair color throughout with minor areas of surface staining, as well as paint loss along the outer edges of the piece. (7.9). (9.0),(7.9) 500 - 1,000

www.MorphyAuctions.com | June 7, 2024

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LOT - 1494

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1493

LOT - 1496

LOT - 1497

LOT - 1495 1493 - DRINK NEHI PAPER LITHOGRAPH CALENDAR W/ OUTSTANDING BEAUTIFUL LADY GRAPHIC 17 - 1/4” x 29 - 1/2”. Maker marked “Colson Co. Paris, Illinois.” Outstanding displaying c. 1930s Nehi paper lithographed calendar. CONDITION: The calendar has outstanding color throughout, with very minor staining on the date pad. The piece shows very limited edgewear, both on the advertising panel and the date pad. It has been beautifully framed and matted, highlighting its vibrant colors. (9). 400 - 800 1494 - STAY AS SLIM AS YOU LIKE EMBOSSED TIN SIGN W/ BEAUTIFUL WOMAN GRAPHIC 33” x 15”. SST. It is maker’s marked “Stout Sign Co.” A c. 1960s Ike diet soda made by Sprite embossed tin sign. CONDITION: The sign has fair color and shine throughout, with noteworthy surface stains and scratches. The outer edges show slight surface staining, as well as paint loss. (7.9). 400 - 800

120

1495 - COLLECTION OF 5 SODA ADVERTISING ITEMS 17” X 17” A nice collection of 5 advertising items, including two Mountain Dew vacuum form signs, two embossed foil-over-cardboard Kickapoo signs and a Diet Coke decal.

CONDITION: All of these items remain in nice condition, and show little to no wear. The extreme outer edges of these signs show light bending and minor paint loss, but nothing to detract from how well they present. The Mountain Dew vacuum forms are exceptional, and perhaps the best items in this collection of 5. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

400 - 800 1496 - CHALK WARE WHISTLE SODA ADVERTISEMENT W/ ELF GRAPHIC 12” X 12” SSCW. It is maker’s marked “WS6-18.” A nice example of this embossed chalk ware sign from Whistle Soda, featuring a wonderful elf graphic with a thermometer.

CONDITION: This sign retains good color throughout, but shows general wear. The bottle shows fragments of the paper label are missing. The thermometer tube is intact, and working appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 400 - 800 1497 - EMBOSSED WHISTLE SODA CHALK WARE SIGN W/ ELF GRAPHIC 12” X 12” SSCW. It is maker’s marked “WS6-18.” A nice example of this embossed chalk ware sign, featuring an elf and bottle graphic with a functioning thermometer.

CONDITION: The field of the sign shows general wear and discoloration. The bottle specifically shows areas of wear and loss to the paper labels. The outer edges in general throughout the field show light discoloration, as well as areas of chipping to the chalk.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 400 - 800

www.MorphyAuctions.com | June 7, 2024

1498 - 7UP DIE-CUT BOTTLE SIGN 44” x 13” SST. It is maker marked “Stout Sign Co.” A c. 1960s painted metal 7UP die-cut bottle sign. CONDITION: The sign has fair color and shine throughout, with minor surface scratching and minor areas of paint loss with rust staining. The outer edges of the sign also show areas of staining and damage at the hanging holes. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 400 - 800

LOT - 1498

LOT - 1499

LOT - 1501

LOT - 1500 1499 - COLLECTION OF 2 PAINTED METAL SODA POP SIGNS W/ BOTTLE GRAPHIC 55” X 32” SST/SST. A collection of two Drink Coca-Cola and Canada Dry single-sided tin signs with excellent patinaed look. CONDITION: (A) The Drink Coca-Cola Ice Cold self framed tin sign has significant fade throughout, with areas of surface scratching and surface staining in the field. Sign has more significant scratches with paint loss, as well as rust staining throughout the arrow section of the graphic. The self framed edges also show areas of rust staining and paint loss. (6.0). (B) Drink Canada Dry embossed tin bottle sign has significant fade throughout the entirety of the piece and areas of rust staining, mostly in the “Drink Canada Dry” section of the piece. Sign has a significant amount of crinkles throughout the base of the bottle, as well as paint loss on the outer edges. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.0, 7.0) 400 - 800

1500 - 2 WAY SODA POP PAINTED METAL BOTTLECAP SIGN W/ ARROW GRAPHIC D - 30” SST. A c. 1950s 2 Way Soda Pop single-sided painted metal sign. CONDITION: The sign has good color and shine throughout the field, with significant areas of surface staining both in the lettering and the white background. The outer edge of the piece has significant touch-up and repair throughout the majority of the left-hand edge. The sign has been TAC authenticated. (Restored) 400 - 800 1501 - TIN-OVER-CARDBOARD RUMMY GRAPEFRUIT SIGN 9” X 6” TOC. A nice example of this small tin-over-cardboard sign from Rummy, featuring outstanding colors and gloss. CONDITION: The field of this sign retains excellent color and shine. There are a few surface abrasions in the field and on the outer edges. This sign displays very well and retains its original easel back on the backside. (9.0).

400 - 800

www.MorphyAuctions.com | June 7, 2024

121

LOT - 1503

LOT - 1502

LOT - 1504

LOT - 1507

LOT - 1505

LOT - 1506 1502 - COLLECTION OF 2 SODA POP ADVERTISING SIGNS 19” X 6” SST. A nice collection of 2 soda pop advertising signs from Good Grape and Hershey Ginger Ale. CONDITION: (A) The Good Grape sign retains excellent color and gloss throughout the field. There are a few isolated areas of paint loss, general bending and wrinkling to the metal. This item has been TAC Certified, Number 019169. (8.5).

(B) The Hershey Ginger Ale door push sign retains good color and shine throughout the field. Three of the four outer corners show mentionable paint loss. There is general surface abrasions throughout the field. This item has been TAC Certified, Number 044972. (8.5). (8.5). 400 - 800 1503 - DRINK GENUINE DAD’S OLD FASHIONED ROOT BEER PAINTED METAL SIGN 17” X 14” SST. It is maker marked “S-1.” A c. 1950s “Drink Genuine Dad’s Old Fashioned Root Beer” single-sided painted metal sign.

CONDITION: The sign has good color and shine throughout, mainly through the yellow background. The sign has minor areas of paint loss on the outer field, as well as surface staining throughout the outer edge.

The sign has a newly added frame. (8.25). 400 - 800 1504 - PURPLE COW SODA PAINTED MASONITE SIGN W/ COW GRAPHIC 23” X 15” A Purple Cow Soda single-sided painted Masonite sign with added frame. CONDITION: The sign has strong color throughout, with very minor surface staining and minor surface scratches. The sign has very minor edgewear at the bottom right-hand side of the glass. (8.9).

400 - 800 122

1505 - BABY ELEPHANT SODA POP PAINTED MASONITE SIGN W/ ELEPHANT GRAPHIC 23” X 15” A Baby Elephant Soda Masonite sign with added frame.

CONDITION: The sign has good color and gloss with slight fade to the pink sections. Sign has very minor surface staining, as well as scratching in the inner and outer fields. The outer edge of the sign also has a minor black stain to it. (8.75). 400 - 800 1506 - CLOVERDALE PALE DRY GINGER ALE EMBOSSED TIN BOTTLE SIGN 11” X 36” SST. A c. 1950s Cloverdale Pale Dry Ginger Ale single-sided embossed tin bottle sign. CONDITION: The sign has good color and gloss throughout, with areas of surface scratching and surface staining.

The sign has multiple areas of minor paint loss around the neck of the bottle, as well as surface staining and more significant paint loss around the outer white border. This sign has been TAC authenticated. (8.25).

400 - 800 1507 - TIN OVER CARDBOARD FROEHLICH’S “SAUSAGE HAMS & BACON” SIGN W/ MEAT GRAPHCIS 19” X 13” TOC. Maker marked “American Art Works.” A c. 1940s Froehlich’s “Sausage Ham & Bacon” tin over cardboard sign.

CONDITION: The sign has fair color and shine throughout with minor areas of surface scratching and more significant scratching with paint loss. The outer edge of the sign shows crazing of the paint, as well as paint loss and surface staining on the outer rim of the sign, most notably at the top right-hand corner. (7.25). 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1508

LOT - 1509

LOT - 1510

LOT - 1511 1508 - THIRSTY? JUST WHISTLE / MORNING-NOON NIGHT PAINTED METAL SIGN D - 14” DST. Maker marked “1940 V.B. Co.” A c. 1940s “Thirsty? Just Whistle / Morning - Noon Night” double-sided tin sign. CONDITION: Side one has fair color, with what appears to be a clear coat applied to the entire face of the piece. The sign has multiple surface scratches and deeper scratches with paint loss and surface staining. The outer edge of the piece also shows areas of paint loss. (7.9). Side two has fair color with bubbling of the paint running through the orange background behind the “Whistle” lettering. The sign has multiple areas of crazing, paint loss and surface staining around the outer edge. (7.75). This sign has been TAC authenticated. (7.9, 7.75) 400 - 800 1509 - COLLECTION OF 2 HIRES ROOT BEER ADVERTISEMENTS 14” X 12” A collection of two Hires Root Beer advertising pieces.

CONDITION: (A) The Hires “So Refreshing” embossed tin sign has good color and gloss throughout, with significant surface staining throughout the inner and outer fields. The outer edges of the sign show areas of paint loss and a notable bend in the right-hand corner. This sign has been TAC authenticated. (8.0). (B) “Enjoy Hires Take Home a Carton” lithograph cardstock with fair color throughout. The piece shows areas of surface staining and edgewear throughout, most notably at the bottom of the piece. The cardboard has been professionally framed. (7.75).

(8.0), (7.75) 400 - 800

1510 - COLLECTION OF 2 COUNTERTOP DISPLAYS W/ EXCELLENT GRAPHICS 8” X 10” X 19” A collection of two early countertop displays.

CONDITION: (A) The Icy Pi display has good color throughout, with excellent advertising panel. There is slight browning to the panel. The outer case shows very minor areas of paint loss and scratches with paint loss, as well as surface staining. It has the original electric cord. (B) The Toasted Nuts machine has tarnish throughout the metal with excellent Black Americana graphics and good color throughout. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 400 - 800 1511 - SODA FOUNTAIN STOOL & TABLE SET 18” X 48” X 34” An ornate and impressive example of this early style soda fountain chair and table set. CONDITION: This set of chairs and table was made more recently, but was done in an older style.

The attention to detail is excellent. They both function and display wonderfully. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 500 - 1,200

www.MorphyAuctions.com | June 7, 2024

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LOT - 1514

LOT - 1513

LOT - 1512

LOT - 1515 1512 - COLLECTION OF 2 SODA POP EMBOSSED TIN THERMOMETERS Each: 13 - 1/2” x 5 - 3/4”. A nice collection of 2 single-sided embossed tin thermometers from Squirt and Royal Crown Cola, featuring bottle graphics. CONDITION: (A) The Royal Crown thermometer retains good color and gloss. There is some paint loss and surface scratching to the embossed areas. The outer edges show minor wear and paint loss.

(8.5). (B) The Squirt thermometer retains excellent color and gloss. There is occasional surface scrapes in the field, and minor paint loss to the outer edges and outer field. (8.5). Both of these thermometers retain a functioning thermometer tube. (8.5). 400 - 800

LOT - 1516

1513 - B-1 LEMON-LIME LIGHT-UP CARDBOARD BOTTLE DISPLAY Sign: 13” x 5 - 1/2” x 15”. A nice example of this c. 1960s light-up bottle display made of cardboard with an original bottle. CONDITION: The cardboard display shows a few areas of tearing to the paper where the bottle sits. This damage is concealed when the bottle is displayed where it should be. There is other general wear to the outer edges of the sign and backside, where there is paper loss and cardboard wear. The piece lights up and retains an original power cord.

(8.5). 400 - 800 1514 - COLLECTION OF 3 NEW OLD STOCK COCA-COLA TOYS IN BOXES Largest Box: 18 - 1/2” x 4 - 1/2” x 8”. A nice collection of 3 c. 1950s and 1960s toy metal cars and trucks from Coca-Cola, featuring their nice original graphical boxes. CONDITION: All three of these pieces remain in new old stock condition. The boxes show age appropriate wear from handling and storage, with minor wrinkling and areas of cardboard loss. The toys themselves remain unused and exceptionally clean. (9). 400 - 800 1515 - RARE DRINK TEXAS PUNCH TIN SIGN W/ WESTERN GRAPHIC. 31” x 9 - 1/4”. SST. C. 1950’s Drink Texas Punch single sided tin sign with wonderful rope style lettering and a desirable Western themed graphic. This sign is unique because it still has what appears to be a palm-press style sign still attached on the left side. The registration and cut marks from the manufacturer are still present on the left side where the end piece would have been cut off and used as its own sign.

A certainly unique and exceedingly rare piece of soda pop history.

CONDITION: The sign has fair color throughout with areas of surface staining and surface scratching. The sign has added hanging holes on the outer perimeter, as well as paint loss on the edge. (7.5).

1,000 - 2,000 124

LOT - 1517

1516 - ENJOY GRAPETTE SODA “... THIRSTY OR NOT!” CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 31 - 1/2” x 20”. It is maker’s marked “341-G Litho in USA.” A c.

1950s Grapette Soda cardboard lithograph with an excellent graphic.

CONDITION: The cardboard has excellent color throughout with only minor surface staining in the background to note. The cardboard shows minor edgewear, and a notable bend on the top right-hand corner. (9).

300 - 600 1517 - DRINK FAYGO EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 31 - 1/2” x 11 - 3/4”. SST. A c. 1950s Drink Faygo embossed tin sign with rolled edge. CONDITION: The sign has good color and gloss with minor dents and paint loss on both the inner and outer fields. The outer edge of the sign has significant paint loss, most notably along the top of the piece. (7.9). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1518

LOT - 1520

LOT - 1519

LOT - 1521

1518 - UP-TOWN BEVERAGE EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 29 - 1/2” x 17 - 1/2”. SST. A c. 1950s Up-Town soda pop embossed tin sign with eye-catching bottle graphic. CONDITION: The sign has good color and gloss, with very minor paint loss on the raised lettering and on the outer field. The outer edge shows more significant areas of paint loss. (7.9). 300 - 600 1519 - MISSION ORANGE OF CALIFORNIA EMBOSSED TIN SIGN W/ BOTTLE GRAPHICS 29 - 1/2” x 11 - 1/2”. SST. It is maker’s marked “Pressed Sign Co.” A c.

1950 Mission Orange of California embossed tin sign with outstanding multiple bottle graphic. CONDITION: The sign has fair color throughout the entirety of the piece. There is notable surface staining and rubs to the embossed letters. The outer field of the sign has significant surface staining, surface scratches and handful of scratches with paint loss. The outer edge of the piece shows significant surface staining and minor areas of paint loss. (7.9). 300 - 600 1520 - OHIO SODA WATER CO. SELF-FRAMED TIN MENU BOARD W/ BOTTLE GRAPHIC 19 - 3/8” x 8 - 3/4”. TOC. It is maker’s marked, “The Novelty ADV Co.” A very unique and early c. 1920s Ohio Soda Water self-framed tin menu board. CONDITION: The sign has good color and shine throughout, with minor surface scratches and staining to the white lettering and outer borders. The sign has minor paint loss at the two added hanging holes, as well as along the outer edge. The sign has a notable dent on the bottom self-framed edge. (8.25). 300 - 1,000

LOT - 1522

1521 - MOUNTAIN DEW TIN SIGN W/ HILLBILLY GRAPHIC 30” X 18” SST. It is maker’s marked “AM10-64.” A nice example of this c. 1960s tin sign from Mountain Dew, featuring the iconic hillbilly graphic. CONDITION: This sign shows surface scratching and paint loss throughout the field. The outer edges show oxidation, the worst of which is along the bottom edge and left and right corners. The bottom right and left corners have rusted all the way through. This sign displays well.

(6.5). 300 - 600 1522 - COLLECTION OF 2 DIE-CUT SODA POP BOTTLE SIGNS 17” x 5” SST. A nice collection of 2 die-cut tin embossed bottle signs from NuGrape and Suncrest. CONDITION: (A) The NuGrape thermometer retains wonderful color and gloss throughout the field.

There are areas of surface abrasions and paint loss throughout, as well as general wear to the outer edges. The thermometer tube is modern and functions appropriately. (8.5). (B) The Suncrest sign retains good color and shine throughout. There is paint loss to the outer edges and mounting holes, as well as isolated areas of paint loss in the field. The thermometer tube functions appropriately. (8.0). (8.5, 8.0) 300 - 600

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1523 - COLLECTION OF 2 SODA POP SIGNS 4” X 12” A nice collection of 2 soda pop signs, featuring a porcelain Palm Press sign from Coca-Cola and a small single-sided embossed tin strip sign from Whistle. CONDITION: (A) The Whistle sign retains good color and shine throughout the field. However, there are surface abrasions and minor paint loss to the outer edges. It is TAC Certified, Number 019213. (9.0).

(B) The porcelain Coca-Cola Palm Press shows heavy porcelain chipping to the top edge, as well as the right edge. There are surface scratches throughout the field. (7.5). (9.0, 7.5) 300 - 600 1524 - COLLECTION OF 2 CURVED DISPENSER SODA POP SIGNS 8” X 10” SST. A nice collection of 2 curved tin dispenser soda pop signs from Rochester Root Beer and Caljus Punch. CONDITION: (A) The Rochester Root Beer shows light surface abrasions and minor crinkling to the metal throughout.

(8.5). (B) The Caljus Punch sign appears to be hand-painted, and shows light surface abrasions and paint loss throughout the field.

(8.0). (8.5, 8.0) 300 - 600

LOT - 1524

LOT - 1523

LOT - 1525

LOT - 1526

LOT - 1527

LOT - 1528

1525 - COLLECTION OF 3 SODA POP BOTTLE SIGNS 6” X 23” SST. A nice collection of 3 soda pop bottle signs from Coca-Cola, NuGrape and Royal Crown Cola. CONDITION: (A) The Coca-Cola thermometer shows areas of paint loss and wear to the outer edges and surface abrasions in the field. (8.0). (B) The Royal Crown bottle sign shows general surface wear and oxidation, the worst of which is to the bottom edge. This sign was likely cut from a larger sign.

(7.5). (C) The NuGrape embossed tin bottle sign retains good color and gloss in the field. There is paint loss and wear to the outer edges. It has been TAC Certified, Number 019150. (Various) 300 - 600 1526 - DRINK WHISTLE SODA 3D METAL HAND SIGN 10” X 4” X 9” A nice example of this 3D hand holding a Whistle bottle.

CONDITION: The hand shows age appropriate wear and general crazing throughout the metal surface. There is residue of a epoxy glue in the hand, which once kept the bottle held. The bottle shows general case wear and surface abrasions. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.5). 600 - 1,500 126

1527 - COLLECTION OF 2: SODA POP ADVERTISING SIGNS 6” X 16” SST. A nice collection of 2 single-sided advertising signs from Hire’s Root Beer and Nesbitt’s. CONDITION: (A) The Hire’s Root Beer sign shows a light crinkle finish to the paint throughout, as well as minor paint loss to the outer edges with surface scratches in the field. (8.75).

(B) The Nesbitt’s thermometer is slightly faded, and shows discoloration throughout the field and outer edges as well as minor bending to the metal. (8.0). (8.75, 8.0) 300 - 600 1528 - COLLECTION OF 2 EMBOSSED TIN SODA POP SIGNS 18” X 11” SST. A nice collection of 2 embossed tin soda pop signs from Nichol Kola and Crystal Springs Beverages. CONDITION: (A) The Nichol Kola sign retains good color and embossed letters. There are areas of wax paper residue throughout the sign, as well as general surface abrasions and minor paint loss to the outer edges. (7.75). (B) The Crystal Springs sign shows wax paper residue and crazing throughout the field.

There are areas of bending to the corners, as well as paint loss to the outer edges and corners. (7.75). (7.75). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1529

LOT - 1531

1529 - DRINK FLIP BOTTLECAP SIGN D - 28” SST. Maker marked “Press Sign Co.” A c. 1950s Drink Flip “Perfect Bracer... Drink or Chaser” raised bottlecap sign. CONDITION: The sign has significant fade and staining throughout both the inner and outer fields. The sign shows significant areas of paint loss and rust staining, both in the lettering and throughout the outer white edges. The sign has very minor dents at the bottom right-hand edge. (6). 300 - 600 1530 - DODGER COLA PAINTED METAL BOTTLE SIGN 16” X 66” SST. Maker marked “Stout Sign Co.” A c. 1950s Dodger Cola Half Court die-cut bottle sign. CONDITION: The sign has significant fade and patinaed look throughout, with areas of significant surface staining and surface scratches with paint loss, as well as areas of paint loss and rust staining. The outer edge of the sign also has multiple areas of paint loss and fade, as well as minor bends at the base of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (5.9). 300 - 600

LOT - 1530

1531 - THIRSTY? JUST WHISTLE PAINTED METAL BOTTLECAP SIGN D - 28” SST. Maker marked “Licensed by Cott Corporation, CSEAY Marketing, Inc.” A reissued “Thirsty? Just Whistle” painted metal bottlecap sign. CONDITION: The sign has good color and shine throughout, with multiple areas of scratches with paint loss, as well as surface staining throughout the white background. The outer edges of the sign also show very minor paint loss at the hanging holes, as well as surface staining. (8). 300 - 600 1532 - FAYGO COLA SELF FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 18” X 54” SST. A c. 1950s Faygo Cola self framed embossed tin sign with bottle graphic.

CONDITION: The sign has significant staining and white paint overspray throughout the inner and outer fields. The sign has been clear-coated at some point, has multiple added holes and paint loss on the outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.5). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1532

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LOT - 1534

LOT - 1535

LOT - 1536

LOT - 1537

LOT - 1533

1533 - ROYAL CROWN COLA PAINTED METAL BOTTLE SIGN 16” X 59” SST. Maker marked “6-52.” A c. 1950s Royal Crown Cola single-sided embossed tin bottle sign. CONDITION: The sign shows areas of paint loss throughout, most notably at the base of the neck of the bottle. The sign has paint loss and surface staining throughout the “Royal Crown” lettering, as well as paint loss at all four hanging holes. The sign has multiple added holes, most notably the two at the base of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (5.75). 300 - 600 1534 - GREEN RIVER SYRUP DISPENSER 9” X 8” X 19” A nice example of this syrup dispenser from Green River, featuring a ceramic base with a glass gallon jug in the top. CONDITION: The ceramic base retains good color and shine throughout with no significant damage. There is a plastic spigot on the front. The glass jug shows wear and damage to the paper label. The paper label has been taped onto the jug. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 300 - 600

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1535 - TIN CANADA DRY DOOR PUSH SIGN 4” X 12” SST. A nice example of this single-sided tin door push sign from Canada Dry Ginger Ale, featuring a wonderful bottle graphic.

CONDITION: The field of this sign retains good color, but shows a few scuffs and areas of paint loss to the outer edges and mounting holes.

This piece is TAC Certified, Number 046679. (8.75+) 300 - 600 1536 - COLLECTION OF 2 SODA POP ADVERTISING SIGNS 24” X 12” SST/SST. A collection of two Crescent and Norka soda pop single-sided painted metal signs. CONDITION: (A) The sign has fair color and shine throughout with significant surface staining, as well as scratches with paint loss. The outer edges and hanging holes also show areas of paint loss. (7.0). (B) The sign has strong color and gloss throughout, with areas of surface scratching through the “Norka” lettering. The outer edges of the piece also have paint loss and bends at the corners. (8.9). (7.0),(8.9) 300 - 600 1537 - ENJOY GRAPETTE SODA SELF_FRAMED EMBOSSED TIN SIGN. 27” x 16”. SST. Maker mark, “Stout Sign Co.” C. 1950’s Enjoy Grapette Soda self-framed embossed tin sign. CONDITION: The sign has good color and shine with rice paper stains and scratches with paint loss in the outer field. The sign has minor dents in the fields, as well as match paint on the bottom edge. (8.0). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1539 LOT - 1540

LOT - 1538

LOT - 1541

LOT - 1542

1538 - DAD’S OLD FASHIONED DRAFT ROOT BEER PAINTED METAL SIGN W/ BOTTLE GRAPHIC 10” X 28” SST. A c. 1950s Dad’s Old Fashioned Draft Root Beer single-sided painted metal sign with excellent “Papa Size” bottle graphic. CONDITION: The sign has good color throughout, with significant surface staining, as well as horizontal bends running across the bottle graphic. The sign has multiple surface scratches, as well as significant paint loss and added holes on the outer edge. (6). 300 - 600 1539 - LANGENDORF BREAD PAINTED METAL SIGN W/ BREAD LOAF GRAPHIC 20” X 14” SST. A Langendorf Bread single-sided painted metal sign with outstanding graphic. CONDITION: The sign has good color throughout with minor areas of surface staining and surface scratching in the field. The outer edge of the sign shows areas of minor paint loss and at the hanging holes. (8). 300 - 600

LOT - 1543

1540 - NESBITT’S OF CALIFORNIA EMBOSSED TIN BOTTLE CAP SIGN D - 18” SST. It is maker marked “Wyand Mfg Co. St. Louis, MO.” A c.

1950s Nesbitt’s of California embossed tin bottlecap sign. CONDITION: The sign has good color and shine throughout, with minor surface blemishes and minor scratches with paint loss, most notably through the “Nesbitt’s” lettering and under the “California” lettering. The sign also has significant surface staining, both in the outer field and along the outer edges of the bottlecap. (7.5). 300 - 600

1542 - NEW DENVER SANDWICH CANDY 5¢ EMBOSSED TIN SIGN 24” X 12” SST. Maker marked “American Co. New York Chicago.”

A c. 1950s “New Denver Sandwich Candy 5¢” embossed tin sign.

CONDITION: The sign has slight fade throughout, as well as minor surface staining. The sign has one deep scratch with paint loss in the top right-hand corner. The sign also shows paint loss on the outer edge and has two added holes in the top left and right-hand corner. The sign has been TAC authenticated. (8.5). 300 - 600

1541 - NESBITT’S TIN-OVER-CARDBOARD DISC SIGN D - 9” TOC. It is maker’s marked “Permanent Sign & Display Company Reading, PA.” A nice example of this small tin-over-cardboard advertising sign from Nesbitt’s, featuring the professor graphic.

CONDITION: The face of this sign retains excellent color and gloss.

There are only a few light surface abrasions in the field and to the outer edges. This piece is unused, and it retains its original cardboard easelback mechanism on the back as well as original manufacturer sticker. The sign has been TAC Certified, Number 039461. (8.75+) 300 - 600

1543 - ENJOY DOUBLE COLA CHALKBOARD SIGN 20” X 28” SST. Maker marked “DC-16.” A c. 1950s “Enjoy Double Cola” single-sided painted metal chalkboard sign. CONDITION: The sign has strong color and shine throughout with notable surface staining and surface scratching on the chalkboard section of the piece. The sign also has a significant surface rub running through the Double Cola logo at the top of the piece. The sign shows minor paint loss along the outer edges, most notably the bottom and right-hand sides. (8). 300 - 600

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LOT - 1544

LOT - 1545

LOT - 1547

LOT - 1546 1544 - COLLECTION OF 3 EARLY BREAD ADVERTISEMENTS W/ VARIOUS GRAPHICS 23” X 32” A collection of three early bread advertisements with excellent early graphics. CONDITION: (A) The Sunbeam door push has significant paint loss and multiple deep scratches with paint loss throughout the inner and outer fields. The sign has areas of deep surface staining and paint loss throughout the majority of the outer edge and on the left-hand side of the push bar. (5.0). (B) The Hollywood Bread paper lithograph has very minor fade to the red color, with an outstanding black and white photo of James Sterling from the motion picture “The Vanquished.” The piece has been professionally framed. (7.5). (C) The Sunbeam Bread paper lithograph has fade throughout with very minor surface staining. The piece is displayed in a crude frame. (7.0).

(5.0),(7.5),(7.0) 300 - 600 1545 - DIET-RITE COLA SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 32” X 12” SST. Maker marked “MCA 1961.” A c. 1960s “Enjoy Sugar Free Diet-Rite Cola” self-framed embossed tin sign. CONDITION: The sign has significant staining and surface scratching throughout. The raised letters have multiple scratches with complete paint loss, as well as two areas of paint loss above the word “Serving.” The outer edge of the piece also shows significant paint loss and surface staining. (7.25).

300 - 600

130

1546 - COLLECTION OF 2 MODERN EMBOSSED SODA POP BOTTLE SIGNS 12” X 40” SST/SST. A collection of two modern embossed tin soda pop bottle signs. CONDITION: (A) The “Drink Nesbitt’s Orange of California” bottle has strong color and shine throughout with very minor edgewear to note. (9.0). (B) The Dr. Pepper “10 2 4” bottle also has good color and gloss throughout with very minor surface blemishes in the inner and outer fields, as well as minor blemishes on the outer edge of the sign.

(9.0). (9.0),(9.0) 300 - 600 1547 - ARDEN EMBOSSED ALUMINUM SIGN 36” X 14” SSA. Maker marked “C&P Signs LA.” A c. 1950s Arden Dairy single-sided embossed aluminum sign. CONDITION: The sign has good color and gloss throughout with very minor fade in the red background sections of the piece. The raised lettering and oval also show minor areas of staining and surface scratching. The outer edges of the piece shows minor paint loss, mostly at the hanging holes. (8.75). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1548

LOT - 1552

LOT - 1549

LOT - 1553

1548 - PINE HILL ICE CREAM PAINTED METAL FLANGE SIGN W/ PINE TREE GRAPHIC 12” X 10” DST. Maker marked “Stout Sign Co.” A c. 1950s Pine Hill Ice Cream painted metal flange sign. CONDITION: Side one has excellent color and gloss with one minor area of paint loss directly in the center of the sign. The sign also shows multiple areas of surface scratches and surface staining. The outer edge of the piece has areas of paint loss, most significantly on the flange and at the intersection of the flange and the sign. (8.0). Side two also has good color and gloss, with two small areas of paint loss in the inner field, as well as minor paint chips in the outer field. The sign has surface scratches and surface staining, both in the inner and outer fields. The outer edge of the sign also shows areas of paint loss. (8.0). (8.0, 8.0) 300 - 600 1549 - BROMO SELTZER DISPENSER W/ BEAUTIFUL WOMAN GRAPHIC 6” X 8” X 23” A c. 1950s Bromo Seltzer dispenser with original glass and attached animated advertising sign. CONDITION: The display is in excellent shape, with no cracks or breaks to the bottle. The original paper label on the bottle is torn and detached in areas. The advertising sign is in excellent shape with very minor fade. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 300 - 600 1550 - COLLECTION OF 2 BROMO SELTZER DISPENSERS W/ ORIGINAL GLASSES 6” X 5” X 15” A collection of two c. 1950s original dispensers with original glasses. CONDITION: Both dispensers are in excellent condition with no breaks or cracks to the embossed bottles on top. The metal shows minor tarnish. Both pieces have their original Bromo Seltzer glass. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 300 - 600

LOT - 1550

LOT - 1551

1551 - COLLECTION OF 3 SODA POP THERMOMETER SIGNS Largest: 4 - 3/4” x 17 - 1/4”. SST. A collection of 3 various soda pop thermometer signs. CONDITION: (A) The Grapette thermometer has significant browning throughout. There are areas of surface staining and paint loss with rust staining. The outer edge of the sign has areas of paint loss. It does have a working thermometer bulb. (7.7). (B) The Enjoy Red Rock Cola thermometer sign has good color throughout. There are areas of surface scratching and surface scratching with paint loss on the bottom of the piece. The outer edges of the piece show significant paint loss at the top and bottom of sign. (7.7). (C) The third sign has fair color and gloss throughout. There is minor in logos, and paint loss at the top and bottom of the piece. It does have a working thermometer bulb.

(7.0). (7.7, 7.0) 300 - 600 1552 - COLLECTION OF 2 SODA POP THERMOMETERS W/ BOTTLE GRAPHICS Largest: 5 - 3/4” x 16”. SST. A collection of 2 Grapette and Truade soda pop painted metal thermometer signs. CONDITION: (A) The Grapette thermometer has fair color throughout. There is significant surface staining and scratching in both the inner and outer fields. The sign has very minor paint loss and staining at the top and bottom hanging holes. The sign has a working thermometer bulb present. (7.9).

(B) The Truade thermometer has good color and shine throughout.

There is a very minor dent to the left-hand side of the neck in the bottle graphic. The outer edges of the sign show areas of surface staining. The sign is completed with a working thermometer bulb. (8.25). (7.9, 8.25) 300 - 600 1553 - COLLECTION OF 2 SODA POP THERMOMETER SIGNS 16” x 16”. SST. A collection of 2 Orange Crush and Squirt painted metal thermometer signs. CONDITION: (A) The Orange Crush thermometer has fair color and shine throughout. There are significant areas of surface staining, minor blemishes and paint loss towards the base of the piece. The outer edge has paint residue, which could be easily removed. The working thermometer bulb is present. (8.25). (B) The Enjoy Squirt embossed thermometer has good color and shine throughout. There are very minor surface blemishes and surface scratching in the field. The outer edge of the piece shows minor areas of surface staining and very minor paint loss. It has the thermometer bulb with separation. (8.25, 8.75) 300 - 600

www.MorphyAuctions.com | June 7, 2024

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LOT - 1554

LOT - 1556

LOT - 1555

LOT - 1557

LOT - 1558

1554 - COLLECTION OF 2 SODA POP LIGHT-UP CLOCK SIGNS Largest: 15 - 1/4” x 3” x 15 - 1/4”. A nice collection of 2 light-up clock signs from Squirt and Coca-Cola. CONDITION: (A) The Coca-Cola clock remains all original. The inner face displays well with no mentionable damage. The reverse painted glass panel in the bottom remains undamaged. This piece retains its original can. The very backside of the can was likely repainted at some point in the past. (8.5). (B) The Squirt clock retains a clean inner graphical panel with a few slight surface abrasions at the bottom at the inner panel. The outer can shows very well with surface wear and minor paint loss on the backside. (8.5). Both of these clocks light-up when plugged-in, and they retain their original power cords. (8.5). 300 - 600

1556 - YOU CAN’T LOSE WITH SUN CREST CARDSTOCK LITHOGRAPH W/ BASEBALL & BOTTLE GRAPHIC 9 - 1/2” x 12”. A c. 1950s “You Cant Lose With Sun Crest” cardstock lithograph with excellent baseball graphic. CONDITION: The cardboard has good color throughout, with very minor browning in the top light blue background. The outer edge of the piece shows minor blemishes on all sides. (8.25). 200 - 400

1555 - NOTH POLE WOODEN ICE BOX. 36” x 19” x 13” A nice example of this well-made oak ice box made by North Pole. CONDITION: The wood body of the box itself shows good patina and wear to the oak. The piece retains its original hardware and maker’s tag. (8.5). 300 - 600

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1557 - ENJOY GRAPETTE SODA CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 32” x 20”. It is maker’s marked “Litho In USA.” A c. 1950s Grapette Soda cardboard lithograph with detailed graphics. CONDITION: The cardboard has good color throughout, with minor surface scratches and blemishes. The outer edge shows minor bends at the top corners. (9.25).

200 - 400 1558 - MA’S COLA EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 28” x 12”. SST. A c. 1950s Ma’s Cola single-sided embossed tin sign.

CONDITION: The sign has good color and gloss with minor surface scratching throughout. The sign has minor paint loss at the hanging holes, as well as more significant paint loss on the outer edges. (7.9).

200 - 400

www.MorphyAuctions.com | June 7, 2024

1559 - COLLECTION OF 2 MILKSHAKE MIXERS 8” X 6” X 18” A nice collection of 2 milkshake mixers, which are complete and show great shine with nice chrome fixtures.

CONDITION: (A) The first mixer remains in like-new condition with slight pitting to the chrome.

It shows a modern power cord.

(8.75). (B) The second mixer shows pitting to the chrome, as well as slight wear to the green porcelain enamel base. This piece retains its original power cord. (8.0). (8.75, 8.0) 200 - 400 1560 - COLLECTION OF 2 CHEVROLET CLOCK & CIGARETTES ADVERTISEMENTS 4” x 23” , D-16” A nice collection of 2 advertising items, featuring a Vice Roy Cigarette tin sign and a light-up Chevrolet-themed clock.

CONDITION: (A) The Vice Roy tin sign retains good color and shine, with surface scratches in the field as well as genera wear to the outer edges. (8.75). (B) The Chevrolet-themed clock is made of plastic, and shows very light surface scratches to the plastic face. The clock mechanism is not currently operating, however the clock still lights up. (8.5). (8.75, 8.5) 200 - 400

LOT - 1559

LOT - 1560

LOT - 1561

LOT - 1562

LOT - 1563 1561 - CHALK WARE SMILE SODA POP MENU HOLDER 5” X 5” X 7” A nice example of this chalk ware menu holder from Smile, featuring wonderful color and nice embossed features. CONDITION: This chalk ware menu holder shows areas of paint loss and slight wear to the chalk throughout. It displays very well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 200 - 400 1562 - COLLECTION OF 2 CARDBOARD SODA POP ADVERTISEMENTS 16” X 20” A nice collection of 2 single-sided cardboard advertisements from Whistle and Grapette. CONDITION: (A) The whistle cardboard is a 3D piece that folds out when assembled from the back. The field of the sign shows areas of wrinkling to the paper and slight fading throughout. There is minor cardboard loss and staining to the outer edges. (8.0). (B) The Grapette sign shows light fading, as well as scrapes and scuffs throughout the field. The outer edges show minor paper loss, as well as bending to the cardboard. (8.0). (8). 200 - 400 1563 - COLLECTION OF 2 NESBITT’S ADVERTISING SIGNS 29” X 21” A nice collection of 2 paper and cardboard advertising signs from Nesbitt’s of California. CONDITION: (A) The 3D cardboard advertisement retains excellent color throughout the field. There are areas of surface abrasions and paper loss throughout. There are two added mounting holes to the top left and right corners. The outer edges of the self frame show minor cardboard loss and tearing. (8.0). (B) The Specials menu board is framed behind glass, and it shows a general yellowing coloring throughout. The outer edges are concealed by the frame, but it displays well. (8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.75) 200 - 400

www.MorphyAuctions.com | June 7, 2024

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LOT - 1565

LOT - 1564

LOT - 1566

LOT - 1567 LOT - 1568 LOT - 1569

1564 - COLLECTION OF 2 MODERN SODA POP SIGNS 14” X 10” SSP/SST. A collection of two modern soda pop advertising pieces. CONDITION: (A) A “Drink Coca-Cola Ice Cold” single-sided porcelain sign with fair color, areas of significant staining and ghosting to the porcelain. There is porcelain loss on the outer edges. (7.0). (B) A “Drink Pepsi-Cola Ice Cold” bottlecap sign with significant fade throughout with areas of surface staining and surface scratching. The sign has staining around the edge of the bottlecap. (6.0). (7.0),(6.0) 200 - 400 1565 - COLLECTION OF 4 VARIOUS CONTAINERS & GLASS DISPENERS 7” X 7” X 12” A collection of four various glass jars and one Hammond’s Root Beer labeled metal dispenser. CONDITION: All four pieces are in nice displayable condition, with minor tarnish throughout the metal jug.

The cap on the Virginia Dare syrup bottle has rust throughout, with a hole through the top. (Various) 200 - 400 1566 - COLLECTION OF 2 EARLY DR. SWETT’S BOTTLES 3” X 3” X 11” A collection of two early Dr. Swett’s bottles. CONDITION: (A) The embossed bottle has good color and the original cork. The bottle has some minor staining, but no cracks or breaks. (B) The bottle has minor scratching throughout the glass, as well as staining and edgewear around the original Dr. Swett’s label. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 200 - 400

134

1567 - DRINK RC PAINTED ALUMINUM DOOR PUSH W/ BOTTLE GRAPHIC 31” X 8” SSA. A c. 1950s “Drink RC” single-sided aluminum door push.

CONDITION: The sign has significant scratching with paint loss, as well as surface staining throughout the center graphic. The sign also has scratching and minor tarnish throughout the metal on all sides of the push. The left-hand side has very minor bends where the piece connects to the door. (6.25). 200 - 400 1568 - COLLECTION OF 2 TIN-OVER-CARDBOARD SODA POP SIGNS Largest: 11” x 9”. A nice collection of 2 tin-over-cardboard soda pop signs from Teem and Pepsi-Cola. CONDITION: Both of these signs remain in new old stock, unused condition. (A) The Teem sign shows excellent color and shine throughout the field. There is the occasional chip to the paint along the outer edges. It retains its original cardboard easelback.

(9.0). (B) The Pepsi-Cola sign remains in similarly nice condition. There is only the slightest amount of tiny wear on the outer edges, which is hardly mentionable. There is some very minor paint loss in the field.

(9.0). (9). 200 - 400 1569 - COLLECTION OF 2 SODA POP PAINTED METAL THERMOMETER SIGNS Largest: 5 - 3/4” x 16”. SST. A collection of 2 Royal Crown Cola and Cot painted metal thermometer signs. CONDITION: (A) The Royal Crown Cola has fair color and good shine throughout. There are significant areas of surface staining and surface scratching, as well as scratches with paint loss and surface staining on the outer edges. The piece has a dent to the top right-hand corner. (7.9). (B) The Cot thermometer has fair color. There is minor fade to the overall gloss. The piece has very minor surface staining. It has a working, original thermometer bulb. (8.75).

(7.9, 8.75) 200 - 400

www.MorphyAuctions.com | June 7, 2024

LOT - 1570

LOT - 1571

LOT - 1573

LOT - 1572

LOT - 1574

1570 - COLLECTION OF 2 BUBBLE UP SODA POP BOTTLE DISPLAYS Frame: 15” x 12”. A nice collection of these 2 single-sided cardboard bottle displays from Bubble Up, featuring wonderful die-cut features with good colors. CONDITION: Both of these cardboard displays show light fading and wear to the outer edges. There is minor crinkling in the cardboard field, as well as general discoloration. These display wonderfully when displayed with a bottle. (8.5). 200 - 500 1571 - COLLECTION OF 3 MOXIE SYRUP BOTTLES AND WOODEN CRATE. Crate: 15” x 11 - 1/2” x 11 - 1/2”. A collection of 3 Moxie syrup bottles and original wood crate. CONDITION: The two glass syrup containers have staining throughout, with excellent paper labels still remaining. The wood crate has excellent patina, with minor staining.

(VARIOUS). 100 - 300 1572 - SANTA CLAUSE SODA SIGN 24” X 46” A nice displaying Coca-Cola Santa Clause die-cut display.

CONDITION: The sign has minor fade throughout with other minor creases and surface blemishes. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7).

100 - 300

1573 - COLLECTION OF 2 SODA POP ADVERTISING SIGNS 20” X 16” A nice collection of 2 soda pop advertising signs, featuring an embossed bottlecap sign from Orange Crush and a paper sign from Mission Orange. CONDITION: (A) The Orange Crush bottlecap sign is a recently made reproduction sign that remains in nice condition, with good color and shine. There are areas of surface scratching and minor paint loss to the embossed areas and mounting holes. (8.75+). (B) The Mission Orange sign is framed behind glass, and shows only the slightest amount of discoloration in the field but displays well. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+, 9.0) 100 - 200 1574 - COLLECTION OF 2 SQUIRT SODA POP DOUBLE-SIDED OPEN & CLOSE PLASTIC SIGNS W/ BOTTLE GRAPHIC 13” X 10” SSP. Maker marked “Squirt Co.” A c. 1960s “Enjoy Squirt” open and close plastic signs with bottle and Squirt Boy graphic.

CONDITION: (A) The sign has good color and shine throughout, with minor surface wear and surface staining on both sides. (9.0). (B) The sign has minor browning on both sides, with surface scratching on both the lettering and the boy graphic. (8.25). (9.0), (8.25) 100 - 300

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LOT - 1575

LOT - 1576

LOT - 1577

1575 - COLLECTION OF 4 FRAMED SODA FOUNTAIN ADVERTISEMENTS 15” X 23” A collection of four various soda fountain framed paper advertisements. CONDITION: (A) The Golden State Soda advertisement appears to be a homemade piece with an original litho of an ice cream float. The piece has very minor fade to the background. The glass and the “Foremost” logo have been cut out and applied to a hand-painted background. (B) The Golden State Malts has the same construction, with the chocolate malt and the “Foremost” logo applied to a hand-painted “Golden State Malts” framed poster. (C) Challenge Ice Cream lithograph has good color. This is an all original piece with an added frame, with just some very minor water staining to the bottom left-hand corner, as well as scratching to the plastic face of the frame.

(D) The Challenge Ice Cream sundae is also all original litho with fade throughout and water staining in the bottom left and right-hand corners.

The piece has been newly framed. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 100 - 300 1576 - SWEETHEART SUGAR CONES METAL PRODUCT DISPLAY CAN D - 12” x 16” A nice example of this metal product display can from Sweetheart Ice Cream Cones, featuring a nice ice cream graphic.

CONDITION: The body of this can shows good color and shine. There are areas of surface scratching and minor paint loss, as well as the occasional dent. The lid shows heavy crazing, oxidation and paint loss throughout. (7.5). 100 - 200 136

LOT - 1578

LOT - 1579

1577 - SQUIRT SODA POP NAPKIN DISPENSER 4” x 4” x 7 - 1/2”. A nice example of this c. 1950s napkin dispenser, featuring a wonderful Squirt decal logo and nice crackled paint finish.

CONDITION: The body of this napkin dispenser shows a wonderful vintage crackled paint finish. There has been a Squirt Boy decal applied on one side. The decal shows areas of color loss, but still displays well.

(7). 100 - 300 1578 - QUICK AID BRASS FIRE EXTINGUISHER. D. - 7” x 24” A nice example of this C. 1920’s brass fire extinguisher from Quick Aid. CONDITION: The body of this fire extinguisher shows great shine and patina throughout. The original pipe and nozzle are still in tact. A well displaying piece. (8.5). 100 - 200 1579 - HORLICK’S MALTED MILK MILKSHAKE BLENDER 17” x 7” x 8” A nice example of this c. 1950s milkshake mixer from Horlick’s Malted Milk. CONDITION: The paper label on this mixer shows general wear and damage along the outer edges. The porcelain base of the mixer shows chipping and wear along the bottom edges. The metal body shows age appropriate tarnish and oxidation. (8).

100 - 200

www.MorphyAuctions.com | June 7, 2024

LOT - 1581

LOT - 1580

LOT - 1583 1580 - COLLECTION OF 2 ADVERTISING ITEMS crate: 10” x 17” x 11”, box: 15” x 12” x 8” A nice collection of 2 advertising items, including a Hires Root Beer salesman kit and a wooden Hires crate with a paper label. CONDITION: The salesman kit comes with bottles and other ephemera inside. The wood crate retains its paper label, which shows some wrinkling, discoloration and paper loss.

(Good) 75 - 150 1581 - TALL ONE SODA POP TIN LITHOGRAPH DOOR PUSH 10” x 4” The sign has fair color throughout with areas of surface staining and paint loss in the inner and outer field, none of which distracts from the graphic. The sign has added holes at all four corners with paint loss, as well as minor loss on the outer edges. The sign is contained in a newly added plastic frame. 400 - 800 1582 - COLLECTION OF 3 CARDBOARD SODA POP STRING HANGER SIGNS 10” X 7” A nice collection of 3 die-cut cardboard advertising signs from Orange Crush, Squeeze and Lemon Kissed. CONDITION: (A) The Orange Crush die-cut is in a double-sided frame. The cardboard itself shows light wear and paper loss to the outer edges, as well as a crease in the neck of the bottle. (8.5). (B) The Squeeze die-cut bottle is double-sided framed, and shows light wear to the paper throughout, as well as minor paint loss to the outer edges with an occasional crease in the sign. (8.5). (C) The diamond-shaped Lemon Kissed sign shows surface abrasions and paper tearing throughout, as well as damage to the outer edges with minor cardboard loss. The top mounting hole has been repaired at some point in the past. (7.0). (Various) 300 - 600

LOT - 1582

LOT - 1584 1583 - COLLECTION OF 2 SODA POP ADVERTISEMENTS W/ BOTTLE GRAPHICS 29” X 21” A collection of two early soda pop advertisements with excellent bottle graphics. CONDITION: (A) The Pepsi-Cola double-dot “Pepsi’s Best Take No Less” advertisement has slight fade throughout the color, with a few minor surface blemishes in the Pepsi-Cola cap. The sign also shows minor wear in the hair of the graphic. (7.0). (B) The Perry’s Quality Beverages embossed tin sign has good color throughout, with areas of surface staining and surface scratching to note. The sign has a few deeper scratches with paint loss in the inner and outer fields and some surface staining. The outer edges of the piece and hanging holes show paint loss. (7.75). (7.0),(7.75) 300 - 600 1584 - ESKIMO PIE PORCELAIN SIGN 15” x 9” SSP. A nice example of this contemporary single-sided porcelain sign from Eskimo Pie. CONDITION: The field of this sign shows good color and shine throughout. The outer edges show a few small porcelain chips. A clean and well displaying example, likely made in the last 40 years. (8.75). 100 - 200

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LOT - 1586

LOT - 1587

LOT - 1588 LOT - 1585 1585 - FOREMOST CREAMERY ICE BOX D - 23” x 44” A nice example of this ice box from Foremost Creamery, featuring nice hand-painted graphics with ice cream cones on the side.

CONDITION: This machine has been completely restored at some point in the past. It shows nice original brass hinges and handles. The body of the machine has been repainted and hand-lettered. It shows areas of paint loss and wear throughout. It displays well. (Restored) 1,500 - 3,000 1586 - STRANSDALE ICE CREAM DOUBLE-SIDED PORCELAIN SIGN 28” X 20” DSP. Maker marked “The Matthews Co., Detroit.” An outstanding c.

1930s Stransdale Ice Cream “Consistently Superior” double-sided porcelain sign. CONDITION: Side one, has outstanding color and gloss throughout, with very minor surface stains in the white sections to note, as well as one very minor nick to the porcelain in the “r” of “Cream.” The outer edges of the sign also show very minor porcelain damage. (9.0). Side two, also has excellent color and gloss throughout, with slight areas of surface staining in the white background. There is one area of crazing running into the outer field on the bottom right-hand corner, as well as porcelain loss on the outer edges and at the hanging holes. (9.0). The sign has been TAC authenticated. (9.0, 9.0) 1,000 - 2,000 1587 - PURITY BRAND ICE CREAM EMBOSSED TIN SIGN W/ ICE CREAM GRAPHIC 20” X 14” SST. Maker marked “Burdick-Simpson Co.” A c. 1930s Purity Brand Ice Cream single-sided embossed tin sign with excellent early graphic.

CONDITION: The sign has fair color throughout, with significant surface staining and minor areas of paint loss on the inner and outer fields. The sign has very minor crinkles throughout the upper half of the sign, as well as surface staining and paint loss around the outer edges. The sign has been TAC authenticated.

(7.5). 800 - 1,600 1588 - MALOOF’S ICE CREAM EMBOSSED TIN SIGN W/ ICE CREAM CONE GRAPHIC 35” X 11” SST. A c. 1940s single-sided Maloof’s Ice Cream “The Finest Under the Sun” embossed tin sign. CONDITION: The sign has good color and gloss throughout with areas of paint loss, mostly confined to the white lettering on the sign. The green lettering also has a couple areas of paint loss. The sign has surface scratching and surface staining in both the inner and outer fields. The outer edge of the sign shows areas of minor paint loss. This sign has been TAC authenticated. (7.9). 800 - 1,600 138

LOT - 1589 1589 - EMBOSSED TIN ICE CREAM SUNDAE SIGN 30” X 48” SST. Maker marked “CNP-L.A.” A c. 1950s single-sided embossed die-cut ice cream sundae sign.

CONDITION: The sign has fair color with significant surface staining throughout the entirety of the piece. The sign has other areas of surface scratching and surface staining along the outer edge of the piece. This sign is TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 600 - 1,200

www.MorphyAuctions.com | June 7, 2024

LOT - 1591

LOT - 1592

LOT - 1590

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1593 1590 - EMBOSSED TIN SINGLE-SIDED CHOCOLATE MALT SIGN 23” X 46” SST. A c. 1950s embossed tin chocolate malt sign.

CONDITION: The sign has fair color with slight fade to the gloss. The sign shows multiple surface scratches and surface stains throughout both the inner and outer fields, as well as very minor areas of paint loss on the outer edges of the sign. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.25). 600 - 1,200 1591 - LUICK ICE CREAM PORCELAIN SIGN W/ SEALTEST LOGO 24” X 18” SSP. It is maker marked “Veribrite Sign Chigaco.” A c.

1940s Luick Ice Cream “Sold Exclusively” single-sided porcelain sign.

CONDITION: The sign has good color and gloss throughout, with minor oxidation in the outer field running from the “K” in “Luick” into the Sealtest logo. The sign has one area of porcelain loss in the field and an area of crazing porcelain in the outer field. The outer edges of the sign also show areas of porcelain loss. The sign has been TAC authenticated.

(8). 600 - 1,200

1592 - ARDEN DICED CREAM SINGLE-SIDED PORCELAIN SIGN 24” X 24” SSP. A c. 1940s Arden Diced Cream “Ready To Serve Ice Cream” single-sided porcelain sign. CONDITION: The sign has strong color and shine throughout, with areas of surface staining and surface scratches. The outer edge of the piece has significant surface staining and porcelain loss, both on the edges and at all eight hanging holes. The sign has been TAC authenticated. (7.9). 600 - 1,200 1593 - SEALTEST ICE CREAM TIN SIGN 36” X 24” DST. A nice example of this double-sided tin sign from Sealtest Ice Cream, featuring outstanding color and gloss. CONDITION: Side 1, shows good color and shine in the field. There are a few areas of surface scratching and paint loss to the outer edges. There is an area of the touch-up paint to the bottom-left corner. (8.5). Side 2, retains similarly nice color and gloss. There are surface abrasions in the field and outer edges. There is minor paint loss to the mounting holes. (8.75).

(8.5, 8.75) 600 - 1,200

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139

LOT - 1595

LOT - 1594

LOT - 1597 LOT - 1598

LOT - 1596 1594 - SEALTEST ICE CREAM TIN SIGN 36” X 24” DST. A nice example of this double-sided tin sign from Sealtest Ice Cream, featuring outstanding color and gloss. CONDITION: Side 1, shows good color and shine throughout the field. There is occasional surface scratching in the field, most notably a vertical scratch on the right-hand side. The outer edges show minor paint loss. (8.75). Side 2, remains in similar condition with wonderful color and gloss throughout. There is an area of discoloration to the top-right corner, as well as general surface scratching and minor nicks to the paint throughout the field. (8.5). This sign has been TAC Certified, Number 040818. (8.75, 8.5) 600 - 1,200 1595 - COBLE ICE CREAM TIN SIGN 36” X 24” SST. It is maker’s marked “AM1-54.” A nice example of this c. 1950s single-sided tin sign from Coble Ice Cream, featuring good color and shine. CONDITION: Side 1, retains good color but shows areas of surface abrasions, as well as minor paint loss to the outer edges and mounting holes.

(8.25). Side 2, remains in similar condition with good color and gloss in the field. There are surface scratches and paint loss in the field, as well as on the outer edges and mounting holes. (8.0). (8.25, 8.0) 600 - 1,200

140

1596 - TURNBULL’S GREEN MOUNTAIN ICE CREAM DOUBLE-SIDED PORCELAIN SIGN W/ MOUNTAIN GRAPHIC 20” X 28” DSP. Maker marked “Mulholland.” A c. 1930s Turnbull’s Green Mountain Ice Cream double-sided porcelain sign with excellent graphic.

CONDITION: Side one has fair color with significant fade throughout the green, as well as minor areas of porcelain loss and crazing of the porcelain throughout the face. The sign also has multiple areas of surface scratching and porcelain loss around the outer edges, most importantly at the bottom right-hand corner. (7.9).

Side two has fair color, with slightly better gloss than the other side. The sign shows multiple areas of porcelain loss throughout both the inner and outer field, as well as significant crazing throughout the mountain graphic. The outer edges of the sign also show areas of porcelain loss, most notably the bottom left-hand corner. (7.75). (7.9, 7.75) 600 - 1,200 1597 - HEART-SHAPED ICE CREAM SCOOP 3” X 11” Maker marked “Patent Nov 1925.” A c. 1920s heart-shaped ice cream scoop. CONDITION: The scoop is in excellent condition, with very minor tarnish to the metal. The spring-loaded mechanism is functioning properly. The wooden handle has minor staining, but no breaks. (Very Good) 600 - 1,200 1598 - LADY BORDEN ICE CREAM PAINTED METAL SIGN W/ ICE CREAM GRAPHIC 24” X 16” SST. Maker marked “A.N 3-55.” A c. 1950s “We Have Lady Borden Ice Cream” single-sided painted metal sign. CONDITION: The sign has good color and shine throughout, with significant surface scratches both on the inner field and along the ice cream graphic. The outer edge of the piece also shows minor crazing and areas of paint loss. The sign has been TAC authenticated. (8.5).

500 - 1,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1599

LOT - 1600

LOT - 1601

LOT - 1603 1599 - TWISTEE LICKS FROZEN CUSTARD MOLDED PLASTER SIGN 2” X 20” X 32” A c. 1950s plaster Twistee Licks Frozen Custard ice cream cone-shaped sign. CONDITION: The sign has fair color throughout, with areas of staining and fade on the lettering and the ice cream section of the piece. The cone section has areas of very minor paint loss and surface staining throughout. The cone is in overall good structural condition. (8). 500 - 1,000 1600 - GOOD HUMOR ICE CREAM SINGLE-SIDED PORCELAIN SIGN W/ ICE CREAM GRAPHIC 26” X 18” SSP. A c. 1950s Good Humor Ice Cream single-sided porcelain sign with excellent ice cream graphic. CONDITION: The sign has strong color throughout as well as good shine. The sign has areas of surface staining and one minor area of porcelain loss on the outer field and very minor porcelain damage to the hanging holes. The outer edge of the piece also shows very minor porcelain loss and staining.

The reverse side of this piece has had an added advertisement for Mel-O-Dee Ice Cream painted on and is original. This sign has been TAC authenticated. (8). 500 - 1,000 1601 - PORCELAIN ESKIMO PIE DIE-CUT SIGN 8” X 16” SSP. A nice example of this single-sided porcelain die-cut sign from Eskimo Pie Ice Cream. CONDITION: This sign retains wonderful color and gloss throughout the field. The outer edges show minor porcelain wear and slight oxidation staining to the white border. The mounting holes show minor wear. It is Tac Certified, Number 019135.

This piece is desirable and displays well. (8.75). 400 - 800

LOT - 1602

LOT - 1604 1602 - BUTTER & CREAMERY CHURN 12” X 16” X 27” A nice example of this c. 1930s Butter & Creamery Churn. CONDITION: This piece has been completely restored at some point in the past with modern decals added for decoration. It displays well, and remains complete. (Restored) 400 - 800 1603 - SELF FRAMED TIN SEALTEST ICE CREAM SIGN W/ SUNDAE GRAPHICS 29” X 11” SST. It is maker marked “PRS 03-57.” A c. 1950s Sealtest Ice Cream self framed embossed tin sign with sundae and malt graphic.

CONDITION: The sign has strong color and shine throughout with minor areas of surface staining both in the inner and outer fields. The sign has scratches with paint loss, as well as surface staining around the outer self framed edge. The sign has been TAC authenticated. (9). 400 - 800 1604 - PORCELAIN FOSTER’S FREEZE DIE-CUT SIGN 6” X 12” SSP. A nice example of this single-sided porcelain sign from Foster’s Freeze, featuring a nice ice cream cone graphic. CONDITION: This sign remains in very strong condition with good color and gloss throughout. There is some slight wear to the porcelain on the edges of the sign. This sign has been Tac Certified, Number 011164. (9).

400 - 800

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141

LOT - 1606

LOT - 1605

LOT - 1607

LOT - 1608

LOT - 1609

1605 - COLLECTION OF 3 ICE CREAM ADVERTISEMENTS 12” X 10” A collection of three various ice cream advertisements.

CONDITION: (A) The advertisement has good color and gloss throughout both sides with minor surface staining and very minor areas of paint loss. The sign also has edgewear and paint loss on the outer edges.

The piece is marked “Stout Sign Co.” (8.9). (B) The Session’s Ice Cream countertop display has significant fade throughout the paper insert, mostly on the right-hand edge, as well as crinkles and staining to the paper. It is displayed in an early Nathan M. Stone metal display. (6.0).

(C) The Velvet Brand Ice Cream Nathan M. Stone display has areas of very minor staining at the top, as well as water stains at the bottom of the piece. It is displayed in the original countertop display, which has good color. (8.0). (8.9),(6.0),(8.0) 400 - 800 1606 - COLLECTION OF 3 EARLY ICE CREAM SCOOPS 3” X 11” A nice collection of 3 early ice cream scoops, two of which are marked “Icey Pie” and one is new old stock in its original box.

CONDITION: All three of these scoops show age appropriate wear and patina to the metal, as well as general use to the two wood handles. The original cardboard box on the one, shows fading and discoloration, but nonetheless is complete. A rare and impressive set. (Very Good) 400 - 800

142

1607 - COLLECTION OF 5 EARLY ICE CREAM SCOOPS 3” X 12” An exceptional collection of 5 early and well displaying ice cream scoops. CONDITION: Each of these scoops all remain intact and function. They show age appropriate tarnishing to the metal and general wear to the wood handles. (Very Good) 400 - 800 1608 - COLLECTION OF 5 ICE CREAM ADVERTISING SIGNS 21” X 11” SSC & SSP. A nice collection of 5 ice cream advertising signs, including the cardboard product box, a trolley car sign and paper advertisements. CONDITION: All of these pieces remain in nice condition.

The trolley sign shows paper loss and tearing throughout the outer edges, as well as areas of fading and discoloration in the field. There is a notable area of paper loss to the woman’s face and left shoulder.

The rest of the items display well, and show age appropriate wear throughout. (Good) 400 - 800 1609 - COLLECTION OF 2 ICE CREAM ADVERTISING SIGNS 39” X 9” SST/DST. A collection of two c. 1950s Meadow Gold and “Visit Our Ice Cream Dept.” painted metal and tin signs. CONDITION: (A) Meadow Gold has fair color throughout with significant fade in both the blue lettering and the red background. The sign shows minor surface blemishes and surface scratches, as well as minor paint loss on the outer edges and at the hanging holes. (8.0). (B) The sign has good color throughout on both sides with minor brown staining to note. The sign also has surface scratching and surface staining on both sides. (8.9).

