VIDEO & VISUALS FOCUS
San Francisco 49ers and Foxconn Industrial Internet launch the world’s first in-stadium 8K video ecosystem.
PSV Eindhoven install Signify’s UV-C disinfection lighting at stadium and training centre to tackle COVID-19.
d&b audiotechnik’s CEO discusses Fanblock - the technology delivering realistic crowd noise to empty venues.
We showcase eye-catching projects and state-of-the-art products from the world of video and visual technology.
ISSUE 15 - DECEMBER | JANUARY 2020/21
THE INTERNATIONAL PUBLICATION FOR TECHNOLOGY IN SPORTING VENUES
ISSUE 15 - DECEMBER | JANUARY 2020/21 WWW.MONDOSTADIA.COM
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SSUE 15 brings the year to a close - and it’s safe to say that 2020 has been one of the most challenging the industry has experienced. Looking back to the start of the year, our AGORA conference in February seems a distant memory considering the events since, however, with the launch of AGORA Online in February 2021, we hope that it’s the start of something special as fans begin to return to sporting venues. There will be further updates coming soon - keep an eye on www.mondostadia-agora.com. While it’s definitely been a turbulent time for everyone, this year has also seen plenty of creativity, ingenuity and determination - and there’s no better example of that than the 2020 NBA Bubble. We’ve taken a closer look at the huge effort that went into the NBA restart - particularly the array of state-of-the-art technology that helped deliver the groundbreaking project and make it a resounding success. Elsewhere, we spoke to Amnon Harman, CEO of d&b audiotechnik, about Fanblock - a game-changing technology that brings the much-needed atmosphere back into sports stadiums. Definitely one to check out. We’ve also covered the world’s first in-stadium 8K video ecosystem at Levi’s Stadium. After a year of collaboration and testing between San Francisco 49ers and Foxconn Industrial Internet, the new system is ready and taken the forward-thinking venue to another level once again. There’s plenty of other features on different projects and products for you to read over the festive period, too. Have a great Christmas and New Year - we hope to see you all in 2021!
Sam Hughes Editor
23 - 25 FEBRUARY 2021 | WWW.MONDOSTADIA-AGORA.COM
Cover image: Courtesy of MA Lighting Editor Sam Hughes email@example.com
Assistant Editor Emma Davidson firstname.lastname@example.org
Digital Editorial Assistant James Robertson email@example.com
Senior Account Manager Jamie Dixon firstname.lastname@example.org
Account Manager Laura Iles email@example.com
Contributors Taruka Srivastrava Design & Production Dan Seaton firstname.lastname@example.org
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TEAM TALK 006 WFS LIVE
Group Chairman Damian Walsh MONDO | STADIA is published by Mondiale Media Limited, Strawberry Studios, Watson Square, Stockport, SK1 3AZ, UK Tel: +44 161 476 8340 Printed By Buxton Press WWW.MONDOSTADIA.COM
064 Philips Stadion | Eindhoven, Netherlands
068 Batumi Stadium | Batumi, Georgia
074 Adams Park | Wycombe, England
008 Sportpark de Braak | Helmond, Netherlands
010 Dalian Stadium | Dalian, China
076 Viejas Arena | San Diego, USA SEATING 080 El Sadar Stadium | Pamplona, Spain
012 Video & Visuals
084 Milan Puskar Center | West Virginia, USA ESPORTS 086 League of Legends | Shanghai, China
INTERVIEW 026 Amnon Harman | d&b audiotechnik 034 Tom Vecsernyes | Seyu
EXTRA TIME 092 Christie 093 IA Stage
THE FULL PITCH
094 Venue Tech Directory
042 2020 NBA Bubble | Orlando, USA
096 Event Diary
054 Levi’s Stadium | San Francisco, USA
098 Full Time | Michael Short, Midstream Lighting
The success of World Football Summit’s online event confirms it as football’s most global business gathering. Images: World Football Summit
he second edition of WFS LIVE
federations and sponsoring brands together for
107 countries made 7,000 contacts and shared
came to an end on November
the first time to reflect on the need to build a
over 15,000 messages.
27 with a unique Q&A session
more purpose-driven industry, kicking-off a
WFS LIVE was largely echoed by the media.
that saw FIFA Secretary General,
ground-breaking discussion that will be built
Over 700 news items were published in more
Fatma Samoura, reflect on her journey since
upon in future events and that will hopefully
than 50 different countries, reaching an
becoming the first woman ever to be appointed
lead to a brighter and more sustainable future
audience of over 3,400,000,000 worldwide.
Secretary General of FIFA and share insight
for all the stakeholders.
Among the speakers to make the global
into how football’s governing body is leading
The first day of WFS LIVE was entirely devoted
headlines at WFS LIVE were La Liga President,
the industry’s global response to the COVID-19
to re-imagining ‘the football we want, the
Javier Tebas, who discussed his plans to
game we need’, and saw leaders share their
reopen La Liga stadiums; Samuel Eto’o, on
The inspiring conversation between Fatma
views on how to embed purpose in the fabric
the future of Lionel Messi and FC Barcelona;
Samoura and prestigious sports broadcaster,
of the industry, addressing increasingly
and super-agents Jonathan Barnett and Mino
Carol Tshabalala, brought the curtain down
relevant topics, such as gender equality
Raiola, with their strong response to FIFA’s
on an event that once again proved to be
and diversity, global citizenship and athlete
plans to regulate their business.
football’s most global business gathering.
The WFS LIVE App and all its networking
WFS LIVE provided first-hand insight into
Overall, 150 top-notch industry leaders took
features will remain available until December
crucial topics affecting the industry, such
the virtual stage in 50 conference sessions,
31st for those who still want to make new
as when, where and how will fans return to
each of which gathered hundreds of attendees
connections or arrange meetings. Videos of the
stadiums, what monetisation strategies are
on the WFS LIVE App and also via LIVENow,
full panels will be posted on the WFS YouTube
being developed to make up for the downfalls,
the on-demand streaming platform which
channel on January 1 2021.
and what challenges and opportunities await
aired the summit for the first time.
in the post-pandemic era.
As in all WFS events, panels were the starting
Furthermore, with thanks to World Football
points of the discussions, with conversations
Summit’s partnership with Common Goal,
continuing across the different networking
WFS LIVE brought players, clubs, leagues,
features of our App. The 2,134 attendees from
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SPORTPARK DE BRAAK Helmond, Netherlands Renderings: MoederscheimMoonen Architects
he municipality council of Helmond in The Netherlands has given the green light for the Campus de Braak project. The plans for the project were put on hold at the beginning of this year after a difference of opinion with the professional soccer club, Helmond Sport, about the programme of requirements, the design and the business case. MoederscheimMoonen Architects, FaulknerBrowns and CULD were asked to team up to create a design tailored to the new brief. Now that the city council also supports the renewed plan, the project can restart. In the design, the number of seats has been reduced to 3,600, which creates more space for Helmond Sport’s business areas. Additional space has also been created for the youth academy of the soccer club. With the collaboration of the municipality of Helmond, the OMO school group and the other users, a new design has been developed which is centred around multi-functionality. In addition, the exterior has also been developed. Despite the fact
that there are now only two large stands, the campus exudes a ‘stadium feeling’ through the dynamic verticality of the façades. In the case of expansion in the future, two new stands can be added in the current building envelope. Multi-functionality is the essence of the new campus. The campus will be home to Helmond Sport and the Helmond Practice School. The design includes a NOC * NSF sports hall where the amateur football clubs, Helmondia and Mulo will be accommodated. Additionally, a new location for JvdI De Fysioclub will be created. Space for individual sports and relaxation is also incorporated with the addition of a running track and shared path for pedestrians and cyclists. The new building is surrounded by a central corridor that connects all entryways with each other and the surrounding neighbourhoods. Thanks to the connection between the campus and the surrounding area, Campus de Braak will become an accessible meeting and recreational environment for the entire city.
DALIAN STADIUM Dalian, China Renderings: Pattern Design
he new Dalian stadium is located on an incredible site situated on the waterfront of Suoyu Bay, Ganjingzi District, Dalian, a major city and seaport in the south of Liaoning Province, North-East China. The stadium will be part of a wider redevelopment for Ganjingzi called ‘City Marina Park’, a process that will include extending the metro line and the construction of an under-sea tunnel which will connect the new development to Central Dalian. The 26.5-hectare site is comprised of reclaimed and industrial land, situated right on the waterfront. This unique location was instrumental in inspiring the design concept developed by Pattern. Envisaged as coloured ETFE, the façade produces a shimmering light, a quality that evokes sunlight reflecting on the ocean and seashells on the adjacent beaches. The form of the building suggests three shell-like structures appearing to float and twist within each other. At night, the stadium is a spectacle of light, with the illumination reflecting off the sweeping building and the ocean beyond. The stadium includes a community sports park featuring outdoor training pitches that support the club’s youth academy, cycle routes, and a running track that spirals up the stadium. These features will make the stadium a major public destination and tourist area on the waterfront. The incredible waterfront setting has inspired the proposal of
a unique 1.6km walking and running route up the façade, akin to the Top Wonder at the Birds Nest Stadium, but on a larger scale with public space and amenities at the summit. As a result, visitors, on their way to the top, will be able to enjoy a wonderous spiral walking route where they can take in Suoyu Bay, Dalian City and the Dading, Jianzi and Baiyun Mountains. At the summit, visitors can relax, relish the views and visit the café. The venue is designed for Asia’s most prestigious football event in the AFC Asian Cup. Dalian is one of 10 host cities set to share the event, alongside Beijing, Tianjin, Shanghai, Chongqing, Chengdu, Xi’an, Qingdao, Xiamen and Suzhou. In legacy, the stadium will be potentially home to Dalian Pro FC who play in the top-tier of Chinese football, the Chinese Super League.
KICK OFF | VIDEO & VISUALS A closer look at products and projects from the video and visuals world.
