MOA 2012 Scientific Convention Exhibitor Prospectus

Reach the Fastest Growing Segment of Health Care Professionals

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78% of D.O.s see more than 100 patients per week; 21% more than M.D.s D.O.s are higher prescribers than M.D.s in each of the top 43 therapeutic categories.

60% of D.O.s write more than 100 prescriptions per week, compared to 44% of M.D.s D.O.s are the fastest growing segment of health care professionals in the U.S. AND Michigan! In fact, licensed D.O.s in Michigan have increased by 56% from 1987-2010.

• 38% of MOA member D.O.s are Family Physicians.

• 69% of MOA member D.O.s are under 55 years of age.

SOURCES: Analytical Resource Data, Deerfield, IL; Preliminary data in preparation for American Association of Colleges of Osteopathic Medicine (AACOM); MemberScope Member Survey, July 2003; and, MDCH, October 2011.

Member Specialty Breakdown

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ABOUT THE MICHIGAN OSTEOPATHIC ASSOCIATION The Michigan Osteopathic Association is the statewide association representing osteopathic medicine in Michigan.

The association membership includes practicing physicians (D.O.s), residents, interns, retired D.O.s and students from the Michigan State University College of Osteopathic Medicine.

Osteopathic physicians (or D.O.s) are fully licensed physicians who take a whole-person approach to care. In addition to being trained in their specialty area, from family practice to sub-specialty, they are also trained to perform osteopathic manipulative medicine (OMM), a hands-on technique D.O.s use to diagnose and treat patients, not just symptoms.

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MAIN OFFICE

SE MICHIGAN OFFICE

2445 Woodlake Circle, Okemos, MI 48864 Phone: (517) 347-1555; Fax: (517) 347-1566 www.mi-osteopathic.org

2865 West Rd., Ste A, Trenton, MI 48183 Phone: (734) 692-5004; Fax: (734) 692-5061 cearles@mi-osteopathic.org

About Us •

The Scientific Convention attracts top Osteopathic physicians, medical students, health care professionals and other focused buyers who are interested in discovering how your products and services will advance and improve their work. The scope and quality of this convention make the MOAs Scientific Convention the premier educational event in the state of Michigan.

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The MOA Scientific Convention attracts more than 1,000 top Osteopathic physicians, medical students and health care professionals engaging them in a four-day educational and hands-on learning forum.

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Tap into the fastest growing segment in the health care profession – Osteopathic Medicine!

Growing Number of MOA Osteopathic Physician Members 6000

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Top 10 Reasons to Exhibit

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As the “gold” standard of osteopathic state association meetings, the MOA Scientific Convention, now in its 113th year, is the best, and most, attended osteopathic meeting in Michigan.

Responsive Audience. Our highly responsive audience includes DOs, MDs, nurses, physician assistants and practice managers eager to learn about your newest product(s) and/or service(s).

Exclusive hours. New this year – we have planned our educational program to include exclusive exhibit hall times so attendees can explore the hall and network with exhibitors.

Everyone who’s anyone will be there. With a three-day exhibit, the MOA Scientific Convention offers virtually unlimited opportunity to re-establish old contacts and generate new ones. Where else can you network with so many osteopathic professionals who are interested in how YOUR solutions will advance and improve their patient care?

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The convention offers you an opportunity to meet face-to-face with very active physicians who you may not currently be able to see.

Increase your visibility within this rapidly growing and engaging Osteopathic profession by interacting with them LIVE at the 2012 MOA Scientific Convention.

All exhibitors are added to our online exhibitor listing, which links to your website. This enables our attendees to know who you are, what products and services you offer and where you’re located in the hall well before they arrive on site. We also offer heightened visibility through pre-show advertising.

In response to the economy, we’ve frozen our rates for another year and added something extra to the package. There are no premium prices for locations such as corners and the CME row, no discounts and no trades.

Everyone has the same opportunity, as reservations are taken first-come, first serve with payment of the deposit.

The MOA exhibit program educates attendees by providing information, services and products, and presenting industry trends pertinent to the field of medicine. Therefore, taking orders and selling exhibited products is permitted.

Bottom Line. There is no larger convention in the state that specifically targets osteopathic physicians and health care providers. If you want name recognition in this industry, you must exhibit at this show. It is the single-most cost effective means by which to generate visibility and income-producing leads for your company.