(8.0),(8.9) 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1610

LOT - 1611

LOT - 1612

LOT - 1613

1610 - CASHUS’ DAIRIES ICE CREAM SIGN 5” X 5” X 13” A nice example of this 3D light-up sconce style advertising sign from Cashus’ Dairies. CONDITION: The painted bottle on this sign remains in very nice condition, with only slight wear to the glass. The metal frame of the light-up piece retains age appropriate wear with a nice patina. This piece was meant to be wired on the wall. It has original wiring protruding from the back. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 300 - 600 1611 - 3D “EAT IT ALL” ICE CREAM SIGN 9” X 9” X 22” A nice example of this 3D paper mache ice cream cone sign, featuring “Eat It All” lettering. CONDITION: This sign retains good color with 3D features throughout. There is a cracked area with paper mache loss along the very bottom edge. Otherwise, the rest of the cone shows general wear and discoloration throughout. It displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 300 - 600 1612 - EMBOSSED TIN DIE-CUT ICE CREAM CONE SIGN 21” X 47” SST. A c. 1950s die-cut embossed tin ice cream cone sign. CONDITION: The sign has fair color throughout with significant areas of repaint through the ice cream and the cone, most notably in the white added shadowing. The sign also shows areas of surface scratching and surface staining, as well as scratches with complete paint loss, most notably around the outer edge of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 300 - 600 1613 - EMBOSSED TIN ICE CREAM SUNDAE SIGN 35” X 26” SST. A c. 1950s single-sided embossed tin sundae sign.

CONDITION: The sign has significant fade throughout the entirety of the piece, with areas of surface staining, surface scratches and scratches with complete paint loss. The outer edges of the sign also show areas of surface scratching, as well as paint loss with rust staining. The sign has two added hanging holes. (7.5). 300 - 600

LOT - 1614

LOT - 1615

1614 - BUTTER & CREAMERY CHURN 9” X 12” X 20” A nice example of this c. 1930s Butter & Creamery churn machine. CONDITION: This machine has been completely restored at some point in the past. It has modern-colored decals applied for decoration. The machine operates and remains in complete condition.

(Restored) 300 - 600 1615 - PORCELAIN ICE CREAM ADVERTISING SIGN 9” X 11” SSP. A nice example of this single-sided porcelain die-cut advertising sign, featuring an ice cream cone graphic. CONDITION: The field of this sign shows good gloss, with areas of dulling and slight surface scratching throughout. The outer edges show very light porcelain wear. This sign has been TAC Certified, Number 011162. (8.5).

300 - 600

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SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1616

LOT - 1617

LOT - 1619

1616 - EMBOSSED TIN SINGLE-SIDED ICE CREAM SUNDAE SIGN 14” X 30” SST. A c. 1950 single-sided painted metal embossed Ice Cream Sundae sign. CONDITION: The sign has fair color with significant fade throughout the gloss. The sign has very minor surface staining, as well as minor bends around the outer edge and an added hole at the top of the piece. The sign has been TAC authenticated. (8.25).

300 - 600 1617 - KNUDSEN ICE CREAM PAINTED ALUMINUM SIGN 23” X 16” SSA. A c. 1950s Knudsen “The Very Best” Ice Cream painted aluminum sign. CONDITION: The sign has strong color and shine throughout, with very minor surface staining and very minor surface scratching throughout the field. The sign has very minor damage around the hanging holes and surface staining along the outer edges. (9).

300 - 600 1618 - HERSHEY’S ICE CREAM EMBOSSED TIN MENU BOARD 11” X 26” SST. A c. 1960s Hershey’s Ice Cream embossed metal menu board. CONDITION: The sign has good color and shine throughout with areas of surface staining, most notably around the “Hershey’s” lettering and around the outer edges of the piece. The outer edges also show minor nicks and scratches with paint loss. The menu options appear to be newly added. (8.9). 300 - 600 144

LOT - 1618

LOT - 1620

1619 - COLLECTION OF 2 PLASTIC ICE CREAM LIGHT-UP SIGNS 16” x 26” x 4” A collection of two c. 1960s Crystal and Very Fine ice cream plastic lighted signs. CONDITION: (A) The Crystal Ice Cream has significant fade throughout the lettering and the graphic, with minor surface staining to the plastic background. The can is in excellent shape with no signs of rust or rot. It retains the original hanging chain and works. (7.0). (B) The Very Fine Ice Cream light-up has good color with deep scratches with paint loss throughout the logo and the lettering. The outer red ring also has areas of paint loss. The can is solid with no rust or rot and the sign does light. (7.9). (7.0),(7.9) 300 - 600 1620 - EAT PERFECTION ICE CREAM SINGLE-SIDED PORCELAIN SIGN 27” X 18” SSP. A c. 1930s “Eat Perfection Ice Cream Delicious Food” single-sided porcelain sign. CONDITION: The sign has fair color throughout with significant surface scratching and surface staining both in the inner and outer field. The outer edges of the sign show areas of porcelain loss and match paint applied to porcelain chips. The sign has a minor warp to it. (7). 300 - 600

www.MorphyAuctions.com | June 7, 2024

LOT - 1621 LOT - 1622

LOT - 1623

LOT - 1624

LOT - 1625

LOT - 1626

1621 - KING QUALITY ICE CREAM LIGHTED PLASTIC SIGN W/ KING GRAPHIC 4” X 15” X 7” A c. 1960s King Quality Ice Cream from the Quality Dairy Co. plastic-faced lighted sign. CONDITION: The sign has fair color throughout with minor surface scratches both in the inner and outer fields, none of which deter from the graphic or lettering. The can is original and in excellent condition with an original Dualite sticker still present.

It retains the original electric and is working as it should. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 300 - 600

1624 - MEADOW GOLD ICE CREAM MENU BOARD 12” X 21” A nice example of this c. 1950s menu board from Meadow Gold Ice Cream with cardboard insert strips. CONDITION: There is no significant damage to this sign. A few of the cardboard strips show slight discoloration, and a few areas in the reverse painted glass show a few flecks to the paint but nothing distracting. This piece is in its original frame and retains its original hanging chain. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 300 - 600

1622 - COLLECTION OF 3 EARLY ICE CREAM SCOOPS 3” X 11” A nice collection of 3 early ice cream scoops, which remain in functional and complete condition. CONDITION: The metal on these scoops show age appropriate patina and wear with no significant damage. A well displaying set. (Very Good) 300 - 600

1625 - ICE CREAM CONE TOASTING UNIT 8” X 12” X 10” A nice example of this toasting unit for ice cream cones from Turnbull. CONDITION: This warming unit has been completely restored at some point in the past, with the outer can being repainted and the lettering being hand-applied. This piece retains an original power cord and displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Restored) 200 - 400

1623 - COLLECTION OF 2 REVERSE PAINTED GLASS MENU BOARDS W/ VARIOUS GRAPHICS 28” X 13” A collection of two c. 1950s Fike’s Ice Cream and Mason’s Root Beer reverse painted glass menu boards. CONDITION: (A) “Enjoy Fike’s Ice Cream” has excellent color throughout the graphics and advertising panel. It has all the original ice cream flavor options. The piece has a crack running from the top to the bottom of the sign on the right-hand side of the piece. (7.0). (B) The Mason’s Root Beer piece has excellent color and gloss, with a strong-presenting graphic. The piece is missing the menu options and has paint separation on the right-hand side, most notably the bottom right-hand corner. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.0),(8.0) 300 - 600

1626 - KNUDSEN ICE CREAM EMBOSSED ALUMINUM SIGN 24” X 16” SSA. A c. 1950s Knudsen Ice Cream “The Very Best” embossed aluminum sign. CONDITION: The sign has good color and shine throughout, with areas of surface staining and scratches with paint loss in both the inner and outer fields. The outer edges of the sign also have very minor bends and surface staining. (8.75). 200 - 400

www.MorphyAuctions.com | June 7, 2024

145

LOT - 1627

LOT - 1628

LOT - 1630

LOT - 1631

1627 - COLLECTION OF 2 EARLY ICE CREAM CONE HOLDERS 9” X 9” X 28” A c. 1950s ice cream cone holders and dispensers.

CONDITION: Both dispensers are in excellent displaying condition. The taller dispenser has minor tarnish on the base, but is in overall excellent functioning condition. The second container has excellent lettering across, as well as filled with original product. It has the original lid with minor tarnish. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 200 - 400 1628 - COLLECTION OF 6 EARLY ICE CREAM SCOOPS 3” X 11” A nice collection of 6 early ice cream scoops, which all still function and remain complete. CONDITION: The metal on these scoops have age appropriate patina and wear, with no significant damage.

(Very Good) 200 - 400 1629 - ST. CHARLES ICE CREAM 3D EASELBACK DISPLAY 4” X 19” X 24” A nice example of this c. 1950s St. Charles Ice Cream easelback display, featuring a young girl graphic. CONDITION: This sign is likely new old stock. There are no significant damage, other than the slightest amount of edgewear to the extreme outer edges. This piece comes with a cardboard product box, which inserts into the square display in the top-right corner. A very clean example. (9). 200 - 400

146

LOT - 1629

LOT - 1632

1630 - COLLECTION OF 2 ICE CREAM LITHOGRAPHS W/ CHILDREN GRAPHICS 21” X 27” A collection of two c. 1950s ice cream advertisements with excellent ice cream cone graphics. CONDITION: (A) The cardboard lithograph easelback from Mountain Gold Ice Cream has good color throughout with minor creases running horizontally across the cone. The sign has other edgewear, most notably significant wear to the bottom of the piece. The original easelback is present. (6.9). (B) The Moore’s Ice Cream paper lithograph has strong color throughout with very minor staining around the outer edges. The piece has been professionally framed and matted. (8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(6.9),(8.75) 200 - 400 1631 - ESKIMO PIE ICE CREAM LIGHT-UP SIGN D - 11” A nice example of this Eskimo Pie lens and a more contemporary metal can. CONDITION: The lens itself is loose in the can, but is complete and shows slight areas of discoloration to the white background. The can is newer and shows small areas of wear and patina. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 200 - 400 1632 - 2¢ / 5¢ COPPER & BRASS COUNTERTOP ICE CREAM CARRIER 9” X 14” X 8” An early “2¢ / 5¢” ice cream cone carrier with brass and copper. CONDITION: The metal shows minor areas of patina and other tarnish. The piece also has very minor bends in the ice cream tray section. (Good) 100 - 300

www.MorphyAuctions.com | June 7, 2024

LOT - 1633

LOT - 1634

LOT - 1635

LOT - 1636

1633 - COLLECTION OF 3 ICE CREAM SIGNS 21” X 9” A nice collection of 3 various ice cream signs, featuring wonderful product graphics.

CONDITION: Two of the signs are framed behind glass, and remain very clean with only the slightest amount of wear to the outer edges. The small easelback sign shows minor paper loss and wear in the field. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 100 - 300

LOT - 1637

1634 - COLLECTION OF 3 ICE CREAM MENU BOARDS SIGNS 11” X 22” SSC. A nice collection of c. 1950s cardboard menu boards with wonderful ice cream graphics. CONDITION: All of these menu board signs remain very nice. A few of the menu strips are missing and some show areas of wear to the outer edges. There are areas of wrinkling and wear to the cardboard in the field. (Good) 200 - 500

1636 - COLLECTION OF 17 CARDBOARD ICE CREAM ELEMENT SIGNS 12” X 22” A nice collection of c. 1960s die-cut cardboard element signs, featuring wonderful ice cream graphics. CONDITION: All of these pieces remain in very nice condition with excellent color in the fields.

Some show the slightest amount of paper loss to the outer edges. (Very Good) 100 - 300

1635 - COLLECTION OF 2 ICE CREAM ADVERTISING PIECES W/ ICE CREAM GRAPHIC 11” X 24” A collection of two ice cream advertisements. CONDITION: (A) The “We Serve Velvet” is a handmade piece, complete with eight various flavors for the menu board. The paint behind the ice cream graphic is crude and you can see stroke lines and surface staining, with surface staining also in other sections of the menu board. (B) The Sonny Sugar Cones paper lithograph has minor fade and brown staining through the background, most notably to the left and right-hand edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 100 - 300

1637 - COLLECTION OF 2 ICE CREAM ADVERTISING SIGNS 20” X 9” A nice collection of two cardboard ice cream signs featuring colorful graphics throughout. CONDITION: Both signs remain very clean, and show only light fading and edgewear. One has been professionally framed. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 100 - 200

www.MorphyAuctions.com | June 7, 2024

147

LOT - 1639

LOT - 1638

LOT - 1640

1638 - SEALTEST ICE CREAM DOUBLE-SIDED PORCELAIN 2-PIECE SIGN W/ ORIGINAL METAL FRAME 48” x 48” DSP. C. 1950s Sealtest Ice Cream double-sided two-piece porcelain sign with original metal frame.

CONDITION: Both porcelain panels on side one have fade and surface staining throughout. The top panel has slightly better gloss than the larger bottom panel of the sign. The sign shows areas of surface scratching, as well as porcelain loss on the outer edge of the piece, most notably at the base of the sign. (7.5). Side two also has fade throughout the color on both panels with slightly better gloss in the top porcelain panel. The sign shows significant surface staining and surface scratching, as well as significant porcelain loss around the outer edges, mostly confined to the bottom panel. (7.25). A very unique sign complete with the early metal frame.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.5, 7.25) 1,000 - 2,000 1639 - COLLECTION OF 2 FOSTER FREEZE PORCELAIN ICE CREAM SIGNS. 10” x 8”, 11” x 9 1/2” SSP, SSP. Collection of 2 C. 1960’s Foster Freeze single sided porcelain signs.

CONDITION: Sign 1, has good color and gloss with slight areas of surface staining and scratching to note. The sign has minor staining on the outer edge (8.75). Sign 2, also has good color and gloss with areas of surface scratching and slight surface staining in the field. The outer edges of the sign have more significant surface staining (8.5). (8.75, 8.5). 600 - 1,200 1640 - CARVER ICE CREAM DOUBLE-SIDED PORCELAIN SIGN 24” x 35” DSP. Maker marked “The Matthews Co.” A c. 1940s Carver Ice Cream double-sided porcelain sign with excellent Art Deco look. CONDITION: Side one has strong color and gloss, with minor oxidation towards the bottom of the piece. The sign has porcelain loss on the outer edge and has been completely clear-coated.

Side two has good color and gloss throughout, with significant surface scratching and deep scratches in the porcelain. The sign also shows more significant porcelain loss on the outer edges. This side has also been clear-coated. (Restored) 600 - 1,200 1641 - REID’S ICE CREAM TIN MENU BOARD SIGN 25” x 11” SST. A nice example of this early tin menu sign from Reid’s Root Beer, featuring a nice woman graphic. CONDITION: The field of the top of the menu board retains good colors throughout the graphics.

There are areas of surface abrasions and paint loss, most notably a vertical scratch right below the woman’s hand. The menu board strips are metal and double-sided. They rotate when this piece is suspended. The metal strips show areas of paint loss and discoloration throughout. This is a seldom seen example of this style menu board. (8). 400 - 800 148

www.MorphyAuctions.com | June 7, 2024

LOT - 1641

LOT - 1642

LOT - 1643

LOT - 1644

LOT - 1645 1642 - HERSHEY’S ICE CREAM PLASTIC LIGHTED CLOCK 11’ x 25” x 5” A c. 1960s Hershey’s Ice Cream plastic Lexan-faced lighted clock. CONDITION: The plastic has good color and shine throughout, with very minor surface staining. The clock is missing the sweeping hand and is not functioning properly. The sign is contained in its original aluminum can, which is rust-free. It does have working electric and lights properly. (8.5). 300 - 600 1643 - HERSHEY ICE CREAM LIGHTED SIGN 15” x 29” x 4” A c. 1960s Hershey’s Ice Cream plastic Lexan-faced lighted sign with added Hershey’s Ice Cream backing. CONDITION: The sign has good color throughout with very minor areas of surface staining and a few small red paint drips running down the left-hand side. The plastic has no cracks or breaks and is housed in the original can with an added Hershey’s Ice Cream logo on the metal back panel. The piece has the original electric and is lighting. 300 - 600

1644 - JUMBO ICE CREAM PAINTED ALUMINIUM SIGN W/ ELEPHANT GRAPHIC 20” x 36” Maker marked “MH373.” A c. 1960s Jumbo Ice Cream embossed aluminum sign. CONDITION: The sign has fair color throughout, with significant areas of surface staining and surface scratching. The sign has paint loss in the face of the elephant graphic, as well as paint loss in the outer edges of the sign and at the hanging holes. The sign has one added hole on the right-hand side. This sign has been TAC authenticated. (7). 300 - 600 1645 - COLLECTION OF 6 EARLY BOARD GAMES W/ VARIOUS GRAPHICS 13” X 18” A collection of six early children’s games. CONDITION: (A) The “Lucky Shot” has minor fade, surface scratching and staining throughout. The outer edges show minor paint loss and minor bends. (B) The “They’re Off” horse racing game has strong colors throughout with minor loss to the glitter around the outer edges. The piece is complete with original hardware. (C) The “Card Game” has good color throughout with minor staining. The piece is complete with the original pieces for the game. (D) “Pull My Tail” game is in excellent condition, with minor surface wear and surface staining to the outer edges of the piece. (E) The game has good color throughout, with some noticeable edgewear surrounding the majority of the piece. (F) The “Lone Ranger” game has minor fade throughout and surface scratching on the edges of the piece.

Four of the six punch game pieces are NOS and have not been played.

(Various) 300 - 600

www.MorphyAuctions.com | June 7, 2024

149

LOT - 1646

LOT - 1648

LOT - 1647

LOT - 1649

1646 - COLLECTION OF 2 EARLY FRAMED STOCK CERTIFICATES & BLACK & WHITE PHOTO 17” X 23” A collection of two Hires stock certificates and a black and white photo of San Francisco. CONDITION: (A) The Charles E. Hires Capital Stock Certificates have good color throughout with very minor edgewear. The piece has been framed and matted. (9.0). (B) A c.

1940s black and white photograph of Ocean Beach’s Playland. The piece has been beautifully framed and matted. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0),(9.0) 200 - 400 1647 - COLLECTION OF 2 EARLY PLAYING CARDS 6” X 9” A nice collection of 2 early playing cards that have been custom-framed and matted. CONDITION: Both of these pieces are framed behind glass with the edges concealed. The paper shows slightest amount of yellowing. Otherwise, they remain in excellent condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 50 - 100 1648 - GE NATURAL COLOR TONE RADIOS ANIMATED COUNTERTOP LIGHTED SIGN 9” X 13” X 13” A c. 1950s GE Natural Color Tone Radios animated countertop display. CONDITION: The advertising panel has wear throughout the plastic face, mostly surface scratches. The piece has slight fade throughout, but is lighting and functioning. The can is an original and only has areas of minor surface scratching and minor surface staining to note. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Good) 400 - 800 1649 - NOS ADMIRAL RADIO W/ ORIGINAL BOX 8” X 13” X 8” A c. 1950s Admiral Radio in the original cardboard box.

CONDITION: The radio is in good condition with the original cord. The piece retains the original cardboard box with excellent color and is in structurally good condition. (Very Good) 200 - 400 150

LOT - 1650 1650 - COLLECTION OF 2 RCA VICTOR ADVERTISING PIECES W/ NIPPER DOG GRAPHICS 24” X 46” A collection of two Victor Radio advertising pieces with excellent Nipper dog and phonograph graphic. CONDITION: (A) A section of the wooden crate has excellent color still remaining with minor fade to the “Victor” section. The wood has a slight warp and multiple cracks. (B) The RCA Victor plastic Lexan sign has good color with minor staining in the phonograph graphic. The sign also has multiple cracks. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 200 - 400

www.MorphyAuctions.com | June 7, 2024

LOT - 1651

LOT - 1652

1651 - COLLECTION OF 2 FRAMED PERIODICAL ADVERTISEMENTS 17” X 25” A nice collection of 2 professionally framed newspaper and magazine advertisements from Victor Records and Talking Machine Entertainment.

CONDITION: (A) The Victor magazine ad shows slight tearing to the paper on the outer borders, as well as staining. (8.0). (B) The framed newspaper advertisement from Talking Machine shows slight wrinkling and creases. The outer edges are concealed by the matte. (9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 9.0) 50 - 100 1652 - COLLECTION OF 3 EARLY COUNTRY STORE PIECES 6” X 16” X 7” A c. 1920s J & E Candy Scale, Whips “The Flexible Licorice” box and a cardboard display box. CONDITION: (A) The scale has very minor tarnish on the brass trays and very minor surface staining on the mount. (B) The Whips box is in good condition, with an excellent paper label on the inside with minor brown staining. (C) A National Biscuit Company display box with an excellent graphic. (Various) 200 - 400 LOT - 1653

LOT - 1654

LOT - 1655

1653 - COLLECTION OF 2: DIE-CUT BOTTLE SIGNS. 8” X 30” SST/SST. A collection of two outstanding early soda pop die-cut bottle signs. CONDITION: (A) Dub-L-Valu Orange Soda embossed tin sign. The sign has fair color and gloss throughout, with areas of surface scratching and minor paint loss in the field. The sign has one extra hole in the neck of the bottle, as well as an area of paint loss on the very outer left-hand edge of the piece. (7.75). (B) Royal Crown RC Cola embossed tin bottle. Sign has excellent color and gloss throughout, with only minor areas of surface scratching to note. The sign has very minor crazing on the outer edges. (8.75). (7.75), (8.75). 500 - 1,000 1654 - LYON’S POLA MAID ICE CREAM FIGURAL PAINTED PLASTER & PAPER MACHE ICE CREAM CURB SIGN W/ ORIGINAL BASE D - 12” x 47” A c. 1920s Lyon’s Pola Maid Ice Cream painted paper mache and plaster figural display mounted to the original curb stand.

CONDITION: The display has excellent color throughout with notable surface staining and areas of paint loss, both on the cone and on the top ice cream section. The cone shows excellent displaying crackled paint, as well as very minor surface blemishes on the raised lettering and cone outlines.

The base and stand are in excellent structural condition with no rust or rot. (8). 3,000 - 6,000 1655 - CLICQUOT CLUB POINT OF SALE DISPLAY 41” x 20” x 13” A nice example of this point of sale display from Clicquot Club Ginger Ale. CONDITION: This display shows general wear on the clothing throughout. There are areas of discoloration and tearing. The face shows paint loss and damage to the eyes. There is a significant tear to the clothing around the neck. There is damage to the plaster legs and feet. A seldom seen example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 800 - 1,600

www.MorphyAuctions.com | June 7, 2024

151

LOT - 1656

LOT - 1657

LOT - 1658

LOT - 1659

1656 - GLASS ORANGEADE SODA SPOUTED DISPENSER 13” A nice example of this C. 1930’s syrup dispenser from Lash’s California Orangeade featuring a ornate glass bowl and original base.

CONDITION: The label on the base remains vibrant and intact with only minor discoloration. The spigot is intact. The glass bowl shows a few light areas of staining, which could likely be cleaned. A well presenting example (8.5). This dispenser comes with an original instruction sheet, which shows a light tear to the paper. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 300 - 600 1657 - COLLECTION OF 3 GENERAL STORE & ROOT BEER ADVERTISING ITEMS 10” x 10” x 2”, 4” x 10” x 6”, 5” x 9” x 6” A nice collection of 3 advertising items, featuring two boxes of small root beer medicinal style bottles and a point of sale biscuit company glass face. CONDITION: All of these items show general age appropriate wear. The cardboard and wood boxes show slight damage and occasional color loss. The biscuit display shows slight pitting to the metal, but remains in wonderful complete condition. (Good) 300 - 600

LOT - 1660

1659 - LARGE WOODEN VICTOR SHIPPING CRATE 36” x 24” x 23” A nice example of this large shipping crate from Victor Phonographs, featuring an original paper label with a dog graphic.

CONDITION: The crate shows tattering and damage throughout. About 90% of the paper label is still present. The paper label shows paper loss and damage to the outer edges and corners. (Good) 100 - 300 1660 - MISSION REAL FRUIT JUICES SYRUP DISPENSER. D. - 8” x 13” A nice example of this C. 1950’s glass syrup dispenser from Mission Orange featuring an ornate glass top with original metal base. CONDITION: The metal base shows age appropriate oxidation and wear. The glass bowl remains nice with small stained areas. The lid is present and has a knob on top that stirs the contents. (8.0). 100 - 300

1658 - COLLECTION OF 7 FIRE PROTECTION ITEMS BOX: 13” x 26”, KIT: 9” x 12” x 7” A nice collection of 7 fire protection items, including a fire alarm pull handle, two extinguisher cans, a glass throwing extinguisher, a light-up globe and metal safety box kit.

CONDITION: All of these items remain in nice condition, and show age appropriate wear. Some show paint loss and surface abrasions, as well as general crazing and loss to the graphics. A nice instant collection that displays very well. (Good) 200 - 400 152

www.MorphyAuctions.com | June 7, 2024

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 1662

LOT - 1661

LOT - 1663

1661 - WONDER BREAD DIE-CUT TIN SIGN 35” X 26” SST. A c. 1950s “It’s Slow Baked Wonder Bread Builds Strong Bodies in Ways!” painted metal sign. CONDITION: The sign has tremendous color and shine throughout with very minor areas of surface staining and surface scratching to note. The sign shows extremely minor edgewear and minor damage at the hanging holes. An excellent example in great condition. This sign has been TAC authenticated. (9).

600 - 1,200 1662 - COLLECTION OF 3 BUDDY LEE DOLLS Largest: 14” T. A nice collection of 3 c. 1950s Buddy Lee dolls. These dolls are made of the earlier composite material. CONDITION: The clothes on all three of these dolls remain very clean with little to no damage. The plastic body of the dolls remain very clean with some slight paint loss in very minor areas. (9). 300 - 600

LOT - 1664

LOT - 1665

1663 - COLLECTION OF 2 BUS TERMINAL TOYS Each: 15” x 3” x 3”. A nice collection of 2 c. 1960s tin bus stop terminals with their original boxes, and a terminal car marked “Coca-Cola.”

CONDITION: The metal tracks and singular car retain excellent color and shine with crisp graphics. There is occasional scuffing and paint loss to the metal pieces. The outer boxes show some of the cardboard flaps at the end missing, but do retain vibrant graphics with only occasional staining and tearing to the cardboard. (8.5). 100 - 300 1664 - KUSS BUTTERNUT BREAD CLOCK W/ CHILD GRAPHIC 17” x 26” x 5” A Kuss Butternut Bread clock with lighted glass face advertising panel. CONDITION: The sign has minor fade throughout the glass, with a few minor scratches through the paint. The outer edges of the glass panel also shows very minor wear. The clock is in working condition and is contained in its original can, which is rust and rot-free. The sign lights. (Good) 600 - 1,200 1665 - ICE COMPANY TRADE SIGN 17” x 5” x 16 - 1/4”. A nice example of this cast iron and steel Ice Company trade sign, featuring 3D tongs and the word “Ice” crisply painted on both sides of the sign. CONDITION: This sign shows oxidation and wear throughout the metal features. It displays well, and it has wonderful patina.

(8.5). 800 - 1,600

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153

1666 - HAMILTON BEACH MILKSHAKE MAKER Largest: 6” x 8” x 18”. A c. 1950s Hamilton Beach Milkshake maker.

CONDITION: The milkshake maker has good color and shine throughout. The cup is in excellent condition with no notable damage.

(Very Good) 100 - 300 1667 - COLLECTION OF 3 FOSTER’S OLD FASHIONED SINGLE SIDED PORCELAIN SIGNS. 12” x 7”, 12” x 6”, 7” x 7” SSP,SSP,SSP. Collection of 3 C. 1960’s Fosters Old Fashioned single sided porcelain signs.

CONDITION: Sign 1, has strong color and shine throughout with very minor surface staining and surface scratching (9.0). Sign 2, has good color and gloss with minor surface scratching and very minor porcelain loss at the hanging hole (8.9). Sign 3, has good color and gloss with slight surface scratching and minor edgewear (8.9). (9.0,8.9,8.9).

1,000 - 2,000 1668 - COLLECTION OF 6 JACOBS PHARMACY BOTTLES & HIRES ROOT BEER MUG Largest Bottle: 9 - 1/4” x 3 1/2” x 2 - 1/4”. A nice collection of five early Jacobs Pharmacy medicine bottles and a ceramic mug from Hires Root Beer. Jacobs Pharmacy was the first location where Coca-Cola was ever served, and these early bottles are desired among collectors.

CONDITION: The five glass Jacobs Pharmacy bottles feature nicely embossed letters with no mentionable damage to the glass.

It has age appropriate haze. The ceramic Hires mug shows cracking to the finish as well s minor chips to the lip. Otherwise, this piece only shows minor discoloration and a wonderful graphic. (8.75).

300 - 600

LOT - 1668

LOT - 1669

LOT - 1670

1669 - BIEDENHARN CANDY CO. HUTCHINSON BOTTLE 7” x 2 - 1/2”. A nice example of this early Hutchinson bottle from Biedenharn Candy Company, the very first place to ever bottle Coca-Cola. CONDITION: The body of this bottle retains nice embossed letters with areas of slight wear to the glass. The top lips of this bottle show a few small chips and minor repairs to the glass, which are very insignificant. The base of the bottle shows small chipping and wear.

(8.5). 100 - 400

154

LOT - 1667

LOT - 1666

1670 - SUNBEAM BREAD “STAYS FRESHER LONGER” SELF-FRAMED TIN SIGN W/ BREAD LOAF GRAPHIC. 53 - 3/4” x 17 - 3/4”. SST. Maker mark, “A-M Sign Co.” C. 1950’s Sunbeam self-framed tin sign with vivid colors and eye catching graphics. CONDITION: The sign has strong color and gloss throughout with minor surface scratching on both the inner and outer fields. The sign has one deep scratch with paint loss on the top right-hand corner, as well as minor paint loss on the self-framed edge. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 1,500 - 3,000

www.MorphyAuctions.com | June 7, 2024

LOT - 1671

LOT - 1672 1671 - MUNSING WEAR UNION SUIT DIE-CUT TIN LITHOGRAPH W/ CHILDREN GRAPHIC 21” X 22” SST. A c. 1910 “Let Munsing Wear Union Suit You” single-sided tin die-cut sign with excellent early children graphics. CONDITION: The sign has good color throughout, with significant surface staining and paint loss throughout the bottom Munsing Wear advertisement. The top see-saw also shows very minor paint loss, as do the children graphics. The outer edge of the entire piece also has surface staining and paint loss. (7.5). 2,500 - 5,000 1672 - DOUBLE-SIDED PORCELAIN PABST BEER NEON ADVERTISING SIGN W/ ORIGINAL CAN 60” X 16” X 42” Fantastic color and gloss coupled with unique, iconic Pabst graphics make this double-sided, completely original, porcelain sign. A centerpiece in any advertising collection. Makers marked “ACME CHICAGO.” The sign has original bubble, reverse on glass, inserts on both sides free of any cracks, chips or flaking. It has the original hanging brackets. An original can marked Acme Neon Electric Sign Co. Also, it has original stamped metal tag “Local Union 15 International Association Of Sheetmetal Workers” and numbered 10720 on an additional metal tag. There is fresh neon tubing on both sides with new transformer that illuminate blue and white colors vividly.

The critical grade is 9.5 on both sides. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. 2,000 - 6,000 1673 - DOUBLE-SIDED ICE CREAM CONE NEON ADVERTISING SIGN 79” X 13” X 55” A thought to be handmade original neon sign. It comes with early original can and hanging brackets.

This was a flange style double-sided neon. The sign has hand-painted graphics on early Masonite. CONDITION: The sign has edgewear consistent with age and use, nothing that distracts from the overall fantastic look. A fantastic addition to any soda fountain or general advertising collection.

The new neon and transformer insure that all three colors illuminate vividly. Side one show some slight fade. (8.25).

Side two has nothing that distracts from the overall look.

(8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. 1,500 - 3,000

LOT - 1673

www.MorphyAuctions.com | June 7, 2024

155

LOT - 1674

LOT - 1676

LOT - 1675

LOT - 1677

1674 - ARISTOCRAT ICE CREAM DOUBLE-SIDED PORCELAIN SIGN W/ ORIGINAL HANGER 31” x 51” DSP. C. 1940s. An Aristocrat Ice Cream from Philadelphia Dairy Products Company double-sided porcelain sign with the original metal frame. CONDITION: Side one, has slight fade throughout the color, mostly on the yellow background. The sign has multiple areas of rust staining and minor areas of porcelain loss on the inner and outer fields. The sign also shows porcelain loss on the extreme outer edges.

(8.0). Side two, also has slight fade throughout and minor oxidation in the blue and yellow porcelain. There are areas of surface staining and minor porcelain loss in the inner and outer field. The outer edge of the sign also shows very minor porcelain loss. (8.0). The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.0) 1,000 - 2,000

1676 - MANSFIELD’S CHOICE PEPSIN GUM GLASS CASH REGISTER TOPPER. 5” x 8” A nice example of this C. 1920’s reverse etched glass cash register topper from Mansfield’s Choice Pepsin Gum. CONDITION: The field of this sign retains crisp graphics with only a few small areas of wear and discoloration to the field. The outer edges show a few small chips and wear. The original mounting chips are still attached to the bottom. (8.5). 300 - 600 1677 - COLLECTION OF 3 SARSAPARILLA ADVERTISING CALENDARS Largest Frame: 10” x 12”. A nice collection of 3 turn of the century Sarsaparilla advertising calendars from Ayer’s and Hood’s.

CONDITION: All three of these pieces have been professionally framed.

They all remain in exceptional, unused condition. Two of the calendars show full pads. There is some only light surface staining in the areas of the calendar pads, but the graphic regions on all three remain vibrant and bright. (9). 600 - 1,200

1675 - ARDEN MILK NEON SPINNER CLOCK D - 20” x 6” Arden Milk neon spinner-style clock. CONDITION: The clock has good color throughout the glass face, with only very minor staining in the lettering. The clock is working and is contained in an original can, which is in excellent structural condition with no rust or rot. (Good) 800 - 1,600 156

www.MorphyAuctions.com | June 7, 2024

LOT - 1678

LOT - 1679

LOT - 1680

LOT - 1681

1678 - WOODEN FAMILY TRADING POST NEW AND USED GOODS SIGN. 37” x 72” Double Sided Wood. Marked “BVHD SIGNS.” A nice example of this double sided sign from Family Trading Post featuring wonderful patina and colors. CONDITION: Both sides show areas of wear and discoloration in the field, which is appropriate for the age and construction of this sign. The outer edges retain their original wood frame and hardware (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.0). 600 - 1,200

1680 - REACH FOR SUNBEAM ENERGY PACKED BREAD EMBOSSED TIN SIGN W/ SUNBEAM GIRL GRAPHIC 27” X 19” SST. Maker marked “A.A.W. 10-52.” A c. 1950s “Reach for Sunbeam Energy Packed Bread” embossed tin sign with excellent graphic. CONDITION: The sign has good color and gloss throughout with minor rubs to the paint, most notably throughout the raised “Sunbeam” letters. The sign shows other minor areas of surface staining and paint loss along the outer edges of the sign. The sign has been TAC authenticated. (8.5). 500 - 1,000

1679 - EVERYBODY LOVES BUNNY BREAD ENRICHED BREAD PAINTED METAL FLANGE SIGN W/ BUNNY GRAPHIC 21” X 14” DST. Maker marked “Stout Sign Co.” A c. 1950s “Everybody Loves Bunny Enriched Bread” painted metal flange sign with excellent rotating bunny graphic. CONDITION: Side one, has slight fade throughout with minor paint loss at the “Bunny” lettering and on the outer field. The sign has areas of surface staining, as well as rust staining and paint loss around the outer edge and on the flange. The yellow portion of the bunny spinner has surface staining throughout, as well as paint loss and rust staining around the edges and on the bunny graphic. (7.5).

Side two, has slightly more fade than the previous side, as well as areas of surface staining on both the inner and outer fields. The sign has paint loss on the inner field, along the outer field and on the flange. The white bunny spinner section has significant surface staining throughout, as well as surface staining and paint loss around the outer edges. (7.0). The sign is TAC authenticated. (7.5, 7.0) 500 - 1,000

1681 - DAIRY QUEEN LIGHTED CLOCK D - 15” x 4” Maker marked “IBC.” A c. 1960s Dairy Queen lighted clock with Universal Clock Display Sign Co. sticker on the can.

CONDITION: The clock has good color throughout with one scratch in the middle of the glass front. The clock has the original can, which is in excellent structural condition with no rust or rot. The sign has the original power cord and is working as it should. (Very Good) 400 - 800

www.MorphyAuctions.com | June 7, 2024

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LOT - 1684

LOT - 1682

LOT - 1683

LOT - 1685

1682 - MONARCH FINER FOODS TELECHRON CLOCK W/ LION GRAPHIC D - 15” x 4” A c. 1950s Monarch Finer Foods Telechron clock face housed in an original Pan Am can. CONDITION: The clock has good color throughout the advertisement, with only very minor surface staining on the advertising panel. The outer ring of the can shows minor rust staining, but is overall in good structural condition. The clock works as it should. (Good) 400 - 800 1683 - THE BARTON MANUFACTURING CO. PAPER LITHOGRAPH CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC 23” X 41” Maker marked “No. 16381.” A c. 1940s paper lithograph calendar from the Barton Manufacturing Co. titled “Teeter-Tot Her.” CONDITION: The paper has minor fade throughout and some noticeable brown staining on the outer edges of the piece. The sign shows very minor creases running horizontally across both the graphic and towards the date pad. The paper has been professionally framed and matted.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 400 - 800 1684 - COLLECTION OF 2 TIN-OVER-CARDBOARD SIGNS 15” X 6” A nice collection of 2 tin-over-cardboard signs from Norwich Union Insurance Society and Associated Barbers of America.

CONDITION: (A) The Associated Barbers of America sign retains excellent color and graphics throughout the field. There are some slight surface scratches, but nothing distracting. The piece retains its original string hanger. (8.75+). (B) The Norwich Union Insurance Society sign shows heavier paint loss to the outer edges and surface scratches throughout. (7.0). (8.75+, 7.0) 400 - 800 1685 - KELLOGG’S DIE-CUT CARDBOARD LITHOGRAPH W/ BASEBALL GRAPHIC. Frame: 20 - 1/4” x 2 - 1/4” x 33 - 1/4”. Early Kellogg’s die-cut cardboard lithograph displayed nicely in a shadowbox styled frame.

CONDITION: The cardboard has significant fade throughout with areas of surface staining on both the inner and outer fields. The cardboard shows multiple added holes, as well as edgewear throughout, most notably at the bottom right-hand corner. (7.25). 400 - 800 158

LOT - 1686

1686 - HOLSUM ENRICHED BREAD TIN BAG RACK SIGN W/ BREAD LOAF GRAPHIC. 37 - 1/2” x 3” x 17 - 1/2”. SST. Maker mark, “Stout Sign Co.” C. 1960’s Holsum Enriched Bread bag rack sign. CONDITION: The sign has fair color with significant brown staining throughout the white background. The sign has very minor surface scratches, as well as paint loss on the outer edges. The sign is complete with the original bag rack.

(8.0). 400 - 800

www.MorphyAuctions.com | June 7, 2024

LOT - 1687

LOT - 1688

LOT - 1690

LOT - 1689

LOT - 1691

1687 - EDGAR BERGEN W/ CHARLIE MCCARTHY SHADOW BOX. 17” x 33” x 4” A well-displaying framed set of Charlie McCarthy and Edgar Bergen related items including a C. 1950’s cardboard sign and a puppet.

CONDITION: These pieces have been professionally framed in a shadow box.

The cardboard sign remains very nice and only shows a few light surface abrasions. The poppet shows some slight mildewing, but otherwise displays wonderfully. (8.5). 300 - 600 1688 - CAPITAL BREAD LIGHT-UP ADVERTSING CLOCK D - 16” A nice example of this c. 1960s light-up advertising clock from Capital Bread, featuring good color and graphics in the field. CONDITION: The face of this clock remains very nice. There are a few surface abrasions to the plastic, as well as minor areas of discoloration. The hands on this clock do not appear to be original. The outer body and backside of the clock show surface oxidation and paint crazing. This piece retains an old power cord, and lights up. (8.5).

300 - 600 1689 - FOREMOST DAIRY PRODUCTS LIGHT-UP CLOCK 4” X 15” X 15” A nice example of this light-up clock from Foremost Dairy Products, featuring good colors throughout. CONDITION: The reverse painted glass front of this sign retains strong colors, but it does show edgewear and a minor chip to the glass in the upper-left corner. The clock mechanism functions, and the piece lights up as it should. The outer can shows age appropriate wear and paint loss with the original manufacturer stick still on the back. This piece retains its original power cord. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 300 - 600 1690 - SCHWINN TIN ADVERTISING SIGN 23” X 25” SST. A nice example of this single-sided tin sign from Schwinn Bicycles, featuring promotional sales details. CONDITION: The sign is in new old stock condition with no mentionable detractions. There is slight paint loss and wear to the outer edges and corners. (9). 300 - 600

LOT - 1692 1691 - HEAVY PAPER ICY PI SIGN 22” x 40” SSP. It is maker’s marked “The MCA Sign Company.”

A nice example of this heavy rhino fiber paper sign from Icy Pi, featuring a nice ice cream graphic. CONDITION: This banner remains in very nice condition. There are areas of wrinkling to the paper, as well as a vertical slight crease in the center. The outer edges of the sign show age appropriate wrinkling and discoloration. A very nice displaying example. (8.75). 300 - 600 1692 - TIN RCA VICTOR RECORDS SIGN D - 20” DST. A nice example of this double-sided tin Victor Records sign, featuring good color and shine. CONDITION: Side 1, shows areas of surface scraping and paint loss to the outer edges and mounting holes. (8.5). Side 2, remains in similar condition with a few areas of paint loss and discoloration in the field. The outer edges and mounting holes show wear and damage. (8.5). (8.5). 300 - 600

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LOT - 1693

LOT - 1694 1693 - COLLECTION OF 3 PORCELAIN PLATFORM SIGNS 18” x 24 SSP. A nice collection of 3 multicolored porcelain platform signs, most likely from a train station. CONDITION: These signs retain good color and gloss, but show porcelain chipping in the field and outer edges consistently. (7). 300 - 600

LOT - 1695

1694 - EVERYBODY LIKES POPSICLE SELF-FRAMED EMBOSSED TIN SIGN 28” X 10” SST. A c. 1940s “Everybody Likes Popsicle” self-framed embossed tin sign. CONDITION: The sign has fair color and shine throughout, with minor areas of paint loss throughout the “Popsicle” lettering, as well as minor fade on the black background surrounding the “P” and “O” in the word “Popsicle.” The sign has minor bends around the edges, as well as areas of paint loss. The sign has been TAC authenticated. (7.25). 300 - 600 1695 - ARDEN COTTAGE CHEESE EMBOSSED ALUMINUM SIGN 24” X 22” SSA. An Arden Cottage Cheese Small Curd single-sided embossed aluminum sign. CONDITION: The sign has good color and shine throughout with areas of minor surface scratching, as well as scratches with paint loss and minor areas of paint loss towards the outer field. The outer edge of the the sign also shows minor paint loss and added holes. The sign has been TAC authenticated. (7.9). 300 - 600

LOT - 1696

1696 - EMBOSSED TIN ARDEN MILK SIGN 36” X 15” SST. It is maker’s marked “C&P Signs Los Angeles.” A nice example of this single-sided tin embossed sign from Arden Milk.

CONDITION: The field of this sign retains wonderful color and gloss.

There are few areas of discoloration, as well as surface scratches on the embossed outer border. There is minor paint loss to the outer edges.

(8.75+) 300 - 600 1697 - COLLECTION OF 2: PORCELAIN FLAVOR FRESH SIGNS. 14” x 22”, 11” x 18” SSP, SSP. A nice collection of two single-sided porcelain die cut script ice cream signs reading “Fresh Flavor.”

CONDITION: Both signs show areas of porcelain loss in the field and around the mounting holes. The outer edges also show porcelain loss in a handful of areas. The gloss has a slightly dull finish from exposure to the weather (8.0, 8.0). (8.0, 8.0). 100 - 300

160

www.MorphyAuctions.com | June 7, 2024

LOT - 1697

LOT - 1698

LOT - 1699

1698 - COLLECTION OF 2 RCA VICTOR ADVERTISING ITEMS 21” X 16” A nice collection of 2 RCA Victor items, including a circular metal sign and a die-cut cardboard sign. CONDITION: (A) The circular metal sign shows oxidation and paint loss on both sides. The graphics present well. (6.5). (B) The die-cut RCA cardboard sign with a dog graphic shows areas of bending and cardboard loss throughout the outer edges as well as general discoloration. (6.5). (6.5). 75 - 150

1699 - PURE CHOCOLATE CANDY TOOTSIE ROLLS TIN LITHOGRAPH COUNTERTOP DISPLAY 5” X 4” X 10” SST. Maker marked “H. D. Beach Co.” A c. 1920s Tootsie Rolls “Pure Chocolate Candy” tin lithograph countertop display.

CONDITION: The display has minor paint loss through the Tootsie Rolls logo at the top of the piece, with areas of surface staining both on the outer edges and in the outer field on all panels. The piece is complete with original Tootsie Rolls to complete display. (9). 400 - 800

SEE WEBSITE FOR ADDITIONAL PHOTOS

NOTES:

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161

SOLD $98,400

SOLD $79,300

SOLD $115,900

SOLD $264,000

COIN-OP & ADVERTISING Inviting Consignments for Our October Auction in Las Vegas

SOLD $213,500

SOLD $39,975

SOLD $79,950

SOLD $87,175

2000 N. READING ROAD | DENVER, PA 17517 | 877-968-8880 | INFO@MORPHYAUCTIONS.COM

M O R P H YA U C T I O N S . C O M

JUNE 8, 2024 Saturday Session | Auction Starts at 9:00am pst LOTS: 2,001 - 2,630 Preview Monday, June 3 - Thursday, June 6 9:00am - 4:00pm pst Auction Day Preview Begins at 8:00am

∙ 20% BUYER’S PREMIUM ∙ PROV IDED C ERTAI N C ONDI TION S ARE M E T

AUCTIONEERS:

DIVISION CONSULTANTS:

Dan Morphy Shaye Krispine Eric Wagner

Dan Morris Brian Burke Tom Tolworthy

M o r p h yA u c t i o n s . c o m | 8 7 7 - 9 6 8 - 8 8 8 0

LOT - 2001

LOT - 2002

2001 - COCA-COLA LETTERHEAD W/ ASA CANDLER SIGNATURE 16” X 18” Asa Candler purchased the Coca-Cola Company in the 1890s, and built it into the company that it became. A rare and impressive piece of Coca-Cola history, featuring an early company logo and the signature of the former owner and president of the Coca-Cola Company, Asa Candler. CONDITION: This letterhead has been professionally framed and matted. The outer edges of the letterhead are concealed by the matte. The letter itself shows slight yellowing, as well as areas of folding from the past. The Asa Candler signature is very legible and clear. An excellent and desirable piece of Coca-Cola history. (Good) 1,000 - 2,000

SEE WEBSITE FOR ADDITIONAL PHOTOS

2002 - COCA-COLA HILDA W/ ROSES PAPER SIGN 24” X 18” SSP. A highly desirable and rare example of this c. 1900 paper sign from Coca-Cola, featuring Hilda Clark. CONDITION: The sign retains good color in the field with a few areas of cracking and pitting to the paper. There are isolated areas of touch-up, which is largely confined to some cracked areas in the outer field and edges.

This sign is professionally framed and matted, which conceals the outer borders of the sign. While there are minor areas of touch-up, the sign still presents very well and would be a great example in any collection.

(8). 1,500 - 3,000 2003 - EARLY COCA-COLA PROFESSIONAL COUPON ADVERTISEMENT 10 - 1/2” x 12 - 1/2”. A nice example of this c. 1906 promotional coupon advertisement from Coca-Cola, featuring an impressive Lillian Nordica graphic. CONDITION: This coupon advertisement has been professionally framed behind glass. Originally, the top graphical area of this coupon was attached to the small coupon at the bottom. These have been cut apart at some point, and have been reattached close to each other with metal corners inside the frame. There are areas of wrinkling and minor paper loss throughout the field of both sections of this advertisement. A rare and well displaying piece. (7.75). 300 - 600

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LOT - 2003

LOT - 2004

LOT - 2005

LOT - 2006 LOT - 2007

2004 - EARLY COCA-COLA SHEET MUSIC 29” X 19” A nice example of this c. 1906 sheet music set from Coca-Cola, featuring the Juanita graphic. CONDITION: This piece is custom framed and matted, with the edges of the two pieces concealed.

The colorful graphic on the right side shows areas of tearing and paper loss to the outer edges. (7.5). The black and white image on the left is a photocopy, but displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8).

300 - 600 2005 - DRINK COCA-COLA DELICIOUS AND REFRESHING PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC Frame: 13” x 16”. A c. 1910s “Drink Coca-Cola Delicious and Refreshing” professionally framed paper lithograph with outstanding graphic. CONDITION: The paper has strong color throughout. The piece has been beautifully framed and matted for optimal display. An outstanding early lithograph. (9). 1,000 - 2,000

2006 - COCA-COLA “THE SUNDAY STAR” MAGAZINE ADVERTISEMENT 24” X 18” A nice example of this Sunday gazette advertisement from 1915, featuring a wonderful Coca-Cola graphic. CONDITION: This piece has been professionally framed behind glass, and it is secured into the frame with four thumbtacks. The magazine itself remains very nice with crisp corners and edges that show only a minor amount of paint loss and discoloration in the field. There is some light soiling to the center crease, as well as general wear. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 100 - 300 2007 - COCA-COLA PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC Frame: 22 - 1/4” x 1 - 1/4” x 31”. Maker mark, “Coca-Cola Bottling Co.” A c. 1920s Coca-Cola paper lithograph with outstanding paper label bottle graphic. CONDITION: The paper has slight fade throughout, as well as minor surface stains on the white background.

The paper shows multiple horizontal crease lines. The paper has been professionally framed and matted. (8). 400 - 800

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165

2008 - COCA-COLA PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC 16” X 24” A c. 1920s Coca-Cola metal banded paper lithograph with eye-catching graphic and added frame. CONDITION: The paper has significant surface stains as well as minor surface blemishes. The paper has minor tears on the outer edges, and the frame has significant staining in the background. (7). 300 - 600 2009 - COCA-COLA PAPER LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC Frame: 24” x 1” x 31 - 1/4”. Maker marked “Forbes - Boston.” A c. 1930s foreign Coca-Cola paper lithograph with vivid colors that has been beautifully framed and matted. CONDITION: The paper has strong color throughout with very minor surface blemishes on the extreme outer edges of the piece. The sign has been professionally framed and matted and has absolutely outstanding color. (9). 600 - 1,200 LOT - 2008

LOT - 2009

2010 - DRINK COCA-COLA FRAMED ADVERTISING SIGN. Frame: 60 - 1/4” x 30 - 1/2”.

This nicely framed “Coca-Cola Delicious and Refreshing” paper lithograph is marked “Made in the U.S.A 1934.” CONDITION: There are areas of restoration that have been concealed by the frame.

The bottom left-hand corner has been repaired. There are a couple folds from top to bottom, but an overall excellent piece with a beautiful graphic of the Christmas tree bottle. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Restored). 1,000 - 3,000 2011 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPHED CALENDARS Largest Frame: 18 - 1/4” x 1” x 28”. A collection of two c.

1940s - 1950s Coca-Cola paper lithographed calendars with excellent graphic. CONDITION: (A) The calendar has good color throughout with very slight fade to the yellow. The piece has areas of staining, as well as minor surface scratches to the face of the frame.

The piece has been professionally framed and matted. (8.5). (B) The calendar has strong color throughout with a fold line running horizontally across the middle of the piece. The calendar shows other areas of surface staining, as well as crease lines in the top right-hand corner. The piece has been professionally framed and matted. (7.75). (8.5),(7.75) 300 - 600 166

LOT - 2010

LOT - 2011

www.MorphyAuctions.com | June 8, 2024

LOT - 2012

LOT - 2013

2012 - COLLECTION OF 2 “DRINK COCA-COLA” PAPER LITHOGRAPHED CALENDARS Largest Frame: 18 - 1/4” x 3/4” x 28 - 1/4”. A collection of two c. 1940s “Drink Coca-Cola” paper lithographed calendars. CONDITION: (A) The calendar has good color throughout with minor areas of surface staining and surface blemishes, most notably in the snowman’s hat. The piece has been professionally framed and matted. (B) The calendar has fair color with minor fade throughout. The piece has browning in the outer edges. The piece has been professionally framed and matted. 300 - 600 2013 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPH CALENDARS W/ BEAUTIFUL WOMAN GRAPHICS Largest Frame: 18 - 1/4” x 1” x 28 - 1/4”. A collection of two c. 1940s and 1950s Coca-Cola paper lithographed calendars with professionally added frames. CONDITION: (A) The calendar has good color throughout with minor areas of surface staining, as well as horizontal fold lines. The piece has been professionally framed and matted. (8.0). (B) The calendar has good color with areas of surface staining in the white background and minor blemishes on the numbers in the date and the “Pause Refresh” logo at the bottom. The piece has been professionally framed. (8.0). (8.0),(8.0) 300 - 600 2014 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPHS W/ BOTTLE GRAPHICS Largest Frame: 19 - 3/4” x 3/4” x 32 - 3/4”. A collection of two Coca-Cola paper lithographs. CONDITION: (A) The paper has fair color throughout with minor fade in the backgrounds, as well as very minor browning on the outer edges. The sign has been professionally framed and matted. (9.0). (B) The sign also has strong color and gloss throughout with a few minor crease lines in the outer field. The sign also has decolorization towards the base of the piece. The piece has been framed and matted. (9.0). (9.0),(9.0) 400 - 800

LOT - 2014

LOT - 2015 2015 - COLLECTION OF 3 COCA-COLA PAPER LITHOGRAPHS W/ VARIOUS GRAPHICS Largest Frame: 24 - 3/4” x 1” x 12”. A collection of three c. 1950s Coca-Cola paper lithographs with added frames. CONDITION: (A) The sign has good color throughout with minor areas of surface staining, most notably on the right-hand side top and bottom corners. The sign has other very minor surface blemishes. (8.0). (B) The sign has strong color throughout with very minor crease lines to note. The sign has excellent graphics. (9.0). (C) The sign has good color throughout with minor fade, mostly to the outer edges. The sign has very minor surface staining to the outer edges, as well as surface blemishes throughout. (8.0). (8.0),(9.0),(8.0) 300 - 600

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167

2016 - COCA-COLA “STOCK UP FOR THE HOLIDAYS” PAPER LITHOGRAPH W/ CHRISTMAS-RELATED GRAPHIC 22” x 13”. An outstanding Coca-Cola “Stock Up For the Holidays” paper lithograph in newly added frame. CONDITION: The lithograph has good color and shine throughout with minor areas of staining in the white background along the bottom of the piece, as well as minor blemishes towards the tail of the helicopter graphic. An excellent graphic with strong colors throughout. (9). 400 - 800

LOT - 2016

LOT - 2017

LOT - 2018

LOT - 2019

2017 - COLLECTION OF 3 “THINGS GO BETTER WITH COKE” PAPER LITHOGRAPHS W/ CHRISTMAS GRAPHICS Each: 22 - 1/2” x 13”. A collection of three “Holiday Ideas in Cartons of Coke” with outstanding early graphics. CONDITION: (A) The sign has strong color and shine throughout with very minor areas of surface staining in the white background of the right-hand side of the piece.

(8.9). (B) The shine has good color throughout with very minor blemishes on the very outer edge of the piece. (9.25). (C) The sign also has strong color throughout with very minor wear on the right-hand side. (9.25).

(8.9),(9.25),(9.25) 200 - 400

2018 - COLLECTION OF 6 EARLY COCA-COLA COUPON CARDS Largest: 5 - 1/2” x 3”. A nice collection of 6 c. 1900s through the 1930s early double-sided paper coupons from Coca-Cola. CONDITION: All of these coupons are nicely preserved. They show light discoloration in the field and minor paper wear to the outer edges. A seldom seen and desirable collection of early Coca-Cola history. (8.75+) 600 - 1,200

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2019 - COLLECTION OF 2 COCA-COLA CHEWING GUM BLOTTERS Largest: 9 - 1/4” x 4 - 1/2”. A nice collection of 2 c. 1910s chewing gum thermometers from Coca-Cola, featuring wonderful product graphics. CONDITION: (A) The larger blotter remains unused, and shows slight discoloration to the outer edges. There is minor bending to the heavy paper material. (9.0). (B) The smaller blotter remains unused, with a slight yellowing to the paper material and general wear to the outer edges. (8.75). (9.0, 8.75) 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

2020 - COLLECTION OF 2 COCA-COLA POSTCARDS Largest Frame: 6” x 8”. A nice collection of 2 c. 1910 postcards from Coca-Cola, featuring wonderful women graphics. CONDITION: (A) The framed Hamilton King graphic postcard is displayed behind glass with metal corner holders covering the corners of the post card. The field remains exceptional, as this postcard was likely unused. (9.0). (B) The duster girl postcard is nicely mounted between two pieces of plastic.

This post card was used, and it has writing and an original stamp on the back. The corners and general areas of the field of this postcard show slight discoloration, wrinkling and minor paint loss. (8.5). (9.0, 8.5) 400 - 800 2021 - COLLECTION OF 3 EARLY COCA-COLA MENU CARDS Largest Frame: 7 - 1/2” x 9 - 1/2”. A nice collection of 3 turn of the century menu cards from Coca-Cola, featuring wonderful Victorian women graphics. CONDITION: All three of these menu cards have been framed nicely behind glass. Two of the three, are double-sided framed with the menu items on the back. The fields of these menus show slight discoloration and paper wear, but display exceptionally well. (8.75).

1,000 - 2,000 2022 - COLLECTION OF 2: FRAMED COCA-COLA BOOKMARKS AND CIGAR BANDS Each Frame: 15” x 1 - 1/2” x 14 - 1/2”. A nice collection of 2 framed sets of Coca-Cola bookmarks and cigar labels. The three heart-shaped bookmarks are from turn of the century, and the two cigar labels are from the 1930s. CONDITION: Both of these pieces are nicely framed behind glass. The three bookmarks retain crisp graphics, however the top-left bookmark shows heavier fading. It appears these bookmarks were glued into the frame. The two cigar bands remain undamaged, and are exceptional examples. (Various) 1,000 - 2,000 2023 - COLLECTION OF 2 COCA-COLA ADVERTISING ITEMS Largest: 9 - 1/2” x 8”. A nice collection of 2 advertising items from Coca-Cola, including an early postcard from the Coca-Cola Pepsin Gum Company and a nice leather c. 1930s desk clock. CONDITION: (A) The postcard is nicely framed and matted behind glass. It shows only the lightest amount of discoloration. (9.0). (B) The desk clock retains exceptional features with little to no mentionable damage. There is a small area of leather loss to the backside of this thermometer. (8.75). (9.0, 8.75) 600 - 1,200

LOT - 2020

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2021

LOT - 2022

LOT - 2023

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169

LOT - 2024

LOT - 2025

LOT - 2026

LOT - 2027

2024 - COLLECTION OF 4 EARLY COCA-COLA CELLULOID ADVERTISING ITEMS Largest: 2 - 1/2” x 5”. A nice collection of 4 c. 1900 to 1910 early celluloid advertising items, including two small stamp holders, a small calendar notebook and a larger flip notebook. CONDITION: All four of these celluloid items retain excellent colors and vibrant shine throughout.

They show slight areas of discoloration the outer edges. A seldom seen and desirable set of early Coca-Cola memorabilia. (8.75). 600 - 1,200

2026 - EARLY STRAIGHT-SIDED COCA-COLA BOTTLE WHISTLE 7” x 9”. A nice example of this rare and seldom seen straight-sided bottle whistle from Coca-Cola, featuring the iconic bottle graphic.

CONDITION: This whistle has been nicely framed behind glass. The bottle graphic shows bending to the cardboard, as well as minor surface abrasions and discoloration throughout. A well displaying and seldom seen example. (8.25). 400 - 800

2025 - COCA-COLA GLASS CHEWING GUM DISPLAY JAR. 11” x 6” x 6” A nice example of this C. 1920 chewing gum display jar featuring embossed Coca-Cola lettering on both the lid and the jar. CONDITION: The jar itself presents very nicely and has age appropriate imperfections to the glass. The lid remains nice too with only the slightest amount of wear to the glass section that inserts into the jar.

A desirable piece of Coca-Cola history. (8.75). 400 - 800

2027 - COLLECTION OF 3 COCA-COLA DISHES Largest: 10 - 5/8” Dia. A nice collection of 3 dishes, featuring the prominent Coca-Cola script logo and bottle graphic. CONDITION: (A) The small plate shows areas of crazing to the gloss, which is age appropriate. The small plate is quite rare and seldom seen in any condition. This one is quite exceptional. (9.0). (B) The plate with the large Coca-Cola script logo is age unknown, but shows no condition flaws.

(9.0). (C) The 50th Anniversary plate remains undamaged. There is some slight discoloration on the backside. (9.0). (9). 600 - 1,200

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LOT - 2028

LOT - 2029

LOT - 2030

LOT - 2031

2028 - COLLECTION OF 5 EARLY COCA-COLA MATCHBOOKS Each: 1 - 1/2” x 2”. A nice collection of 5 early matchbooks from Coca-Cola, featuring vibrant colors with nice women graphics.

CONDITION: Three of the matchbooks remain complete, and show discoloration and wear to the paper. One of the matchbooks has spit in the center, but both pieces still remain complete. The final matchbook with the straight-sided bottle graphic has been sliced and opened, with only half of the cardboard outer book remaining in place. This set displays very well together. (Various) 400 - 800

2030 - COLLECTION OF COCA-COLA SAFE DRIVER PINS & PATCHES Largest: 4 - 1/2” x 2”. A nice collection of 11 metal pins and 3 fabric sown patches from Coca-Cola and their safe driver campaign.

CONDITION: The metal pins all show good color, and slight areas of oxidation to the metal. The patches remain unused and exceptionally clean. A well displaying and hard to complete set. (Various) 400 - 800

2029 - COLLECTION OF VARIOUS COCA-COLA ADVERTISING SMALL ITEMS Largest: 2 - 3/4” x 2 - 3/4” x 1 - 1/2”. A nice collection of small Coca-Cola advertising items, including an early postcard, a sundial paperweight, whistles, bottle lighters, small mirror and ink pen.