GAZPROM ARENA DALLMEIER Since its completion in 2017, the Gazprom Arena has served as the home ground stadium for the Russian football club, Zenit St. Petersburg. And as one of the host stadiums for the 2018 FIFA World Cup and the 2021 Euro Football Championship, the Gazprom Arena must also satisfy the strict security regulations of FIFA, UEFA and ESSMA. When selecting the video security system, the managers responsible at Zenit therefore opted for a solution from the German manufacturer, Dallmeier. With its patented Panomera multifocal-sensor system, Dallmeier guarantees the security of many stadiums all over the world. The objective was providing coverage with video security technology for the entire area surrounding the stadium, the entrance gate approaches, the rooms below grand stands, and the grand stands themselves in one of the largest video security projects ever undertaken in a football stadium. Under enormous time pressure, a high-performance system had to be implemented in the stadium with a capacity of 60,000 fans, and yet had to remain adaptable and flexible in response to changing customer wishes as the project progressed. One requirement, which from time to time presented the greatest challenge, was capturing all areas of all the grandstands all of the time, so that identification of offenders could be assured in all circumstances. In order to achieve this, the Russian Interior Ministry stipulated two key requirements for the video security system: Firstly, it must capture the entire grandstand area with a ‘minimum resolution density’ of 250 pixels per metre (px/m). This also corresponds to the performance criterion defined in the globally valid standard DIN EN 62676-4 for video security systems for purposes of enabling identification of an unknown person. And secondly, the image frequency must not fall below a frame rate of 25 frames per second (fps). A Dallmeier video security system has already been operating in the Petrovsky Stadium since 2012, and after a thorough evaluation of all the solutions, the operators decided to install a stadium solution from Dallmeier in the Gazprom Arena as well. Compared with conventional camera technologies, such as megapixel or PTZ cameras, the patented Panomera multifocalsensor system from Dallmeier can guarantee coverage of even the largest expanses with the stipulated minimum resolution density and frame rate. And Panomera systems continuously capture everything that is happening in full resolution and allow high-resolution zooms - both live and in the recording and by several operators at the same time. This enables stadium operators to track and reconstruct relevant occurrences in detail both live and after the fact. Another decisive advantage of the Dallmeier stadium solution was the innovative 3D planning approach, with which a digital reproduction of the Gazprom Arena was created. This makes it very easy to fulfil the requirement according to which at least 250 px/m must be assured literally ‘in every last corner’: colour coding in the 3D simulation makes it possible to see exactly where the value has been reached and where a correction should be made, perhaps by setting up in a another position or using a different camera model. A further major advantage of this planning approach is the extreme efficiency of the solution: For example, Zenit St. Petersburg is able to provide security on the 012
terraces throughout the Gazprom Arena with way less than 100 Panomera camera systems, covering all areas with at least 250 px/m and 25 fps. Another benefit of Dallmeier’s 3D planning programme is the automatic generation of ‘CamCards’ - exact configuration documents for every single camera. Armed with this information, installers on site know exactly which camera must be mounted where, how high and at what angle. The big advantage besides the immense amount of time saved consists in the planning reliability: it can be predicted with great accuracy how much labour the installation of the total solution with entail, because this approach minimises uncertainty factors. Thanks to Dallmeier’s unwavering assistance throughout the project, testing by the state technical personnel in Russia was also successful in the subsequent project phases, with the result that the stadium operators were able to begin operating the video security system after final project commissioning in good time for the 2018 FIFA World Cup. www.dallmeier.com www.panomera.com
SIGNAL IDUNA PARK CREATELED Signal Iduna Park, the largest stadium in Germany and home of Borussia Dortmund, is widely known for its impressive atmosphere and attendance figures. The stadium adopts the most advanced AirSPORT-10 display system from CreateLED, which meets the technical requirements of FIFA and UEFA. The tilted angle of the cabinets can be adjusted according to different requirements to ensure the best viewing angle for both the audience and cameras. At the same time, the product provides a 160Âş ultra-wide vertical angle of view to ensure that the camera can capture the real-time picture without any shift in colour. The protection level of IP65 (front and rear), fast signal transmission, ultra-wide viewing angles can meet the photographerâ&#x20AC;&#x2122;s demand on the high-quality video shooting, and the high refresh rate can ensure that both the onsite audience and the audience watching live channels enjoy the bright, vivid pictures and videos equally. The dual power backup system ensures the uninterrupted operation of the with no failure, as well as real, high-definition video recording. CreateLED has also officially released the new overturning technology for sports broadcasting this year, Augmented Reality
(AR). For conventional football games, audiences can only watch the commercials via the on-site LED parameters, no matter where they may be sitting. With the help of this brand-new technology, people are now able to watch different commercials in different languages, depending on countries or regions during the match. Leagues and clubs can now offer tailored, sophisticated sponsorship packages to their commercial partners based on the area both parties would like their advertisement to be. Sponsors and advertisers can now target specific audiences across the globe with tailored messaging - for example, in local language or with specific regional product messages. www.createled.com
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CZECH REPUBLIC NATIONAL FOOTBALL TEAM GOAL SPORT Due to the pandemic, restrictions meant that all matches of the 2020 UEFA Nations League were played without the presence of spectators. In an effort to get the fans back to the stadiums, the Czech Republic national football team started a campaign to engage its supporters in an innovative way. The motto of the campaign was #represtart, a mashup of the words ‘repre’, which is an abbreviation of the Czech Football Team, and ‘restart’, which refers to returning to the field after almost a year. A marketing campaign was released through TV ads, online ads and street billboards around the country with a message inviting fans to send videos of themselves cheering on the national team. These videos were displayed on the front row of LED perimeter screens around the pitch and the players were able to see fan reactions. In addition to this, fans also had their moments of fame on the TV, as the fans’ videos were presented along with the images of the match during the TV broadcasting. For all who wanted to shoot their videos for the campaign, there were proposed themes based on the key moments in the match. Before the match, videos of healthcare workers were played, and minute of applause was given for their hard work during the coronavirus pandemic. The other typical scene at the beginning of a match is the national anthem. In this moment, fans could be seen singing along. The liveliest scene, for sure, is the goal celebration. For this particular moment fans were invited to record their own celebrations. During the matches these videos were triggered just after Czech Republic scored, creating an amazing atmosphere on the field. This phase of the campaign was executed in the match against Scotland on September 7. For further games against Israel
and Slovakia in November, the level of excitement was raised even more. At that time fans had the opportunity to make live appearances on the perimeter screens during the matches. For this case, Goal Sport Technology and Fair Play Vision (the technology providers), had to come up with a solution that could overlay the current screen feed with live videos. It made it possible to precisely control and filter the content presented on the screen. This phase also relied on a moderator in charge of the interaction with the participants of the video conference room. He could warm them up and set the mood that the fans get live on the screens. Iveta Vondrová, Director of the National Team, commented on the results of the campaign: “The main intention was clear - to get the fans to the stadium. At the same time, we managed to come up with the liveliest, most interesting and also the most entertaining form to do so. Such a solution is unique in the Czech Republic, and it achieved a high level of engagement with fans, and a strong awareness for the progress of the National Team during the competition.” Goal Sport Technology and Fair Play Vision are the team behind the technology concept and development. The technology presented in the project is available for the market in different modules and can be branded specifically for clubs and sponsors. www.goalsport.software www.fairplayvision.eu
EASTERN MICHIGAN UNIVERSITY HITACHI At Eastern Michigan University (EMU) in Ypsilanti, Michigan, the Department of Athletics is relentlessly committed to providing great experiences for both fans and student-athletes, while building champions in the classroom, in the community, and in competition. When the university upgraded its football venue with a massive new scoreboard in 2019, it purchased four Z HD5000 HDTV cameras from (Hitachi Kokusai) to enhance fan engagement, while meeting the challenge of shooting highquality video on the stadium’s distinctive playing surface. The centerpiece of the technology refresh at the 30,200-seat Rynearson Stadium is a new 53 ft high by 29 ft wide Daktronics LED video display screen. The second-largest video board in the NCAA Division I Mid-American Conference (MAC), the new scoreboard is more than three times larger than the venue’s previous, resolution-limited screen. The display overhaul was accompanied by control room and camera upgrades as EMU Athletics began producing in-venue football programming for the first time. “With the old video board, we just took an analog signal from the broadcast feed, and cut in occasional footage from older cameras,” said Greg Steiner, Associate Athletic Director, Media Relations at EMU. “We needed to enhance the in-venue experience, as when fans come into the stadium and watch our video board, their expectations have been set by what they see on television. We strive to provide unique on-site opportunities that fans can’t get at home, while also delivering what they already expect to see from TV.” Supplied by systems integrator AVI-SPL, three of the Hitachi cameras are deployed in fixed positions on tripods. The fourth Z-HD5000 is equipped with a Teradek wireless transmitter, enabling the camera operator to go into the stands and roam the venue. Greg noted that the Hitachi cameras do an exceptional job capturing games in EMU’s unusual football environment. “We’re 016
one of only three FBS (Football Bowl Subdivision) schools that don’t play on a green field, and the only grey field at the Division I level,” he explained. “Getting a good picture against it can be tough with other cameras. Grey can get washed out really fast if you don’t have high-quality cameras and the ability to dial in directly to the true colors. The Z-HD5000s handle it very well.” The newly-acquired cameras are EMU’s second Z-HD5000 purchase, joining four units acquired in 2013 - and still going strong - that are dedicated to the university’s 8,000-seat Convocation Center. Together, the new and earlier Hitachi cameras also provide valuable, hands-on video production experience for students in the school’s Communication, Media & Theater Arts (CMTA) department. “We have higher-end equipment in Athletics than they may use in their own courses,” said Greg. “Working on our productions lets them earn internship credit while getting experience on broadcast-class equipment that they may eventually use professionally.” EMU has been very satisfied with the visual quality provided by the Z-HD5000 cameras. “You know what you’re going to get every time you turn them on - great clarity, accurate colour reproduction, and the ability to dial them in from the control room exactly as you need,” praised Greg. Beyond the technical benefits of the cameras, Greg lauds the possibilities they have enabled for the school and its students. “I cannot say enough great things about the opportunity that working with Hitachi cameras has presented us as a university and as an athletic department,” he said. “Hitachi Kokusai has been a great partner throughout the process to deliver exactly what we needed in terms of video.” www.hitachikokusai.com
GRIFFYN 4K32-RGB CHRISTIE As we seek to return to stadia and arenas post-pandemic, owners and operators will be looking to maximise the in-person fan experience that supporters have been missing. Embracing advanced audiovisual technology is one of the key ways to increase engagement, and Christie’s range of hardware, software and system design services offer a combination of benefits that add up to a complete offering, whether for video processing, media playback and video walls or projection mapping powering the ultimate fan experience. Display products are at the core of what Christie does, and the Griffyn 4K32-RGB pure laser projector is the latest product to combine Christie’s electronics and proprietary RGB laser illumination to produce market-leading performance. At 34,000 lumens, and a mere 46dBA at full brightness, it is also the first projector to offer new TruLife+ electronics for enhanced connectivity, eliminating the hassle of removable input cards and digital convergence for easy picture-perfect alignment via remote control. This highly advanced all-in-one projector is ideal for all types of large venue applications, including stadia and arenas. Griffyn’s compact chassis and ability to operate in any orientation make it easy to position the projector exactly where it needs to be. It provides an exceptionally wide colour gamut, achieving greater than 96% of the Rec. 2020 colour space for richer, more vibrant colours, and a more memorable audience experience. Sports venues often feature complex and technically challenging display systems that require intricate setup and maintenance regimes. Christie Mystique - camera-based alignment and recalibration software - simplifies this process by automating many of the time-consuming aspects of setting up and maintaining multi-faceted projection systems. Working in conjunction with Christie Twist software (embedded in all Christie 3DLP projectors, including Griffyn), or with Christie Pandoras Box, Mystique automates the warping and blending of an unlimited number of projectors for large-scale
projects, including playing surface projection mapping. It completes the process in minutes, without the need to have a highly skilled projectionist on site. And with Christie’s new Conductor software, it is possible to monitor and control up to 256 Christie 3DLP projectors on the same network from a laptop, including remote on/off operation, simultaneous firmware upgrades of multiple projectors, status monitoring and more. Fan engagement was top of mind for Monumental Sports & Entertainment at Capital One Arena as two of its teams, the Washington Wizards and Washington Capitals, headed towards important playoff games. Monumental engaged Quince Imaging to create the ultimate fan experience, and using Christie technology, installed a dual-sport projection system that rallied fans and teams alike with a stunning projection mapping show, all the way through to a Stanley Cup championship for the Capitals. The fully integrated system featured 12 Christie 4K 30,000-lumen projectors, Pandoras Box for media playback, Widget Designer to create custom, easyto-use interfaces for multi-sport show control, Mystique for automated camera-based alignment and Terra SDVoE technology to transmit 4K without compression. The system had to be dual-sport - capable to projection map on ice for the Capitals and on the hardwood court for the Wizards - and adjust to the different size of each surface. It also had to be turnkey and include the projection technology, content and 3D visuals. With just a couple of weeks’ notice, and only one day on site to set up, Quince cites the Christie technology for the quick turnaround. “The one key thing that helps us meet these deadlines consistently is having Christie products: We know how they work. We know we can rely on them to deliver what we expect - that’s why we use them,” said CJ Davis, Creative Director, Quince Imaging. www.christiedigital.com WWW.MONDOSTADIA.COM
PAN AMERICAN GAMES GLOSHINE Gloshine is known for its quality in large-scale, live broadcast events, with more than 5,000 sq metres of its Legend Series delivered to the European and American markets. In August 2019, Lima ushered in the largest sporting event in the Americas - the 18th Pan American Games. 1,890 athletes and 925 official technicians from 33 countries in the Americas participated in the competition, and Gloshine’s Legend Series LED displays were deployed to complete the sporting solution. The Legend Series allowed the games to be shown in real-time, showing the HD visual effects of high-definition sports for 175,000 foreign tourists. The Legend Series is famous for its fineness and multifunctionality. The modules can be universally interchanged, and the cabinets are available in 500 x 500mm and 500 x 1000mm. The use of high brightness LEDs allows for higher colour contrast and image definition. 3840Hz refresh rate still shows smooth and clear video images under a HD camera. The Legend Series’ stable characteristics can also meet the needs of all large events, as it supports transport dolly, enabling rapid transportation and installation, and is widely used indoor and outdoor. Gloshine’s high-leveled LED display has appeared in major sports arenas in recent years. After international events such as the 2016 Brazil Olympic Games, The 2018 Winter Olympics in Pyeongchang, and the 2018 World Cup, Gloshine LED display’s high-definition showcases the athletics of American athletes, bringing wonderful sports culture viewing effects to spectators across the world. www.gloshine.com
MATMUT STADIUM EXTERITY In 2020, the coronavirus pandemic saw major sporting events postponed or cancelled, including the Olympics and Wimbledon. The majority of professional leagues have only recently been allowed to return to play, but seasons are predominantly being played behind closed doors. However, many leagues and teams are hoping that the start of 2021 will signify the return of fans to stadiums and venues, and IP-based technologies, such as digital signage and IPTV, will play a critical role in helping keep fans safe on match day. Traditionally, IP based technologies have been used to welcome fans to stadiums, stream live match footage around the venue, and drive additional revenue by providing visitors with information and special offers on merchandise, bar and restaurant promotions. An example of the value of digital signage in a stadium environment is at the Matmut Stadium, which is home to Lou Rugby. Exterity’s digital signage solution, ArtioSign was deployed, which is used in the LOU Shop and throughout the stadium, including the VIP lounges and event halls. Via ArtioSign, LOU Rugby offers interactive information and promotion about new merchandise, upcoming games and other events, as well as the local weather forecast and public transport timetables. Stadiums that have employed digital signage technologies, like Matmut, will be leading the way in demonstrating its added value and ability to adapt to meet the new situation. When fans do return to stadiums, they can expect to see signage screens frequently updated with clear safety messages, information about catering areas, toilets and other shared facilities requiring restrictions in numbers, as well as signposting of one-way systems and exits. Exterity has recently added new features to its ArtioSign solution to better engage fans in a stadium environment: ‘Moments of Exclusivity’
(MoE) is a feature which enables stadium operators to display eye-catching, time-limited messages on selected screens, which then go back to showing their assigned content. MoE is designed to share special moments with the fans, like a goal, in real-time, but its use could easily be expanded to flash up important messages that grab visitors’ attention, such as reminding them about mask-wearing, social distancing or changes to concourse flow direction. www.exterity.com
OVER 30 YEARS OF RIGGING , INDUSTR IAL DESIGN, AND ENGINEE RING SERVICE S. FOR OVER 30 YEARS IA STAGE HAS UTILIZED THE HIGHEST STANDARDS OF ENGINEERING AND RIGGING SAFETY TO HELP VENUE OWNERS CREATE INCREDIBLY SAFE AND SPECTACULAR ENVIRONMENTS FOR THEIR AUDIENCES AND STAFF. WHETHER IT’S OUR ARENA SPANNING SKYDECK™ MODULAR TENSION WIRE GRID, OUR OVERHEAD SKYDOTS™ LED LIGHTING SYSTEM, OR ANY OF OUR DESIGN AND ENGINEERING SERVICES, WE KEEP -
ESTร DIO CIDADE DE COIMBRA YES TECH The 2020 Taรงa de Portugal Final decided the winner of the 80th season of the Taรงa de Portugal. It was played at the Estรกdio Cidade de Coimbra in Coimbra, between Benfica and Porto. YES TECH MG7S P3.9 Pro and MG5 P5.9 outdoor LED screens were installed at one side of the stadium, with a total area of 285 sq metres. The content of the LED screens can be changed at any time to support the game. It can also display the team name and real-time score, as well as offering a colourful background for taking photos and videos. The MG7S Series is for outdoor rental, with high refresh, brightness and contrast IC, and excellent control technology, keeping images stable and real. It meets the needs of action shot at the stadium and avoids flicker. When playing the high-speed motion picture, the display will be clearer and more delicate, without dragging.
