Own Our Journey - 16 June 2021

WOMEN'S BUSINESS COUNCIL

OWN OUR

JOURNEY

6:00 PM

Welcome Address Gp Capt R Vijayakumar (Retd), VSM Executive Director Madras Management Association

Opening Remarks by the Chairman Mr V Balaraman Past President, MMA & Former MD, Pond’s India Ltd

Address by the Speaker Ms Babita Baruah Managing Partner, GTB India. A WPP Unit

Discussion and Q&A with the Special Invitee

Ms Babita Baruah

Concluding Remarks by the Chairman Mr V Balaraman

Managing Partner, GTB India. A WPP Unit 7:20 PM

Vote of Thanks

WEDNESDAY JUN 16, 2021 | 6.00 PM

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FOUNTAINHEAD OF EXCELLENCE

SYNOPSIS Like many women, I was brought up to appreciate and seek the comfort of a protective environment around me. Family, Extended Family, friends, Elders in the community, Senior colleagues, Mentors to name a few. Many decisions we make end up being influenced by opinions. Specifically on careers, which is what I will focus on today.

It starts with a question to ourselves- Do we really own our journey?

Owning our business or professional journeys are driven by some key factors, in my experience.

Clear vision of our North Star.

High degree of competence in our field of work.

Find our Voice.

Face our vulnerabilities.

Celebrate our milestones.

It takes grit, determination and passion to own our paths. Because owning our paths mean owning our lives.

profile

SPEAKER

BABITA BARUAH In her 24th year in the industry and with WPP, Babita Baruah now leads GTB India as Managing Partner.

She joined HTA ( Wunderman Thompson ) in Kolkata in 1996. Over the years, she took on roles in the agency’s Mumbai and Delhi offices, as well as working with the Wunderman Thompson Unilever team in Bangkok on Sunsilk and Lux. Her portfolio and experience extends across categories in FMCG, Finance, Technology. Besides being part of global agency teams on Nestle, Johnson and Johnson and Radiant & Knorr in Unilever. She led the team on Nokia India, before moving on to setting up a dedicated integrated solutions team for PepsiCo, India, in 2016.

Babita is passionate about the intersection of consumer behaviour, culture and technology, leading to creative solutions that shift the needle for the brand and business.

Collaboration with WPP and non

WPP partners has been key to her business relationships. She believes in the power of influence of the communication industry towards a purposive future.

In 2004, Babita was one of the 12 Indian women to be selected for the prestigious British Chevening scholarship in the U.K,

on Women and Leadership.

In 2016, she was invited to Harvard Business School

as a speaker on Trends in India Marketing, in the India Conference. In 2017, Babita was invited to speak on Women as Professionals, at the Women Influence Forum in Geneva.

Babita

is

driven

by

her

efforts

on

diversity,

mentoring

young

professionals,

engagement

with

management institutes, initiatives for making the workplace culture conducive to inspired talent and strong partnerships.

She has initiated programmes like SheHour, with her team, to connect and

empower women at work in her workplace.

She lives in Gurgaon with her husband, and her fifteen year old daughter, Joya.

SPECIAL INVITEE

V BALARAMAN MBA from IIM Ahmedabad Former MD of Ponds’ Former export Director of Hindustan Lever Was independent director on Nokia, Mahindra World city; Polaris; Mother Dairy New Delhi; Intellect Design Arena Ltd Chairman of CAMS; Chairman of Footwear Design and Development Institute.

Currently on Delphi TVS and India Nippon Electricals Ltd Past President of MMA.

MADRAS MANAGEMENT ASSOCIATION