CONDITION: All of these items remain in well presenting condition with no significant detractions. The postcard shows small areas of bending and paper loss. A desirable and seldom seen group of items. (Various) 400 - 800

2031 - COLLECTION OF 5 COCA-COLA WATCH FOBS Largest: 1 - 1/2” x 2”. A nice collection of 5 c. 1910 through 1930 Coca-Cola watch fobs. CONDITION: The celluloid face watch fob with duster girl graphic shows slight discoloration in the celluloid field, but is nonetheless complete and vibrant. The reverse side shows heavier oxidation to the metal. (8.75). The other four metal fobs show age appropriate oxidation and wear to the metal, and display well. They are crisp and clean. (Various) 1,200 - 2,400

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SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2032

LOT - 2033

LOT - 2034

LOT - 2035

2032 - COLLECTION OF 5 COCA-COLA WATCH FOBS Largest: 1 - 3/4” x 1 - 1/2”. A nice collection of these c. 1910 through 1930 watch fobs from Coca-Cola. CONDITION: (A) The early celluloid watch fob with the woman graphic shows slight discoloration to the celluloid face, and vibrant embossed letters on the reverse side. (8.5).

(B) The celluloid watch fob with the bottle graphic remains nice. It has slight yellowing to the celluloid throughout. (8.5). The reverse shows nice embossed letters. (C,D&E) The other three metal watch fobs show age appropriate oxidation and wear. (Various) 1,200 - 2,400

2034 - COLLECTION OF 10 COCA-COLA CELLULOID POCKET MIRRORS Each: 1 - 3/4” x 2 - 3/4”. A nice collection of c. 1906 through 1922 celluloid pocket mirrors from Coca-Cola, featuring wonderful women graphics. CONDITION: All of these pocket mirrors remain in very nice condition with good colors to the celluloid graphic regions. The 1906 pocket mirror shows a notable split to the celluloid up the center of the pocket mirror. All of these pocket mirrors show crazing to the mirror on the reverse side. This set is impressive when displayed all together.

(Various) 1,500 - 3,000

2033 - COCA-COLA CAT EYES POCKET MIRROR Frame: 5 - 1/2” x 7”. A nice example of this c. 1920 pocket mirror from Coca-Cola, featuring a wonderful cat face graphic. CONDITION: This piece has been professionally framed behind glass. The face of the mirror of the cardboard mirror retains excellent color with no visible damage. A well displaying and seldom seen piece. (9). 400 - 800

2035 - 1906 COCA-COLA POCKET MIRROR 1 - 3/4” x 2 - 3/4”. A nice example of this celluloid pocket mirror from Coca-Cola, featuring wonderful Victorian era woman graphic.

CONDITION: The celluloid face of this pocket mirror shows light surface abrasions, but is nonetheless intact and retains nice colors. The mirror on the reverse side shows light tarnishing to the mirrored surface, but still displays well. (9). 100 - 200

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2036 - COLLECTION OF 2 FRAMED COCA-COLA ADVERTISEMENTS 16” X 28” An impressive collection of 2 framed advertisements from Coca-Cola, including a set of Coca-Cola chewing gum letterheads and a gum wrapper, as well as a Gene Tunney boxing advertisement with an original autographed photo. CONDITION: (A) The set of chewing gum documents have been professionally framed and matted.

The letterheads show areas of wrinkling and slight yellowing. The wrapper in the center remains very nice and shows evidence of being folded in the past. (8.75). (B) The Gene Tunney set remains very nice in its custom frame and matte. The cardboard advertisement shows one nick to the cardboard in the center of the man’s stomach, as well as general wear and wrinkling to the outer borders. The autographed photo at the bottom remains very clean and the autograph is highly legible. (8.5).

A rare and impressive set of two Coca-Cola collectibles. (8.75, 8.5) 750 - 1,500

LOT - 2037

LOT - 2036

LOT - 2038

LOT - 2039

2037 - COLLECTION OF 3 COCA-COLA CHEWING GUM JARS & SHIPPING BOX 6 - 1/4” x 13” x 11”. A nice collection of these c. 1910s chewing gum jars and original shipping box. CONDITION: The two glass jars retain their original lids. The jars themselves remain undamaged, and only show slight wear to the outer edges of the glass but nothing offensive.

The inner lips of the two lids remain undamaged, and show only light factory wear. The shipping box itself is heavily faded, but it can still be lightly read “Coca-Cola” and has a nice key-shaped graphic. (8.5).

600 - 1,200 2038 - BRASS COCA-COLA DOOR KNOB 6” X 6” X 12” A rare and desirable example of this set of door knobs from Coca-Cola, featuring a heavily embossed script logo on each side. These door knobs were original found in the Candler buildings, up and down the east coast. They are rare and are from the 1930s.

CONDITION: Each knob shows light oxidation and age appropriate wear. They are very clean and display well. (9). 800 - 1,600

LOT - 2040

2039 - COCA-COLA MATCH PULL ASHTRAY 5” X 5” X 7” A nice example of this c. 1930s match pull ashtray from Coca-Cola, featuring the iconic script logo and a nicely embossed bottle. CONDITION: The silver bottle shows cracking to the metal, as well as crazing to the paint. The four Coca-Cola decals around the top-center Bakelite piece show light wear and crazing, as well as a few areas of cracking in the Bakelite. Despite these detractions, the piece still presents very nicely. (7.5). 600 - 1,200 2040 - COLLECTION OF 6 COCA-COLA CHEWING GUM ADVERTISING ITEMS 6” X 13” X 6” A nice instant collection of Coca-Cola chewing gum items from the early 1900s through the 1930s. This collection includes an original chewing gum jar and box, a hand fan, two ink blotters and a framed chewing gum wrapper. CONDITION: All of these pieces remain in nice condition. The two blotters show light wear and crinkling to the outer edges. The fan shows areas of discoloration and wear to the outer edges. The jar remains undamaged. The wooden box is heavily faded but you are still able to make out the Coca-Cola script logo. The gum wrapper is nicely framed and shows light discoloration. A rare and impressive selection of Coca-Cola chewing gum items. (Various) 1,500 - 3,000

www.MorphyAuctions.com | June 8, 2024

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LOT - 2041

LOT - 2042

LOT - 2043

2041 - OUTSTANDING COLLECTION OF 4 COCA-COLA CHEWING GUM PACKAGES 8” X 6” A rare and impressive grouping of chewing gum packages from the Coca-Cola Company from the 1910s through the 1920s.

CONDITION: These four sticks of gum all remain very nice. The Honey Nut Fruit Stick shows heavy discoloration and wear, but its nicely framed in a double-sided frame. The two Spearmint sticks of gum both show areas of wear and discoloration, and are nicely framed in plastic cases.

The tin Coca-Cola gum box shows a fair amount of wear and paint loss to the upper-lid. All of the graphics and wording is still legible.

An impressive and early grouping that is seldom seen together from Coca-Cola chewing gum. (Various) 1,500 - 3,000 2042 - COLLECTION OF 3 COCA-COLA ADVERTISING ITEMS Largest: 5” x 7”. A nice collection of 2 celluloid heart-shaped bookmarks and a paper bookmark from Coca-Cola. These early bookmarks are seldom seen in any condition, and display well. CONDITION: (A&B) The two heart-shaped bookmarks remain exceptional with little to no damage and discoloration. (9.0). (C) The paper bookmark with standing woman graphic has been framed behind glass. It shows areas of small surface abrasions and discoloration in the field. (8.5). 800 - 1,600

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LOT - 2044 2043 - COCA-COLA SANDWICH PRESS 9” X 7” X 3” A rare example of this c. 1930s Coca-Cola sandwich press, featuring a Coca-Cola script graphic on the inside. When this piece was used, it would leave the Coca-Cola logo on both pieces of bread in a sandwich. CONDITION: This piece shows age appropriate wear and oxidation to the metal. It does retain its original power cord, as well as its feet and handle. (8.5). 800 - 1,600 2044 - COCA-COLA SANDWICH PRESS 9” X 8” X 3” A rare example of this c. 1930s sandwich press from Coca-Cola. When plugged-in and heated, this piece would leave a Coca-Cola script logo on both sides of one sandwich. CONDITION: This piece retains excellent chrome features. It shows age appropriate oxidation and wear to the metal. This piece does retain its original power cord, as well as the feet and handle. (8.5). 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

2045 - COCA-COLA MILEAGE METER 8” X 9” X 7” A nice example of this c. 1950s mileage meter from Coca-Cola. This piece originated out of Suffolk, VA. CONDITION: The outer edges of this mileage meter show cracking and plastic loss. The two knobs on this piece are not original. The piece still operates and rotates as it originally should have. The Coca-Cola graphics remain very nice, with only light surface wear. This is a desirable piece with great subject matter and local provenance to Suffolk, VA. (8). 800 - 1,600 2046 - EARLY COCA-COLA CHANGE RECEIVER 7” Dia. A nice example of this c. 1920s change receiver from Coca-Cola, featuring the iconic company logo and a nice 5¢ graphic.

CONDITION: The reverse applied paper label on this change receiver is perhaps the nicest we have ever seen. It retains vibrant colors, as well as its maker’s mark along the bottom edge. There are very occasional light chips to the field of this change receiver and minor paper loss to the upper-right outer edges of the receiver. The glass body of the change receiver shows light age appropriate wear with crisp, clear glass. A wonderful exceptional piece of early Coca-Cola history. (8.9).

2,000 - 4,000

LOT - 2047

LOT - 2048

LOT - 2045

LOT - 2049

LOT - 2046

LOT - 2050

2047 - 1903 “DRINK COCA-COLA DELICIOUS AND REFRESHING 5¢” CARDSTOCK LITHOGRAPHED CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC Frame: 12” x 3/4” x 20”. Maker marked “Wolf & Co. Phila.” A c.

1900s “Drink Coca-Cola Delicious and Refreshing” cardstock lithograph calendar sign with 1903 calendar pad. CONDITION: The calendar has good color and shine throughout with very minor surface blemishes in the inner and outer field of the piece. The cardboard shows very minor paint separation and edge wear along the outer white border, most notably the top left and right-hand corners. The piece has been professionally framed and matted. (8.25). 1,000 - 2,000

2049 - DRINK DELICIOUS COCA-COLA LITHOGRAPHED CALENDAR W/ COCA-COLA GIRL GRAPHIC Frame: 16” x 1” x 25”. Maker marked “Wolf & Co. Phila.” A c. 1910 “Drink Delicious Coca-Cola” lithographed calendar with 1910 date pad and excellent Coca-Cola girl graphic. CONDITION: The calendar has strong color and shine throughout with very minor surface staining in the inner and outer fields, as well as on the outer edges of the date pad.

The outer edges of the lithograph have more significant deterioration, as well as a few fold lines. The piece has been beautifully framed and matted. (7.75). 1,000 - 2,000

2048 - DRINK COCA-COLA DELICIOUS AND REFRESHING PAPER LITHOGRAPH CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC Frame: 19” x 1 - 1/4” x 29”. Maker marked “Copyright by the Coca-Cola Co.” A c. 1900s “Drink Coca-Cola Delicious and Refreshing” paper lithographed calendar with original 1909 date pad.

CONDITION: The paper has good color throughout the inner and outer fields, as well as very minor wear to the outer edges of the graphic portion of the calendar, as well as the remaining date pad. The sign has two minor areas of touch-up paint in the top right-hand corner. Overall an extremely early and outstanding example, beautifully framed and matted. (8). 1,500 - 3,000

2050 - NOS COCA-COLA PAPER LITHOGRAPHED CALENDAR W/ CONSTANCE GRAPHIC Frame: 19 - 1/4” x 7/8” x 38 - 1/2”. Maker marked “The Coca-Cola Co.” A c. 1910s NOS Coca-Cola paper lithographed calendar with Constance character. The piece also includes a Rosser Drug Co. stamp.

CONDITION: The calendar has excellent color throughout the inner and outer fields with only very minor browning to the outer edges of the piece. The calendar pad reads 1917 and is untouched. The piece has been professionally framed and matted. (9). 600 - 1,200

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LOT - 2051

LOT - 2052

LOT - 2053

2051 - 1914 COCA-COLA RARE BOTTLE CALENDAR W/ BETTY GRAPHIC 19” x 39”. Finding a Betty calendar with the bottle is difficult and the paper is textured to simulate canvas. It is from the Union Bottling Works in Mattoon, Illinois and so marked above the pad. CONDITION: The calendar has good color and display-ability, with areas of touch-up throughout the graphic and the outer edges. The calendar has been professionally framed and matted. (Restored) 2,500 - 4,500 2052 - COCA-COLA 1917 CALENDAR W/ WOMAN GRAPHIC 18” x 36 - 1/2”. A nice example of this 1917 calendar, featuring a woman graphic with a tennis scene in the background. CONDITION: The calendar topper retains excellent color throughout the lithography. This calendar shows a January pad at the bottom. The textured strip attaching the top to the calendar bottom labeled “Constance,” shows a fair amount of discoloration staining. This is professionally matted, but not framed so the outer edges are concealed. The outer edges show signs of wrinkling and wear. (8.5). 400 - 800 2053 - COLLECTION OF 2 1918 COCA-COLA CALENDARS Largest Frame: 8 - 3/4” x 12 - 1/2”. A nice collection of 2 1918 Coca-Cola calendars with full pads, featuring Miss June Capris graphic. CONDITION: (A) The first calendar double-framed behind glass, showing both the front and back. This calendar shows areas of staining and discoloration to both the pad and the calendar itself. The outer edges remain crisp with only a few light wrinkles to the corners. The backside shows light staining. (8.75). (B) The second calendar is framed with only once side visible. This color shows light discoloration, areas of wear and wrinkling to the outer edges, specifically along the top. (8.5). They are two nice stunning examples. (8.75, 8.5) 800 - 1,600 2054 - DRINK COCA-COLA DELICIOUS AND REFRESHING PAPER LITHOGRAPHED CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC Frame: 17 - 1/2” x 1” x 37”. Maker marked “Copyright Coca-Cola Co.” A c. 1910s “Drink Coca-Cola Delicious and Refreshing” paper lithographed calendar. CONDITION: The calendar has fair color throughout with minor browning in the white background, as well as minor spotting throughout the inner and outer fields. The outer edges of the piece have very minor areas of edgewear, most notably the right-hand edge. The piece has been professionally framed and matted. (7.9). 800 - 1,600

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LOT - 2054

LOT - 2055

LOT - 2056

LOT - 2057

SEE WEBSITE FOR ADDITIONAL PHOTOS

2055 - COLLECTION OF 2 COCA-COLA CALENDARS 15” X 35” A nice collection of 2 paper calendars from Coca-Cola from the years 1921 and 1923. CONDITION: (A) The 1921 calendar retains good color throughout the graphic. There are a few areas of horizontal wrinkles in the calendar top. The outer edges are concealed by the custom frame. This piece shows a June page at the bottom, which shows minor paint loss on the edges as well as discoloration and staining. (8.5). (B) The 1923 calendar retains nice color throughout the field. There is an occasional horizontal wrinkle in the top, as well as two diagonal tears in the left and right corners. This piece shows a January page. All the outer edges are concealed by the custom frame. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 700 - 1,400 2056 - NEW OLD STOCK 1921 COCA-COLA PAPER LITHOGRAPH CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC Frame: 17” x 3/4” x 37”. Maker mark, “Copyright Coca-Cola Co.” A new old stock c. 1921 Coca-Cola paper lithograph calendar. CONDITION: The calendar has good color with very minor surface staining on the inner and outer field. The outer edge of the paper shows very minor blemishes.

(9). 500 - 1,000 2057 - NEW OLD STOCK COCA-COLA PAPER LITHOGRAPH CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC 17 - 3/4” x 37”. It is maker marked “Forbes Boston.” A c. 1920s New Old Stock Coca-Cola professionally framed and matted paper lithograph calendar. CONDITION: The calendar has good color throughout, with very minor browning on the outer edges and calendar pad. The calendar has multiple horizontal creases both on the graphic and date pad. The calendar has been beautifully framed and matted. Great color and desirable baseball game scene in the background. (8.75). 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

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LOT - 2058

LOT - 2059

2058 - COLLECTION OF 2 COCA-COLA 1924 COCA-COLA CALENDAR & PAPER ADVERTISEMENT Calendar: 16” x 28 - 3/4”. A nice collection of 2 Coca-Cola items, including a stunning 1924 calendar and a paper advertisement. CONDITION: (A) The calendar remains in stunning condition, with very clean lithography throughout the topper. This piece shows a December page, which is very clean at the bottom. This piece has been matted, but not framed so the outer edges are concealed.

(9.0). (B) The paper advertisement has been matted with the edges concealed. The paper shows slight yellowing. (9.0). (9). 600 - 1,200 2059 - COLLECTION OF 2 COCA-COLA LITHOGRAPH CALENDARS W/ BEAUTIFUL WOMAN GRAPHIC Largest Frame: 20” x 3/4” x 32 1/4”. A collection of two c. 1920s Coca-Cola paper lithographed calendars. CONDITION: (A) The calendar has strong color throughout with very minor browning in the calendar pad and around the outer edges. The piece has been professionally framed and matted. (9.0). (B) The calendar has fair color throughout with slight fade in both the inner and outer fields and the graphic.

The date pad and the outer edges have minor staining. The piece has been professionally framed and matted. (9.0). (9.0),(9.0) 400 - 800 178

LOT - 2060

2060 - COLLECTION OF 3 COCA-COLA ADVERTISING CALENDARS 20” X 38” A nice collection of 3 Coca-Cola advertising calendars from the 1920s and 1930s. CONDITION: Each of these calendars has been professionally framed and display well. The outer edges of the calendars are concealed by the matting. There are areas of wrinkling and slight discoloration in the fields of all three calendars. The 50th Anniversary calendar appears to be new old stock. (Good) 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

2061 - 1927 COCA-COLA PAPER LITHOGRAPH CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC 14 - 3/4” x 27”. It is maker marked “Copyright Coca-Cola Co.” An outstanding c. 1927 Coca-Cola metal banded paper lithograph calendar with a professionally added frame. CONDITION: The calendar has good color throughout, with minor browning on the date pad. The outer edges of the calendar show very minor blemishes.

(8.9). 500 - 1,000 2062 - NOS COCA-COLA LERAS CANDY CARDSTOCK LITHOGRAPHED CALENDAR W/ BEAUTIFUL WOMAN GRAPHIC Frame: 15 - 3/4” x 1 - 1/4” x 22”.

Maker marked “Copyright Coca-Cola Co.” A c. 1920s Leras Candy Co. cardstock lithographed Coca-Cola calendar with 1927 date pad. CONDITION: The calendar has strong color throughout with significant creasing running through the head in the graphic, as well as along the outer edges of the piece. The date pad has significant staining and folds. The piece has been professionally framed and matted. (8.25).

400 - 800 LOT - 2061

LOT - 2063

LOT - 2062

LOT - 2064

2063 - COLLECTION OF 2 NOS PAPER LITHOGRAPHED COCA-COLA CALENDARS W/ BEAUTIFUL WOMAN GRAPHICS Largest Frame: 18 - 3/4” x 1” x 31 - 1/4”. A collection of two NOS Coca-Cola paper lithograph calendars. CONDITION: (A) The calendar has good color throughout with minor browning, as well as a tear to the top left-hand corner. (8.0). (B) The calendar also has good color with minor fold lines running horizontally across the piece. The piece shows other areas of surface staining, mostly in the calendar pad. (8.0).

(8.0),(8.0) 500 - 1,000

2064 - COCA-COLA CARDBOARD LITHOGRAPH W/ SPRITE BOY GRAPHIC Frame: 18 - 1/4” x 1” x 26”. Maker marked “Copyright 1945 The Coca-Cola Co. Litho.” A c. 1940s Coca-Cola paper lithographed calendar with iconic Sprite Boy graphic. CONDITION: The sign has good color throughout with a very minor crease to the left-hand side of the bottlecap on the Sprite Boy’s head. The sign has other minor areas of surface staining around the outer edges of the piece. The sign has been professionally framed and matted. (7.9). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

179

LOT - 2065

LOT - 2066

2065 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPH CALENDARS Largest Frame: 19 - 3/4” x 3/4” x 32 - 1/2”. A collection of two early Coca-Cola professionally framed and matted paper lithographed calendars with excellent beautiful woman and bottle graphics.

CONDITION: (A) The first calendar has good color throughout the graphic with very minor folds and creases on the outer edge of the piece. The calendar is NOS with a January 1930 date pad. (8.75). (B) The calendar has fade throughout with minor staining on the outer edges of the piece. The piece has a vertical fold line where the graphic meets the calendar section of the piece. The piece has been professionally framed and matted. (7.25). (8.75),(7.25) 300 - 600

SEE WEBSITE FOR ADDITIONAL PHOTOS

2066 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPH CALENDARS Each Frame: 17 - 1/4” x 3/4” x 28 - 1/2”. C. 1940s Coca-Cola paper lithograph calendars with professionally added frames. CONDITION: (A) A 1947 piece depicting a female skiing. It has fair color and minor staining throughout the white section. There is surface staining, mostly above and in the woman’s hair. The piece has one minor rip on the outer top right-hand edge and bottom left-hand corner. (8.0). (B) The 1948 calendar has good color with minor fold lines and multiple blemishes throughout the graphics face. The piece has been professionally framed.

(8.25). (8.0 & 8.25) 300 - 600 2067 - COLLECTION OF 2 HOLIDAY-THEMED COCA-COLA PAPER LITHOGRAPHED CALENDARS Each Frame: 14” x 1” x 24”. A collection of two c. 1950s “Drink Coca-Cola” holiday-themed paper lithographed calendars with outstanding Santa Claus graphics. CONDITION: (A) The paper has strong color throughout with very minor areas of surface staining on the calendar pad section. The piece has been professionally framed and matted. (8.5). (B) The paper has good color with very minor fade and browning to the background behind the Santa graphic. The sign has very minor crease lines on the outer edge of the piece. (8.5). (8.5),(8.5) 200 - 400

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LOT - 2067

2068 - COCA-COLA 50TH ANNIVERSARY CARDBOARD SIGN IN KAY DISPLAY FRAME 36” X 57” SSC. A nice example of this desirable cardboard sign, celebrating the 50th Anniversary of the Coca-Cola Company. The sign features two women throughout the first 50 years of Coca-Cola’s history.

CONDITION: The field of this sign retains excellent color and shine, with only a few light scuffs and minor warping. The outer edges of the cardboard sign show a few added holes and scuffs to the cardboard.

This sign comes with an original K Display frame, which is marked on the back. In total, a clean and well presenting example of this rare sign from Coca-Cola. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 1,000 - 2,000

LOT - 2068

LOT - 2069

2069 - WE DRINK COCA-COLA CARDSTOCK LITHOGRAPH Frame: 19 - 1/2” x 1 - 1/4” x 23 - 1/2”. A c. 1900 “We Drink Coca-Cola” lithographed advertisement with young children graphics. CONDITION: The lithograph has good color throughout with areas of surface staining surrounding the background of the sign. The sign has significant staining and minor edgewear around the edges, most notably the top-left and right-hand corners. The piece has been professionally framed and matted. (7.75). 1,000 - 2,000

LOT - 2070

2070 - COCA-COLA TROLLEY CARD SIGN 29” X 19” SSC. A rare and desirable example of this c.

1905 single-sided cardboard trolley sign from Coca-Cola.

CONDITION: The field of this sign shows light crazing and scuffing to the paper. There is some slight warping to the cardboard. The outer edges of this piece show some non-factory mounting holes, as well as small chunks of cardboard missing, the worst of which is in the upper-right corner. The inner field remains very clean, with one area of damage in the bottom-right corner around the 5¢, which shows scuffing and one area of cardboard loss. This is an early, rare and highly desirable piece of Coca-Cola history. (7).

2,000 - 4,000

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2071 - COCA-COLA “CAMEO” 5-PIECE CARDBOARD LITHOGRAPH WINDOW DISPLAY W/ BEAUTIFUL WOMAN GRAPHIC 34” x 75”. A c. 1910s Coca-Cola “Cameo” cardboard lithograph display with an early eye-catching graphics. CONDITION: The display has significant fade throughout, as well as browning and water stains.

The cardboard has very minor blemishes on the inner field, with more significant edgewear, added holes and deterioration on the outer edges. (7). 500 - 1,000 2072 - DRINK COCA-COLA CRYSTOGLAS SIGN 11” x 5 - 3/4”. A rare and stunning example of this celluloid-over-tinover-cardboard Coca-Cola sign from Crystoglas. This sign retains its original chain hanger with excellent color and detail to the lettering.

CONDITION: The field of the celluloid shows light surface abrasions, likely from being handled over the years. The gold Coca-Cola lettering is impressive and bold. There are only a few slight areas of discoloration. The two hanging holes in the top border of the celluloid show minor wear, and the outer corners show minor paint loss. The backside is complete with its original manufacturer mark from the Whitehead & Hoag Company. (9). 3,000 - 4,500

LOT - 2071

LOT - 2072 182

www.MorphyAuctions.com | June 8, 2024

LOT - 2073 2073 - COLLECTION OF 18 CARDBOARD SALESMAN SAMPLE MACHINES & COOLERS FROM COCA-COLA Largest: 8” x 3” x 4”. An impressive and exceptionally rare collection of 18 three-dimensional cardboard Coca-Cola machines and coolers. It is very uncommon to find so many versions of these desirable salesman samples in one location. CONDITION: All of these machines and coolers show slight wear and discoloration in various places, in the fields and outer edges. It does not detract from how impressive these are when they are all displayed together.

There is minor fading and paper loss on many of these machines.

A rare and impressive set. (8).

1,500 - 3,000

LOT - 2074

2074 - 1922 “FOUR SEASONS” COCA-COLA WINDOW DISPLAY. 12” x 30 - 1/2”. SS Cardboard. Coca Cola Four Season Window Display, 30” x 40”. One of the most beautiful displays produced by the company. Contains four original sections. CONDITION: The panels are separated and could easily be reattached by a restoration company.

The graphics are slightly faded and there is some missing graphic in the field, primarily around the Coca-Cola trademark. This display is extremely rare and still displays wonderfully. (7.0). 2,000 - 4,000 2075 - COLLECTION OF 3 COCA-COLA STRING HANGER CARDBOARD ADVERTISMENTS 12” X 18” SSC. It is maker’s marked “Niagara Litho Company.” A nice collection of 3 string hanger Coca-Cola advertisements from the 1940s, featuring food graphics and a wonderful Coca-Cola script logo. CONDITION: All three of these cardboard signs show good color throughout the field. The outer edges show minor bending and paper loss. Each one retains its original string hanger. (8.5). 400 - 800

www.MorphyAuctions.com | June 8, 2024

LOT - 2075

183

2076 - COCA-COLA TINGLING REFRESHMENT CARDBOARD POSTER 21” X 38” SSC. It is maker’s marked “Niagara Litho Company.” A nice example of this c. 1931 cardboard advertising sign from Coca-Cola, featuring a colorful woman graphic. CONDITION: The field of this sign shows a few areas of damage with holes that go all the way through the cardboard, straight through the center field. The outer edges show wrinkling and paper loss, as well as small chunks of cardboard missing. This piece is custom framed with the edges concealed, and displays well despite the damage in the field. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 800 - 1,600 2077 - COCA-COLA ICE COLD WINTER-THEMED CARDBOARD FESTOON 132” X 15” An impressive and eye-catching example this c. 1930s 5-piece festoon from Coca-Cola, featuring wonderful icicles and winter scenes throughout. CONDITION: The piece displays wonderfully, and it has been added to a long strip of wood for display purposes. Each of the five cardboard elements show various areas of splitting between the paper front and the cardboard backing. There are areas of cardboard loss and damage, which are largely confined to the outer edges of the festoon. The center piece shows a notable scuff directly below the Coca-Cola logo, as well as a tear to one of the icicles below the the script logo. While there is damage in a handful of places, including bends and cardboard loss, this is still a rare and impressive piece of Coca-Cola history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 800 - 1,600

LOT - 2076

LOT - 2077

2078 - COCA-COLA CLAUDETTE COLBERT MOVIE STAR ADVERTISING POSTER 20” x 26”. A nice example of this single-sided c. 1930s cardboard poster from Coca-Cola, featuring a wonderful image of Claudette Colbert. CONDITION: The field of this cardboard sign shows heavy amounts of fading and moisture staining. There are cracks and crinkles to the cardboard throughout. This piece has been mounted to a newer piece of cardboard. On the backside, there is a small amount of restoration to the bottom-left corner. (7). 800 - 1,600 2079 - COCA-COLA WWII MILITARY WOMAN EASEL BACK. 64” x 25” Single Sided Cardboard. A nice example of this life sized cardboard easel back display from Coca-Cola featuring a military woman. CONDITION: The field of this sign shows a horizontal crease in the center, which is standard due to these signs being shipped by being bent in half. There are other surface blemishes and general discoloration in the field, the worst of which are near her stomach and skirt region. A seldom seen example. (8.0). 400 - 800

LOT - 2078 184

LOT - 2079

www.MorphyAuctions.com | June 8, 2024

2080 - COCA-COLA JOAN CRAWFORD CARDBOARD ADVERTISING SIGN 14” x 24”. A nice example of this single-sided c. 1930s cardboard advertising sign from Coca-Cola, featuring a large Joan Crawford image.

CONDITION: The field of this cardboard sign shows heavy staining throughout.

There are areas of paper and color loss.

The outer edges show light bending and wear, with minor tearing and paper loss.

(7.5). 400 - 800 2081 - NOS “SERVE COCA-COLA” CARDSTOCK LITHOGRAPH 19” x 25 - 1/4”. Maker marked “Lithographed in Canada.” A “Serve Coca-Cola / Add Life and Sparkle to the Season” cardstock lithograph with beautifully added professional frame and mat. CONDITION: The cardboard has strong color throughout the entirety of the piece, with only very minor surface blemishes on the outer edge. The outer edges of the piece are in pristine condition, with unpunched hanging holes at the top of the piece. This is in absolutely spectacular condition and would be impossible to improve on.

(9.25). 800 - 1,600

LOT - 2080

LOT - 2081

LOT - 2082

LOT - 2083

2082 - DRINK COCA-COLA CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC D - 32” Maker marked “The Coca-Cola Company of Canada Limited 1938.” A c. 1930s Drink Coca-Cola cardboard lithograph with eye-catching graphic and nicely added satin backed frame.

CONDITION: The cardboard has fair color throughout, with notable staining in the white sections of the piece, most notably the woman’s hat. The cardboard has minor surface blemishes, as well as creasing towards the outer field. The outer edge of the piece has minor surface damage, and a missing section of the woman’s toes. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (6.75). 400 - 800

2083 - DRINK COCA-COLA CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC D - 32” Maker marked “Snyder & Black Inc. NY Litho in USA.” A c.

1940s Drink Coca-Cola cardboard lithograph. CONDITION: The cardboard has strong color throughout, with minor surface stains and surface blemishes towards the base of the piece and on the legs of the graphic. The cardboard also shows a minor tear and blemishes in the hat of the graphic and in the hand holding the bottle. The cardboard is nicely displayed in a satin backed frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.75). 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

185

LOT - 2084

LOT - 2086 LOT - 2085 2084 - COLLECTION OF 5 DIE-CUT CARDBOARD COCA-COLA MILITARY WOMEN 15” X 27” A desirable and impressive set of cardboard easelback c.

1940s die-cut service women from Coca-Cola. This set is complete, and has great subject matter with excellent color in each piece. CONDITION: Each of these women has been professionally framed and matted, and remain in very nice condition. A few show slight areas of surface wear and bending in the neck regions, as well as minor discoloration to the very bottom edges. Each of these pieces is maker’s marked “Snyder & Black.” An impressive and desirable set that is ready to display.

(8.75++) 3,000 - 6,000

LOT - 2087 2085 - COCA-COLA “WHEREVER YOU GO” FESTOON 48” X 15” A rare version of this festoon from Coca-Cola, featuring a wonderful winter sleigh graphic, and a nice embossed fountain glass and button graphic in the center. CONDITION: The left and right winter scene graphics retain excellent color throughout. There is slight wear to the outer edges of the white sections of the festoon, and minor soiling to the foil elements, but still remain exceptionally clean. The center piece is a heavily embossed vacuum form sign, which remains in original condition. It shows slight warping and bending, and retains its original cardboard backing.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 1,200 - 2,400 2086 - RARE COCA-COLA SPRITE BOY FESTOON W/ SIX PACK GRAPHICS. 126” X 46” SSC. A rare and impressive example of this highly desirable c. 1940s cardboard festoon from Coca-Cola, featuring a large Sprite Boy graphic with wonderful 6-packs throughout. This piece has been mounted to a nicely green painted die-cut wood board in order to protect the cardboard. CONDITION: The centerpiece of this festoon shows great color throughout the field. The outer edges and field show bending and minor cardboard loss and wear. The top points to the Sprite Boy’s hair are missing. The left and right 6-pack elements of the festoon remain in very similar condition, with wonderful colors throughout the field, and slight amounts of edgewear to the extreme outer edges. Despite these detractions, this piece is wonderful and outstanding, and could be the centerpiece to any Coca-Cola collection. (8.5). 3,000 - 6,000 2087 - DRINK COCA-COLA CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN GRAPHIC. 22” x 24”. Maker marked “Snyder & Black Litho.” C. 1940s Drink Coca-Cola cardboard lithograph with outstanding color and original hanging string. CONDITION: Cardboard has outstanding color throughout with very minor surface scratching and scuffs. Sign shows very minor wear to the outer edges of the piece. Overall, an outstanding displaying piece with completely unmolested graphic. (8.8 - 9.4). 800 - 1,600 186

www.MorphyAuctions.com | June 8, 2024

2088 - WELCOME FRIEND HAVE A COKE CARDSTOCK LITHOGRAPH W/ SPRITE BOY GRAPHIC Frame: 35” x 1 - 1/4” x 20 - 3/4”. Maker marked “Snyder & Black Inc. N.Y. Litho in U.S.A.” A c. 1940s “Welcome Friend Have a Coke” cardstock lithograph with outstanding embossed lettering and original hanging rope. CONDITION: The sign has good color throughout with minor blemishes in the raised lettering. The background of the piece also has very minor surface staining. The hanger attachments have minor bends and edgewear. The piece has been professionally framed. (8.75).

800 - 1,600

LOT - 2088 2089 - COCA-COLA “THE GIRL ON THE CALENDAR THROUGH THE YEARS” CARDBOARD LITHOGRAPH. 56 - 3/4” x 27 - 1/2”. Coca-Cola “The Girl On The Calendar Through The Years” single sided cardboard lithograph with detailed early graphics.

CONDITION: The cardboard has good color throughout with minor surface stains and scratches throughout the field. The outer edge has minor blemishes, as well as bends at all four corners.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0). 800 - 1,600 LOT - 2089

LOT - 2090

LOT - 2091

2090 - COCA-COLA CARDBOARD SIGN W/ KAY DISPLAY FRAME. 25” x 42” Single Sided Cardboard. A nice example of this C. 1950’s cardboard sign from Coca-Cola featuring a nice couple graphic and “Coke for me, too.”

CONDITION: The field of the cardboard sign shows a slight amount of fading to the color. The outer field and edges show occasional cardboard loss and damage.

The frame is a good surviving example and enhances the display nicely. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0). 600 - 1,200

2091 - DRINK COCA-COLA DIE-CUT CARDSTOCK LITHOGRAPH Frame: 26 - 1/4” x 3/4” x 26 - 1/4”. Maker marked “Snyder & Black Inc.” A c. 1940s “Drink Coca-Cola” cardstock lithograph with original string holder and vivid graphics and color. CONDITION: The sign has strong color and shine throughout, with very minor surface blemishes in the inner and outer field. The sign has minor edge wear, as well as a more significant fold at the woman’s left wrist near the bottle graphic. The piece has been professionally framed. (8.25). 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

187

LOT - 2092

LOT - 2093

LOT - 2094

2092 - COLLECTION OF 2 COCA-COLA “DELICIOUS & REFRESHING” FESTOON ELEMENTS 41” X 11” A nice collection of 2 c. 1940s festoon elements from Coca-Cola, featuring colorful graphics and a nice art deco motif around the Coca-Cola logo. CONDITION: Both elements retain good color and shine in the field. There areas of scraping and paint loss to the outer and inner fields, but nothing offensive. The scrolling on the left and right side retains original paint, with age appropriate wear and paint loss to the outer edges. The circular Coca-Cola logos remain nice, with small amounts of crazing and paint loss, as well as slight bending to the outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 500 - 1,000 2093 - COLLECTION OF 2: “HAVE A COKE” CARDBOARD ADVERTISEMENTS. 18” x 8”, 23” x 20” A nice collection of two single sided cardboard advertisements from Coca-Cola including a die cut military girl and a hand holding the bottle sign. CONDITION: The C. 1940’s military girl remains exceptionally clean with only the occasional sign of storage wear to the outer edges (9.0). The hand holding the bottle sign shows cardboard and color loss to the outer edges. The inner field also has occasional surface scratches and light fading (8.0). (9.0,8.0). 400 - 800 2094 - COLLECTION OF 2 CARDBOARD LITHOGRAPHED EASEL BACKS W/ CHRISTMAS GRAPHICS Largest: 11” x 16”. A collection of two Coca-Cola cardstock lithographed easelbacks. CONDITION: (A) The sign has fair color with staining throughout the white sections of the piece. The sign has very minor edgewear, as well as surface blemishes on the inner and outer field. (7.5). (B) The sign has very minor surface staining and browning to the cardboard. The piece also shows minor surface blemishes in the inner and outer field and along the outer edges of the piece. The piece does have the original easelback. (7.5). (7.5),(7.5) 300 - 600

188

www.MorphyAuctions.com | June 8, 2024

LOT - 2095

LOT - 2096

2095 - CARDBOARD COCA-COLA HANGING BRACKET SIGN 26” X 24” DSC. It is maker’s marked “Forbes Boston.” A rare and desirable example of this c. 1935 double-sided cardboard sign from Coca-Cola, featuring art deco imagery with the original hanging bracket. CONDITION: Side 1, retains good color throughout with a few surface abrasions and areas of discoloration. One of the two mounting holes has pulled through, but the original metal grommet is still intact. The outer edges show minor wear. (8.25). Side 2, remains very clean with good color throughout. There are slight areas of discoloration to the outer field. The outer edges show minor paper loss, as well as slight bending. (8.75+). The original bracket shows age appropriate wear, and displays well. A rare and desirable piece of Coca-Cola history. (8.25, 8.75+) 1,200 - 2,400 2096 - COCA-COLA CARDSTOCK LITHOGRAPH W/ SPRITE BOY GRAPHIC 27” x 21 - 1/2”. Wonderful and rare with stunning color! Single Sided Cardboard.

Maker Marked “Snyder & Black Inc. NY.” An outstanding displaying c. 1940s Coca-Cola cardstock lithograph with iconic Sprite Boy image. CONDITION: The cardboard has excellent color and shin throughout, with only very minor surface staining in the white sections to note. The outer edges of the cardboard have very minor surface blemishes, most notably on the bottom corners. The cardboard has been professionally framed and retains original string holder. (9.25). 1,500 - 3,000 2097 - DIE-CUT CARDBOARD COCA-COLA EASELBACK DISPLAY 6” X 18” X 64” SSC. A nice example of this c. 1940s die-cut easelback Coca-Cola girl with a 6-pack graphic. CONDITION: The field of this easelback shows good color, with minor scuffing and cardboard loss in the center field. The outer field and edges show heavier cardboard loss and wear, the worst of which is near the woman’s knees and around the extreme outer edges of her hat and left shoulder. This is a rare and seldom seen example that includes its original easelback on the back, which shows areas of taping and wear. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,000 - 2,000

LOT - 2097

www.MorphyAuctions.com | June 8, 2024

189

2098 - COCA-COLA SPORTS-THEMED FESTOON SET 16” X 16” A nice example of this set of 4 plywood and metal sports-themed festoon elements from K Displays.

CONDITION: The center piece with the United States graphic remains very nice.

There is light scuffing and wear to the plywood face. (8.75). The swimming festoon element shows minor warping to the plywood, as well as scuffing and chipping to the outer edges. (8.0). The gold festoon element shows similar wear with minor paint loss to the extreme outer edges, the worst of which is in the bottom red graphic of the plywood face.

The golf ball shows decent-sized areas of paint loss. (8.0). The tennis element shows light crazing and wear to the paint throughout, as well as minor paint loss to the extreme outer edges. (8.5). While this set is not complete, and missing a few elements, it is very rare to find these in any condition. It is an exceptional set.

(Various) 1,000 - 2,000

LOT - 2098 2099 - COCA-COLA “LUNCH REFRESHED” POSTER 33” X 56” SSC. A nice example of this reproduction cardboard sign from Coca-Cola, featuring a woman graphic. CONDITION: This sign is framed behind plexiglass. It is a more recently printed reproduction, and shows light wear to the outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9).

100 - 200 2100 - CARDBOARD COCA-COLA “WELCOME FRIEND” SIGN W/ SPRITE BOY GRAPHIC 30” X 14” SSC. It is maker’s marked “Snyder & Black Incorporated.” A nice example of this c. 1944 single-sided cardboard sign from Coca-Cola, featuring the iconic Sprite Boy and bottle graphic. CONDITION: The field of this sign retains nice embossed lettering and bottle graphics with wonderful color throughout. The extreme outer edges of the sign show light bending and wear to the paper, the worst of which is a small nick on the bottom-left edge and at the very top of the Sprite Boy’s hair. The two cardboard hanging style brackets are present, but the one on the left shows a light bend but is still intact. The piece retains its original string holder. An always desirable and rare piece from Coca-Cola. (8.75). 700 - 1,400

LOT - 2099 190

LOT - 2100

www.MorphyAuctions.com | June 8, 2024

LOT - 2101

LOT - 2102 2101 - COLLECTION OF 5 COCA-COLA FESTOON ELEMENTS 14” X 18” A nice collection of c. 1950s festoon elements, featuring an outdoors motif. CONDITION: Each of these five pieces remain in nice original condition. They show only the lightest amount of wear to the paint on the extreme outer edges. This set displays very well when it is hung. (8.75). 600 - 1,200 2102 - CARDBOARD COCA-COLA FESTOON W/ PRECIOUS GEMSTONES 97” X 12” These elements have been added to a strip of wood for display purposes. CONDITION: Each element shows areas of wear and minor water damage. Most of the damage is confined to the extreme outer edges of the die-cut cardboard sections. The piece displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 300 - 600 2103 - COLLECTION OF 2 COCA-COLA PAPER LITHOGRAPHED CALENDARS W/ BEAUTIFUL WOMAN GRAPHICS Largest Frame: 18” x 3/4” x 28”. A collection of two c. 1940s and 1950s Coca-Cola paper lithographed calendars. CONDITION: (A) The calendar has good color throughout with minor creases and blemishes in the inner and outer fields. The bottom of the piece has one notable tear and water staining. The piece has been professionally framed and matted. (8.0). (B) The calendar has strong color throughout the graphic with horizontal crease lines running through the top third of the piece.

The sign has other areas of minor browning in the white background. The piece has been framed. (8.0). (8.0),(8.0) 300 - 600

LOT - 2103

LOT - 2104 2104 - COCA-COLA FESTOON W/ WOMAN GRAPHICS 22” X 22” SSC. It is maker’s marked “Snyder & Black.” A nice example of this c. 1951 single-sided cardboard festoon from Coca-Cola that has been nicely framed in five individual custom frames. CONDITION: Each of these festoon elements remain in good condition with vibrant colors. There are areas of slight cardboard wear and bending on each of them, mostly to the outside edges. The worst damage is in the center piece, which shows a horizontal crease directly below the Coca-Cola logo. A seldom seen and very well preserved festoon. (8.5). 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

191

LOT - 2105

LOT - 2106 2105 - COLLECTION OF 4 COCA-COLA CARDBOARD ADVERTISING ELEMENTS 26” X 24” A nice collection of 4 cardboard advertising elements from Coca-Cola, including two double-sided 6 and 12-pack advertisements and two easelback bottle advertisements. CONDITION: All four of these pieces remain very clean, with only light soiling to the extreme outer edges. The 6 and 12-pack elements show slight areas of mildewing and minor water damage to the extreme outer edges. The two easelback cardboards show only the lightest amount of wear to the extreme outer bottom corners. A nice selection of 4 seldom seen Coca-Cola cardboard pieces. (8.75). 600 - 1,200

LOT - 2107

2106 - COCA-COLA HOSPITALITY CARDBOARD LITHOGRAPH W/ BOTTLE GRAPHIC 36” X 21” Maker marked “The Coca-Cola Company Litho in U.S.A.” A c.

1950s Coca-Cola cardboard lithograph highlighted by its over-the-top graphic. CONDITION: The cardboard has good color throughout the field with minor surface blemishes and staining to note. The cardboard has two areas of repair, both in the head and hair of the female graphic and to the right-hand side of the bottle. The outer edge of the piece also shows areas of surface staining and surface blemishes, most notably in the right-hand corner. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 300 - 600 2107 - TIN COCA-COLA BUTTON SIGN D - 36” A nice example of this fully restored 36” button sign from Coca-Cola, featuring the iconic company logo. CONDITION: This button has been completely restored, with the red background has been repainted and the Coca-Cola logo being applied with a decal. The button shows minor paint loss and chipping to the outer edges as well as to the mounting holes. (Restored) 300 - 600 LOT - 2108 2108 - FRAMED COCA-COLA SANTA CLAUS ADVERTISEMENT 22” X 29” A nice example of this single-sided cardboard advertisement from Coca-Cola, featuring a Santa Claus and 6-pack graphic.

CONDITION: This piece is framed behind plexiglass. There are a few areas of scuffing and paint loss in the field. It displays well with only the slightest amount of wear to the outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 300 - 600 192

www.MorphyAuctions.com | June 8, 2024

LOT - 2109 2109 - COLLECTION OF 2 COCA-COLA HOLIDAY ADVERTISEMENTS W/ SANTA GRAPHIC Each: 11” x 21”. A collection of two c.

1950s Coca-Cola holiday cardboard lithograph signs. CONDITION: (A) The sign has fair color throughout with areas of surface staining, as well as minor surface blemishes throughout the holly at the base of the piece.

The sign also shows minor edgewear.

It has been professionally framed.

(8.25). (B) The sign has slight fade throughout, mostly noticeable in the Santa Claus’ jacket. The sign has other areas of surface staining, as well as outer edgewear, most notably the bottom right-hand corner. (8.0).

(8.25),(8.0) 300 - 600 2110 - COLLECTION OF 2 COCA-COLA CARDSTOCK LITHOGRAPHS W/ HOLIDAY GRAPHICS Each: 10 - 1/4” x 17 - 1/4”. A collection of two c. 1950s Coca-Cola holiday cardstock lithographs with excellent Santa Claus graphics.

CONDITION: (A) The sign has fair color throughout with significant browning, as well as surface blemishes to the inner and outer fields. The sign has a minor bend at the bottom right-hand corner, as well as wear to the cardboard in the left and right-hand bottom corners. (7.25). (B) The sign has good color throughout with slightly more surface blemishes in the field than the previous piece. The outer edges of the sign also show minor areas of loss, most notably the bottom-right corner. (7.0). Both pieces have been beautifully framed for display.

(7.25),(7.0) 300 - 600

LOT - 2110

LOT - 2111

LOT - 2112 2111 - COLLECTION OF 3 CELLULOID-OVER-CARDBOARD SODA POP SIGNS Each: 9” Dia. A nice collection of 3 soda pop signs from Coca-Cola and Fanta, featuring wonderful color and graphics. CONDITION: All three of these signs remain exceptionally clean. The two Coca-Cola discs show light surface abrasions in the field, and retain their original easelback on the reverse side. The Fanta shows excellent color and shine. There are only a few nicks to the paint, and oxidation to the outer edges.

This piece retains its original backing. (8.75). 300 - 600 2112 - REFRESHING COCA-COLA CARDBOARD SIGN. 21” x 36” SSC. A nice example of this C. 1950s cardboard sign from Coca-Cola featuring a beautiful woman graphic and “Refreshing.” CONDITION: The field of the sign shows surface wrinkles and scratches throughout. There are areas of cardboard tearing and loss to the outer edges. The bottom edge shows moisture damage and more tearing. (7.0). 200 - 400

www.MorphyAuctions.com | June 8, 2024

193

2113 - COLLECTION OF 2 COCA-COLA 3-D CARDBOARD DISPLAY SIGNS 6” X 15” X 21” SSC. A nice collection of two three-dimensional cardboard advertisements from Coca-Cola, including a c.

1950s self-framed sign with woman graphic and the c. 1960s eye-catching snowman easelback display. CONDITION: Both of these items remain nice and display well. The self-framed sign with woman graphic is likely new old stock and shows only the lightest amount of storage wear to the outer edges. (8.75+). The snowman shows some creasing to the cardboard at both the top and bottom background of the sign. The outer edges show minor wear and bending as well. (8.5).

(8.75+, 8.5) 400 - 800

LOT - 2113

2114 - FRAMED COCA-COLA ADVERTISEMENT. 17” x 39” A recently made die cut cardboard Coca-Cola point-of-sale sign. CONDITION: This piece has been nicely framed and shows only the slightest amount of fading in the field (9.0).

(9.0). 25 - 100

LOT - 2114

LOT - 2115

2115 - COLLECTION OF 5: COCA-COLA AIRCRAFT CARDBOARD ADVERTISEMENTS. 20” x 22”, 13” x 15”, 13” x 15”, 13” x 15”, 13” x 15” A nice collection of five C. 1940’s military plane advertising signs from Coca-Cola.

CONDITION: Each of these signs remain nice and display well. They each show light damage to the outer edges of the cardboard. Some show occasional surface scratches and discoloration in the field. The larger version in the center is exceptionally rare. (8.5). 200 - 400

194

www.MorphyAuctions.com | June 8, 2024

2116 - DRINK COCA-COLA IN BOTTLES / REFRESH CARDBOARD LITHOGRAPH W/ BEAUTIFUL WOMAN & DOG GRAPHIC Frame: 21” x 3/4” x 32 - 1/2”. A c. 1950s “Drink Coca-Cola in Bottles” cardboard lithograph housed in the original Kay Displays wooden frame, complete with the metal Coca-Cola emblem at the base. CONDITION: The cardboard has slight fade throughout, as well as minor surface blemishes and stain in the inner and outer fields. The outer edge of the piece also shows very minor staining.

The Kay Displays frame has significant staining throughout, as well as paint loss on the metal emblem. (8). 400 - 800 2117 - COLLECTION OF 4 CARDBOARD & PAPER COCA-COLA ADVERTISEMENTS 16” X 27” A nice collection of 4 Coca-Cola advertisements, including two cardboard posters and two newspaper clippings.

CONDITION: The two cardboard advertisements show slight warping and wear to the extreme outer edges. The two Coca-Cola newspaper articles remain in nice condition with age appropriate yellowing and wear. (Various) 200 - 400

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2116

LOT - 2117

www.MorphyAuctions.com | June 8, 2024

195

LOT - 2118

LOT - 2119

LOT - 2120

LOT - 2121

2118 - COLLECTION OF 2 CARDBOARD COCA-COLA ADVERTISEMENTS 15” X 18” A nice collection of 2 c. 1950s and 1960s Coca-Cola advertisements, including a 3D woman advertisement with pearl necklace and a “Ice Cold” fishtail simulated foil ice advertisement.

CONDITION: (A) The 3D girl shows areas of bending and wear to the outer edges, as well as a very slight amount of fading to the color. (8.5).

(B) The “Ice Cold” simulated ice advertisements remains in wonderful condition. There is slight wear to the bottom of the fishtail logo, and slight crinkling and bending to the outer edges of the border. (8.75).

(8.5, 8.75) 600 - 1,200 2119 - FRAMED COCA-COLA SANTA CLAUS DIE-CUT ADVERTISEMENT 20” X 36” SSC. A nice example of this c. 1950s die-cut Santa Claus advertisement from Coca-Cola. CONDITION: This sign retains good color throughout. There are areas of minor cardboard wear and loss around the outer edges, he worst of which is along the bottom edge. This piece has been custom-framed. The plexiglass front of the frame show occasional cracking and wear. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.5). 200 - 400

196

2120 - DRINK COCA-COLA CARDBOARD LITHOGRAPH EASELBACK W/ SANTA CLAUS GRAPHIC 16” X 20” Maker marked “Copyright 1955 the Coca-Cola Company Litho.” A c. 1950s “Drink Coca-Cola / Pure Wholesome / Stock Up for the Holidays” cardboard lithograph easelback. CONDITION: The piece has minor fade throughout with minor browning. There is a bend at the top of the light graphic. The piece retains its original easel. There is a minor hole in the plastic face of the added frame. (7.9). 200 - 400 2121 - COCA-COLA AUTOMOTIVE-THEMED CARDBOARD FESTOON 120” X 15” A nice example of this c. 1960 5-piece cardboard festoon from Coca-Cola, featuring various models of famous cars. CONDITION: This piece is mounted to a long strip of wood for display purposes. Each of the festoon elements shows various areas of wear, which are largely confined to the outer edges. There are a series of thumbtack holes to the outer edges from where this piece has been displayed in the past.

The very center element of the festoon shows minor water damage to the bottom-right corner. This piece displays wonderfully, and it has exceptional subject matter. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8).

500 - 1,000

www.MorphyAuctions.com | June 8, 2024

LOT - 2122

LOT - 2123

LOT - 2124

2122 - COLLECTION OF 3 CARDBOARD COCA-COLA ADVERTISEMENTS 26” X 10” A nice collection of 3 cardboard advertisements from the 1960s from Coca-Cola, featuring wonderful graphics throughout. CONDITION: The two framed snowmen bottle displays have been professionally framed. They show only the slightest amount of fading and wear to the outer edges. (8.5). The horizontal channel card remains in exceptional condition. There is only the slightest amount of wear to the outer corners. This piece also retains its original metal hanging frame. (9.0). (8.5, 9.0) 500 - 1,000

2123 - FRENCH-CANADIAN COCA-COLA CARDBOARD SIGN W/ ORIGINAL FRAME. 31” x 21” A nice example of this C. 1960’s cardboard sign from Coca-Cola with the iconic marching bottles design and French-Canadian verbiage. This piece includes an original lattice-style metal frame. CONDITION: The cardboard sign itself retains nice color and graphics with only the slightest amount of fading to the yellow background. The metal frame is exceptional. (9.0). 300 - 600 2124 - COLLECTION OF 3 COCA-COLA CARDBOARD LITHOGRAPH HOLIDAY ADVERTISEMENTS W/ SANTA CLAUS GRAPHICS Each: 13” x 22 - 1/4”. A collection of three holiday-themed Coca-Cola cardboard lithograph advertisements. CONDITION: (A) The sign has good color with minor creases and browning.

The piece shows very minor edgewear with the exception of the base, where the edgewear is a little more significant. (7.5). (B) The sign has good color throughout with a minor bend at the bottom left-hand corner, as well as blemishes along the outer edges. (8.9). (C) The sign has significant wear and fade throughout the face. It has multiple crease lines and edgewear, most notably at the bottom left-hand corner. (6.9). (7.5),(8.9),(6.9) 300 - 600

www.MorphyAuctions.com | June 8, 2024

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2125 - COLLECTION OF 3 COCA-COLA PAPER LITHOGRAPH CALENDARS W/ VARIOUS GRAPHICS Largest Frame: 19” x 1” x 26 - 3/4”. A collection of three Coca-Cola paper lithograph calendar signs with added frames.

CONDITION: (A) The calendar has good color throughout the graphic section and the date section. The calendar has very minor staining on the outer edges, as well as damage at the top hanging hole. (8.9).

(B) The calendar has good color throughout with very minor surface blemishes and staining, mostly in the date section of the calendar.

The piece has been professionally framed. (8.75). (C) The calendar has fair color throughout with fold lines running horizontally across the sign. The piece has been professionally framed. (8.5).

(8.9),(8.75),(8.5) 300 - 600 2126 - COLLECTION OF 2 “DRINK COCA-COLA” CARDBOARD LITHOGRAPHS W/ SANTA CLAUS GRAPHIC Largest: 14” x 24”. A collection of two c. 1950s “Drink Coca-Cola” holiday cardboard lithographs with outstanding Santa Claus graphics.

CONDITION: (A) The sign has fair color throughout with significant surface blemishes through the Santa Claus graphic and more notably through the presents at his feet.

The sign has minor edge wear throughout the majority of the piece, with the exception of the base towards the Santa graphic’s leg on the left-hand side. (7.0). (B) The sign also has fair color throughout with areas of surface staining and minor surface blemishes. The bottom-right corner has been ripped off and pieced back together with the frame. The outer edges of the piece also have very minor edgewear.

(7.25). (7.0),(7.25) 200 - 400

LOT - 2125

LOT - 2126

LOT - 2127

LOT - 2128 2127 - COLLECTION OF 2 DRINK COCA COLA WALL SCONCE SIGNS 3” X 10” X 12” A nice collection of two c. 1930s paper-mache sconce signs from Coca-Cola, featuring a nice embossed logo on each. CONDITION: The front sides of both pieces retain good color and show light areas of discoloration with isolated areas of paint loss, mostly to the outer edges.

Each piece retains its original textured backing with accompanying strings for hanging. (8.25,8.25). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 800 - 1,600 2128 - COLLECTION OF 2: COCA-COLA CARDBOARD ADVERTISING ITEMS 15” X 12” A nice collection of 2 Coca-Cola cardboard advertising items, including a 3D festoon element featuring the Coca-Cola fountain glasses and a c. 1941 Bottler’s Conference foldout with a large matchstick. The Bottler’s Conference pamphlet with large matchstick was awarded to Fred Schmidt who owned the Louisville Kentucky Bottling Company. CONDITION: (A) The festoon element with the fountain glasses remains in very nice condition with excellent colors and 3D effect. There is some slight wrinkling to the bottom of the two fountain glasses. (B) The convention brochure shows areas of discoloration and fading. The large matchstick is marked “Coca-Cola” and displays wonderfully. A rare and unusual item. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 600 - 1,200 198

www.MorphyAuctions.com | June 8, 2024

LOT - 2129

LOT - 2130

LOT - 2132

LOT - 2131

LOT - 2133

2129 - COLLECTION OF 4 COCA-COLA STRAW BOXES Largest Box: 10 -1/2” x 4” x 4”. A nice collection of 4 c. 1960s cardboard, new old stock straw boxes from Coca-Cola. CONDITION: These four boxes remain in new old stock condition, showing only light amounts of yellowing to the cardboard box. These four boxes still contain the original paper straw contents. There is occasional paper loss and wrinkling to the outer edges of the boxes. They remain very nice and display well. (9). 300 - 600 2130 - COCA-COLA VIENNA ART PLATE IN ORIGINAL SHADOW BOX 3” X 16” X 16” A stunning example of this rare Vienna art plate from Coca-Cola, featuring a wonderful woman graphic with its original factory custom display shadow box. CONDITION: The art plate itself remains in very nice condition with only a slight amount of discoloration to the outer edges of the plate itself. The gold frame shows a few areas of cracking, but is concealed nicely by the ornate features. The shadow box itself is in nice original condition, and on the backside shows the Vienna art plate manufacturer’s stamp. (9). 1,000 - 2,000

2132 - LOT OF 2 FRAMED COCA-COLA VIENNA PLATES W/ BEAUTIFUL WOMAN GRAPHICS Largest: 17 - 1/4” x 17 - 1/4”. A collection of two Coca-Cola framed Vienna plates with excellent shadowbox frames. CONDITION: (A) The first plate has good color throughout with minor areas of surface scratching and very minor surface staining. The outer frame is in excellent condition, as is the shadowbox. (9.0). (B) The second plate also has good color throughout the plate with very minor surface staining. The outer frame has minor cracks throughout the ornate edges, as well as minor rubs to the paint. The shadowbox also has some very minor wear.

(9.0),(8.9) 400 - 800 2133 - COCA-COLA SELF-FRAMED TIN LITHOGRAPH W/ BOTTLE GRAPHIC 10 - 1/2” x 7 - 1/2”. SST. It is maker’s marked “The American Art Works.” A c. 1920s Coca-Cola self-framed tin lithograph sign with outstanding early image. CONDITION: The sign has significant surface staining throughout. There are very minor areas of paint loss and surface scratching. The outer edge of the piece has minor blemishes, as well as staining and minor paint loss. (7). 1,500 - 3,000

2131 - COCA-COLA VIENNA ART PLATE W/ BEAUTIFUL WOMAN GRAPHIC 14 - 1/2” x 14 - 1/2”. Maker marked “Vienna Art Plates.” A c. 1900s Coca-Cola Vienna Art Plate. CONDITION: The plate has strong color throughout with minor fade to the background of the plate. The piece is contained in an early ornate frame, which has areas of minor paint loss on the raised sections. (8.9). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

199

2134 - DIE-CUT COCA-COLA “KING SIZE” 6-PACK SIGN 30” X 36” SST. It is maker’s marked “AM-23.” A nice example of this single-sided tin embossed Coca-Cola 6-pack sign, featuring a large king size 6-pack graphic with heavily embossed bottles. CONDITION: This sign remains exceptionally clean, with no significant damage in the field. The outer edges show only the lightest amount of paint loss and scuffing, as well as the mounting holes show minor wear from hanging. The worst damage on the sign is along the bottom-right, where there are two or three minor areas of paint loss. (9). 1,500 - 3,000

LOT - 2135 LOT - 2134

2135 - DRINK COCA-COLA TIN TACKER SIGN. 7” x 18” SST. Marked “W.F.R.” A nice example of this C. 1920’s single sided tin tacker sign featuring a large script Coca-Cola logo and nicely embossed lettering. CONDITION: The field of this sign remains nice with good color and shine. The black outline of the lettering shows areas of wear and discoloration, likely from storage. The outer edges show minor paint loss and wear (8.75). (8.75). 400 - 800

LOT - 2136

200

www.MorphyAuctions.com | June 8, 2024

2136 - TIN COCA-COLA BOTTLE SIGN W/ ART DECO ATTACHMENTS 24” X 48” A nice example of this embossed Coca-Cola bottle sign, featuring the iconic bottle and script logo with art deco attachments. CONDITION: The silver bottle and its exterior frame have been repainted at some point in the past, but this was only recognized after close inspection.

The red background is original paint and retains wonderful gloss, with only a few slight nicks to the paint right around the edges of the bottle. The two art deco attachments retain original paint and display very well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.5). 1,500 - 3,000

LOT - 2137

LOT - 2138

LOT - 2139

2137 - TIN COCA-COLA “REFRESH YOURSELF!” SIGN 29” x 30” SST. A nice example of this c. 1927 single sided tin advertising sign from Coca-Cola featuring wonderful color and great script lettering. CONDITION: There are areas of heavy paint loss and fading throughout the outer field of this sign.

There are surface scrapes and wear throughout. The outer edges show minor bending and paint loss as well.