The optical fibre transmission system can effectively reduce the signal delay caused by the long transmission distance and ensure the consistency of the display content. Because of its characteristics of high-brush, brightness and contrast, when used in outdoor sports venues, it still has a clear picture under direct sunlight. It is stable and reliable for outdoor applications due to the IP65 protection level. YES TECH stadium LED screen solutions can also achieve realtime score display, player information, high-definition slowmotion playback, on-site highlights, and other video playing requirements. www.yes-led.com
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Anfield Stadium Development, Liverpool AELTC Joe Toth / Adrian Lambert / Virtual Planit / Ant Clausen
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DIGIBOARD ADI 2021 will see sports LED specialists, ADI, launch a brand new range of digiBOARD digital perimeter products into UK and European markets. With a market-share well in excess of 50%, ADI’s digiBOARD is firmly established as the market-leader in the UK market, whilst they have an ever-increasing foothold in the Bundesliga. The new 2021 range has been re-engineered completely from the ground up, encompassing everything the company have learnt from 25 years of stadium LED projects and over 15 as a manufacturer. ADI CEO, Geraint Williams, explained: “Unlike many of our competitors in the market, ADI aren’t just installers and operators. We design, engineer and manufacture all of our products, from the structures, tiles and software all the way down to the bespoke LED packets that allow us to offer the world’s highest resolution virtual replacement digital perimeter boards.” It means the 2021 range isn’t just full of market-leading specs (high resolution, UEFA compliancy, wide angle custom LEDs), but also features that provide real-world efficiencies, simplified operation and increased reliability. Based around an open-frame with hot-swappable tiles, ADI have slashed the number of connectors within a system by over 70%, minimising potential weak points and making maintenance a breeze. Plus, the new design has enabled a significant reduction in weight, making systems far easier to move, should the need arise. A key part of ADI’s domestic digiBOARD dominance has been its ability to create products and business models that have put digital perimeter within the reach of clubs outside of the Premier League. The 2021 range only serves to build on this with options for all customer requirements. Geraint explained the thinking: “We’ve looked at the requirements of all of our customers and focussed on developing different range and feature sets that will cater to different needs. At the top end, with the ever-increasing move to UHD broadcast, the markets demand higher resolution, UEFA compliant boards. Newer stadiums are able to accommodate taller systems
and there’s still growing demand for systems that are capable of harnessing Supponor’s virtual technology to drive value from global partnerships. “At the other end of the market, increasing televised exposure is driving demand at smaller clubs, however, older venues tend to require a lower height solution and flexibility to promote their rights holders in a different way to the sold-by-the-minute major televised model. Additionally, they require a product they can operate themselves, provides great value for money and ideally from a company they can trust with a proven track record. “Our new product line-up provides benefits and value for clubs at all levels, but when combined with our in-house production and operational support, it means that we are able to offer a complete level of service that’s difficult to compete with.” www.adi.tv
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“Fanblock is a game-changer for viewers, players, clubs, federations and broadcasters as we bring the much-needed intense atmosphere and emotion back into sports stadiums or indoor events.”
“We have over 170 sporting events behind us in the short period of 24 months, including seven world events, and they were all close to our hearts.”
Amnon Harman CEO d&b audiotechnik
Tom Vecsernyes Founder & CEO Seyu
AMNON HARMAN CEO, d&b audiotechnik
It’s been a difficult year for the sporting venue
Can you give us some insight into the system and
industry and beyond, how has it been for d&b
how it works in stadiums?
d&b Fanblock - powered by Autograph Stadium
It has been an extremely difficult year for everyone.
Sound - delivers a real-time, custom sound solution
No matter what industry you operate in, the pandemic
to sports venues with a reduced number of fans or
has affected you. For d&b, this year has presented a
no fans at all. d&b Fanblock creates a multi-channel,
series of challenges that have changed on a weekly
surround-sound system, which, when combined
and sometimes even daily basis. Today’s challenges
with Autograph’s cutting-edge crowd atmosphere
will affect how we operate our business for years to
compositions, means stadiums are once again filled
come - not just how we sell, but how we procure,
with the much-missed sound of fans! Custom sound
manufacture, supply, support and sustain the
design packages offers club-specific chants - made
workforce. I am extremely proud of the entire d&b
possible through Autograph’s content partner,
team and how they have handled what 2020 has
FanChants. As the system is operated live by engineers
thrown at them. Together, we enter the new year
in the stadium, it can follow the energy levels and
with a new perspective, drive and some exciting new
punctuate the dramatic moments of the game as
they happen - from cheering and booing, through to singing and chanting.
You’ve recently launched d&b Fanblock - when did you start working on this concept?
You’ve partnered with Autograph Sound on the
The initial concept of Fanblock came about a few
project, how did that come about and what has it
months ago when we saw the effect the pandemic
been like working with them?
was having on the sporting industry. During the first
d&b has a long history of stadium and arena work and
few months of the pandemic, sporting events saw
we are keen to find technologies and ideas that unite
their television viewer numbers drop significantly as
the live entertainment and sports events industry. One
players and fans alike felt the psychological effects of
way d&b is doing this is by collaborating with new and
silent stadiums. At d&b, we knew we had the tools and
existing partners. We had one part of the technology,
the talent to quickly and effectively come up with a
the sound system for Fanblock, and we have the access
solution to address this, and so Fanblock was born
to the customer base globally, but we needed the crowd
could help us bring drama and an exciting atmosphere back into stadiums. Alongside their sound design work, their Stadium Sound product made them the ideal partner for this
“One of the players mentioned after the game that he thought the crowd were actually in the stadium and felt it was a lot better to play in.” Amnon Harman, d&b audiotechnik
project. It’s a great partnership and it has been extremely gratifying to see new stadiums deploy Fanblock over the last few months. Who provides the actual crowd sounds for the Fanblock system? The fans! Autograph’s content partner, FanChants, offers club-specific chants, but also custom-made chants, so fans at home can send in their reaction and feel they are part of the game. This is how we combine fan reaction online with the physical loudspeaker systems in the stadiums to create a hybrid fan interaction experience. Can you give us some insight into the use of MyApplause? The MyApplause smartphone app can be integrated with Fanblock so that fans at home or in the stadium can send personalised singing, applause - or boos! - into the stadiums. The months where fans felt disconnected and disengaged
atmosphere compositions, and Autograph was at the front of
from their favourite sports are now over and we are delighted
our mind. As one of the leading theatrical and creative sound
to be back to noisy, atmospheric stadiums - something we
designers out there - and already a d&b business partner who
never would have thought possible just a few months ago.
are familiar with our technology - we knew that Autograph
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There have been a few different enhanced crowd sound
Where has the Fanblock system been used so far â&#x20AC;&#x201C; and what
systems used in the likes of NBA, MLB etc., what makes
was the feedback like?
Fanblock different to those?
d&b Fanblock is a game-changer for viewers, players, clubs,
Most of the time when broadcasters add crowd noise to the
federations and broadcasters as we bring the much-needed
sound in an empty stadium, the two mix very synthetically
intense atmosphere and emotion back into sports stadiums
and it sounds fake, whereas Fanblock provides a much more
or indoor events around the world. In the UK, we have
realistic crowd atmosphere. There is really no comparing
deployments in stadiums such as Kiyan Prince Foundation
the two! Our refined system allows for object-based signal
Stadium and Deepdale Stadium - and the feedback has been
management, allowing complex sound events to be moved
phenomenal. Last weekend, Preston North End won their
dynamically around the stadium in real-time, adding subtlety
first home game at Deepdale with Fanblock, having lost the
and detail to the effect of Stadium Sound in response to the
previous six games. Now, we definitely are not taking full
actions on the field. This approach allows spectator chants
credit for the win, but one of the players, Paul Gallagher,
to grow from one section before building out to fill the entire
mentioned after the game that he thought the crowd were
stadium. When we play the Stadium Sound composition in
actually in the stadium and felt it was a lot better to play in.
the stadium, it sounds as though the fans are right there
The positive effect that Fanblock has on the psyche of the
reacting to the players every move.
players and viewers should not be underestimated.
SCAN & WATCH
Are their plans to use it in other stadiums / venues? Yes, definitely - many venues and clubs are realising the psychological effect that silent stadiums have on players and fans. We are currently working on a range of Fanblock deployments with a number of sports facilities and clubs and we look forward to announcing more projects very soon. What are you expecting from the sporting venue industry in 2021? While the industry will recover, I think many of the new concepts, such as Fanblock, will be here to stay. Fanblock may have started as a solution to social distancing restrictions, but we are seeing new and exciting applications and projects every day. This marks the beginning of a new generation of audio augmented reality (AAR) for live sports events. Overall, though, I am extremely proud of the innovation, resilience and passion the entire team at d&b has shown over the last few months. For us to be able to design and roll out an innovative new technology offering like this during such an unsettling and strange time in the business and the world is a testament to the talent we have at our disposal. I look forward to sharing our further successes with you soon.
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TOM VECSERNYES Founder & CEO, Seyu
Can you give us some insight into the solutions
displayed on the giant screens and perimeter LED
provided by Seyu?
boards or any digital platforms that the clubs would
Seyu is a real-time, fan engagement, photo sharing
like to use for the activation. The image will also be
solution that allows fans to take photos, then add
added to the user’s gallery and they will have the
motivating messages and post them on to the
option to instantly share it on social media.
commercial LED boards, giant screens and social media
Fan selfies are very popular - they trigger a lot more
in club-branded frames through a moderated channel.
interactions than an average post – and Seyu plays into
On the other hand, our solution helps clubs to collect
that. Fans are proud to show themselves in the colours
fan data and instantly distribute safe, user-generated
of their team, even more so when it’s being shown at
content on their existing digital platforms, while
generating more revenue on already-sold commercial surfaces, which aids in helping sponsors build the
How do the clubs benefit from using Seyu?
desired emotional bridge between their specific brands
Seyu enables sports clubs to tap into the huge spending
power of remote fans, all while collecting fan data, generating a new kind of market intelligence data and
What experience is Seyu providing to the fans?
accelerating their Marketing-PR-CSR communications.
It’s allowing fans to show love and support to their
When using Seyu, our partners can monetise their
team, even when they are not there at the event.
enormous remote fanbase – and, on top of that, they
With Seyu, they can directly communicate with their
can expand the marketing portfolio offered to potential
favorite athletes in a unique way at the venues. This is
important to a lot of fans - and the operation is quite simple from their side, too. The fans simply need to
What attracts sponsors to the Seyu solution?
download a free app, take a selfie, add a message and
Enhanced social media exposure, in particular, thanks
post it through Seyu, or a white label version of it.
to the moderated, mass-produced, fan-generated and
Once it’s approved by our system, the image will be
highly-engaging content. Besides that, there is also
world events, and they were all close to our hearts. If I have to pick a few, then those would be our cooperation with Vodafone and Wasps Rugby in the UK, our recent debut in LaLiga SmartBank with CD Leganés
“It’s allowing fans to show love and support to their team, even when they are not there at the event.”
and Mercedes-Benz, and the 2019 FIE Fencing World Championships.
