Tech, Design, and Business. Mjølner UPDATE 1st, 2014

“MJØLNER’S CUSTOMER-CENTRIC PERSPECTIVE IS VERY VALUABLE TO US” Lars Andersen, CEO, Ogin

1st Quarter 2014

EDITORIAL

ENRICHING PRODUCTS THROUGH SOFTWARE AND DESIGN On January 16th, Mjølner’s board of directors appointed me

Furthermore, we are proud to share TouchGFX’s response at

the new CEO of Mjølner Informatics, following co-founder

this year’s Embedded World. Last, but certainly not least,

and long-time CEO, Jørgen Lindskov Knudsen.

we invite all to join our innovation workshop and hackathon to invent the future digital services of shared economy.

The transition was not abrupt. It has been an ongoing process, and I am excited to take over the role and strengthen

Best Regards,

Mjølner’s vision to be a valuable and business-generating partner in software development and design.

Mjølner’s mission is to enrich the products of our clients through innovative and solid software and design. A mission I will strengthen in the years to come.

This is my first editorial for Mjølner Update. Fittingly, this

Brian Gottorp Jeppesen, CEO

issue captures the essence of where Mjølner is heading.

On the following pages, you will learn how a big data system increases the value of Ogin’s innovative wind turbines.

Read about our transition in leadership and learn how you can enrich your service by means of iBeacon technology.

UPDATE Cover photo: Nikolaj Borchorst, Mjølner; Bo Lovmand, Ogin; Mikkel Madsen & Inge Mølgaard, Mjølner; and Jacob Møller, Ogin

EDITORIAL

ENRICHING PRODUCTS THROUGH SOFTWARE AND DESIGN On January 16th, Mjølner’s board of directors appointed me

Furthermore, we are proud to share TouchGFX’s response at

the new CEO of Mjølner Informatics, following co-founder

this year’s Embedded World. Last, but certainly not least,

and long-time CEO, Jørgen Lindskov Knudsen.

we invite all to join our innovation workshop and hackathon to invent the future digital services of shared economy.

The transition was not abrupt. It has been an ongoing process, and I am excited to take over the role and strengthen

Best Regards,

Mjølner’s vision to be a valuable and business-generating partner in software development and design.

Mjølner’s mission is to enrich the products of our clients through innovative and solid software and design. A mission I will strengthen in the years to come.

This is my first editorial for Mjølner Update. Fittingly, this

Brian Gottorp Jeppesen, CEO

issue captures the essence of where Mjølner is heading.

On the following pages, you will learn how a big data system increases the value of Ogin’s innovative wind turbines.

Read about our transition in leadership and learn how you can enrich your service by means of iBeacon technology.

UPDATE Cover photo: Nikolaj Borchorst, Mjølner; Bo Lovmand, Ogin; Mikkel Madsen & Inge Mølgaard, Mjølner; and Jacob Møller, Ogin

CASE

REDEFINING THE VALUE OF SOFTWARE IN WIND With a customer-driven innovation approach, Ogin and Mjølner have created an acclaimed SCADA system that helps maximize turbine uptime and streamline service.

Best in the Business Ogin’s team of developers have many years of experience from within the wind industry.

They know how difficult it is to arrive from vast amounts of data to actually creating value by presenting this data in a

Ogin is an innovative American wind turbine manufacturer

way that empowers users. Be it by preemptive maintenance,

determined to transform the wind power industry through

streamlining reporting, or wind utilization optimization.

Picture from an Ogin-Mjølner meeting

clever design and technology. The company was recently featured in the acclaimed magazine, Fast Company.

Visiting customers across the Americas and combining

on trust, accountability, and a willingness to challenge the

Ogin’s SCADA-system is a great example of what can be

expert knowledge within development, innovation, and

status quo. This made us able to not only solve the main

achieved in an agile partnership with a user-driven innova-

From Software to Business Development

design, the team redefined the understanding of customers

challenge, but to redefine it all together.

tion approach.

