BRAND MANIFESTO
INTRO CAPSULE SS2024
MADE IN ITALY 2.0
THERE IS NO FUTURE WITHOUT A PAST
INTRO CAPSULE SS2024
A LOVE BRAND
REVAMP THE FEELING | A BRAND PEOPLE WANT TO WEAR AND KEEP ON
INTRO CAPSULE SS2024
STORYTELLING
CONCEPT-DRIVEN | LEVERAGE ON BRAND HERITAGE
INTRO CAPSULE SS2024
CO-BRANDING
CONSISTENT PARTNERSHIPS | CONTAMINATION | EQUITY &
AWARENESS BUILDERS
INTRO CAPSULE SS2024
LAST BUT NOT LEAST
INTRO CAPSULE SS2024
LAPO ELKANN | FOUNDER & CREATIVE DIRECTOR
LAPO ELKANN
Lapo Elkann is an italian businessman, philanthropist, and socialite. He is member of the board of directors of Ferrari. He is the brother of John Elkann, the Chairman of Stellantis N.V. and the Chairman and Ceo of Exor, an investment company controlled by the Agnelli family, which also owns Juventus F.C. In 2007, Vogue America declared him best-dressed man in 2007, and Vanity Fair US inserted him in the 2009 hall of fame for best dressed men.
Around the world, prestigious newspapers, such as The New York Times, Newsweek, and Le Monde, have celebrated his style.
INTRO CAPSULE SS2024
Sunglasses
INTRO CAPSULE SS2024
Adrenalina
ITADRSHVNA047
ITADRSBLU0047
ITADRSCRY0047
ITADRSBLK0047
Size 47-23-145 | Material Acetate
BLACK HAVANA CRYSTAL BLU GARAGE ITALIA
Audacia
51-21-145 | Material Acetate
ITAUDSAQUA051
ITAUDSHVNA051
ITAUDSNUDE051
ITAUDSBLK0051
Size
BLACK HAVANA NUDE TRANSPARENT AQUA
ALCHIMIA
ITALCSCRL0053
ITALCSHVNA053
ITALCSCPCN053
ITALCSBLK0053
Size
53-20-145 | Material Acetate
BLACK HAVANA CAPPUCCINO CORAL
ALFA
49-23-145 | Material Acetate
ITALFSGRN0049
ITALFSHVNA049 ITALFSTTNM049
ITALFSBLK0049
Size
BLACK HAVANA TITANIUM METALLIC GREEN
ITALFSEBLU049 ELECTRIC BLUE
ITALFSLBWN049 LIGHT BROWN
Accelerazione
ITACCSMBURG51
ITACCSHVNA051 ITACCSTTNM051
ITACCSBLK0051
Size 51-19-145
| Material Acetate
BLACK HAVANA TITANIUM METALLIC BURGUNDY
ITACCSBLU0051 BLU GARAGE ITALIA
ITACCSCMPG051 CHAMPAGNE
Animo
ITANISGRN0051
ITANISHVNA051 ITANISLGRY051
ITANISMBLK051
Size
51-21-145 | Material Acetate
BLACK HAVANA LIGHT GREY GREEN
Azzurro
51-21-145 | Material Acetate
ITAZZSGREY051 ITAZZSHVNA051 ITAZZSGRN0051
ITAZZSBLK0051
Size
BLACK HAVANA METALLIC GREEN GREY
Azzurro VELVET
51-21-145 | Material Fabric + Acetate
ITAZVSBLU0052
ITAZVSDBLU052 ITAZVSGRN0052
ITAZVSBLK0052
Size
BLACK BLUE GREEN BLUE GARAGE ITALIA
ITAZVSDPUR052 DARK PURPLE ITAZVSFPNK052 FLUO PINK
Azzurro FAD
Size
51-21-145 | Material Fabric + Acetate
ITAZJSITLA052
ITALIA CAMO
ITAZJSDNM0052 DENIM
Acqua
55-19-125 | Material Acetate
ITACCSMBURG51
ITACQSGGRN055
ITACQSLBLU055
ITACQSBLK0055
Size
BLACK GEKO GREEN LIGHT BLUE METALLIC BURGUNDY
Eyeglasses
INTRO CAPSULE SS2024
Azione
ITAZIFHVNA047
ITAZIFBLU0047
ITAZIFCRY0047
ITAZIFBLK0047
Size 47-23-145
| Material Acetate
BLACK HAVANA CRYSTAL BLU GARAGE ITALIA
AVANGUARDia
51-21-145 | Material Acetate
ITAVAFAQUA051
ITAVAFHVNA051
ITAVAFNUDE051
ITAVAFBLK0051
Size
BLACK HAVANA NUDE TRANSPARENT AQUA
AMBIZIoNE
ITAMBFTTNM051
ITAMBFBLU0051
ITAMBFMBURG51
ITAMBFHVNA051
ITAMBFCMPG051
ITAMBFBLK0051
Size 51-19-145 | Material Acetate
BLACK TITANIUM METALLIC BURGUNDY BLUE GARAGE ITALIA CHAMPAGNE HAVANA
AUTENTICO
ITAUTFTTNM049
ITAUTFEBLU049
ITAUTFGRN0049
ITAUTFHVNA049
ITAUTFLBWN049
ITAUTFBLK0049
Size
49-23-145 | Material Acetate
BLACK TITANIUM METALLIC GREEN ELECTRIC BLUE LIGHT BROWN HAVANA
AZZURRO
51-21-145 | Material Acetate
ITAZZFGRN0051 ITAZZFGREY051
ITAZZFHVNA051
ITAZZFBLK0051
Size
BLACK METALLIC GREEN GREY HAVANA
AspiraziOne
ITASPFSAGE052
ITASPFNUDE052
ITASPFBURG052
ITASPFBLK0052
Size 52-15-145
| Material Acetate
BLACK SAGE TRANSPARENT NUDE DARK BURGUNDY
Ardire
51-21-145 | Material Acetate
ITARDFLGRY051 ITARDFGRN0051
ITARDFHVNA051 ITARDFMBLK051
Size
BLACK LIGHT GREY GREEN HAVANA
ALTRoVE
49-19-145 | Material Acetate
ITALTFCMPG049
ITALTFGGRN049
ITALTFBLU0049
ITALTFBURG049
ITALTFOLV0049
ITALTFLBLU049
ITALTFTBC0049
ITASSFGREY050
ITALTFGRN0049
ITALTFCRML049
ITALTFSWHT049
ITALTFBLK0049
Size
BLACK
GEKO GREEN
MATTE BLACK
BLU GARAGE ITALIA
GREEN
LIGHT BLUE OLIVINE CARAMEL
DARK BURGUNDY TOBACCO WHITE CHAMPAGNE
Assoluto
ITASSFTBC0050
ITASSFHVNA050
ITASSFFRED050 ITASSFFPNK050
ITASSFFBLU050
ITASSFBLU0050
ITASSFOLVN050
ITASSFGREY050
ITASSFFPUR050
ITASSFFGRN050
ITASSFCRY0050
ITASSFBLK0050
Size 50-19-145 | Material Acetate
BLACK FLUO PURPLE
GREY FLUO RED
HAVANA BLUE GARAGE ITALIA FLUO BLU FLUO GREEN
FLUO PINK OLIVINE CRYSTAL TOBACCO
A MODO GROUP BRAND +39 02 4399 8986 I europe@modo.com modo.com | @modoeyewear