List Group Presentation

m o n u m e n t s o t h e bys re a l ty.c o m

WHY SOTHEBY’S INTERNATIONAL REALTY? Sotheby’s International Realty is the

FIRST in industry innovation

including introduction of global cascading website platforms;

BEST in marketing and brand recognition in digital and print advertising, the most EXCLUSIVE in its presentation of properties across price points and the most INFLUENTIAL the

name in real estate for all real estate companies.

“Sotheby’s International Realty provides our clients with a competitive edge in the marketplace and the impression of exclusivity across price points all over the world. Combined with the influence and expertise of our local real estate professionals, heads and interests turn whenever there is a Sotheby’s International Realty sign in the yard; that’s the power of this company and brand.”

Kimberly Kepnes, Vice President of Development,

LIVE HISTORIC

932 CIDER MILL LANE

1233 RIVERSIDE AVENUE

1500 E FORT AVENUE

SOLD 13 E HAMBURG

DISTINGUISED BUYERS

GLOBAL EXPOSURE

SOLD 18 WILDON COURT

30 GLENBERRY COURT

142 ACRES 1021 SAFFELL ROAD

MILLERS POINT NEW CONSTRUCTION

CURRENT LISTINGS

ROYAL OAK 24101 DEEP NECK ROAD MONUMENT SOTHEBY’S INTERNATIONAL REALTY

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LOCAL MARKETING In working collaboratively with our global Sotheby’s International Realty affiliates, Monument Sotheby’s International Realty executes intelligent, innovative and strategic sales and marketing programs, delivering maximum results and an exceptional level of service. By utilizing the Sotheby’s brand’s in-house partnerships and resources, and by drawing upon the immense experience of our associates, Monument Sotheby’s International Realty is uniquely positioned to present real estate opportunities to an international, qualified client base.

“

Monument Sotheby’s International Realty will always be our brokerage of choice after our experience selling our home with them this past year. The video they had done for our home allowed it to stand out above all other homes in our area that were on the market. The professionalism and impressive marketing was refreshing.

Marina Office Client

LIST RESIDENTIAL GROUP

Real Estate Professionals

801 Key Highway, #831 Baltimore, Maryland, 21230 Office: 410.525.5435 Adam Light: 410.829.3127 Chevelle Ruppert: 410.967.9498 SellingBmore@gmail.com MONUMENT SOTHEBY’S INTERNATIONAL REALTY

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Chevelle Welsh, Adam Light, Caroline Nowell, Lisa Pozderac, and Rebecca Lemon of the List Residential Group.

Artfully uniting extraordinary homes with extraordinary lives Chevelle Welsh and Adam Light are the founders of the List Residential Group, together bringing a combined 20 years of experience to the real estate market. These leaders and their team specalize not only in city and county homes, but also the niche market of luxury waterfront properties.

CHEVELLE WELSH Chevelle brings two decades of exceptional knowledge and experience of Real Estate practice to Monument Sotheby’s International Realty. In addition to her experience, Chevelle holds the designations of ABR - Accredited Buyers Representative and SFR - Short Sale and Foreclosure Resource. Chevelle is also the Team Leader of the Light/Ruppert - LIST RESIDENTIAL GROUP.

MEET THE TEAM

Born and raised in Baltimore, Chevelle has a strong presence in referral work and has been able to help her clients buy and sell properties all over the United States. With a an expansive knowledge of Real Estate and a Bachelor of Science in Accounting, Chevelle out preforms in her field. She has received many awards during her career such as Decorated Company Agent and Company Top Producer with Cummings & Co. When Chevelle is not practicing Real Estate you can find her renovating historic homes.

She has a passion for making Baltimore beautiful one home at a time.

ADAM LIGHT Adam Light comes to Monument Sotheby’s International Realty from one of the top teams in the country where he was a top producer and represented some of the highest priced properties. Adam brings immense talent to the team. He has represented buyers and sellers in luxury waterfront, land and real estate investment properties - listing, selling and settling his first multi-million-dollar waterfront listing in his first year in real estate. Specifically, Adam has experience with the waterfront markets in Baltimore, Anne Arundel, Queens Ann’s and Talbots’s counties. He holds a BA in Hospitality Management with a Minor in Business from Cornell University. While completing the curriculum he concurrently completed the Walt Disney Companies Management and Leadership training program. After completing the training program, Adam stayed in Orlando to work as the VIP food and beverage specialist for Epcot Center for several years.

AND CAROLINE NOWEL L • LISA POZDERAC • REBECCA LEMON KATHLEEN MASEK • SANGHAMITRA MAJUMDAR

“

Everyone I met or spoke to had a winning attitude that starts from the top down. I would especially like to thank Adam for his skills and ability to make the sale happen.