Initially, Ogin wanted a software partner in Mjølner. It quick-

and users and set a new standard. Not in their own words,

ly became evident that Ogin had the potential to obtain a

but in those of Ogin’s customers:

The project has even led to several changes in the turbine

We were able to not only solve the challenge at hand, but

software – the turbine’s “firmware” and the very backbone

the actual challenge overall.

unique market position that Mjølner could help them realize.

I can knowingly say that this system is state-of-the-art. It is

of the operation of Ogin’s turbine.

Mjølner brought a customer-centric perspective to the

the most beautiful, user-friendly, and comprehensive system

table and we created room for them to challenge us on

in the industry.

It was a pleasure working with Ogin. They allowed us to

industry-wide assumptions. Mjølner’s involvement and the

- Ogin Customer, Vice President

learn, while keeping an open mind and letting everybody benefit from the partnership. The market’s recognition

SCADA team’s achievements have proven to be very valuable for us in realizing our vision.

Trust and Collaboration are Key to Innovation

of the system has been extremely inspiring to our contin-

- Lars Andersen, CEO, Ogin

Ogin’s system is a great example of what can be achieved

ued collaboration and a huge pat on the back to the team.

by combining the right competencies in a process based

- Nikolaj Borchorst, Senior UX Consultant, Mjølner Informatics

It is the most beautiful, userfriendly, and comprehensive system in the industry.

Ogin Customer, Vice President

CASE

REDEFINING THE VALUE OF SOFTWARE IN WIND With a customer-driven innovation approach, Ogin and Mjølner have created an acclaimed SCADA system that helps maximize turbine uptime and streamline service.

Best in the Business Ogin’s team of developers have many years of experience from within the wind industry.

They know how difficult it is to arrive from vast amounts of data to actually creating value by presenting this data in a

Ogin is an innovative American wind turbine manufacturer

way that empowers users. Be it by preemptive maintenance,

determined to transform the wind power industry through

streamlining reporting, or wind utilization optimization.

Picture from an Ogin-Mjølner meeting

clever design and technology. The company was recently featured in the acclaimed magazine, Fast Company.

Visiting customers across the Americas and combining

on trust, accountability, and a willingness to challenge the

Ogin’s SCADA-system is a great example of what can be

expert knowledge within development, innovation, and

status quo. This made us able to not only solve the main

achieved in an agile partnership with a user-driven innova-

From Software to Business Development

design, the team redefined the understanding of customers

challenge, but to redefine it all together.

tion approach.

Initially, Ogin wanted a software partner in Mjølner. It quick-

and users and set a new standard. Not in their own words,

ly became evident that Ogin had the potential to obtain a

but in those of Ogin’s customers:

The project has even led to several changes in the turbine

We were able to not only solve the challenge at hand, but

software – the turbine’s “firmware” and the very backbone

the actual challenge overall.

unique market position that Mjølner could help them realize.

I can knowingly say that this system is state-of-the-art. It is

of the operation of Ogin’s turbine.

Mjølner brought a customer-centric perspective to the

the most beautiful, user-friendly, and comprehensive system

table and we created room for them to challenge us on

in the industry.

It was a pleasure working with Ogin. They allowed us to

industry-wide assumptions. Mjølner’s involvement and the

- Ogin Customer, Vice President

learn, while keeping an open mind and letting everybody benefit from the partnership. The market’s recognition

SCADA team’s achievements have proven to be very valuable for us in realizing our vision.

Trust and Collaboration are Key to Innovation

of the system has been extremely inspiring to our contin-

- Lars Andersen, CEO, Ogin

Ogin’s system is a great example of what can be achieved

ued collaboration and a huge pat on the back to the team.

by combining the right competencies in a process based

- Nikolaj Borchorst, Senior UX Consultant, Mjølner Informatics

It is the most beautiful, userfriendly, and comprehensive system in the industry.

