UKFA 2019 Show Guide

SHOWGUIDE

@festivaL_awards

#UKFA2019

CONTENTS 04 Welcome 06

2018 Festival Market Report

10 Itinerary 11 Menu 12

How the Awards are decided

15

The Innovation Award

17

Marketing Campaign of the Year

19

Concession of the Year

21

Best Festival Production

23

The Brand Activation Award

24

Agency of the Year

25

Best Overseas Festival

27

Best Non-Music Festival

28

Best Metropolitan Festival

29

The Grassroots Festival Award

31

The UK Greener Festival Award

33

Best Festival for Emerging Talent

34

Best Family Festival

35

Best New Festival

37

Line-Up of the Year

39

Promoter of the Year

41

The Women in Festivals Award

43

Best Small Festival

45

Best Medium-Sized Festival

47

Best Major Festival

48

The Outstanding Contribution to Festivals Award

51

Here’s to 2019!

Welcome to the 16th edition of the UK Festival Awards!

Once again, it’s time to look back over another incredible year for UK festivals, and acknowledge the vision, expertise and effort that powers the greatest festival industry in the world.

Although 2019 hasn’t been without its challenges – from rising artist fees to severe weather – the public’s love of festivals has never been stronger, demonstrated in the 55,000 votes we (or rather you) received this year.

Congratulations to tonight’s winners and all of those shortlisted – all well-deserved. This evening is about everyone involved in the UK festival industry. We’re all part of something unique and very special that lights up the lives of millions each year.

Cheers!

The UK Festival Awards team

Festival Market Report 2018 Census data gathered from 7,000 festival-goers on their experiences and interactions with festivals in 2018.

Questions? Contact charlie.mitchell@cga.co.uk

Who is the Festival Goer?

AGE

GENDER

Festival Goers Average GB Consumer

18-24

46%

25-34

top 10 festivals ever attended

21% 18% 11%

45-54 8%

55-64

top 10 festivals Visited this year

17% 15%

3%

65+

49%

31%

17%

35-44

51% 54%

25%

12%

Festival Goers Average GB Consumer

21%

lifestyle

41%

£42K £36K

Proportion drinking out weekly

58%

Average Household Income

White Collar Professional

Festival Goers Average GB Consumer

57%

30%

Average spend monthly on eating and drinking out

Only 14% of festival goers attended festivals outside the UK

£116

THE MUSIC THEY LIKE

£83

69% 48%

47% 36% 33% 30% 47% 30%

Rock / Indie

Dance

Pop / RnB

Jazz / Funk / Soul / Blues

25% 18%

Metal / Hip hop World / Folk / Ambient / Classical Punk / Grime Reggae Country Electronica

Sustainability and Ethical Expectations 49% 14%

Developing solar energy

12%

Planting forestry

9% 6%

Sustainability attitudes

Changing our daily behaviour

83%

10%

of festival goers expect all of the festivals that they attend to tackle their environmental impacts

of festival goers do not care about the environmental impact that festivals create

55%

76%

of festival goers care more about the overall environmental, social and sustainability impact of festivals than they did this time last year

of festival goers are concerned about the wastage assocated with festivals

Developing wind energy Community scale energy projects

37% of festival goers were concerned or very concerned about safety at the festivals they visited

It's great! Helps to create a safer festival. It is good to recognise that people are going to do it so may as well provide an option for people to check out what they are taking to ensure it isn't something they weren't expecting.

festivals have begun to offer free drug testing facilities onsite, What DO THEY THINK?

After recent festival deaths from drugs it seems a safer way for those involved

HOW SHOULD WE tackle climate change?

Security should be better at picking this up not advocating it

Is a good idea in theory but I have seen people be followed back to their campsite and later have police have shown up to confiscate and even sometimes eject the person/persons from the festival.

This is s great idea, I don't do drugs. However I feel if people choose to then this facility at least give people the chance to do so safely

What do THEYthink about... festivals pledging to achieve a 50/50 gender balance in their line-ups?

I think this is a good idea but only if the acts are of a good standard. It is not worth losing out on good acts simply to make the gender balance.