With that said, the sign is rare and displays nicely. (7.75). 400 - 800 2138 - DRINK COCA-COLA SIGN OF GOOD TASTE CIGAR THERMOMETER 8” x 29 - 3/4”. A clean example of this c. 1950s cigar thermometer from Coca-Cola, featuring wonderful color and shine. CONDITION: There are a few surface scratches in the field, as well as general rubbing and paint loss to the two mounting holes and outer edges. (9.0-9.2+) 600 - 1,200 2139 - ICE COLD COCA-COLA SOLD HERE EMBOSSED TIN SIGN W/ CHRISTMAS BOTTLE GRAPHIC. 27 - 1/2” x 19 - 1/2”. SST. Maker mark, “WFR. 1931.” C. 1930’s “Ice Cold Coca-Cola Sold Here” embossed tin sign featuring iconic christmas bottle graphic. CONDITION: The sign has strong color and shine with areas of minor surface scratching and very minor paint loss in the field.

The sign has minor crinkles along the outer field, as well as paint loss and surface staining around the outer edge. (8.0). 1,000 - 2,000

LOT - 2140

2140 - DRINK COCA-COLA SOLD HERE ICE COLD SELF-FRAMED EMBOSSED TIN SIGN W/ BOTTLE GRAPHIC 55 - 1/2” x 32”. SST. Maker marked “Robertson Dualife 7-38.” A c. 1930s “Drink Coca-Cola Sold Here Ice Cold” self-framed embossed tin sign. CONDITION: The sign has good color and shine throughout with minor areas of surface scratching and scratches with paint loss running through the “Coca-Cola” lettering. The sign has minor dents and creases throughout, as well as an area of white overspray in the bottom right-hand corner. The outer edges of the piece have multiple areas of paint loss and added holes. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 1,000 - 2,000

www.MorphyAuctions.com | June 8, 2024

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2141 - DRINK COCA-COLA DELICIOUS & REFRESHING EMBOSSED TIN SIGN W/ CHRISTMAS TREE BOTTLE GRAPHIC 58” X 34” SST. A c. 1930s “Drink Coca-Cola Delicious & Refreshing” embossed tin sign with newly-added frame. CONDITION: The sign has significant surface staining and paint loss throughout the inner and outer fields, as well as surrounding the bottle graphic. The sign has very minor paint flake, as well as added holes throughout the outer and inner field. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(6). 500 - 1,000 LOT - 2141

LOT - 2142

LOT - 2143

2142 - DRINK COCA-COLA ICE COLD TIN SIGN. 25” x 33” SST. Marked “American Art Works.” A nice example of this C. 1930’s single sided tin sign from Coca-Cola featuring a wonderful bottle graphic. CONDITION: The field of this sign retains wonderful color and shine throughout. There are a few surface scratches in the field, but nothing offensive. The outer edges are concealed by a custom metal frame. A clean and desirable example. (8.75+). 800 - 1,600 2143 - DRINK COCA-COLA EMBOSSED TIN DOOR PUSH SIGN W/ CHRISTMAS BOTTLE GRAPHIC 5 - 1/2” x 13 - 1/2”. SST. It is maker’s marked “Dasco.” A c. 1930s Drink Coca-Cola embossed tin door push with a Christmas bottle graphic. CONDITION: The sign has strong color and shine throughout. There are minor areas of surface staining and minor surface scratching in both the inner and outer field, as well as along the outer edges.

The sign has been nicely displayed in a newly added wood frame. (9). 600 - 1,200 2144 - METAL COCA-COLA RADIATOR SIGN 17 - 1/2” x 7 - 1/4”. A nice example of this c. 1930s die-cut metal radiator sign from Coca-Cola, featuring the iconic company logo. CONDITION: The sign itself shows light tarnishing to the metallic finish. Otherwise, the piece is undamaged and displays well.

The manufacturer stamp is debossed into the back. (8.75+) 600 - 1,200 202

www.MorphyAuctions.com | June 8, 2024

LOT - 2144

2145 - DIE-CUT TIN EMBOSSED COCA-COLA BOTTLE SIGN 11” X 36” SST. It is maker’s marked “AM-99.” A nice example of this single-sided tin die-cut heavily embossed bottle sign from Coca-Cola, featuring the iconic script logo. CONDITION: The field of this sign remains very clean, with only some light surface abrasions and areas of discoloration. The outer edges of this sign show light scuffing and minor paint loss, as well as minor wear to the mounting holes. (8.75).

800 - 1,600 2146 - DRINK COCA-COLA PAINTED METAL FLANGE SIGN 20” X 13” DST. Maker marked “A.A.W. 1937.” A c. 1930s “Drink Coca-Cola” painted metal flange sign with outstanding Art Deco style. CONDITION: Side one, has good color, with brown staining throughout the “Coca-Cola” lettering. The sign also has other areas of surface staining, as well as paint loss along the outer edge and on the flange. (7.9).

Side two, has good color with less brown staining than the previous side. The sign has minor areas of paint loss in the outer fields, most notably the left-hand corner. The sign also has paint loss around the outer edge and on the flange section. (7.75). The sign has been TAC authenticated. (7.9, 7.75) 600 - 1,200 2147 - ICE COLD COCA-COLA SOLD HERE EMBOSSED TIN SIGN Frame: 26” x 3/4” x 34”.

SST. Maker marked “Made in U.S.A. 1938.” A c. 1930s “Ice Cold Coca-Cola Sold Here” single-sided embossed tin sign.

CONDITION: The sign has spectacular color and gloss throughout with minor areas of rice paper staining running through the outer border of the ‘Coca-Cola” lettering. The “Sold Here” lettering also has minor areas of rust staining and minor rice paper residue. There is one minor area of paint loss to the right of the letter “e” in “Here.”

The sign has been professionally framed and matted. (8.75).

1,000 - 2,000

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2145

LOT - 2146

LOT - 2148

LOT - 2147

LOT - 2149

2148 - COLLECTION OF 2: COCA-COLA WALL THERMOMETERS. 16” x 8”, 16” x 8” SST. A nice collection of two C. 1930’s and 1940’s single sided tin thermometers from Coca-Cola featuring the iconic bottle graphic. CONDITION: Both thermometers remain exceptionally clean.

The double bottle thermometer shows wonderful gloss with only the slightest amount of wear on the extreme outer edges. There is a few areas of small paint loss in the section surrounding the logo (8.75+). The gold bottle thermometer retains wonderful color. There is slight paint loss around the two mounting holes and minor discoloration to the extreme outer edge (8.75+). (8.75+). 300 - 600 2149 - COLLECTION OF 2: COCA-COLA CALENDARS. 20” x 9”, 14” x 10” A nice collection of two C. 1950’s and 1960’s tin thermometer signs from Coca-Cola featuring original calendar sheets and the iconic company logo. CONDITION: The tin fishtail calendar shows areas of surface abrasions and oxidation in various places in the field. The outer edges show minor wear and paint loss. The calendar pad is incomplete (8.0). The button calendar remains nice good with good color and shine. There are a few surface abrasions in the field of the button and minor paint loss to the very bottom of the sign. The pad is complete (8.75). (8.0,8.75). 400 - 800

www.MorphyAuctions.com | June 8, 2024

203

LOT - 2150

LOT - 2151

2150 - TIN COCA-COLA BUTTON SIGN D - 36” SST. A nice example of this 36” Coca-Cola button sign that has been recently restored. CONDITION: This button sign has been restored.

The lettering throughout has been reapplied with decals. The metal button itself shows light wear to the paint throughout, but still displays well. (Restored) 400 - 800 2151 - COCA-COLA 3D TIN BOTTLE SIGN W/ ORIGINAL WOOD FRAME 24” X 48” SST. A c. 1940s Coca-Cola tin 3D bottle sign with original wood frame. CONDITION: The sign has excellent color, with very minor surface staining and rubs to the raised lettering on the bottle section to the piece. The red tin background shows very minor surface blemishes and scratches with paint loss. The sign is still contained in its original wood frame. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000 2152 - DELICIOUS AND REFRESHING COCA-COLA TIN SIGN. 20” x 28” SST. Marked “AM 1-2.” A nice example of this C. 1940s single sided tin sign from Coca-Cola featuring a couple graphic.

CONDITION: The field of this sign retains good color and gloss. There are a few light surface scratches in the top 50% of the field. The outer edges show bending to the metal and isolated areas of paint loss and oxidation. A desirable example. (8.75). 800 - 1,600

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www.MorphyAuctions.com | June 8, 2024

LOT - 2152

LOT - 2153

LOT - 2154

SEE WEBSITE FOR ADDITIONAL PHOTOS

2153 - COCA-COLA TIN STRING HOLDER SIGN 7” X 13” X 16” DST. A nice example of this double-sided tin string holder sign from Coca-Cola, featuring a nice 6-pack graphic.

CONDITION: Side 1, remains in exceptional condition, with only the lightest amount of surface wear to the outer edges. Side 2, remains in similarly nice condition, with minor surface abrasions to the outer edges of the field. The interior of the sign shows the original hanging and mounting instructions. This sign is Tac Authenticated, Number 019119.

(8.75+) 800 - 1,600 2154 - COLLECTION OF 2 COCA-COLA & PEPSI-COLA TIN SIGNS 16” X 41” SST. A nice collection of two single-sided tin soda pop signs including a Coca-Cola pilaster with bottle graphic, and, a die-cut embossed Pepsi-cap sign. CONDITION: The Coca-Cola pilaster shows good color and shine. There is paint loss in various places around the outer border, as well as light bending to the metal on the left side. The field shows areas of surface scratches and discoloration. (8.25). The Pepsi cap retains excellent color and shine. There are surface scratches in the field and in the center logo. The outer edges show light amount of wear and isolated paint loss. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25, 8.5) 800 - 1,600

LOT - 2155

2155 - COLLECTION OF 2 COCA-COLA DIE-CUT THERMOMETER BOTTLE SIGNS Each: 5” x 16 - 3/4”. SST. A collection of 2 Coca-Cola die-cut bottle signs with the thermometer bulb. CONDITION: The 3D style bottle has good color and shine throughout. There is minor fade to the neck of the bottle. The bottlecap has staining and paint loss at the hanging hole. The therm has a working thermometer bulb. The black Coca-Cola Trademark Registered Bottle has good color and shine throughout. There are areas of surface scratching and minor paint loss in the outer field. The thermometer has a working bulb. (8.5, 9.0) 200 - 400

www.MorphyAuctions.com | June 8, 2024

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LOT - 2156

LOT - 2158

LOT - 2157

LOT - 2159

LOT - 2160

2156 - COCA-COLA COOLER TIN SIGN W/ ARROW. 23” x 20” SST. A nice example of this C. 1940’s die cut and embossed cooler arrow sign from Coca-Cola and made by Kay Displays.

CONDTIION: The field of the cooler sign shows good color and shine.

There are a few surface scratches and areas of paint loss in the field.

The outer edges show scuffing and wear too. The outer metal ring and arrow remains nice with a few areas of paint loss as well. (8.0).

1,000 - 2,000

2158 - COCA-COLA “ICE COLD” TIN CUP SIGN 28” X 20” SST. It is maker’s marked “MCA 181.” A nice example of this single-sided tin sign from Coca-Cola, featuring the iconic cup graphic with a script logo. CONDITION: The field of this sign remains very clean, with only the occasional surface blemish. The outer edges show minor paint loss, and the mounting holes show light wear from hanging in the past. In total, this is a very clean and desirable example of this rare sign from Coca-Cola. (8.75). 1,000 - 2,000

2157 - COCA-COLA 50TH ANNIVERSARY KAY DISPLAY SIGN 14” Dia. SST. It is maker’s marked “Kay Displays Incorporated.” A nice example of this single-sided embossed tin sign from Coca-Cola, made

by K Displays. CONDITION: The field of this sign retains good color and shine. There are areas of paint loss to the embossed features, as well as surface abrasions and general paint loss to the outer field and edges.

This piece retains a nice chain hanger, and it is stamped on the backside.

(7.75). 1,000 - 2,000

2159 - COLLECTION OF 2 TIN COCA-COLA THERMOMETERS 5” X 17” SST. A nice collection of 2 embossed tin Coca-Cola thermometers. CONDITION: Both thermometers retain excellent color and gloss. However, the one thermometer shows slight oxidation staining and surface scratches in the field, as well as along the bottom and top edges. The other thermometer shows only light abrasions, and it displays very nicely. (8.5). 200 - 400 2160 - ROYAL CROWN COLA DOUBLE SIDED SIGN 24” X 16” DST. A c. 1940s Royal Crown Cola double-sided hanging sign. CONDITION: Side 1, has significant surface staining as well as rust stains and paint loss. The sign has areas of surface scratching, as well as paint loss on the outer edge. (7.5). Side 2, also has significant surface staining with slightly more scratches than the previous side. The sign also displays areas of paint loss on the outer edge. (7.0). (7.5, 7.0) 800 - 1,600

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www.MorphyAuctions.com | June 8, 2024

LOT - 2161

LOT - 2162

2161 - EMBOSSED COCA-COLA COOLER SIGN W/ ARROW 32” X 16” SST. It is maker’s marked “K Displays Incorporated.” A nice example of this heavily embossed cooler sign from Coca-Cola, featuring a nice gold arrow. CONDITION: The field of the cooler sign retains all original paint, with a few areas of surface scratching and chipping.

The gold arrow shows age appropriate crazing and paint loss. The cooler is stamped with the K Display logo on the back. A rare and well presenting example. (8.5). 1,000 - 2,000 2162 - LOT OF 2 “DRINK COCA-COLA” THERMOMETER SIGNS Largest: 6 - 3/4” x 17”. A collection of two “Drink Coca-Cola” thermometer signs. CONDITION: (A) The Coca-Cola Masonite sign has good color with areas of browning throughout. The sign has surface staining and surface blemishes along the inner and outer fields. The sign shows wear to the Masonite around the outer edges. This piece has a working thermometer bulb. (8.0). (B) The “Drink Coca-Cola Delicious & Refreshing” thermometer has slight fade throughout the button section of the piece, as well as surface scratching with paint loss and surface staining. The sign shows minor blemishes at both hanging holes. This piece has a thermometer bulb, but is not currently working. (8.75) (8.0),(8.75) 600 - 1,200 2163 - COCA-COLA SCHOOL ZONE POLICEMAN TIN SIGN 21” X 21” X 65” DST. A nicely aged example of this iconic piece of Coca-Cola advertising, featuring two tin signs back-to-back with an original cast iron base. CONDITION: Both sides of the sign show heavy paint loss, rusting and bending to the metal throughout. Bottom portion of the sign has completely rusted away. The original base remains sturdy and intact. Although this sign has seen better days, it is still an iconic piece of advertising that is desirable and has a nice patina look. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. 400 - 800

LOT - 2163

www.MorphyAuctions.com | June 8, 2024

207

2164 - COLLECTION OF 2 COCA-COLA ADVERTISING SIGNS 19” X 28” A nice collection of 2 Coca-Cola advertisements, including the 1946 Sprite Boy calendar and a 1950s cardboard sign. CONDITION: (A) The Sprite Boy callendar is framed behind glass. It shows vertical and horizontal creases in the field, as well as wrinkling and occasional tearing with paper loss. This piece is custom-framed and matted with the edges concealed. (8.0).

(B) The 1950s cardboard sign is professionally framed behind glass with the edges concealed.

There are areas of surface abrasions, discoloration and fading throughout the field. (7.5).

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 7.5) 300 - 600

LOT - 2164

2165 - DRINK COCA-COLA SELF-FRAMED TIN SIGN W/ BUTTON LOGO 16” x 50” SST. Maker marked “AM 7-47.” A c. 1947 “Drink Coca-Cola” self-framed painted metal sign with added television lettering. CONDITION: The sign has significant browning throughout both the inner and outer fields, as well as areas of surface scratching and deeper scratches with paint loss. The sign has significant surface staining and paint loss around the outer self-framed edges. (7.5).

400 - 800

LOT - 2165

LOT - 2166

LOT - 2167

2166 - DRINK COCA-COLA FISHTAIL TIN SIGN 12” x 32” SST. It is maker’s marked “MCA-27.” A nice example of this single-sided tin sign from Coca-Cola, featuring a bottle graphic and a fishtail logo. CONDITION: This sign remains in exceptional condition.

There is an occasional surface scratch on the outer border, as well as very minor paint chipping and oxidation on the extreme outer edges. A likely new old stock example. (9). 400 - 800 208

2167 - COCA-COLA BUTTON SIGN W/ BOTTLE GRAPPHIC 24” d. SST. It is maker’s marked “AM5-55.” A nice example of this single-sided tin button sign from Coca-Cola, featuring the iconic bottle graphic. CONDITION: The field of this sign retains nice color and shine.

There are areas of surface abrasions and minor discoloration in the field. The outer edges show light wear, and the mounting holes show very insignificant paint loss. (8.5). 400 - 800

www.MorphyAuctions.com | June 8, 2024

2168 - COLLECTION OF 2 TIN COCA-COLA ADVERTISING SIGNS D - 27” A nice collection of 2 advertising signs from Coca-Cola, which were originally meant to be mounted back-to-back in a circular lollipop style frame.

CONDITION: The circular red Coca-Cola sign retains wonderful color and shine. There are slight areas of discoloration to the outer edges as well as minor paint loss.

(9.0). The school zone sign retains wonderful color and shine. There is an occasional nick in the field, and very minor wear to the extreme outer edges. (9.0). (9).

1,000 - 2,000

LOT - 2168

LOT - 2169 LOT - 2170 2169 - COCA-COLA DIE-CUT 6-PACK SIGN W/ YELLOW DOT GRAPHIC 12” x 11 - 1/4”. SST. It is maker’s marked “AM58.” A c. 1950s Coca-Cola die-cut 6-pack sign with more difficult to find yellow dot logo. CONDITION: The sign has good color and shine. There is a very slight fade to the overall gloss. The sign has areas of surface scratching, as well as surface staining on the outer edge of the piece. Overall, a tremendous piece highlighted by its rarity and condition. (9.25).

2,500 - 5,000

2170 - COCA-COLA “SERVE COKE AT HOME” PILASTER SIGN W/ SIX PACK GRAPHIC. 54” x 16”. SST. Maker mark, “AM 1-47”. C. 1950’s “Serve Coke At Home” pilaster sign with early six pack graphic. CONDITION: The sign has strong color and gloss throughout with very minor surface stains and blemishes in the field. The attached button has strong color and gloss with minor rice paper staining to note. The outer edge of the vertical section shows minor paint loss on the self-framed edge at the top of the piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0). 2,000 - 4,000

www.MorphyAuctions.com | June 8, 2024

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LOT - 2171

LOT - 2172

LOT - 2173

SEE WEBSITE FOR ADDITIONAL PHOTOS 2171 - COCA-COLA DIE-CUT 12 PACK SIGN W/ 12 PACK GRAPHIC 14” x 20”. SST. Maker mark, “ A-M 9-54.” A c. 1950s Coca-Cola single-sided tin die-cut 12-pack sign. CONDITION: The sign has fair color and good shine with significant brown staining throughout. The sign shows areas of surface scratching on both the inner and outer fields, as well as significant surface staining and paint loss on the top-left edge. The sign has minor wear at the hanging holes, and minor paint loss on the outer edges. (8). 2,000 - 4,000 2172 - COCA-COLA 6 FOR 25¢ DIE-CUT 6-PACK SIGN 13” x 10 - 3/4”. SST. It is maker’s marked “AM950.” A c. 1950s Coca-Cola 6 for 25¢ painted metal die-cut 6-pack sign. CONDITION: The sign has strong color and shine throughout. There are areas of surface scratching, as well as a very minor rice paper staining in the outer field. The outer edges of the sign shows two very minor nicks to the paint on the base of the piece. (9.25). 1,500 - 3,000 2173 - COCA-COLA DELICIOUS AND REFRESHING PAINTED METAL DIE-CUT 6-PACK SIGN W/ BOTTLE GRAPHIC 12 - 1/2” x 11”. SST. It is maker’s marked “A-M 1-53.” A c. 1950s Coca-Cola Delicious and Refreshing die-cut 6-pack sign with outstanding bottle graphics.

CONDITION: The sign has tremendous color and shine throughout. There are very minor areas of surface scratching. The sign has a very minor discoloration surrounding the top two mounting holes, as well as very minor paint loss at the bottom right-hand hanging hole. An absolutely outstanding displaying example that would be difficult to improve upon. (9.5). 1,500 - 3,000 2174 - 6’ COCA-COLA DIE-CUT BOTTLE SIGN W/ LARGE TRADEMARK REGISTERED LOGO 20” X 72” SST. It is maker marked “AM99.” A c. 1950 6’ Coca-Cola die-cut bottle sign with larger trademark registered logo. CONDITION: The sign has good color and shine throughout, with minor surface rubs and surface scratches throughout the inner and outer fields. The sign has multiple minor scratches with paint loss, as well as a white overspray throughout the top half of the bottle. The outer edges have extremely minor edgewear, most notably the bottom right-hand corner of the bottle. The sign has been TAC authenticated. (8). 1,500 - 3,000

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www.MorphyAuctions.com | June 8, 2024

2175 - 6’ COCA-COLA DIE-CUT BOTTLE SIGN. 71 - 1/4” x 19 - 3/4”. SST. Maker mark, “AM 29.” Outstanding displaying C. 1950’s Coca-Cola die-cut 6’ bottle sign. CONDITION: The sign has good color and gloss with very minor surface staining throughout both the inner and outer fields. The sign shows very minor scratches with paint loss, as well as, minor paint loss on the extreme outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0). 1,500 - 3,000 2176 - DRINK COCA-COLA ICE COLD SELF-FRAMED TIN SIGN W/ BOTTLE GRAPHIC 56” X 36” SST. A c. 1950s “Drink Coca-Cola Ice Cold” self-framed tin sign. CONDITION: The sign has tremendous color and gloss throughout, with very minor surface blemishes in the fishtail graphic. The sign shows very minor surface scratching and crazing of the paint along the outer field surrounding the hanging holes. The sign also shows very minor paint loss and staining along the outer self-framed edge.

The sign is TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000 2177 - DRINK COCA-COLA SELF-FRAMED TIN SIGN W/ BOTTLE GRAPHIC 48” X 16” SST. A c. 1950s “Drink Coca-Cola” self-framed tin sign with standard and king-size bottle graphics. CONDITION: The sign has excellent color and gloss throughout with minor scratching and staining to the center decal. The white is vivid in both the lettering and background. The outer edge of the sign has areas of surface staining and very minor paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000 2178 - COCA-COLA “TAKE HOME A CARTON” TIN SIGN W/ YELLOW DOT 6 PACK GRAPHIC. 19 - 3/4” x 28”. SST. Maker mark, “Robertson 4-58.” C. 1950’s Coca-Cola “Take Home A Carton” single sided tin sign with more unique yellow dot “Regular Size” logo. CONDITION: The sign has good color and shine with significant surface staining throughout both the inner and outer fields. The sign shows light brown staining, as well as a handful of deep scratches with paint loss. The outer edge of the piece also shows significant paint loss, most notably, at the base. (8.0). 1,000 - 2,000

LOT - 2175

LOT - 2176

LOT - 2177

LOT - 2178

www.MorphyAuctions.com | June 8, 2024

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2179 - DRINK COCA-COLA SIGN OF GOOD TASTE PAINTED METAL BUTTON SIGN W/ ORIGINAL ARROW ATTACHMENT 24” X 16” SST. Maker marked “AM28.” A c. 1950s “Drink Coca-Cola Sign of Good Taste” painted metal button sign with arrow attachment. CONDITION: The sign has outstanding color and gloss, with vivid white and strong red background.

The sign has minor surface blemishes, mostly in the outer field, as well as minor scratches with paint loss, most notably below the “T” of the word “taste.” The outer edges of the sign only show very minor surface blemishes, with no paint loss at the hanging holes. (9.0+) 1,000 - 2,000 2180 - DRINK COCA-COLA NEON TIN SIGN 25” x 60” x 9” SST. A nice example of this c. 1950s single-sided tin sign from Coca-Cola with an added neon and custom-made can on the backside.

CONDITION: The field of this sign shows scuffs and paint loss in the field, but mostly along the outer self-framed border. The neon light-up is quite eye-catching. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,000 - 2,000

2181 - DRINK COCA-COLA ICE COLD PAINTED METAL FLANGE SIGN W/ BOTTLE GRAPHIC 16” X 23” DST. Maker marked “AM 1056.” A c. 1950s “Drink Coca-Cola Ice Cold” painted metal flange sign with popular bottle and button graphics. CONDITION: Side one, has slight fade throughout the button portion, as well as minor surface scratches and blemishes. The outer edge of the sign has multiple areas of paint loss and rust stains. (7.75). Side two, has good color and much better gloss than the previous side. The sign has more significant surface scratching and a few scratches with paint loss throughout the button.

The sign also shows areas of paint loss around the outer edges. (8.0). (7.75, 8.0) 800 - 1,600 2182 - COCA-COLA TIN SELF-FRAMED SPRITE BOY SIGN Frame: 17” x 1 - 1/4” x 17”. A nice example of this c. 1950s Coca-Cola Sprite Boy sign, made for the Spanish Market, likely in Cuba. CONDITION: This sign is nicely framed behind glass. The metal sign itself shows the slightest amount of fading, but still retains excellent color and gloss. There are a few light nicks to the paint on the outer edges of this sign. The sign retains its original string holder.

(9). 800 - 1,600 212

LOT - 2179

LOT - 2180

LOT - 2181

www.MorphyAuctions.com | June 8, 2024

LOT - 2182

LOT - 2183

2183 - COLLECTION OF 4 TIN COCA-COLA BUTTON SIGNS D - 16” A nice collection of 4 single-sided tin Coca-Cola button signs, featuring the iconic script logo. CONDITION: (A) The first 16” button retains good color and shine with a few dents and areas of paint loss. The mounting holes show minor wear as well. (8.5). (B) The second 16” button remains in similar condition with areas of scrapes and paint loss in the field, as well as to the outer edges and mounting holes. (8.5). (C) The “Sign of Good Taste” 12” button show paint loss throughout the field, as well as wear to the mounting holes and slight warping to the metal.

(7.0). (D) The final 12” button is likely a foreign example. It is not quite as convex as a normal 12” button. It shows areas of paint crazing and loss throughout the field, with one circular mounting hole at the top. (7.5). (7.0 - 8.5) 800 - 1,600

LOT - 2184

LOT - 2185

LOT - 2186 2184 - TIN COCA-COLA “IT’S A NATURAL” ADVERTISING SIGN D - 16” SST. It is maker’s marked “Robertson 8-54.” A rare example of this single-sided c. 1950s tin sign from Coca-Cola, featuring a nice bottle graphic. CONDITION: The field of this sign retains good color and shine throughout. There are areas of surface scratching and chips to the paint to the outer field, as well as to the outer edges and mounting holes. This is a rare example that is seldom seen in such nice condition.

(8.75). 800 - 1,600 2185 - DRINK COCA-COLA BUTTON SIGN D. - 17” SST. A nice example of this c. 1950s tin button sign from Coca-Cola, featuring bright color and the iconic company logo.

CONDITION: The field of this button retains good gloss and shine. There are a few surface abrasions in the field, and minor wear to the outer borders and mounting holes. A nice example. (8.75). 600 - 1,200

2186 - TIN COCA-COLA FISHTAIL MENU BOARD SIGN 96” X 18” SST. It is maker’s marked “AM-12.” A nice example of this single-sided tin menu board sign from Coca-Cola, featuring the fishtail graphic. CONDITION: The field of the sign retains nice color and gloss throughout. There are two areas of tape residue to the upper-left and right-center of the privilege panel areas. This tape residue would come off if cleaned. The extreme outer edges of the sign show minor paint loss and wear. A well presenting and desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 600 - 1,200

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2187 - TIN COCA-COLA REFRESH BOTTLE SIGN 18” X 54” SST. A nice example of this single-sided tin sign from Coca-Cola, featuring the iconic bottle graphic with downward pointing chevron arrow. CONDITION: The field of this sign retains nice color and shine throughout. The field shows only a few minor scuffs and scratches. The outer border shows denting paint loss and wear, predominantly towards the top and bottom. A well presenting and nice displaying sign. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5).

600 - 1,200 2188 - TIN ICE COLD COCA-COLA BOTTLE SIGN 18” X 54” SST. It is maker’s marked “Robertson.” A nice example of this c. 1930s single-sided tin sign from Coca-Cola, featuring the iconic bottle graphic. CONDITION: The field of this sign shows scuffing, denting and wear throughout.

There are a handful of non-factory mounting holes added throughout the field. The outer borders and edges also show heavy paint loss and bending to the metal. This is a rare and desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 600 - 1,200 2189 - SPRITE BOY BUTTON SIGN D - 16” SST. A nice example of this single-sided tin button sign from Coca-Cola, featuring a nice Sprite Boy decal graphic in the center. CONDITION: The white button itself remains in near mint condition with no significant detractions. The decal itself shows a yellowing to the color, and some slight wear to the outer edges of the decal. This is an excellent condition examples that is seldom seen so nice. (9). 600 - 1,200

LOT - 2187

LOT - 2189

2190 - DRINK COCA-COLA IN BOTTLES 16” PAINTED METAL BUTTON SIGN 16” Dia. SST. Maker marked “AM 85X.” C. 1950s “Drink Coca-Cola in Bottles” 16” painted metal button sign.

CONDITION: The sign has good color and gloss throughout, with slight fade to the red. The sign has areas of surface scratching throughout both the inner and outer field, as well as a couple minor blemishes on the outer field and next to the maker’s mark. The outer edge of the sign has significant areas of surface staining. (8.9). 600 - 1,200

LOT - 2188

2191 - COLLECTION OF 4 COCA-COLA THERMOMETER SIGNS Each: 12” Dia. A nice collection of 4 Coca-Cola thermometers, showing all four versions of this sign. CONDITION: All four of these thermometers still function, and retain their original pieces. There is occasional wear to the outer metal body, which is age appropriate. There is an occasional screw missing to the outer body as well. The inner faces all display nicely and retain good color. (8.75). 600 - 1,200

LOT - 2190

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www.MorphyAuctions.com | June 8, 2024

2192 - DRINK COCA-COLA PAINTED METAL FLANGE SIGN W/ FISHTAIL LOGO 18” X 15” DST. Maker marked “AM 32.” A c. 1950s “Drink Coca-Cola Enjoy that Refreshing New Feeling” painted metal flange sign. CONDITION: Side one, has good color throughout with minor browning in the background, as well as minor areas of paint loss and surface staining in the “Coca-Cola” lettering. The outer field also has areas of paint loss and staining, primarily through the lettering at the bottom and on the flange section itself. (7.9). Side two, has good color and gloss with less staining than the previous side. The sign has surface scratching and very minor blemishes to the paint in the fishtail logo. The outer edges of the flange also show minor areas of paint loss, most notably towards the flange section. (8.25). The sign has been TAC authenticated. (7.9, 8.25) 400 - 800

LOT - 2192

LOT - 2193

2193 - LARGE & IMPRESSIVE COCA-COLA 6-PACK W/ ORIGINAL DISPLAY BOTTLES Case w/ bottles: 19 - 1/2” x 13 - 3/4” x 21”. A nice example of this large Coca-Cola 6-pack with 6 original embossed display bottles. The wooden 6-pack itself was constructed more recently and features very nice decal graphics on all four sides. The six display bottles are from the 1930s. They are all original and are seldom seen in one place. CONDITION: The glass bottles themselves remain very nice with no mentionable damage. They are clear, crisp and display well. Four of the six bottles retain their original display caps. Two of these caps have had slits cut into them, where they were used as coin banks at some point in the past. All four caps show fading, paint loss and wear. The wooden 6-pack itself retains vibrant color and paint throughout.

(Various) 400 - 800 2194 - COCA-COLA PAINTED METAL SIGN W/ BOTTLE GRAPHIC D - 46” SST. A c. 1950 Coca-Cola Trademark Registered single-sided painted metal sign with bottle graphic.

CONDITION: The sign has good color throughout, with areas of surface scratching and minor surface staining in the inner and outer field. The sign has minor paint loss at two of the six hanging holes, as well as very minor paint loss on the outer edges. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 400 - 800 LOT - 2194

2195 - COCA-COLA “TAKE HOME A CARTON” RACK SIGN. D. - 14” DST. Marked “industrial Arts Inc. Atlanta.” A nice example of this double sided tin sign from Coca-Cola featuring the iconic company logo. This sign once attached to the top of a metal bottle rack holder and display. CONDITION: Both sides retain good color and shine. There are surface abrasions in the field and paint loss to the outer edges. The worst damage is at the two mounting holes on the bottom. (8.5,8.5). 300 - 600 2196 - COCA-COLA “CHECK YOUR TIRES” TIN SIGN D - 17” SST. It is maker’s marked “AM-42.” A nice example of this single-sided tin sign from Coca-Cola, featuring “Check Your Tires” verbiage. CONDITION: The field of this sign retains good color and shine. There is minor surface scratching in the field, otherwise all damage is confined to the outer edges of this sign where there is minor paint loss and crazing, as well as slight bending to the metal. (7.5). 300 - 600

LOT - 2195

www.MorphyAuctions.com | June 8, 2024

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2197 - COCA-COLA SIGN OF GOOD TASTE SELF_FRAMED TIN SIGN W/ BOTTLE GRAPHIC. 31 - 3/4” x 12”. SST. Maker mark, “MCA 1202.” C. 1950’s Coca-Cola “Sign Of Good Taste” self-framed tin sign. CONDITION: The sign has strong color and shine with areas of surface staining throughout the white background. The sign has a notable scratch with paint loss at the top middle hanging hole, as well as other minor areas of paint loss on the self-framed edge. (8.9). 300 - 600 LOT - 2197

LOT - 2198

2198 - COLLECTION OF 4 COCA-COLA TIN ADVERTISING SIGNS 24” X 10” A nice collection of 4 advertising signs from Coca-Cola, including two embossed tin signs, a sign featuring the iconic cup graphic and a sign from Fanta. CONDITION: (A & B) The two embossed embossed signs both show light wear and surface scraping in the field, as well as paint loss and oxidation to the mounting holes. (8.0). (C) The small cup sign remains in very nice condition, with no mentionable detractions. (9.0). (D) The Fanta sign is likely new old stock, and shows only the slightest amount of wear to the extreme outer edges. (9.0).

(8.0, 9.0) 300 - 600 2199 - COCA-COLA BOTTLE THERMOMETER 17” x 6” SST. Maker Marked “Robertson.” A nice example of this c.

1950s die-cut tin thermometer from Coca-Cola, featuring a wonderful bottle shape and graphic. CONDITION: The field of this thermometer shows areas of fading and wear throughout. There has been a non-factory mounting hole added in the top center. The outer edges along the top and bottom show paint loss and general wear. (8).

50 - 200 2200 - DRINK COCA-COLA ENJOY THAT REFRESHING NEW FEELING SELF-FRAMED TIN SIGN W/ BOTTLE GRAPHIC 18” X 54” SST. Maker marked “MCA 1555.” A c. 1950s “Drink Coca-Cola Enjoy that Refreshing New Feeling” self-framed tin sign with excellent bottle graphic. CONDITION: The sign has strong color and shine throughout both the inner and outer fields, with minor surface scratches and minor scratches with paint loss. There are areas of surface staining, as well as paint loss on the outer self-framed edge. The sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.75). 600 - 1,000

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www.MorphyAuctions.com | June 8, 2024

LOT - 2200

2201 - 6’ COCA-COLA DIE-CUT BOTTLE SIGN W/ SMALL TRADEMARK LOGO 72” x 18” SST. Maker marked “AM32.” A c. 1950s 6’ Coca-Cola die-cut painted metal bottle sign.

CONDITION: The sign has excellent color and shine throughout, with very minor surface blemishes and surface scratches throughout both the inner and outer fields. The outer edge of the sign also shows minor areas of paint loss and scratches with paint loss, which are most visible towards the base of the piece. The outer edge of the sign has one area of damage to the metal in the bottom left-hand corner and minor areas of paint loss at the hanging holes. The sign has been TAC authenticated. (8.9+) 2,000 - 4,000 2202 - DRINK COCA-COLA IN BOTTLES LUNCH MENU TIN SIGN. 51” x 3” x 13 - 3/4”. SST. C. 1950’s Drink Coca-Cola In Bottles single sided tin menu board with original menu options. CONDITION: The has good color and shine throughout with minimal surface staining and scratching on the white background. The button attachment has strong color and gloss with minimal surface staining along the top outer edge. The outer edge shows minor paint loss on the top right-hand edge. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.25). 1,000 - 2,000 2203 - DRINK COCA-COLA IN BOTTLES CIGAR THERMOMETER 8” x 29 - 3/4”. An exceptionally clean example of this c. 1950s cigar thermometer from Coca-Cola.

CONDITION: The field of this sign remains exceptional with wonderful color and gloss. There are a few light surface scratches in the field, but nothing that damages the color and paint. (9.2-9.4) 600 - 1,200 2204 - DRINK COCA-COLA 16” PAINTED METAL BUTTON SIGN 16” Dia. SST. Maker marked “AM 53.” A c. 1950s “Drink Coca-Cola” painted metal button sign.

CONDITION: The sign has strong color and shine throughout with areas of surface scratching and minor surface blemishes throughout the inner and outer field. The outer edge of the sign has very minor areas of paint loss, mostly contained to the top of the piece. (8.9). 600 - 1,200 2205 - DRINK COCA-COLA BE REFRESHED TIN CHALKBOARD SIGN 26” x 18”. SST. It is maker’s marked “Made In Canada.” A c. 1950s Canadian “Drink Coca-Cola Be Refreshed” single-sided tin chalkboard sign. CONDITION: The sign has fair color and shine throughout with minor surface scratches, stains and paint drips throughout both the inner and outer fields. The sign has two added hangings holes at the top and bottom of the piece, as well as surface staining and scratches with paint loss on the outer edge. (7.9). 500 - 1,000

LOT - 2201

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LOT - 2206

www.MorphyAuctions.com | June 8, 2024

2206 - COCA-COLA DIE-CUT 6-PACK SIGN 11” X 13” SST. It is maker’s marked “AM1-53.” A nice example of this single-sided tin sign from Coca-Cola, featuring the iconic script logo with a nice embossed 6-pack. CONDITION: The field of this sign shows pitting and areas of discoloration throughout. There is a yellow tinge that is likely leftover from this piece being clear-coated at some point in the past. The outer edges of the sign show minor paint loss, and the mounting holes show wear from hanging. (7). 400 - 800 217

LOT - 2207

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LOT - 2209

2207 - COCA-COLA FISHTAIL FLANGE SIGN 18” X 15” DST. It is maker’s marked “AM-23.” A nice example of this double-sided tin flange sign from Coca-Cola, featuring a fishtail graphic. CONDITION: Side 1, remains exceptionally clean with only a few light surface scratches and wear to the extreme outer edges.

The mounting holes show minor paint loss from hanging. (8.75). Side 2, remains similarly clean with no significant detractions other than some slight crazing and surface scratches in the field. (8.75). An exceptionally clean and well displaying example. (8.75). 400 - 800 2208 - COLLECTION OF 2 COCA-COLA BUTTON SIGNS 20” X 12” SST. A nice collection of 2 Coca-Cola advertising button signs, one of which features die-cut aluminum arrow attachment. CONDITION: (A) The first button with the arrow attachment remains in excellent condition with nice color and shine. The button itself shows a few surface abrasions in the field, and minor paint loss to the outer edges and mounting holes. The aluminum arrow was repainted silver at some point in the past. This item has been TAC Certified 019105. (8.75). (B) The second button is made of a slightly heavier gauge metal with a more flat contour than normal buttons. This piece retains good color and shine.

There is a single circular mounting hole at the top. The origins and use of this button remain unknown. (8.75). (8.75). 600 - 1,200 2209 - COLLECTION OF 2 “DRINK COCA-COLA” PAINTED METAL SIGNS W/ BOTTLE GRAPHICS Largest: 33 - 3/4” x 11 - 1/2”. SST/SST. A collection of two “Drink Coca-Cola” painted tin signs with bottle graphic. CONDITION: (A) The self framed “Drink Coca-Cola” sign has excellent color and gloss throughout with significant surface scratching throughout the “Coca-Cola” lettering. The sign has other minor surface stains and blemishes around the outer field, as well as surface staining and very minor paint loss on the outer edges. (8.5). (B) The second sign has fair color throughout with significant browning in the white sections of the piece. The sign has multiple areas of surface scratching and deeper scratches with complete paint loss. The outer edges of the sign also show areas of paint loss and scratching. (7.9). (8.5),(7.9) 600 - 1,200 218

LOT - 2210

2210 - COCA-COLA TIRES BATTERIES & ACCESSORIES FLANGE STYLE SIGN 26 - 1/2” X 8 - 1/2” DST. A nice example of this double-sided tin sign from Coca-Cola, featuring the fishtail logo, and “Tires, Batteries & Accessories” verbiage. CONDITION: Side 1, remains very clean, with a few surface abrasions and minor paint loss in the upper extreme outer edge. The fishtail logo shows a few scuffs and minor paint loss. (8.5).

Side 2, remains similarly clean, with a slight dulling pattern to the gloss and some discoloration. The extreme outer edges show light paint loss.

The fishtail logo shows a few light surface scratches. (8.5). This sign has a flange style bracket mounted to the bottom of it, as it originally sat on top of a automotive display rack. A rare and unusual piece of Coca-Cola history. (8.5). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

2211 - COCA-COLA DIE-CUT 6-PACK SIGN W/ WHITE CARTON 12 - 1/4” x 11”. SST. It is maker’s marked “A-M 4-56.” A c.

1950s “There is Nothing Like a Coke” Coca-Cola 6-pack painted metal sign. CONDITION: The sign has tremendous color and shine throughout. There are very minor areas of surface scratching, both in the bottle graphics and around the outer edges. The hanging holes have minor discoloration surrounding them. Overall, a tremendous example of this highly desirable sign from the iconic soda pop maker. (9.25). 4,000 - 8,000 2212 - COCA-COLA 24” PAINTED METAL BUTTON SIGN W/ BOTTLE GRAPHIC 24” Dia. SST. Maker marked “A-M 5-55.” A c. 1950s Coca-Cola 24” painted metal button sign with excellent bottle graphic.

CONDITION: The sign has strong color throughout with very minor areas of surface scratching and a few deeper scratches with paint loss running along the outer field. The sign has some very minor browning in the bottle graphic, as well as scratching and very minor edgewear. (9). 800 - 1,600 2213 - DRINK COCA-COLA SELF-FRAMED TIN SIGN W/ BOTTLE GRAPHIC 16” X 48” SST. A c. 1950s “Drink Coca-Cola” with added “Gas” and hand holding bottle graphic. CONDITION: The sign has strong color throughout with very minor surface staining to note.

The sign does show rips to the added “Gas” stenciling and minor separation in the bottle graphic. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 600 - 1,200 2214 - ICE COLD COCA-COLA TIN FLANGE SIGN 18” X 22” DST. It is maker’s marked “AM5-55.” A nice example of this double-sided tin flange sign from Coca-Cola, featuring the iconic bottle graphic with excellent color and shine. CONDITION: Side 1, shows good color and gloss, with areas of scraping and paint loss in the field. The outer edges of the sign show wear and paint loss. The flange mounting bracket section of the sign shows paint loss and slight bending from the sign being hung in the past. (8.0). Side 2, retains excellent color and gloss throughout, with light crazing and surface scrapes in the field. The extreme outer edges show minor paint loss and oxidation, the worst of which are on the bottom-left extreme outer edges of the sign. (8.75). A clean and desirable sign from Coca-Cola. (8.0, 8.75) 600 - 1,200

LOT - 2212

LOT - 2211

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2213

www.MorphyAuctions.com | June 8, 2024

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LOT - 2215

LOT - 2216

LOT - 2217

2215 - THINGS GO BETTER WITH COKE SELF FRAMED PAINTED METAL SIGN W/ BOTTLE GRAPHIC 53” X 18” SST. Maker marked “NCA 400.” C. 1950s “Things Go Better with Coke / Ice Cold” self framed painted metal sign. CONDITION: The sign has good color and shine throughout, with areas of surface staining surrounding the bottle graphic. The sign has other minor surface scratches, paint loss and minor damage at multiple hanging holes.

The outer self framed edge also show areas of staining and paint loss, as well as a minor bend at the top left-hand corner. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.9). 500 - 1,000 2216 - DRINK COCA-COLA 12” PAINTED METAL BUTTON SIGN 12” Dia. SST. A c. 1950s “Drink Coca-Cola” 12” painted metal button sign. CONDITION: The sign has good color and shine throughout with minor surface blemishes, as well as areas of surface scratching in both the inner and outer field. The sign has one minor area of paint loss below the “A” in the word “Cola.” The outer edges of the sign have very minor paint loss and significant scratching along the top right-hand edge. (8.9). 400 - 800 220

LOT - 2218

2217 - COCA-COLA “BIG KING SIZE” TIN SIGN W/ BOTTLE GRAPHIC. 19 - 3/4” x 28”. SST. Maker mark, “Robertson-5-59.” C. 1950’s Coca-Cola “Big King Size” single sided tin sign with excellent displaying bottle graphic. CONDITION: The sign has fair color and gloss with areas of surface scratching and deeper scratches with paint loss. The sign shows areas of surface staining, as well as paint loss on the outer edges and on the bottle graphic. (7.9). 600 - 1,200 2218 - 36” COCA-COLA DIE-CUT BOTTLE SIGN 10” X 36” SST. Maker marked “AM 32.” A c. 1950s 3’ Coca-Cola die-cut bottle sign. CONDITION: The sign has good color and shine throughout with areas of surface scratching and minor scratches with paint loss, mostly surrounding the Coca-Cola lettering and at the base.

The outer edge of the sign has minor staining, as well as bubbling of the paint at the bottom of the piece and a section of touch-up paint running along the right-hand edge towards the bottom of the sign. The sign has been TAC authenticated. (8.75). 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

2219 - COLLECTION OF 3 COCA-COLA PAINTED METAL THERMOMETER SIGNS W/ BOTTLE GRAPHIC Largest: 5 - 3/4” x 16”. SST. A collection of 3 Coca-Cola painted metal thermometer signs. CONDITION: (A) The embossed Christmas bottle thermometer has good throughout. There are areas of paint loss, most notably running through the Coca-Cola lettering. The piece has the original thermometer bulb in working condition. (7.9). (B) The French Canadian thermometer sign has good color throughout. There are only minor areas of surface scratching and very minor areas of paint loss on the outer edge. It has a working thermometer bulb present. (C) The 3D Coca-Cola bottle has fair color throughout. There is minor fade to the gloss. The piece has surface staining throughout, as well as rust staining and paint loss on the outer base and the top of the piece. (7.9, 8.9) 300 - 600 2220 - LARGE COCA-COLA TIN SIGN W/ SCRIPT LOGO 72” X 36” SST. It is maker’s marked “MCA-1028.” A large and impressive example of this single-sided tin Coca-Cola sign, featuring a privilege panel along the top with original decals spelling out “Do Drop In.” CONDITION: This sign was likely originally found new old stock. It shows minor paint loss and bending to the extreme outer embossed border. The field of the sign remains exceptionally clean with only the slightest amount of surface rubs in isolated areas. A clean and impressive example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 800 - 1,600

LOT - 2219

LOT - 2220 2221 - ENJOY BIG KING SIZE COCA-COLA SELF FRAMED PAINTED METAL SIGN W/ BOTTLE GRAPHIC 55” X 32” SST. A c. 1950s “Enjoy Big King Size Coca-Cola” self framed painted metal sign.

CONDITION: The sign has strong color and gloss throughout with very minor areas of paint loss, as well as surface scratching in the field of the sign. The outer field also shows very minor dents and surface stains, and the outer self framed edge also shows areas of surface staining, paint loss and loss of metal in the bottom left-hand corner. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8). 600 - 1,200 LOT - 2221

www.MorphyAuctions.com | June 8, 2024

221

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2222

LOT - 2223

2222 - COLLECTION OF 2 TIN COCA-COLA ADVERTISING SIGNS 28” X 20” SST. A nice collection of 2 c. 1950s tin advertising signs from Coca-Cola, featuring bottle graphics. CONDITION: (A) The menu board sign shows light scuffing and minor bending to the metal. The extreme outer edges show slight oxidation and paint loss. (8.5). (B) The second sign with the right pointing arrow retains wonderful color and gloss throughout the field, with slight bending and paint loss to the extreme outer edges. (8.75). A nice collection of 2 well displaying signs. (8.5, 8.75) 600 - 1,200 2223 - DRINK COCA-COLA TIN BUTTON SIGN 12” Dia. A nice example of this tin button sign from Coca-Cola featuring the iconic company logo.

CONDITION: The field of the sign retains excellent color and gloss, which shows only a few light specks to the paint, as well as minor wear to the outer edges and mounting holes, likely from storage. (8.9). 300 - 600

LOT - 2224

LOT - 2225

2224 - COCA-COLA 3-D EMBOSSED TIN BOTTLE SIGN W/ ORIGINAL WOOD FRAME ATTACHED Frame: 47 - 1/2” x 23 - 3/4” x 1 - 1/2”. SST. C. 1950s Coca-Cola Trademark Registered 3-D tin bottle sign. CONDITION: The bottle shows significant paint loss and wear with areas of surface staining, and a significant hole in the bottle cap. The red background tin panel has multiple areas of surface scratching and surface staining. It looks to have been repainted at one point. The outer edges of the piece show multiple areas of paint loss and staining. Overall, a nice displaying item with an excellent rustic look. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7).

300 - 600 222

2225 - COLLECTION OF 3 EMBOSSED TIN FISHTAIL COCA-COLA SIGNS 16” X 7” A nice collection of 3 single-sided embossed tin fishtail signs from Coca-Cola, featuring the iconic script logo. CONDITION: All three of these signs show yellowing to the script logo, as well as paint loss and surface scraping to the outer edges and mounting holes. The signs display very nicely. (8.25). 300 - 600

www.MorphyAuctions.com | June 8, 2024

LOT - 2226

LOT - 2227

LOT - 2228

2226 - COLLECTION OF 2 EMBOSSED TIN FISHTAIL COCA-COLA ADVERTISING SIGNS 43” X 19” A nice collection of 2 Coca-Cola advertising signs from Coca-Cola, featuring the heavily embossed fishtail shape.

CONDITION: (A) The larger fishtail sign remains in new old stock condition with no significant damage. There is some very light surface scratching in the field and outer edges. (8.9). (B) The smaller fishtail sign shows heavy wear and rubbing to the paint in the field, as well as paint loss and bending to the extreme outer edges. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.0, 8.9) 600 - 1,200 2227 - TIN COCA-COLA “SIGN OF GOOD TASTE” FISHTAIL SIGN 54” X 18” SST. It is maker’s marked “Robertson 3-60.” A nice example of this single-sided tin sign from Coca-Cola, featuring the iconic bottle graphic and fishtail design. CONDITION: The field of this sign remains exceptionally clean with no significant damage.

The outer edges of the sign show minor paint loss and wear, but nothing that is distracting. A well presenting and clean example.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 600 - 1,200 2228 - TIN COCA-COLA “SIGN OF GOOD TASTE” FISHTAIL SIGN 18” X 54” SST. It is maker’s marked “Robertson 5-58.” A nice example of this single-sided tin sign from Coca-Cola, featuring the iconic bottle graphic with a fishtail design. CONDITION: The field of this sign retains good color and gloss, with no significant detractions. The outer edges and borders show minor paint loss and wear throughout. This is a clean and well presenting example.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 600 - 1,200

LOT - 2229

2229 - TIN “THINGS GO BETTER WITH COKE” ADVERTISING SIGN 54” X 18” SST. It is maker’s marked “MCA.” A nice example of this c.

1960s single-sided tin sign from Coca-Cola, featuring a bottle and disc graphic. CONDITION: The field of this sign retains good color and gloss. There are only a few light scuffs and pings to the paint. The outer embossed border shows paint loss and metal bending throughout. A well presenting example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8).

600 - 1,200

www.MorphyAuctions.com | June 8, 2024

223

2230 - COLLECTION OF 2 COCA-COLA THERMOMETER SIGNS 5” X 17” SST. A nice collection of 2 single-sided tin thermometer signs from Coca-Cola. CONDITION: (A) The die-cut bottle thermometer shows light fading and general paint loss throughout the field, as well as bending to the metal. (7.75).

(B) The gold bottle thermometer retains good color and gloss, but shows heavy wear to the mounting holes, and general bending and paint loss to the outer edges. (8.0).

(7.75, 8.0) 200 - 400 2231 - COLLECTION OF 2 TIN COCA-COLA THERMOMETERS 5” X 17” SST. A nice collection of 2 single-sided tin embossed thermometers from Coca-Cola, featuring excellent color and shine. CONDITION: Both of these thermometers remain in new old stock condition. There is some slight surface abrasions in the field, as well as minor wear to the outer edges. These thermometers remain in wonderful condition, and were likely never used. (9). 200 - 400 2232 - COLLECTION OF 2 FRAMED COCA-COLA ADVERTISEMENTS 29” X 14” A nice collection of 2 framed Coca-Cola advertisements, including a c. 1960s fishtail decal and a Coca-Cola Sprite Boy paper window sign. CONDITION: (A) The decal remains unused, but shows areas of flaking and discoloration.

It is nicely framed behind glass.

(8.0). (B) The Sprite Boy paper sign shows general wrinkling and discoloration throughout the field.

There are areas of tearing to the paper in the left side of the 6-pack. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 7.0) 200 - 400

LOT - 2230

LOT - 2231

LOT - 2232

LOT - 2233

LOT - 2234

2233 - COLLECTION OF 2 COCA-COLA PAINTED METAL THERMOMETER SIGNS Largest: 8” x 20 - 1/2” SST/SST. A collection of two Coca-Cola painted metal thermometer signs. CONDITION: (A) The sign has good color and shine throughout with minor scratches with paint loss throughout the inner and outer field, most notably in the bottlecap, which also has a minor dent.

The outer edges of the piece also show scratching and paint loss, most notably on the bottom edge of the piece. (7.5). (B) NOS “Things Go Better with Coke” painted metal calendar sign. The sign has good color throughout with browning mostly in the white sections. The piece has multiple scratches with paint loss, as well as minor edgewear. (8.0). (7.5),(8.0) 200 - 400 2234 - COLLECTION OF 3 COCA-COLA DIE-CUT BOTTLE THERMOMETERS Largest: 5” x 17”. SST. A collection of 3 Coca-Cola die-cut bottle thermometers sign. CONDITION: (A) The thermometer has good color throughout.

There are minor surface abrasions, and blue residue on the left-hand outer edge. The piece has a working thermometer bulb. (8.9). (B) The foreign Coca-Cola bottle sign has very strong color throughout. There is minor surface staining in the neck of the bottle, as well as minor surface scratching throughout. It has a working thermometer bulb. (8.25). (C) The third sign has fair color with significant fade throughout the gloss. The piece has minor paint loss at the top and bottom of the thermometer bulb. This piece is made of aluminum, and it was assembled in Mexico. It has a working thermometer bulb. (8.9, 8.25) 200 - 400 224

www.MorphyAuctions.com | June 8, 2024

2235 - COCA-COLA “SIGN OF GOOD TASTE” SELF FRAMED TIN SIGN W/ BOTTLE GRAPHIC 32” X 12” SST. Maker marked “0101.” A c. 1950s Coca-Cola “Sign of Good Taste” self-framed tin sign with bottle graphic. CONDITION: The sign has fair color and shine, with areas of streaking running through the Coca-Cola fishtail. The sign shows surface scratching, minor surface staining around the outer edges and paint loss at the top-left hanging hole. The outer edge of the sign also has minor areas of paint loss and a bend to the self-framed edge on the right-hand corner. The sign has been TAC authenticated. (8.5). 400 - 800

LOT - 2235

LOT - 2236

LOT - 2237

LOT - 2238

2236 - COLLECTION OF 3 TIN COCA-COLA ADVERTISING SIGNS 23” X 23” SST. A nice collection of 3 c. 1960s advertising signs from Coca-Cola, featuring the script logo and bottle graphics. CONDITION: (A) The “Things Go Better with Coke” sign retains wonderful color and gloss in the field. There is only a slight amount of wear and bending to the extreme outer edges. (9.0). (B) The tab advertising sign retains good shine in the field, with areas of discoloration and wear to the extreme outer edges. (8.25). (C) The square Coca-Cola advertising sign retains good gloss, with a few nicks and surface scrapes to the paint in the field.

The outer edges show bending and minor paint loss. (8.75). (9.0, 8.25, 8.75) 600 - 1,200 2237 - TIN COCA-COLA FISHTAIL ADVERTISING SIGN 28” X 20” SST. It is maker’s marked “MCA1261.” A clean example of this c. 1960s single-sided tin sign from Coca-Cola, featuring the fishtail and bottle graphic. CONDITION: The field of this sign retains wonderful color and shine. The outer edges show minor paint loss and bending, but nothing offensive. The worst of the damage is in the top-right extreme outer edge, where there are three isolated paint nicks. (8.9).

600 - 1,200

LOT - 2239

2238 - TIN COCA-COLA DOUBLE-BOTTLE THERMOMETER 7” x 13 - 3/4”. It is maker’s marked “Robertson Dualife.” A nice example of this single-sided tin embossed thermometer from Coca-Cola, featuring a wonderful company logo with a double-bottle graphic.

CONDITION: This piece retains excellent color and shine throughout the field. There are a few light surface rubs and minor paint loss to the right side of the Coca-Cola logo. The outer edges show minor paint loss and wear. (8.9). 300 - 600 2239 - TIN COCA-COLA FISHTAIL CALENDAR SIGN 9 - 1/2” x 13 - 1/2”. A nice example of this c. 1960s fishtail calendar sign from Coca-Cola, featuring a complete 1976 calendar pad.

CONDITION: The field of the metal sign retains good color and shine, but show areas of discoloration and surface scratching to the logo area. The outer edges show minor paint loss, specifically around the hanging tab. The original pad is shrink-wrapped, and it shows slight discoloration. (8.5). 300 - 600

www.MorphyAuctions.com | June 8, 2024

225

2240 - COCA-COLA POLICEMAN CROSS GUARD SIGN 61” DST. A nice example of this double sided tin crossing guard sign from Coca-Cola. This sign is one of the authorized reproductions made for Coca-Cola in the 1990’s. CONDITION: Side 1 shows heavy wear in the field, with paint loss and surface abrasions throughout.

The worst of the damage is in the top 50% of the sign. (7.0). Side 2 shows discoloration and surface staining throughout the white field. The lettering and Coca-Cola graphics are decals, which shows fading and areas of wear. The outer edges and bolts all show rust. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.0,7,0) 600 - 1,200 2241 - COCA-COLA VIENNA ART PLATE W/ ORIGINAL SHADOW BOX Frame: 16” x 2 - 3/4” x 16”. A stunning example of this c. 1920 Vienna art plate from Coca-Cola and its original shadow box. This piece is marked “Vienna Art Plates” on the backside. CONDITION: The inner art plate itself remains exceptional with vibrant colors. The outer gold framework shows occasional cracking in the surfaces. The outer wood frame itself shows light areas of damage from handling over the years.

This is an exceptional and investment grade example. (9). 1,000 - 2,000 2242 - COCA-COLA 1903 TIP TRAY W/ WOMAN GRAPHIC 6” Dia. A nice example of this c. 1903 tip tray from Coca-Cola, featuring vibrant colors and a wonderful Victorian era woman graphic. CONDITION: The field of this sign shows good color and shine throughout. There is the occasional surface abrasion. The outer lifted edges of this tray show minor paint loss and wear throughout. A well displaying example. (8.75). 800 - 1,600 2243 - COCA-COLA VIENNA ART PLATE W/ ORIGINAL SHADOW BOX 16” x 16”. A nice example of this c. 1910s to 1920s Vienna art plate from Coca-Cola, featuring a wonderful woman graphic. The backside is marked “Vienna Art Plates. Western Coca-Cola Bottling Company.”

CONDITION: The inner art plate itself retains excellent color and shine with little to no damage. The outer wood gold frame shows areas of paint loss and cracking to the frame to itself. The outer wooden shadow box shows areas of paint loss and wear to the wood. The back of the plate is exposed as it should be, and it is marked “Vienna Art Plate.”

(8). 600 - 1,200

LOT - 2240

LOT - 2241 226

LOT - 2242

www.MorphyAuctions.com | June 8, 2024

LOT - 2243

LOT - 2244

LOT - 2245

LOT - 2246

LOT - 2247

2244 - COLLECTION OF 7 COCA-COLA TIP TRAYS Largest: 6 - 1/2” x 4 - 1/2”. A nice collection of these c.

1900-1935 tip trays from Coca-Cola. CONDITION: All of these tip trays display well, but do show general wear and paint loss to the outer edges. There is occasional surface abrasions in the field. (Various) 600 - 1,200 2245 - 1901 COCA-COLA TIP TRAY W/ HILDA CLARK GRAPHIC 5 - 1/2” Dia. It is maker’s marked “The Meek & Beach Company.” A nice example of this single-sided tin tip tray from Coca-Cola, featuring the wonderful Hilda with roses graphic. CONDITION: The field of this tray shows age appropriate crazing to the paint, and very minor paint loss to the outer edges of the tray. Otherwise, it displays well with good color and shine. (8.9). 1,000 - 2,000 2246 - 1905 COCA-COLA SERVING TRAY 13” x 10 - 1/2”. A nice example of this 1905 oval serving tray from Coca-Cola, featuring a wonderful Victorian woman graphic. This is the bottle version with a bottle graphic on the table. CONDITION: The field of this sign retains excellent colors throughout. There are a few light surface abrasions and general crazing to the field. The outer edges show minor paint loss and chips throughout. (8).

600 - 1,200 2247 - 1907 COCA-COLA ADVERTISING TRAY W/ WOMAN GRAPHIC 11” x 3/4” x 13”. A nice example of this 1907 Coca-Cola advertising tray, featuring a wonderful woman graphic.

CONDITION: This tray shows excellent color and shine throughout the field. There is age appropriate cracking to the gloss throughout the field and outer edges. The outer edges only show a few small specks of paint loss. This is an exceptionally clean and glossy example. (9-9.3+) 1,500 - 3,000

LOT - 2248

LOT - 2249

2248 - 1906 COCA-COLA SERVING TRAY 13” x 10 - 1/2”. A nice example of this 1906 serving tray from Coca-Cola, featuring a nice Juanita graphic. CONDITION: The field of this tray retains excellent color and shine. There are some slight areas of dulling and wear to the gloss. The outer edges show paint loss and chipping throughout, as well as minor bending to the metal. A well presenting example. (8.25). 800 - 1,600 2249 - DRINK COCA-COLA TIN LITHOGRAPH TRAY W/ BEAUTIFUL WOMAN GRAPHIC Frame: 17 - 1/4” x 2” x 21 - 1/4”. Maker marked “The H. D. Beach Co., Coshocton.” A c. 1910s “Drink Coca-Cola” tin lithographed tray with over-the-top color and graphic. CONDITION: The sign has good color throughout with very minor surface scratches and surface blemishes in the inner and outer fields. The outer rim of the tray has more significant surface staining and minor scratches with paint loss.