Tom Vecsernyes, Seyu
clubs without initial investment, helping them to make up for the lost
How have things been for Seyu throughout 2020? If I’m being honest, it has certainly been a challenging year for us. I would say that we took a step back as our debut in the Bundesliga was postponed, however, pulling through helped us to focus on what we do best - innovation. So, we revised our business model and came up with a revenue model that makes our solution available for cash-strapped ticket sales revenue by increasing their webshop sales - often by €30k to €60k per match. We also opened our focus towards esports and broadcasting, enhancing the viewer experience and the inclusion of streamers.
the fact it generates much more attention from fans on perimeter LED advertising.
Seyu partnered with Wasps for the restart of Gallagher Premiership
Our solution also expands the sponsors’ advertisement exposure directly
Rugby - how did the partnership work?
to fans via eight additional digital commercial platforms.
Our partnership with Wasps Rugby is one that showcases perfectly how a club can provide additional value for sponsors - in this case, for
What have been your favourite projects so far?
their main sponsor, Vodafone. Wasps’ Chief Commercial Officer, Adam
Well, that’s a difficult questions to answer! We have over 170 sporting
Benson, was quick to see the benefits of Seyu, in that the club could
events behind us in the short period of 24 months, including seven
now involve fans at home in the matches, while providing additional
Lead Design Architect of Allegiant Stadium, Las Vegas, NV
exposure for Vodafone, who were also very keen to look for ways to reach fans in the new environment. How has the recent partnership with CD Leganés been received? In the past weeks, we launched our service in Spain at CD Leganés where we are not only delivering increased exposure of MercedesBenz, their sponsor, via the fan selfies, but we’ve also managed to increase designated merchandise sales by 115% that comes with the VIP photo posting experience. The revenue generated on the particular merchandise has increased by 135% for the club, thanks to the higher margin that was applied for this item. Any more partnerships coming up soon? We are currently in talks with clubs in England, Spain, Italy and Germany regarding the launch of our service before Christmas and we have a cooperation already in place with a reseller of our product on the US market.
Find us online /mondostadia @mondostadia @mondostadia
Contact us at firstname.lastname@example.org
15 THE FULL PITCH
042 2020 NBA Bubble | Orlando, USA 054 Leviâ&#x20AC;&#x2122;s Stadium | San Francisco, USA
THE FULL PITCH
2020 NBA BUBBLE Orlando, USA Images: MA Lighting, disguise, Firehouse Productions, JBL Pro, Riedel, Q5X
t’s been a turbulent, challenging year within the world of sports, with every major league disrupted by the COVID-19 pandemic. However, when faced with difficulties on a scale like no other, the
industry has gone to extraordinary lengths to adapt and bring sport back for fans in any way possible. The approach taken by the NBA is the perfect example of planning, ingenuity and determination, resulting in the impressive 2020 NBA Bubble. In a bid to protect the players, staff and crew from the pandemic during the final eight games of the 2019-2020 season, as well as the 2020 NBA playoffs and finals, an isolation zone – or ‘bubble’ – was created at Walt Disney World in Florida, Orlando. There were 22 NBA teams invited to participate – all staying at Disney World hotels - with all games being held behind closed doors at the ESPN Wide World of Sports Complex. The project was a $190m investment approved by the NBA in June following the suspension of the season in March. After three exhibition scrimmages at the new, temporary venue
THE FULL PITCH
in late July, the teams invited to the 2020 NBA Bubble played
morning, I woke up with this very strange idea in my head
eight regular season games to determine the seeding for the
of ‘what if he didn’t know there weren’t fans.’ I called the
playoffs, which began on August 17. The NBA finals started
NBA, a very good client of ours, and pitched the idea. Within
on September 30 and ended on October 11, with the Los
a week, they’d bought in fully and we started preparing for
Angeles Lakers defeating Miami Heat.
the first tests.
In the end, the 2020 NBA Bubble had no recorded cases of
“There were four to six weeks of meetings, both virtual and
COVID-19 for any of the teams involved. Although there was
in person, leading up to a demo event for the NBA at a local
some mixed reaction from players and coaches initially, the
basketball court in Red Hook, NY. Once we arrived in Orlando,
project was a huge success – and that was, in no small part,
there were two weeks of load in time to install tech and test
thanks to the array of state-of-the-art technology used to
all three arenas and the broadcast systems.”
deliver this project.
Within the NBA Bubble, there were three courts used – the
Firehouse Productions were enlisted to provide the
Arena, the main court for televised games, including the NBA
audio, communications and RF coordination for the NBA
Finals; the Field House, the second court which was also used
Bubble. Mark Dittmar, VP at Firehouse Productions, takes
for televised games up until the finals; and the Visa Athletic
up the story: “We have provided sound reinforcement,
Center, which was used for non-national games.
communications and RF coordination for NBA games, All-
The initial plan was to use one PA system for crowd sounds
Star and special events for the last decade. We maintain a
in each of the venues, however, that soon changed to two PA
solid working relationship with the organisation, so, as a
systems – one for the court and another for the audience.
result, there is a mutual trust, which allows our team to
Vinny Siniscal of Firehouse Productions explained further:
react quickly to unique situations, designing and deploying
“The system design was a 10.6 surround setup encircling
multiple systems in a short time frame with outstanding
the arena floor, aimed at the court, instead of the fans, as
would normally be the case. A separate PA was also installed
“When the NBA season stopped on March 11, we had just
as coverage for the in-house seating of a COVID-19-tested
finished the All-Star Game two weeks prior. LeBron James
audience from the Bubble. Every array had to be flown around
was on television saying he would never play basketball
massive LED walls, as well as the lighting and broadcast
without fans because the fans are everything to him. The next
The audio system for each court within the venue was the
subwoofers. Then the S25 came out, and I don’t know what
same, with 10 hangs of six loudspeakers, six low hangs and
they did or how they did it, but it’s a huge amount of power
four hangs placed at a high angle to deliver an authentic
in a very small package. I use it all the time. It’s designed to
sound from the upper decks. The Arena used K2 loudspeakers
work with the V20s, and it’s got way more low-end than any
from L-Acoustics, with the other two courts using
double 15 I’ve ever worked with in my life.”
Firehouse Productions also selected Crown I-Tech 4x3500HD
The audience PA system in the two main venues, on the
and 12000HD amplifiers to power both audio systems.
other hand, used three hangs of eight JBL Pro VTX V20
Featuring BSS OMNIDRIVEHD processing with linear phase
loudspeakers, with VTX S25 subwoofers, supported by
FIR filters and the acclaimed LevelMAX Limiter Suite, both
additional Firehouse F12s on the upper deck delays.
models provide crystal-clear amplification with ample
“The NBA has a very strict 85 dB limit on the PA system,
headroom. Network connectivity via HiQnet and Ethernet
so intelligibility becomes everything,” explained Mark.
protocols provided a high degree of control and real-time
“When you can go up to 100 dB, you don’t need as much
intelligibility, because you can just turn it up and people can
“The court system mixers were DiGiCo SD7’s each with 180+
hear it. When you have an 85 dB limit, that’s a very different
inputs. A network of Yamaha QL1’s, six in total, were used to
game. You need to be intelligible above the audience sound.
route the audience sweetening. Figure 53’s Q-Lab multimedia
“For most of my shows, and for the NBA in particular, I’ve
playback software was used to trigger the immersive audio on
been using JBL VTX V20 loudspeakers for a number of years.
two Mac Book Pros with four Novation Launch Pads and two
With their intelligibility, size and power factor, they’re just
iPads for each venue as the HUI,” said Vinny.
spectacular. The 105º pattern really lets me cover a lot, and
Firehouse Productions strived to get the crowd sound as
they sound great. Part of what I like about JBL is that it’s very
realistic as possible, which isn’t as simple as it seems.
consistent and reliable for me. I don’t have to worry about
“The audio design was, at first, a little too perfect. Fans don’t
intelligibility or things like that, so I don’t have to get into a
cheer in perfect stereo and chants don’t happen in perfect
complicated design. I like to keep it very, very simple.”
unison - instead, they start in different parts of the arena
“The subwoofers are my favorite thing out there,” added
and grow slowly,” added Mark.
Mark. “Up until I saw this product, I hated 15-inch
With this in mind, Firehouse’s Director of Engineering, Paul
THE FULL PITCH
Bauman, was brought in to ‘mess things up’ and make the
connections to six onsite OB trucks. Deployed in a fully
experience of playing on the court feel more realistic. Using
redundant fiber ring configuration, the Artist nodes are
the Los Angeles Staples Center as a sample, Paul’s audio
able to support users communicating via Bolero beltpacks
simulation software approximated audience noise from the
throughout the vast ESPN complex - including players,
upper and lower bowls. The arrays that were generating
coaches, and officials in the green zone, where games are
sound from the upper bowl were delayed so the sound arrived
played on three venues, and the yellow zone, encompassing
later on the court. Then, higher frequencies were rolled off
the technical and broadcast compound.
making things sound more natural.
Using Bolero, personnel who could no longer speak directly
Firehouse Productions also deployed a landmark Riedel
with each other due to social distancing measures could then
solution, which enabled officials, coaches, and production
communicate clearly and easily. For instance, coaches and
personnel to communicate safely.
officials were able to converse with scorers and other game
“This was a complex installation, and there’s no way we
personnel sequestered behind plexiglass shields at courtside.
could have met all of the NBA’s comms requirements with
Luis Espinal, Intercom Curator for the Firehouse team,
any intercom manufacturer other than Riedel,” said Vinny.
built custom logic functions into the Artist nodes that allow
“Working with the Riedel team, we were able to design a
specific mic feeds to be routed to specific broadcast trucks.
truly elegant and integrated solution that enables crystal-
The onsite Bolero universe, based on two fully redundant
clear communications, while also ensuring that officials,
hub-and-spoke networks of Luminex switches, offers up to
coaches, and producers maintained safe distances from each
128 multicast flows – giving the deployment room to grow as
and when more beltpacks are needed.
“The ability to add custom logic to the Artist network is a
“The NBA Bubble is a perfect example of thinking outside the
huge plus because it allowed us to build in more redundancy
box to ensure continuity for one of the world’s most popular
and ensure effective monitoring for the entire intercom
sports, and we’re proud that Riedel has been able to play
ecosystem. It’s an example of why Firehouse chose Riedel
such a key role,” said Joyce Bente, President and CEO, Riedel
- and why Artist and Bolero are our go-to solutions for big
North America. “Once again, our partnership with Firehouse
Productions has ensured a smooth and highly creative
Firehouse used 12 Riedel Artist intercom nodes, providing
deployment that meets the NBA’s stringent requirements for
almost 500 active communications ports to support 113
safe and reliable communications.”
master panels; 57 Performer C3 intercom beltpacks; 116
Firehouse’s attention to detail and overall delivery was
Bolero wireless intercom beltpacks; and 186 analog 4-wire
certainly one of the main reasons behind the NBA Bubble’s
THE FULL PITCH
success. It was huge effort by the team, providing complete
From this point forward, the transmitters are controlled
audio coverage, communications and RF coordination in just
remotely using the handheld MicCommander at distances of
over six months, from inception to completion.
50-metres or more, so there is no need for the A2 technician
Faced with the additional challenge of how to safely
managing the audio to approach the players. All features of
implement distanced workflow while capturing in-
the transmitters can be controlled from outside of the locker
game player audio, the NBA chose Q5X remote controlled
room or from the perimeter of the playing surface.
PlayerMics to produce ‘miced up’ segments.
Bodypack transmitters for coaches and game officials
Q5X manufactures PlayerMic wireless microphone
present similar challenges for distanced workflow. The Q5X
transmitters that are designed for the rigours of professional
CoachMic and RefMic bodypacks offer the same advantages
sports; safe, rugged, sweat-proof and totally remote
as the PlayerMic, with an easily sanitisable design and
controlled. The sealed, flexible rubber packages contain a
remote control of all transmitter parameters. Both of these
rechargeable lithium polymer battery, which will run for
transmitters are a one-piece solution, featuring a large,
either four hours or eight hours, depending on the model
integrated, rocker-style mute switch so the coach or referee
selected. These features are not new, but translate perfectly
can either mute the transmitter for sensitive conversations or
into the reality of COVID-19 distanced workflow. The
activate it for announcements. The transmitter bodypack and
transmitters are completely sanitisable and can be operated
attached microphone element can be placed in standby mode,
remotely with a handheld MicCommander, allowing users
bagged and left in the dressing room for the coach or referee
to safely observe social distancing protocols. The need to be
to install themselves.
sweat-proof requires sealed designs without leaky battery
For the visual element of the NBA Bubble, it was Fuse
chambers or control elements on the transmitter package.