I prefer line ups based on talent and popularity rather than gender.

I agree with it and believe it's important that festivals try to achieve it, it's highly commendable that they hold themselves up to be accountable like this.

It is essential that all festival line-ups are gender balanced. It puts me off going to a festival if there are not enough women or bands of ethnic diversity on the line-up

I think we shouldn't force representation when it comes to talent, we should judge musical acts as being genderless when judging who to add to a set list or line up. Forcing representation means others miss out.

The Path to Purchase 30% How far in advance did THEY buy tickets?

On the day 1%

One week in advance 2%

26% 26%

32%

A year in advance 17%

24%

THEY BOUGHT TICKETS...

After the headliners were announced When early bird tickets went on sale When my friends bought theirs When the full line-up had been released When there was an early-bird offer

One month in advance 7% Nine months in advance 21%

Three months in advance 19%

Han

T New

D

THEY THOUGHT TICKET PRICES WERE...

Six months in advance 33%

Overpriced 23%

About right 56%

Good value for money 21%

Where did they buy festival tickets?

50%

... AND WHERE DID THEY NOTICE ADVERTS FOR FESTIVALS?

of people said the economic climate did not affect their festival plans

15%

12%

spent less on alcohol at UK festivals

attended fewer UK festivals this year

65% of festival goers think the production quality is comparable to the quality of acts in their rating of a festival

39% of festival goers agree that one act can make or break a festival

41%

of festival goers won't consider attending a festival if the line up doesn't include familiar acts

HOWEVER...

36% of festival goers would prefer discovering newer acts than watching established ones at festivals

6

5

4

3

2

1

AVERAGE SPEND PER DAY

FOOD £23.71

The Festival Experience

Drink £32.27

THEIR financial approach to festivals this summer...

OVERALL £123

I just spent what I spent and didn't really think about it - 41%

The atmosphere

Someone else was responsible for the money - 2%

The music Hanging out with friends

allocated a set amount of money to spend AND DIDN’T SPEND MORE - 32%

THE SEnse of escapism New / unique experiences

What THEY loveD most about festivals IN 2018

Drinking with friends Meeting new people Other

0%

5%

10%

15%

20%

25%

30%

35% allocated a set amount of money to spend, but got more as needed - 26%

... and what they hated

41%

Favourite bands clashing

the price of food and drink

Wet and muddY conditions

Queues and overcrowding

“Have more activities after the music such as a foam party or a D‘n’B stage. A variety instead of just silent discos” “More beer variety, especially Craft beer.”

of festival goers rate the “provision o f non-musica attraction l s an important in d entertainment” as their decisio n of which festivals t o attend

Restrictions on what you could bring

“Improve the range of drink providers and get local suppliers involved”

one thing they would change...

VERY REASONABLE

“Have a Karaoke tent!”

HOW WERE THE FOOD & drink PRICES?

ABOUT RIGHT

% of festival-goers who rated the food and drinks offering at festivals as excellent FOOD - 30% DRINK - 16%

A LITTLE STEEP TOTAL RIP-OFF 0%

60% 50%

Free trials/samples of food and drink brands

52%

Unique music experiences

40% 30% 20% 10% 0%

37%

51% of festival goers have tried new drinks at festivals

10%

20%

30%

40%

50%

60%

what would most improve their experience at festivals?

Secret Free body parties art/glitter bars Viewing Discovery Unique entertainment Unique cultural towers stages experiences experiences and unique buildings

33%

32%

29%

28%

23%

21%

Sponsored bar areas

21%

Learning experiences Selfie booths

18%

Experiences for children

16%

14%

ITINERARY 18:45

–

Doors open

19:00

–

Networking reception

20:30

–

Dinner is served

21:30

–

Awards ceremony hosted by Doc Brown

22:45

–

In-house afterparty begins

01:00

–

Afterparty closes

Exact timings are subject to change

KERB STREET FOOD MENU

starters BIAN DANG

Ultimate pork bao Slow-braised pork belly in a white fluffy steamed bun with spiced pickles, pork BBQ sauce and fresh coriander.