Ogin Customer, Vice President

PRODUCT

Ongoing Partnership Ogin and Mjølner’s partnership continues to spawn innovative concepts.

The SCADA system is ready for market and still evolving.

This picture shows one of the concepts being developed to explore the value of cross-platform integration of the SCADA system.

PRODUCT

Ongoing Partnership Ogin and Mjølner’s partnership continues to spawn innovative concepts.

The SCADA system is ready for market and still evolving.

This picture shows one of the concepts being developed to explore the value of cross-platform integration of the SCADA system.

STORY

NEW CEO OF MJØLNER INFORMATICS After more than 25 years, Jørgen Lindskov Knudsen passes on the CEO position to Brian Gottorp Jeppesen.

The now former CEO announced his decision on the 16th of

Chair of the Board, Ole Lehrmann Madsen also spoke at the

businesses and become an even stronger partner in soft-

January and described the reasoning behind stepping down

reception thanking the former CEO for his dedicated work,

ware development and design.

in a speech at the transition reception on February 6th:

and confidently welcoming the new CEO.

- Brian Gottorp Jeppesen, CEO, Mjølner Informatics

Jørgen Lindskov Knudsen has been a driving force behind

The time has now come to pass the baton. I am proud to

New CEO: Brian Gottorp Jeppesen

Brian Gottorp Jeppesen began his career at Mjølner as

Mjølner since the beginning.

have helped create a dynamic IT company with a highly

As to Mjølner’s future, the newly appointed CEO says:

a Software Developer in 2003. He quickly moved on

qualified staff, which is in large the basis for Mjølner’s

to sales, and built Mjølner’s sales organization. In the

He has made Mjølner what it is today: A financially sound

success. I am proud of the company I pass on: Proud of the

I will continue to develop Mjølner for the benefit of our

spring of 2013, he was appointed VP. A logical and strong

and respected software and design consultancy, employing

culture, the workplace, and the business.

clients. With an outset in our highly qualified staff, we

vantage point to taking over the role as CEO once the time

more than 75 software, design, and business professionals.

- Jørgen Lindskov Knudsen, Former CEO, Mjølner Informatics

will focus on developing services that support our clients’

was right. That time has now come.

The Time is Right

We will focus on developing services that support our clients’ businesses and become an even stronger partner in software development and design.

Brian Gottorp Jeppesen, CEO, Mjølner Informatics Ole Lehrmann Madsen speaking at the reception

Former and New CEO conversing at the reception.

STORY

NEW CEO OF MJØLNER INFORMATICS After more than 25 years, Jørgen Lindskov Knudsen passes on the CEO position to Brian Gottorp Jeppesen.

The now former CEO announced his decision on the 16th of

Chair of the Board, Ole Lehrmann Madsen also spoke at the

businesses and become an even stronger partner in soft-

January and described the reasoning behind stepping down

reception thanking the former CEO for his dedicated work,

ware development and design.

in a speech at the transition reception on February 6th:

and confidently welcoming the new CEO.

- Brian Gottorp Jeppesen, CEO, Mjølner Informatics

Jørgen Lindskov Knudsen has been a driving force behind

The time has now come to pass the baton. I am proud to

New CEO: Brian Gottorp Jeppesen

Brian Gottorp Jeppesen began his career at Mjølner as

Mjølner since the beginning.

have helped create a dynamic IT company with a highly

As to Mjølner’s future, the newly appointed CEO says:

a Software Developer in 2003. He quickly moved on

qualified staff, which is in large the basis for Mjølner’s

to sales, and built Mjølner’s sales organization. In the

He has made Mjølner what it is today: A financially sound

success. I am proud of the company I pass on: Proud of the

I will continue to develop Mjølner for the benefit of our

spring of 2013, he was appointed VP. A logical and strong

and respected software and design consultancy, employing

culture, the workplace, and the business.

clients. With an outset in our highly qualified staff, we

vantage point to taking over the role as CEO once the time

more than 75 software, design, and business professionals.