R. John

Chevelle was a pleasure to work with. She knew everything about the city, understood our needs, and helped us find the home we wanted and needed. I could never recommend Chevelle highly enough!

Gerald Rutherford

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I M AG I N E an extraordinary brand

At Our Foundation... Brand Heritage Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. The acclaimed auction house, established in 1744 in London for collectors of art and other fine possessions, expanded to New York City in 1955. Sotheby’s International Realty inherited the iconic brand name, building on its legacy by delivering unrivaled real estate services.

LEVERAGING THE BRAND Today, Sotheby’s presents auctions in eight different salesrooms including New York, London, Hong Kong and Paris.

Sotheby’s offers collectors the resources of Sotheby’s Financial Services, the world’s only full service art financing company, as well as private sale opportunities in more than 70 categories, including S|2, the gallery arm of Sotheby’s Contemporary Art department, and two retail businesses, Sotheby’s Diamonds and Sotheby’s Wine.

Born from tradition.

Built for Innovation.

A UNIQUE COLLABORATION Our alliance with Sotheby’s is our unique difference. The properties represented by our network are exclusively featured in Sotheby’s auction house marketing programs including high profile client events, showcases in the signature publications, and in digital newsletters and on sothebys.com.

A GLOBAL CONNECTION When a home is represented by the Sotheby’s International Realty® brand, it is presented to a highly qualified global clientele through exclusive channels and relationships. Our proprietary network of residential brokerage companies is located in 70 countries worldwide, making Sotheby’s International Realty a truly global real estate brand.

BRAND MARKETING High-quality, richly illustrated and engaging content delivered across multiple platforms inspires our global clients. Because purveyors of fine art and possessions are equally passionate about their homes, we take pride in showcasing our properties in high-definition video, virtual reality tours, and rich photography. These engaging formats are designed to inspire buyers and sellers in all phases of their journey.

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MEDIA PARTNERSHIPS We partner with leading media powerhouses to deliver content to discerning audiences worldwide. Our partne­­­rs' cutting-edge innovation, strategic positioning and international impact enable the Sotheby’s International Realty brand to successfully connect with a global clientele.

TARGETED ADVERTISING With an emphasis on exclusivity, the Sotheby’s International Realty advertising plans are driven by a consumer-centric approach targeting potential homebuyers and sellers at all stages of the real estate journey.

Our robust digital and print strategy is aimed at showcasing homes to highly-qualified homebuyers.

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DIGITAL MARKETING Your home’s online exposure begins with the award-winning sothebysrealty.com and cascades to our worldwide network of local websites and on to our global media partners’ sites. The benefit of our strategy extends the exposure of extraordinary homes to extraordinary lives in all corners of the globe, no matter if you click, tap or swipe to experience the unique.

24 Million

SEARCH ENGINE MARKETING

visits from search engines 90% of home buyers begin their search for

1.1 Billion+

their homes online, so it’s essential that the Sotheby’s International Realty® brand’s

paid search impressions

presence on search engines is strong.

85,000 leads from paid search placements

300,000 leads from “natural” searches

It’s not about being online, it’s about being found online.

SOCIAL MEDIA We actively engage with online networks of people passionate about fine living.

The Sotheby’s International Realty brand creates exclusive content on multiple social media platforms, including Twitter, Instagram, Pinterest, LinkedIn, WeChat and on our very own Extraordinary Living Blog.

Facebook is the top referring source of traffic to sothebysrealty.com. Additionally, the Sotheby’s International Realty YouTube channel has more subscribers than any other real estate brand.

Want to create a Facebook ad promoting your listing? Use the Social Ad Engine, a robust platform for local social ads, purpose-built for Sotheby’s International Realty® agents.

In under five minutes, publish property campaigns on Facebook and Instagram with industryleading algorithms, targeting the buyers you want, but have been unable to reach.

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THE VOICE OF LUXURY REAL ESTATE When it comes to high-quality real estate, we drive the conversation. Our public relations team fosters relationships with leading media outlets who generate awareness of the Sotheby’s International Realty brand and position our proprietary global network as the voice of luxury real estate.

As a result, we own the largest PR Share of Voice in both reach and volume.

The Definition of Luxury is Changing.

It doesn’t necessarily need to be expensive, but it needs to be special.

SOTHEBYSREALTY.COM The art of marketing a property is based on showcasing each home’s unique character. In 18 languages, our enhanced editorial approach on sothebysrealty.com enables millions of viewers to immerse themselves in our collection of 3D virtual reality tours, high-definition videography and high-resolution photography. This content rich experience is more effective in driving prospective buyers to sothebysrealty.com and engaging them once they arrive.