Twisted chicken bao Spring onion, chilli and garlic tossed Taiwanese fried chicken laden with a zingy zangy pickled daikon, coriander and a BBQ chilli sauce in a steamed bun

Awkward aubergine bao (V) Sweet black vinegar inspired aubergine with spiced pickles, fresh coriander and BBQ chili sauce in a steamed bun.

Each dish is served with a side of Asian slaw and optional peanut powder and chili oil.

MYPIE

Scotch eggs: Pork, smoky bacon and chives Falafel scotch egg with harissa mayo (v) Both served with horseradish slaw

MAIN PRAIRIE FIRE BBQ

Trio of BBQ meats with homemade mash and BBQ gravy: Cherrywood smoked Pulled Chicken Applewood smoked Pulled Pork Oak Smoked Brisket

Vegetarian / Vegan option served over rice with BBQ sauce: Pulled smoked Jackfruit Spiced sweetcorn Tangy slaw and pickles served family-style.

HOW THE AWARDS ARE DECIDED The UK Festival Awards has been recognising and rewarding the efforts of the nation’s festival industry since 2004.

The Award winners are determined through a combination of online fan votes and industry experts.

The following Awards are decided upon via a combination of public vote and our main judging panel:

• Best Major Festival

• Best Medium-Sized Festival

• Best Small Festival

• Best Metropolitan Festival

• Best New Festival

• Best Overseas Festival

• The Grassroots Festival Award

The following Awards are decided upon via panels of relevant specialists:

• Agency of the Year

• The Innovation Award

• Best Festival Production

• Concession of the Year

• The Brand Activation Award

• Best Festival for Emerging Talent

• Best Family Festival

• The Women In Festivals Award

• Line-Up of the Year

• Best Non-Music Festival

• Marketing Campaign of the Year

• The UK Greener Festival Award

The following Awards are decided upon by Festival Awards staff:

• Promoter of the Year

• The Outstanding Contribution to Festivals Award

This year’s judging panels included the following organisations and individuals: A Greener Festival Access All Areas Arts Council England Association of Festival Organisers Association of Independent Festivals BIMM CGA Energy Revolution Festival Insights Julie’s Bicycle Mixmag NCASS Nordoff Robbins Off-Axis Penny Mellor Pollstar PR Week Tankfest The Showman’s Show Ticketmaster TPi Magazine Tramlines Festival

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THE AWARDS

THE INNOVATION AWARD SPONSORED BY

Either by adopting emerging technologies, pioneering a bold new initiative, or executing an especially unique concept, this award recognises the most cutting-edge festival or organisation.

FINALISTS 2000TREES FOR THE RETREAT FESTIVAL IN A BAG FOR ITS ESSENTIALS BACKPACK HUBBUB WIRELESS FOR ITS BESPOKE WI-FI NETWORK AT 2000TREES LOST VILLAGE FOR ITS IMMERSIVE ENVIRONMENTS THE RUBBISH PROJECT FOR THE RUBBISH CUP WE OUT HERE FOR ITS KINDNESS PLATFORM

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THE AWARDS

MARKETING CAMPAIGN OF THE YEAR This award goes to those responsible for the most unique and effective marketing or PR campaign of the season.

FINALISTS BLUEDOT FESTIVAL DUNDEE 80S EASTERN ELECTRICS LEOPALLOOZA LONDON DESSERT FESTIVAL NASS FESTIVAL

THE AWARDS

CONCESSION OF THE YEAR This award goes to the catering company offering the most creative, delicious, and exciting food & drink offering at this year’s festivals.

FINALISTS CHEEZY VINYL BAR DEADGOOD BURRITO FLAVORS OF AFRICA HAPPY MAKI NOTSO KATSU WILD CARD BREWERY CRAFT BEER TENT

www.heineken.co.uk

2379 Portfolio ad for Festival Awards_v4.indd 1

14/11/2019 13:30

THE AWARDS

BEST FESTIVAL PRODUCTION sponsored by

From sound to lighting, staging to set design, and special effects to video – this award recognises the incredible impact production plays in creating memorable experiences for festival-goers.

