Business Analytics Study Area Flyer 22

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BUSINESS ANALYTICS

UNDERSTANDING THE WORLD THROUGH DATA

Why study Business Analytics? Discover how organisations turn data into usable insights, learn how to make reliable predictions and guide businesses in the best direction. What is Business Analytics? The goal of Business Analytics is to extract usable information from data. Business analytics drives innovation, transformation and competitive advantage in business, industry and government. In today’s data-rich environment, the ability to analyse data proficiently is an essential life skill, on par with numeracy and literacy. That is why Monash Business School offers units in business analytics across all programs as well as a dedicated business analytics major in our Bachelor of Commerce degree and a business analytics and statistics major in our Bachelor of Business. This area of study will teach you how to pull data from various sources – whether that is your music, a web page, financial markets information, open data websites, maps, apps or emails – and visualise and model it to learn about the world around you. Today’s business environment provides analysts with the opportunity to manage a project from start to finish: to collect data, understand it, model it and write reports. This major teaches the full pipeline of data analysis. The skills will empower you to be a quantitative citizen who uses data to make decisions for yourself and others.

8 monash.edu/business

As a business analytics student you will also learn about structure in data in the context of randomness, uncertainty and variation and how to harness these technologies to validate your conclusions and assess their robustness to future scenarios.

Where will it take you? Business analytics is a fast-growing field and the skills you will learn in business analytics are useful in many of the new jobs of the future. Gain employment in business, industry and government, and work across: • Education

• Media

• Fashion

• Software

• Finance

• Sport

• Human resources

• Start-ups

• Law

• Tourism

• Marketing

Work with a range of other professionals in: • Econometrics • Business statistics • Finance • Business intelligence • Information technology • Commerce • Market research • Data warehousing


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Business Analytics Study Area Flyer 22 by Monash Business School - Monash University - Issuu