Technical Group that supplied all the impressive court video
Sanitising a Q5X transmitter is as easy as sanitising an
systems for the three venues. Each basketball court was
iPhone; just wipe it down with the approved alcohol-based
created with giant, wraparound LED video screens, topped by
In sports broadcast, the sanitised transmitters are typically
A pre-recorded national anthem, as well as player intros,
placed in the padding or jersey, well in advance of the game
were displayed on the screens before the start of games and
- this is effectively micing the equipment rather than the
virtual fans were shown enjoying and reacting to game play.
player. The NBA placed the Q5X PlayerMic transmitters in a
To customise the courts for the designated ‘home team’, a
custom pocket stitched under the arm, on the side of every
database of music, audio cues and graphics that the teams
game jersey. The mic element is then taped to the inside of
would ordinarily use in their home arenas was used, with
the collar, with the mic cable securely taped to the inside of
the dynamic audio and video elements building in intensity
as the playoffs progressed. A bank of in-game reactions was
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also developed to support big plays and help support the natural momentum of the game. To achieve this, Fuse provided four programmers, with an arsenal of grandMA hardware to play back and trigger various assets and effects during the games. This included five grandMA3 full-size units with one MA NPU (Network Processing Unit), plus two grandMA2 full-size and one grandMA2 consoles, with the latter as backup systems and the tech desk. “The NBA wanted to create an interesting on-camera experience that would engage as many fans as possible. The solution they arrived at was to line the courts with a U-shaped LED arrangement,” explained programmer, Jeremy Lechterman, Principal of FragmentNine, a live event creative direction company. “That high-resolution element was primarily used to display team content and the virtual fans, while a low-res ribbon element was hung above to simulate traditional in-arena video.” In addition, a scoreboard element – approximately onequarter the size of a typical centerhung arena scoreboard - was set on the side under the camera platform – this was primarily for coaches and players. The grandMA3s were programmed to integrate with 13 disguise gx 2c media servers, which handled the teams’ screens content, and a Barco E2 system, which switched the virtual fans, the disguise team content, stats, and the program cut from broadcast. During the one-week quarantine transition into the NBA Bubble, the production team made use of disguise’s previsualisation to review content and cue up sessions with the screens producers via Zoom. The team decided to use disguise’s Sockpuppet workflow to enable them to respond quickly to game play and the evolving nature of the overall game experience. Games were played on three courts simultaneously, where any of the 22 teams could be the home team, so Fuse kept its grandMA3 consoles in network together to continually update programming and move it to different courts based on which teams were playing where each day “We needed some software tweaks along the way to optimise our workflow and were very appreciative to be working with disguise, which had the resources to get us updates within a day,” added Charles Dabezies of Fuse. “This was certainly an edge case; none of us had done a show with 14,000 plus media files, and it pushed the disguise workflow to the limits. The disguise team was able to reinvent some aspects of the UI to help us handle this massive amount of data. With disguise being so flexible, there was never a choke point to the league or team’s creativity.” “This was the first time any of us [programmers] had done sports and the first time this format was used,” Jeremy pointed out. “The grandMA3 is not the system typically used in these teams’ home arenas to handle video. None of the usual in-arena systems could be used in the Bubble where we needed to serve up content for 22 teams and have multiple simultaneous users. Without the grandMA3, there wouldn’t have been a solution.” The NBA Bubble marked the first time any of the programmers had used grandMA3 hardware for a long-term show, although the grandMA3 is their platform of choice. “We came to the grandMA3 with muscle memory from the grandMA2, and it didn’t take us long to adapt to the grandMA3,” added Jeremy. He praised to the grandMA3’s multi-user environment something not found on other platforms: “We had four programmers working independently at the same time and handing the programming seamlessly. We built a complex
T: + 44 (0)20 7608 7900 email@example.com www.wilkinsoneyre.com
@wilkinsoneyre wilkinsoneyre wilkinsoneyre
Lordâ&#x20AC;&#x2122;s Cricket Ground The new Compton and Edrich Stands, designed by WilkinsonEyre, will be ready for use in the 2020 season
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series of macros to achieve this, but we were able to program
with Cycling 74’s Max 8, which read the incoming game
four games simultaneously without stepping on each other.”
clock signal from Mixon Stats and sent DMX triggers to the
Programmer, Michael ‘Hank’ Hankowksy, revealed that there
were 7,000 individual clips by the middle of the process. He
“System Engineer, Josh Flitel, also wrote a Universe show
continued: “The grandMA3 is so extensible; we could write
control file to give us full access to the E2s and routers from
custom script to automate a lot of the data entries. Then,
the desk. The entire show could be run using the grandMA3
with data and preprogrammed looks in the desk, we could
as the only control surface. Josh did an incredible job building
copy and paste them where we needed them.”
out this handshake between all the parts of the system.”
“It was amazing the way Hank really scripted the consoles,”
Content was constantly upgraded as the season progressed
said Chris Peterson, Vice President of Entertainment at Fuse
and milestones were marked. “As of September 10, the media
Technical Group. “The ability to parse large amounts of data
managed totaled 14,200 individual video clips,” Hank added.
and build huge cue lists was instrumental in the success of
“Changes were still being made as we reached the Eastern
Conference finals. Having the grandMA3’s flexibility to
During the seeding games, the programmers typically worked
make changes on the fly was invaluable - everyone was very
games at FOH alongside a screens producer representing their
pleased with the system’s performance.”
own team’s in-arena presentation. The screens producers
“This was a totally new experience for the NBA, as well as the
were armed with Novation Launchpad X MIDI loaded with
teams involved,” concluded Charles. “Our largest challenge
in-game reactive elements, such as player headshots and
was understanding how to adapt 22 different team’s shows
animations for a three-pointer or a spectacular dunk, for
for this new environment. Adapting a traditional basketball
game to this layout was new for everyone”
“Because they understood basketball better than we did, they
It may have been a project like no other for all those involved,
could trigger those elements on their own in the grandMA3
with the scale of the task being truly incredible. However,
via the MIDI pad,” furthered Jeremy. “While we were
that has only made the NBA Bubble project all the more
handling the big switching elements - the virtual fans, the
impressive. Everyone was aware that – like all sports – it
video packages, time-out highlight reels - they could quickly
just wouldn’t be the same without the fans at the venue, but,
trigger all the game play reactions.
despite the obstacles, everyone involved in the project has
“On the corner screens in the ribbons, we were tasked
achieved something special. The 2020 NBA Bubble shows how
with displaying and changing sponsor advertisements and
technology can enhance the sporting experience, whatever
specific intervals on the game clock. This was accomplished
the situation may be.
BRANDS: MA Lighting, disguise, Riedel, JBL Pro, Quantum5X, Barco, DiGICo | DESIGNER / INSTALLER: Firehouse Productions, Fuse Technical Group | WEBSITES: www.malighting. com, www.disguise.one, www.riedel.net, www.jblpro.com, www.q5x.com, www.barco.com, www.digico.biz, www.firehouseproductions.com, www.fuse-tg.com 052
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LEVI’S STADIUM San Francisco, USA Images: Levi’s Stadium, San Francisco 49ers
he San Francisco 49ers and Foxconn Industrial Internet (Fii) have completed a ground-breaking technological accomplishment with the installation of the world’s first-ever, full-field 8K video replay
system. This achievement comes just over a year after the brands announced their multi-year partnership and plan to collaborate on 8K technologies that make Levi’s Stadium the first sports and entertainment venue with 8K video capabilities. Since the aforementioned partnership announcement in September 2019, the 49ers and Fii have shared a congruent tech vision with 8K video capabilities that would keep Levi’s Stadium at the forefront of fan-centric innovation. That vision becomes a reality thanks to five 8K cameras, positioned inside the stadium to provide full-field coverage and clear views of all goal lines and side-lines, which
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utilise an incomparable digital zoom without pixilation.
between the 49ers and Fii to continue the development of
Aron Kennedy, 49ers Vice President of Game Day Production
the necessary technological advancements that will make it
and Broadcast Operations, spoke to MONDO | STADIA about
easier and more cost-effective to manage 8K video now and
how the project first came about: “Our partner, Foxconn
in the future.
Industrial Internet came to the table almost two years ago
A true technological feat, the 49ers new video replay system
wanting to implement 8K technology into the stadium. I
is able to ingest the highest amounts of data for any existing
immediately thought the best way to integrate 8K technology
stadium to produce video in 8K. This data is sent to the Levi’s
into the existing Scoreboard Control room was to use 8K
Stadium scoreboard control room, the hub of the system,
cameras and tie them into our replay system.
there the game day production team is able to route and
“From there, the testing started with our replay system. Our
distribute the signals to different areas of the stadium. Most
control room is HD, so with the 8K cameras, we then extract
importantly, those areas include the two 200 x 48 ft video
that HD signal – and that was the most efficient way for
boards, which can make even the smallest on-field details
us to take our first steps into the world of 8K technology.
I believe we’re the first venue in the world to use the 8K
Aron added: “Our 8K system has one camera on each side
technology with a five camera array to digitally map the
line, one on each goal line and then another camera that
covers the entire field – the All-22 camera that is used a lot
An initial two-camera test run was successfully staged last
year during a 49ers home game on December 21 against
“The exciting thing is that, with the 8K technology, you
the Rams, providing proof of concept for the capture-to-
can now zoom in on a player from a huge distance and still
consumption plan and validation that the project was on
extract the HD signal out of it. It’s actually mindblowing
track. This year, additional tests and demos were completed
what you can get out of the system – in fact, we were
at 49ers home games between October 4-18 against the
actually able to overturn a play on its debut. So, it’s great to
Eagles, Dolphins and Rams.
see it work so well straight away.”
Insights from these demos have fuelled the collaboration
It’s expected that the new replay system will have a positive
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effect on the atmosphere inside the stadium and for fans at
angle, in particular. As it’s digitally mapped in 8K from five
home, too, as Aron furthered: “Our job is to help the team in
different angles, we just don’t miss a thing.”
any way we can – when the team wins, the fans have a better
“Fii, the world’s leading provider of intelligent
experience. When we’re able to welcome our fans back, if
manufacturing integration solutions, has partnered with
we show a play on the video boards that helps the team, the
others to deploy 8K camera technology that will enhance the
energy from the fans will be fantastic.
fan experience and revolutionise the way coaches and players
“We want to show off this technology! Our goal is to take
capture and evaluate game time footage,” said Foxconn
this footage and really show the fans at home what we can
Industrial Internet. “Football is a game of inches, but the
achieve using our social platforms.”
closest officiating calls come down to millimeters. With an
After making its debut on November 5 for Thursday Night
8K camera, which has four times the image resolution of the
Football, the feedback was very positive when it came to the
human eye, fans, coaches and referees will be able to better
see a single blade of grass, some white and some green, and
“I mean, it’s never been done before, so there was a real
more accurately determine whether the football broke the
excitement – and, of course, a couple of little hiccups, but
goal line or if a wide receiver’s toe was out of bounds. With
nothing to be too worried about. All in all, we’re just thrilled
examples like this, the possibilities for 8K camera technology
with the newly-integrated system,” said Aron. “It’s really
throughout the sports entertainment industry will be
fascinating to see a football field in 8K – that All-22 camera
Retractable roof over No.1 Court at Wimbledon (c)AELTC/Bob Martin
A winning double at Wimbledon Retractable pitch at Tottenham Hotspur (c)THFC
We are proud to have worked alongside the All England Lawn Tennis Club to engineer and install our second retractable roof at Wimbledon, this time over the iconic No.1 Court. May play continue, whatever the weather. We also created and installed the world-first dividing retractable pitch – and grow lights – at Tottenham Hotspur’s stunning new stadium, the pivoting seats at Wembley, the removable crossing at Ascot, and much more besides…
Pivoting seats at Wembley
Find out more at scxspecialprojects.co.uk Removable course crossing at Ascot
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“What started out more than a year ago as a dream for Levi’s Stadium, our 8K video replay system is finally complete and we can’t wait to showcase it to the world,” concluded Aron. “It is an amazing feeling to see a project as advanced as this through from the brainstorming stages, to the final tests and completion. We are very fortunate to have Fii on our team as a corporate partner who shares our commitment to enhancing the fan experience. “We’re just really thankful to Foxconn. It’s been a long road to get here and it really does take a team of very talented people to be able to do something like this – and make it work, too, of course! Back when we had those first discussions, I knew exactly how we could do it right away. I was on board from the off, because I know football and stadium technology – we knew we could implement this at Levi’s Stadium and push things forward again. It just takes that one little spark and here we are two years later rolling it out. I honestly get goosebumps talking about it – it’s a really exciting time for us.”