FINALISTS ALL POINTS EAST BOOMTOWN FAIR ELROW TOWN LONDON PARKLIFE WE OUT HERE WOMAD

THE AWARDS

THE BRAND ACTIVATION AWARD SPONSORED BY

This award recognises the brand that brought their best activation to festivals in 2019.

FINALISTS BIRRA MORETTI AT BST HYDE PARK BULLDOG LONDON DRY GIN AT FIELD DAY CO-OP’S FESTIVAL SUPERMARKET CAMDEN TOWN BREWERY AT LOST VILLAGE LAURENT-PERRIER AT TASTE OF LONDON UNITED UTILITIES AT BLUEDOT & KENDAL CALLING

THE AWARDS

AGENCY OF THE YEAR This award recognises the booking agency responsible for making the greatest positive contribution to festival content in 2019, as decided by UKFA applicants.

FINALISTS ATC LIVE CREATIVE ARTISTS AGENCY INTERNATIONAL TALENT BOOKING MIDNIGHT MANGO PARADIGM TALENT AGENCY PRIMARY TALENT

THE AWARDS

BEST OVERSEAS FESTIVAL Although the UK festival scene is one of the most renowned in the world, we can’t ignore the endless amazing events abroad. From rock music in Tokyo to dance beats on a beautiful Croatian beach, this award recognises the best overseas festivals of 2019.

FINALISTS ALTITUDE COMEDY FESTIVAL AFRO NATION POL’AND’ROCK FESTIVAL SNOWBOMBING AUSTRIA SZIGET FESTIVAL TOMORROWLAND

THE AWARDS

BEST NON-MUSIC FESTIVAL From food & drink festivals, film festivals, gaming, sports, and so on, this award recognising the best non-music festival in the UK for 2019.

FINALISTS BOURNEMOUTH 7S FESTIVAL CAMPER JAM CLEETHORPES FESTIVAL OF THE SKY GREAT DORSET CHILLI FESTIVAL THE NATIONAL FESTIVAL OF MAKING YORKSHIRE DALES FOOD & DRINK FESTIVAL

THE AWARDS

BEST METROPOLITAN FESTIVAL SPONSORED BY

One of the more significant changes in the festival landscape over the last few years has been the rise of metropolitan festivals, and this award is bestowed upon the festival that most convincingly made a city its own.

FINALISTS ALL POINTS EAST CLEETHORPES GATHERING TRAMLINES FESTIVAL TRNSMT WHEN IN MANCHESTER FESTIVAL WHITBY GOTH WEEKEND

THE AWARDS

THE GRASSROOTS FESTIVAL AWARD SPONSORED BY

This award acknowledges the independent festivals whose organisers sacrifice their time, energy and finances in order to host an event that’s true to their ideals and free of commercial interests.

FINALISTS BREAKING BANDS FESTIVAL CAMP WILDFIRE MAD HATTERS’ AFFAIR OSFEST DERBYSHIRE WINSTERFEST WOO FEST

CONGRATULATIONS

TO THE NOMINEES OF THE UK GREENER FESTIVAL AWARD 2019!

WHO ARE PASSIONATE ABOUT GREENING OUR INDUSTRY.

APPLY FOR YOUR GREENER FESTIVAL AWARD 2020 www.agreenerfestival.com/apply-now/ JOIN US TO NETWORK, DISCOVER AND ACCELERATE CHANGE AT:

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The Sustainability Specialists hello@agreenerfestival.com | www.agreenerfestival.com

Training

•

Consultancy

•

Certification

THE AWARDS

THE UK GREENER FESTIVAL AWARD sponsored by

Festivals shortlisted for this award have shown the most dedication to reducing their environmental impact, based upon detailed site assessments and analysis from A Greener Festival.

FINALISTS BARCLAYCARD PRESENTS BRITISH SUMMERTIME HYDE PARK BOOMTOWN FAIR CAMBRIDGE FOLK FESTIVAL GAY VILLAGE PARADE GLASTONBURY FESTIVAL THE GREEN GATHERING GREENBELT FESTIVAL LAMBETH COUNTRY SHOW LOST VILLAGE

WALTHAMSTOW GARDEN PARTY

Photo: David Graciano

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THE AWARDS

BEST FESTIVAL FOR EMERGING TALENT SPONSORED BY

This award goes to the festival that most effectively supports and promotes the smallest names on its line-up, helping to guarantee a future in which festivals remain musically vibrant and diverse.