- Jørgen Lindskov Knudsen, Former CEO, Mjølner Informatics

will focus on developing services that support our clients’

was right. That time has now come.

The Time is Right

We will focus on developing services that support our clients’ businesses and become an even stronger partner in software development and design.

Brian Gottorp Jeppesen, CEO, Mjølner Informatics Ole Lehrmann Madsen speaking at the reception

Former and New CEO conversing at the reception.

TECH

HOW iBEACONS COULD CHANGE THE WORLD – NOT JUST RETAIL By all accounts, 2014 will be the year of the iBeacons. We have explored some of the possibilities the technology offers, and we see a potential going far beyond retail.

A Useful Internet of Things In the context of our User Experience (UX) expertise, we see countless, more experience-driven possibilities: Imagine your computer starting as you enter your office building, and turning off when you leave; your tablet guiding your

For some years now, users have enjoyed the improved

next museum visit; or an alarm going off if your car leaves

mobile experience that location-based, context-aware data

your driveway without you in it. These are just a few of the

helps provide. The iBeacon technology, however, takes this

promising ideas we see the technology driving.

to another level.

-Kasper Svendsen, UX Consultant, Mjølner Informatics

Attention to Retail

With iBeacons, companies get an ideal opportunity to

So far, iBeacon technology has only been promoted and

enrich their products with useful services that interact

iBeacons Benefits

used as a marketing tool in retail.

directly with end-users and anchor the use of their product.

iBeacons use the latest Bluetooth 4.0 LE technology to

iBeacon technology is responsive without your activation.

send signals that trigger push actions on supported devices

It works in the background while you take a phone call,

(so far, Android KitKat and Jelly Bean, and iOS 7).

browse, or send a text.

Learn how iBeacons can drive your business:

iBeacons are indeed well suited for enhancing the retail

Finding Ways to Inspire with iBeacon Technology

industry. They can support every step in the shopping

As part of our quest to find new and profitable ways of

process – from helping the retailer lure customers from the

utilizing iBeacons, we have collaborated with a school for

Triangulation between different beacons and four proxi-

street into the store to executing the final payment.

children with special needs.

mity levels micro-locates a device. This makes it possible to trigger different actions depending on location.

Mikkel Yde Kjær Manager , Mobile Services

While we find the many possibilities within retail interes-

Our goal is to help innovate the teaching methods applied

ting, our hope is to use this pioneering technology to do

by focusing on exercise, cooperation, and play. The project

iBeacons have a low power consumption. They can run up

+45 41 95 36 28

more than boost upselling.

is only in its early phases, but it already looks promising.

to two years on the embedded battery.

myk@mjolner.dk

TECH

HOW iBEACONS COULD CHANGE THE WORLD – NOT JUST RETAIL By all accounts, 2014 will be the year of the iBeacons. We have explored some of the possibilities the technology offers, and we see a potential going far beyond retail.

A Useful Internet of Things In the context of our User Experience (UX) expertise, we see countless, more experience-driven possibilities: Imagine your computer starting as you enter your office building, and turning off when you leave; your tablet guiding your

For some years now, users have enjoyed the improved

next museum visit; or an alarm going off if your car leaves

mobile experience that location-based, context-aware data

your driveway without you in it. These are just a few of the

helps provide. The iBeacon technology, however, takes this

promising ideas we see the technology driving.

to another level.

-Kasper Svendsen, UX Consultant, Mjølner Informatics

Attention to Retail

With iBeacons, companies get an ideal opportunity to

So far, iBeacon technology has only been promoted and

enrich their products with useful services that interact

iBeacons Benefits

used as a marketing tool in retail.

directly with end-users and anchor the use of their product.

iBeacons use the latest Bluetooth 4.0 LE technology to

iBeacon technology is responsive without your activation.

send signals that trigger push actions on supported devices

It works in the background while you take a phone call,

(so far, Android KitKat and Jelly Bean, and iOS 7).

browse, or send a text.