Past Exhibitors 21st Century Healing A.T. Still University College of Osteopathic Medicine (KCOM) AAA Group Services Abbott Laboratories ABELSoft Corporation Accelerated Rehabilitation Centers Accubill Medical Services, LLC AccuShred Adams Respiratory Therapeutics Advanced Back Care / Hill Labs Advanced Care Pharmacy & Medical Supply Aesthera AIT Laboratories Al Bourdeau Insurance Service, Inc. Alcon Laboratories Alliance Billing and Data Management Allscripts Alpha Omega Medical Billing Alpharma Pharmaceuticals, LLC Amerassist American Heart Association American House Senior Living Residences American Osteopathic Association (AOA) Ameritox Amgen Ann Arbor Credit Bureau Ansar Group, Inc. Arbonne International Arden Courts – Memory Care Community Arizona College of Osteopathic Medicine (AZCOM) Army National Guard Associates Financial Collection Agency Association Benefits Company Astellas Pharma US, Inc. Astra Zeneca Pharmaceuticals athenahealth, Inc. Auxilium Pharmaceuticals, Inc. Bako Pathology Services Beaumont Hospital Blue Cross Blue Shield of Michigan Bennethum Computer Systems Best Employment Solutions Team Bio-Magnetic Resonance, Inc. Biotronik, Inc. Boehringer Ingelheim Pharmaceuticals Bristol-Myers Squibb Company BTNX, Inc. Capital Area RHIO Capitol National Bank Cardiodynamics International Corporation Midwestern University/Chicago College of Osteopathic Medicine (CCOM) Cielo Med Solutions Citigroup - Smith Barney Colonial Valley Software, Inc. Comcast Complete Diagnostic Services Complete Medical Services Crittenton Wound Healing Center Decatur Vein Clinic Delta Dental Plan of Michigan Delta Doctors Group Des Moines University College of Osteopathic Medicine Diagnostic Specialties, Inc. DMC Billing Service Dynamic Back and Neck Therapy Dynamic Rehabilitation Ellman International, Inc.

Elsevier / Saunders / Mosby Medical Books Estate Preservation Advisors e-Med Management Solutions ER-One, Inc. Federal Bureau of Prisons Fifth Third Bank Flexible Footwear Company Focused Pain Relief Freedman Benefits Group Gate Pharmaceuticals GE Healthcare Genesys Regional Medical Center Genius Solutions GlaxoSmithKline Gordon Stowe & Associates Great Lakes Cancer Institute Great Lakes Medical Equipment Henry Ford Health System Hilbrich Dermatopathology Laboratory Humana, Inc. Ideal Protein In-House Hospice IPC The Hospitalist Company ITO Imaging J P Morgan Chase Bank, N.A. Juice Plus + - The Next Best Thing to Fruit & Vegetable Kansas City University of Medicine & Biosciences (KCUMB) Katwa, Inc. King Pharmaceuticals Krasity’s Medical Supply Laboratory Corporate of America Lake Erie Medical and Surgical Supplies Legally Mine LifeSecure Lippincott-Williams & Wilkins Masimo Mayo Health System McNeil Pediatrics MedComSoft, Inc. Medical Advantage Group Medical Billing Resources Medical Imaging Resources Medical Management Systems of Michigan Medical Network One Medline Diamed Med-Share Mobile Diagnostic Services Merck & Co., Inc. Merrill Lynch Michigan Army National Guard Michigan Clinic for TMJ/Face Pain Michigan Department of Community Health Genomics Michigan Financial Companies Michigan Health Council Michigan Lawyer’s Weekly - The Medical Law Report Michigan Medical Advantage Group (MAG) Consortium of Independent Physician Associations (CIPA) Michigan Medical, PC Michigan Practice Brokerage Corporation Michigan Public Health Institute Michigan Resonance Imaging Michigan State University College of Osteopathic Medicine Modern Office Interiors Module MD Michigan Osteopathic Political Action Committee

Michigan Medical Group Management Association (MMGMA) Michigan’s Quality Improvement Organization (MPRO) Michigan State University Federal Credit Union National Arab American Medical Association (NAAMA) National Diagnostic Services NeuroMetrix New Passion Home Care Nextgen Healthcare Information Systems Northwestern Mutual Financial Network Novartis Pharmaceuticals Corporation Novo Nordisk Pharmaceuticals Office of Public Health Preparedness Outpatient IV Therapy Paramount Profit and Recovery, LLC Pfizer Pharmaceuticals Pharmanex Physician Billing Management, Inc. Physician Select Vitamins Physician’s Review Organization of Michigan Physicians Select Vitamins Pinkus Dermatopathology Laboratory PMG - The Physicians Billing Specialist PNC Pricara, a unit of Ortho McNeil Proctor & Gamble Pharmaceuticals Pulse Systems, Inc. Purdue Pharma L.P. Quest Diagnostics Reckitt Benckiser Pharmaceuticals Relay Health Renewal by Andersen Retirement Investment Services Roche Laboratories, Inc. Sanofi Pharmaceuticals, Inc. Sciele Pharma Sales, Inc. SCW Agency Group Sepracor, Inc. Shouldice Hernia Centre SMART I.T. Services, Inc. Social Security Disability Sohn Linen Service, Healthcare Division Solvay Pharmaceuticals SpineMed-Cert Health Sciences, LLC Takeda Pharmaceuticals Team Rehabilitation TEAM RPM Medical, Inc. Teva Respiratory Teva Women’s Health/Duramed The Complete Hyperbaric, Infusion & Wound Care Center The Doctors Insurance / American Physicians Assurance Corporation The Guardian Life Insurance Company The Healing Retreat, LLC Thera-RX Triad Diagnostic Technologies, LLC Tri-County Pain Consultants, Inc. U.S. Army Health Care Recruiting Team U.S. Navy UCB Pharma United States Home Health Care University Compounding Pharmacy Visiting Physicians Association Wright & Fillipis Wyeth Pharmaceuticals Yeo & Yeo, P.C., CPAs & Business Consultants Zenith Technology Solutions