The Sotheby’s International Realty mobile app is the only luxury real estate app that serves properties in over 70 countries.

Featuring high-quality media content, the app brings property searches to life with GPS and a drawing tool to locate homes. A points-of-interest toolbar features lifestyle amenities such as local restaurants, golf courses, resorts and more.

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CURATE BY SOTHEBY’S INTERNATIONAL REALTY Curate by Sotheby’s International Realty is the innovative augmented reality (AR) luxury real estate tool - envision, design, and experience your future home like never before in this immersive app. Any property can be transformed using a curated selection of AR furnishings and décor sets. Download Curate by Sotheby’s International Realty in the Google Play Store or the Apple App Store.

TOUCH GALLERY We continually employ impactful technology to showcase the homes represented by our network. At Sotheby’s International Realty office locations, our cutting-edge storefront touch galleries are stateof-the-art. These high-definition, through-the-glass touch-screens encourage interaction with our global properties.

APPLE TV The Sotheby's International Realty Apple TV app is designed to fully immerse consumers in the brand. With our innovative app, homebuyers can discover Sotheby’s International Realty properties from the comfort of their living rooms. Unique to our app, users can explore our extraordinary offerings via lifestyle and amenities and can highlight properties and recent searches.

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PROPERTY DISTRIBUTION Our global property marketing partners include the most authoritative news, lifestyle and financial voices, as well as real estate-centered websites. Additionally, once a home is showcased on sothebysrealty.com, it is exclusively marketed on more than 100 Sotheby’s International Realty affiliate websites around the world. Results are measured with a variety of analytics and reporting tools, which enable sales associates and clients to refine a marketing campaign’s impact.

Worldwide Marketing Exposure

While the Sotheby’s International Realty partnerships provide global exposure to your property, the ListTrac reporting platform allows you to measure results permitting both the agent and client to make changes to the marketing plan according to the activity captured in the reports. What this means is adjustments made to the marketing plan may optimize the exposure of a property, driving more inquires which may result in reducing the time a property is on the market.

“

As a Residential Realtor for over a decade, I take great pride in offering an outstanding level of client services. Monument Sotheby’s International Realty has given me the tools to continue to grow my business. The professionalism, in depth client services, and unsurpassed marketing have been the stepping stones I was searching for. Monument has given me the confidence and platform to deliver exceptional results for my clients.

Chevelle Welsh, Monument Sotheby’s International Realty Agent

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To increase exposure for your home and ultimately uncover the right buyer, the Sotheby’s International Realty® brand partners with, and distributes properties to, the most significant media companies and real estate-focused websites in the world.

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VIDEOGRAPHY Now more than ever, video is playing a significant role in successfully marketing property for sale.

Real estate listings that include a video receive

403% more inquiries than those without.

86% 73%

of homeowners said they’re more likely to list with a realtor who offers to create a video for them.

70%

of homebuyers use video to see what the inside of the home looks like.

Videos are shared

1200% more than links and text combined.

of homebuyers use video to find out more about a specific community.

youtube.com/sothebysrealty

If a picture is worth a thousand words, how much is a video worth?

The Sotheby’s International Realty YouTube Channel is a destination providing limitless exposure for the properties and lifestyles represented by our network, opening doors to the most magnificent homes available anywhere and at any price.

All property videos featured on our YouTube brand channel are easily shared through our social media outlets and are formatted for viewing on mobile devices in an effort to create viral appeal through powerful, real-time engagement experiences.

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PRINT MARKETING The Sotheby’s International Realty® cooperative advertising program provides an array of options—both print and digital—for listing advertising needs. This program leverages highprofile, global media partners and offers targeted reach and vast worldwide exposure.

Our cooperative advertising program offers pre-negotiated, exclusive advertising rates for select quality placements by leveraging the strength of the Sotheby’s International Realty network.

w w w. mo n u me n t s o t h e b y s r e a l t y. c o m | 4 1 0 - 5 2 5 - 5 4 3 5

Five Star Living at The RitzCarlton Residences. This brand new model features a master suite and den with two full baths. Viking/Granite.

Balcony overlooking Federal Hill and Meditation garden.

801 KEY HIGHWAY #450 BALTIMORE | $799,900

Charlie Hatter 202-744-0948

LONG POINT FARM 5252 LONG POINT FARM DRIVE OXFORD | $1,700,000

Extraordinary waterfront in Harborview's prestigious gated community. Panoramic water views from all levels, 3 verandas, rooftop terrace, 5 level glass elevator, chef's kitchen, motorized shades & awning, AV system, alarm, & 2 car garage.