Learn how iBeacons can drive your business:

iBeacons are indeed well suited for enhancing the retail

Finding Ways to Inspire with iBeacon Technology

industry. They can support every step in the shopping

As part of our quest to find new and profitable ways of

process – from helping the retailer lure customers from the

utilizing iBeacons, we have collaborated with a school for

Triangulation between different beacons and four proxi-

street into the store to executing the final payment.

children with special needs.

mity levels micro-locates a device. This makes it possible to trigger different actions depending on location.

Mikkel Yde Kjær Manager , Mobile Services

While we find the many possibilities within retail interes-

Our goal is to help innovate the teaching methods applied

ting, our hope is to use this pioneering technology to do

by focusing on exercise, cooperation, and play. The project

iBeacons have a low power consumption. They can run up

+45 41 95 36 28

more than boost upselling.

is only in its early phases, but it already looks promising.

to two years on the embedded battery.

myk@mjolner.dk

STORY

TouchGFX: BUSY DAYS AT EMBEDDED WORLD Mjølner was invited by five market leaders to showcase TouchGFX at their Embedded World stands.

A perfect platform for meeting potential clients and answering their questions.

A Known Name in the Embedded Industry Our experience at this year’s Embedded World was in many ways different from last year. Mainly because our hard work has paid off and made TouchGFX a known name in the industry.

Several visitors had heard about TouchGFX before and

TouchGFX demoboard

This year’s record-breaking Embedded World ended with a

wanted to experience the framework with their own eyes

whopping 26,688 trade visitors from across the globe. Our

and hands. The TouchGFX demo application and demo

six representatives met the crowds at the stands of NXP

board often exceeded their expectations and we went

Semiconductors, STMicroelectronic, Rutoronik, Silicon

home with a long list of potential new clients.

Labs, and EBV Elektronik.

We had three very busy days with customer meetings stretching longer than the actual opening hours. In

About Embedded World

order to answer the many questions from the crowd,

Embedded World is the world’s largest conference

our engineers had to give our sales team a hand.

on embedded technology, sporting no less than 856

- Jørgen Mygind, Business Development Manager, TouchGFX

exhibitors and 26,688 visitors this year.

The visitors were a mixed bunch. Most of them, however,

The Embedded World Conference and Exhibition

represented international hardware companies wanting to

was held on February 25th -27th in Nürnberg, Germany.

expand their customer base with TouchGFX.

TouchGFX team meeting an interested crowd at NXP Semiconductors’ stand

STORY

TouchGFX: BUSY DAYS AT EMBEDDED WORLD Mjølner was invited by five market leaders to showcase TouchGFX at their Embedded World stands.

A perfect platform for meeting potential clients and answering their questions.

A Known Name in the Embedded Industry Our experience at this year’s Embedded World was in many ways different from last year. Mainly because our hard work has paid off and made TouchGFX a known name in the industry.

Several visitors had heard about TouchGFX before and

TouchGFX demoboard

This year’s record-breaking Embedded World ended with a

wanted to experience the framework with their own eyes

whopping 26,688 trade visitors from across the globe. Our

and hands. The TouchGFX demo application and demo

six representatives met the crowds at the stands of NXP

board often exceeded their expectations and we went

Semiconductors, STMicroelectronic, Rutoronik, Silicon

home with a long list of potential new clients.

Labs, and EBV Elektronik.

We had three very busy days with customer meetings stretching longer than the actual opening hours. In

About Embedded World

order to answer the many questions from the crowd,

Embedded World is the world’s largest conference

our engineers had to give our sales team a hand.

on embedded technology, sporting no less than 856

- Jørgen Mygind, Business Development Manager, TouchGFX

exhibitors and 26,688 visitors this year.

The visitors were a mixed bunch. Most of them, however,

The Embedded World Conference and Exhibition

represented international hardware companies wanting to

was held on February 25th -27th in Nürnberg, Germany.

expand their customer base with TouchGFX.

