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COVID-19 Vaccine Education
The Ad Council and the COVID Collaborative are leading a massive communications effort to educate the American public about the COVID-19 vaccines.
Guided by leading health experts, the COVID-19 Vaccine Education Initiative is designed to reach different audiences, including communities of color, which have been disproportionately impacted by COVID-19.
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By ensuring that Americans have accurate and timely information to answer their questions and concerns about vaccine side effects, efficacy, and clinical trials, we aim to shift the public mindset from vaccine hesitancy to vaccine confidence.
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