BRAND: Foxxconn Industrial Internet | WEBSITES: www.fii-foxconn.com
15 VENUE FOCUS
064 Philips Stadion | Eindhoven, Netherlands
084 Milan Puskar Center | West Virginia, USA
068 Batumi Stadium | Batumi, Georgia 074 Adams Park | Wycombe, England
076 VIejas Arena | San Diego, USA
086 League of Legends | Shanghai, China
SEATING 080 El Sadar Stadium | Pamplona, Spain
PHILIPS STADION Eindhoven, Netherlands Images: PSV Media, Signify
ignify has recently launched a broad portfolio of luminaires and devices with UV-C disinfection lighting for the professional market. Together with Boston University, the company validated the effectiveness of UV-C light sources in
inactivating SARS-CoV-2, the virus causing COVID-19. This development is of huge interest to the sporting industry, too, as they look to keep club staff - and, eventually, the fans - safe when at the stadiums and facilities. With that in mind, Dutch giants, PSV Eindhoven, asked Signify to install UV-C disinfection lighting in some indoor spaces, including the dressing rooms, at Philips Stadion, as well as some spaces at its training facility De Herdgang. â&#x20AC;&#x153;Safeguarding player health is very important to us and essential for matches to continue. That is why we want to protect them, and the visiting players, to the best of our ability. We are convinced that the Philips UV-C disinfection upper air lighting enables us to provide our players with that extra layer of protection,â&#x20AC;? said Frans Janssen, Commercial Director at PSV. In total, Signify has installed 15 Philips UV-C disinfection upper air
luminaires, with three of the fixtures in the home dressing
of the dressing rooms and mixes with the air. Philips UV-C
room and another three in the visiting team’s dressing room
disinfection upper air luminaires are equipped with shielding
at Philips Stadion. Elsewhere, another five have been installed
and optics to prevent exposure to UV-C radiation, so players
in the dressing room at PSV Campus De Herdgang, as well as
can get changed without any concern.
another four in the medical section at the Eredivisie side’s
To meet the increasing demand for new UV-C-based
training facility. The installation of the UV-C disinfecting
disinfection applications and address associated safety
lighting took place in November.
requirements, Signify has contributed to - and adopted - the
UV-C breaks down the DNA or RNA of microorganisms,
UV-C Safety Guidelines, published by the Global Lighting
including viruses and bacteria, thereby rendering them
Association. The company has applied these guidelines, in
harmless. Signify’s UV-C lamps emit a peak of radiation
conjunction with other applicable standards, to its new range
at 254 nm, which is near the peak wavelength for germ
of UV-C disinfection solutions.
deactivation, and therefore ideal for disinfecting air, surfaces
Earlier this year, the Global Lighting Association brought
together industry experts and developed guidelines to assist
The UV-C disinfection upper air luminaires can be used
users and manufacturers to ensure that UV-C technology and
with people present. They continuously disinfect the air
products are used safely at all times. These guidelines build
that flows through the upper areas of the dressing rooms,
on the principles of internationally-accepted standards, such
thanks to natural convection, or air circulation. This also
as IEC 62471, the photobiological safety standard, and they
ensures that the disinfected air flows back to the lower part
prescribe additional technical and procedural safeguards.
“Time is of the essence in the battle against COVID-19.
technical safeguards, such as presence detection, controlled
UV-C lighting provides a quick, powerful and highly
access or containment, as well as detailed guidance on
effective means of disinfection. It’s also proven to be safe
the use of warning labels, user manuals and instructional
when it’s designed, installed and used according to safety
trainings for the safe use of UV-C technology.
instructions,” added Olivia Qiu, Chief Innovation Officer at
“We’re experiencing a growing demand for disinfection
methods from a wide array of organisations. UV-C lighting
“By adopting the Global Lighting Association guidelines, we
helps to disinfect air, surfaces, objects and spaces - fast,
provide a further level of confidence in the safe deployment
efficient and effective,” said Hellen van der Plas, Market
of UV-C technologies. We urge other manufacturers to
Leader of Signify’s operations in the Benelux. “We’re very
follow suit and adhere to these new industry guidelines.”
proud that we’re now able to help PSV, a prominent top
Using standardised irradiance measurements and risk
tier club in the Netherlands, based in our company’s home
group classifications for UV-C products as the basis, the
city, to provide their players with that additional layer of
guidelines provide further requirements for applicable
BRAND: Signify | WEBSITES: www.signify.com WWW.MONDOSTADIA.COM
BATUMI STADIUM Batumi, Georgia Images: HERA LED
pened in July 2020, Batumi Stadium, Georgia’s most prestigious project of recent years, is built on 87 acres of land, with 30,000 sq metres of indoor space and a capacity for 20,000 spectators. Designed by architect, Mr. Bahadir Kul,
The stadium itself is an impressive landmark that is inspired by the city’s passion for dance, with a unique whirling architectural exterior that was constructed entirely in accordance with the requirements of the UEFA - IV category. The structure of the stadium’s creative lighting projects fell into the hands of HERA LED, a leading manufacturer in the field of architectural and entertainment lighting. On this particular project, the lighting company complemented Batumi Stadium’s one-of-a-kind structure by adding dynamic lighting applications that have the capacity to create hundreds of dancing animations across the façade.
“We were first approached to be involved with Batumi
MADRIX 5 ultimate software to create 80 different scenarios
Stadium by our project partner company, SYLVANIA,”
using various colour effects, at the request of the project
explained Serkan Demirel, Project Sales Director at HERA
“MADRIX products allow rich animations to be easily made
“Besides being just a manufacturer, HERA LED is also
thanks to its user-friendly features,” furthered Serkan.
involved in the project design stages, too. With Batumi
“After each installation, our technical team provided MADRIX
Stadium, we considered all of the installation details,
training for the customer’s technical team and, if needed,
materials and application methods, and also recommended
they are also able to easily provide support by connecting
the right products with the most appropriate design to suit
remotely when necessary. We have received a lot of positive
the stadium’s needs.
feedback from completed project technical teams regarding
“When we initially received the project brief, we saw that
MADRIX’s ease of use and flexibility, so it was a no-brainer
the stadium’s façade had been designed with a typical wall
to choose it for this project.”
washer application to a white membrane on a steel structure
As with all HERA LED products, the SWORD Series is DMX512
shell. We decided that implementing this type of lighting
and RDM compatible, and manufactured fully in compliance
design into the project was not an optimal solution, so
with world standards. In the Batumi Stadium project, the
our project design team prepared video presentations with
SWORD RGB fixtures were programmed as six LEDs, one pixel
design alternatives. Based on the customer and architectural
by using the ‘DMX Personality’ feature to achieve optimum
approval of our video presentation, we made our colourful,
view and applying ‘addressing’ accordingly. This meant that
unique designs a reality by doing mock-up work on site.”
commissioning the system was a simple task, and saved
HERA LED and SYLVANIA cooperated on the Batumi Stadium
significant time and labour. The SWORD RGB products were
architectural façade lighting project. 4,000-metres of HERA-
placed with mounting feet specifically designed in accordance
SWORD RGB products were used to create harmony with
with the structure of the facade.
the exterior structure of the stadium, symbolising the swirl
For the stadium’s lighting control, HERA LED again turned
movements common in Georgian folk dances. As well as
to MADRIX to provide seamless control of the large-scale
the HERA LED fixtures, the team also specified MADRIX’s
project. “MADRIX facilitates ethernet-based installation,
LUNA 16 and LUNA 4 – DMX512 interface data devices, and
addressing, mapping and layout processes. It is also very
Advanced Control Systems Ease Dynamic Production Let TSLâ&#x20AC;&#x2122;s Advanced Control Systems do the hard work so you can stay focused on the exctiment of live sports productions. Save and recall complete configurations including camera positions & parameters, lighting scenes, routing tables and more. Control simultaneous signal routes to playout devices during fast paced game play. Simplify multi-step procedures across multiple devices into a single button press or without any human interaction with live feedback on a virtual panel. Routing Control.
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easy for us to observe how the templates of the image and
After the on-site application method was checked, production
video files lie. In addition, it’s important that the effects are
started. In addition, board areas were restricted according to
pre-loaded into the MADRIX programme in month/day/hour/
FIFA standards. That is why we needed to have full-length
minute time frames to make the control as easy as possible,”
cables. Since our products work with 48V, we overcame this
challenge,” explained Serkan.
As Batumi Stadium is intended to be a stand-out landmark
Due to the COVID-19 pandemic, fans are still yet to
that reflects the energy of Georgia, the exterior lighting was
experience the full Batumi Stadium match day experience,
configured to have a rhythmic effect with consecutive panels.
as they wonder when its doors will be open for good. The
The HERA LED team wanted to emphasise the dynamism of
new symbol of the city is a real piece of art, and, for now,
the structure by combining traditional figures and colours
its mesmerising façade is enough to satisfy the sparkle of a
with lighting animation that captures the movement of
stadium full of spectators.
traditional Georgian dance. The result is a mesmerising
Serkan concluded: “It is very important for us that we
stadium that has really captured the heart of the city.
successfully completed this large-scale project with our
Challenges understandably arise in almost every large-scale
global project partner, SYLVANIA. We believe that partner
installation project, and with Batumi Stadium, the team ran
communication, taking quick action and being solution
into difficulty when a junction piece was needed between
focussed were all very important to the success of this
the steel structure and façade in order to install the lighting
project. After its completion, its architectural design became
fixtures safely and correctly. As the wings on the stadium
the symbol of the city of Batumi thanks to the harmony
had both different angles and lengths, these junction pieces
of the façade lighting. We believe that the stadium, with
had to be varied, and control had to be provided for each
a capacity of 20,000 people, will increase in popularity as
individual piece. There was also the fear that the outside
spectators experience its lighting dynamics while watching
membrane would be damaged, too. “After taking on-site
measurements, the connection detail was modelled on the three-dimensional plane and potential options were created.
BRAND: HERA LED, MADRIX | INSTALLER: HERA LED, SYLVANIA | WEBSITES: www.heraled.com, www.madrix.com, www.sylvania-lighting.com
ADAMS PARK Wycombe, England Images: Musco Lighting
dams Park, home to the Championship side,
uniform light onto the pitch and at the same time includes
Wycombe Wanderers, recently installed a
fixture visoring that minimises glare,” said Limpach.
brand-new, advanced lighting system, courtesy
The new system also features Musco’s Showlight+
of Musco Lighting, to bring its home game
entertainment package, which helps enhance the overall
experience to the top of its league.
experience for players and fans with cutting-edge light shows
The new system was custom designed by Musco and features
and special effects. The system includes light-to-sound
state-of-the-art Total Light Control - TLC for LED™
synchronisation, creating memorable audio and visual shows.
technology. With patented light control and a complete
This was ideal for Wycombe as it prepares to bring its team
system design, the new lighting delivers a much whiter,
and facilities into a new era of the club.
cleaner, and more uniform quality of light to the pitch,
The lighting system also benefits from Musco’s Control-
improving visibility, minimising glare, and making colours
Link monitoring system, which provides 24/7 support
appear more vibrant throughout the stadium, while also
from a fully-staffed call-centre team, making scheduling,
significantly reducing the stadium’s energy consumption.
controlling, and monitoring the new system simple and
Musco initially became involved in the project during
the early 2019/2020 season. “The club reached out to us
The new lighting at Adams Park features the same Musco
following the winter period of the season, as it was in a
LED technology that has recently been installed at major
position where it needed to prepare for a potential promotion
football stadiums throughout Europe, including Tottenham
to the Championship,” explained Chris Limpach, General
Hotspur Stadium, Wembley Stadium, the San Siro, Emirates
Manager of Musco Europe. “Our role was to design, supply,
Stadium, Aviva Stadium, Etihad Stadium, and Hampden Park.
and install a lighting system for the stadium that would meet
It’s also been the system of choice at dozens of American
league requirements for field-of-play lighting and provide a
venues that are home to the National Basketball Association,
better overall experience for players and fans.”
Major League Baseball, and National Football League
The new system had to comply with the requirements for the
organisations. Some of these include the Mercedes-Benz
Championship, which was now 800 Lux horizontal average.
Superdome, home of the New Orleans Saints, and the Boston
As they had previously only played in League one and two
Celtics’ TD Garden.
with a 500 Lux requirement, Musco designed the system with
Trevor Stroud, a member of the Board of Directors at
spill and glare control in mind. Working closely with Power
Wycombe Wanderers concluded: “We at Wycombe Wanderers
Plus Group, the new system met the club’s every need.
are absolutely delighted with our new floodlight installation.