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Sponsorship Opportunities PLATINUM SPONSOR — $7,500

BRONZE SPONSOR — $2,500

Platinum Sponsorship Benefits include a booth and the following advertising opportunity: • One Full Page Advertisement in the pre-convention TRIAD edition AND a full page in the program • Advertising on mobile app • Banner ad for the month of May on mi-osteopathic.org • Banner ad for the month of May in Update

Bronze Sponsorship Benefits include a booth space and the following advertising opportunity: • One 1/4 page full color ad in the pre-convention TRIAD and a quarter page ad in the program

GOLD SPONSOR — $5,000 Gold Sponsorship Benefits include a booth space and the following advertising opportunity: • One Half Page Advertisement in the pre-convention TRIAD edition AND a half page ad in the program • Advertising on mobile app • Banner ad for the month of May on mi-osteopathic.org • Banner ad for the month of May in Update

BOOTH SPACE — $1,350 • Booths are 8’ x 10’ • Business advertisement in the program • Booth cost includes: One (1) table, two chairs, wastebasket and back and side drapery and a complimentary booth sign. NOTE: Electrical outlets NOT included.

SILVER SPONSOR — $3,500 Silver Sponsorship Benefits include a booth space and the following advertising opportunity: • One 1/4 Page Advertisement in the pre-convention TRIAD edition AND a quarter page ad in the program • Banner ad for the month of May on mi-osteopathic.org

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“If there is one Osteopathic state society conference an exhibitor should attend, make it the Michigan Osteopathic Association Annual Conference in Dearborn. The MOA works with its exhibitors to make sure they get maximum exposure. Most important to HealthFusion and our MediTouch EHR, is that the attendees, both doctors and practice managers, are willing to spend the time with you to learn the features of your products. Last year’s MOA Conference was a financial success for us and the MOA attendees.”

Michael H. Jacobson HealthFusion, Inc.

Exhibit Map

Michigan Osteopathic Association May 16-18, 2012

Hyatt Regency Great Lakes Room Dearborn, Michigan 72 Booths - 8'x 10'

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EXHIBIT-ONLY HOURS: THURSDAY AND FRIDAY 1:30 PM – 2:00 PM

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Scientific Research Boards ROLL UP DOOR

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A LA CARTE SPONSORSHIPS ❏ Participate in Exhibitor Hall “Bingo” Game

$150

❏ Place Handout at Seats in House of Delegates (350)

$200

❏ Insertion of Flyer in Registration Bags (500)

$350

❏ Display Table Outside House of Delegates

$500

❏ Co-Sponsor Practice Manager Event

$750

❏ Co-Sponsor Coffee in Exhibit Hall

$500

❏ Co-Sponsor Student Event

$500

❏ Bottled Water in Exhibit Hall w/ Your Logo (1,000)

at cost

❏ Co-Sponsor Scientific Research Competition Display $350 – $1,000

❏ Lanyards w/ Your Logo (1,000)

at cost

❏ House of Delegates Breakfast Sponsor

❏ Registration Bags w/ Your Logo (500)

at cost

$1,000

❏ Donate Prize for Raffle. Please list prize(s)

Company Name Rep. Name Company Address City/State/Zip Phone

Email

Total $

*Credit Card #

Exp.

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*A credit card number MUST be included on this form for sponsorship.

Confirm sponsorship/donation early so it will appear in our convention program.

Visit www.mi-osteopathic.org for more details on these and other sponsorship opportunities. Complete and return to: 7 MOA • 2865 West Road, Ste A, Trenton, MI 48183 • Phone: (734) 692-5004 • Fax (734) 692-5061 • Email: cearles@mi-osteopathic.org

Michigan Osteopathic Association 2865 West Road, Ste A Trenton, MI 48183 www.mi-osteopathic.org

MOA Scientific Convention May 16-19, 2012 Exhibitor Prospectus The MOA Scientific Convention attracts more than 1,000 top Osteopathic physicians, medical students and health care professionals engaging them in a four-day educational and hands on learning forum.

www.mi-osteopathic.org