TouchGFX team meeting an interested crowd at NXP Semiconductors’ stand

EVENT

JOIN EBAY & MJØLNER: INNOVATION & HACKATHON In a celebration of the internet, eBay and Mjølner invite you to join our four-day event to co-create the handshake of the next generation.

Program

April 28th – May 1st 2014 Monday, 8 am – 4 pm: Innovation Workshop Where:

Our target users define a number of needs, wishes and

Ridehuset, Vester Allé 1, 8000 Aarhus C

solution concepts that empower a future shared economy.

Have you ever felt the magic when shaking hands on a good

Register at:

A team of judges selects the best concepts. These will be

deal? We want to bring this magic into the future.

internetweekdenmark.com/events

the objective of designers and developers in the following

The Magic of a Handshake

hackathon.

We invite target users, 15-19 year-olds, to an innovation

We ask the next generation to build the future with us at

When:

For further information, please contact:

workshop to conceptualize the products they need.

this event. A future where the sharing economy is growing

The best concepts in a number of categories will be awarded.

Mikkel Yde Kjær

and your handshake on a good deal can reach everyone in

We invite IT and design students and professionals to

+45 41 95 36 28

Tuesday 9 am – Thursday 12 pm: Hackathon

the world.

make the best of these concepts come to life in a creative,

myk@mjolner.dk

Volunteer hackers form groups to develop the different

fast-paced process.

concepts.

IT professionals from eBay and Mjølner will kick off the development process and make sure that the hackers have everything they need to achieve a finalized product.

Thursday: Presentation & Award Ceremony 1 pm – 2 pm: The final products are presented to the jury.

3 pm – 4 pm: Awards are given in a number of categories.

EVENT

JOIN EBAY & MJØLNER: INNOVATION & HACKATHON In a celebration of the internet, eBay and Mjølner invite you to join our four-day event to co-create the handshake of the next generation.

Program

April 28th – May 1st 2014 Monday, 8 am – 4 pm: Innovation Workshop Where:

Our target users define a number of needs, wishes and

Ridehuset, Vester Allé 1, 8000 Aarhus C

solution concepts that empower a future shared economy.

Have you ever felt the magic when shaking hands on a good

Register at:

A team of judges selects the best concepts. These will be

deal? We want to bring this magic into the future.

internetweekdenmark.com/events

the objective of designers and developers in the following

The Magic of a Handshake

hackathon.

We invite target users, 15-19 year-olds, to an innovation

We ask the next generation to build the future with us at

When:

For further information, please contact:

workshop to conceptualize the products they need.

this event. A future where the sharing economy is growing

The best concepts in a number of categories will be awarded.

Mikkel Yde Kjær

and your handshake on a good deal can reach everyone in

We invite IT and design students and professionals to

+45 41 95 36 28

Tuesday 9 am – Thursday 12 pm: Hackathon

the world.

make the best of these concepts come to life in a creative,

myk@mjolner.dk

Volunteer hackers form groups to develop the different

fast-paced process.

concepts.

IT professionals from eBay and Mjølner will kick off the development process and make sure that the hackers have everything they need to achieve a finalized product.

Thursday: Presentation & Award Ceremony 1 pm – 2 pm: The final products are presented to the jury.

3 pm – 4 pm: Awards are given in a number of categories.

REDEFINING THE VALUE OF SOFTWARE IN WIND NEW CEO OF MJØLNER INFORMATICS HOW iBEACONS COULD CHANGE THE WORLD – NOT JUST RETAIL TouchGFX: BUSY DAYS AT EMBEDDED WORLD JOIN EBAY & MJØLNER: INNOVATION & HACKATHON

Mjølner Informatics A/S

Finlandsgade 10, DK-8200 Aarhus N

+45 70 27 43 43

www.mjolner.dk

info@mjolner.dk