The piece has been beautifully displayed in a shadowbox. (8.75). 1,000 - 2,000

www.MorphyAuctions.com | June 8, 2024

227

2250 - COLLECTION OF 3 C. 1909 COCA-COLA ADVERTISING ITEMS Largest: 13” x 10 - 1/2”. A nice collection of 3 c. 1909 advertising items, including the medium-sized serving tray, the tip tray and the celluloid pocket mirror.

CONDITION: (A) The pocket mirror retains good color. It shows a piece of Velcro stuck to the mirror side. (8.75). (B) The tip tray retains wonderful gloss and color. There is minor edgewear. (8.75).

(C) The medium-sized oval serving tray retains wonderful color and graphics throughout the lithography. There are a few abrasions in the field, as well as minor paint loss to the outer edges. (8.75+).

(Various) 1,000 - 2,000 2251 - COLLECTION OF 2 DRINK COCA-COLA SERVING TRAYS W/ BEAUTIFUL WOMAN GRAPHICS Each: 10 - 1/2” x 1 - 1/2” x 13 - 1/4”.

SST. A collection of 2 c. 1930s and 1920s Drink Coca-Cola serving trays with outstanding early lithographed images.

CONDITION: (A) The 1930 tray has good color and shine throughout. There is significant surface staining and very minor surface scratching. The outer edges of the tray show minor areas of surface scratching and paint loss. (8.5). (B) The 1924 tray has good color throughout.

There are areas of surface scratching, and very minor paint loss in the field. The tray has paint loss throughout the extreme outer edges. (8.25). 300 - 600 2252 - COLLECTION OF 3 COCA-COLA SERVING TRAYS W/ BEAUTIFUL WOMAN GRAPHIC Each: 10 - 1/2” x 1 - 1/2” x 13 - 1/4”.

SST. A collection of 3 c. 1930s Coca-Cola tin lithograph trays with outstanding graphics. CONDITION: (A) The 1933 tray has strong color throughout. There is minor surface scratching and blemishes in the face of the piece. The outer ring has areas of paint loss throughout. (8.25). (B) The 1937 tray has spectacular color and shine throughout. There are minor areas of surface staining and a handful of small surface blemishes in the field. The outer edge of the piece has minor areas of paint loss. (9.25). (C) The 1938 tray has good color throughout. There are areas of surface scratching, as well as paint loss on the outer gold rim and in the red outer rim. The tray has an area of blue paint drops on the outer red rim on the left side, almost the base. (8.75). (8.25, 9.25, 8.75) 600 - 1,200

228

LOT - 2250

LOT - 2251

LOT - 2252

www.MorphyAuctions.com | June 8, 2024

LOT - 2253

LOT - 2254

LOT - 2255

2253 - COLLECTION OF 5 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 5 Coca-Cola advertising trays from the first half of the 20th century. CONDITION: These trays retain excellent color and shine in the field. They are well preserved examples. There is some light surface scratching in the field on a few, as well as minor paint loss that extends to the outer edges of the trays. They display well. (8.5). 400 - 800 2254 - COLLECTION OF 5 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 5 c. 1930s and 1940s advertising trays from Coca-Cola. CONDITION: The fields of these trays retain wonderful color and shine with eye-catching graphics. There is occasional surface scratching and minor paint loss in the field that extends to the outer edges. There display well, and are good survivors. (8.5). 400 - 800 2255 - COLLECTION OF 6 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 6 c. 1930s and 1940s Coca-Cola advertising trays, featuring vibrant colors and graphics.

CONDITION: The fields of these trays retain excellent shine with good color. There is occasional surface abrasions and paint loss in the field, as well as more significant wear occasionally on the outer edges. A well displaying set. (8.5). 400 - 800

www.MorphyAuctions.com | June 8, 2024

229

LOT - 2256

LOT - 2257

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2258

2256 - COLLECTION OF 6 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 6 advertising trays from Coca-Cola from the first half of the 20th century. CONDITION: These trays retain vibrant graphics with good shine throughout. A few of the trays show minor paint loss in the field, which occasionally extended to the outer edges. (8.5). 400 - 800 2257 - COLLECTION OF 2 COCA-COLA SERVING TRAYS Each: 15” x 12 - 1/2” x 1”. A nice collection of 2 c. 1910s serving trays from Coca-Cola, featuring wonderful women graphics. CONDITION: Both of these trays retain excellent color and shine throughout the field. The outer edges show minor paint loss, and there is an occasional surface scratch in the field. (8.75). 300 - 600 2258 - COLLECTION OF 4 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 4 c. 1930s and 1940s advertising trays from Coca-Cola, featuring wonderful graphic and color. CONDITION: All of these signs retain excellent color and shine, but they do show occasional surface scratching in the field, which extends to the outer edges where there is oxidation and minor paint loss. (8.5). 200 - 400 230

www.MorphyAuctions.com | June 8, 2024

LOT - 2259

LOT - 2260

LOT - 2261

2259 - COLLECTION OF 5 COCA-COLA SERVING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 5 c. 1950s and 1960s serving trays from Coca-Cola, featuring vibrant and colorful graphics. CONDITION: Each of these trays retains wonderful color and shine. A few show minor surface abrasions in the field, as well as a handful of minor nicks and fleabites to the outer edges of the trays.

(8.75). 200 - 500 2260 - COLLECTION OF 4: COCA-COLA ADVERTISING TRAYS 14” x 12” A nice collection of four c. 1930s - 1950s tin advertising trays from Coca-Cola, featuring nice graphics and colors throughout.

CONDITION: Each of these trays display nicely and have good color and gloss. There are a few scrapes and hits in the field of each, but nothing offensive. The outer edges show wear and paint loss as well. (8).

100 - 400

2261 - COLLECTION OF 4 COCA-COLA ADVERTISING TRAYS 14” x 12” A nice collection of four c. 1930s - 1950s tin advertising trays from Coca-Cola, featuring wonderful women graphics and great color. CONDITION: Each of these trays retain great gloss and color.

There are occasional surface scrapes in the field. The outer edges show chips to the paint and occasional light oxidation. (8.5). 100 - 400 2262 - COLLECTION OF 6 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 6 c. 1930s through 1950s Coca-Cola advertising trays. CONDITION: These trays retain vibrant and colorful graphics with excellent color and shine.

There is occasional surface scratching in the field with minor paint loss extending to the outer borders. In general, these all display very nicely and remain clean. (8.5). 400 - 800

www.MorphyAuctions.com | June 8, 2024

231

LOT - 2262

LOT - 2263

LOT - 2264

2263 - COLLECTION OF 5 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 5 advertising trays from Coca-Cola, featuring wonderful color and gloss. CONDITION: Each of these trays retains excellent color and shine, but does show isolated areas of surface abrasions and paint loss in the field which sometimes extend to the outer edges. (8.5). 300 - 600

232

2264 - COLLECTION OF 6 COCA-COLA TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A collection of 6 Coca-Cola painted metal serving trays. CONDITION: All 6 trays have good color and shine with excellent eye catching graphics. The trays all have minor surface scratching and paint loss on the outer edges. Overall, a nice displaying collection of early trays. (Various) 300 - 600

www.MorphyAuctions.com | June 8, 2024

LOT - 2265

LOT - 2266

LOT - 2267

LOT - 2268 2265 - COLLECTION OF 5 COCA-COLA ADVERTISING TRAYS 14” x 12” A nice collection of five c. 1930s-1950s tin advertising trays from Coca-Cola, featuring wonderful women graphics. CONDITION: These trays remain very nice and display well. The color and gloss is exceptional. There are a few scrapes and isolated chips to the paint in the field on all. The outer edges often show wear and paint loss as well.

(8.5). 200 - 600 2266 - COLLECTION OF 4 COCA-COLA ADVERTISING TRAYS 14” x 12” A nice collection of four c. 1940s and 1950s advertising trays from Coca-Cola, featuring wonderful women graphics and great color. CONDITION: Each of these trays show minor surface scratching in the field. The outer edges show storage wear with minor areas of paint loss and oxidation as well. The tray third from left is unusual and has a different color background than usual. (8.5). 200 - 500

2267 - COLLECTION OF 5 COCA-COLA TRAYS 14” x 12” A nice collection of five tin advertising trays from Coca-Cola c. 1930s and 1940s. CONDITION: Each of these trays show paint loss and wear in various isolated areas of the field. The color and gloss remain nice on each, with some showing some light fading. The outer edges often show oxidation and paint loss as well. (7.5). 300 - 600 2268 - COLLECTION OF 5 COCA-COLA SERVING TRAYS Each: 13” x 1 - 3/4”. A nice collection of 5 c. 1960s Coca-Cola serving trays, featuring vibrant graphics. CONDITION: All of these trays retain wonderful color and shine throughout the field. The outer edges sometimes show minor paint loss, as well as an occasional surface abrasion in the field. (8.75). 100 - 300

www.MorphyAuctions.com | June 8, 2024

233

LOT - 2269

LOT - 2270

LOT - 2271

LOT - 2272 2269 - COLLECTION OF 5 COCA-COLA SERVING TRAYS Each: 13” x 1 - 3/4”. A nice collection of these seldom seen c. 1960s serving trays from Coca-Cola, featuring wonderful graphic and color throughout. CONDITION: All of these trays remain in exceptional condition with good color and shine. There is occasional wear to the outer edges, as well as very light surface scratches in the field on a few of them. (8.75+) 100 - 300

2271 - COLLECTION OF 5 COCA-COLA SERVING TRAYS Each: 13” x 1 - 3/4”. A nice collection of 5 c. 1960s serving trays from Coca-Cola, featuring wonderful colors and graphics throughout.

CONDITION: The fields of these trays all remain exceptionally clean with good color and gloss. There is occasional paint loss to the outer rims and edges of these trays, as well as very light surface scratching in the field on a few of these. (8.75). 100 - 300

2270 - COLLECTION OF 4 COCA-COLA SERVING TRAYS Each: 13” x 1 - 3/4”. A nice collection of 4 c. 1960s serving trays from Coca-Cola, featuring wonderful colors and graphics. CONDITION: All of these trays remain and display very nicely. There is occasional paint loss to the outer rims of these trays, as well as minor surface abrasions in the field on a few of them. They display well. (8.5). 100 - 300

2272 - COLLECTION OF 5 COCA-COLA SERVING TRAYS Each: 13” x 1 - 3/4”. A nice collection of 5 c. 1960s Coca-Cola serving trays, featuring colorful graphics throughout. CONDITION: The fields of these trays remain very clean, and many are likely new old stock. There are a few light areas of paint loss and wear to the upper-outer rim of the tray, as well as an occasional area of surface scratching in the field.

(8.75). 100 - 300

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LOT - 2273

2273 - COLLECTION OF 8 COCA-COLA ADVERTISING TRAYS Each: 13 - 1/4” x 10 - 1/2” x 1”. A nice collection of 8 c. 1950s to 1960s advertising trays from Coca-Cola, featuring colorful and glossy graphics throughout.

CONDITION: These trays all remain in similar condition with excellent color and shine. Some shine the lightest amount of edgewear, and a few very occasional surface scratches in the field. (8.5). 300 - 600 2274 - COLLECTION OF 3 COCA-COLA ADVERTISING TRAYS Each:10 - 1/2” x 1” x 13 - 1/4”.

A nice collection of 3 advertising trays, featuring vibrant and colorful graphics. CONDITION: All three of these trays remain very nice and display well. The inner field on all the trays retain good colors, with only a few slight specks of paint loss. The outer edges show heavier paint loss and wear. (8.5). 600 - 1,200

LOT - 2274

2275 - COLLECTION OF 6 FRENCH CANADIAN COCA-COLA TRAYS W/ VARIOUS GRAPHICS Each: 10 - 7/8” x 13 - 1/4” x 1”.

A collection of 6 French Canadian Coca-Cola tip trays. CONDITION: All the trays have strong colors.

There are minor surface abrasions and staining, and shows very minor edgewear. (Various) 200 - 400

LOT - 2275

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LOT - 2276

LOT - 2277

SEE WEBSITE FOR ADDITIONAL PHOTOS 2276 - COLLECTION OF 4 COCA-COLA PAINTED METAL TRAY SIGNS Each: 10 - 1/2” x 1 - 1/2” x 13 - 1/4”. SST. A collection of 4 1950s and 1960s Coca-Cola trays with varying graphics. CONDITION: (A) The sign has strong color throughout. There is very minor surface staining on the light edge of the frame. (8.9). (B) The 1953 tray has strong color and shine throughout. There is slight fade in the graphic’s suit coat. It has very minor edgewear. (8.9). (C) The third tray has strong color with very minor surface staining to the background, as well as very minor areas of staining in the rim of the tray. (8.9). (D) The sign has good color. There is significant surface staining in the white background, as well as surface wear on the outer edges. (8.5). (8.9, 8.5) 400 - 800 2277 - SMALL COLLECTION OF COCA-COLA ADVERTISING ITEMS 4” X 15” X 12” A collection of Coca-Cola advertising items from the 1930s through the 1950s. Most of these items pertain into the 50th Anniversary of the Coca-Cola Company, which was in 1936. The items include a blotter, a watch fob, a convention badge, a cigarette case, a bottle opener, a pocket mirror, a booklet, a matchbox and two large plastic display bottles. CONDITION: All of the items remain very nice. The two plastic bottles show cracking and areas of wear. A nice instant collection of 50th Anniversary items. (Various) 600 - 1,200

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LOT - 2278

LOT - 2279

LOT - 2280

2278 - DRINK COCA-COLA SINGLE-SIDED PORCELAIN SIGN 45” X 18” SSP. Maker marked “Ingram Richardson, Beaver Falls, PA.” An outstanding and early c. 1920s “Drink Coca-Cola” single-sided porcelain sign. CONDITION: The sign has superior color and gloss throughout both the inner and outer fields. The sign has very minor surface staining in the white lettering, but the red and white both remain extremely vivid. The sign has areas of porcelain loss along the outer edge, most notably the right-hand corner of the sign. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.25+) 2,500 - 5,000 2279 - COCA-COLA PORCELAIN COOLER SIGN 18” x 5 - 1/2”. SSP. A c. 1920s Drink Coca-Cola single-sided porcelain cooler sign. CONDITION: The sign has strong color and shine throughout. There are very minor areas of fade in the black outline sections. There is very minor porcelain loss at the hanging holes, as well as very minor fade to the porcelain surrounding the outer edges. (8.9). 600 - 1,200 2280 - DRINK COCA-COLA PORCELAIN DOOR PUSH SIGN 25 - 1/2” x 4”. It is marked “RJ Dewiess.” A c. 1920s Drink Coca-Cola single-sided porcelain door push with original wrought iron attachments present. CONDITION: The sign has strong color and gloss throughout. There are significant areas of surface scratching with more significant scratching around the red background border. The outer edges of the piece has a noticeable area of porcelain loss, and very minor surface staining. (8.75). 1,000 - 2,000

LOT - 2281

2281 - DRINK COCA-COLA FOUNTAIN SERVICE PORCELAIN SIGN 23” X 26” SSP. Maker marked “Tennessee Enamel & Co. Nashville.” A c. 1930s “Drink Coca-Cola Fountain Service” single-sided porcelain sign.

CONDITION: The sign has good color and gloss with areas of surface scratching and surface staining throughout the inner and outer fields. The sign has porcelain loss throughout the “Fountain Service” lettering, as well as minor staining throughout the “Coca-Cola” lettering. The outer edges of the piece also have areas of porcelain loss. The sign has been TAC authenticated. (8). 2,000 - 4,000

www.MorphyAuctions.com | June 8, 2024

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2282 - PORCELAIN COCA-COLA FOUNTAIN SERVICE SIGN 26” x 23” DSP. It is maker’s marked “Tennessee Enamel Company.”

A nice example of this c. 1930s double-sided porcelain sign from Coca-Cola, featuring outstanding color and gloss. CONDITION: Side 1, shows wonderful color and gloss throughout the field. The outer edges show areas of porcelain loss, the worst of the damage is porcelain chipping around the top two mounting holes. (8.5). Side 2, remains in similar condition with outstanding color and shine throughout. The outer edges show minor porcelain loss, the worst of which is surrounding the top two mounting holes. (8.5). A well displaying and desirable piece.

(8.5). 2,000 - 4,000 2283 - DRINK COCA-COLA DELICIOUS & REFRESHING SELF FRAMED PORCELAIN SCROLL TOP SIGN W/ FOUNTAIN SERVICE PRIVILEGE PANEL 46” x 58” SSP. Maker marked “Tennessee Enamel Manufacturing Co., Nashville.” A c. 1930s “Drink Coca-Cola Delicious & Refreshing” single-sided porcelain scroll top sign with “Fountain Service” titled privilege panel. CONDITION: The sign has good color and shine throughout both the inner and outer fields. The sign has multiple porcelain chips in the field, one of which has been concealed with match paint. The sign shows areas of very minor surface staining in both the inner and outer field, but maintains excellent shine throughout. The outer edge of the piece has significant areas of porcelain loss that have been covered with match paint and a few areas of porcelain loss that have been left untouched. The sign also has two added holes in the scroll top section running along the top of the piece. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5).

2,000 - 4,000

LOT - 2283 238

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LOT - 2282

LOT - 2284

LOT - 2285 2284 - DRINK COCA-COLA DELICIOUS & REFRESHING PORCELAIN SIGN W/ FOUNTAIN SERVICE PRIVILEGE PANEL 42” x 60” DSP. Maker marked “Tennessee Enamel Manufacturing Co., Nashville.” A c. 1930s “Drink Coca-Cola Delicious & Refreshing” double-sided porcelain sign with Fountain Service privilege panel.

CONDITION: Side one has good color and shine throughout a majority of the sign, with very minor areas of ghosting running through the outer field and the outer edges. The sign has multiple areas of porcelain loss and rust staining running through the Coca-Cola lettering, as well as other areas in the outer field. The outer edge of the sign also shows very minor porcelain loss and fade on both the bottom and left-hand side edges. The sign has two added holes. (7.25). Side two also has good color and gloss with slightly more surface staining than the previous side. The sign also has multiple porcelain chips running through the “Coca-Cola” lettering and in areas around the outer field. The outer edges of the field also show areas of porcelain loss and surface staining. (7.75). This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.25, 7.75) 2,000 - 4,000

2285 - COCA-COLA FOUNTAIN SERVICE SINGLE-SIDED PORCELAIN SCROLL TOP 20” x 90” SSP. A c. 1930s Coca-Cola Fountain Service porcelain attachment. CONDITION: The sign has good color and shine throughout, with areas of porcelain loss and surface staining throughout the inner and outer fields. The sign has multiple added holes surrounding the “Fountain Service” section of the sign, as well as other areas of porcelain loss and paint overspray on both the left and right-hand sides, as well as along the scroll top. The scroll top also has multiple areas of porcelain loss. This sign has been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 1,500 - 3,000

www.MorphyAuctions.com | June 8, 2024

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2286 - COLLECTION OF 2 PORCELAIN COCA-COLA BOTTLE SIGNS 4” X 13” SSP. A nice collection of 2 c. 1930s porcelain Coca-Cola bottle signs. These signs once attached to a larger porcelain sign. CONDITION: (A) The first sign remains in nice condition with good color and gloss.

There is touch-up in the green section of the upper bottleneck. (8.0). (B) The second bottle sign shows heavy porcelain chipping and wear in the upper 50% of the sign. (6.0). (8.0, 6.0) 300 - 600 2287 - COLLECTION OF 2 PORCELAIN COCA-COLA BOTTLE SIGNS 4” X 12” SSP. A nice collection of 2 c. 1930s porcelain die-cut bottle signs from Coca-Cola. CONDITION: Both bottles retain nice color and shine in the field. Both bottles show discoloration and staining to the outer edges, as well as areas of over-paint. There is general scratching and discoloration in the field and mounting holes. (8.5). 400 - 800 LOT - 2286

LOT - 2287

LOT - 2288 2288 - DRINK ICE COLD DOUBLE-SIDED PORCELAIN TRIANGLE SIGN W/ BOTTLE GRAPHIC 25” X 22” DSP. Maker marked “Tennessee Enamel Manufacturing Co., Nashville.” An outstanding and early c. 1930s “Drink Coca-Cola Ice Cold” porcelain triangle sign. CONDITION: Side one has good color and gloss with slight areas of fade in the red background behind the “Coca-Cola” lettering. The sign has slight surface blemishes and surface scratches through the “Coca-Cola” lettering. The outer edge of the sign shows areas of porcelain loss both in the Art Deco scroll top and at the top two grommets. (8.75). Side two has fair color and gloss with slightly more fade to the gloss than the previous side. The sign shows significant surface staining and surface scratching both in the inner and outer fields. The sign has areas of porcelain loss around the outer edge, at the hanging holes and around the scroll top. (8.25). This sign has been TAC authenticated. (8.75, 8.25) 8,000 - 16,000 240

www.MorphyAuctions.com | June 8, 2024

2289 - PORCELAIN COCA-COLA CIGARS & CANDY SIGN. 45” x 60” SSP. Maker Marked “Tenn. Enamel Mfg. Co. Nashville.”

A desirable example of this C. 1930’s porcelain sign from Coca-Cola featuring the figural marquis along the top marked “Cigars - Candy.” CONDITION: The field of this sign remains bright and glossy. There are a few isolated chips to the porcelain in the field. The outer raised border retains the usual wear and chipping that most of these signs have. The mounting holes and outer edges show minor chipping.

A desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.5). 3,000 - 6,000

LOT - 2289

LOT - 2290 2290 - PORCELAIN COCA-COLA CANADIAN SIGN. 48” x 96” SSP. Maker Marked “Canada LTD. Oct-36.” A nice example of this C. 1930’s single sided porcelain sign from Coca-Cola featuring a large and impressive script logo. CONDITION: The field of this sign remains bright and glossy. There a few very minor pecks in the field. There are a few areas of wear to the gloss, likely from exposure to the elements. The outer edges and border show minor porcelain loss. The mounting holes exhibit minor wear as well. A very well displaying example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 2,000 - 4,000

www.MorphyAuctions.com | June 8, 2024

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LOT - 2291

2291 - INCREDIBLE COCA-COLA ROLL-O-VEND TRAILER 50” x 80” x 82” An exceptionally rare and stunning “Roll-O-Vend” sales trailer from Coca-Cola featuring an incredible restoration. This trailer collapses down and be easily towed behind most vehicles. The inside includes a sink, original Coca-Cola ice maker and syrup taps, as well as storage space. A display mannequin with vintage Coca-Cola apparel is also included. CONDITION: This trailer has been professionally restored, while retaining many of its original vintage elements. This piece would make a wonderful display and conversation piece in any collection, but could also be used. Everything functions and is ready to sell ice-cold Coca-Cola.

A seldom seen and highly desired piece of Coca-Cola history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 15,000 - 25,000 242

www.MorphyAuctions.com | June 8, 2024

2292 - PORCELAIN COCA-COLA COOLER SIGN. 7” x 19” SSP. A nice example of this C. 1920’s single sided porcelain script sign from Coca-Cola, which was meant to hang on an early wooden cooler.

CONDITION: The field of the lettering remains exceptionally clean. There is a slight bubble to the porcelain in the tail of the “C” in “Cola.” This was likely a factory flaw. Otherwise this sign remains bright and glossy (9.0). (9.0). 800 - 1,600

LOT - 2292

2293 - EMBOSSED PLASTIC COCA-COLA LIGHT-UP BUTTON SIGN D - 48” SSP. A nice example of this 48” embossed plastic Coca-Cola button sign with an original metal can. This sign features heavily embossed lettering, as well as original hanging hardware. CONDITION: The plastic face of this sign remains undamaged, with excellent color and shine throughout. The embossed lettering displays well, with only minor areas of discoloration. The metal can itself retains age appropriate patina and displays well.

This is a rare example that is seldom seen at any of the most advanced Coca-Cola collections. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9).

2,000 - 4,000 2294 - DRINK COCA-COLA DOUBLE-SIDED PORCELAIN SIGN W/ FOUNTAIN DISPENSER GRAPHIC 25” x 26” DSP. Maker marked “Made in U.S.A. 1939.” A c. 1930s “Drink Coca-Cola” double-sided porcelain sign with outstanding fountain dispenser graphic.

CONDITION: Side one has good color and gloss throughout, with areas of porcelain loss both in the inner and outer field. The sign has crazing to the porcelain throughout the outer field and along the outer edges.

The outer edges also show areas of porcelain loss with surface staining around the hanging holes. (7.5). Side two has good color, with slightly more fade than side one, mainly in the base of the fountain dispenser. The sign has multiple areas of porcelain loss and deeper scratches along the outer right-hand side of the field. The outer edges of the sign also show areas of surface staining and porcelain loss along the hanging holes.

(7.25). The sign has been TAC authenticated. (7.5, 7.25) 1,000 - 2,000 2295 - DRINK COCA-COLA “THIRST KNOWS NO SEASON” PORCELAIN THERMOMETER 18” x 5 - 5/8”. SSP. It is maker’s marked “ST-.” A c. 1940s Drink Coca-Cola “Thirst Knows No Season” porcelain thermometer sign. CONDITION: The sign has good color throughout. There are very minor areas of surface wear and surface blemishes. The sign has multiple areas of surface staining, as well as notable factory flaw under the thermometer gauge. The outer edges of the piece has very minor surface staining. The piece has a working thermometer bulb. So very difficult to find this piece without any chips at holes or edges! (9). 1,500 - 3,000

LOT - 2293

LOT - 2294

www.MorphyAuctions.com | June 8, 2024

LOT - 2295 243

LOT - 2296 2296 - COLLECTION OF 2: PAIR OF PORCELAIN DRINK COCA-COLA AND PRESCRIPTIONS ADVERTISING SIGN Each: 32 - 1/2” x 18”. SSP. Maker’s marked “Baltimore Enamel Company.” A rare and impressive set of early porcelain signs that were salvaged from the front of a store in Baltimore. The Coca-Cola sign has a seldom seen green outline around the white script lettering. CONDITION: The field of Coke sign retains good color and shine. There are a series of surface scratches and abrasions throughout the field. The outer edges and mounting holes show a series of chipping and porcelain loss throughout (8.5). The prescription sign remains in similar condition showing some porcelain chips around the outer edges. The gloss has a small amount of haze to it, but it does not detract from the rarity and display-ability (8.5). The signs has been professionally framed, and displays wonderfully. (8.5,8.5) 5,000 - 10,000 244

www.MorphyAuctions.com | June 8, 2024

2297 - DRINK COCA-COLA / SODA / GRILL SINGLE-SIDED PORCELAIN SIGN W/ BUTTON GRAPHIC 18” X 30” SSP. A c. 1940s “Drink Coca-Cola / Soda / Grill” single-sided porcelain sign.

CONDITION: The sign has good color and shine throughout with multiple very minor areas of porcelain loss in the button section of the sign. The sign has areas of surface staining and minor surface scratches throughout the inner and outer fields. The outer edges of the sign show areas of more significant porcelain loss, as well as rust staining. This sign has been TAC authenticated. (7.9). 1,500 - 3,000 2298 - PORCELAIN COCA-COLA BUTTON FLANGE STYLE BRACKET SIGN 5” X 28” X 60” DSP. A nice example of this desirable double-sided porcelain flange style sign from Coca-Cola, featuring two buttons and two panels with the bottle graphic.

CONDITION: Side 1, shows good color and gloss throughout. The button sign shows slight dulling to the paint, likely from being exposed to the weather. The outer edges show minor porcelain loss, especially around the mounting holes. The bottom white panel shows discoloration and porcelain chipping throughout, the worst of which are around the outer edges. (8.0). Side 2, retains excellent color and shine. The button shows light surface scratching and dulling throughout the field, as well as minor porcelain loss to the mounting holes. The white panel at the bottom remains clean, but does still show minor discoloration and porcelain chipping to the outer edges. (8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.75) 1,500 - 3,000

2299 - DRINK COCA-COLA FOUNTAIN SERVICE PORCELAIN SIGN 28” X 12” SSP. An outstanding “Drink Coca-Cola Fountain Service” single-sided porcelain sign.

CONDITION: The sign has spectacular color and gloss throughout, with one minor surface stain in the field. The sign also has one very minor chip on the right of the top-middle grommet in the outer field. The outer edges also show very minor surface staining, most notably the top left-hand corner.

The sign has been TAC authenticated.

(9.0+) 1,000 - 2,000

2300 - DRINK COCA-COLA / CANDY / FILMS SINGLE-SIDED PORCELAIN SIGN W/ BUTTON GRAPHIC 18” X 30” SSP. A c. 1940s “Drink Coca-Cola / Candy / Films” single-sided porcelain sign.

CONDITION: The sign has fair color and shine throughout with areas of surface staining and surface scratching throughout the button, as well as minor staining in the “Ca” of “Candy.” The outer edges of the sign also show areas of staining and porcelain chips, most notably the top left-hand corner. This sign has been TAC authenticated. (8). 1,000 - 2,000

LOT - 2297

LOT - 2298

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2299

www.MorphyAuctions.com | June 8, 2024

LOT - 2300 245

2301 - PORCELAIN COCA-COLA “DELICIOUS & REFRESHING” SIGN 60” X 36” DSP. It is maker’s marked “Tennessee Enamel Company.” A nice example of this double-sided porcelain advertising sign from Coca-Cola, featuring the iconic company logo. CONDITION: Side 1, decent colors and gloss. There are heavy amounts of porcelain chipping and surface scratches in the field.

The outer edges and mounting holes show notable porcelain loss. (7.75). Side 2, shows heavy damage and color loss throughout.

There is porcelain chipping and fading, which is very prevalent.

There is a residue of some sort of material that is covering large chunks of the sign. (6.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.75, 6.0) 1,000 - 2,000

LOT - 2301 2302 - PORCELAIN COCA-COLA LOLLIPOP SIGN 61” x 22” DSP. It is maker’s marked “Tennessee Enamel Company.” A nice example of this double-sided porcelain lollipop sign from Coca-Cola, featuring a nicely embossed cast iron base. CONDITION: Side 1, retains good color and gloss in the field, but shows some heavier scraping and porcelain loss to the outer field and edges, the worst of which is on the right-hand border. (8.0). Side 2, retains excellent color and gloss. There are areas of heavier porcelain chipping and wear to the bottom 30% of the sign. The outer edges show porcelain crazing and chipping as well. (8.0). The cast iron base and steel pole have been nicely repainted and display wonderfully. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600 2303 - PORCELAIN COCA-COLA BUTTON SIGN 36” d. x 3” SSP. A nice example of this porcelain Coca-Cola button sign, featuring the iconic script logo with good color and shine throughout. CONDITION: The field of this sign remains almost blemish-free other than some slight chalking to the gloss. The outer edges of this sign remain nice, but show a few areas of porcelain loss and discoloration, largely around the mounting holes. A well displaying and preserved sign. (8.75). 800 - 1,600

LOT - 2302 246

LOT - 2303

www.MorphyAuctions.com | June 8, 2024

2304 - PORCELAIN COCA-COLA DOOR PUSH SIGN 34 - 1/2” X 4” SSP. A clean example of this single-sided porcelain door push sign, featuring the iconic Coca-Cola logo. CONDITION: This door push remains in exceptional condition, with no forward facing damage. The edges and backside of the sign show minor porcelain loss and chipping.

This sign is exceptionally clean with wonderful colors and gloss. (9). 800 - 1,600

LOT - 2304

2305 - PORCELAIN COCA-COLA DISPENSER BRACKET SIGN 27” X 28” DSP. A nice example of this double-sided porcelain sign from Coca-Cola, featuring a wonderful syrup dispenser on both sides. CONDITION: Side 1, shows areas of scraping, porcelain chipping and wear throughout the field. There is oxidation and wear to the outer edges and mounting holes. (7.5). Side 2, remains in similar condition with areas of scraping and wear throughout the field. The outer field and edges show heavier oxidation and porcelain chipping.

(7.0). A well displaying example. (7.5, 7.0) 800 - 1,600 2306 - DRINK COCA-COLA FOUNTAIN SERVICE SINGLE-SIDED PORCELAIN SIGN 28” X 12” SSP. A c. 1940s “Drink Coca-Cola Fountain Service” single-sided porcelain sign.

CONDITION: The sign has fair color and shine throughout, with significant surface scratching and deeper scratches with porcelain loss, both in the inner and outer field. The sign has areas of deep surface staining on the outer field, most notably along the “Fountain Service” lettering. The outer edges of the sign and three of the six hanging holes have minor porcelain loss. The sign has been TAC authenticated. (7.75). 800 - 1,600 2307 - PORCELAIN DRINK COCA-COLA STRIP SIGN 30” X 10” SSP. It is maker’s marked “Nesco Signs New York.” A nice example of this single-sided porcelain strip sign, featuring the iconic script logo from Coca-Cola. CONDITION: The field of this sign retains excellent color and shine throughout.

The outer edges of the sign show minor wear and porcelain chipping, the worst of which is in the top corners and one chip on the left-hand border.

Otherwise, this is a clean and well presenting example. Five of the six mounting holes retain their original grommets. (8.5). 800 - 1,600 2308 - DRINK COCA-COLA FOUNTAIN SERVICE SINGLE-SIDED PORCELAIN SIGN 28” X 12” SSP. A c. 1940s “Drink Coca-Cola Fountain Service” single-sided porcelain sign.

CONDITION: The sign has fair color and shine throughout with deep surface staining, both in the “Coca-Cola” lettering and the “Drink Fountain Service” background of the white ribbon. The outer field of the piece has significant areas of surface scratching, deeper scratching with porcelain loss and porcelain chips with holes. The outer edge of the sign also has surface staining and porcelain loss. (7). 600 - 1,200

LOT - 2305

LOT - 2306

LOT - 2307

LOT - 2308

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2309 - PORCELAIN COCA-COLA OVAL SIGN 24” x 35” SSP. A nice example of this Canadian oval sign from Coca-Cola, featuring the iconic company logo. CONDITION: The field of this sign retains good color. There is heavy fading to the yellow lettering and outer border.

There are areas of porcelain chipping and scratches throughout the field and outer edges. (8).

600 - 1,200

LOT - 2309

2310 - COME IN! HAVE A COCA-COLA PORCELAIN SIGN 53 - 1/4” x 17 - 1/2”. SSP. It is maker marked “Made in Canada ST.49.” A c. 1940s “Come In! Have a Coca-Cola” single-sided porcelain sign. CONDITION: The sign has strong color and shine throughout with areas of surface staining, as well as minor areas of surface scratching. The sign has multiple areas of surface staining in the “Coca-Cola” lettering, as well as staining and porcelain loss on the outer edges of the piece.

Overall, an exceedingly rare sign in excellent condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.5). 3,000 - 6,000

2311 - PORCELAIN COCA-COLA DOOR PULL SIGN 3 - 1/4” x 11”. An exceedingly rare example of this porcelain door pull sign from Coca-Cola, featuring the iconic company script logo with a nice Bakelite handle.

CONDITION: The porcelain field of this sign retains wonderful colors and gloss. There is a small surface abrasion by the word “Drink” in the top field, as well as an isolated porcelain chip on the very bottom-right corner of the rolled edge. The Bakelite handle shows slight yellowing to the plastic material. A seldom seen and exceptional example of Coca-Cola history. (9-9.3+) 3,000 - 6,000 LOT - 2310 248

www.MorphyAuctions.com | June 8, 2024

LOT - 2311

2312 - PORCELAIN COCA-COLA “FOUNTAIN SERVICE” SIGN 27” X 14” SSP. It is maker’s marked “Tennessee Enamel Corporation.”

A nice example of this single-sided porcelain sign from Coca-Cola, featuring “Fountain Service” verbiage. CONDITION: The field of this sign retains good color, but shows dulling to the gloss and surface abrasions throughout. The outer edges of the sign show minor porcelain loss and wear. All of the mounting holes retain their original grommets. In total, a well displaying sign. (8). 1,000 - 2,000

LOT - 2312

LOT - 2313

LOT - 2314

2313 - COLLECTION OF 2 PORCELAIN SHIELD STYLE COCA-COLA SIGNS 36” X 22” SSP. A nice collection of 2 porcelain Coca-Cola signs, which originally mounted to the larger colonial Coca-Cola sign. CONDITION: (A) The first shield sign shows good color and gloss in the field. There are a series of surface scrapes and nicks throughout the field, as well as porcelain loss to the mounting holes. (8.0). (B) The second sign retains wonderful color and gloss. There are two notable porcelain chips in the field, as well as wear and porcelain loss to the mounting holes and outer edges. (8.5). (8.0, 8.5) 600 - 1,200 2314 - DRINK COCA-COLA FOUNTAIN SERVICE PORCELAIN SIGN W/ RIBBON GRAPHIC 28” x 12”. SSP. A “Drink Coca-Cola Fountain Service” single-sided porcelain sign. CONDITION: The sign has tremendous color and shine throughout with areas of surface scratching and deeper scratches into the porcelain, mostly in the background of the “Coca-Cola” lettering.

The sign has very minor edgewear, as well as a porcelain chip and the middle bottom grommet. (8.9). 800 - 1,600

LOT - 2315

2315 - PORCELAIN “DELICIOUS & REFRESHING” COCA-COLA SIGN 24” X 24” SSP. A nice example of this single-sided porcelain sign from Coca-Cola, featuring a wonderful bottle graphic. CONDITION: The field of the sign remains very nice with excellent color and shine. There is a small factory flaw in the “C” of “Delicious” where some green enamel is missing. The outer field and edges of the sign show slight porcelain wear and loss, but nothing offensive. (8.75). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

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2316 - COLLECTION OF 2 “DRINK COCA-COLA” FOUNTAIN SERVICE PORCELAIN SIGNS Each: 28” x 3/4” x 11 - 3/4”. A collection of two c. 1950s “Drink Coca-Cola” fountain service single-sided porcelain signs.

CONDITION: (A) The sign has strong color throughout with areas of significant surface scratching throughout both the inner and outer fields. The sign has very minor porcelain loss along the outer edges of the sign. (8.9). (B) The sign has good color and shine throughout with significant surface scratching and surface staining throughout the inner and outer fields. The sign has very minor porcelain loss at the base of the “Drink Coca-Cola” check, as well as minor porcelain loss on the outer edges. (8.9),(8.75) 1,000 - 2,000

LOT - 2316

LOT - 2317

LOT - 2318

LOT - 2319

LOT - 2320 2317 - 24” COCA-COLA PORCELAIN BUTTON SIGN W/ BOTTLE GRAPHIC D - 24” SSP. A c. 1950s Coca-Cola 24” porcelain button sign with bottle graphic. CONDITION: The sign has good color and gloss throughout with minor surface blemishes at the top and on the outer field. The sign shows other very minor areas of surface staining and porcelain loss on three of the four hanging holes. The sign has been TAC authenticated. (8.9+) 800 - 1,600

2319 - PORCELAIN COCA-COLA DOOR PUSH SIGN 4” X 8” SSP. A desirable example of this porcelain door push sign from Coca-Cola, featuring “Push” spelled across the top. CONDITION: This piece remains in wonderful condition. There is one small area of discoloration in the center of the Coca-Cola logo, as well as minor porcelain wear to the outer edges and mounting hole, which is confined to the upper 50%. (8.9+) 800 - 1,600

2318 - PORCELAIN COCA-COLA DOOR PUSH SIGN 4” X 8” SSP. A stunning example of this small Coca-Cola door press sign, featuring “Pull” spelled across the top. CONDITION: This piece is in exceptional condition, with only the slightest amount of porcelain wear to the outer edges. (9). 800 - 1,600

2320 - PORCELAIN COCA-COLA SLED SIGN W/ FISHTAIL GRAPHIC 68” X 24” SSP. A nice example of this single-sided porcelain fishtail sign from Coca-Cola, featuring a large fishtail graphic and script logo.

CONDITION: The field of the sign shows wonderful color and gloss.

There is a couple small, hardly mentionable porcelain chips in the field.

The outer edges show discoloration and porcelain chipping, largely confined to the mounting holes. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.75). 800 - 1,600

250

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LOT - 2321 2321 - PORCELAIN COCA-COLA SLED SIGN 68” X 24” SSP. A nice example of this large porcelain sled sign from Coca-Cola, featuring outstanding color and gloss. CONDITION: The field of this sign remains largely undamaged, with only the occasional surface scratch. There is some slight discoloration along the top border of this sign, as well as some minor porcelain chips to the bottom and top edges. Otherwise, a well presenting piece. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 800 - 1,600 2322 - PORCELAIN COCA-COLA DRINK IN BOTTLES LOLLIPOP SIGN W/ CAST IRON BASE 61” x 22” A nice example of this double-sided porcelain Coca-Cola lollipop sign with an original cast iron embossed base. CONDITION: Side 1, shows a handful of isolated porcelain chips throughout the field. The outer edges show minor porcelain chipping and wear. The sign retains excellent color and gloss. (7.75). Side 2, retains excellent color and gloss, but shows isolated porcelain chipping in the center and lower fields. There is a slight bend to the porcelain in the bottom 50% of the sign. (7.75). The steel ring and post show age appropriate wear, and the cast iron base has been repainted yellow and red at some point in the past. A well displaying example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.75). 600 - 1,200 2323 - PORCELAIN COCA-COLA “SIGN OF GOOD TASTE” BUTTON SIGN 36” d. x 3” SSP. A nice example of this single-sided porcelain sign from Coca-Cola, featuring the iconic script logo and “Sign of Good Taste” verbiage. CONDITION: The field of this button shows light discoloration and chalking to the gloss. There are a few surface scratches and isolated porcelain chips in the field. The outer edges of the sign show minor bending, and all of the exterior mounting holes show minor porcelain loss as well. This is a well presenting and good-looking example. (7.5). 600 - 1,200

LOT - 2322

LOT - 2323

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2324 - COLLECTION OF 2 PORCELAIN COCA-COLA BUTTON SIGNS 24” x 2 - 1/2” SSP. A nice collection of 2 porcelain Coca-Cola button signs, featuring the iconic script logo with good color and shine. CONDITION: (A) The first button shows slight fading and dulling to the gloss throughout the field, but it still retains good color and graphics. There is a porcelain blemish to the upper-center field, as well as minor porcelain loss and discoloration to the outer edges and mounting holes. (8.0).

(B) The second button retains good color and shine throughout the field. There is an area on the upper left-hand side of the field on this sign that shows heavy scraping and discoloration to the paint.

The outer edges and mounting holes show porcelain chipping and wear. (7.5). A nice collection of 2 buttons that display very well. (8.0, 7.5) 600 - 1,200

LOT - 2324

2325 - COLLECTION OF 2 PORCELAIN COCA-COLA BUTTON SIGN W/ BOTTLE GRAPHIC D - 24” SSP. A nice collection of 2 porcelain button signs from Coca-Cola, featuring the iconic bottle graphic.

CONDITION: (A) The first button retains good color and shine, but shows areas of chalking and discoloration to the gloss throughout. There are two isolated porcelain chips in the center field. The outer edges of the sign show discoloration and porcelain loss, as well as to the mounting holes. (7.5).

(B) The second button sign remains in similar condition. It has chalking and discoloration to the gloss throughout, but no mentionable porcelain loss. The outer edges of this sign show discoloration and wear, but still presents well. (7.5). A nice collection of two buttons that display very well. (7.5). 600 - 1,200 2326 - WHITE PORCELAIN COCA-COLA BUTTON W/ BOTTLE GRAPHIC 24” x 2 1/2” SSP. A nice example of this single-sided porcelain button sign from Coca-Cola, featuring the iconic bottle graphic.

CONDITION: The field of this sign remains very nice, with areas of light surface scratching and minor discoloration. The outer edges of the sign show light porcelain chipping to the mounting holes. There is one mentionable porcelain chip to the upper-center edge. (8). 600 - 1,200

LOT - 2325

LOT - 2326

LOT - 2327

2327 - DRINK COCA-COLA 24” PORCELAIN BUTTON SIGN 24” Dia. SSP. A c. 1950s “Drink Coca-Cola” 24” porcelain button sign. CONDITION: The sign has good color and shine throughout both the inner and outer fields. The sign has white overspray running over the top third of the piece, as well as significant surface scratching running along the bottom of the piece. The sign has porcelain loss at all four hanging holes. (8.9). 600 - 1,200

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2328 - FRENCH CANADIAN COCA-COLA PORCELAIN DOOR PUSH 13.5” X 3.5”. SSP. C. 1950s Coca-Cola single-sided porcelain door push. CONDITION: The sign has good color and gloss, with areas of surface scratching throughout the field, as well as a couple of porcelain chips on the outer yellow border. Overall, an excellent presenting example of this French Canadian door push.

(8.9). 500 - 1,000

2329 - COLLECTION OF 2 PORCELAIN COCA-COLA SLED SIGNS 43” X 16” A nice collection of 2 porcelain sled signs from Coca-Cola, featuring the iconic script logo. CONDITION: (A) The first sled shows a series of surface scratches and bubbling to the porcelain throughout the field.

There are also isolated porcelain chipping to the outer edges and mounting holes. (8.0). (B) The second sled sign retains wonderful color and gloss, with slight dulling to the gloss in the field. There are are isolated areas of porcelain chipping to the extreme outer edges and mounting holes. (8.75).

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 7.5) 500 - 1,000

LOT - 2328

2330 - PORCELAIN COCA-COLA SLED SIGN W/ FISHTAIL GRAPHIC 43” X 16” SSP. A nice example of this single-sided porcelain sled sign from Coca-Cola, featuring wonderful colors and a nice fishtail graphic. CONDITION: The field of the sign retains nice color and gloss with a few areas of dulling and surface scratching. The bottom and top edges show heavy wear and porcelain loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 500 - 1,000

LOT - 2329

LOT - 2330

2331 - PORCELAIN COCA-COLA DOOR PUSH SIGN 34 - 1/2” X 4” SSP. A nice example of this porcelain Coca-Cola door push sign, featuring wonderful gloss and the iconic company logo. CONDITION: This sign retains excellent color and gloss throughout the field. The left half of the sign shows a few areas of porcelain chipping, as well as a few scattered areas on the backside of the door push. It appears the extreme left-hand border by the mounting holes has been trimmed at some point in the past. (8). 400 - 800 2332 - PORCELAIN COCA-COLA FOUNTAIN SERVICE SIGN 12” x 29” SSP. A nice example of this c. 1950s single-sided porcelain sign from Coca-Cola, featuring the iconic company logo.

CONDITION: The field of this sign retains wonderful color and gloss throughout. The outer edges show slight discoloration with a few minor chips to the porcelain. There are light surface abrasions throughout the field. (8.75+) 400 - 800

www.MorphyAuctions.com | June 8, 2024

LOT - 2331

LOT - 2332

253

LOT - 2333

LOT - 2334

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2335

LOT - 2336

2333 - PORCELAIN COCA-COLA FOUNTAIN SERVICE SIGN 12” x 30” SSP. A nice example of this c. 1950s Coca-Cola single-sided porcelain sign, featuring the iconic company logo. CONDITION: The field of this sign shows general fading to the colors throughout. There is minor porcelain chipping to the outer border as well as wear to the mounting holes. (8.25). 300 - 600 2334 - 24” COCA-COLA PORCELAIN BUTTON SIGN W/ BOTTLE GRAPHIC D - 24” SSP. A c. 1950s 24” Coca-Cola porcelain button sign with bottle graphic.

CONDITION: The sign has excellent color throughout, with a slight hazing the to red background towards the top of the sign around the bottle cap. The sign has very minor porcelain loss at all four hanging holes. The sign has been TAC authenticated.

(8.75). 600 - 1,200 2335 - PORCELAIN COCA-COLA “FOUNTAIN SERVICE” SIGN 30” X 12” SSP. A nice example of this single-sided porcelain sign from Coca-Cola, featuring “Fountain Service” verbiage and the iconic disc graphic. CONDITION: The field of this sign retains good color and shine. There is some light scuffing and discoloration in the field. There is a vertical scratch in the disc graphic with minor porcelain loss. The outer edges show wear and porcelain loss. A well presenting example. (8). 600 - 1,200 2336 - COCA-COLA BUTTON SIGN ON EMBOSSED PORCELAIN PANEL 3” X 15” X 16” A nice example of this 12” Coca-Cola button sign, featuring a nice aluminum arrow and porcelain backing panel. CONDITION: The button itself shows a fair amount of wear, including surface scratches, paint loss and discoloration throughout. The aluminum arrow attachment remains undamaged, but appears to have been repainted silver at some point in the past. The porcelain panel in the background remains in near mint condition, and shows only minor porcelain wear to the extreme outer edges. (7.5). 300 - 600 254

LOT - 2337

2337 - COLLECTION OF 2 COCA-COLA PORCELAIN SIGNS 16” X 13” A nice collection of 2 porcelain signs from Coca-Cola, featuring a die-cut bottle and a reproduction cup sign. CONDITION: (A) The die-cut bottle shows fading and wear to the porcelain gloss. The outer edges show minor porcelain loss and wear. (8.5). (B) The reproduction porcelain sign shows good gloss, with minor porcelain damage to the outer edges and mounting holes. (8.5). (8.5). 100 - 200

www.MorphyAuctions.com | June 8, 2024

2338 - DRINK COCA-COLA LOLLIPOP SIGN W/ PORCELAIN COCA-COLA BUTTONS D- 30” x 64” DSP. A c. 1950s “Drink Coca-Cola” lollipop sign with two attached “Drink Coca-Cola” 24” button signs.

CONDITION: Side one, has significant oxidation throughout the majority of the button. The sign still has a vivid white color and decent shine throughout. The sign has porcelain chips, surface scratches and scratching with paint loss. (7.75). Side two, has slightly better gloss, with similar oxidation towards the top of the button. The button has surface staining and porcelain chips in the outer field and in the “Coca-Cola” lettering.

The sign also shows porcelain loss on the outer edges. (7.9). Overall, the sign is a unique piece added to an ornate base and pole.

(7.75, 7.9) 800 - 1,600 2339 - 24” COCA-COLA BUTTON SIGN W/ BOTTLE GRAPHIC D - 24” SSP. A c. 1950s 24” Coca-Cola single-sided porcelain button sign with outstanding bottle graphic. CONDITION: The sign has strong color and gloss throughout both the inner and outer fields. Sign shows minor areas of surface scratching and minor blemishes on the porcelain to the left-hand side of the bottle cap. The sign has porcelain loss along the outer edges and at the hanging holes, as well as a minor area of touch-up paint in the top right-hand edge. (8). 600 - 1,200

LOT - 2339

LOT - 2338

LOT - 2340

2340 - DELICIOUS AND REFRESHING COCA-COLA PORCELAIN SIGN W/ BOTTLE GRAPHIC 24” X 24” SSP. A c. 1950s “Delicious and Refreshing Coca-Cola” single-sided porcelain panel sign with appealing Coca-Cola bottle graphic. CONDITION: The sign has good color and shine throughout with minor surface staining and paint overspray, mostly along the outer field at the top of the piece. The sign also has four added holes at each corner that have minor damage and possibly touch-up. The sign has been TAC authenticated. (8.25).

600 - 1,200 2341 - 24” COCA-COLA PORCELAIN BUTTON SIGN W/ BOTTLE GRAPHIC D - 24” SSP. A c. 1950s Coca-Cola 24” porcelain button sign with bottle graphic.

CONDITION: The sign has outstanding color and gloss throughout the field, with one minor porcelain chip concealed with match paint towards the outer field. The sign shows very minor areas of surface scratching in the field, as well as porcelain loss around the outer edge and at the mounting holes. The sign has been TAC authenticated. (8.25). 600 - 1,200

LOT - 2341

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LOT - 2342

LOT - 2343

LOT - 2344

LOT - 2345

LOT - 2346

2342 - PORCELAIN COCA-COLA “ICE HERE” DOOR PUSH SIGN 31” X 3” SSP. It is maker’s marked “P&M 1958.” A nice example of this porcelain Coca-Cola door push sign, featuring nice yellow lettering with the iconic comapny logo. CONDITION: The field of this sign shows surface abrasions and scratches throughout. The mounting holes and extreme outer left and right edges show porcelain chipping. (8).

400 - 800

2345 - TIN DRINK COCA-COLA BUTTON SIGN 12” D. SST. It is maker’s marked “AM-97.” A nice example of this single-sided tin button sign from Coca-Cola, featuring the iconic company logo. CONDITION: The field of this button shows surface abrasions to the gloss, as well as light speckles of overpaint. The outer edges and mounting holes show minor paint loss and wear. There is a slight bending to the metal on the top edge. (8.5). 200 - 400

2343 - DRINK COCA-COLA FOUNTAIN SERVICE PORCELAIN SIGN 29 - 1/2” x 11 - 3/4”. SSP. A c. 1950s Drink Coca-Cola Fountain Service single-sided porcelain sign. CONDITION: The sign has fair color and shine throughout with significant surface scratching, most notably on the bottom half the piece. The sign shows surface staining and porcelain loss on the outer edge and at the hanging holes. (7). 300 - 600

2346 - COLLECTION OF 3 COCA-COLA CHANGE RECEIVER AND CERAMIC PLATES D. - 8” A nice collection of three c. 1920s - 1930s advertising items from Coca-Cola, including a rare glass change receiver and two ceramic sandwich plates. CONDITION: The change receiver is reverse painted glass. There are scattered areas of paint loss and wear throughout the field. With that said, this piece is quite rare and the condition should not detract from the overall desirability of this piece. (8.0). The two sandwich plates show scrapes and wear to the center graphics. The center plate shows discoloration and yellowing to the ceramic. (8.0). (8).

600 - 1,200

2344 - COCA-COLA 36” PORCELAIN BUTTON SIGN W/ BOTTLE GRAPHIC D-36” SSP. C. 1950s Coca-Cola single-sided porcelain 36” button sign with unblemished bottle graphic. CONDITION: The sign has strong color and shine throughout the graphic with ghosting to the red background in both the inner and outer fields. The sign has one area of porcelain loss that has been concealed with match paint to the top right-hand of the bottle cap. The outer edges of the sign show significant areas of staining, as well as chips on all the mounting holes, one of which has been concealed with match paint on the top left-hand edge. This sign has been TAC authenticated. (7.9). 800 - 1,600 256

www.MorphyAuctions.com | June 8, 2024

2347 - COLLECTION OF 5: COCA-COLA ADVERTISING ITEMS. D. - 5”, 10” x 25”, 5” x 8” x 5”, 14” x 11” x 13”, 8” x 9” x 7” A nice collection of C. 1940’s and 1950’s advertising items from Coca-Cola including a wooden six pack carrier, metal stadium carrier, Mexican napkin holder, metal sidewalk marker, and a French-Canadian carton rack topper. CONDITION: All five of the items show minor wear and paint loss in various areas. The two carriers show paint loss and wear but display nicely. The napkin holder shows heavy wear, paint loss, and denting. The sidewalk marker remains nice. The carton rack topper shows good color and gloss with isolated areas of paint chipping.

(Good). 600 - 1,200 2348 - COLLECTION OF 11 COCA-COLA HI-FI CLUB COLLECTIBLE ITEMS 10” X 10” X 12” A nice selection of Coca-Cola Hi-Fi Club items that would give any collector a wonderful start in collecting Hi-Fi. These items are all from the 1950s and 1960s. They all remain in nice original condition and display wonderfully. (Various) 500 - 1,000 2349 - COLLECTION OF 3 COCA-COLA ADVERTISING SIGNS 36” X 8” A nice collection of 3 metal signs from Coca-Cola, including a “Sign of Good Taste” ribbon, an aluminum arrow for a 16” button and a door push sign. CONDITION: (A) The “Sign of Good Taste” ribbon shows only the lightest amount of wear to the extreme outer edges and mounting holes. (9.0). (B) The aluminum arrow retains its original pinstriping, and is likely new old stock. (9.0). (C) The door push is unusual, but shows a fair amount of fading and paint loss to the center button. The two mounting bars are not fixed, but would mount straight if screwed to the door. (7.5). (7.5, 9.0) 400 - 800

LOT - 2347

LOT - 2348

LOT - 2349

LOT - 2350

2350 - COLLECTION OF 3 COCA-COLA ADVERTISING PIECES Largest: 15” x 18”. A collection of three Coca-Cola advertising pieces. CONDITION: (A) The sign has good color throughout with very minor fade to the red background, as well as surface staining and minor edgewear, most notably the bottom left and right-hand corners. (8.9). (B) The cardboard has good color with very minor areas of surface staining, mostly towards the outer edge. The Sprite Boy has minor damage to the very top of his hair. (8.5). (C) The sign has good color throughout with slight surface staining around the outer edges, as well as slight surface wear to the cardboard. (8.0). (8.9),(8.5),(8.0) 400 - 800

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2351 - COLLECTION OF 4 TIN SODA POP SIGNS Largest: 17 - 3/4” x 5 - 3/4”.

A nice collection of 4 small single-sided tin soda pop signs from Coca-Cola, Rainbow Bread and Red Rock Cola. CONDITION: (A) The Coca-Cola bottle sign shows heavy paint loss to the bottom half of the sign, as well as a horizontal cut to the metal on the left-hand side. The outer edges and mounting holes show minor paint. (7.5). (B) The second Coca-Cola sign remains in very good condition. There are a few surface scratches to the outer field, and one small bend to the metal on the upper edge.

The mounting holes show minor paint loss and wear. (8.5). (C) The Rainbow Bread sign retains excellent color and gloss. There are small surface abrasions throughout the field. (8.75). (D) The Red Rock Cola sign shows paint loss to the outer edges, as well as light discoloring to the white background throughout.

There is a notable area of paint loss below the word “Cola.” (8.0).

(Various) 400 - 800

LOT - 2351

SEE WEBSITE FOR ADDITIONAL PHOTOS

2352 - COLLECTION OF 3 COCA-COLA ADVERTISING SIGNS Largest: 7 - 1/4” x 1 - 1/4” x 15”. A nice collection these c.

1940s through 1960s advertising signs from Coca-Cola, including a heavy cardboard German thermometer, a porcelain FrenchCanadian door push sign, and a single-sided tin calendar sign.

CONDITION: (A) The single-sided tin calendar sign shows excellent gloss and color with a 1986 complete pad. There are slight surface scratching and paint loss to the outer edges. (8.75). (B) The porcelain door push sign shows a few surface abrasion in the field, as well as one small minor touch-up below the word “Merci.”

There is minor chipping to the outer edges. (8.0). (C) The heavy cardboard German thermometer remains in mint condition, with only the slightest amount of wear to the outer edges. (9.5). (Various) 400 - 800 LOT - 2352

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LOT - 2353

LOT - 2354

LOT - 2355

2353 - COLLECTION OF 6 COCA-COLA SODA POP ADVERTISING ITEMS Largest: 9” x 7 - 1/4” x 2 - 3/4”. A nice collection of advertising items from Coca-Cola, featuring an early cat pocket mirror, a desk pin set, an apron, a license plate, a set of coasters and a paper menu. CONDITION: All of these items remain very nice. The cat pocket mirror is framed behind glass, and displays well. The desk pin set is from the Florida Bottling Company, and it is complete with its original music box. The set of coasters are new old stock, and are in their original shipping box. The apron and the license plate retain excellent color, and display well. (8.75).

400 - 800

LOT - 2356

2354 - COLLECTION OF 3 COCA-COLA PAINTED METAL THERMOMETER SIGNS Largest: 7” x 16”. SST. A collection of 3 Coca-Cola painted metal thermometer signs. CONDITION: (A) The Delicious and Refreshing thermometer has good color. There is very minor fade to the red button graphic. The sign has areas of surface staining as well as surface scratching with complete paint loss. It has a working thermometer bulb.

(8.0). (B) The golden bottle thermometer has good color and gloss throughout. There is significant surface staining to the bottle, as well as paint loss in the red background surrounding the bottle. The outer edge has very minor bends and surface stains. (8.0). (C) A Drink Coca-Cola double-bottle thermometer has fair color and shine throughout. There are minor areas of paint loss surrounding the drink Coca-Cola lettering. The outer edges of the sign shows areas of staining and minor paint loss. The piece has a working thermometer bulb. (8.25). (8.0, 8.25) 400 - 800

2355 - COLLECTION OF 2 COCA-COLA DISPLAY PLATES Largest: 10 - 1/2” Dia. A nice collection of 2 display plates from Coca-Cola. The age of these plates has been questioned over the years. The style of the design is c. 1890s, however the date of manufacturing remains unknown. CONDITION: These plates remain undamaged, and are in near mint condition. They display well when hung on a wall. (9). 400 - 800 2356 - COLLECTION OF 3: COCA-COLA REFRESHMENT ADVERTISEMENTS. 13” x 18”, 19” x 16”, 21” x 24” A nice collection of C. 1960’s and 1970’s plastic and cardboard advertising signs from Coca-Cola.

CONDITION: All three signs remain nice and display well. The yellow plastic sign shows minor wear and chipping to the plastic along the outer edges. The fishtail advertisement in the center is likely new old stock and is quite eye catching. (8.75). 300 - 600

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2357 - COLLECTION OF VARIOUS SMALL COCA-COLA ADVERTISING ITEMS 5” X 6” An impressive selection of Coca-Cola advertising items from the 1920s through the 1970s.

This lot includes various smalls and advertising items. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Various) 300 - 600

LOT - 2357 2358 - LARGE COLLECTION OF KIT CARSON COCA-COLA MEMORABILIA Largest: 5” x 1 - 1/2” x 8”. A nice collection of c. 1950s Kit Carson Coca-Cola memorabilia, including bolo ties, handkerchiefs, a small plastic stage Coke kit and other paper ephemera. A nice instant collection of seldom seen Kit Carson Coca-Cola memorabilia.

CONDITION: All of these items remain unused, and display well.

Some of the paper items show discoloration and minor wrinkling to the paper. (8.5). 300 - 600

LOT - 2358 2359 - COLLECTION OF 2 COCA-COLA ADVERTISING ITEMS Largest: 6” x 6” x 8 - 1/2”. A nice collection of 2 Coca-Cola items, including a gallon c. 1930s syrup jug and a wooden c. 1950s cup display. CONDITION: (A) The syrup retains its original paper label, which shows areas of wrinkling and discoloration.

This can has been opened from the top, but the original metal puncture flap is still intact. (8.5).

(B) The cup display remains exceptionally nice with minor paint loss around the outer edges. (8.5).

(8.5). 300 - 600 260

LOT - 2359

www.MorphyAuctions.com | June 8, 2024

LOT - 2360

2360 - COLLECTION OF COCA-COLA WORLD DISH & ACCESSORIES Ice bucket: 7 - 3/4” x 7 - 3/4” x 12”. A nice collection of these c.