FINALISTS AVA FESTIVAL & CONFERENCE CAMBRIDGE FOLK FESTIVAL FOCUS WALES LIVERPOOL INTERNATIONAL MUSIC FESTIVAL OFF THE RECORD SOUND CITY

THE AWARDS

BEST FAMILY FESTIVAL In contrast to the hedonism that still characterises many festivals, this award goes to the event that best caters towards families – taking into account both the quality of entertainment and facilities on offer.

FINALISTS AFRICA OYÉ CAMP BESTIVAL ELDERFLOWER FIELDS LATITUDE FESTIVAL SHAMBALA FESTIVAL WALTHAMSTOW GARDEN PARTY

THE AWARDS

BEST NEW FESTIVAL Recognising the most promising new festival that launched in 2019.

FINALISTS CALL OF THE WILD FESTIVAL CHELTENHAM WELLBEING FESTIVAL CLEETHORPES FESTIVAL OF THE SKY FUNK IN THE FOREST THE GIVING TREE FESTIVAL WE OUT HERE

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Totalling 89,629.87KG of CO2e in 2019

230,000 PASSENGERS

CARBON BALANCED.

SAFE, EFFICIENT

OVER £1.5M OF PRIVATE HIRE BOOKINGS for passengers travelling to UK festivals and events in 2018

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THE AWARDS

LINE-UP OF THE YEAR SPONSORED BY

The quality of a festival’s line-up is still a deciding factor for the majority of festival-goers, and so this award crowns the festival that managed to create the most exciting programme in accordance with their means.

FINALISTS ALL POINTS EAST BLACK DEER FESTIVAL BLUEDOT FESTIVAL DOWNLOAD FESTIVAL PARKLIFE SLAM DUNK FESTIVAL

THE AWARDS

PROMOTER OF THE YEAR SPONSORED BY

This award recognises the promoter behind at least one outstanding festival, who may have notably overcome adversity or exceeded expectations.

FINALISTS BARN ON THE FARM BLACK DEER FESTIVAL FLY EVENTS FROM THE FIELDS LITTLE GAY BROTHER STATFOLD BARN FESTIVAL

THE AWARDS

THE WOMEN IN FESTIVALS AWARD SPONSORED BY

Launched in part to honour the legacy of former Tramlines Festival Director, Sarah Nulty, the Women in Festivals Award is a new addition for 2019 that celebrates the accomplishments of women across all facets of the live events industry during the past year.

FINALISTS CHRISTINE DENT (KAMBE EVENTS) GEORGIE THOROGOOD (DIXIE FIELDS FESTIVAL) GILL TEE & DEBORAH SHILLING (BLACK DEER FESTIVAL) JENNY HAMADA (AEG PRESENTS) JOSIE DA BANK (CAMP BESTIVAL) RACHEL LOWSON (LEOPALLOOZA / THE WYLDES GROUP)

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THE AWARDS

BEST SMALL FESTIVAL This award recognises the best festival with a daily capacity lower than 10,000.

FINALISTS ARCTANGENT BREAKING BANDS FESTIVAL CAMP WILDFIRE MADE IN MANCHESTER NEIGHBOURHOOD FESTIVAL WOO FEST

THE AWARDS

BEST MEDIUM-SIZED FESTIVAL SPONSORED BY

This award recognises the best festival with a daily capacity between 10,000 – 39,999.

FINALISTS 2000TREES BLUEDOT FESTIVAL CAMP BESTIVAL CLOCKSTOCK FESTIVAL TRUCK FESTIVAL Y NOT FESTIVAL

THE AWARDS

BEST MAJOR FESTIVAL SPONSORED BY

This award recognises the best festival with a daily capacity exceeding 40,000.