The stadium’s lighting design is a standard four-corner
We selected Musco because they stood out as the most
pole set-up that delivers enhanced visibility for players on
technically able company and provided the best value for our
the pitch, minimises glare from affecting spectators, and
enhances broadcast quality. “Our system puts more quality,
BRANDS: Musco Lighting | INSTALLER: Power Plus Group | WEBSITES: www.musco.com, www.powerplusgroup.co.uk WWW.MONDOSTADIA.COM
VIEJAS ARENA San Diego, USA Images: VUE Audiotechnik
ecognised as one of the top on-campus indoor
was the home of the 2001 NCAA women’s volleyball national
basketball arenas in the USA, Viejas Arena
championship and again played host to the 2006 NCAA
provides San Diego State University with a
men’s basketball first and second rounds. In 2009, the NCAA
state-of-the-art, multipurpose venue. The arena
women’s basketball first and second rounds graced the Viejas
was constructed on the site of the old Aztec Bowl stadium,
Arena floor and in 2014 the NCAA men’s basketball second
which hosted San Diego State football games, as well as other
and third rounds had a return visit.Viejas Arena is next
athletic, entertainment and cultural events from the time of
scheduled to host the 2018 NCAA men’s basketball first and
its construction in 1936 through to 1967.
Built in 1997, nowadays, the venue is the home of San Diego
Viejas Arena can seat 12,414 for basketball games, however,
State University’s Aztec basketball team and provides a venue
for special events and concerts, the venue can offer a capacity
for university functions, cultural events, concerts and other
of anywhere between 3,000 and 13,500, depending on the
configuration. This adaptability has seen the arena host
After serving as host to the first and second rounds of the
major acts, including the likes of Lady Gaga, Metallica, Foo
NCAA men’s basketball championship in 2001, the building
Fighters, Britney Spears, Aerosmith, Stevie Nicks, Billy Joel
and Elton John, as well as a touring production of Cirque Du
The plan was to completely remove the old system and
replace it with new one from VUE Audiotechnik, using al-8
As a premier multipurpose arena, the technology is of vital
Acoustic Linearity line arrays, with VUE’s Brandon Rinas
importance – particularly the audio system for sport, events
assisting with the fine-tuning.
and, of course, concerts, which means it needs to be the best
After sourcing the equipment, the installation took just over
it can possibly be. This led to the team at the arena enlisting
two weeks to complete, with 112 VUE Audiotechnik al-8
the help of Sound Image Integration to deliver a new, high-
loudspeakers, eight hs-28 dual-18 subwoofers and 28 v6-d
end PA system for the venue, with the Southern California-
power amplifiers, as well as a QSC Q-SYS control system
based team handling the project management, design and
making up the new audio setup for Viejas Arena.
engineering of the project.
The 112 al-8 boxes are arranged in 12 clusters, supplemented
It was Sound Image’s Director of Operation, Dave Paviol, who
by the subwoofers, while the amplifiers are in swing-frame
actually installed the original audio system at Viejas Arena 23
racks up in the catwalk area – all combining to deliver an
years ago, so he knew the venue well already, making him an
exceptional sound quality for the games and concerts at
ideal choice to oversee the new project.
the venue. The QSC system offers flexible AV control, too,
allowing the team to adapt the sound easily for the various
Overall, though, the project at Viejas Arena has been a huge
success, with Sound Image expertly delivering an impressive
The project wasn’t without its challenges as, in the years
VUE Audiotechnik sound system that is the ideal fit for San
since the arena was built, some structural additions were
Diego’s multipurpose facility and its wide range of varied
made that hindered the Sound Image team’s workflow.
Metal rods had been installed throughout the arena ceiling, which prevented the lifts from getting into ideal positions to dismantle the old loudspeakers and install the al-8 clusters from VUE Audiotechnik. Dave and his team decided to utilise a JLG Industries 1200SJP Ultra Series Telescopic Boom Lift that allowed them to rise up at a better angle to access the hang points.
BRAND: VUE Audiotechnik | INSTALLER: Sound Image Integration | WEBSITES: www.vueaudio.com, www.sound-image.com 078
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9/28/18 3:35 PM
EL SADAR STADIUM Pamplona, Spain Images: Daplast
ootball clubs offer different areas for fans because of
team, we studied the characteristics of the grandstands in all the
the many ways to experience sport and enjoy football:
stadium areas and then proposed the best solution, according to the
animation stands, preference, VIP and business areas
type of model seat and metal structure,” said José Manuel Mora,
are just some of the specific zones that can alter the
Area Sales Manager at Daplast-Insitual. “The club wanted its new
stadium experience altogether.
interior image to be powerful and strong - and, to achieve this,
Most commonly, you will find different types of stadium seats in
we knew that the stadium seating was going to play an important
each area, too. The models are not only determined by the angle of
inclination of the grandstand - an essential factor to bear in mind -
The stadium’s philosophy has been reflected in the diversity of the
but they also have to be adapted to each way of living and enjoying
four types of stadium seating models that have been installed in El
football matches inside the stadium.
Sadar Stadium. Firstly, the AVATAR basic model has been placed in
Club Atlético Osasuna has a clear goal, with its reform going way
most areas of the stadium, as it is a wide seat that aims to provide
beyond the refurbishment of its team home, El Sadar Stadium. It
comfort for general use. Secondly, and the first Spanish stadium
seeks to be a football temple in which every match is enjoyed to the
where this model has been installed, Daplast-Insitual supplied the
maximum and also wants to expand this experience to the rest of
Fansit stadium seat. Designed and manufactured to support even
the venue by encompassing fans, press staff, players, technical staff
more severe use than the AVATAR seats, it is recommended for
and management staff, too.
entertainment and visiting fan areas where the treatment of seats
Daplast-Insitual became involved in the project from the very early
may not be particularly delicate.
stages, studying the stadium design and deciding on the potential
Daplast-Insitual’s Fansit model corresponds to the current Safe
seating options to best fit the refurbishment. “Our commitment
Standing movement. Fans in the animation stands, usually located
from the beginning was to advise the club with the best options
at South or North stands of the stadium, claim to be able to enjoy
available. Working in coordination with the project management
football matches standing up, while still respecting the security
measures that were implemented in the early 90s. Rail
As with any project, the Daplast-Insitual team encountered
seats respond to this need by being the solution to make
a few unexpected problems during the installation. “The
standing capacity more flexible, with all the safety measures
main problems always appear in the older parts of a stadium,
guaranteed by handrails implemented throughout the rows.
where due to the characteristics of the stands, we have
Fansit stadium seats for animation stands are made of metal
to carry out special designs to solve certain problems,”
and have a master key, which the club can use to close or
explained José. “A great advantage of our company is that
open the seat - in European competitions, it is still required
we not only manufacture and install but we also carry out
that all seats remain seated. It is designed with an upper bar
the technical part, too, and in the event of any adversity, we
that is anchored to the stands, forming a strong safety barrier
are quick to find the correct solution. With El Sadar Stadium,
and a stable set with the entire row of seats.
special metallic structures have been made in different areas,
All the stadium seats are numbered, the standing capacity
copying the irregular dimensions of the stands, so that the
is determined by the number of places available, and, most
seats are able to fit properly.”
importantly, there are no safety implications as the rows are
Unfortunately, due to the COVID-19 pandemic, there have
separated from each other by the security bars. With these
been no fans in the stadium to fully try out the new facilities.
characteristics, the safety requirements are met and there are
However, those who have been lucky to partake in COVID-
many clubs at European leagues that are already installing
safe football, from the club management to the stadium
safe standing areas.
team, have had nothing but praise for the new seating
AVATAR seats with armrests have also been placed in a small
installation. José concluded: “The facilities have not yet
part of the stadium and, finally, AVATAR Premium seating
been used by the spectators, but we do have testimony from
with armrests have been installed in both closed VIP boxes
within the club and there has been huge congratulations for
and other VIP sections of the stadium, too. The AVATAR
the comfort and spaciousness of the seats, and, of course, the
seating models provide other benefits for fans who still
design they have.
prefer to be seated during football matches. The range offers
“For Daplast-Insitual, it’s been special to be able to
comfort and design, while occupying minimal space once
participate in this project and to help the club celebrate its
folded, optimising the space between rows and allowing free
centenary with the presentation of a top stadium in the
space for fans to celebrate a goal.
Spanish football league.”
BRAND: Daplast | WEBSITES: www.daplast.com
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MILAN PUSKAR CENTER West Virginia, USA Images: WVU
ippotizer Tierra+ Media Server from Green Hippo, the specialist creator of tools for the real-time manipulation of video for the audiovisual industries, is driving the videowall content at the spectacular WVU Football facility at West Virginia University’s new
Milan Puskar Center, in Morgantown, WV. Providing state-of-the-art spaces for players, coaches, staff and visitors, the WVU Milan Puskar Center development is, with the help of Hippotizer, transforming the home of WVU Football, putting its facilities ahead of the competition. The video playback solution was designed by BrightTree Studios and installed by its parent company, Synergy Media Group, preferred technology suppliers to WVU. It encompasses five large screens in the spacious, luxuriously modern Locker Room, including a main video wall and four ‘end-cap’ screens located at the ends of the locker rows. The Tierra+ Media Server will also handle content feeds and mapping duties for screens in other areas in future phases of this major construction project. “This was our first project using Hippotizer, and we’ve had a great experience with it,” said David Vargo, Principal of BrightTree Studios. “It allowed us to create the space using the Visualiser software so that we could plan and vision the spaces with the client before the actual construction. This allowed us to develop customised content with WVU’s video producer, Austin Gaines, months before installation, which helped to keep the project on schedule.” Lead AV Designer at Synergy Media Group, Cory Sarzotti, explained: “This ‘show’ realm, or ‘theatre space’ is not really an area that corporate AV has had a lot to do with in the past, but we’re starting to see more and more requirement for it from our clients. And for this type of work, Hippotizer is a new tool in our toolbelt.” Cory worked closely with Green Hippo’s Nick Spencer on the integration of the Hippotizer, programming a custom Crestron control system and mapping the content to the multiple screens, all of non-standard resolution. He found the Hippotizer features, along with the “incredibly supportive” backup, to be extremely helpful in achieving such great results. “The VideoMapper was really useful in addressing content, especially to the end-cap screens in the Locker Room,” he said. “It was also incredibly helpful that the Hippotizer is well known, and that other engineers we were working with on the project had used it before.” Cory also praised the Hippotizer’s Third Party Control API, commenting: “This allowed me to program an incredible level of detailed control for the customer, recalling complicated show presets with a single touch panel button.” Also of huge benefit was the accessibility of the Hippotizer interface. “We have some formal client training scheduled,” said Cory, “but because Nick has been training me, and I’ve been showing the client all through the project, they’re already very familiar with it, and are able to manage content, make changes, create presets and add new content.” He concluded: “Really, the Hippotizer interface is accessible enough to anyone who is familiar with the creative software world, and that’s been really helpful.”
LEAGUE OF LEGENDS Shanghai, China Images: ROE Visual
he 2020 League of Legends World
attend matches, the team at League developer, Riot, tried
Championship, one of the biggest events in
something different, with the intention to honor the
esports, took place in Shanghai, China from
great legacy of the game.
September 25th to October 31st. Creative
In order to make this work, Riot brought in some of the
Technology supplied ROE Visual LED panels to create
most advanced LED technology from Creative Technology
an immersive xR Stage to broadcast this international
(CT). They used the same Unreal Engine-driven
technology used to film Disneyâ&#x20AC;&#x2122;s The Mandalorian series
The League of Legends World Championship is a
to create an immersive stage setup that changed themes
yearly international tournament that brings together
completely depending on the stage of the tournament.
the top teams from each regional league in a battle to
The matches looked like they took place in a cloudy,
host the Summonerâ&#x20AC;&#x2122;s Cup and earn the title of World
cyberpunk Shanghai skyline or amid a flooded landscape.
Championship. This year marked the 10th edition.
What could have been a drab competition in the absence
Like most major events, the League of Legends had to
of fans, turned into a really impressive contest with an
be re-envisioned in order to make it happen. Normally,
the early stages of the tournament would be a traveling
For the Lux Machina team, commissioned with all the
road show, with different rounds taking place in
VFX and xR work, this production was quite ambitious.
different cities. In 2020, things had to change. With
Due to the fact that the whole project is based on live
travel restrictions in place, and fans no longer able to
streaming, there is no time for fixes or tweaks.
background needed to be adjusted and coordinated live to
making the flush 90º angles possible. All LED screens used
follow the movements of the four cameras used, which was at
in this set ran on Brompton processing, using two SX40
times quite challenging.
processors, including the back-up.
To build this huge xR Stage, CT used ROE Visual Black Pearl
The staff from CT Shanghai we’re really pleased with both
BP2 LED walls and a Black Marble BM5 LED floor. The
the technical support from ROE Visual, as well as with the
combination of a 360º mixed-reality background using high-
ease and speed of build of this large set. “The fact that we
resolution LED screens and an LED floor created exactly the
could not allow a gap between the LED walls and the floor
type of 3D immersive environment Riot had envisioned.
was a challenge, but the LED floor from ROE Visual is easy to
With a team of team 40 artists and technicians, the complete
level and very precise, so we were able to make a perfect joint
setup proved to be a powerhouse. The visuals were made
between the walls and floor.”
using a modified version of the Unreal Engine. Riot claims
“This was a fantastic job to build, the LED panels from ROE
that the LED walls, consisting of over 900 LED panels,
Visual are fantastic to work with and their performance is
display visuals at 32K resolution and at 60 frames per second.
unrivaled”, stated Project Manager, Aron.