1960s world dish accessories, including eight glasses, a set of ashtrays and four different dishes. CONDITION: All of these pieces remain very clean. They show age appropriate wear and slight discoloration in minor places. (8.75). 300 - 600 2361 - COLLECTION OF 7 COCA-COLA LEATHER BILL FOLDS & WALLETS Largest: 4 - 1/2” x 4”. A nice collection of 7 c. 1910s through 1930s leather bill folds and wallets from Coca-Cola, featuring the iconic company logo as well as bottle graphics on two examples. CONDITION: All seven of these wallets show light areas of wear to the leather, as well as minor staining in a few examples. There are a few uncommon examples in this collection. It would be a great set for any collection.

(8.5). 300 - 600 2362 - COLLECTION OF 5 COCA-COLA ADVERTISING ITEMS 10” X 13” A nice collection of Coca-Cola advertising items from the 1930s through the 1980s. The collection includes a set of Coca-Cola cigar bands, a 1942 tray, a Sprite Boy bottler award, a pretzel bowl and a reproduction commemorative bottle. CONDITION: All of these items remain in good shape. The tray and the pretzel bowl show light wear to the metal as well as paint loss. (Various) 200 - 400

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2361

LOT - 2362

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261

2363 - COLLECTION OF 2 COCA-COLA ADVERTISING BOOKLETS 16” X 21” A nice collection of 2 advertising booklets from Coca-Cola, including a 50th Anniversary c. 1936 price list and a 50th Anniversary notebook. CONDITION: Both of these items have been professionally framed. (A) The advertising price list shows areas of scraping and wear to the front page. The outer edges are concealed by the matte and frame. (8.5). (B) The notebook shows areas of wrinkling and bending, as well as one crease in the bottom section of the booklet. (8.5). (8.5, 8.5) 200 - 400 2364 - COLLECTION OF 5 COCA COLA ADVERTISING ITEMS 14” X 13” A nice collection of four c. 1960s decals and one string hanger from Coca-Cola. CONDITION: Three of the decals have been framed and remain exceptionally clean with no significant detractions.

The fourth decal has been well-preserved in plastic as well. The string hanger shows the slightest amount of bending and wear to the outer edges, but is still a great display piece. A clean and seldom seen group.

(9.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 200 - 400 LOT - 2363

LOT - 2364

2365 - COLLECTION OF MISCELLANEOUS COCA-COLA ADVERTISING ITEMS 21” X 25” A diverse grouping of Coca-Cola advertising items, including an early newspaper advertisement, bottles and a handful of reproduction advertising items. CONDITION: The newspaper shows heavy amounts of tearing and wear. The bottles are all filled and remain nice. The other miscellaneous items display well, some of which are fantasy and reproduction.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 200 - 400 LOT - 2365

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2366 - COLLECTION OF 5 COCA-COLA PULLMATCHES Largest: 7” x 5” x 5”. A collection of 5 Coca-Cola pull match display and NOS replacement sets. CONDITION: The display has good color throughout with minor scratches through the Coca-Cola lettering. The pull match replacements are complete with original tin and cardboard containers. (Very Good) 200 - 400

LOT - 2366

2367 - COLLECTION OF 4 COCA-COLA ADVERTISING ITEMS 16” X 24” A nice collection of 4 Coca-Cola advertising items, including three cardboard Christmas displays and a vacuumed plastic menu board item. CONDITION: All four of these items show general wear throughout the fields. The cardboard items show wrinkling, fading, moisture damage, creasing and minor paper loss. The plastic sign shows general staining and damage to the outer edges of the plastic. (8). 100 - 200 LOT - 2367

2368 - COLLECTION OF 6 COCA-COLA SODA POP HATS Largest: 9” x 8” x 3”. A nice collection of 6 c. 1920s through the 1950s paper and fabric hats from Coca-Cola. CONDITION: All of these hats are lucky to have survived. Some show heavier wrinkling than others. Others show minor discoloration. A desirable and seldom seen assortment. (8.5).

100 - 300 LOT - 2368

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LOT - 2369

LOT - 2370

2369 - COLLECTION OF 3 COCA-COLA CONVENTION BADGES Largest: 2 - 3/4” x 2 - 1/4”. A nice collection of these c. 1930s through 1940 convention badges from Coca-Cola. CONDITION: The badge with the ribbon shows heavy oxidation to the metal tassel at the top, but the ribbon shows only minor wear and displays well. The two badges emblazoned with the Coca-Cola logo show age appropriate wear to the celluloid and tarnishing to the reverse metal back. (8.75+) 100 - 300

LOT - 2371 2370 - COLLECTION OF 8 COCA-COLA PERFUME BOTTLES Largest: 1” x 1” x 3 - 1/4”. A nice collection of 7 glass perfume bottles and a small perfume bottle in its silver case. CONDITION: The seven larger perfume bottles all retain good glass, which remains undamaged.

The stoppers and cork attached to the stopper on many of these has dry-rotted and cracked. The small bottle in the silver case shows age appropriate tarnishing to the silver finish, but is nonetheless complete and displays well. (Various) 100 - 300

264

2371 - COLLECTION OF 3 COCA-COLA ADVERTISING ITEMS Largest: 2 - 1/2” x 1 - 1/4” x 4 - 1/2”. A nice collection of 3 c. 1960s advertising items, including two promotional Westinghouse vending machine matchbook holders and a small vending machine radio.

CONDITION: (A&B) The two matchbook displays remain in nice, unused condition and are complete with their matches on the inside. (9.0). (C) The small radio retains its original leather holder with a fishtail graphic.

The leather holder shows minor wear, and the plastic construction of the radio itself shows areas of small paint loss. (8.5). (9.0, 8.5) 100 - 200

www.MorphyAuctions.com | June 8, 2024

2372 - ALLUMINUM BRUNHOFF COCA-COLA PRETZEL BOWL. D. - 9” x 4” A nice example of this C. 1930’s aluminum pretzel bowl from Coca-Cola featuring wonderful Coke bottle legs. CONDITION: The body of the bowl remains clean and shows small amounts of surface oxidation. The feet retain their original rubber pads on the underside. A good looking example. (8.0). 100 - 300

LOT - 2372

2373 - COLLECTION OF 3 COCA-COLA DESK EXECUTIVE ITEMS Largest: 4” x 4” x 1 - 3/4”. A nice collection of 3 Coca-Cola desk items, likely given to a executive at some point in the past. CONDITION: The ruler remains in its original presentation box. The other two pieces are in near mint condition, and show no mentionable damage. (9).

50 - 100

LOT - 2373 2374 - COCA-COLA MINIATURE PICNIC COOLER & CONTENTS Largest: 5 - 1/2” x 4” x 5”. A nice example of this c. 1950s miniature plastic cooler as well as other picnic contents from Coca-Cola.

This piece comes with miniature bottles, fake ice, miniature silverware, cookie cutters and placemats. CONDITION: All these items remain very clean, and were likely never used. The outer plastic cooler shows slight areas of wear to the plastic. (8.5). 50 - 150 2375 - COLLECTION OF 3 NEW OLD STOCK COCA-COLA NO-DRIP HOLDERS Each Box: 8 - 1/4” x 4 - 1/4” x 6 - 3/4”. A nice collection these c.

1920s and 1930s paper no-drip holders from Coca-Cola. These paper bags essentially acted as a koozie for a cold glass bottle of Coke. CONDITION: These three boxes of no-drip holders show slight cardboard loss, as well as areas of re-taping to the outer boxes. The inside contents show nice condition, no-drip holders with wonderful graphics and colors. (8). 50 - 250

LOT - 2374

LOT - 2375

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2376 - COCA-COLA BRUNHOFF LIGHT-UP SIGN 5” X 12” X 14” A nice example of this rare sign from Coca-Cola, made by Brunhoff, featuring the iconic script logo with “Lunch with Us” verbiage. CONDITION: The body and frame of this sign have been completely restored and repainted at some point in the past, but it has been done so in a tasteful manner and the colors match nearly exact to what an original would look like. The “Lunch with Us” glass lens at the bottom is a reproduction, but has been made to match the original almost exactly. The top circular lens is original, and shows little to no damage. The sign still lights up, and it has a modern power cord for safety. Although this sign has had work done to it over the years, it is still exceptionally rare and desirable among collectors.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 3,000 - 6,000

2377 - COCA-COLA POINT OF SALE ROTATING HELICOPTER DISPLAY 36” X 24” X 55” A seldom seen and highly impressive piece of Coca-Cola advertising. This display was meant to be used in a store atop a stack of Coca-Cola 6-packs in order to catch the customer’s eye and promote the product. This piece features a rotating helicopter, as well as a little boy driving it. There is a 12” metal button on both sides of the helicopter. CONDITION: The piece remains in very nice condition. The plastic helicopter itself shows a few areas of wear to the plastic as well as cracking. The upper rotors of the helicopter remain intact and display well. The base show the Coca-Cola logo on all four sides. There are slight areas of wear on all four sides, but nothing distracting. When plugged in, this piece operates both the rotors and helicopter itself spins.

A very rare and impressive piece of Coca-Cola history and advertising. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75).

3,000 - 6,000 266

LOT - 2376

LOT - 2377

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LOT - 2378

LOT - 2379

LOT - 2380 2378 - COLLECTION OF 2 COCA-COLA TOYS - SHOPPING CART & COIN BANK 9” X 13” X 21” A nice collection of 2 rare toys from Coca-Cola, including the colorful shopping cart and a coin bank with the original box. This piece also comes with a Coca-Cola grocery shop 2-bottle carrier. CONDITION: (A) The shopping cart remains in nice condition, with the colorful graphical area of the cart showing only minor wear to the extreme outer edges. The metal frame and construction of the cart shows surface oxidation and minor paint loss. (8.5). (B) The coin bank remains in its original box with wonderful graphics. The bank itself shows light wear, but is complete and ready to display. (9.0). The 2-bottle grocery cart carrier remains very nice, with little to no detractions. (9.0).

A nice collection of desirable toys from Coca-Cola. (8.5, 9.0) 600 - 1,200

2380 - COCA-COLA AMERICAN FLYER TOY TRAIN SET Largest: 6 - 1/2” x 2” x 3”. A rare and seldom seen example of this c. 1920s to early 1930s metal train set, made by American Flyer. This train set comes with a locomotive, a coal car, three passenger cars, a few sets of tracks for display purposes and a copy of the original instructions. CONDITION: The Coca-Cola cars all show minor paint loss, but remain vibrant and display well. The worst of the damage is on the top of the roof of two of the cars, where there is surface scratching and minor paint loss. The coal car and locomotive remain very nice, and show minor paint loss throughout. The toy tracks show age appropriate tarnishing to the metal. The copy of the instructions show light color loss.

A stunning and impressive display. (8.5). 2,500 - 5,000

2379 - COCA-COLA FLARE GLASS W/ ORIGINAL HOLDER 2-1/2” X 2-1/2” X 3-3/4” A rare and desirable piece of Coca-Cola history. This original flare glass and holder date from around 1905.

CONDITION: The flare glass remains undamaged and features an early etched Coca-Cola script logo. The holder itself shows age appropriate tarnishing to the metal with no significant detractions. An incredibly rare and impressive group. (9). 1,500 - 3,000

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2381 - COCA-COLA ELECTRIC TOY OVEN 4” X 9” X 9” A nice example of this toy oven from the 1930s, featuring the iconic Coca-Cola logo and “Pure as Sunlight” verbiage.

CONDITION: This piece shows crazing and oxidation throughout. There is paint loss throughout, most notably in the green sections of the oven. This piece retains an original power cord. The most important section of the oven, which is the Coca-Cola script, remains nice with light paint loss and crazing. A seldom seen and desirable toy. (7.5). 1,000 - 2,000 2382 - COLLECTION OF 4 NEW OLD STOCK COCA-COLA TOY VEHICLE SETS Largest Box: 13 - 3/4” x 1” x 3 - 1/4”. A nice collection of 4 toy vehicle sets from Coca-Cola and other various brands in their original boxes. CONDITION: The boxes themselves show age appropriate wear from handling and storage, but display exceptionally well. The internal contents remain in new old stock condition, and show only light amounts of wear to the surface from storage. (9). 400 - 800 2383 - COLLECTION OF 7 JAPANESE TOY COCA-COLA TRUCKS Each: 3 - 1/2” x 1 - 3/4” x 2 - 3/8”. A nice collection of 7 c. 1950s and 1960s toy trucks from Coca-Cola. CONDITION: All of these trucks remain exceptionally clean. There is only slight discoloration to the plastic bodies. One of these trucks is in its original plastic packaging.

(8.75+) 300 - 600 LOT - 2381

LOT - 2382

LOT - 2383 268

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2384 - COLLECTION OF 2 COCA-COLA ADVERTISING TOYS Box: 7 - 1/4” x 5” x 10”. A nice collection of 2 c. 1950s advertising items from Coca-Cola, including a toy dispenser bank in its original box and a famous Buddy Lee doll. CONDITION: (A) The banks remains in nice condition. The metal bank itself shows only light areas of wear, and the outer box retains wonderful graphic with light cardboard loss.

(8.9+). (B) The Buddy Lee doll shows only light soiling to the clothes, but remains in very nice shape with the plastic body retaining good color and shine. (9.0). (8.9+, 9.0) 300 - 600 2385 - COLLECTION OF 10 COCA-COLA TOY MATCHBOX TRUCKS 2 - 3/4” x 1 - 1/2” x 1”. A nice collection of 10 small matchbox trucks from Coca-Cola, featuring the black wheels. CONDITION: All ten of these trucks remain exceptionally nice, but a few do show areas of paint loss and wear. This collection comes with three original cardboard boxes.

(8.5+) 300 - 600 2386 - COLLECTION OF 2 COCA-COLA METAL TOY TRUCKS Largest: 13” x 3 - 3/4” x 4 - 1/2”. A nice collection of 2 toy trucks from Coca-Cola, one still in its original box and one still loose example.

CONDITION: (A) The loose example remains exceptionally nice. There is very insignificant chips to the paint on the outer body of the truck. (B) The boxed truck shows age appropriate wear with minor cardboard loss to the box from handling and storage. The truck itself shows minor paint loss and wear, likely from storage. (8.75). 300 - 600 2387 - COCA-COLA AMERICAN FLYER TOY TRAIN CAR 7” x 2” x 3”. A nice example of this rare c. 1930s tin train car from Coca-Cola, made by American Flyer. CONDITION: The body of this train shows excellent color and shine. There are are areas of surface scrapes and minor paint loss throughout the litho tin regions. The piece is complete, and shows only minor bending to the metal and paint loss.

(8.25). 1,000 - 2,000

LOT - 2384

LOT - 2385

LOT - 2386

LOT - 2387

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2388 - COLLECTION OF 2: COCA-COLA METAL TOY TRUCKS 6” x 5” x 12, 6” x 7” x 21” A nice collection of two C. 1930s-1950s toy trucks from Marx and Metal Craft featuring wonderful Coca-Cola advertisements. CONDITION: Both trucks show a fair amount of paint loss and scuffs throughout the bodies. The Coca-Cola logo’s sections show color loss and wear too. The miniature bottles for the one truck are included. (7.0). 200 - 400

SEE WEBSITE FOR ADDITIONAL PHOTOS

2389 - COLLECTION OF 3 SMITH MILLER COCA-COLA TRUCKS 14” X 6” X 6” A nice collection of 3 c. 1940s wooden and metal trucks made by Smith Miller for The Coca-Cola Company. CONDITION: (A) The first truck has been restored at some point in the past. The metal body and wood frame has been repainted and new Coca-Cola decals have been applied. This truck comes with four miniature yellow cases of bottles. (Restored). (B) The second truck remains in original condition, and shows minor paint loss throughout the metal and wood frame. This truck comes with an array of original toy blocks on the back. (8.25). (C) This truck remains in original condition, with “Smitty’s Toys California” painted on the metal cab and “Coca-Cola” on the back. This piece comes with an array of original toy blocks. (8.5). (Various) 1,000 - 2,000

LOT - 2388

LOT - 2389

LOT - 2390 2390 - COLLECTION OF 2 NEW OLD STOCK COCA-COLA TOY TRUCKS Largest Box: 17 - 3/4” x 1 - 1/2” x 6”. A nice collection of 2 new old stock toy trucks from the 1950s and 1960s, featuring the iconic Coca-Cola Company logo. CONDITION: (A) The yellow truck retains its original box, which has been opened on one end and is missing the cardboard flaps. The box shows general age wear from storage and handling. The yellow truck itself shows slight discoloration and wear to the applied decal logos. (8.9).

(B) The set of six friction toy buses retain their original box, which has vibrant colors and shows minor areas of wear from storage and handling. The internal contents show six different buses, one featuring the Coca-Cola logo. They are no old stock and exceptionally clean. (9). 1,000 - 2,000

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2391 - COLLECTION OF 2 COCA-COLA TOY TRUCKS bOX: 13 - 1/4” x 5 - 3/4” x 5”. A nice collection of 2 c. 1950s toy truck from Coca-Cola, one of which is new old stock in its original box.

CONDITION: (A) The truck in its original box remains in exceptionally clean and unused condition. The box shows areas of wear, cardboard loss and re-taping. (9.0). (B) The second truck remains in very well displaying condition. There are slight areas of paint loss, and wear to the decaled logos. (8.75). (9.0, 8.75) 600 - 1,200 2392 - COLLECTION OF 3 METALCRAFT COCA-COLA TRUCKS Each: 11 - 1/2” x 4” x 6”. A nice collection of 3 Coca-Cola metalcraft toy trucks with the original miniature bottles. CONDITION: All three of these trucks show light paint wear to the body. The truck with the battery-operated headlights. It appears the metal body has been repainted red, and the Coca-Cola logo has been applied with a modern decal. This is a nice collection showing three different examples of these trucks. (Various) 600 - 1,200

LOT - 2391

LOT - 2392

LOT - 2393

LOT - 2394 2393 - COLLECTION OF 3 BUDDY L & SMITH MILLER COCA-COLA TOY TRUCKS Largest: 14 - 3/4” x 6” x 6 - 1/2”. A nice collection of 3 c. 1940s and 1950s Coca-Cola toy trucks from Buddy L and Smith Miller.

CONDITION: (A&B) The two Buddy L trucks display well, but show slight evidence of use, with minor paint loss to the outer cab and bottle rack areas. The decals show light crazing and cracking. (8.5). (C) The Smith Miller truck appears to have been repainted at some point in the past with modern bottle decals and script decals being applied to the back body of the truck. (Restored). (8.5, Restored) 600 - 1,200

2394 - COLLECTION OF 3 LOUIS MARX PRESSED STEEL COCA-COLA TRUCKS Largest: 20 - 1/2” x 6” x 6 - 1/4”. A nice collection of 3 c. 1950s pressed steel trucks from Coca-Cola, made by Louis Marx. CONDITION: All three of these trucks display exceptionally well. They do show minor areas of use and paint loss throughout the bodies and graphic regions, but nothing offensive. (8). 400 - 800

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LOT - 2395

LOT - 2396

LOT - 2397

LOT - 2398

2395 - COLLECTION OF 8 COCA-COLA MATCHBOX TRUCKS 2 - 3/4” x 1 - 1/2” x 1”. A nice collection of 8 toy matchbox trucks from Coca-Cola, featuring the rare grey wheels. CONDITION: All eight of these trucks show evidence of use and wear with paint loss throughout. These trucks do come with four nice, original boxes that show only the lightest amount of wear. (7.75+) 300 - 600 2396 - COLLECTION OF 4 COCA-COLA TOY TRUCKS IN ORIGINAL BOXES Largest Box: 5 - 3/4” x 2 - 1/2” x 2 - 1/4”. A nice collection of 4 c. 1950s and 1960s toy trucks in their original graphical boxes.

CONDTION: The boxes on these trucks all show light cardboard loss and wear, but still display well. The trucks inside the boxes are all very clean, but do show minor areas of paint loss in occasional locations.

(8.25). 200 - 400

272

2397 - COLLECTION OF 2 COCA-COLA TOY TRUCKS 14” X 6” X 6” A nice collection of 2 c. 1930s through the 1950s toy trucks from Coca-Cola, featuring Smith Miller and Buddy “L.” CONDITION: (A) The Smith Miller truck has been restored at some point in the past. It displays well, and retains its original blocks on the back of the truck. Otherwise, the truck has been repainted completely.

(Restored). (B) The Buddy “L” truck shows age appropriate wear and scratching throughout the body and paint, as well as to the Coca-Cola and Buddy “L” decals. (8.0). (Restored, 8.0) 600 - 1,200 2398 - COLLECTON OF 3 COCA-COLA CAN AND COIN BANKS Each: 2 - 1/2” x 2 - 1/2” x 4 - 3/4”. A collection of 3 Coca-Cola 12oz. can and coin banks. CONDITION: The cans all have good color and shine with only slight surface scuffs and tarnish on the lids. (Various) 100 - 300

www.MorphyAuctions.com | June 8, 2024

LOT - 2399

LOT - 2400

LOT - 2401

LOT - 2402 2399 - COLLECTION OF TOY COCA-COLA TRUCKS Largest Box: 13” x 4 - 1/2” x 3 - 3/4”. A nice example of this good-sized collection of c. 1950s and 1960s toy trucks from Coca-Cola, some of which are in their original cardboard packaging. CONDITION: The route truck and the set of van trucks remain in their original packaging. The trucks remain in new old stock condition with little to no damage. The cardboard boxes show age appropriate wear with minor tearing and discoloration. The bus terminal set has been used, and shows scuffing to the bus cars as well as to the terminal track. (Various) 500 - 1,000 2400 - COLLECTION OF 3 COCA-COLA TRUCKS & CAR Largest: 12 - 1/2” x 5 - 1/2” x 3”. A nice collection of 3 c. 1950s and 1960s Coca-Cola toy trucks and a Sprite derby car. CONDITION: All three of these toys display well, and were only ever lightly used. They do show areas of slight wear and discoloration to the graphical and painted regions. (8.5). 100 - 300

2401 - COLLECTION OF 4 COCA-COLA TOY TRUCKS Largest: 4” x 1 - 1/2” x 1 - 1/2”. A nice collection of 4 c. 1930s through the 1960s toy trucks from Coca-Cola.

CONDITION: All of these trucks remain exceptionally nice, but do show areas of use and minor paint loss. (8.5).

100 - 300 2402 - COLLECTION OF 4 COCA-COLA TOY TRUCKS Largest: 8” x 3” x 3 - 1/2”. A nice collection of these c.

1950s and 1960s toy trucks from Coca-Cola. CONDITION: (A,B & C) The three smaller trucks all remain exceptionally clean with little to no damage. (9.0). (D) The slightly larger truck shows minor paint loss on the body of the truck, but it still displays well. (8.5). (9.0, 8.5) 100 - 200

www.MorphyAuctions.com | June 8, 2024

273

LOT - 2403

LOT - 2404

2403 - COLLECTION OF 6 MINIATURE COCA-COLA MUSIC BOXES Each: 2 - 3/4” x 2” x 2 - 1/4”. A collection of six c. 1950s miniature music boxes. CONDITION: All six pieces have good color throughout with areas of surface staining. They are complete with their original tops.

(Good) 300 - 600 2404 - COLLECTION OF 6 MINIATURE COCA-COLA MUSIC BOXES Each: 2 - 3/4” x 2” x 2 - 1/4”. A collection of six c. 1950s miniature Coca-Cola music boxes. CONDITION: All six music boxes have good colors. They all have very minor paint loss and browning. All six boxes have their original lids. (Good) 300 - 600 2405 - COLLECTION OF 6 MINIATURE COCA-COLA MUSIC BOXES Each: 2 - 3/4” x 2” x 2 - 1/4”. A collection of six c. 1950s miniature Coca-Cola music boxes. CONDITION: All six boxes have minor areas of staining and areas of surface wear and are complete with the original lids. (Good) 300 - 600 2406 - COLLECTION OF 7 COCA-COLA DINING SET Largest Plate: 9 - 1/4” Dia. A nice collection of 7 c. 1930s dining set pieces, including a bowl, saucer, plate and teacup as well as others. It seldom seen to have so many of these pieces in one place. CONDITION: They all show good color and shine throughout the logos. A few show light ceramic wear, but nothing hardly mentionable. (9). 1,000 - 2,000

LOT - 2406

274

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LOT - 2405

2407 - JOHN PEMBERTON MEDICINE BOTTLE W/ ORIGINAL LETTERHEAD 3” X 14” X 13” An exceptionally rare and desirable piece of early Coca-Cola history. John Pemberton invented Coca-Cola in 1886, and this is an example of his letterhead and original medicine bottle from his pharmaceutical career prior to Coca-Cola. CONDITION: The bottle itself remains very nice with slight haziness to the glass. The embossing is clean and very legible. The letterhead remains nice with crisp wording.

The outer edges are concealed by the matte inside the frame. Both of these pieces are displayed nicely in a custom shadow box, and are ready to display. A rare and exceptional piece of Coca-Cola history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75).

1,000 - 2,000 2408 - COCA-COLA HUTCHINSON BOTTLE FROM JASPER, AL 7” A rare and exceptional example of this c. 1900 Hutchinson Bottle from Coca-Cola with a Jasper, AL embossed slug plate. CONDITION: The slug plate design logo in the center remains very nice, with only a minimal amount of wear to the embossed lettering. The bottom of the bottle shows isolated areas of very light chipping to the glass, but nothing offensive. The neck and shoulders of the bottle are all original and intact, with no significant detractions. It is likely that this bottle was very lightly tumbled in the past. (8.75).

2,500 - 5,000 2409 - COCA-COLA HUTCHINSON BOTTLE FROM BESSEMER, AL 7” An early and rare example of this c. 1900 Coca-Cola Hutchinson Bottle from Bessemer, AL, featuring a wonderful script logo in the center.

CONDITION: The slug plate design in the center of this bottle remains very clean. There is only a light amount of wear to the embossed letters. The bottom edges of the bottle show light wear to the glass with no cracks or major chips. The neck of the bottle and the top are original. There is one crack that starts at the shoulder of the bottle and runs down into about 30% of backside of the bottle.

This bottle displays excellently, and is a rare piece of early Coca-Cola history. (8.5). 2,000 - 4,000 2410 - COCA-COLA HUTCHINSON BOTTLE BIRMINGHAM, AL 7” A rare and early piece of Coca-Cola history.

This Hutchinson bottle from Birmingham, AL, features a large Coca-Cola embossed logo in the front, as well as Birmingham, AL in block letters along the back bottom edge. This bottle was manufactured by the Root Glass Company, and shows wonderful age appropriate imperfections in the glass.

CONDITION: The embossed logo on the front shows age appropriate wear to the raised lettering. The embossed town name on the back also shows age appropriate wear. There is a slight haziness to the glass on this bottle. The bottom edge shows age appropriate chipping as well as the shoulder and neck. The bottom of the bottle is marked “BC-C.” This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 2,000 - 4,000 2411 - COCA-COLA HUTCHINSON BOTTLE FROM ANNISTON, AL 7” A rare and impressive example of this c. 1900 Hutchinson Coca-Cola bottle from Anniston, AL. This bottle features nice embossed block lettering along the front base of the bottle. CONDITION: The body of the bottle remains very clean with age appropriate imperfections to the glass. The embossed lettering along the bottom shows very faint amounts of wear. The shoulder and neck of the bottle are original, and remain undamaged with only a slight amount of wear to the glass. A rare and impressive example. (8.75+) 1,500 - 3,000

LOT - 2407

LOT - 2409

LOT - 2408

LOT - 2410

www.MorphyAuctions.com | June 8, 2024

LOT - 2411

275

LOT - 2412

LOT - 2413

LOT - 2414

LOT - 2415

2412 - COCA-COLA HUTCHINSON BOTTLE FROM BRUNSWICK, GA 8” A seldom seen and desirable example of this Coca-Cola Hutchinson Bottle from Brunswick, GA. This bottle features a nicely embossed slug plate in the center, as well as the embossed word “Registered Embossed” along the bottom base. CONDITION: The embossed slug plate on this bottle remains nice and legible with age appropriate wear.

There is slight chipping to the embossed lettering. The bottom edges of the bottle, neck and shoulder also show age appropriate wear. This bottle has many imperfections in the glass, which is appropriate for the age, as well as the manufacturing process at the time. This bottle was most likely lightly tumbled at some point in the past in order to bring at the best shine of the glass. This rare bottle is seldom seen in any condition. (8.75). 1,500 - 3,000 2413 - COCA-COLA HUTCHINSON BOTTLE FROM TUSKEGEE, AL 7” A clean and desirable example of this c. 1900 Coca-Cola Hutchinson Bottle from Tuskegee, AL. This bottle features a nice ribbed pattern along the bottom edge, as well as “JMJ” embossed on the bottom.

CONDITION: This bottle remains exceptionally clean with very few imperfections to the gloss. There is one imperfection directly behind the “usk” in “Tuskegee,” which is a bubble in the glass and not damage. The slug plate and embossed lettering itself remains exceptionally clean, with no significant detractions. The shoulder, neck and base of this bottle show very minor wear. A stunningly clean and impressive example of early Coca-Cola bottling history. (9). 1,500 - 3,000 2414 - COCA-COLA HUTCHINSON BOTTLE FROM CHATTANOOGA, TN 7” An early and impressive example of this Coca-Cola Hutchinson Bottle from Chattanooga, TN, the home and origin of all Coca-Cola bottling.

This rare bottle features a nicely embossed slug plate in the center.

CONDITION: The slug plate retains nicely embossed letters, with very light areas of chipping and wear. The bottom edges of the bottle show very light wear to the glass as well. There are one or two minor chips on the left and right side. The neck and shoulder of this bottle are original, and remain undamaged. The top lip shows only very minor chipping. This bottle was most likely lightly tumbled at some point in the past in order to bring at the best shine of the glass. A rare and desirable example of Coca-Cola history. (8.75). 1,500 - 3,000 276

LOT - 2416 2415 - COCA-COLA HUTCHINSON BOTTLE FROM GADSDEN, AL 7” A rare and desirable bottle that is seldom seen from the early days of Coca-Cola Bottling. This bottle is from Gadsden, AL, and shows a small Coca-Cola Bottling Company embossing along the bottom heel of the bottle. CONDITION: This bottle presents very nicely with no chips or cracks in the body of the bottle. The embossed lettering at the bottom shows age appropriate wear and is still legible. The inner neck of the bottle shows cracking and a small repair, which is only visible upon close inspection. This bottle was most likely lightly tumbled at some point in the past in order to bring at the best shine of the glass. Otherwise, this bottle remains very clean and displays very nicely. (8.5). 1,000 - 2,000 2416 - COCA-COLA HUTCHINSON BOTTLE TUSKEGEE, AL 7” A rare and impressive example of this Coca-Cola Hutchinson bottle from Tuskegee, AL. This bottle features the manufacturer “JMJ” on the bottom. CONDITION: The embossed slug plate on this bottle shows light wear to the embossed lettering, but still displays very well. The bottom edges of this bottle show age appropriate wear and scuffing to the glass. The top of this bottle has been replaced at some point, but is hardly recognizable and still displays very nicely. (8). 1,000 - 2,000

www.MorphyAuctions.com | June 8, 2024

LOT - 2417

LOT - 2418

LOT - 2419

LOT - 2420

2417 - COCO-COLA HUTCHINSON BOTTLE FROM CHATTANOOGA, TN 7” A rare and early example of Coca-Cola history. This embossed Hutchinson bottle features a misspelling of Coca-Cola, spelled “Coco-Cola.” This bottle features a nice embossed slug plate, and was manufactured by Dixie Glass. CONDITION: The slug plate on this bottle remains very clean, with only very light wear to the embossed lettering. The bottom edges of this bottle show age appropriate wear to the glass.

The top shoulder and neck remain undamaged. This bottle was likely tumbled at some point in the past to help polish it. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600 2418 - COLLECTION OF 4 COCA-COLA BOTTLES 2” X 5” X 9” A nice collection of 4 Coca-Cola bottles, including three Hutchinson bottles and a Westinghouse water bottle. The Hutchinson bottles include a Biedenharn Candy Company Hutchinson bottle, a W. Walker Soda Water Hutchinson bottle and a c. 1960s commemorative Hutchinson bottle. CONDITION: All four of these bottles remain in nice condition. (A & B) The Biedenharn and Walker Hutchinson bottles show age appropriate wear to the embossed lettering. They remain chip free, and show only the slightest amounts of wear to the necks and bases. (C) The printed commemorative Hutchinson bottle remains in like-new condition with no significant detractions. (D) The water bottle shows no cracks and remains in wonderful condition with age appropriate oxidation to the metal cap. (Various) 400 - 800

2419 - COLLECTION OF 2: COCA-COLA GLASS DISPLAY BOTTLES. 21” A nice collection of two C. 1930’s glass display bottles from Coca-Cola featuring nicely embossed lettering.

CONDITION: The painted bottle shows nice crazing and wear to the painted sections. The glass remains solid, with some minor wear to the glass around the top lip of the bottle. The cap is missing (8.5). The non-painted bottle remains nice with slight discoloration in the field of the bottle and general wear to the glass. This bottle retains its original bottle cap, which shows age appropriate wear and oxidation (8.5). (8.5,8.5). 300 - 600 2420 - COLLECTION OF 4 COCA-COLA SELTZER BOTTLES Each: 12 - 1/4” x 4” x 4”. A nice collection of 4 c. 1930s and 1940s seltzer bottles from Coca-Cola. CONDITION: All of these bottles show nice painted or etched graphics.

The metal tops of the bottles show age appropriate tarnishing and wear. The painted graphics show slight areas of fading and chipping, but still display well. (8.5).

300 - 600

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LOT - 2421

LOT - 2422

LOT - 2423 2421 - COLLECTION OF 3 EMBOSSED & PAPER LABEL EARLY GLASS JUG & BOTTLES Largest: 5 - 1/2” x 5 - 1/2” x 14”. A collection of 3 early embossed and paper label glass jug and bottles. CONDITION: All three are in excellent condition. There are no cracks to the lip or base. There are no cracks or breaks throughout. The Coca-Cola paper label jug has wear to the paper on both sides, as well as staining on the inside of the jug.

(Various) 200 - 400 2422 - COCA-COLA BOTTLE MOLD 5 - 1/2” x 5” x 10”. A nice example of this c. 1960s heavy steel bottle mold from Coca-Cola. CONDITION: This bottle mold remains intact and complete. It shows age appropriate tarnish and oxidation to the metal.

(8.5). 100 - 400 2423 - COLLECTION OF 8 COCA-COLA STRAIGHT-SIDED BOTTLES Each: 8” x 2 - 1/4” x 2 - 1/4”. A nice example of this collection of early straight-sided bottles from Coca-Cola. CONDITION: A few of these bottles retain paper labels, which are likely not original and applied to the bottle backs in the day. The labels do enhance the display well. All the bottles show general wear to the glass, as well as a slight haze to the clear bottles. One of these bottles shows an old metal stopper in the top. The towns on these bottles include Birmingham AL, Jacksonville FL, Tampa FL, Findlay OH, Nashville TN, and Jackson TN. (Various) 100 - 300 278

LOT - 2424 2424 - COLLECTION OF 5 EMBOSSED COCA-COLA BOTTLES Largest: 11 - 1/2” x 3 - 1/4” x 3 - 1/4”. A nice collection of 5 c. 1930s Coca-Cola embossed large-size bottles. CONDITION: All five bottles display very well with wonderful embossed lettering. There are few areas of discoloration and haziness to the glass, but they still display exceptionally well. (8.75). 100 - 300

www.MorphyAuctions.com | June 8, 2024

LOT - 2425

LOT - 2426

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2427

LOT - 2428

2425 - COLLECTION OF 3 COCA-COLA BOTTLES & CAN 6” X 6” X 10” A nice collection of 3 Coca-Cola syrup related items, including a syrup bottle, seltzer bottle and a paper label syrup can.

CONDITION: (A) The syrup bottle remains very nice, and shows light crazing and discoloration to the foil label. Otherwise, the bottle remains un-cracked and in nice condition. (8.75). (B) The seltzer bottle shows areas of light wear along the bottom edge. The etching remains very nice, and the dispenser top shows areas of oxidation and wear. (8.5).

(C) The syrup can shows areas of discoloration and tearing to the paper label, but still displays very well. (8.5). (8.75, 8.5) 600 - 1,200

2427 - WOODEN COCA-COLA 12-PACK CARRIER Case w/ bottles: 16 - 1/2” x 5 - 1/2” x 8 - 1/4”. A rare and exceptional example of this rare wooden 12-pack carrier from Coca-Cola, including 12 original embossed Coca-Cola bottles.

CONDITION: The body of this wood carrier shows areas of discoloration, age appropriate wear and patina throughout. The wooden construction of the piece is solid, and displays very well. The bottles show age appropriate case wear, as well as general tarnishing to the metal caps. (8). 400 - 800

2426 - COCA-COLA RAILROAD BOTTLE CRATE 18” X 26” X 10” A nice example of this early bottle crate from Coca-Cola, featuring an early script logo and Harrisburg, PA heritage.

CONDITION: This bottle crate retains excellent graphics on both sides.

The Coca-Cola script logo is very legible. This piece retains its original lattice work on the inside. A good and impressive surviving example.

(8.5). 400 - 800

2428 - COLLECTION OF 3 COCA-COLA SELTZER BOTTLES D - 4” A nice collection of 3 Coca-Cola seltzer bottles, including Morgantown, WV, Chicago, IL, and Dubois, PA. CONDITION: (A) The first bottle features a painted label, which remains nice and shows only the lightest amount of wear. (9.0). (B) The Chicago bottle features an etched glass logo, which shows slight wear and graphical loss in areas.

(8.75). (C) The Dubois bottle shows an etched block letter logo with age appropriate loss and wear. This bottle also features an original Coca-Cola spigot at the top. (9.0, 8.75) 300 - 600

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2429 - COLLECTION OF 2 COCA-COLA BOTTLE CRATES 11” X 17” X 9” A nice example of 2 early Coca-Cola bottling crates from Detroit, MI and Huntington, WV. CONDITION: (A) The Detroit crate shows wear to the Coca-Cola logo, as well as throughout the body of the crate. (8.0). (B) The Huntington, WV bottle crate is older, and shows age appropriate wear and fading. It is a rare and desirable example. (7.5). (7.5, 8.0) 300 - 600

LOT - 2429

2430 - COLLECTION OF 2 COCA-COLA BOTTLE RACKS 6” X 15” X 49” A nice collection of 2 bottle racks from Coca-Cola, featuring the iconic script logo on both. CONDITION: (A) The fishtail rack retains a nice embossed sign at the top. The sign shows areas of paint loss, scraping and wear throughout. The rack itself has been nicely repainted white at some point in the past. (7.5). (B) The second bottle rack shows areas of paint loss to the outer edges of the upper sign at the top. The rack itself retains its original red paint, and shows areas of wear throughout. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5, 8.0) 300 - 600 2431 - COLLECTION OF 8 MINIATURE COCA-COLA BOTTLE CRATES Largest: 6” x 4” x 3”. A nice collection these c. 1930s through the 1960s miniature Coca-Cola crates with bottles. CONDITION: These crates all show age appropriate wear. There is minor paint loss to the wooden crates themselves. There is general fading to the Coca-Cola logos on several examples. The miniature bottles show age appropriate wear and discoloration to the glass. (8.5). 300 - 600

LOT - 2430

LOT - 2431 280

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LOT - 2432

LOT - 2433

2432 - COCA-COLA BALLPARK STADIUM CARRIER. 8” x 16” x 9” A nice example of this C. 1940 stadium carrier featuring a wonderful and impressive embossed Coca-Cola logo. The original bottle opener and shoulder strap are still intact.

CONDITION: The body of the carrier shows scuffs and paint loss throughout. One of the rivets on the front is missing. The interior galvanized lining shows age appropriate wear. (8.0). 300 - 600 2433 - COLLECTION OF 5 COCA-COLA BOTTLE CARRIERS Largest: 8 - 1/2” x 6” x 12 - 1/2”.

A nice collection of 5 c. 1930s through the 1950s bottle carriers from Coca-Cola. CONDITION: All of these carriers show age appropriate wear from minor use and handling over the years. The two heavy paper 6-packs show discoloration and wear throughout, but are seldom seen and display well. The three wooden carriers show minor paint loss and good patina throughout. A desirable and well displaying set. (8.5). 400 - 800 2434 - COLLECTION OF 4 COCA-COLA 6-PACK CARRIERS Largest: 7 - 1/4” x 5” x 13”. A nice collection of 4 c. 1930s and 1940s 6-pack carriers from Coca-Cola, featuring three cardboard and a wood example. CONDITION: All of these carriers display exceptionally well. The three cardboard examples were never used, and show only light discoloration and bending to the cardboard. The wooden example shows wonderful patina with light wear to the wood and graphic regions. (8.5). 400 - 800

LOT - 2434

LOT - 2435 2435 - COLLECTION OF 5 COCA-COLA SELTZER & SYRUP BOTTLES Largest: 12 - 1/4” x 4” x 4”. A nice collection of 5 early Coca-Cola seltzer and syrup bottles, featuring wonderful colors and the iconic company logo. CONDITION: The three seltzer bottles remain undamaged, and show crisp etched graphics in the field. The metal tops show slight tarnishing and areas of wear to the metal.

The two syrup bottles retain their original metal caps. The syrup bottle with the wreath shows a slight cracked and deformed area to the upper lip. The bodies of these bottles remain very nice. (8.5). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

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2436 - COLLECTION OF 5 COCA-COLA DIAMOND HARLEQUIN SODA POP CANS Each: 2 - 1/2” x 2 - 1/2” x 4 - 3/4”. A nice collection of 5 c.

1960s diamond cans, featuring the harlequin pattern. CONDITION: All five of these cans remain very nice, and display well. The bodies of cans occasionally show areas of wear to the color. None of these cans retain their original contents.

Two of them have been opened from the top, and one of them has a slit for a coin bank. The other two remain unopened. (8.5). 100 - 300

LOT - 2436

LOT - 2437 2437 - COLLECTION OF 8 EARLY COCA-COLA FLARE GLASSES Each: 3” x 3” x 4”. A nice collection, showing various examples of the early Coca-Cola flare glasses.

Some with some desirable crude Coca-Cola script logos. CONDITION: The glasses themselves remain undamaged and display well. There is the occasional area of color loss in the etched glass logos.

(8.75+) 300 - 600 2438 - COLLECTION OF 6 NEW OLD STOCK COCA-COLA DIAMOND GLASS GLASSES Box: 9” x 6” x 6 - 1/4”. A nice collection of 6 new old stock c. 1960s diamond pattern glasses from Coca-Cola. CONDITION: These glass remain in their original packaging box. The glassware itself, remains exceptional with no significant damage. The outer cardboard box shows slight discoloration and tearing. (9). 100 - 300 2439 - METAL COCA-COLA BOTTLE RACK FRAME. 54” x 21” x 15” A nice example of this C. 1950’s metal carton and bottle rack frame used by Coca-Cola. CONDITION: This piece original had a tin sign that attached to the top, which is not present. But the frame itself retains its original green paint and has a good patina. Areas of surface rust and paint loss. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 100 - 300

LOT - 2438 282

www.MorphyAuctions.com | June 8, 2024

LOT - 2439

LOT - 2440

LOT - 2441

2440 - DRINK COCA-COLA GLASS AND HOLDER 4” A nice example of this reproduction fountain glass and holder from Coca-Cola. CONDITION: The glass and holder remain undamaged and exceptionally clean. These were produced in the 1970s.

25 - 100 2441 - WOODEN CRATE OF 24 COCA-COLA BOTTLES. 9” x 20” x 12” A nice wooden crate with 24 C. 1990’s filled bottles. CONDITION: The crate shows good patina with areas of wear to the paint. The bottles are all filled and show minor case wear.

(Good). 25 - 50 2442 - COLLECTION OF 2 COCA-COLA BOTTLE RACK AND BLANKET 56” X 20” A nice collection of two Coca-Cola items including a c. 1950s bottle display rack and a c.1980s quilt blanket. CONDITION: (A) The bottle rack shows heavy discoloration and wear to the top sign on both sides. The rack itself is sturdy and displays nicely. (7.0). (B) The quilt blanket shows yellowing and general wear to the fabric throughout. (8.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.0, 8.0) 100 - 400 2443 - COLLECTION OF 16 GLASS & CERAMIC COCA-COLA SPRITE BOY DISHWARE Each Glass: 5 - 5/8” x 2 - 3/4” x 2 - 3/4”. A nice collection of 8 cups and 8 ashtrays from Coca-Cola, featuring a wonderful Sprite Boy graphic. CONDITION: All of these items remain unused, and only show the lightest amount of wear in a few occasional areas from handling over the years. These c. 1950s dishes are wonderful display pieces and are quite eye-catching. (9).

300 - 600

LOT - 2442

LOT - 2443

www.MorphyAuctions.com | June 8, 2024

283

2444 - COLLECTION OF 7: COCA-COLA BOXES AND CRATES. 13” x 15” x 15”, 4” x 18” x 12”, 5” x 17” x 12”, 13” x 17” x 9”, 9” x 20” x 13”, 9” x 20” x 13”, 4” 17” x 12” A nice collection of C. 1940’s-1950’s bottle crates and syrup jug boxes from Coca-Cola. CONDITION: All of these crates show good color and display well. Some show wear to the wood and occasional surface oxidation to the metal surfaces. A well displaying set. (8.5).

100 - 300

LOT - 2444

LOT - 2445

LOT - 2446

LOT - 2447 2445 - COLLECTION OF 5 SODA POP ADVERTISING BOTTLE CRATES 12” X 18” X 4” A nice collection of bottle crates, including three from Coca-Cola and two from Mountain Dew. CONDITION: The three Coca-Cola crates all retain original pant, and display very well. There are areas of paint loss and wear throughout. The two Mountain Dew crates are very nice, and show the hillbilly logo. They show areas of paint loss and wear. (8). 100 - 200 2446 - COLLECTION OF 3 COCA-COLA 6-PACK CARRIERS Largest: 5 - 1/2” x 8” x 8”. A nice collection of 3 6-pack carriers, including two metal versions and a Masonite version. CONDITION: All three carriers show general wear from handling and use. The color remains strong on the Masonite version. (8.5). 100 - 300 284

2447 - LARGE COLLECTION OF COCA-COLA “WORLD” DISHWARE Largest: 11 - 1/2” x 12”. A large and impressive collection of this c. 1960s dishware from the famous Coca-Cola “World” campaign. This collection comes with five serving dishes, two oval side dishes, four ashtrays, four small 3D dishes and 17 various drinking cups. CONDITION: All of this glassware remains in nice, unused condition with only the slight amount of paint loss on an occasional piece. An excellent displaying and desirable set. (9). 200 - 500

www.MorphyAuctions.com | June 8, 2024

2448 - CRATE OF 4 COCA-COLA 6-PACKS 8” x 19” x 12” A crate of four Coca-Cola six-packs. CONDITION: All six-packs have good color with original caps and original liquid present. All the cardboard carrying containers are in excellent shape. The wood crate has some minor staining throughout and minor surface wear. (Good) 100 - 300 LOT - 2448

2449 - EARLY COCA-COLA CERAMIC SYRUP DISPENSER 21” A rare and impressive example of this c.

1896 syrup dispenser from Coca-Cola, made by the Wheeling Pottery Company. Both the bowl and the base of this dispenser are marked “The Wheeling Pottery Company.” This was the very first syrup dispenser that Coca-Cola released, and is highly sought-after and seldom seen. CONDITION: This dispenser remains in wonderful displaying condition. The bowl shows slight browning from absorbing syrup over the years. The base shows age appropriate wear to the gold embellishments. This dispenser comes with a age appropriate spigot that attaches to the base. The lid on this dispenser is from the time period, but is not original to the dispenser.

It displays well. An impressive and desirable example. (Very Good) 8,000 - 16,000

LOT - 2449

www.MorphyAuctions.com | June 8, 2024

285

2450 - COCA-COLA CERAMIC SYRUP DISPENSER BY THE WHEELING POTTERY COMPANY 9” X 9” X 12” A rare and exceptional example of this ceramic syrup dispenser c. 1896 from Coca-Cola, made by the Wheeling Pottery Company, featuring the an early embossed Coca-Cola logo with age appropriate and desirable crazing throughout. CONDITION: The base and bowl of this dispenser show light discoloration from use. When the syrup was dispensed from this ceramic urn, it often leaked into the white ceramic material giving it an off-brown color. The bowl and base of this dispenser remain exceptionally nice, both of which are marked “The Wheeling Pottery Company” underneath. The lid on this dispenser is a reproduction, but it matches and fits exactly. The metal spigot is a recent production, but displays and matches well. This is a seldom seen piece that is at the top of the list for most Coca-Cola collectors, and it would be an excellent addition to any collection. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75).

3,000 - 6,000 2451 - COLLECTION OF 2 COCA-COLA COUNTERTOP SYRUP DISPENSERS 20” X 10” X 17” A nice collection of 2 countertop syrup dispensers from Coca-Cola, each featuring a nicely embossed logo on both sides. CONDITION: (A) The first dispenser shows light areas of scuffing and paint loss, but remains all original. It retains some of its internal guts. (8.75). (B) The second dispenser remains in very similar condition, retaining some its original guts with wonderful color and gloss to the outer body. (8.0). Both of these dispensers are survivors and would display wonderfully in any collection. (8.75, 8.0) 600 - 1,200 2452 - COCA-COLA COUNTERTOP SYRUP DISPENSER 18” X 12” X 24” A nice example of this c. 1950s Coca-Cola syrup dispenser, featuring nicely embossed lettering on all sides. CONDITION: This piece is a good survivor with little to no damage to the plastic sections. There is only light surface scratching in isolated areas. The metal features of the piece show pitting and oxidation, but nothing distracting. This piece retains its original base and clamps, where it mounted to a countertop. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 500 - 1,000 2453 - COCA-COLA OUTBOARD SYRUP DISPENSER 24” X 10” X 24” A nice example of this Coca-Cola dispenser in the theme of an outboard motor, made by the Dole Company, and featuring embossed Coca-Cola logos on both sides. CONDITION: This dispenser has been restored at some point in the past with both the body and embossed lettering being repainted in a very tasteful and appropriate manner. This piece retains all original pieces, as well as some of its internal guts. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 500 - 1,000 LOT - 2450

LOT - 2451

286

LOT - 2452

www.MorphyAuctions.com | June 8, 2024

LOT - 2453

2454 - COCA-COLA VERNONWARE BOWL W/ FAKE ICE & BOTTLES Bowl: 9 - 1/2” x 9 - 1/2” x 4”. A nice example of this c. 1930s ceramic bowl from Vernonware, featuring nice faux ice and six old, still-filled Coca-Cola bottles. CONDITION: The ceramic body of this bowl remains exceptionally nice with good color and gloss throughout. The bottles show age appropriate case wear, and the faux ice adds nicely to the display. (9). 300 - 600 2455 - COLLECTION OF 2 COCA-COLA SYRUP DISPENSER & DISPLAY BOWL 11” X 11” X 13” A nice collection of two advertising items from Coca-Cola, including an original 1930s ice bowl and a reproduction example of the iconic Coca-Cola syrup dispenser. CONDITION: The reproduction dispenser remains in excellent condition with no significant detractions. The ice bowl remains similarly nice and includes some simulated ice for enhanced display. (Good) 200 - 400

LOT - 2454

LOT - 2455

2456 - COLLECTION OF 3 COCA-COLA ADVERTISING ITEMS 10” X 10” X 19” A nice collection of 3 advertising items from Coca-Cola, including two bottler plaque awards and the c. 1950s hard rubber syrup dispenser.

CONDITION: (A & B) The two bottling plant awards remain in excellent condition, with only slight wear to the metal embossed bottle area. (9.0). (C) The hard rubber dispenser shows areas of discoloration and wear, mostly to the inside of the base but also around the extreme outer edges and high relief areas. This hard rubber dispenser has become quite scarce over the years, and it is a desirable example. (8.5).

(9.0, 8.5) 600 - 1,200

LOT - 2456

www.MorphyAuctions.com | June 8, 2024

287

2457 - COLLECTION OF 9 COCA-COLA SMALL ADVERTISING ITEMS 6” X 3” A nice and impressive collection of small Coca-Cola advertising items from c. 1910 through the 1950s. This collection includes a set of verigraph glasses, two cigar bands, a watch fob, a 50th Anniversary foil element, two tin bottle spinners, a metal matchbook holder and a safe drive patch. CONDITION: All of these items remain in remarkable condition. The verigraph glasses are perhaps the cleanest that we have ever sold. One side of the glasses shows heavy wear to the small flair glass. The watch fob shows age appropriate oxidation and wear to the leather strap. The two tin bottle spinners show minor paint loss and wear, but are still vibrant and colorful. An excellent collection of small advertising items from Coca-Cola. (Various) 1,000 - 2,000 2458 - EARLY COCA-COLA LEATHER DESK CLOCK 3 - 1/4” x 1” x 3 - 1/2”. A nice example of this rare and early leather desk clock from Coca-Cola, featuring wonderful debossed lettering in the leather construction.

CONDITION: The inner face of the clock features an early Coca-Cola logo with ornate fixtures. It is lightly discolored. The outer leather body of the clock shows good gold lettering with a prominent Coca-Cola script logo. There was originally a small leather handle attached to the top of this clock, which is now missing. The bottom of the clock shows minor leather loss.

This piece retains its original dial and crank on the backside. (8.75).

1,000 - 2,000

LOT - 2457

SEE WEBSITE FOR ADDITIONAL PHOTOS

2459 - COCA-COLA LEATHER BOTTLE DESK CLOCK 3” x 2” x 8”. A rare example of this c. 1910s leather die-cut bottle clock from Coca-Cola. CONDITION: The inner clock face shows nice ornate features with a slight yellow tinge to the face itself. The gold debossed Coca-Cola logo in the leather remains vibrant with only light wear.

The leather body of the clock itself shows cracking and drying to the leather, but it does remain intact and stable. The piece shows its original brass can for the clock, as well as the small stand on the back.

A rare and impressive piece. (8).

1,000 - 2,000 LOT - 2458 288

www.MorphyAuctions.com | June 8, 2024

LOT - 2459

2460 - EARLY COCA-COLA BAIRD ADVERTISING CLOCK 18” x 4” x 30”. A well preserved and uncommon example of this c. 1890s paper mache and wood advertising clock from Coca-Cola, manufactured by Baird. This sign retains its original manufacturer label inside the bottom compartment of the cabinet, as well as its original markings on the face of the clock. CONDITION: The paper mache elements of the clock show excellent patina and age appropriate wear. The silver lettering shows paint loss throughout. The background of the paper mache sections show soiling, cracking and general color loss. The inner face of the Baird clock shows staining, likely from moisture damage to the paper face. The minute and second hand are still present on this clock. The outer wood body shows light varnish wear, as well as color loss.

This is an exceptionally rare and early piece of Coca-Cola history. (8). 3,000 - 6,000 2461 - DRINK COCA-COLA 5¢ REVERSE PAINTED GLASS SIGN 8” Dia. It is maker’s marked “Wolf & Company.” A nice example of this circular reverse painted glass backbar sign from Coca-Cola, featuring an early script logo with a large 5¢ graphic. CONDITION: It appears that the Coca-Cola lettering and 5¢ was likely retouched to brighten the color at some point. The backside of this sign retains its original leather material, showing the Coca-Cola logo backwards. This way it would reflect and read correctly when it was hung on the mirror of a backbar. This piece retains its original chain hanging edge, which has been reinforced in a few places with some small silicone to keep it intact. (8.5). 3,000 - 6,000 2462 - REVERSE PAINTED GLASS COCA-COLA VOLSTEAD ACT SIGN. Frame: 22 - 1/2” x 18 - 3/4”. Single Sided Glass. A rare example of this C. 1920’s Coca-Cola reverse painted glass mirror sign with nice displaying added frame. The two “C’s” in the Coca-Cola logo have wonderful mother of pearl inlay. CONDITION: The sign has strong paint and pearl inlay remaining, with only slight areas of paint loss on the word “Notice” at the top of the piece, and along the outer edges.

The outer edges of the mirror show very minor chips to the glass. (8.0). 3,000 - 6,000

LOT - 2461

LOT - 2460

LOT - 2462

www.MorphyAuctions.com | June 8, 2024

289

2463 - COCA-COLA WOODEN COOLER SIGN W/ ARROW 32” X 16” SSW. It is maker’s marked “K Display Incorporated.”

A nice example of this embossed wood cooler sign from Coca-Cola, featuring the iconic Westinghouse cooler with a nice metal arrow.

CONDITION: The wooden cooler retains good color, but shows areas of paint loss throughout mostly in the center field, just to the left of the large Coca-Cola script. The outer edges show paint loss and wear. The metal ring and arrow show age appropriate wear and paint loss throughout. A rare and desirable version of this sign. (8). 800 - 1,600 2464 - COCA-COLA LIGHT-UP CASH REGISTER SIGN 7 - 1/2” x 4 - 1/2” x 7 - 1/4”.

A nice example of this small c. 1950s light-up sign from Coca-Cola that once sat atop a a cash register. CONDITION: The sign remains in very clean and exceptional condition with the original manufacturer and inspection sticker on the back. The plastic features of this piece show only light surface abrasions, and the can shows age appropriate wear to the metal. The glass face is undamaged. This piece retains its original power cord and lights up appropriately. (9).

800 - 1,600

LOT - 2463

LOT - 2464

LOT - 2465

LOT - 2466 2465 - COLLECTION OF 2 KAY DISPLAY COCA-COLA SIGNS Each: 9 - 1/4” x 11 - 1/4”. A nice collection of 2 very clean wooden Kay display signs from Coca-Cola. CONDITION: Both of these signs retain excellent color and shine in the graphics. Both signs show a few areas of surface scratching in the field, as well as minor wear to the outer edges . Both remain in similar condition. (8.9+) 1,000 - 2,000

290

2466 - LARGE & IMPRESSIVE COCA-COLA BOTTLING CO. SCRIPT SIGN 6” X 20ft X 5ft This large metal die-cut sign from Coca-Cola features the iconic script die-cut letters and logo, and originated from the Florence Alabama Coca-Cola Bottling Company. Installed in 1958, this piece was displayed in Florence until 2001. CONDITION: This sign shows paint loss and wear throughout. There are areas of chipping, as well as non-factory mounting holes. When displayed on the wall, this piece is large and impressive, and it displays wonderfully. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 3,000 - 6,000

www.MorphyAuctions.com | June 8, 2024

2467 - COLLECTION OF 3: COCA-COLA AND PHILIP MORRIS ADVERTISEMENTS. 21” x 37”, 44” x 15”, 18” x 57” A nice collection of three advertising including a tin Coca-Cola sign, a cardboard Coca-Cola poster, and a diecut cardboard Philip Morris sign. CONDITION: The C. 1930’s metal sign retains wonderful gloss and color. It is marked “St. Thomas Metal Signs.” It has a few blemishes in the field and paint loss around the border (8.25). The Coca-Cola cardboard poster shows discoloration and wear to the outer sections of the field. The inner field shows light scuff as well (8.0). The Philip Morris piece shows color loss and wear in the field.

The outer edges show bending and color loss as well (7.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various). 1,000 - 2,000 2468 - DRINK COCA-COLA LIGHT-UP ILLUSION LIGHT 11 - 1/4” x 4” x 11 - 1/2”. A nice example of this c. 1950s illusion light from Coca-Cola, featuring the iconic company logo. CONDITION: The glass face of this sign remains exceptional with no mentionable damage. The outer plastic body of this clock remains intact, and shows a few light surface abrasions as well as some minor cracking to the outer frame.

The metal can on the backside retains its original manufacturer stickers. This piece retains its original power cord, and it operates. (9). 800 - 1,600

LOT - 2467

2469 - COCA-COLA SAWTOOTH LIGHT-UP CLOCK D - 22” An impressive and desirable light-up clock from Coca-Cola, featuring the iconic script logo with the circular sawtooth pattern. CONDITION: This clock remains in nice original condition. The glass front remains undamaged, and displays well when the piece is lit-up. The outer metal frame has a wonderful chrome finish. This piece has been given a modern power cord at some point in the past. It lights up and functions appropriately. 1,000 - 2,000 2470 - OUTSTANDING COCA-COLA LIGHT-UP FISHTAIL SIGN W/ ROTATING CLOCK 7” X 32” X 18” An exceedingly rare and desirable example of this double-sided light-up sign from Coca-Cola, featuring translucent insert panels and a wonderful rotating light-up clock mechanism. This piece is seldom seen in any of the most advanced collections, and it is truly a wonderful piece of Coca-Cola advertising history. CONDITION: The upper plastic body of the sign remains in nearly new old stock condition with its original Hanover Manufacturing label on the top. The fishtail clock mechanism shows excellent color with light discoloration to the plastic. The clock and mechanism still rotates and operates as it should. The piece retains its original power cord. This piece originally hung from two eyehooks, which are still intact along the top. This desirable piece is one of the most eye-catching light-up signs that Coca-Cola ever produced. (9). 3,000 - 6,000

LOT - 2468

LOT - 2469

LOT - 2470

www.MorphyAuctions.com | June 8, 2024

291

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2471

LOT - 2472

LOT - 2473

LOT - 2474

2471 - COCA-COLA “VISIT OUR SODA FOUNTAIN” LIGHT-UP SIGN 5” X 19” X 14” A nice example of this light-up sign from Coca-Cola, featuring a spinning illusion light-up section and “Soda Fountain” verbiage. CONDITION: The inside of this can remains in near-mint condition with only slight wear to the paper soda fountain insert. The outer frame and body of the sign shows age appropriate wear. There is minor crazing and paint loss throughout. There is a red strip along the bottom interior of the glass front panel, which shows slight discoloration and paint loss. The sign lights up, and the illusion functions appropriately.

A seldom seen and desirable piece from Coca-Cola. (8). 1,000 - 2,000

2473 - COCA-COLA “PLEASE PAY CASHIER” LIGHT-UP COUNTERTOP SIGN 5” X 20” X 9” A nice example of this light-up countertop sign from Coca-Cola, featuring a nice clock and the iconic script logo.

CONDITION: The glass panels in this sign remain undamaged, and only show light wear and fading. The red background behind the Coca-Cola script is slightly faded as well. The sign lights up and functions and properly. The can of the sign retains a nice gold color, but was likely repainted at some point in the past. The original manufacturers are still on the back. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600

2472 - COCA-COLA “PLEASE PAY CASHIER” LIGHT-UP COUNTERTOP SIGN 5” X 20” X 9” A nice example of this light-up countertop sign from Coca-Cola, featuring a rotating illusion element. CONDITION: The glass lenses on this sign remain very nice with no mentionable damage. The can is all original, and shows age appropriate crazing and wear. The sign lights up appropriately, and the illusion spinner behind the “Pause” verbiage works and displays well. The piece retains its original power cord. (8). 800 - 1,600

2474 - COCA-COLA LIGHT-UP “HAVE A COKE” COUNTERTOP SIGN 5” X 20” X 9” A nice example of this light-up countertop sign from Coca-Cola, featuring the iconic script logo and a nice art deco clock.