FINALISTS DOWNLOAD FESTIVAL GLASTONBURY FESTIVAL ISLE OF WIGHT FESTIVAL LATITUDE FESTIVAL TRAMLINES FESTIVAL WIRELESS FESTIVAL Photo: Julio Casado

THE AWARDS The Outstanding Contribution to Festivals Award Dedicated to an individual whose personal vision and energy has propelled the entire festival marketplace forward in a dynamic, creative and positive way.

FIONA MEASHAM The UK Festival Awards is proud to announce that the winner of this year’s Outstanding Contribution to Festivals Award is Professor Fiona Measham.

Throughout her 30-year academic career – beginning at King’s College, Cambridge and most recently as Chair in Criminology at the University of Liverpool – Fiona’s work has been shaped by her passion for music and dance culture. Never one to be trapped in the ivory towers of academia, her academic work has always been action-oriented, reflecting her lifelong commitment to equality and social justice causes. Amongst her achievements, she has served on the Government’s Advisory Council on the Misuse of Drugs, David Nutt’s Drugs Science Committee, as well as the Lib Dems’ expert panel on cannabis regulation, and also acted as the key expert witness in the fight to keep Fabric nightclub open.

Her research interest in how the interface of dance music culture and criminal justice impacts the health and wellbeing of young people ultimately led to her establishing the harm reduction service, The Loop. This was the first organisation to offer drug safety testing services in the UK – at the Secret Garden Party and Kendal Calling festivals in 2016, then spreading to many more over the next four summers. Individuals submit a sample to the service without fear of legal sanction, have it tested by The Loop’s team of graduate chemists, and then have the test results given to them by a healthcare professional in the context

of a 15-minute healthcare consultation. This knowledge has allowed thousands of individuals to make more informed choices about their drug use at festivals and to minimise the risks involved.

Evidence gathered by The Loop has demonstrated reduced drug-related harm after the service has been implemented, and substantial quantities of adulterated or mis-sold drugs have been identified and destroyed.

The Loop is a service that addresses the reality of drug use in a pragmatic, non-judgmental and compassionate way. It has the power to save lives, and at a time of record drug-related deaths nationally, it could not be more urgently needed.

All the more impressive is that Fiona and her team of over 200 Loop volunteers are all unpaid, and yet were able to develop and implement the service with strong local stakeholder support. This is despite a profoundly hostile national political context, more often dominated by hysteria and scaremongering than the kind of measured evidenced based pragmatism that has characterised Fiona’s work.

Through this remarkable effort, Fiona and The Loop have not only helped keep young people safe, but also changed the national discourse – amongst festival promoters, police, public health officials, the media, and in Westminster. Policy on drugs and health has evolved in a positive direction; away from the failed zero tolerance approaches of the past, towards a reality-based focus on health, leisure and harm reduction.

THANK YOU! THE FESTIVAL AWARDS TEAM WOULD LIKE TO SAY A MASSIVE THANK YOU TO THE FOLLOWING PEOPLE, WITHOUT WHOM THIS YEAR’S EVENT COULDN’T HAVE HAPPENED Our headline sponsor and official ticketing partner:

Our supporters: Access All Areas A Greener Festival Association of Festival Organisers Association of Independent Festivals Audience / Live UK Pollstar The Showman’s Show TPi Magazine

Ticketmaster Our sponsors: Can O Water CGA CPL Online Event Trees ETC Funkin Go to Live Heineken Harman (JBL) Imaginators Light Design Party Bench RSH Audio Transition Video Viberate Tuned in Travel

Our charity partners: Energy Revolution Nordoff Robbins All of those who entered the Awards All of the judges who helped to decide the winners All of those who voted

FESTIVAL AWARDS TEAM Michael Baker

Awards Manager

Nilofer Khalifa

Marketing Manager

Sophie Nadin

Marketing & Events Coordinator

Craig Jackson

Event Manager

Jessica Webb

Event Production (GoTo Live)

Ryan Esson

Event Production (GoTo Live)

Via Culpan Mel Capper

Event Production (GoTo Live) Graphic Design

Antonio Salgado Photographer

Festival Awards is now part of

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