The total structure consists of a cube, with three backwalls
“ROE Visual products have been involved in many global
from ROE Visual BP2 LED panels, each measuring 17-metres
esports events, like the PUBG and International DOTA 2
wide and 4.5-metres high. The floor is 17 x 18-metres, using
Tournament”, commented Grace Kuo, Sales Director for ROE
812 Black Marble BM5 panels in total. To install and level
Visual. “We’re proud to be involved with these League of
the LED floor, a combination of two x two and two x three
Legends events, which are without a doubt the largest and
support frames was used.
most spectacular esports events happening. We’re thankful
Completing the setup were Game desks, built from BP2 as
for the fact that CT trusts our products to use them on such a
well, using 108 panels in total, including the corner panels,
BRAND: ROE Visual | INSTALLER: Creative Technology | WEBSITES: www.roevisual.com, www.ct-group.com
Redefining the Stadium Experience
mondodr.com | mondostadia.com | mondodrawards.com/emea-apac | mondodrawards.com/americas | mondostadia-agora.com
15 EXTRA TIME
PRODUCT FOCUS 092 Christie 093 IA Stage
EVENT DIARY & VENUE TECH DIRECTORY 094 Venue Tech Directory 096 Conferences & Exhibitions
FULL TIME 098 Michael Short | Midstream Lighting
Christie | CounterAct hristie recently announced the launch of the Christie CounterAct line of commercial UV disinfection products with patented Care222 far-UVC light technology for sport complexes, cinemas, theme parks, museums and other indoor spaces. The Christie fixture uses Ushio’s patented narrowband filtered Care222 excimer lamps that emit far-UVC 222nm light - the only UV technology shown to continuously and significantly reduce pathogens, like coronaviruses, that may also be used while people are present, when used in accordance with specified parameters. Mass production of the new Christie CounterAct fixture starts in January 2021. Developed by Christie’s parent company, Ushio Inc., based on technology licensed from Columbia University, the revolutionary Care222 far-UVC, mercury-free excimer lamp includes a proprietary short pass filter that prevents the emission of longer wavelengths of UV light (230nm and higher) that are capable of penetrating human skin and eyes, an especially important feature that other 222nm and far-UVC products do not have. It has been known for many years that UV light is a highly effective disinfectant that can reduce pathogens in indoor spaces. Businesses and other institutions have long used germicidal UVC light to stop the spread of viruses. The main drawback with most UVC technology is that it uses a 254nm wavelength that can penetrate human skin and eyes, which means these
germicidal lights can only be used when people are not present or while they’re wearing personal protective equipment (PPE) that protects the eyes and skin. These shortcomings constrain how these devices must be operated and limit their widespread use in occupied indoor spaces. A study conducted by Kobe University published in August 2020 concludes that, due to its shorter wavelength, far-UVC 222nm light does not penetrate the skin and therefore may be used when humans are present. Researchers at Columbia University Irving Medical Center have also tested far-UVC 222nm light, and in particular its effect on aerosolised seasonal coronaviruses (that cause the common cold). A scientific paper published by this group in the journal Nature in June 2020 found that 99.9% of aerosolised seasonal coronaviruses (the cause of the common cold) were inactivated when exposed to far-UVC 222nm light in just 25 minutes. These studies’ findings suggest that the filtered 222nm far-UVC light emitted by Care222 lamps in Christie’s CounterAct fixture, which can operate continuously even when people are present, offers a significant improvement over traditional manual cleaning alone, which requires professional cleaners, and the repeated use of harsh chemicals, in which the results are temporary.
IA Stage | SkyDeck kyDeck’s hybrid steel structural framing is engineered for very low weight-to-strength ratio. Its patented design makes it lighter than traditional tension wire grid systems, meaning less support steel and less cost overall. With a maximum point load of 300lbs and a live load of 20 psf, SkyDeck can support all the loudspeakers, lighting instruments, and rigging equipment you need, while serving as an interstitial floor for access. Member sizes interact to form a lightweight, high strength framework. Framing has a slim 2″ profile that is strong and aesthetically pleasing. IA Stage also offers catwalk-rated SkyDeck II with a maximum point load of 300lbs and a live load of 50 psf. Tripping and falling are of particular significance to anyone who works overhead. SkyDeck is designed to effectively eliminate that risk. It is physically impossible to fall through a SkyDeck. The difference in height between the woven wire walking surface and the steel framing never exceeds 3/16″, practically eliminating trip hazards. Overhead crews can work confidently on a near-flush walking surface. There are no exposed bolts or sharp edges on the grid system, minimising wear and tear on cables and even further mitigating trip hazards. Even though you cannot fall through a SkyDeck, they’re virtually transparent. There is no discernible loss of focus, signal, or energy when you direct light or sound through the woven surface. Because SkyDeck is modular, it is easily configurable. These grids are designed for use in any area where unimpeded light, sound, or air flow is desired. There is no discernable loss of signal. Grid panels are custom manufactured to accommodate any building’s shape, and multiple sizes, shapes, and colors are available.
Individual panels can be removed or placed at varying elevations to suit each individual venue, allowing for more lighting positions and angles. Hinged panels with gas assisted openers are also available. Panels are pre-built in IA Stage’s Central Florida shop before shipment, so the footprint for on-site storage is minimal, giving construction and installation teams more room to work. SkyDeck’s modular panels mean you can switch out individual panels rather than needing to replace the entire grid. No ‘runner’ or sub-frame construction is required. Suspension hangers are available for all types of overhead structures. The grid panels connect to hangers and installation is complete. SkyDeck’s unique design maximises cable life and strength. Wires are guided and supported within the low-profile frame so only horizontal force is ever applied to the end fittings, mitigating wear and tear on the cables and eliminating the need for re-tensioning throughout the life of the grid. Every termination seat is machined so cables aren’t exposed to sharp edges, ensuring no bent or broken wires. End fittings are not exposed on the walking surface, unlike the standard threaded studs found on other tension wire grids, which can get stepped on, leading to bending and breaking of wire. Each panel has its own wire system, which keeps the wires as tensioned properly at all times. This extends the wire durability. On the off chance that you do need to make a repair, only one panel is affected, not the entire grid. Cables are easily repaired in situ with a hand-held swaging tool.
VENUE TECH DIRECTORY
VENUE TECH DIRECTORY A closer look at some of the latest, state-of-the-art technology for sporting venues.
SIDEKICK SIDEKICK www.sidekickusa.com • • • •
Shortens time to install thick-cut natural turf. Reduces instances of damaged natural turf by mechanical and human error. Lowers the cost of labour. Eliminates seams between natural turf, enhances recovery and playability, and ensures a softer and stronger playing surface. Models available for John Deere, Kubota, Mahindra, and KIOTI tractors.
CS212L FULCRUM ACOUSTIC www.fulcrum-acoustic.com • • •
CV226 LIPSTICK CAMERA MARSHALL www.marshall-usa.com/cameras/ • • • • •
All-weather and ultra-durable (IP68) design. Ultra-compact at 19.5mm (3/4-inch) x 62.5mm (2 ½-inch). Up to 1920x1080p at 60fps (3GSDI), 1920x1080i and 1280x720p. Remote adjust and match via CV-RCP from back in control room or truck. Discrete in goal posts, nets, backboards, dugouts, backstops, coach booths.
Low profile, dual 12-inch subcardioid subwoofer module intended for permanent installation in a wide range of venues. The CS212L incorporates Fulcrum’s patented Passive Cardioid Technology to address excessive rear low frequency radiation. Fulcrum’s passive cardioid technology does not require an additional amplifier channel or additional transducer to achieve its impressive low frequency directional control. The subcardioid behavior is produced by a conceived acoustical circuit, which balances the position of the low frequency driver, the enclosure depth and volume, and specially constructed rear-mounted ports. Fulcrum Acoustic’s TQ processing is an integral part of the CS212L design.
MKD1200 SERIES EAW www.eaw.com • •
The MKD1294 and MKD1264 are three-way designs engineered to produce high output levels and outstanding fidelity. Both models incorporate dual 12-inch low-frequency transducers with three-inch vented voice coils, and coaxial 3.5-inch voice coil midrange and 1.75-inch voice coil high-frequency compression drivers. Nominal beamwidth of the MKD1294 is 90º horizontal x 45º vertical, while that of the MKD1264 is 60º horizontal x 45º vertical. All models in the MKD Series employ EAW Core Technology including Beamwidth Matched Crossovers that eliminate polar irregularities in the crossover region. Frequency response for the MKD1294 and MKD1264 ranges from 47 Hz to 20 kHz, and maximum SPL is 145 dB and 147 dB, respectively.
VX 2 DISGUISE www.disguise.one • • •
More power and flexibility, for truly immersive productions. vx 2 servers have been engineered to seamlessly playback lossless 10-bit 4K60 video content at higher quality and resolution than before. Equipped with super-fast NVMe storage drives, a 12G capture card and dual 25GbE and 10GbE networking interfaces as standard, the vx 1 and vx 2 provide a solid platform for a multitude of use cases.
CS7P ADAMSON www.adamsonsystems.com • •
• • •
Ultra-compact, powered, intelligent point source enclosure. All CS-Series loudspeakers feature on-board Class-D amplification, DSP, and Milan-ready (AVB) network connectivity, and integration with CS software and rack systems. Versatile, outsize performance with a minimal footprint. Voiced to pair seamlessly with the full range of Adamson loudspeakers, including the ultra-compact CS118 subwoofer. Contains two symmetrically arrayed seven-inch low frequency transducers, and a three-inch high frequency compression driver mounted onto an Adamson waveguide, available as either 70° x 40° (HxV) or 100° x 50° (HxV), rotatable in increments of 90º.
EVENT DIARY 2020/21
ISC Virtual Week 7th - 11th December, Online www.internationalsportsconvention.com
ALSD International 15th - 16th March, Liverpool, England www.alsdinternational.com
ISE 2021 1st - 4th June, Barcelona, Spain iseurope.org
SVG Summit Connect 14th - 17th December, Online www.thesvgsummit.com
Coliseum Summit Europe 24th - 25th March, Ascot, England www.coliseum-online.com
MONDO | STADIA presents AGORA June, Barcelona, Spain www.mondostadia-agora.com
ESSMA Spotlight 19th - 20th January, Online www.essma.eu
Prolight + Sound 13th - 16th April, Frankfurt, Germany www.pls.messefrankfurt.com
International Sports Convention 8th - 9th June, London, England www.internationalsportsconvention.com
MONDO | STADIA presents AGORA Online 23rd - 25th February www.mondostadia-agora.com
Football Innovation Forum 28th May, Istanbul, Turkey fif.worldfootballsummit.com
InfoComm 2021 12th - 18th June, Orlando, USA www.infocommshow.org
SPORTEL Monaco 22nd - 24th February, Monaco, France www.sportelmonaco.com
ESSMA Summit 2021 1st - 2nd June, Turin, Italy www.essma.eu
15 F ULL TIME MICHAEL SHORT | MIDSTREAM LIGHTING
How did Midstream’s partnership with England Athletics begin? England Athletics was looking to build a group of partners to help them with their strategic vision of increasing standards and improving facilities across their 1,400 affiliated clubs. They didn’t have a lighting partner, so we approached them. And from the very first meeting, it was obvious there was a perfect fit between us.
can achieve. That’s not all. They’ll also be able to take advantage of our lighting health checks, consultation services, advice on financial support and grants, plus lighting designs for their clubs – all for free. Our core benefits, such as vastly cutting energy and maintenance costs, and future-proofing venues for years to come, will help them free up money to invest in athletes’ performance, too. Improved lighting will also mean clubs can get more people participating all year round at all times of the day, including at night. And it’s been shown time and time before that better-quality club facilities help improve performance.
Why was that? We don’t enter into partnerships lightly. We believe for them to work both organisations need to have values and goals that really align. That was definitely the case between England Athletics and us. We both have integrity as an important value – it’s our first. And a culture of learning and development is very close to both our hearts.
What will this mean for Midstream in return? Obviously there will be potential business opportunities that develop through this partnership. But it means much more than that for us as a whole. As well as working on major sporting projects, we’ve got a great deal of experience working at the grassroots level. A lot of the team here have experience playing at that level, too. And for us, this partnership will allow us to work closely with an organisation that’s taking athletes from the grassroots right through to the Olympics. To be able to support these clubs and see the results of the work we’ve done coming through is going to be so exciting and highly rewarding.
What will Midstream be bringing to England Athletics? One of the objectives of this partnership is to educate and support all the England Athletics’ facilities across the country – from the grassroots to the elite. So, we’ll be offering the entire England Athletics community a host of webinars, in-person training, and supportive guides, so they can understand exactly what we as a team
8-9 December 2020 | Online Conference & Exhibition
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