CONDITION: The glass lenses on this sign remain clean and undamaged, with only slight areas of crazing and fading. The sign lights up and functions appropriately. The can of the sign shows age appropriate wear and crazing throughout. The sign retains its original power cord.

(8.25). 800 - 1,600

292

www.MorphyAuctions.com | June 8, 2024

2475 - COCA-COLA ROCKING BOTTLE NEON CLOCK D - 20” A rare and impressive example of this c. 1940s neon clock from Coca-Cola, featuring a die-cut tin bottle which rocks back and forth. CONDITION: The face of this clock remains very nice with only slight wear and discoloration to the extreme outer edges. The original neon tubing still works on this clock. The porcelain bottle appropriately rocks back and forth when the piece is plugged-in.

This piece retains its original power cord, and displays well.

(8.75). 2,000 - 4,000

LOT - 2475

LOT - 2476

2476 - COCA-COLA KAY DISPLAY “WORK REFRESHED” SIGN 11 1/2” x 23” SSW. It is maker’s marked “Kay Displays Incorporated.” A rare example of this seldom seen c. 1940s wooden element from K Display, featuring the iconic Coca-Cola logo with boat and train graphics.

CONDITION: This piece remains in exceptional condition. There is only the lightest amount of staining to the wood in the white background. Otherwise, the edges and field retain excellent color.

There is very slight paint loss to the edgewear. This piece is part of a larger set, and it is perhaps the most difficult version to acquire. (9). 1,000 - 1,200 LOT - 2477 2477 - COLLECTION OF 5 COCA-COLA KAY DISPLAY WORK REFRESHED ORNATE SIGNS 23” X 12” A rare collection of five different versions from Coca-Cola’s “Work Refreshed” series. These signs were made by Kay Displays and are stamped on the back. They are made of wood with metal embellishments. CONDITION: This is a exceptionally well presenting collection. The gold medallions in the center of all five pieces remains vibrant and bright with only the slightest amount of wear in a few areas. The fields and outer edges of the wood backgrounds show occasional surface scratches and minor paint loss to the extreme outer edges. A seldom seen a desirable set. (8.5). (8.5). 1,500 - 3,000 2478 - COLLECTION OF 5 COCA-COLA KAY DISPLAY SIGNS 40” X 11” A nice collection of 5 Coca-Cola Kay Display signs, featuring wonderful graphics and 3D embossed elements throughout. CONDITION: (A) The Kay Display element with the two fountain glasses and metal finial on top remains very clean with light scuffs and soiling to the field and minor chipping and wear to the outer edges. (8.5). (B) The western-themed “Here’s Refreshment” Coca-Cola element sign shows heavy crazing and fading to the Coca-Cola script, but retains both horseshoe and metal bottle attachments. (8.0). (C) The “Thee Who Enter” Kay Display element sign remains in exceptional condition with slight wear to the two metal attachments on either end. The outer edges show minor wear. (9.0).

(D&E) The two “Delicious & Refreshing” Kay display elements show light wear in the Coca-Cola scripts and to the outer edges, where there is slight chipping to the wood. (8.5). A nice collection of 5 c. 1940s signs from Coca-Cola that are seldom seen in such nice condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 1,500 - 3,000 LOT - 2478

www.MorphyAuctions.com | June 8, 2024

293

LOT - 2479

LOT - 2480

LOT - 2481

2479 - COCA-COLA “PLEASE PAY WHEN SERVED” LIGHT-UP COUNTERTOP SIGN 5” X 20” X 9” A nice example of this light-up countertop sign from Coca-Cola, featuring a wonderful motion waterfall graphic. CONDITION: The lenses on this sign remains nice with no mentionable damage. This sign works appropriately, including the waterfall illusion light-up section, which is exceptional. The can and body of this sign shows age appropriate wear and crazing throughout. This is perhaps the most desirable version of this countertop sign with a wonderful waterfall graphic. The piece retains its original power cord. (8.25). 1,200 - 2,400

294

2480 - DRINK COCA-COLA PAINTED METAL SUNSPOT FLANGE SIGN W/ BOTTLE GRAPHIC 24” X 20” DST. Maker marked “A.A.W.-2-46.” A c. 1940s “Drink Coca-Cola” painted metal flange sign with excellent bottle and sunspot graphic. CONDITION: Side one, has strong color and shine throughout, with minor browning on the white Coca-Cola lettering, as well as minor surface scratches throughout the inner and outer field. The sign has minor surface staining and paint loss on the outer edges. (8.9). Side two, has good color and gloss, with significant scratches with paint loss under the “Coca-Cola” lettering. The sign also has minor surface staining and scratching around the outer edges.

(8.25). The sign has been TAC authenticated. (8.9, 8.25) 1,000 - 2,000 2481 - CAST ALUMINUM COCA-COLA SCRIPT SIGN 4” X 62” X 24” A nice example of this die-cut cast aluminum Coca-Cola script sign, featuring the iconic company logo. These signs were originally used along the rooftop of the Las Vegas World of Coca-Cola, which is no longer in existence. CONDITION: The sign retains good color throughout, with areas of wear from being outside. There are no significant detractions to this piece. The very bottom mounting plate shows minor bending and wear. Otherwise, the script logo itself remains in wonderful condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

LOT - 2482

2482 - EMBOSSED PLASTIC COCA-COLA SCRIPT SIGN W/ WOOD FRAME 8” X 77 - 1/2” X 34 - 1/2” SSP. A nice example of this embossed plastic sign from Coca-Cola, featuring the iconic script logo.

CONDITION: The plastic face of the sign remains nice, with a few light scuffs to the field. The outer edges of the sign show minor wear and displays well in its custom-made wood frame. The wood frame is not original to the piece, but it has been added.

This piece displays very nicely.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 800 - 1,600

LOT - 2483

LOT - 2484

2483 - COCA-COLA BILLIARDS CARDS MASONITE KAY DISPLAY PIECE W/ BOTTLE GRAPHICS 16” x 88” A c. 1940s - 1950s Coca-Cola Kay Display Masonite sign with reproduction Sprite Boy and bottle decals, as well as painted “Billiards” and “Cards” lettering. CONDITION: The 16” Coca-Cola button has good color and shine throughout, with significant scratching with paint loss throughout both the inner and outer fields. The sign has multiple areas of surface staining around the outer edge. The Masonite itself is in good structural condition, with only minor breaks on the left-hand end. The sign has areas of surface staining on both the inner and outer field, as well as the outer edges. The letters have been painted on. Both decals are added reproductions. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 600 - 1,200 2484 - STOP FOR A PAUSE COCA-COLA KAY DISPLAY SIGN W/ METAL CAR ATTACHMENT 35” X 10” Maker marked “Kay Displays, Inc., Grand Rapids, MI.” A c. 1940s Coca-Cola “Stop For a Pause” Kay Display sign with excellent embossed metal car attachment. CONDITION: The sign has good color throughout with significant staining throughout the white lettering and the background behind the “For a Pause” lettering. The metal car attachment has areas of tarnish and staining throughout, mostly around the front hood and tire of the car. The sign is TAC authenticated. (8.25). 400 - 800

www.MorphyAuctions.com | June 8, 2024

295

LOT - 2485

LOT - 2486

2485 - COLLECTION OF 2: COCA-COLA HANGING ADVERTISEMENTS. 13” x 23” A nice collection of two C. 1940’s Kay Display signs from Coca-Cola. CONDITION: These signs remain clean and display well. There are a handful of surface abrasions and light paint loss in the panted regions. The original metal scrollwork is still attached to the top (8.5).

(8.5). 400 - 800 2486 - COLLECTION OF 2 COCA-COLA LIGHT-UP SIGNS 4” X 16” X 16” A nice collection of 2 c. 1950s light-up signs from Coca-Cola, including a halo sign and a rotating lantern. CONDITION: (A) The light-up halo sign shows areas of surface scuffing and wear to the front plastic panel, as well as to the outer halo ring. The piece retains original paint on the can, as well as its manufacturing stickers. When illuminated, some of the surface scratches are more visible than others.

A modern power cord has been added to this piece for safety. (8.0). (B) The rotating light-up lantern retains its original base, as well as power cord and works when plugged-in. The four panels remain very clean, each one showing only the lightest amount of scuffing. A clean and desirable example. (8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.75) 1,000 - 2,000

LOT - 2487

2487 - COCA-COLA “PLEASE PAY WHEN SERVED” HANGING LIGHT-UP SIGN 4” X 20” X 12” A rare example of this reverse painted glass sign from Coca-Cola, featuring the iconic script logo and a bottle marquee at the bottom. CONDITION: This is a seldom seen piece that remains in wonderful original condition. The reverse painted glass remains largely undamaged with only the slightest amount of surface scuffing to the front glass. The registered trademark area below the logo has almost rubbed off. The outer metal frame shows age appropriate crazing, and the bottom bottle marquee shows discoloration but still displays well. This piece retains its original power cord and functions appropriately. A rare and desirable piece of Coca-Cola history. (8.5). 1,000 - 2,000 296

www.MorphyAuctions.com | June 8, 2024

LOT - 2488

LOT - 2489

2488 - COCA-COLA CARHOP SIGN 52” x 37” A nice example of this c. 1940 double-sided carhop sign from Coca-Cola.

CONDITION: This sign has been completely restored at some point in the past. All of the graphics in the field have been applied with vinyl decals on both sides. The red panels at the bottom of the sign are made of fiberglass, and the Coca-Cola script logo has been applied with a decal. There are areas of scuffing and paint loss to the outer edges of this sign, as well as surface abrasions and damage in the field. A well displaying example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 1,000 - 2,000 2489 - COCA-COLA WHIRLIGIG SIGN 14” X 14” X 14” A nice example of this tin spinning Whirligig sign from Coca-Cola. A highly desirable and colorful example. CONDITION: The faces of the Whirligig remain very nice.

Each one shows good color and gloss. The outer edges of these faces remain nice, the worst of which is the outer edge of the white face. Otherwise, the other faces only show minor paint loss to the outer edges. The base and pole that this Whirligig is sitting on is a modern reproduction, but was done to match the original exactly. A rare and desirable piece from Coca-Cola. (8.5). 1,500 - 3,000 2490 - COCA-COLA “DRIVE SAFELY” DOUBLE-SIDED CURB SIGN 49” x 22” A nice example of this plywood double-sided curb sign from Coca-Cola with a nice metal base. CONDITION: Side 1, shows nice color throughout the field, with a few areas of scraping and paint loss. The worst of the paint loss is along the upper edges of the top of the sign, where there is paint loss and chipping to the wood. (8.0). Side 2, remains similarly nice with excellent color and shine throughout the field. The upper edges of the sign show paint loss and chipping to the wood. (8.75). The metal base shows age appropriate wear and display very well. A desirable and well displaying sign. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.75) 1,000 - 2,000 LOT - 2490

www.MorphyAuctions.com | June 8, 2024

297

2491 - COCA-COLA LIGHT-UP COUNTERTOP SIGN 4” X 20” X 9” An impressive example of this light-up countertop sign from Coca-Cola, featuring the large script logo as well as the iconic 1950s features. CONDITION: The top and bottom reverse painted glass panels remain very nice, and show only the smallest areas of chips to the reverse painted glass. The front silver border appears to have been repainted at some point in the distant past, but this was only recognized after close inspection. The sign retains its original power cord and manufacturing stickers on the back. It lights up and functions appropriately. (8.5). 1,000 - 2,000 2492 - COCA-COLA DISPLAY BOTTLE W/ ROTATING BASE 12” X 12” X 42” A nice and desirable example of this 3’ Coca-Cola display bottle made of a hard rubber composite material, as well as an electrified embossed rotating base. CONDITION: The bottle retains good color and shine. There are areas of crazing and cracking to the paint throughout. The white lettering shows a fair amount of scuffing and cracking. The bottlecap shows paint loss and areas of vertical cracks in the crown. The rotating base retains colorful embossed letters with age appropriate wear throughout. The piece operated and rotates correctly. A seldom seen and desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 800 - 1,600

LOT - 2491

LOT - 2492

2493 - COLLECTION OF 2 COCA-COLA LIGHT-UP SIGNS 4” X 19” X 9” A nice collection of 2 light-up signs from Coca-Cola, featuring vibrant colors with the iconic script logo. CONDITION: (A) The “Serve Yourself” countertop sign remains very nice, but the reverse painted glass front panel shows areas of discoloration and a diagonal crack in the bottom-right corner. The can shows areas of wear, but nothing distracting. It retains its original manufacturer’s stickers on the back. (7.0). (B) The “Refresh Yourself” light-up sign retains excellent color and shine. There areas of surface scratching and wear to the plastic face, as well as a crack in the top-right corner which is nicely concealed by the frame. The can of the sign shows age appropriate wear and retains its original manufacturer’s stickers on the back. (8.0).

Both of these signs function, light-up and display very well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.0, 8.0) 800 - 1,600

LOT - 2493 298

www.MorphyAuctions.com | June 8, 2024

LOT - 2494

LOT - 2495

2494 - COCA-COLA LIGHT-UP “PAUSE AND REFRESH” COUNTERTOP SIGN 3” X 19” X 13” A nice example of this seldom seen countertop sign, made by Price Brothers for Coca-Cola. This sign features a nice fountain glass marquee along the top. CONDITION: This sign displays very nicely and still lights up appropriately. The glass front of the sign shows some areas of crazing and discoloration to the reverse painted glass in the Coca-Cola panel. There is a chip in the bottom-right corner to the glass of the Coca-Cola panel. The fountain glass marquee shows slight scuffing, but remains very nice. The “Pause and Refresh” panel along the bottom remains complete and intact. The metal body shows age appropriate wear, and still retains the original manufacturer stickers on the back. A rare and impressive example. (8). 1,500 - 3,000 2495 - COCA-COLA LIGHT-UP COUNTERTOP SIGN & CLOCK 19 - 1/2” x 4 - 3/4” x 9”. A nice example of this c. 1950s light-up countertop sign from Coca-Cola, featuring the iconic company logo as well as a functioning clock. CONDITION: The glass panels in the sign remain crisp and clean with no visible damage. The outer metal can of this sign retains its original gold paint with manufacturer stickers on the back. This piece retains its original power cord. It lights up and functions appropriately. (8.75). 800 - 1,600 2496 - DRINK COCA-COLA PILASTER SIGN W/ BOTTLE GRAPHIC 16” X 54” SST. Maker marked “AM8-48.” A c. 1950s “Drink Coca-Cola” pilaster sign. CONDITION: The sign has excellent color throughout the self framed panel, as well as the “Drink Coca-Cola” button. The button shows some very minor wear on the top right-hand edge. It appears to be connected with its original bracket.

The bottle panel has excellent color and shine throughout, with only very minor surface staining on the inner and outer field. There are areas of surface staining and surface scratching on the outer edge of the piece.

Both the button and bottle panel have been TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 1,000 - 2,000

LOT - 2496

LOT - 2497

www.MorphyAuctions.com | June 8, 2024

2497 - COCA-COLA BUTTON SIGN W/ KAY DISPLAY ATTACHMENT 36” X 18” A nice example of this 16” Coca-Cola button sign with an ornate K Display Masonite attachment. CONDITION: The 16” button is made of aluminum, and retains good color and shine throughout. The “In Bottles” verbiage on this button appears to have been stenciled on after the factory. This button is in an unusual example that is marked “Brumby Metals Incorporated” on the back of the button. The Masonite attachment is marked “Kay Display” on the back, and shows minor paint loss and wear throughout. This is an unusual example with an uncommon button sign that is hardly ever seen. (8.5).

1,000 - 2,000 299

LOT - 2498

2498 - LARGE & IMPRESSIVE COCA-COLA HI-FI CLUB BANNER 72” X 72” This large and impressive banner is from the 1950s, and features a nice Coca-Cola logo with the Hi-Fi Club emblem in the center. This banner is exceptionally rare and was used at events sponsored by the Hi-Fi Club, which was Coca-Cola’s youth-oriented radio club. CONDITION: This banner remains in nice condition with good chenille embroidery throughout. The outer edges show slight soiling, as well as minor discoloration but nothing offensive. A rare and impressive piece of Coca-Cola history. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75+) 1,000 - 2,000 2499 - 6’ COCA-COLA DIE-CUT PAINTED METAL BOTTLE SIGN W/ LARGE TRADEMARK REGISTERED LOGO 20” X 72” SST. It is maker marked “AM49.” A c. 1950s 6’ Coca-Cola die-cut painted metal bottle sign with a larger trademark registered logo. CONDITION: The sign has superior color and gloss, with very minor surface scratches and surface blemishes in both the inner and outer field. There is one notable scratch with paint loss in the “C” of “Cola”, as well as a few minor surface blemishes along the outer edges of the piece. The bottle is in overall outstanding condition and would be extremely difficult to improve upon. The sign is TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.0+) 2,500 - 5,000

LOT - 2499 300

www.MorphyAuctions.com | June 8, 2024

2500 - TAKE HOME A COCA-COLA CANADIAN MASONITE SIGN 18” X 48” C. 1950s. “Take Home a Coca-Cola” single-sided Masonite sign. CONDITION: The sign has strong color throughout, with very minor surface staining and surface scratching to note. The sign has very minor paint loss on the outer edges, most notably at the top of the piece. An extremely rare Canadian piece in outstanding condition. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.9). 1,000 - 2,000 2501 - DRINK COCA-COLA IN BOTTLES PILASTER SIGN 16” X 54” SST. Maker marked “AM 3-50.” A c. 1950s “Drink Coca-Cola in Bottles” pilaster sign. CONDITION: The sign has good color and gloss on both the bottle panel and on the button. The button displays very minor surface scratching, as well as surface staining on the outer edge.

The bottle panel has good color and shine with surface stains, as well as minor areas of paint loss in the outer field. The outer self framed edge also shows some surface scuffs and scratches with paint loss.

Both the button and bottle panel are TAC authenticated. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 800 - 1,600 2502 - COLLECTION OF 3 PLASTIC COCA-COLA VENDING MACHINE INSERT SIGNS 31” X 19” SSP. A nice collection of 3 graphical Coca-Cola insert signs for vending machines. CONDITION: (A) The first sign featuring the line of diamond cans, shows a few surface scuffs, the worst of which are directly below “Cola.” (8.5). (B) The second sign featuring “Serve Yourself” and a paper cup shows areas of paint loss on the backside of the reverse painted glass. This is a rare example that is seldom seen, and it is in a custom frame. (8.0). (C) The last sign featuring the white paper cup remains in wonderful condition with no significant detractions, and it is in a custom frame. A nice set of seldom seen sign from Coca-Cola. (Various) 800 - 1,600

LOT - 2500

LOT - 2501

LOT - 2502

2503 - WOODEN KAY DISPLAY COCA-COLA TRIANGLE SIGN 22” X 24” SSW. It is maker’s marked “Kay Displays Incorporated.” A nice example of this c. 1930s die-cut wooden triangle from Coca-Cola, featuring the iconic bottle graphic. CONDITION: This piece retains excellent colors. There are areas of discoloration to the large script logo in the center, as well as minor wear and paint loss to the extreme outer edges. There are some light surface scratches throughout the field. The bottle graphic at bottom shows minor wear to the outer edges, the worst of which is in the bottlecap. The piece is marked “K Display Incorporated” on the back.

A rare and desirable piece. (8.25). 800 - 1,600

LOT - 2503

www.MorphyAuctions.com | June 8, 2024

301

2504 - COCA-COLA PILASTER SIGN W/ BUTTON 15” X 56” SST. It is maker’s marked “AM-47.” A nice example of this single-sided tin Coca-Cola pilaster sign, featuring the bottle graphic with an original 16” button.

CONDITION: The pilaster sign retains excellent color and gloss. There are areas of discoloration, the worst of which is at the top where there is yellowing from where a button once hung on this piece. The mounting holes and outer edges show minor paint loss. (8.0). The 16” button remains very clean and shows slight scuffing to the outer field, as well as mounting holes and edges. (8.5). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.5) 800 - 1,600 2505 - COCA-COLA “IT’S REFRESHING” KAY DISPLAY ADVERTISING SIGN 29” X 17” SSW. It is maker’s marked “Kay Displays Incorporated.” A rare example of this die-cut wooden sign from Coca-Cola, made by K Displays Incorporated. CONDITION: The field of the sign retains nice original patina. The bottom script logo shows areas of paint loss and wear, but is nonetheless still intact and displays well. The three metal elements along the left, right and top sides show light wear. (8.5). 800 - 1,600

LOT - 2504

LOT - 2505

2506 - COCA-COLA KAY DISPLAY MENU BOARD 36” X 26” SSW. A nice example of this wooden Coca-Cola menu board, featuring an embossed logo and bottle graphic. CONDITION: This menu board remains in wonderful original condition.

There are only slight amounts of wear in the script graphic. The bottle remains in exceptional condition. The outer field of the menu board and edges show only the lightest amount of age appropriate wear. (8.75). 800 - 1,600

LOT - 2506 302

www.MorphyAuctions.com | June 8, 2024

2507 - USA DRINK COCA-COLA KAY DISPLAY FESTOON ELEMENT. D. - 17” Single Sided Wood.

Marked “Kay Displays.” A nice example of this Kay Display element made of wood and metal featuring the Coca-Cola logo with directional outer border.

CONDITION: The field of the diecut wood section in the center retains good color with only a few light hits to the paint. The outer metal ring shows light paint loss but displays nicely (8.5). (8.5).

600 - 1,200 2508 - COCA-COLA “PLEASE PAY CASHIER” COUNTER TOP SIGN. 12” x 19” An exceptionally clean example of this reverse painted glass and wood counter top sign from Coca-Cola featuring the bottle marquis. CONDITION: The glass field of this sign remains very clean with no significant detractions. The very outer edges of the glass section show the lightest amount of storage wear to the paint. The bottle marquis shows light discoloration but displays nice. (8.75). 600 - 1,200

LOT - 2507

LOT - 2508

LOT - 2509

LOT - 2510 2509 - WOODEN COCA-COLA KAY DISPLAY SIGN. 12” x 39” Single Sided Wood and Masonite. Marked “Kay Displays.”

A clean and desirable example of this C. 1930’s wooden sign from Coca-Cola featuring nice three dimensional embellishments.

CONDITION: This sign remains exceptionally clean with no mentionable detractions. There is an occasional slight rub to the paint, but nothing offensive. Chain hangers are still attached. (9.0). 600 - 1,200

2510 - HEAVY PAPER COCA-COLA ADVERTISING BANNER IN FRAME 59” X 20” SSP. A nice example of this c. 1950 heavy paper banner from Coca-Cola, featuring the iconic bottle graphic with a winter scene.

CONDITION: The field of this banner retains good color throughout.

There is only minor soiling and light wrinkling throughout the field. This sign is nicely framed, and presents well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

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LOT - 2511

LOT - 2512

LOT - 2513

LOT - 2514

2511 - COCA-COLA LIGHT-UP ILLUSION SIGN D - 12” A nice example of this c. 1950s illusion sign from Coca-Cola, featuring wonderful colors. CONDITION: This sign retains excellent color and shine, with only the slightest amount of surface abrasions to the reverse painted glass. It appears that the original plastic face of this sign as well as the legs were replaced with a circular wooden frame around the outside. Despite these modifications, the piece still displays very well. It works and retains an age appropriate power cord. (8.5).

600 - 1,200

2513 - COCA-COLA LIGHT-UP HALO SIGN 16” x 3 - 1/2” x 16”. A nice example of this light-up halo sign from Coca-Cola, featuring the iconic company logo. CONDITION: The plastic face of this can shows good color throughout. There are a few light surface abrasions. The outer plastic ring around the sign shows melting and plastic damage in the bottom-center. The metal can and attached base the sign is on has been repainted red at some point in the past.

This sign lights up and show a modern power cord. (8). 600 - 1,200

2512 - COLLECTION OF 2 COCA-COLA KAY DISPLAY SIGNS Each: 10” x 10”. A nice collection of 2 c. 1940s Kay display signs from Coca-Cola, featuring wonderful embossed tin features with original cardboard backing, marked “Kay Displays New York City.”

CONDITION: (A) The gold version of the sign shows remanence of wax paper residue throughout the field, and small paint loss around the bottle graphic. (8.5). (B) The silver version shows crazing and paper wear to the red field throughout the center. The bottle graphic shows minor wear and cracking to the paint. The outer edges show minor wear.

(8.25). 600 - 1,200 304

2514 - COCA-COLA LIGHT-UP FOUNTAIN GLASS STARBURST SIGN 4” X 14” X 17” A nice example of this light-up starburst sign from Coca-Cola, featuring a nicely embossed gold fountain glass.

CONDITION: This sign shows wear throughout. The front facing plastic panel shows some areas of cracking and wear, as well as paint loss around the fishtail design. The outer can shows wear and scuffing, but does retain its original manufacturer information on the back as well as an original power cord. The piece does light-up when plugged-in.

A rare version of this desirable sign from Coca-Cola, featuring the fountain glass. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5). 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

LOT - 2515

LOT - 2516

LOT - 2517

LOT - 2518

2515 - TRINK COCA-COLA SELF FRAMED PAINTED ALUMINUM SIGN W/ BOTTLE GRAPHIC 14 - 1/2” x 18”. SSA. A c. 1950s “Trink Coca-Cola” self framed aluminum German sign. CONDITION: The sign has good color throughout with minor areas of surface scratching, as well as browning to the white sections. The sign also shows minor scratches with paint loss, as well as blemishes around the outer self framed edge. (8.75). 400 - 800

2517 - COCA-COLA ROTATING HALO LIGHT-UP SIGN 16” x 12” x 21 - 1/2”. An always stunning and impressive example of this c. 1950s rotating halo light-up sign from Coca-Cola. This double-sided light-up sign sat on top of a vending machine, and attracted the customer’s eye. CONDITION: The plastic body double-sided halo sign retains two nice looking plastic lenses with only the slightest amount of surface abrasions, which is hardly mentionable.

The metal can of the upper halo section slight paint loss as well as general wear. The yellow rotating base retains color throughout, as well as crisp lettering around the bottom. This piece has had a modern power cord added at some point for safety. (8.75). 2,000 - 4,000

2516 - COCA-COLA FRAMED GLASS SIGN 13 - 3/4” x 9 - 1/4”. A nice example of this c. 1960s framed glass sign from Coca-Cola, featuring the iconic company logo. This piece has been professionally framed in wood with the outer edges concealed.

CONDITION: This glass sign shows little to no damage with only the slightest amount of small pecks to the field, but there is no color loss. A very clean and unusual sign to find in glass. (9). 300 - 600

2518 - COCA-COLA CUP LIGHT-UP SIGN 3” X 18” X 11” A nice example of this c. 1950s Coca-Cola cup light-up sign, featuring the iconic script logo. CONDITION: The reverse painted glass on this sign remains intact, and only shows some light surface wear.

The outer frame and can has been repainted red at some point in the past, and a modern power cord has been applied. The piece lights up and functions appropriately. A well displaying and desirable piece.

(8.5). 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

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SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2519

LOT - 2520

LOT - 2521

LOT - 2522

2519 - COLLECTION OF 2 ROTATING COCA-COLA LANTERN LIGHT-UP SIGNS 12” X 12” X 12” A nice collection of 2 c. 1960s light-up lantern sides from Coca-Cola. CONDITION: These two lights retain their original mounting post and original wiring. They light-up and rotate when plugged-in. The plastic panels on each one show only the lightest amount of surface scraping to the reverse painted plastic. The metal frames and bodies of these two lanterns remain very clean. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 800 - 1,600

2521 - COCA-COLA BUTTON SIGN W/ KAY DISPLAY ATTACHMENT 32” X 12” A nice example of this 12” tin button sign from Coca-Cola, with a nice Masonite Kay Display attachment. CONDITION: The 12” button remains very nice, with areas of surface scratching and discoloration in the field. The button is marked “AM10-52.” The Masonite K Display attachment remains exceptionally clean, with only slight discoloration of the extreme outer edges. The K Display attachment is marked on the back as expected. A well presenting and exceptionally clean example. (8.75). 600 - 1,200

2520 - COCA-COLA DELICIOUS AND REFRESHING WOODEN THERMOMETER 21” x 5”. SSW. A Coca-Cola Delicious and Refreshing wooden thermometer sign with 5¢ logo. CONDITION: The thermometer has significant fade throughout with minor brown staining and paint loss both in the inner and outer fields. The outer edge has very minor paint loss. The thermometer is present but not keeping accurate temperature.

(7.75). 300 - 600

2522 - COCA-COLA KAY DISPLAY SIGN 19” X 15” SSW. Maker marked “Kay Displays Incorporated.” A nice example of this 3D wooden sign from Coca-Cola, made by Kay Displays. CONDITION: The field of this sign remains very nice with clean embossed letters. The extreme outer edges of the top and bottom marquee paneling show very light areas of paint loss and wear. The piece is stamped “Kay Displays” on the back. (8.9). 600 - 1,200

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LOT - 2523

LOT - 2524

2523 - COLLECTION OF 2 “DRINK COCA-COLA” SINGLE-SIDED KAY DISPLAY SIGNS W/ BOTTLE GRAPHICS 24” X 8” SSW/SSW. Maker marked “Kay Displays.” A collection of two c. 1950s “Drink Coca-Cola Refreshing and Delicious” single-sided wood Kay Display pieces. CONDITION: (A) The sign has fair color, with surface staining throughout the “Refreshing” lettering and excellent crackled paint through the “Drink” and “Coca-Cola” lettering, as well as the bottle graphic. The bottle graphic has very light paint loss at the base of the bottle and very minor edgewear. (7.9). (B) The sign has slightly better color than the previous side, with very minor surface staining in the “Delicious” lettering. The sign has a stress fracture running through the fishtail in the word “Coca”, as well as some minor crackling of the paint throughout the bottle graphic. The bottle graphic has paint loss and the right-hand side of the base. (7.9). (7.9),(7.9) 400 - 800 2524 - ICE COLD DRINK COCA-COLA SINGLE-SIDED MASONITE SIGN W/ BOTTLE ATTACHMENT 23” x 28”. A c. 1940s “Drink Coca-Cola Ice Cold” painted wood sign with Christmas bottle attachment. CONDITION: The sign has fair color with areas of surface staining and separation running through the “Coca-Cola” lettering. The sign has multiple areas of deep scratches with paint loss, as well as general paint loss around the outer edge. The left-hand side in the red “Coca-Cola” section has very minor touch-up paint on the outer edges. (7.25). 400 - 800

LOT - 2525

2525 - COCA-COLA LIGHT-UP COUNTERTOP SIGN 4” X 20” X 8” A nice example of this light-up countertop sign from Coca-Cola, featuring the iconic company script logo. CONDITION: The bottom glass panel in this light-up sign remains nice and original, only showing the lightest amount of wear. The top “Have a Coke” glass panel shows one chip along the top-center border. The outer metal frame of this sign shows age appropriate oxidation and wear. The piece retains its original manufacturer stickers on the back. The original power cord is present, and this piece lights up appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

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2526 - DRINK COCA-COLA ICE COLD SINGLE-SIDED MASONITE SIGN W/ BOTTLE ATTACHMENT 23” X 28” Maker marked “Kay Displays Inc.” A c. 1940s “Drink Coca-Cola Ice Cold” single-sided Masonite Kay Display sign.

CONDITION: The sign has fair color throughout, with significant areas of surface staining and paint loss throughout the “Coca-Cola” lettering. The sign has multiple added holes, both in the inner and outer fields, as well as slight chips along the outer edge of the piece. (7.75). 600 - 1,200 2527 - COCA-COLA FISHTAIL MENU BOARD Frame: 37 - 1/2” x 19 - 1/2” x 1/2”. A nice example of this c.

1960s menu board from Coca-Cola, featuring wonderful fishtail logo with a reverse painted glass features throughout. CONDITION: The reverse painted glass section of this sign shows light areas of paint loss, specifically in the “Delicious with Food” lettering. The outer metal frame shows a fair amount of tarnishing and wear. This piece retains its original menu strips and pricers as well as the original cardboard back.

(8.5). 400 - 800 2528 - ENJOY COCA-COLA LIGHTED PLASTIC CLOCK 29” x 29” x 6” A c. 1960s “Enjoy Coca-Cola” plastic lighted clock.

CONDITION: The sign has good color throughout with minor surface staining, as well as minor surface scratching on the inside advertising plastic panel. The sign is housed in an original can with wooden frame.

The can is in excellent structural condition. The sign is lighting properly.

(Good) 300 - 600

LOT - 2526

LOT - 2527

LOT - 2528

2529 - DRINK COCA-COLA ICE COLD PAINTED METAL FLANGE SIGN W/ BOTTLE GRAPHIC 22 - 1/2” x 18” x 2 - 1/4”. DST. It is maker’s marked “AM851.” A c. 1950s Drink Coca-Cola Ice Cold painted metal flange sign. CONDITION: Side 1, has significant fade throughout the entirety of the piece. The sign has multiple areas of paint loss. There is surface staining throughout the white and grey sections of the piece. The outer edge of the sign has significant surface staining and fade to the red button portion on the right-hand edge. The piece has a notable red paint drip running down the top right-hand side of the button. (6.0). Side 2, has significant fade throughout the entirety of the piece. There are areas of surface staining in the white and grey sections. There are minor areas of paint loss, mostly contained to the outer edge of the piece. There is significant fade to the left-hand side of the button. There is minor surface stains and scratches with paint loss.

(6.25). (6.0, 6.25) 300 - 600

LOT - 2529 308

www.MorphyAuctions.com | June 8, 2024

2530 - COLLECTION OF 4 COCA-COLA DOOR PULLS Largest: 3 - 1/4” x 1 - 3/4” x 10 - 3/4”. A nice collection of these c. 1940s through 1950s Coca-Cola door pull signs. CONDITION: (A,B & C) The three plastic door pulls all show age appropriate wear and slight scuffing to the plastic. There is occasional signs of paint loss in the verbiage areas. (8.5). (D) The aluminum door pull shows age appropriate tarnishing to the metal, as well as minor areas of paint loss around the mounting holes and in the graphic region.

(8.0). (8.5, 8.0) 300 - 600

LOT - 2530

LOT - 2531

2531 - COLLECTION OF 2 COCA-COLA RACK TOPPER & AISLE MARKER 30” X 45” A nice collection of 2 advertising signs from Coca-Cola, featuring a colorful c. 1957 rack topper sign and a c. 1950s grocery store aisle marker sign. CONDITION: (A) The aisle marker sign shows paint scuffing and loss on both sides. It still retains its two metal aisle numbers, as well as the steel wire frame. (7.5). (B) The rack topper sign remains exceptionally clean with wonderful gloss and color.

The backside of the sign shows minor paint loss to the extreme outer edges. (9.0). A nice collection of 2 seldom seen signs. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7.5, 9.0) 400 - 800 2532 - ROTATING COCA-COLA LANTERN SIGN 40” X 19” X 36” A nice example of this c. 1960s rotating light-up lantern sign from Coca-Cola, featuring fishtail graphics. CONDITION: The four lenses in this light-up lantern remain very nice, with only a few areas of surface scuffing. The metal and plastic body of the sign remain very clean, with only a light age appropriate wear. The sign still lights up and rotates appropriately. It retains its original power cord and mounting bracket. A desirable and impressive piece of Coca-Cola advertising. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 600 - 1,200

LOT - 2532

www.MorphyAuctions.com | June 8, 2024

309

2533 - COCA-COLA MENU BOARD W/ BUTTON SIGN 17” X 35” A nice example of this menu from the Coca-Cola Company, featuring a 12” button sign. CONDITION: The button sign shows areas of surface wear along the outer edges of the sign, but remains very clean. The body of the menu board remains exceptional with no significant detractions. There have been reproduction menu inserts added for an enhanced display. (8.75).

500 - 1,000 2534 - COLLECTION OF 2 “NO PARKING” LOLLIPOP SIGNS 13” X 13” X 50” A nice collection of 2 lollipop style embossed steel signs with cast iron bases.

CONDITION: Both of these signs show fairly heavy amounts of paint loss in the field, but are still legible and display well. The outer edges of the signs show slight bending and oxidation.

The two metal bases retain age appropriate wear and have a wonderful patina. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.75). 400 - 800 2535 - COLLECTION OF 2 COCA-COLA LIGHT-UP SIGNS 4” X 15” X 15” A nice collection of 2 light-up signs from Coca-Cola, featuring the iconic script logo and foliage around the outside. CONDITION: (A) The first light-up remains very nice, and shows only the slightest amount of wear to the reverse painted glass. Otherwise, there are no detractions to this piece. (9.25).

(B) The second light-up is missing the green foliage that inserts in the top. The reverse painted glass front displays well, and the outer metal can retains its original paint and manufacturer stickers. (8.5).

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9.25, 8.5) 300 - 600

LOT - 2533

LOT - 2534

LOT - 2535

310

www.MorphyAuctions.com | June 8, 2024

2536 - COLLECTION OF DIE-CUT COCA-COLA CHRISTMAS STRING HANGER SIGNS 13 - 1/2” x 15 - 3/4”. A nice bundle of these c. 1960s double-sided Christmas string hanger signs from Coca-Cola, featuring a Santa Claus graphic. CONDITION: All of these hangers remain in clean condition, and show only the lightest amount of storage wear with minor bending and edge loss.

(8.75). 100 - 300 2537 - COLLECTION OF 4: COCA-COLA KAY DISPLAY METAL FRAME ATTACHMENTS 15” x 4 - 1/2”. A nice collection of 4 original metal Kay display attachment signs. These 3D metal signs attach to the bottom of a wooden frame for a cardboard poster. CONDITION: These four metal attachments have all been repainted gold at some point in the past, and display well. The backsides show age appropriate oxidation and wear. (Restored) 100 - 300

LOT - 2536

LOT - 2538 2538 - COCA-COLA “FREE REFILS” NEON SIGN 7” X 27” X 23” A nice example of this c. 1990s Coca-Cola neon sign.

CONDITION: This retains excellent color, and still lights up and functions appropriately. A well displaying piece. (9). 300 - 600

LOT - 2537

LOT - 2539

2539 - COCA-COLA 6-PACK W/ MOTION DISPLAY 5” X 11” X 16” A nice example of this Christmas-themed 6-pack from Coca-Cola, featuring a hand and bottle motion display with the original rocking motor on the back. CONDITION: The 6-pack is in new old stock condition. The bottles show light wear to the embossed lettering. The hand holding the bottle and “Take Enough Home” cardboard element are in new old stock condition with only slight storage wear around the extreme outer edges. A seldom seen and desirable example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 400 - 800

www.MorphyAuctions.com | June 8, 2024

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LOT - 2540

LOT - 2541

LOT - 2542 2540 - WOODEN COCA-COLA “HERE’S REFRESHMENT” KAY DISPLAY SIGN. 15” x 17” Single Sided Wood. Marked “Kay Displays.” A nice example of this C. 1940’s Western themed advertisement from Coca-Cola featuring a bottle and horseshoe embellishments. CONDITION: The field of this sign shows areas of discoloration and wear throughout the field.

The colors show a fair amount of fading. With that said, this sign retains all of its original pieces and is a great surviving example. (8.0).

300 - 600 2541 - COCA-COLA W/ ICE NEON SIGN 6” X 17” X 21” A nice example of c. 1990s neon sign from Coca-Cola, featuring excellent colors. CONDITION: The sign remains in near mint condition, and is likely new old stock. The sign lights up and functions appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 300 - 600

312

LOT - 2543 2542 - COCA-COLA NEON SIGN 5” X 26” X 14” A nice example of this c. 1990s neon sign from Coca-Cola, featuring the iconic script logo with excellent color.

CONDITION: This sign still works, and lights appropriately. The neon tubing is intact, and displays well. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 300 - 600 2543 - COLLECTION OF 2: COCA-COLA ADVERTISEMENTS. D.- 10”, 17” x 6” A nice collection of two Coca-Cola signs including a single sided tin diecut bottle sign and a celluloid disc sign with bottle graphic. CONDITION: The tin bottle sign shows good color and gloss.

There are some surface abrasions and minor wear to the gloss (8.5). The celluloid disc shows slight fading to the bottle graphic and shows wear to the outer border as well. The original string hanger is intact on the backside (8.0). (8.5,8.0). 100 - 400

www.MorphyAuctions.com | June 8, 2024

2544 - COLLECTION OF 4 COCA-COLA VACUUM FORM SIGNS W/ CLOWN GRAPHICS 14” X 12” A nice collection of these desirable highly embossed plastic signs from Coca-Cola, featuring wonderful clown graphics. CONDITION: Each of these signs retain wonderful color and present well. All the signs show similar amounts of wear to the extreme outer edges with the occasional cracking to the plastic. The clown versions of these vacuum forms are some of the most desirable options for collectors, and this is a wonderful instant collection. (8.5).

600 - 1,200 LOT - 2544

2545 - COLLECTION OF 5 COCA-COLA VACUUM FORM SIGNS 12” X 12” A nice collection of 5 embossed plastic vacuum form signs from Coca-Cola, featuring wonderful graphics and colors.

CONDITION: All five of these signs remain very nice, with slight areas of fading and minor cracking to the extreme outer edges. A well presenting group that displays well. (8.5).

600 - 1,200

LOT - 2545

2546 - COLLECTION OF 5 COCA-COLA VACUUM FORM EMBOSSED PLASTIC SIGNS 18” X 8” A nice collection of 5 desirable examples of Coca-Cola vacuum form signs. CONDITION: Each of these signs remain in very good condition, with isolated areas of paint rubbing and slight cracking to the extreme outer edges of the plastic. These signs present well, and none of them show significant damage. (8.5).

600 - 1,200

LOT - 2546

www.MorphyAuctions.com | June 8, 2024

313

2547 - COCA-COLA STARBURST BOTTLE LIGHT-UP SIGN 5” X 14” X 16” A nice example of light-up Coca-Cola sign, featuring the starburst illusion in the background. CONDITION: This sign remains very clean with a nice a gold bottle in the center, as well as 3D illusion in the background. The plastic face shows areas of scuffing an surface scratching. The fishtail logo is a die-cut decal and is not printed. The outer can remains very clean with little to no damage, except for one small crack in the top-right corner. A well displaying example that lights up and functions appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 400 - 800 2548 - SET OF COCA-COLA PLASTIC CAR-THEMED FESTOON ELEMENTS 16” X 16” A nice collection of 4 Coca-Cola automotive-themed festoon elements, featuring nicely embossed features and vibrant colors. CONDITION: This set is like-new, and shows only the lightest amount of scuffing to the outer edges of the plastic frames. The interior graphics remain very nice, and show only occasional areas of discoloration. A desirable and good subject matter set. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 400 - 800 2549 - LIGHTED PLASTIC “DRINK COCA-COLA” DOUBLE-SIDED SIGN W/ BOTTLE GRAPHIC 13” x 52” x 5” A c. 1960s double-sided “Drink Coca-Cola” lighted plastic sign.

CONDITION: Side one has fair color throughout with areas of surface scratches and scratches with paint loss throughout the Coca-Cola advertising panel. The sign also shows very minor staining on the outer edges of the piece. (8.0). Side two has slight fade throughout both the inner advertising panel and the “Tab” lettering. The sign also shows very minor surface staining. (8.0). The sign is housed in its original can, which is in excellent structural condition with no rot. It has the original hanging chains.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 8.0) 400 - 800

LOT - 2548

LOT - 2549

314

www.MorphyAuctions.com | June 8, 2024

LOT - 2547

LOT - 2550

2550 - ENJOY COCA-COLA CUSTOMER PARKING ONLY PAINTED METAL CHALKBOARD SIGN W/ ADDED CURB STAND 34” x 21” x 24” SST. A c. 1970s “Enjoy Coca-Cola Customer Parking Only” single-sided chalkboard sign displayed in added curb sign. CONDITION: The sign has good color and shine throughout, with areas of surface scratching and deeper scratches with complete paint loss.

The sign has an area of touch-up paint under the “C” in “Cola.”

The sign also shows very minor surface staining on the outer white borders. (7.9). 300 - 600

LOT - 2551

LOT - 2552

2551 - COCA-COLA “SOFT DRINK OF SUMMER” NEON SIGN 7” X 26” X 26” A nice example of this c. 1980s neon sign from Coca-Cola. CONDITION: This sign remains in good shape. The sign still operates, and lights up appropriately. It displays well. (8.5). 400 - 800 2552 - PLASTIC COCA-COLA LIGHT-UP SIGN 6” X 24” X 11” A nice example of this c. 1950s light-up sign from Coca-Cola, featuring the iconic script logo. CONDITION: The plastic face of this sign remains nice, with isolated areas of surface scratching and paint loss. The body and can of the sign shows age appropriate wear to the galvanized metal. The sign retains its original manufacturer stickers from Hanover Neon Company. The sign lights up and displays well. There is one minor surface crack in the bottom-right corner. (8).

400 - 800

LOT - 2553 2553 - COCA-COLA 50TH ANNIVERSARY EMBOSSED KAY DISPLAY SIGN 16” X 16” SST. Maker Marked “Kay Displays Incorporated.” A rare and seldom seen example of this embossed tin sign from Coca-Cola, celebrating the 50th Anniversary of the company. This sign was made

by K Displays of New York City. It is stamped on the back and retains the original hanging chain. CONDITION: The field of this sign retains good color and gloss throughout. The embossed lettering shows areas of fading and wear throughout. There are minor surface scratches and oxidation throughout the outer field. The outer edges of the sign remain nice and show age appropriate wear. The worst damage of the sign is in the Coca-Cola lettering, where the white shows areas of fading and wear. This is a seldom seen and highly desirable example. (8).

1,200 - 2,400

www.MorphyAuctions.com | June 8, 2024

315

2554 - COLLECTION OF 5 COCA-COLA VACUUM FORM PLASTIC SIGNS 9” X 16” A nice collection of 5 heavily embossed plastic vacuum form signs from Coca-Cola, featuring wonderful color.

CONDITION: Each of these signs remain very nice, with isolated areas of discoloration and occasional cracking to the plastic on the extreme outer edges. A well presenting and desirable group. (8.5). 400 - 800 2555 - COCA-COLA NEON SIGN W/ SCRIPT LOGO 7” X 29” X 15” A nice example of this c.

1990s neon sign from Coca-Cola, featuring the iconic script logo. CONDITION: This piece remains in all original condition, with only slight amounts of wear to the neon tubing. It retains its original frame, transformer and power cord. The piece operates appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(9). 200 - 400

LOT - 2554

2556 - COLLECTION OF 2: COCA-COLA SIGNS. 13” x 19”, 19” x 18” A nice collection of two Coca-Cola signs including a double sided porcelain flange sign and a reverse painted glass soda fountain sign. CONDITION: The porcelain flange shows good color and gloss.

The outer edges show porcelain chips and loss. There are few light chips in the field and minor discoloration (8.0). The glass sign displays well and only shows the slightest amount of wear in the field and the outer edges. It retains its original manufacturer sticker on the back (8.75). (8.0,8.75).

1,200 - 2,400 2557 - COCA-COLA NEWSPAPERS & MAGAZINES KAY DISPLAY SIGN W/ BUTTON 102” X 12” A nice example of this Kay Display sign from Coca-Cola, featuring a 12” button with wonderful Sprite Boy graphics on each end. CONDITION: The 12” button remains very nice, and is marked “A-M7-51” on the bottom. The button shows only light scuffing and wear. The Masonite K Display section of the sign shows isolated areas of discoloration and wear. The Sprite Boy decals show light crazing, and the extreme outer edges of the Masonite piece shows minor paint loss and wear. There have been a few non-factory mounting holes added in the Masonite section of the sign. This is an eye-catching and well displaying piece.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 1,200 - 2,400

LOT - 2555

LOT - 2556

LOT - 2557 316

www.MorphyAuctions.com | June 8, 2024

2558 - COLLECTION OF 3 COCA-COLA DISPENSERS & CUP STAND 8” X 13” X 15” A nice collection of 2 dispensers and a wooden display stand for cups.

CONDITION: The tombstone dispenser remains very nice with a solid body. There are areas of damage and discoloration to the circular logo on the backside. The dispenser knobs and taps show areas of fading and cracking.

(8.0). (B) The second dispenser, c. 1960s, shows areas of pitting and oxidation, but remains in very good condition. The back sign panel on this piece is currently missing. (7.5). (C) The wooden cup stand remains very nice with a few areas of paint loss and wear.

(8.5). A nice instant collection of syrup dispenser items. (8.0, 7.5, 8.5) 800 - 1,600 LOT - 2558

LOT - 2559 2559 - COLLECTION OF 4 COCA-COLA ADVERTISING ITEMS 11” X 11” X 21” A nice collection of 4 Coca-Cola advertising items, featuring a spinning light-up sign, a metal pretzel bowl and two ceramic urn pencil holders. CONDITION: (A) The light-up spinning sign lights up and functions appropriately. There are areas of slight surface abrasions to the four plastic panels. There is damage to the top plastic cone, which shows cracking and minor plastic loss. The original metal base and power cord are still intact. (8.0). (B) The metal pretzel bowl retains two of the three rubber feet. The bowl itself shows slight denting to the metal, but displays well. (8.5). (C&D) The two pencil holders remain in very similar condition, and are undamaged. They show light paint loss in a few areas. (9.0). A nice instant collection of desirable Coca-Cola items. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 800 - 1,600

LOT - 2560 2560 - COCA-COLA “ANY TIME” TRADE STIMULATOR 6” X 10” X 11” A rare and seldom seen example of this light-up spinning trade stimulator, featuring a die-cut Coca-Cola bottle in the center. CONDITION: This piece lights up from the inside, and functions appropriately with its original power cord. When plugged-in, the bottle rotates about every 15 seconds and lands on a different number. The outside plastic body shows light wear to the outer edges, but nothing to detract from how well the piece displays. The “Any Time” verbiage show light discoloration and wear. A rare piece with excellent subject matter.

(8.75). 800 - 1,600

www.MorphyAuctions.com | June 8, 2024

317

LOT - 2561

LOT - 2562

LOT - 2563

LOT - 2564

2561 - COCA-COLA NEON ADVERTISING CLOCK 7” X 18” X 18” A nice example of this reproduction Coca-Cola advertising clock, featuring the silhouette girl graphic. CONDITION: This clock was made at some point in the last 30 years. It displays very nicely with little to no damage. The internal neon and clock mechanism still function. The outer body shows light age appropriate wear. This is a well displaying and eye-catching example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (9). 400 - 800 2562 - COCA-COLA ADVERTISING CLOCK 16” x 16” It is maker’s marked “Selected Devices Company Incorporated.” A nice example of this c. 1930s clock from Coca-Cola, featuring the iconic company logo. CONDITION: The face of this clock shows surface abrasions and discoloration throughout. It appears that the hands have been replaced on this clock at some point in time. The glass face and outer wood frame show age appropriate wear with areas of scuffing and loss to the stained color on the wood frame. This piece no longer retains its original power cord. (8). 200 - 400

318

2563 - COCA-COLA ADVERTISING CLOCK 16” x 16” It is maker’s marked “Selected Devices Company Incorporated.” A nice example of this c. 1930s clock from Coca-Cola, featuring the iconic comapny logo. CONDITION: This clock remains in exceptional condition, with only some minor areas of discoloration on the face. The wood body and glass front show age appropriate wear and display well. There is a copy of the original instructions on the back. The piece retains its original power cord and operates. (9). 200 - 400 2564 - COLLECTION OF 3 COCA-COLA ADVERTISING CLOCKS D - 14” A nice collection of 3 Coca-Cola advertising clocks from the 1930s through the 1960s. CONDITION: (A) The square 1930s clock remains in wonderful condition. The outer wood frame was likely refinished at some point in the past. This piece is missing its power cord.

(8.0). (B) The circular clock remains in exceptional condition. It shows only the lightest amount of wear visible to the reverse painted glass face.

When the piece is turned on, it has its original power cord and lights up appropriately. (8.75). (C) The fishtail remains in wonderful original condition. It lights up and functions appropriately. (8.75). A nice instant collection of desirable Coca-Cola clocks. (8.0, 8.75) 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

LOT - 2565

LOT - 2567

LOT - 2566

LOT - 2568

LOT - 2569

2565 - ICE COLD COCA-COLA PAM CLOCK D - 15” x 4” An “Ice Cold Coca-Cola” glass face clock in the original Pam can. CONDITION: The clock has slight browning throughout the advertising panel, as well as slight scratches on the glass face. The can shows very minor surface rust. The clock retains the original cord and is functioning as it should. (Good) 500 - 1,000

2567 - DRINK COCA-COLA LIGHTED GLASS FACE CLOCK D - 15” x 4” CONDITION: The clock has an added “Drink Coca-Cola” decal to the face, which has minor surface staining and wear along the outer saw tooth edge. The inner plastic section has minor brown staining throughout. The clock is housed in an original aluminum can, which is in excellent structural condition, lighting and working. (Good) 300 - 600

2566 - COLLECTION OF 2 SODA-POP ADVERTISING CLOCKS 4” X 16” X 16” A nice collection of 2 soda-pop advertising clocks from Mountain Dew and Coca-Cola, featuring nice graphics with backlit illumination. CONDITION: (A) The Mountain Dew clock remains very nice, with no significant damage. There is the occasional light surface scratch on the plastic face. The clock lights up and functions appropriately.

(9.0). (B) The Coca-Cola clock retains good color throughout the inner face, with slight wear around the dial and the outer edges. The glass face shows only light surface scratching, and the metal can shows minor paint loss and age appropriate wear. The clock lights up and functions appropriately. (8.0). (9.0, 8.0) 500 - 1,000

2568 - DRINK COCA-COLA LIGHTED CLOCK W/ ORIGINAL BEVELED GLASS FACE D - 15” x 4” A “Drink Coca-Cola” lighted glass face clock. CONDITION: The face is in good structural condition, with only very minor surface scratching on the Coca-Cola button graphic. The inner plastic face has severe browning, as well as cracks along the top of the piece from the 11 to the 2. The sign is housed in an old can. It is in good structural condition and is lighting. (Good) 300 - 600 2569 - DRINK COCA-COLA LIGHTED CLOCK W/ BOTTLE GRAPHIC D - 15” x 4” It is maker marked “Pam Clock Co.” A c. 1950s “Drink Coca-Cola Ice Cold” glass face Pam Clock with bottle graphic.

CONDITION: The clock has good color throughout, with a crack running horizontally through the middle of the bottle between the 9 and the 3.

The paint is starting to separate from the glass, most notably along the “L” and the “A” of “Cola.” The sign is housed in the original can, which is in good structural shape, retaining the original electric, lighting and working. (Fair) 300 - 600

www.MorphyAuctions.com | June 8, 2024

319

LOT - 2570

LOT - 2571

LOT - 2572

LOT - 2573 2570 - DRINK COCA-COLA LIGHTED COUNTERTOP CLOCK 9” x 20” x 5” A c. 1950s “Drink Coca-Cola” lighted countertop clock and display with added “Please Pay Cashier” glass panel. CONDITION: The clock has staining throughout the white “Coca-Cola” lettering and fade to the red background. The “Please Pay Cashier” lighted panel has been added and is not original to the piece. The can shows very minor wear, very minor paint loss and surface staining. The display has its original power cord, is lighting and the clock is functioning. (Good) 600 - 1,200 2571 - DRINK COCA-COLA ELECTRIC CLOCK. D. - 22” x 6” A nice example of this C. 1950’s light up wall clock from Coca-Cola. CONDITION: The outer body of this clock shows a nice red finish with only a few scuffs. The inner milk glass face displays nicely and shows good color. The clock lights up and functions (8.0). (8.0). 600 - 1,200 320

2572 - COCA-COLA KAY DISPLAY CLOCK SIGN 36” X 18” A nice example of this electric clock from Coca-Cola, featuring a Kay display Masonite attachment sign. CONDITION: The clock remains in nice condition, and still operates with its original power cord. There are a few surface scratches and areas of paint loss in the field of the clock. The K display Masonite attachment remains in wonderful condition, with no significant damage. The Masonite piece is marked on the back “Kay Displays.” A clean and well presenting example. (8.5). 600 - 1,200 2573 - COLLECTION OF 3 COCA-COLA CLOCKS D - 18” A nice collection of 3 different versions of Coca-Cola clocks from the 1940s and 1950s. CONDITION: (A) The maroon-faced clock remains in nice condition. There are light surface scratches and scuffs to the outer field. The hands show minor paint loss and wear as well. (8.0). (B) The silver-faced clock remains in very nice condition. There is light scuffing around the hands and the very center of the script logo. (8.5). (C) The clock with the silhouette girl logo in the center remains very nice. There are areas of wear and discoloration to the outer field of the clock. The front glass shows some light surface abrasions. The outer frame shows minor paint loss, and the original manufacturer’s sticker is on the back. (8.5). All of these clocks work when plugged-in. (8.0, 8.5) 500 - 1,000

www.MorphyAuctions.com | June 8, 2024

LOT - 2574

LOT - 2577

LOT - 2575

LOT - 2578

2574 - COLLECTION OF 2 COCA-COLA ADVERTISING CLOCKS 4” X 11” X 15” A nice collection of 2 plastic Coca-Cola advertising clocks from the 1950s and 1960s, including a circular “Sign of Good Taste” clock and a rectangular clock from Germany. CONDITION: (A) The German clock remains in nice shape. It shows small areas of paint loss in the fishtail graphic as well as wear to the hands. The piece lights up and functions appropriately. (8.75). (B) The circular “Sign of Good Taste” clock lights up and displays well. There are slight areas of discoloration and crazing to the paint, which is visible when illuminated.

(8.75). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.75). 500 - 1,000 2575 - SWIHART PRODUCTS LIGHTED COCA-COLA CLOCK 16” x 13” x 4” A c. 1950s “Enjoy Coca-Cola” Swihart Products lighted glass face clock. CONDITION: The clock has fade throughout the inner advertising panel, as well as very slight areas of surface scratching on the beveled glass face. The can is in good structural condition with an added back panel. The clock has the original electric, lights and keeps time. (Good) 300 - 600 2576 - COCA-COLA ROCKING BOTTLE CLOCK D - 20” An unusual example of this Coca-Cola rocking bottle clock, featuring the iconic company logo and contour bottle graphic.

CONDITION: It appears that the aluminum body of this clock is original, however the face as well as the rocking bottle have been recently done. It is unclear what the age of this clock is, but it displays well and functions when plugged in. (8). 200 - 400

LOT - 2576

LOT - 2579

2577 - COCA-COLA ADVERTISING CLOCK 5” X 15” X 15” A nice example of this light-up lock from Coca-Cola, featuring the fishtail logo. CONDITION: The face of this clock shows light surface abrasions and minor paint loss to the outer edges. The front glass and metal body show age appropriate wear and crazing.

This piece does light-up and keep time. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.5). 200 - 400 2578 - COLLECTION OF 2 “DRINK COCA-COLA” CLOCKS D - 18” A c. 1950s “Drink Coca-Cola” clocks. CONDITION: (A) The clock has fade throughout, as well as deep scratches with paint loss in both the “Drink Coca-Cola” advertising panel and around the numbers to the clock. The clock is missing a sweeping hand, but does have the electric cord. (Fair). (B) The clock has much better color and gloss, with very minor surface scratching and minor paint loss on the clock hands. The sweeping hand is also missing. It retains the original electric cord. (Very Good). (Fair),(Very Good) 200 - 400 2579 - DRINK COCA-COLA LIGHTED CLOCK 15” x 15” x 4” A c. 1960s Drink Coca-Cola lighted PAM clock.

CONDITION: The clock has slight fade throughout with minor surface scratches and very minor surface staining. The can is in excellent structural condition and the clock is functioning properly. (8.5).

200 - 400

www.MorphyAuctions.com | June 8, 2024

321

LOT - 2580

LOT - 2581

LOT - 2582

LOT - 2583

2580 - COCA-COLA TIN TELECHRON CLOCK 16” Dia. SST. Maker marked “Telechron.” A c. 1950s painted metal Telechon clock. CONDITION. The clock has fair color throughout with minor areas of surface scratching, as well as a few areas of scratches with paint loss. The clock is missing the sweeping hand and shows paint loss on one of the two remaining hands. The piece retains its original electric and its wood backing. The clock is not keeping time. (Good) 300 - 600 2581 - WOODEN COCA-COLA FOUNTAIN SIGN 23” x 50” SSW. An appealing and desirable wooden sign from the 1930s made for Coca-Cola. This sign was made to hang at a soda fountain and was likely handmade in a local bottling company sign shop.

CONDITION: The field of this sign shows nice patina with minor areas of paint loss and scrapes in the field. The outer edges show chipping to the wood with paint loss as well. An unusual and well-displaying example.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25). 600 - 1,200

LOT - 2584

2582 - COLLECTION OF 2 COCA-COLA ADVERTISING CLOCK & LIGHT-UP SIGN 19” X 14” A nice collection of 2 advertising signs from Coca-Cola, including a Telechron clock and a double-sided light-up plastic sign.

CONDITION: (A) The Telechron clock shows areas of pitting and surface scratching throughout the face. The outer gold ring shows paint loss and wear. The clock retains its original power cord and operates appropriately. (8.0). (B) The double-sided light-up sign show areas of yellowing and discoloration to the plastic panels. There are surface scrapes to the graphics throughout. This piece no longer retains its power cord, but could easily be rewired. (7.0). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.0, 7.0) 400 - 800 2583 - COCA-COLA LIGHT-UP CLOCK 15” x 3 - 1/4” x 15”. A nice example of this c. 1950s light-up clock from Coca-Cola, featuring the iconic company logo in the center.

CONDITION: The inner face of this sign shows a few areas of paint loss in the outer field, as well as minor paint loss to the hands. The outer metal can shows age appropriate tarnishing to the metal. This piece retains its original power cord, lights up and operates. (8.5). 300 - 600 2584 - COCA-COLA LIGHT-UP CLOCK 15” x 3 - 1/4” x 15”. A nice example of this c. 1950s light-up clock from Coca-Cola, featuring a wonderful bottle graphic and a script logo. CONDITION: This clock has had a modern power cord spliced in.

The inner face of the clock displays well, and it shows hardly any wear to mention. The outer can retains its original sticker on the back, and it shows age appropriate tarnishing to the metal. This piece lights up and operates. (9). 300 - 600

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www.MorphyAuctions.com | June 8, 2024

LOT - 2585

LOT - 2586

LOT - 2587

SEE WEBSITE FOR ADDITIONAL PHOTOS

LOT - 2588

LOT - 2589

LOT - 2590

2585 - THINGS GO BETTER WITH A COKE WALL CLOCK. 17” x 17” x 4” A nice example of this C. 1960’s plastic light up clock from Coca-Cola featuring great color and shine. CONDITION: The face of this clock remains in wonderful condition with only the slightest amount of wear to the outer gold border. The piece lights up and retains its original power cord. The manufacturer sticker from Hanover is still on the back. (8.75). 200 - 400

2588 - COLLECTION OF 3 COCA-COLA THERMOMETER SIGNS Each: 12” x 1 - 1/2” x 12”. A nice collection of 3 c. 1950s thermometer signs from Coca-Cola, featuring the iconic script logo. CONDITION: All three of these thermometers show only the lightest amount of wear to the inner red faces. The outer glass face on all three show light scratching to the glass. The outer metal frames are intact and a light amount of oxidation. (8.5). 300 - 600

2586 - PLASTIC DRINK COCA-COLA RAISED FISHTAIL SIGN W/ NEWLY ADDED FRAME Frame: 14.5” X 7.25”. C. 1960s Drink Coca-Cola plastic fishtail sign.

