2025 BrandPresentation
Aperfectmatch
FASHION-BRAND
APPROACH
CONTAMINATION
IDEAS’ STRENGTH
BRAVERY TO DARE
ITALIAN LIFESTYLE
INDEPENDENCE
INNOVATION DESIGN
ESTABLISHED, GLOBALPRESENCE
LONG-TERMAPPROACH
AgreatfitinMODO’s Brandportfolio
LUXURY
SPECIALISTHIGH-END
TECHNICAL SPECIALISTS
DIFFUSION
VALUEFORMONEY
PRICE–NOBRAND
Claim
LIFESTYLE APPROACH
STORYTELLING
TRADITION
ProductPiers
fashion
design
non conformist style
creativity respect for the roots materials research
unexpected details
Iconicshapesfrom thepastrivisitedwith newtechnicalcontents
Newcutting-edge andcontemporarystyles
I-Iisanimmersion intheworldofLapo Elkann,arealitymad ofgreatvalueslike love,passion andtimelesseleganc
THE BRAND
Slight variations or nuances
Inspired by the Abstract Expressionism of Mark Rothko
3DSculptures
3D high relief sculptures depicting tge logos on the frames Aesthetics inspired by Jeff Koons art
NYLONRIM metal
CAMOUFLAGE TEXTURE
HYPOALLERGENIC MATERIAL
NYLON IN FLUO COLOURS
LOW-RELIEF LOGOTYPE WITH FLUO LAQUE
Crazylayers
Frames playing with superpositions, taking inspiration from Ryoji Ikeda, the visual artist who created a performance called "Superposition," inspired by the mathematical notions of quantum mechanics
First brand to introduce the velvet effect in the eyewear industry
Greatest expression of Italia Independent’s commitment to innovation
This material, together with a classic shape, create a fascinating mix between tradition and creativity Italia Independent’s Icon
Denim
A fresh perspective on a timeless fabric
Every product is one-of-a-kind due to these abrasions
Proof of Italia Independent's commitment to cutting-edge techniques and creative practice Iconic Italia Independent’s treatment
BoldAcetate
•Classiceyewearmaterial
•Availableinawiderangeofshapes, styles,colors,andeffectstosuit diversepreferences
•Timelessappeal,whetherinsleek, thindesignsorbold,chunkystyles
Texaliumisapatentedtextilethatincorporates aluminumfibersandisusedtocreateareflective, lightweightmaterial.Thisinnovativefabric combinesthepropertiesoftraditionaltextiles withthebenefitsofaluminum,resultinginafabric thatisnotonlyaestheticallyappealingbutalso durableandfunctional.
Texaliumiscommonlyutilizedinvarious industries,includingfashion,automotive,sports equipment,andinteriordesign,whereitcan enhancebothperformanceandvisualappeal. ThereflectivequalityofTexaliumcanadd auniquelooktoproductswhileproviding additionalbenefitslikereducedweight andincreaseddurability.
Texalium Applications
NAUTICAL ELEMENTS
FASHION &DESIGN
SPORT
AUTOMOTIVE
TheIndependentsontheRoad PALERMOEdition
TheIndependentsontheRoad PALERMOEdition
TheIndependentsontheRoad PALERMOEdition
InstoreVisibility
DESK DISPLAY
COUNTER CARDs
MIRROR
LOGO PLAQUE
RitaOra Partnership
Ontheroad spotlight
VisualMerchandisingGuidelinesavailableshowing allthebrandingpossibilities.
Tailormadeprojectsforbestaccounts. SpecialvisibilityinKeyCities.
04.b
Editorials LifestylePress
Thankstoourstunningquantityofcontents,wegetorganic coverage.Butthebestisyettocome…
Trademagazine
Weareinvestingeveryyearintrademagazines, toguaranteeaconsistentcommunication impactourcustomers.
PressEvents
Website
Brandlovers
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Brandlovers
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MIDO&SILMO2024
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