601 PONTE VILLAS NORTH #151 BALTIMORE | $999,000

Federal Hill townhouse located on Warren Avenue across from Federal Hill Park. This four-story residence features a chef’s kitchen with breakfast room, private courtyard, 2 master suites with 2 newly renovated marble baths, library with custom built-ins & three fireplaces.

407 WARREN AVE BALTIMORE | $890,000

Charlie Hatter 202-744-0948 Holly Winfield 443-927-6443

E S , U N I T T33

1200 STEUART STREET #618 BALTIMORE | $799,000

Highly desirable 2 bedroom, 2.5 bath corner residence. This sun-flooded condominium offers triple exposures, floor-to-ceiling windows, gourmet kitchen, Lutron Blinds, designer custom closets, Carrara marble spa baths, & panoramic views of the city and water.

Holly Winfield 443-927-6443

500 VIRGINIA AVENUE, SUITE G2 TOWSON | $469,900

Joe Petrone 240-274-1219

“

Joe Petrone 240-274-1219 This sophisticated 2 bed, 2.5 bath Tower condo has it all: exceptional water views from every room, 16' ceilings, floor-to-ceiling windows, private balcony, chef's kitchen with Viking appliances, Lutron motorized shades, custom built-in murphy bed, & 2 car parking.

1200 STEUART STREET #1612 BALTIMORE | $709,000

Holly Winfield 443-927-6443 The Abell Mansion. This architecturally historic Beaux Arts masterpiece situated in a prestigious gated community in Ruxton boasts over 13,000 sqft with 6 beds, 5 baths, 3 half baths, gourmet kitchen, 10 fireplaces, theater, billiard & exercise rooms.

703 ABELL RIDGE CIRCLE RUXTON | $3,395,000

Charlie Hatter 202-744-0948 Holly Winfield 443-927-6443 Stone Georgian Colonial overlooking Sherwood Gardens.

6 bedrooms, 5 full and 2 half baths along with billiards room, wine cellar, heated inground pool, partially covered patio with outdoor fireplace on almost an acre of professionally manicured land.

207 E HIGHFIELD ROAD BALTIMORE | $2,795,000

Noah Mumaw 410-409-1791 Matt Fischer 410-585-5125 Custom Contemporary in Ruxton Hill. Pristine 5 bedrooms, 5 baths and one half bath on a beautiful acre of professionally landscaped grounds.

Luxury, brand new, 4 level townhome in downtown Towson.

Features 3 bedrooms, 2 full baths and 2 half baths with a 2-car garage. Convenience of neighborhood shops, cafés and entertainment just a short stroll away.

m o n um en ts othe b y s re a l t y. c o m 41 0-525- 54 3 5

Charlie Hatter 202-744-0948 Holly Winfield 443-927-6443

20 acre waterfront lot with deep water access and dock! Ideal for an exceptional and unique waterfront retreat, this exquisite parcel of land is one of 7 waterfront lots that are available for development. This parcel has the potential for an additional 170 acres of adjoining property to be purchased!

19 ROLAND COURT RUXTON | $1,195,000

Linda Corbin 443-540-5432

92% of young shoppers say they prefer direct mail for making purchasing decisions

76%

of all affluent adults who plan to buy a home in the next 12 months read magazines or newspapers

Our Sales Associate at Monument Sotheby’s International Realty really understood how important our home was to us and sat down to discuss our goals for selling the home. The experience was excellent! If we did it all over again, we would use Monument Sotheby’s International Realty in a heartbeat.

Harbor View Office

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PHOTOGRAPHY Quality across marketplaces is assured with Monument Sotheby’s International Realty. This

Properties

Destinations

Lifestyles

Perspectives

commitment provides consistency in each and every property which elevates interest, highlight properties and captures more audiences which

PHOTO GALLERY

cascade from Sotheby’s International Realty

“

through each and every local company.

Our Sales Associate at Monument Sotheby’s International Realty really understood how important our home was to us and sat down to discuss our goals for selling the home.

The unparalleled marketing services really elevated our home outside of the local area- we were able to have our home visible to people across the world. The experience was wonderful and gave us an ease of mind.

Ruxton Office Client

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LOCAL ADDRESS. GLOBAL REACH. Our offices are located at: Ritz-Carlton Inner Harbor • Ruxton • Harborview Inner Harbor Roland Park • Greenspring Valley • Severna Park List Residential Group Office: 410.525.5435 Cell: 410.967.9498 SellingBmore@gmail.com Each Office is Independently Owned and Operated.