CONDITION: The sign has excellent color and gloss, with minor brown staining to white background. The sign shows areas of surface scratching throughout the entire piece. Overall, it displays excellent with newly added frame. (8.9+) 300 - 600

2589 - 1920S COCA-COLA BAKELITE BOTTLE RADIO 23 - 1/2” x 7” x 7”. An impressive example of this 3D c. 1920s Bakelite bottle radio from Coca-Cola, featuring a large and wonderful iconic script logo. CONDITION: The body of this radio retains good color and shine throughout. There is some slight surface scratching and general abrasions to the maroon body. This piece retains its two original adjustment knobs on the front. The Coca-Cola lettering on both sides remains vibrant, and shows minor areas of scuffing to the silver paint. The silver bottlecap shows minor wear and paint loss. This is an exceptionally clean example that displays well. (8.75+) 1,500 - 3,000

2587 - ENJOY COCA-COLA LIGHTED CLOCK W/ PLASTIC FACE 17” x 25” x 5” An “Enjoy Coca-Cola” lighted clock advertising panel with “Kold-Draft Made by Uniflow” clock face. CONDITION: The plastic panel has slight fade throughout, with minor scratching and paint loss in both the lettering and outer edges. The clock face has minor areas of surface staining. The clock is housed in an original can that shows areas of surface staining, but is in excellent structural condition. The clock retains the original electric, lights and keeps time. (Good) 300 - 600

2590 - COCA-COLA RADIO W/ CLOCK 11 - 3/4” x 7 - 1/2” x 9”. A rare example of this Coca-Cola radio with the clock face on the front. CONDITION: This radio remains complete. It shows its original heavy cardboard backing, as well as its internal guts and original power cord. The plastic body of the radio remains very nice. It shows only occasional areas of paint loss. The clock face remains complete, and shows only the slightest amount of wear. (8.75+) 1,000 - 2,000

www.MorphyAuctions.com | June 8, 2024

323

LOT - 2593

LOT - 2591 LOT - 2592

LOT - 2594

LOT - 2595 2591 - COCA-COLA RADIO W/ SPINNING DOLL ATTACHMENT Largest: 11 - 3/4” x 8” x 9 - 1/2”. A nice example of this c. 1950s radio from Coca-Cola, featuring the rotating doll attachment on the top. This display piece no long has a radio mechanism, but only the internal mechanism for rotating the doll. CONDITION: The plastic body of the radio retains good color and shine. There are areas of minor paint loss and slight discoloration.

The doll itself sits on top of a fabricated wooden disc, and it rotates when this piece is plugged-in.

This piece retains its original power cord. (8.5). 1,000 - 2,000 2592 - LIGHT UP COCA-COLA WALL CLOCK D-16” A nice example of this recently produced clock from Coca-Cola featuring the iconic company logo. CONDITION: This clock was produced in the 1990s, and remains in clean condition with its battery-operated mechanism on the backside. (9.0). (9). 50 - 100 2593 - DRINK COCA-COLA ICE COLD RADIO 12” x 7 - 1/2” x 9”. A c. 1950s “Drink Coca-Cola Ice Cold” radio complete with the original electric. CONDITION: The radio has fade throughout with areas of surface staining, as well as scratches with paint loss, mostly confined to the top lid section and the sides of the piece, which also have areas of minor paint residue. The left-hand side of the piece has a large section of red touch-up paint with minor areas around the bottle cap opener along the outer edges. (Restored) 200 - 400 2594 - ELECTRIC COCA-COLA COOLER RADIO. 10” x 12” x 10” A nice example of this C. 1950’s cooler styled radio from Coca-Cola featuring the iconic company logo. CONDITION: The body of the radio itself shows a few scuffs but overall remains very nice. Both adjustment knobs are intact. The backside is complete with original backing and power cord. (8.5). 200 - 400 2595 - HAVE A COKE COIN CHANGER MACHINE 11” x 5” x 16”. A nice example of this C. 1950s Vendo Coin Changer made for Coca-Cola in order to give change to customers who wanted to buy a Coke from a vending machine.

CONDITION: This is a nice original condition example. The heavy paper insert in the center shows wear and discoloration. The chrome features show age-appropriate tarnish and oxidation. The body of the changer shows wear and loss to the red paint. A desirable and interesting piece of Coca-Cola history. There are no keys with this item. (7.75+). 600 - 1,200 324

www.MorphyAuctions.com | June 8, 2024

LOT - 2596 2596 - COCA-COLA CARTON RACK DISPLAY W/ ORIGINAL SIX PACK CARRIERS 20” X 14” X 56” An impressive example of this c. 1930s carton rack display from Coca-Cola featuring an original double sided tin sign at the top, as well as 12 original cardboard six packs complete with filled bottles. CONDITION: The tin sign at the top shows color gloss, but has areas of metal bending, as well as isolated paint loss and wear. The metal frame of the rack is sturdy and displays well. The six packs shows a few areas of soiling to the cardboard but display excellently. A seldom seen opportunity to buy this piece complete and ready to display.

(8.25+). This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8.25+) 800 - 1,600

2597 - COLLECTION OF 2 COCA-COLA SYRUP BARREL DISPENSERS 16” X 16” X 23” A nice collection of 2 syrup barrel dispensers from Coca-Cola, featuring the iconic script logo. CONDITION: (A) The large red barrel retains both of its original syrup taps. This barrel retains two metal signs, which are marked “AM2-58.” Each of these signs show areas of wear, bending and surface scraping. The internals of this syrup barrel are missing, but this does not effect how well the piece presents and displays.

(8.0). (B) The smaller wooden barrel retains its original syrup tap, as well as a foil decal with the Coca-Cola logo on the front.

This barrel retains its insides and displays well. The foil decal shows areas of wear and foil loss. (8.0).

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (8). 800 - 1,600

LOT - 2597

LOT - 2598

LOT - 2600 LOT - 2599 2598 - COCA-COLA DOLE COUNTERTOP SYRUP DISPENSER 16” X 12” X 22” An impressive example of this syrup dispenser from Coca-Cola, featuring art deco features and nice embossed logos on both sides. CONDITION: This plate piece has been completely restored at some point in the past. It was done exceptionally well, and is only recognizable upon close inspection. The piece retains all original pieces and fixtures, including the handles and internals. This piece would sit on the edge of the countertop for display and dispense Coca-Cola syrup.

A rare and desirable example. (Restored) 800 - 1,600 2599 - COLLECTION OF 7 COCA-COLA BOTTLE DISPLAYS & STRING HANGERS 22” X 16” An impressive collection of cardboard Coca-Cola bottle displays and string hangers from the 1950s and 1960s. CONDITION: These displays all remain in very nice condition. A few of them show areas of separation between the paper face and the cardboard, the worst of which is on the popcorn string hanger where there is wrinkling and areas of water damage. (Various) 800 - 1,600 2600 - COCA-COLA WESTINGHOUSE SALESMAN SAMPLE COOLER 8” X 12” X 10” A nice and desirable example of this c. 1939 Coca-Cola salesman sample cooler from Westinghouse, featuring nicely embossed script logos as well as its internal salesman books.

LOT - 2601 CONDITION: The body of this cooler shows areas of paint rubbing and loss throughout. The original lid and cap catcher and bottle opener are present on this cooler, as well as the original salesman books on the inside. The books show age appropriate wear and crazing. In total, this is a well displaying and desirable piece of Coca-Cola history. (8). 2,500 - 5,000 2601 - COCA-COLA ICE CHEST COOLER 34” x 22” x 31” A nice example of this Coca-Cola ice chest, featuring the iconic script logo on the front and back. CONDITION: This machine has been completely restored at some point in the past. The entire metal frame has been repainted green. The four red panels along the outside have been replaced and lettered with vinyl decals. This piece its original four castors, and displays well. (Restored) 1,200 - 2,400

www.MorphyAuctions.com | June 8, 2024

325

LOT - 2602

LOT - 2603

LOT - 2604

2602 - COCA-COLA WESTINGHOUSE SALESMAN SAMPLE COOLER 8” X 12” X 10” A nice example of this c. 1939 salesman sample cooler from Westinghouse, featuring the Coca-Cola logo embossed on all four sides. CONDITION: The outer body of this cooler shows paint loss and wear throughout. This piece retains its original cap catcher and bottle opener. The inside of this cooler shows fake glass with a handful of miniature bottles for display, as well as a small wooden crate for display. While there is paint loss scattered throughout, it displays well and is always desirable. (8).

2,500 - 5,000 2603 - COCA-COLA WESTINGHOUSE COIN OPERATED COOLER. 45” x 26” 19” A nice example of this C. 1940’s coin operated cooler made by Westinghouse for Coca-Cola. CONDITION: This cooler is a great survivor. The body of the cooler shows wear and scuffs scattered throughout. There are areas of paint loss and surface oxidation the worst of which is along the bottom edges. The coin operated mechanism at the top is complete. This piece is missing its key. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(7.75+). 800 - 1,600 2604 - COLLECTION OF 2: COCA-COLA PICNIC COOLERS 9” X 16” X 16” A nice collection of 2 Coca-Cola picnic coolers, each featuring nicely embossed Coca-Cola logos on both sides. CONDITION: (A) The larger of the two coolers remains in very nice condition with original paint. The piece shows small amounts of surface scratching and wear, but nothing offensive. (8.5). (B) The smaller of the two coolers shows heavier amounts of paint loss and wear with slight areas of denting to the metal as well. This is a desirable size and model. (7.0). (8.5, 7.0) 400 800 2605 - COCA-COLA COOLER RADIO 11 - 3/4” x 8” x 10”. A nice example of this c. 1950s cooler radio from Coca-Cola, featuring the iconic company logo. CONDITION: The body of this cooler radio shows areas of paint loss and surface abrasions throughout. The piece retains its original adjustment knobs on the front, and a modern power cord has been added to the back. (8). 300 - 600

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www.MorphyAuctions.com | June 8, 2024

LOT - 2605

2606 - COCA-COLA METAL AIRLINE COOLER 12” x 18” x 7” A nice example of this c. 1950s metal airline cooler featuring nicely embossed script logos on each side. This cooler retains its original bottle opener on the side. CONDITION: This cooler retains its original paint with nice patina. There are areas of scrapes and minor paint loss throughout the body of the cooler.

The inside is sturdy and clean. A good surviving example. (8.5).

200 - 600

LOT - 2606

LOT - 2607

2607 - DRINK COCA-COLA COOLER 19 - 1/2” x 11 - 3/4” x 19”. It is maker marked “Acton MFG Co.” A c. 1960s Coca-Cola cooler.

CONDITION: The cooler has good color throughout, with areas of staining and scratching on all four sides and on the lid. The cooler is complete with bottle opener and drain plug. The cooler has no rust or rot on the inside or out. (Good) 200 - 400 2608 - COCA-COLA PICNIC COOLER. 17” x 17” x 12” A nice example of this C. 1950’s picnic cooler from Coca-Cola featuring a nicely embossed logo with original paint.

CONDITION: The body of this cooler remains exceptional with a few scattered areas of scratches and occasional paint chips. The cooler retains its original sandwich tray as well. (8.25). 100 - 400 2609 - DRINK COCA-COLA ICE COLD PAINTED METAL COOLER SIGN W/ ORIGINAL ARROW ATTACHMENT 32” X 16” SST. A c. 1950s “Drink Coca-Cola Ice Cold” single-sided painted metal cooler sign with attached metal ring and arrow.

CONDITION: The sign has good color and shine throughout, with only very minor surface blemishes to note and one minor area of paint loss in the bottom right-hand corner. The sign has been completely repainted, both on the cooler and in the lettering.

The metal ring is original and shows minor blemishes and tarnish.

(Restored) 600 - 1,200

LOT - 2608

LOT - 2609

LOT - 2610

2610 - FOUR DOOR COCA-COLA COOLER 44” x 88” x 30” A nice example of this c. 1950s four door cooler from Coca-Cola made by Westinghouse. CONDITION: This machine has been repainted at some point in the past. There are areas of surface oxidation and staining throughout. The lids show heavy oxidation, some of which extends under the paint. With that said, the cooler is sturdy and displays nicely. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

327

LOT - 2611

LOT - 2612

LOT - 2614

LOT - 2613 2611 - COCA-COLA AIRLINE COOLER 18” x 6 - 3/4” x 12”. A nice example of this c. 1950s narrow airline cooler from Coca-Cola, featuring nice embossed letters. CONDITION: The body of this cooler retains excellent color and shine. There are areas of scuffing and loss to the paint throughout, likely from use. This cooler retains its original bottle opener on the side, as well as the handle and closing clamps. The inside of this cooler remains strong, and it could still be used today. (8.5). 200 - 400 2612 - COCA-COLA CASH REGISTER 13” x 15” x 17 - 1/4”. A nice example of this restored cash register in a Coca-Cola theme. CONDITION: This cash register has been completely restored in a Coca-Cola theme with wonderful color, gloss and excellent graphics. There are little to no detractions to this piece. It has been nicely restored, and only shows the slightest amount of wear, likely from transportation. (Restored) 200 - 400

328

2613 - EARLY COCA-COLA UNIFORM W/ “I SELL COCA-COLA IN BOTTLES” PATCH 20” x 32 - 1/2”. Maker’s marked “Uniforms by Fechheimer Cincinnati.”

CONDITION: The jacket is in excellent condition, with no tears or rips to note. The piece does have the original and working zipper. It has an “I Sell Coca-Cola in Bottles” padded patch. (Very Good) 100 - 300 2614 - COCA-COLA CASH REGISTER 21” x 10” x 16” A nice example of this restored cash register in a Coca-Cola theme. CONDITION: This cash register has been completely restored at some point in the past. It displays wonderfully, and boasts a nice Coca-Cola theme. This piece includes its original keys. (Restored) 600 - 1,200

www.MorphyAuctions.com | June 8, 2024

LOT - 2615

2615 - LARGE & IMPRESSIVE COCA-COLA PUZZLE DISPLAY Wood Case: 42” x 4” x 54”. Modeled after the famous 2000-piece jigsaw puzzle, this real life 3D display features dozens of vintage Coca-Cola advertisements, including early signs, a tray, cardboard die-cuts, a syrup bottle and much more. CONDITION: Many of the items in this collection are very clean. The tin-overcardboard bottle sign shows areas of scuffing and paint loss to the outer field, but it does retain its original cardboard backing and string holder. Some of the die-cut cardboards show fading, color loss and wear to the outer edges. The foil label on the syrup bottle shows heavy fading. It includes part of the box to the original puzzle, which shows how this piece looked originally. This is an incredibly difficult collection of items to assemble, and it is quite eye-catching and could be the center piece for any collection. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Various) 6,000 - 12,000

www.MorphyAuctions.com | June 8, 2024

329

2616 - WOODEN COCA-COLA ADVERTISING BENCH 22” X 48” X 30” It is maker’s marked “AM3-40.” A wonderful example of this c. 1940s advertising bench from Coca-Cola, featuring a large and impressive script logo. CONDITION: This bench has a wonderful patina throughout. The red section of the bench show areas of paint loss and wear, which is to be expected.

The green part of the bench shows various staining and evidence of use.

The structural integrity of the piece is sound, and it remains all original.

A seldom seen and highly desirable piece of Coca-Cola advertising. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(8.75). 1,500 - 3,000

LOT - 2616

2617 - COCA-COLA CORNELIUS SYRUP DISPENDER MACHINE 45” x 20” x 21” A nice example of this syrup dispenser stand from Coca-Cola, featuring the iconic fishtail logo with four syrup tap dispensers.

CONDITION: This machine remains all original. The fishtail logos on the side show slight scuffing to the paint. The drip pan and four knobs are still present, and show age appropriate crazing and wear. In total, a well preserved and excellent displaying example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good) 800 - 1,600

LOT - 2617

330

LOT - 2618

www.MorphyAuctions.com | June 8, 2024

2618 - WESTINGHOUSE COCA-COLA VENDING MACHINE 54” x 25” x 18” Model WC-42T. A nice example of this fully restored vending machine from Westinghouse, featuring nice embossed lettering on three sides. CONDITION: This machine has been professionally restored and displays wonderfully.

It shows only the slightest amount of wear from moving on some of the extreme outer edges. The machine runs and functions appropriately.

The keys are included. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 1,500 - 3,000

LOT - 2619

LOT - 2620

LOT - 2621

2619 - JACOBS MODEL 26 COCA-COLA VENDING MACHINE. 58” x 31” x 19” A nice original example of this C. 1940’s Jacobs Model 26 vending machine from Coca-Cola. CONDITION: This machine remains in nice original condition with a wonderful Sprite Boy decal. The body of this machine shows areas of paint loss and surface scratches, but the color and gloss remain nice. This machine has four metal casters attached for easy transport. A well preserved and desirable example. (8.25).

1,500 - 3,000 2620 - COCA-COLA JACOBS 26 VENDING MACHINE 55” x 19” x 30” A rare example of this c. 1940s vending machine from Coca-Cola, featuring the script logo on three sides. CONDITION: This machine retains good color and shine throughout the body. There are areas of paint loss and heavy denting, which are mostly confined to the front coin door but are also in isolated areas on the body. The front coin door shows heavy paint loss and denting, the worst of which is on the very top directly below the Coca-Cola script logo. This machine retains its original key and power cord. A good surviving example. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (7). 1,000 - 2,000 2621 - COCA-COLA VENDO 110 MACHINE 64” x 32” x 19” A nice example of this large Vendo 110 machine from Coca-Cola, featuring nice embossed letters with outstanding color and shine.

CONDITION: This machine has been professionally restored, inside and out. This machine works, and it comes with a set of keys. A modern power cord has been applied for safety. An excellent and well displaying example that still operates. (Restored) 2,500 - 5,000

www.MorphyAuctions.com | June 8, 2024

331

LOT - 2622

LOT - 2623

LOT - 2624

2622 - COCA-COLA VENDO 81 MACHINE 60” x 26” x 21” A nice example of this Vendo 81 vending machine from Coca-Cola, featuring nice embossed lettering on the front. CONDITION: This machine has been completely restored at some point in the past, both inside and out. This machine comes with its original keys as well as a modern power cord. The machine works and vends appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,500 - 5,000 2623 - COCA-COLA VENDO 39 MACHINE 59” x 27” x 15” A nice example of this c. 1950s Vendo 39 from Coca-Cola, featuring nice embossed letters with outstanding color and shine throughout. CONDITION: This machine has been completely restored at some point in the past, both inside and out. This machine comes with a set of keys, as well as a modern power cord for safety. The machine runs when plugged-in. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000 2624 - COCA-COLA VENDO 39 MACHINE 60” x 26” x 16” A nice example of this Vendo 39 vending machine from Coca-Cola, featuring nice embossed letters on the front. CONDITION: This entire machine has been restored at some point in the past, both inside and out. The chrome features have a great shine to them. There are a few occasional chips to the paint on the edges on the front. This machine has its keys, and a modern power cord for safety and works when plugged-in.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000

332

www.MorphyAuctions.com | June 8, 2024

LOT - 2625

LOT - 2626

LOT - 2627

2625 - 10¢ VENDO DRINK COCA-COLA IN BOTTLES VENDING MACHINE 27” x 18” x 58 - 1/2”. A nice example of this C. 1950’s Vendo 81 machine from Coca-Cola featuring a wonderful embossed logo and great color and shine throughout. CONDITION: This machine has been professionally restored at some point in the past. The restoration job is exceptional and this machine displays wonderfully. There is an occasional rub or chip to the paint from storage and transport. A great, working machine. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (RESTORED). 3,000 - 6,000 2626 - 10¢ DRINK COCA-COLA HAVE A COKE CAVALIER VENDING MACHINE 24 - 3/4” x 20 - 1/2” x 57”. A nice example of this desirable Cavalier 56 vending machine from Coca-Cola featuring the iconic script logo and an overall desirable smaller size for a machine. CONDITION: This machine has been professionally restored at some point in the past. The gloss and color is outstanding. There is an occasionally rub or chip to the paint from transportation over the years. A great looking machine and desirable size.

The machine operates appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made.

(Restored) 2,000 - 4,000 2627 - COCA-COLA HAVE A COKE VENDORLATOR MODEL 27A 36” x 16 - 1/2” x 52”. A nice example of this c. 1950s Vendo Model 27A from Coca-Cola, featuring the iconic company logo and wonderful color and shine. This machine has a factory stainless steel water fountain on the side and has inside coil to cool the drinking water. Most of these fountains were removed over the years and it is rare to see one still complete. Included is a stand for empty bottles and full Coke bottles. CONDITION: This machine has been professionally restored at some point in the past. It displays wonderfully and has no significant detractions. An occasional rub or scratch to the paint is present from transportation over the years. The machine operates appropriately. This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Restored) 2,000 - 4,000

www.MorphyAuctions.com | June 8, 2024

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2628 - COCA-COLA COIN CHANGING MACHINE W/ SPRITE BOY GRAPHIC 8” X 8” X 20” A Coca-Cola themed coin changing machine. CONDITION: The machine has good color and shine throughout, with nicely polished hardware.

The machine has nicely added Coca-Cola themed stickers that show no damage. (Very Good) 100 - 300 2629 - GEE-WIZ TABLETOP HORSE RACING GAME 10” X 29” X 4” A c. 1940s Gee-Wiz horse racing table game. CONDITION: The game has good color throughout all the painted metal sections with minor scratching in the wood. The game is functioning with all the tin litho horses in excellent condition. (Good) 200 - 400 LOT - 2628

LOT - 2629

SEE WEBSITE FOR ADDITIONAL PHOTOS

2630 - SEEBURG 200 MODEL 201 JUKE BOX 58” x 35” x 27” A nice example of this C. 1960’s juke box from Seeburg featuring eye-catching style and includes many original 45 records. This piece lights up and functions appropriately. CONDITION: The body of the juke box shows light wear in isolated areas, likely from use and age. The piece is very clean and displays even better. A desirable and good looking machine.

This is not a standard shippable item and will require 3rd party shipping or pickup arrangements to be made. (Very Good). 1,000 - 2,000

LOT - 2630

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www.MorphyAuctions.com | June 8, 2024

NOTES:

www.MorphyAuctions.com | June 8, 2024

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THE INDUSTRY STANDARD FOR AUTHENTICATION & GRADING SERVICES

Red Hat Motor Oil Tin Flange Sign

Smitholene Aviation Porcelain Pump Plate

Sinclair Standing Dino Porcelain Sign

AGS Certified Score 91 & 88

AGS Certified Score 93

AGS Certified Score 91

SOLD $26,400

SOLD $40,800

SOLD $45,600

A sample of our custom printed certification decal featuring the item’s score as well as a unique QR code linking to the AGS database.

AGSCERTIFY.COM A.G.S. COMPANY, LLC

JOHN MIHOVETZ & DAN MORRIS

501 Alexander Dr. Ephrata, PA 17522 info@AGScertify.com | (770) 546-1758

MORPHY AUCTIONS ANNOUNCES

NEW EUROPEAN DIVISION WITH HEADQUARTERS IN

SWITZERLAND

SOLD $598,000

SOLD $87,175

SOLD $270,600

SOLD $541,200

SOLD $578,100

SOLD $159,900

TO CONTACT DAN MORPHY, CALL +1 (717) 341-3190 | EMAIL DAN.MORPHY@MORPHYAUCTIONS.COM

M O R P H YA U C T I O N S . C O M

LET US PAY YOU A GENEROUS REFERRAL FEE for Collections you send our way!

Simply refer a potential consigner to Morphy Auctions and once we sell the items you will receive your referral payout. Email or give us a call today.

SOLD $246,000

SOLD $467,400

SOLD $541,200

SOLD $528,900 SOLD $159,900

SOLD $578,100

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INDY ANTIQUE ADVERTISING The Nation’s Premier Show for Antique Advertising Don’t miss an exciting two full days of indoor and outdoor vendors selling collectible antique advertising and much more.

Featured is just a sampling of what you can look forward to…

FR I DAY , M A Y 3r d 9 a m-5p m Early Buyers Admission $100 Valid for Both Days

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1955 Indianapolis Ave., Lebanon, IN 46052

S A T U R D A Y , M A Y 4 t h 9am-3p m General Admission $10 Interested in Exhibiting?

Visit our Website for Details:

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Indy Ad Show Now Owned and Managed

by Morphy Auctions Morphy Auctions | 877-968-8880 x755 | Cheryl.Goyda@MorphyAuctions.com

ABSENTEE BID FORM Auction:

June 7 & 8, 2024 Soda Pop & Soda Advertising

Step 1 - Circle Bidding Option Phone Line

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Absentee Bid

Phone line: Morphy Auctions staff will call you 5 lots prior to the item(s) you wish to bid on.

Absentee: Morphy Auctions staff will execute your left bid(s) as if you were in attendance.

Step 2 - List Lot/Bid Information Lot #

Bid Increments: $0 - $500/$25 $200 - $500/$25

www.MorphyAuctions.com

Please print clearly.

Description

Absentee Bid

Phone Emergency Bid

Applies to phone bidders only.

PLEASE NOTE ~

$500 - $1,000/$50 $1,000 - 2,000/$100

Step 3 - Fill Out Personal Contact Info

$2,000 - $5,000/$250 $5,000 - $10,000/$500 $10,000/Auctioneer’s Discretion

Emergency bids are executed only if Morphy Auctions is unable to contact the bidder via the phone number(s) provided.

Please print clearly.

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Email I accept that all bids do not include the buyer’s premium of 23%. I accept that all bids are subject to the TERMS AND CONDITIONS OF SALE printed in the catalog. My signature ser ves as an agreement to the terms stated on this form.

Signature Print Name

Date If you have not received a confirmation email, please contact Morphy Auctions prior to the auction.

bidder

Terms & Conditions We advise all bidders to read the Terms and Conditions of the Sale before bidding with Dan Morphy Auctions LLC and/or Morphy Firearms LLC collectively referred to below as MORPHY’S. Those who bid are bound by those Terms and Conditions of the Sale, as amended by any oral announcement, published or posted notices, which together form the contract of the sale between the successful bidder (buyer), MORPHY’S and the seller (consignor) of the lot.

TERMS OF SALE

TIMING

LIMITED GUARANTEE

FIREARMS – These terms do NOT apply to our firearms auctions. To view the terms and conditions for our Firearms Auctions, please go to: www.morphyauctions.com/firearmterms

When bidding on any lot offered by MORPHY’S, the bidder indicates acceptance of the following Terms of Sale. Any participation in the auction binds you to agreement of these terms whether you read or understand said terms. The Terms in writing contained herein are subject to change without notice and bidder agrees that the most recently published Terms of Sale as published or amended on the website at the beginning of the auction shall apply.

MORPHY’S makes every effort to accurately describe all items offered in its sales. The descriptions carry a limited guarantee. It is a guarantee to protect you against major discrepancies that would have a major effect upon the value of the item. Under no circumstances do we guarantee against anything less than a major discrepancy that would have less than a major effect upon value. This limited guarantee covers authenticity, major restoration or repair not described, counterfeits, reproductions or major fabrications not disclosed in the description. Examples of what we do not guarantee against, imperfections, slight damages, handling marks, natural imperfections, undisclosed blemishes, finish differences, wood-to-metal fit issues, surface cracks or chips in wood, dings and dents, bore condition and other similar differences that are inherent in the antiques and collectible industry. All items are sold for display purposes. If electrical, mechanical, or other working parts are inoperable, even if working at the time of sale, we are not liable due to the inherent nature of the age of these antiques and items. It is the bidder’s responsibility (present or absentee bidders) to determine by inspection by themselves or a hired professional the exact condition of each item prior to bidding on the item. Should MORPHY’S deny an authenticity issue dispute of the buyer, and the buyer is not satisfied, the buyer may, at his or her own expense, obtain the written opinion of two mutually agreed upon recognized experts in the field of the disputed item. The final decision of those experts will determine any refund consideration. This limited guarantee is only available to the buyer of record. Please also refer to POST SALE RETURN POLICY at end of terms.

Except as stated in the limited guarantee above, MORPHY’S will not be held responsible for typographical errors. Neither we nor the consignor, make any guarantees, warranties, or representation, expressed, or implied, in regard to the property or the correctness of the catalog or other description of the authenticity of authorship, physical condition, size, quality, rarity, importance, provenance, exhibition, literature or historic relevance of the property or otherwise. It is the bidder’s responsibility to initiate contact with MORPHY’S in request for additional information regarding the items. Submit all questions regarding upcoming auction items at least 48 hours prior to the date of auction. We will make every effort to answer all submitted questions in a timely manner. We will do our best but cannot promise that questions submitted within 48 hours of the auction date will be answered prior to the auction. The consigner and we make no representation or warranty as to whether the buyer acquires any reproduction rights in the property. All items will be available for preview approximately one (1) month prior to the auction.

There will be no options for refunds of any type beyond 35 calendar days from the auction date. Paying late and thus receiving items late will not change the limitation on the dates above for refund consideration. Please also refer to POST SALE RETURN POLICY at end of terms.

TOYS - Toy sets are not returnable under any circumstances once the bidder obtains possession of the lot.

GAMING DEVICES - MORPHY’S may hold these items for up to 5 business days to allow state agencies to verify the buyer’s information.

All auction participants are urged to check the legality of possession in and/or shipment of gaming devices to their state of residence.

Ownership of gaming devices is prohibited in these states: Alabama, Connecticut, Hawaii, Nebraska, South Carolina, and Tennessee. If you become a high bidder on a gaming item, and you are from one of the prohibited states as listed here: • You must pay for your item, • You will not be able to take possession of the item (MORPHY’S cannot ship it to you or allow pickup), • MORPHY’S will consign the item in your name to the next appropriate auction.

If you do not pay for the item in full, MORPHY’S will block you from participating in future auctions. Any gaming device purchased at the auction shall be used for the purpose of display or social entertainment within the private home or residence of the buyer, and such devices shall not, in any event or manner, be exposed to the public for the purpose of gambling or be resold in the state of Nevada without a gaming distribution license. Proof of residence/ID is required for purchase of gaming devices.

FIREWORKS – MORPHY’S can only ship Class 1 Division 1.4 and 1.6 Explosives (as described in the following website: http:// environmentalchemistry.com/yogi/hazmat/placards/class1.html) per the 49CFR 173.50 and can only ship these via UPS. All items not shippable must be picked up by the buyer.

SPORTS COLLECTIBLES • Return Considerations o MORPHY’s is not responsible for a third party grading company agreeing or disagreeing with our assessment, and we cannot issue refunds or credits if cards do not receive a numerical grade or the exact grade that we describe. MORPHY’s strongly recommends that you personally evaluate any items that you are bidding on, and make your own determination about its grade. MORPHY’S offers no guarantee of grade for uncertified items sold and subsequently submitted to a third-party grading service. o Cards sold referencing a third-party grading service are sold “as is” without any express or implied warranty. Certain warranties may be available from the grading services, and the Bidder is referred to them for further details: Professional Sports Authenticator (PSA), Sportscard Guaranty LLC (SGC), Global Authentics LLC, Beckett Grading Services (BGS), JO Sports, Inc. (continued...)

bidder

Terms & Conditions o MORPHY’S will not accept return of certified items due to possible differences of opinion with respect to the grade offered by any third-party organization, dealer, or service. Grading does not qualify for return evaluation, nor do such complaints constitute a basis to challenge the authenticity of a lot. o MORPHY’s shall not be liable for any patent or latent defect or controversy pertaining to or arising from any encapsulated collectible. In any such instance, buyer’s remedy, if any, shall be solely against the service certifying the collectible. o Under extremely limited circumstances related solely to authenticity, such as a highly significant cataloging error, a buyer, who did not bid from the floor, may request MORPHY’S to evaluate voiding a sale. o Lots returned must be completely intact in their original form and undamaged holder, or there will be no credit. Certifications are void and returns are not accepted for any cards removed from their third-party grading holder. o All elements of the MORPHY’S POST-SALE RETURN POLICY apply. There are absolutely no exceptions to this policy.

• On any lot presented with a Letter of Authenticity (“LOA”) issued by MORPHY’S o The bidder shall solely rely upon the warranties of the authentication provider issuing the Letter or opinion, or on the warranties of the authentication provider of the bidder’s choice. o Warranty inures only to the original buyer. Buyer may not transfer the rights afforded under the LOA, and it is null and void when Buyer transfers or attempts to transfer the lot. o The LOA warranty is valid from date of the auction in which Buyer was awarded the lot to four (4) years after its purchase. o The LOA warranty is valid as to its attribution to the person or entity described or to the lot’s usage, e.g. game worn. o Claim procedure:

o Buyer must contact MORPHY’S within the warranty period, prior to submission of the lot as to his intent to make a claim, receive prior approval, and arrange secure shipment.

o Buyer must present with the claim, authoritative written evidence that the lot is not authentic as determined by a known expert in the sports field.

o If MORPHY’S concurs that the lot is not as represented, Buyer shall be refunded their purchase price.

o If the MORPHY’s denies the claim, the Buyer agrees to the AGREEMENT REGARDING GOVERNING LAW, VENUE, AND LEGAL RIGHTS noted herein.

o The LOA does not provide for incidental or consequential damages or other indirect damages. Any lot sold with a certificate of authenticity or other warranty from an entity other than Auctioneer or Morphy’s affiliates is subject to such issuing entity’s rules and such conditions are the sole remedy afforded to buyer.

• In the event MORPHY’s cannot deliver the lot, or subsequently it is established that the lot lacks title, provenance, or authenticity, MORPHY’s liability shall be limited to voiding of the sale and refund of purchase price. In no case shall MORPHY’s liability exceed the winning bid on that lot, which bid shall be deemed for all purposes the value of the lot. After one year has elapsed, MORPHY’S maximum liability shall be limited to any buyer’s premium earned on that lot.

• Due to changing grading standards over time, differing interpretations, and to possible mishandling of items by subsequent owners, MORPHY’S reserves the right to grade items differently than shown on certificates from any grading service that accompany the items. MORPHY’S also reserves the right to grade items differently than the grades shown in the prior catalog should such items be reconsigned to any future auction.

• There is a subjectivity to grading, especially the grading of cards. Every effort is made to verify the condition of each lot as it is described. MORPHY’S accepts items for auction after careful scrutiny by not only ourselves, but, when necessary, by other leading authenticators. We cannot guarantee that every card described by us will in all cases receive exactly the same grade, or even be accepted for grading, from any third-party grading service. Similarly, we cannot guarantee that every card graded by one third-party grading service will in all cases receive exactly the same grade by another third-party grading service. Occasionally a lot description will include the words “we have submitted,” which is intended to be taken literally and give bidders great confidence that MORPHY’S has not “done anything” to the cards to alter or otherwise improve their appearance and ultimate grade. No warranty, whether expressed or implied, is made with respect to any grade, condition, or other adjectival descriptions, which can and do vary, even among experts.

• Large Autograph Group Disclaimer: When dealing with a single individual auction lot containing many items, these lots are offered with the explicit understanding that it is possible that there may be a small percentage which are not authentic. When authenticating large lots, such as a collection of 6,000+ signed 3 x 5 cards, or a set of 700+ signed baseball cards, great care has been taken in the authentication process, with all the greater attention focused on any items representing a concentration of value. It is always possible that on rare occasions a secretarial or stamped signature could be missed here or there. Without this disclaimer, as a practical matter, it would not be possible for MORPHY’S to offer such lots at all. All bidders bidding on such lots do so with this understanding.

• Abbreviation/Definition/Condition Key: PR — Poor, GD — Good, VG — Very Good, EX — Excellent, NM — Near Mint, MT — Mint. NOTE: If an item has a multiple grade such as VG-EX, then that item falls somewhere in between those two conditions.

GOODS MADE FROM OR CONTAINING MATERIALS FROM PROTECTED SPECIES - MORPHY’S does not accept any responsibility or liability for the sale of items containing materials from protected species or for any omission in marking or labeling goods as containing materials from protected species. Such material includes, but is not limited to, ivory from elephants and walruses, tortoise shell, crocodile skin, whalebone, rhinoceros horn, some species of coral and certain woods. Restrictions on the importation, exportation, sale, transfer, and/or possession of goods containing materials from protected species derive from international, federal, and state laws and regulations promulgated thereunder. Laws include, but are not limited to, the Convention on International Trade in Endangered Species of Flora and Fauna (CITES), the Endangered Species Act (ESA) and the Marine Mammals Protection Act (MMPA). States currently restricting trade of protected species include, but are not limited to, California, New York and New Jersey.

Prospective buyers are on notice that several countries completely prohibit importation of property made, all or in part, of protected materials. Some countries require special permits, such as a CITES permit, from the relevant regulating authority in the countries of exportation and importation as well. Potential buyers intending to import the property into another country should be familiar with the relevant customs laws and regulations prior to bidding on goods containing material from protected species. Regulations may vary as the U.S. generally prohibits importation of articles containing material(s) from species it has designated endangered or threatened if the articles are less than 100 years old, subject to certain exceptions.

(continued...)

bidder

Terms & Conditions It shall be the potential buyer’s sole responsibility to research and satisfy the requirements of any laws and regulations that apply to the import and export of property as described in the aforementioned paragraphs. All buyers agree to comply with any and all domestic and international restrictions on the trade of protected species as a condition of the sale. Please note that the ability to obtain an export license or certificate does not ensure the ability to obtain an import license or certificate in another country, and vice versa. It is the buyer’s responsibility to obtain any export or import licenses and/or certificates as well as any other required documentation. MORPHY’S is not able to assist the buyer in attempting to obtain the appropriate licenses and/or certificates, and there is no assurance that an export license or certificate can be obtained. The inability or delay in obtaining permits, licenses or other permissions to import or export goods containing material from protected species will not constitute a basis for rescission or cancellation of the sale of said goods or the delay in payment of purchased items in accordance with these Bidder Terms and Conditions.

JEWELRY AND WATCHES • Jewelry Descriptions and Condition Reports: Lots being offered are sold as-is on the day of sale. Condition reports, either written or verbal, are provided as a courtesy only, and are not to be taken as fact or guarantees of condition or quality of the lots. All information provided is the opinion of the specialist at MORPHY’S, including but not limited to weights, grades, color, and clarity. All gemstones and diamonds are measured and graded in their setting unless stated otherwise. All weights and grades are approximate. Buyers wishing to have a grading or gemological report from an independent, internationally recognized laboratory, such as the Gemological Institute of America (GIA) or the American Gemological Laboratories (AGL), may request one at their own expense or hire an independent adviser of their choosing.

• Watch Descriptions and Condition Reports: The physical characteristics, timing accuracy or functionality of timepieces cannot be guaranteed, and all items are sold as-is. o Any condition statement reflects the condition of the watch on the date of the report. Condition can change from the time of the report to the day of sale. o Photographs are for identification purposes only. Buyers may not use them as precise indications of size or condition. o The origin or authenticity of all components cannot be guaranteed. o Watches with waterproof or water-resistant cases – MORPHY’S may open cases to develop descriptions, and cannot guarantee that any watch is waterproof or water-resistant at the time of purchase.

MORPHY’S recommends that the buyer have a professional watchmaker evaluate the watch at buyer’s expense. o Buyers must be aware that watches may need general service, change of battery, or further repair work for which the buyer is solely responsible. o Dials - All watches have the possibility that after their original date of manufacture they received reconditioning or replacement of dials or elements of the dial such as but not limited to standard or luminescent hour markers, hands, script, date or measurement indices, lacquer, and finish. Buyer is solely responsible for determining and understanding such condition issues.

• The lack of a condition report does not imply that the item or lot is free from imperfections, defects or wear and tear of the aging process. This includes but is not limited to: deficient stones, needed repair or defects.

• It is common and generally accepted in the jewelry industry that some diamonds and most gemstones have been enhanced with various treatments to improve their overall appearance. o These treatments include but are not limited to: heating, dying, oiling, laser drilling, HTHP, wax, bleaching, irradiation, resin or polymer impregnation and various other techniques. o Unless stated in the title, it is assumed that one or more treatments have been performed to the stones. While many treatments are considered permanent, this cannot be guaranteed. o Please note that many treatments cannot be determined without sophisticated laboratory testing. Due to the various laboratories and developing scientific methods for testing, not all reports or certificates will have the same results for treatment type, extent of treatment and stability of treatment. o MORPHY’S makes no representations or warranties, express or implied, as to whether natural stones have been treated or enhanced, whether specifically referenced or not.

• Laboratory reports may accompany some lots o If a lot is accompanied by certificates or reports from internationally recognized and accepted gemological laboratories, it will be noted in the description. o Copies will be available upon request, with the original going to the successful bidder. o The reports cannot be guaranteed and are provided for informational purposes only. Results on reports may differ from laboratory to laboratory. o MORPHY’S accepts no responsibility for the accuracy, terms or information contained in such certificates or reports.

Grading Scale: Near Mint Plus 97% - 100% Excellent 80% - 89% Good Below 70%

Near Mint 90% - 96% Very Good 70% - 79%

BIDDING RIGHTS & RESPONSIBILITIES

The auctioneer will determine the highest bidder. The auctioneer alone has the right to reopen the bidding of an item if deemed necessary due to a dispute. If there is a tie bid between the floor and Internet or absentee bid, the floor bid takes precedence.

MORPHY’S and its representatives reserve the right to remove those attendees who impede preview and/or the auction. Title to all merchandise shall pass to the highest bidder at the fall of the auctioneer’s hammer. The buyer will then assume all risk and full responsibility of the lot purchased once ownership has changed. We recommend that you arrange insurance for your items immediately upon becoming the highest bidder. MORPHY’S is not responsible for any errors in bids, omissions of bids, or failure to execute bids and shall have no liability to any bidder for any technical or other failure associated with the internet, absentee bidding, or telephone bidding.

• AGENT BIDDING - MORPHY’S will accept bids from an individual agent authorized by a company or another individual. MORPHY’s requires any agent to provide a signed letter of authorization from the buyer of record company or individual allowing the agent to bid on their behalf.

• ABSENTEE BIDDING - MORPHY’S will accept absentee bids submitted via telephone call, in person, mail, fax or through www. morphyauctions.com. Absentee bidders must use the absentee bid form (available online) and clearly mark the lot number, title, and maximum bid amount. All bids must be left in increments as explained on our bid form. If a bid is “out of increment,” the auctioneer has the right to round the bid up to the next correct (continued...)

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Terms & Conditions increment. If there are two (2) identical bids placed on the same item, priority will be given to the first bid received. Bidders may preview, register, and place bids online through our website, www. morphyauctions.com. Seller(s) agree to allow the Auctioneer to accept and execute absentee bids in a competitive manner for potential buyers and under the MORPHY’S absentee bidding terms and conditions. During the live sale, the auctioneer will execute your absentee bid competitively up to the maximum amount you have indicated.

• ONLINE BIDDING - Online bidding through www.morphyauctions. com, Live Auctioneers, Invaluable, Proxibid, or other bidding platforms may be available; all Terms and Conditions still apply. A surcharge will be added for third party online platforms. Refer to your bidding platform of choice for the final buyer’s premium. If there is a tie bid between the online bid and a floor bid, the floor bid takes precedence. Due to our fast-paced auctions and bids coming from floor bidders, phone bidders, online bidders and absentee bids, the auctioneer has the final word on all item(s) sold. You (the bidder) assume the risk of winning an item online and not having the item sell to you. This is due to the final call of the auctioneer and the operator not being able to re-open that lot. Online bidders are fully responsible for accidental bidding as if they bid normally.

• BID RESULTS – Please allow 24-48 hours post auction to receive your official invoice from MORPHY’S. MORPHY’S will only contact successful bidders. The invoice will include item, hammer price, premium, shipping, handling, insurance, taxes, and any other charges that apply. Invoices and any outstanding amount due may and will be auto charged to the credit card on file within 48 hours of the invoice being sent. If you wish to pay by another method, please contact us within 48 hours after the sale.

• TELEPHONE BIDDING - Requests for phone lines must be received at least three (3) days prior to the auction date. MORPHY’S cannot guarantee phone lines but will make every attempt to accommodate those who wish to participate through that method. Phone lines are provided on a first come first served basis. Please visit www.morphyauctions.com or call 877-968-8880 to register for a telephone bid.

BID INCREMENTS

Bid increments listed are a general guideline. Actual increments are at the auctioneer’s discretion. If a lot does not receive a bid of 50% of the low estimate, the lot will be passed by the auctioneer. $0 - $500…................$25 $500 - $1,000….........$50 $1,000 - $2,000…......$100 $2,000 - $5,000…......$200 $5,000 - $10,000....…$500 $10,000 +…............... Auctioneer’s discretion

RESERVES

Most of our items are unreserved, but occasionally items may carry a moderate reserve. Please note that when a lot carries a reserve, the reserve is usually somewhere below our low estimate. In the case of a reserved item, the seller has authorized the auctioneer to bid on their behalf until the reserve price is reached.

BUYER’S PREMIUM

A 20% buyer’s premium will be added to all successful bids and is payable by the buyer as part of the total purchase cost. A 3% merchant fee is also automatically applied to all invoices but can be discounted upon payment by cash, check, money order or wire transfer that is received within 7 days from the receipt of the invoice.

If the type of payment is split, invoice will reflect the 3% charge for merchant fees on the entire invoice. In addition, a surcharge will be added for certain third-party online bidding platforms the bidder utilizes. Refer to your bidding platform of choice for the final buyer’s premium.

SALES TAX

MORPHY’S is required by law to collect sales tax where our company has nexus. Sales tax rate will be charged by law on behalf of the state and locality where the customer of record takes possession of their purchase. Lots are subject to all applicable state and local taxes, unless the required form and copy of permit are on file with MORPHY’S. It is the bidder’s responsibility to know the sales tax rate applicable.

As a convenience and without any guarantee, you may use this website, https://www.taxjar.com/sales-tax-calculator, as a resource to calculate your applicable sales tax rate. Bidder agrees to pay MORPHY’S the actual amount of tax due if sales tax is not properly collected due to 1) an expired, inaccurate, or inappropriate tax certificate or declaration, 2) an incorrect interpretation of the applicable statute, 3) or any other reason. The appropriate form and certificate must be on file at and verified by MORPHY’S five days prior to the auction, or the tax must be paid. If the required form and certificate is received by MORPHY’S within 4 days of the conclusion of the auction, you qualify for a refund for the tax paid. Lots from different auctions may not be aggregated for sales tax purposes.

PAYMENT, INTEREST & STORAGE FEES

Any invoice totaling more than $100,000 must be paid within three (3) days. All other merchandise must be paid in full within seven (7) days of the date of the invoice. Payments can be made by going to your account online at www.morphyauctions.com, call 877-968-8880 or mail payment to: Dan Morphy Auctions LLC 2000 N Reading Rd, Denver, PA 17517.

Invoices and any outstanding amount due may and will be auto charged to the credit card on file within 48 hours of the invoice being sent. If you wish to pay by another method, please contact us within 48 hours after the sale. Interest will be charged on all balances not paid at the rate of 1-1/2% monthly (18% APR) effective 30 days from the invoice date. All goods not retrieved by Buyer within 30 days after the invoice date, shall be subject to a monthly storage fee of $100.00 /month. Buyer authorizes MORPHY’s to sell, at their standard commission and consignment contract terms, any goods not retrieved after a 90-day period in any manner deemed appropriate by MORPHY’s and the proceeds will be applied to any outstanding balance due from the buyer.

We accept Visa, MasterCard, Discover, American Express, personal checks, certified checks, wire transfers, money orders, and cash.

• Sneakers, Jewelry, Watches, Coin and Currency Items or any invoices Morphy’s deems at risk of credit card fraud – We accept cash, wire transfer, check, certified checks and money orders only.

No credit cards will be accepted for invoices containing these items.

• CREDIT CARD – We will not accept credit card payment for any jewelry, watch, coin or currency purchases or on any purchases that Morphy’s deems to be at risk for fraud. If a credit card is used as any form of total payment, invoice will reflect a 3% surcharge on the entire invoice. This charge is automatically added but will be discounted if payment is received by cash, check, money order or wire transfer. MORPHY’s reserves the right to refuse to ship to a (continued...)

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Terms & Conditions different address than the billing address on the credit card being used.

• CHECK - There will be a $30.00 service charge for returned checks.

Make checks payable to: Dan Morphy Auctions LLC. MORPHY’S reserves the right to hold items paid for by personal or company check until said check clears (14 days). MORPHY’S has the right to hold all checks over $2,000. Customers who have an established successful buying history with MORPHY’S may be exempt from this requirement. We will accept a personal or company check >$2,000 from a first time buyer if you provide a Bank Letter of Credit, available on our website, www.morphyauctions.com.

• WIRE TRANSFERS – There will be a $30 charge added to all wire transfers less than $2,000. Please add this amount to your invoice total before sending a wire transfer.

In the few situations where a successful bidder does not remit payment when due, MORPHY’S will proceed with the legal steps necessary to protect its interests and will block the bidder from future auction participation.

PACKING/SHIPPING

• It is the bidder’s responsibility to take shipping, handling, and insurance costs into consideration when bidding on items.

• BIDDERS PRESENT AND TAKING ITEMS AFTER AUCTION – Since item liability transfers upon a successful bid, items paid for must be packed, transported and/or removed by the buyer at his/her own risk after the close of the sale. We recommend that you arrange insurance for your items immediately upon becoming the highest bidder. If any employee or agent of MORPHY’S packs or transports the merchandise, it is fully at the risk, responsibility, and expense of the buyer. MORPHY’S shall not be held liable for any loss or damage that may be caused by the said agent or employee.

• ITEMS NOT PICKED UP THE DAY OF THE SALE (Denver, PA) – Shipping, handling, insurance, and taxes will be added to all invoices that Morphy’s agrees to ship. We recommend you arrange insurance for your items immediately upon becoming the highest bidder. Shipping will be based on actual costs provided by UPS, USPS, or other carriers based upon the contents’ size and weight.

Packaging and insurance will vary in cost depending on the contents and value of the shipment. Oversize and breakable items are not standard shippable items and will require shipment by a 3rd party shipper. MORPHY’s cannot combine standard item shipments with oversize and breakable item shipments. If any employee or agent of MORPHY’S packs or transports the merchandise, it is fully at the risk, responsibility, and expense of the buyer. MORPHY’S shall not be held liable for any loss or damage that may be caused by the said agent or employee.

• SHIPPING TERMS (Denver, PA) - MORPHY’S will ship items to the buyer at the listed address via UPS or other carriers, FOB, Denver, Pennsylvania, or FOB other auction locations. Any risk of loss or damage to the item(s) during transit via UPS, or any other carrier is at the risk of the buyer. Any additional insurance coverage should be purchased by the buyer through the carrier. Buyer releases MORPHY’s from all claims for loss or damage to any item during transit and agrees to pay all costs of defense, including attorney’s fees, for any claims brought against MORPHY’S for loss or damage occurring during transit. MORPHY’s is not responsible for mis-delivery or theft of packages.

• INSURANCE (Denver, PA) - Shipping insurance is automatically added to invoices for shipment to the United States and Canada locations.

Insurance may be waived by providing MORPHY’s a signed insurance waiver. Insurance for all 3rd party shipments must be arranged through that carrier. Insurance purchased through MORPHY’s

applies only to shipments to the United States and Canada.

Buyers must purchase their own insurance for shipments to other countries.

• INTERNATIONAL SHIPMENTS – MORPHY’S has the capability to ship to international bidders. By law, MORPHY’S cannot, and will not, declare lesser values for any international purchases and all shipments will include the invoice with purchase totals including the buyer’s premium and shipping cost. All international bidders are responsible for knowing their country’s laws on importing items and for paying all customs and duties on the items.

• 3RD PARTY SHIPPING OVERSIZE ITEMS – Buyers will need to either pick up the items personally or arrange a 3rd party shipping service for oversize items. A valid photo ID is required at the time of pick up.

As a general guideline, the following will indicate which packages apply, as they are of a certain weight, length, or dimensional size.

• Dimensional size is length (the longest measurement) + (height x 2) + (width x 2). For example a 36” x 36” x 12” package = 36 + (36 x2) + (12 x 2) = 132” • USA home shipments must be <70 lbs. and <108” length and <165” dimensional size • USA business shipments must be <150 lbs. and <108” length and <165” dimensional size • International shipments must be <150 lbs. and <108” length and <130” dimensional size • There may be certain shipments that meet these requirements that will still require 3rd party shipping, and we will communicate the reason in those cases.

• 3RD PARTY SHIPPING OF BREAKABLE, DELICATE, FRAGILE ITEMS (Denver, PA) MORPHY’S reserves the right to decline shipment of items based on its fragility. If an item is unable to be shipped in-house, the item will require shipment by a 3rd party or pick up arrangements to be made. MORPHY’s will not ship any items that are neon, contain neon, estate liquor and/or fine wine, or liquids of any kind. Other examples of fragile items include glass display cases of any size; coin-operated, arcade and vending items with fragile parts and/or glass; signs with parts or protrusions beyond the main body of the sign, oversized vases, high value lamps and glass of all sizes, high value artwork including but not limited to paintings, statuary, sculpture, figurines, dioramas, and other intricate items; and items subject to impact by moisture and known handling issues in the supply chain. Under no circumstances will MORPHY’S be responsible for shipping damage to picture frames of any kind.

• For any buyers who wish to arrange for their own shipping, MORPHY’S must be notified at least seven (7) days prior to arrival of the shipping company name, arrival date and time. Pickup must be scheduled to begin and end within our normal business hours (9am – 4pm weekdays).

• STORAGE FEE – MORPHY’S will charge a monthly storage fee of $50/ month per regular sized item or $100/month per oversized item for any items on MORPHY’s location for more than 45 days. Buyer authorizes the MORPHY’s to sell, at their standard commission and consignment contract terms, any goods not retrieved after a 90-day period in any manner deemed appropriate by MORPHY’s and the proceeds will be applied to any outstanding balance due from the buyer.

• FIREWORKS – MORPHY’S can only ship Class 1 Division 1.4 and 1.6 Explosives (as described in the following website: http://environmentalchemistry.com/yogi/hazmat/placards/class1. html) per the 49CFR 173.50 and can only ship these via UPS. All items not shippable must be picked up by the buyer.

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Terms & Conditions AGREEMENT REGARDING GOVERNING LAW, VENUE, AND LEGAL RIGHTS

I hereby understand and agree that any controversy or claim arising out of or relating to MORPHY’S Bidder Terms & Conditions, which includes this provision (hereafter referred to as “Terms & Conditions”), MORPHY’S, or the breach thereof (hereafter referred to as “Claims”), shall be governed by and construed in accordance with the laws of the State of Pennsylvania, without regard to its conflict of law provisions. I hereby irrevocably submit to the personal jurisdiction of the appropriate court in Lancaster County, Pennsylvania in any action or proceeding arising out of or relating to the Claims and their enforcement, and I agree that any and all Claims must be adjudicated, heard, determined, and resolved in said court, and I hereby irrevocably waive any objection on the ground that any such action or proceeding in said court has been brought in an inconvenient forum. MORPHY’S failure to exercise or enforce any right or provision of these Terms & Conditions or any other legal rights, shall not constitute a waiver of such right or provision. Any waiver of any provision of these Terms & Conditions by MORPHY’S must be made in writing and signed by an authorized representative of MORPHY’S specifically referencing the provision(s) contained within the Terms & Conditions to be waived. Headings used in the Terms & Conditions are for convenience only and are not to be relied upon. If any provision of the Terms & Conditions is found by a court of competent jurisdiction to be invalid, the parties nevertheless agree that the court should endeavor to give effect to the parties’ intentions as reflected in the provision, and the other provisions of the Terms & Conditions shall remain in full force and effect. These Terms & Conditions will inure to the benefit of, and are intended to be, enforceable by MORPHY’S, its parents, subsidiaries, affiliates, successors, assigns, members, directors, officers, and licensees. There are no third party beneficiaries to these Terms & Conditions; a person or entity who is not a party or signatory to these Terms & Conditions has no rights under the Contracts (Rights of Third Parties) Act 1999 to rely upon or enforce any term or provision of these Terms & Conditions.

POST SALE RETURN POLICY

MORPHY’S engages knowledgeable experts to provide catalog descriptions on the merchandise we sell. Every effort is made to ensure those descriptions are accurate and that they fully disclose any exceptions to condition. Any buyer who has made their payment within the due date of 7 calendar days who wishes to report a problem must notify MORPHY’S within three calendar (3) days of receipt of their purchased item. Buyers who have not made their payment within the due date of 7 days may not return any items under any circumstances. No lots purchased by floor bidders (including those bidders acting as agents for others) may be returned. Please refer to MORPHY’S limited guarantee herein. A Return Authorization Number (RA#) must be issued by MORPHY’S before you ship anything back to our address. Any items arriving without a return authorization will not be given a refund. Item must be returned in the same condition. The item in question must be shipped with the RA# on the outside and inside of the package, with full insurance, so it arrives at MORPHY’S within one week of the aforementioned authorization.

PRIVACY TO REVIEW OUR PRIVACY POLICY, PLEASE VISIT WWW.MORPHYAUCTIONS.COM/PRIVACY-POLICY All rights reserved. Entire contents copyright 2024, Dan Morphy Auctions LLC. Copyright includes, but is not limited to, print media, microform and electronic media, such as CD-ROMS and online computer services.0

MEET THE TEAM LEADERSHIP TEAM

Dan Morphy

President & Founder

Tom Tolworthy Auction Curator

Les Jones

Chief Operating Officer & Director of Marketing

Shaye Krispine

Director of Operations & Technology + Auctioneer

Jamie Griffin

Customer Experience Manager

Scot Kauffman

General Manager Firearms

Chris Hince Director of Consignments

Melissa Ober Inside Sales Coordinator

Abbe Shearer Controller

INDUSTRY LEADING EXPERTS

Russ Withem

Firearms Specialist

Tommy Sage, Jr. Head of Toys & Trains

James Infante

Amphora & Pottery Consultant

David Geiger

John Keene

Arms & Armor Specialist

NFA Specialist

Joel Lazarus

Mike Harrington

Train Consultant

Josh Tauber

Lamp & Glass Consultant

Cast Iron, Toy & Horse-Drawn Expert

Ron Ciarmello

Fine & Decorative Arts Division, Jewelry & Timepiece Specialist

Jeremy Hatch

Willi Zahn

Firearms Consultant

German Militaria & Military/Target Firearms Expert

John Mihovetz

Don Grimmer

Department Head & Expert Automobilia & Petroliana

Patrick Orbe

Fine Art Consultant

West Coast Acquisitions, Coin-Op & Advertising Expert

Brian Manifor

Western Antiques & Weapons Expert

Brian Burke

Soda & Advertising Specialist

John Morphy, M.D. Acquisitions/ Appraisals

Dan Morris

Sales & Acquisitions + Coca-Cola Advertising Specialist

Gary Metz

Consignment Assessment & Procurement

Peter Thomson

Antique & Modern Silver Consultant

Jim Maley

Acquisitions & Promotions

MORPHY AUCTIONS | 2000 North Reading Road • Denver, PA 17517 | Phone: 877-968-8880 • Fax: 717-336-7115

MEET THE TEAM MARKETING TEAM

Les Jones

Chief Operating Officer & Director of Marketing

Mary Beth Nocera

Manager of Production & Photography

Melanie Miles

Marketing Specialist

Photographer

Photographer

Elle Allen

Julia Santoro

Tasha Lopez

Becky Stellmach

Devin Rumbarger

Dana Hipszer

Senior Graphic Designer

Graphic Designer

Photographer

Jennifer Fitts

Michael Laskoski

Photographer

Photography & Videography Assistant

Ashley Messner

Melissa Ober

Post Auction Operations Associate

Inside Sales Coordinator

Thomas Dalton

Hilary Boettcher

Graphic Designer

CUSTOMER SERVICE & POST AUCTION TEAM

Jamie Griffin

Customer Experience Manager

John Morphy

Customer Experience Associate

Jeremy Bailey

Customer Experience Associate

Alicia Lancto

Customer Experience Associate

Maegan Griffin

Customer Experience Associate

ACCOUNTING TEAM

Abbe Shearer Controller

Alexis Bookmiller Accounting Specialist

Cyndi Sensenig

Accounting Specialist

FIREARMS TEAM

Scot Kauffman

General Manager of Firearms

Eric Wagner

Firearms Researcher & Cataloger & Auctioneer

Tucker Nelson

Firearms Compliance Specialist

Josh Dobroskey Militaria Consignment Associate

Ben Shupp

Firearms Generalist

Firearms Specialist

Firearms Administration

Cheryl Goyda

Firearms Acquisitions & Promotions

OPERATIONS & CONSIGNMENT TEAM

Shaye Krispine

Director of Operations & Technology + Auctioneer

Chris Hince

Nate Burkholder Lead Operations Associate

Operations Associate

Operations Associate

Angel Lopez

Brandon Law

Olha Vetterlein

Diane Shoemaker

Director of Consignments

Display Coordinator & Auctioneer

Ryan Kelly

Shipping Manager

Consignment Associate

Chris Sayres

Shipping Associate

Ugo Liberti

Consignment Associate

Zach Moran

Consignment Associate

Darryl Eberly

Steve Hynds

Jason Ober

Operations Associate

Operations Associate

Operations Associate

Kirk Deeter

Ben Brossman

Nicollette Sage

Inventory Specialist

Transcriptionist

Transcriptionist

Owen Kells

Shipping Associate

LAS VEGAS TEAM

UPCOMING AUCTION SCHEDULE

Don Grimmer

West Coast Acquisitions, Coin-Op & Advertising Expert

Justin Hoaglen

Operations Manager, Las Vegas

Soda Pop & Advertising Las Vegas, NV June 7 & 8, 2024 Fine & Decorative Arts June 11 & 12, 2024 Brian Lebel’s Old West Auction Santa Fe, NM June 22, 2024 Automobilia & Petroliana July 10 & 11, 2024 Auction dates & consignment deadlines are subject to change. Please call to verify.

THANK YOU Morphy Auctions is honored that you are considering entrusting your collection to us. Through every step of the process, from appraisal to auction, we are devoted to you and your collection.

We are sure you will be proud of your collection’s presentation and pleased with the unrivaled customer service provided by the Morphy staff. We look forward to doing business with you. Please contact us if you have any additional questions.

PLEASE NOTE: BIDDING IS NOT AVAILABLE IN THIS CATALOG. This digital catalog is only for viewing the items included in this auction.

To bid on any items you see in this catalog, visit www.MorphyAuctions.com and click on bidding.